JP2023137163A - Information providing device, information providing method, and information providing program - Google Patents

Abstract

To reduce a processing load on a terminal device executing rendering processing of each of a plurality of modules using user information.SOLUTION: An information providing device comprises a reception unit and a provision unit. The reception unit receives a provision request of web content including a plurality of modules from a terminal device. The provision unit collects a plurality of elements constituting a corresponding module among the plurality of modules, and provides the terminal device with a plurality of first information each of which causes the terminal device to execute rendering processing for rendering the corresponding module and second information containing user information used in common in the plurality of modules when rendering processing is executed or information used by the terminal device to acquire the user information on the basis of the plurality of collected elements.SELECTED DRAWING: Figure 1

Description

The present invention relates to an information providing device, an information providing method, and an information providing program.

BACKGROUND ART Conventionally, a technique is known that provides a terminal device with web content including a plurality of modules arranged in different areas in response to a web content provision request from the terminal device (for example, see Patent Document 1).

JP2019-164658A

As a technique for providing web content including a plurality of modules to a terminal device, a technique for rendering a plurality of modules on the terminal device side is known. In this technique, rendering processing for each module is performed in a terminal device using rendering generation information for each module provided from an information providing device.

However, since the terminal device uses rendering generation information for each module, when user information is used in the rendering process of each module, it executes a process of acquiring user information for each module from the information providing device. Therefore, there is room for improvement from the perspective of reducing the processing load on the terminal device.

The present application has been made in view of the above, and provides an information providing apparatus that can reduce the processing load on a terminal device when the terminal device executes rendering processing of each of a plurality of modules using user information. The purpose is to provide information provision methods and information provision programs.

The information providing device according to the present application includes a receiving section and a providing section. The receiving unit receives a request for providing web content including a plurality of modules from a terminal device. The providing unit collects a plurality of elements constituting a corresponding module among the plurality of modules, and based on the collected plurality of elements, a plurality of The first information and second information including user information commonly used by a plurality of modules during rendering processing or information for acquiring user information on the terminal device are provided to the terminal device.

According to one aspect of the embodiment, it is possible to reduce the processing load on a terminal device when the terminal device executes rendering processing for each of a plurality of modules using user information.

FIG. 1 is a diagram for explaining an information providing method performed by an information providing apparatus according to an embodiment. FIG. 2 is a diagram illustrating an example of the configuration of an information system according to the embodiment. FIG. 3 is a diagram illustrating an example of a user information table stored in the user information storage unit according to the embodiment. FIG. 4 is a diagram illustrating an example of a transaction target information table stored in the transaction target information storage unit according to the embodiment. FIG. 5 is a diagram illustrating an example of a content table stored in the content information storage unit according to the embodiment. FIG. 6 is a diagram illustrating an example of a plurality of modules that constitute web content provided by the information providing apparatus according to the embodiment. FIG. 7 is a diagram illustrating an example of the configuration of the terminal device according to the embodiment. FIG. 8 is a diagram illustrating an example of web content partially displayed in the display area of the display unit of the terminal device according to the embodiment. FIG. 9 is a flowchart illustrating an example of the flow of information processing by the processing unit of the information providing device according to the embodiment. FIG. 10 is a flowchart illustrating an example of the flow of information processing by the processing unit of the terminal device according to the embodiment. FIG. 11 is a hardware configuration diagram showing an example of a computer that implements the functions of the information providing device according to the embodiment.

DESCRIPTION OF THE PREFERRED EMBODIMENTS Below, an information providing apparatus, an information providing method, and a form for implementing an information providing program (hereinafter referred to as an "embodiment") according to the present application will be described in detail with reference to the drawings. Note that this embodiment does not limit the information providing apparatus, information providing method, and information providing program according to the present application. Moreover, each embodiment can be combined as appropriate within the range that does not conflict with the processing contents. Further, in each of the embodiments below, the same parts are given the same reference numerals, and redundant explanations will be omitted.

[1. Example of information provision processing]
First, with reference to FIG. 1, an information providing method performed by an information providing apparatus according to an embodiment will be described. FIG. 1 is a diagram for explaining an information providing method performed by an information providing apparatus according to an embodiment.

The information providing device 1 provides information regarding a transaction object traded in an electronic commerce (EC) service. Here, the transaction object is a product or a service. Note that the transaction objects traded in the electronic commerce service include the transaction objects traded in various modes such as an electronic shopping mall (online mall), an online shopping site, an auction site, and a flea market site.

The information providing device 1 provides the terminal device 2 with web content in response to a request for provision from the terminal device 2 used by the user U. The web content is, for example, the content of a website such as an electronic shopping mall, an online shopping site, an auction site, or a flea market site.

First, the information providing device 1 acquires user information that is information regarding the user U from the external device 3 (step S1). External device 3 transmits user information to information providing device 1 . For example, the external device 3 transmits user information including user U's attribute information to the information providing device 1. The attribute information includes various information such as information indicating demographic attributes such as age, gender, area of residence, and occupation, and information indicating psychographic attributes such as interests and lifestyle. Note that the attribute information is only an example, and the user information may include any information as long as it is related to the user U. For example, the user information may include a history of user U's actions, such as actions on the Internet. For example, the user information may include the behavior history of the user U, such as the viewing history and purchase history of information regarding transaction targets in an electronic commerce service such as an electronic shopping mall.

Further, the information providing device 1 acquires transaction object information, which is information regarding the transaction object, from the external device 3 (step S2). For example, the information providing device 1 acquires transaction object information of a transaction object traded in an electronic shopping mall, a shopping site, etc. from the external device 3. For example, the information providing device 1 acquires, from the external device 3, transaction object information of a transaction object that is being sold (exhibited) in an online shopping mall. For example, the information providing device 1 acquires transaction object information of a transaction object from the external device 3 every predetermined period.

Here, the transaction object information includes various information regarding the transaction object. For example, the transaction object information includes various information used to provide information about the transaction object. For example, the transaction object information includes a sales source, a sales price, an image of a transaction object, a category, a title, a description, a payment method, a sales period, the number of items sold, and the like.

Further, for example, the transaction object information includes the sales history of the transaction object. For example, the transaction object information includes information such as the number of reservations, the number of orders, the number of sales, and the order amount (sales) of the transaction object. For example, the transaction object information includes the period of time that has passed since the date and time when the transaction object was sold, the number of views of information indicating the transaction object (PV (Page View) number), the number of reviews for the transaction object, the evaluation of the transaction object, etc. Contains information.

In the above example, the information providing device 1 performs the acquisition process separately in step S1 and step S2, but the information providing device 1 receives user information and transaction target information from the external device 3. and may be acquired at the same time.

Further, the information providing device 1 acquires configuration information of web contents of various sites from the administrator device 4, which is a terminal device used by a site administrator (step S3). The configuration information of the web content is information such as the layout of the web content for displaying the web content on the terminal device 2. The configuration information of web content includes, for example, information written in a markup language such as HTML (Hyper Text Markup Language) or XML (eXtensible Markup Language), and information written in a programming language such as a script language.

Web content includes multiple modules arranged in different areas. The multiple modules that make up the web content include, for example, a header module that functions as a header, a search module that includes a search frame for searching for transaction targets, a carousel display module that displays information on multiple transaction targets in a carousel, and a plurality of It includes a ranking display module that displays transaction target information in a ranking manner. At least some of the modules are customized using user information that is information about the user U to whom the web content is provided.

Further, the information providing device 1 receives a first view setting request from the administrator device 4 (step S4). The first view setting request includes information specifying a module to be a first view target among a plurality of modules making up the web content.

The information providing device 1 sets whether each of the plurality of modules forming the web content is a first view target based on information indicating the first view target included in the first view setting request.

For example, the information providing apparatus 1 treats web content in which some modules among a plurality of modules are set as first view targets by a first view setting request as first web content. Further, the information providing apparatus 1 treats web content in which all modules among the plurality of modules are set as first view targets by a first view setting request as second web content. Further, the information providing device 1 treats web content for which none of the plurality of modules is set as a first view target as third web content.

Note that the information providing device 1 can also set third web content that satisfies predetermined conditions as the second web content. Further, the information providing device 1 sets a module that satisfies a predetermined condition among the plurality of modules constituting the third web content as a first view target, and treats the third web content as the first web content. You can also do it.

In the following, among the multiple modules of the first web content, the module that is set as the target of first view may be referred to as the first module, and the module that is not set as the target of first view may be referred to as the second module. be. Note that in the following, it is assumed that the first web content includes a plurality of second modules.

The information providing device 1 receives a request for providing web content from the terminal device 2 used by the user U (step S5). The information providing device 1 renders one or more modules included in the web content that is the subject of the provision request (step S6).

In the process of step S6, the information providing apparatus 1 renders different modules depending on whether the web content that is the target of the provision request is the first web content or the second web content. Note that the information providing apparatus 1 does not perform the process of step S6 when the web content that is the subject of the provision request is the third web content.

When the web content that is the target of the provision request is the first web content, the information providing apparatus 1 renders the first module among the plurality of modules that constitute the first web content.

Specifically, the information providing device 1 collects a plurality of elements of the first module among the plurality of modules constituting the first web content from among the transaction target information acquired from the external device 3. For example, the information providing device 1 determines a plurality of elements to be collected based on the user information of the user U, and collects the determined plurality of elements from among the transaction target information as the plurality of elements of the first module. . Then, the information providing device 1 performs rendering of the first module based on a plurality of elements collected from the transaction target information.

For example, when the first module is a carousel display module, the information providing device 1 displays information on a plurality of transaction targets in categories in which the user U is interested based on the user U's user information. Collected from transaction target information as an element. Then, the information providing device 1 renders the collected information on a plurality of transaction targets so that it can be displayed in a carousel.

In addition, in the process of step S6, when the web content that is the subject of the provision request is the second web content, the information providing apparatus 1 renders each of the plurality of modules that constitute the second web content.

Specifically, the information providing device 1 collects a plurality of elements of each of a plurality of modules constituting the second web content from among transaction target information. For example, the information providing device 1 determines a plurality of elements to be collected based on the user information of the user U, and collects the determined plurality of elements from the transaction target information. The information providing device 1 then renders a plurality of second modules based on a plurality of elements collected from the transaction target information.

Next, the information providing device 1 performs information provision to provide the terminal device 2 with provision information, which is information on the web content that is the subject of the provision request (step S7). The provision information is, for example, configuration information of the web content that is the subject of the provision request, and includes a plurality of pieces of information.

In the process of step S7, if the web content that is the target of the provision request is the first web content or the second web content, the information providing apparatus 1 includes rendering information, rendering generation information, and user U user information. Provide information including the information to the terminal device 2. Furthermore, when the web content to which the provision request is made is the third web content, the information providing device 1 provides the terminal device 2 with provision information including rendering generation information and user information acquisition information. The rendering generation information is an example of first information, the user information or user information acquisition information is an example of second information, and the rendering information is an example of third information.

When the web content that is the target of the provision request is the first web content, the rendering information is information for obtaining the first module rendered in step S6 from among the plurality of modules that constitute the first web content. . In other words, the rendering information is information for acquiring a module generated by server-side rendering. For example, the rendering information is tag information that includes information on the address from which the first module rendered in step S6 is acquired. The provided information includes rendering information for each first module.

Furthermore, when the web content that is the subject of the provision request is the second web content, the rendering information is information for acquiring the module that constitutes the second web content and that was rendered in step S6. For example, the rendering information is tag information that includes information on the address from which the module rendered in step S6 is obtained. The provided information includes rendering information for each module.

The rendering generation information is information for causing the terminal device 2 to execute the first rendering process and the first display process when the web content that is the target of the provision request is the first web content. In other words, the rendering generation information is information for generating modules by client-side rendering.The provided information includes rendering generation information for each second module, and the first rendering process and the first Each of the display processes is executed for each second module in the terminal device 2.

The first rendering process collects a plurality of elements of a second module among a plurality of modules constituting the first web content from the information providing device 1, and based on the collected plurality of elements of the second module, etc. This is the process of rendering the module. The first display process is a process of displaying the module rendered by the first rendering process on the terminal device 2.

The user information included in the provided information is commonly used by a plurality of pieces of rendering generation information during the first rendering. Such user information is, for example, tag information in which user U's information is described as a character string, or information for storing user U's information as a variable in the terminal device 2. The information for storing user U's information as a variable in the terminal device 2 is, for example, information written in a programming language such as script language.

The user information included in the provided information includes various information regarding the user U. For example, the user information includes information such as user U's user ID, user U's account name, user U's attributes, user U's points, user U's browsing history, and user U's purchasing history. Note that the user information is not limited to the information described above, as long as it is information related to the user U used as an element constituting the module.

The user information included in the provided information is used in the terminal device 2 during the first rendering process. For example, assume that the second module is a header module. In this case, in the first rendering process, for example, among the user information, user U's account name and points held by user U are considered as some elements constituting the second module, and such some elements and information provision A header module is rendered using a plurality of elements collected from device 1.

Further, it is assumed that the second module is a carousel display module that displays a plurality of transaction objects viewed by the user U as a carousel. In this case, in the first rendering, for example, information on a plurality of transaction objects indicated by the purchase history of the user U is collected as a plurality of elements of the carousel display module.

In this way, since the information providing device 1 performs rendering of the second module using the user information included in the provided information, the user information is acquired from the information providing device 1 when rendering the second module. No processing is required, and the processing load can be reduced.

The rendering generation information is information for causing the terminal device 2 to execute the second rendering process and the second display process when the web content that is the subject of the provision request is the second web content. The provided information includes rendering generation information for each module, and each of the second rendering process and the second display process is executed for each module in the terminal device 2.

The second rendering process is a process of collecting a plurality of elements of a module constituting the second web content from the information providing apparatus 1, and rendering the module based on the collected plurality of elements of the module.

The second display process is a process of overwriting and displaying the module rendered by the second rendering process on the display area of the terminal device 2 where the module displayed according to the rendering information is displayed. Note that the overwriting display process is a process of replacing the module displayed based on the rendering information with the module rendered using the second rendering process.

The user information included in the provision information when the web content subject to the provision request is the second web content is the user information included in the provision information when the web content subject to the provision request is the first web content. is the same as The user information included in the provision information when the web content that is the target of the provision request is the second web content is used in the second rendering process, as in the case of the first rendering process described above.

The rendering generation information is information for causing the terminal device 2 to execute the third rendering process and the third display process when the web content that is the target of the provision request is the third web content. The provided information includes rendering generation information for each module.

The third rendering process is a process of collecting a plurality of elements of a module constituting the third web content and rendering the module based on the collected plurality of elements of the module. The third display process is a process of displaying the module rendered by the third rendering process on the terminal device 2.

The user information acquisition information is information for causing the terminal device 2 to execute a user information acquisition process of acquiring user information all at once in response to an acquisition request based on a plurality of pieces of rendering generation information, such as script language, etc. This is information written in a programming language. The rendering generation information includes information that causes the terminal device 2 to execute a process of generating a user information acquisition request within the terminal device 2, and in the user information acquisition process, if one or more acquisition requests are generated, A process of collectively acquiring user information from the information providing device 1 is performed.

In the user information acquisition process, even if a plurality of acquisition requests are generated based on a plurality of different pieces of rendering generation information, the process of acquiring user information from the information providing apparatus 1 is performed only once. Therefore, the processing load on the terminal device 2 can be reduced compared to the case where user information is acquired from the information providing device 1 for each module.

The user information acquired from the information providing device 1 through the user information acquisition process is used in the above-described rendering process. In the user information acquisition process, the user information acquired from the information providing device 1 is passed to the rendering process as a response to the acquisition request. Further, in the user information acquisition process, for example, the user information acquired from the information providing device 1 may be stored in the terminal device 2 as a variable. In this case, the terminal device 2 can use the user information stored as variables in the rendering process.

The rendering generation information is, for example, information written in a programming language such as the script language, or tag information that includes information on the address from which a program written in a programming language such as the script language is obtained, but is limited to such examples. Not done.

The terminal device 2 displays the web content by performing processing based on the provided information provided by the information providing device 1 (step S8). Processing based on the provision information differs depending on whether the web content corresponding to the provision request is the first web content, the second web content, or the third web content.

First, a case where the web content corresponding to the provision request is the first web content will be described. In this case, the terminal device 2 displays the first module rendered by the information providing device 1, which is the module targeted for the first view, based on the rendering information for each first module included in the provided information.

For example, when the rendering information for each first module included in the provided information indicates the address of the acquisition destination of the first module rendered by the information providing apparatus 1, the terminal device 2 uses the rendering information for each first module based on the rendering information for each first module. , obtains the rendered first module from the information providing device 1. Then, the terminal device 2 displays the rendered first module acquired from the information providing device 1.

As a result, the first module set as the target of first view is displayed on the terminal device 2 without being rendered on the terminal device 2, so that stuttering of the first module displayed on the terminal device 2 is avoided. This can be suppressed, and the display quality when displaying web content including a plurality of modules on the terminal device 2 can be improved.

Furthermore, the terminal device 2 determines, as the second module to be rendered, a second module that is placed in a predetermined area of the first web content that includes the area displayed in the display area of the terminal device 2 . The terminal device 2 collects a plurality of elements of the second module to be rendered from the information providing device 1 based on the rendering generation information and user information included in the provided information.

For example, the terminal device 2 collects a plurality of elements of the second module to be rendered from the information providing device 1 based on the rendering generation information included in the provided information. The terminal device 2 then renders the second module based on the plurality of elements of the second module collected from the information providing device 1 and the user information included in the provided information. The terminal device 2 displays the rendered second module by arranging it in the area specified by the rendering generation information.

Thereby, it is possible to delay the collection timing of the plurality of elements of the second module which is not displayed in the display area of the terminal device 2 and whose displayed area is a lower level of the web content. In addition, if the lower area of the web content is not viewed by user U's operation, multiple elements of the second module are not collected or rendered, so the second module is rendered by the information providing device 1. The communication load, processing load, etc. can be reduced compared to the case where the communication load and processing load are used.

Furthermore, the terminal device 2 uses the user information included in the provided information during the above-described rendering process. For example, assume that the second module is a header module. In this case, the terminal device 2 considers, for example, the account name of the user U and the points held by the user U among the user information as some elements constituting the second module, and the terminal device 2 and the information providing device 1 Render a header module using multiple elements collected from .

Further, if the second module is a carousel display module that displays a plurality of transaction objects viewed by the user U in a carousel, the terminal device 2 displays information on the plurality of transaction objects indicated by the purchase history of the user U in a carousel, for example. Collect as multiple elements in a module.

In this way, the terminal device 2 can render the second module using the user information included in the provision information transmitted from the information providing device 1 in response to the provision request. Therefore, when rendering the second module, the terminal device 2 does not need to perform the process of acquiring user information from the information providing device 1, and has a lower processing load than when acquiring user information from the information providing device 1. can be reduced.

Further, in the terminal device 2, rendering generation information is used to perform the rendering process of the second module. Therefore, for example, the terminal device 2 can easily dynamically display a plurality of elements constituting the second module by repeating the rendering process using the rendering generation information. Furthermore, the terminal device 2 can also dynamically change a plurality of elements constituting the second module, thereby improving the appeal of the web content.

Next, a case where the web content corresponding to the provision request is the second web content will be described. In this case, the terminal device 2 displays all the modules that constitute the second web content and have been rendered by the information providing device 1, based on the rendering information for each module included in the provided information.

As a result, all the modules constituting the second web content are displayed on the terminal device 2 without being rendered on the terminal device 2. As a result, all the modules constituting the second web content are displayed without rendering on the terminal device 2. Therefore, the occurrence of stuttering in modules displayed on the terminal device 2 can be suppressed, and the display quality when displaying web content including a plurality of modules on the terminal device 2 can be improved.

Furthermore, the terminal device 2 selects a predetermined area including the display area of the terminal device 2 from among the plurality of modules constituting the second web content based on the rendering generation information for each module included in the provided information. Determine the multiple modules to be placed as multiple modules to be rendered.

The terminal device 2 collects multiple elements of multiple modules to be rendered from the information providing device 1, for example, based on rendering generation information for each module included in the provided information. Then, the terminal device 2 performs rendering of the plurality of modules based on the plurality of elements of the plurality of modules collected from the information providing device 1 and the user information included in the provided information. The terminal device 2 overwrites and displays the plurality of modules on the display area by arranging the plurality of rendered modules in the area specified by the provided information.

In this way, the terminal device 2 uses rendering generation information for performing rendering processing and the like. Therefore, for example, the terminal device 2 can easily dynamically display a plurality of elements constituting a module by repeating rendering processing using the rendering generation information. Furthermore, the terminal device 2 can dynamically change a plurality of elements constituting a module, thereby improving the appeal of web content.

Further, the terminal device 2 uses the user information included in the provided information during rendering processing, as in the case where the web content is the first web content. As a result, when rendering the second module, the terminal device 2 does not need to perform processing to obtain user information from the information providing device 1, and the processing is faster than when obtaining user information from the information providing device 1. The load can be reduced.

Next, a case where the web content corresponding to the provision request is the third web content will be described. In this case, the terminal device 2 selects a predetermined region including the area displayed on the terminal device 2 from among the plurality of modules constituting the third web content, based on the rendering generation information for each module included in the provided information. The plurality of modules placed in the area are determined as the plurality of modules to be rendered.

The terminal device 2 collects a plurality of elements of a plurality of modules to be rendered from the information providing device 1 based on rendering generation information for each module to be rendered included in the provided information. Then, the terminal device 2 performs rendering of the plurality of modules based on the plurality of elements of the plurality of modules collected from the information providing device 1 and the user information included in the provided information. The terminal device 2 displays the plurality of rendered modules in the display area by arranging the plurality of rendered modules in the area specified by the provided information.

In this way, the terminal device 2 uses rendering generation information for performing rendering processing and the like. Therefore, for example, the terminal device 2 can easily dynamically display a plurality of elements constituting a module by repeating rendering processing using the rendering generation information. Furthermore, the terminal device 2 can dynamically change a plurality of elements constituting a module, thereby improving the appeal of web content.

As described above, the rendering generation information includes information that causes the terminal device 2 to execute a process of generating a user information acquisition request within the terminal device 2. When an acquisition request based on the rendering generation information is generated, the terminal device 2 executes the above-described user information acquisition process of acquiring user information from the information providing device 1 based on the user information acquisition information.

The terminal device 2 acquires user information all at once from the information providing device 1 when a plurality of acquisition requests are generated based on a plurality of different pieces of rendering generation information. Therefore, the processing load on the terminal device 2 can be reduced compared to the case where user information is acquired from the information providing device 1 for each module.

Hereinafter, the configuration of the information providing system including the information providing device 1, the terminal device 2, the external device 3, and the administrator device 4 that performs such processing will be described in detail.

[2. Configuration of information provision system 100]
FIG. 2 is a diagram illustrating an example of the configuration of an information system according to the embodiment. As shown in FIG. 2, the information providing system 100 according to the embodiment includes an information providing device 1, a terminal device 2, an external device 3, and an administrator device 4.

The information providing device 1, the terminal device 2, the external device 3, and the administrator device 4 are connected to each other via a network N so that they can communicate with each other by wire or wirelessly. Note that the information providing system 100 shown in FIG. 2 may include a plurality of each of the information providing device 1, the terminal device 2, the external device 3, and the administrator device 4.

Each of the terminal device 2 and the administrator device 4 according to the embodiment is an information processing device used by a user U who accesses web content and the like. For example, each of the terminal device 2 and the administrator device 4 is a desktop PC (Personal Computer), a notebook PC, a tablet terminal, a mobile phone, a PDA (Personal Digital Assistant), or the like. Note that the terminal device 2 is not limited to the above example, and may be, for example, a smart watch or a wearable device.

The external device 3 according to the embodiment is an information processing device that provides various information, and is realized by, for example, a server device or a cloud system. For example, the external device 3 provides user information as various information. In addition, as another example, the external device 3 may provide information regarding transaction targets in Internet shopping, electronic shopping malls, flea market sites, auction sites, reservation sites for travel or restaurants, credit card contract sites, financial product providing sites, etc. I will provide a.

The information providing device 1 according to the embodiment is an information processing device that can communicate with various devices via a predetermined network N such as the Internet, and is realized by, for example, a server device or a cloud system. For example, the information providing device 1 is communicably connected to various other devices via the network N.

[3. Configuration of information providing device 1]
An example of the functional configuration of the information providing device 1 described above will be described below. As shown in FIG. 2, the information providing device 1 includes a communication section 10, a storage section 11, and a processing section 12.

[3.1. Communication department 10]
The communication unit 10 is realized by, for example, a NIC (Network Interface Card). The communication unit 10 is connected to the network N by wire or wirelessly, and transmits and receives information to and from various other devices. For example, the communication unit 10 transmits and receives information to and from each of the terminal device 2, external device 3, and administrator device 4 via the network N.

[3.2. Storage unit 11]
The storage unit 11 is realized by, for example, a semiconductor memory element such as a RAM (Random Access Memory) or a flash memory, or a storage device such as a hard disk or an optical disk. Furthermore, the storage unit 11 includes a user information storage unit 20 , a transaction target information storage unit 21 , and a content information storage unit 22 .

[3.2.1. User information storage unit 20]
The user information storage unit 20 stores various user information regarding the user U. FIG. 3 is a diagram showing an example of a user information table stored in the user information storage unit 20 according to the embodiment. In the example shown in FIG. 3, the user information table stored in the user information storage unit 20 has items such as "user ID" and "user information." For example, "user information" includes items such as "attribute information,""purchasehistory,""browsinghistory," and "point information."

“User ID” is an identifier that identifies user U. "Attribute information" is attribute information regarding the attribute of the user U associated with the "user ID." For example, the attribute information includes user U's age, gender, telephone number, address, and the like. The above-mentioned attribute information is just one example, and includes various information other than age, gender, etc., such as information indicating demographic attributes such as occupation, and information indicating psychographic attributes such as interests, lifestyle, etc. is included.

“Purchase history” is a purchase history made by user U associated with “user ID”. For example, the purchase history includes information regarding the transaction object purchased by the user U, the type of transaction object, the number of times the transaction object was purchased, the date and time when the transaction object was purchased, and the like.

“Browsing history” is a history of contents being viewed by user U associated with “user ID”. For example, the "browsing history" may be a history of content displayed on the terminal device 2 of the user U. For example, the viewing history includes information regarding the content viewed (displayed) by the user U, the type of content, the number of times the content was displayed, the date and time the content was displayed, and the like.

"Point information" is information on points given to user U, and points are points that can be used in a plurality of online services, for example. Note that the "point information" includes information on multiple types of points, such as points with an expiration date and points without an expiration date.

For example, in FIG. 3, "U1" identified by the user ID has attribute information "CH1", purchase history "PH1", display history "WA1", and point information "PA1". . Note that in the example shown in Figure 3, attribute information, etc. is expressed using an abstract code such as "CH1", but attribute information, etc. may include specific numbers, specific character strings, or various types of information. It may be a file format, etc.

Although not shown, the user information storage unit 20 also stores the action history of the user U (for example, the history of adding transaction objects to the cart, the history of favorite registration for transaction objects, etc.). Further, the user information storage unit 20 is not limited to the above, and may store various information depending on the purpose. The user information storage unit 20 may store information indicating the number of times the information has been displayed for each transaction object, for example, the number of times the user U has viewed the information, for each user.

[3.2.2. Transaction object information storage unit 21]
The transaction object information storage unit 21 stores various transaction object information regarding transaction objects. FIG. 4 is a diagram showing an example of a transaction target information table stored in the transaction target information storage unit 21 according to the embodiment. In the example shown in FIG. 4, the transaction object information table stored in the transaction object information storage unit 21 includes items such as "transaction object ID,""transaction object information,""category," and "product specific information." In addition, in Figure 4, in order to explain "category" and "product specific information", they are explained as separate items from "transaction target information", but category information and product information are not included in transaction target information. It's okay.

“Transaction object ID” is an identifier that identifies a transaction object. "Transaction object information" is transaction object information that is information about a transaction object identified by a "transaction object ID." "Category" is information regarding the category to which the transaction object identified by the "transaction object ID" corresponds. "Product identification information" is information regarding the product to which the transaction object identified by the "transaction object ID" corresponds.

For example, in FIG. 4, the transaction object with the transaction object ID "U1" has the transaction object information "MA1", the category "CT1", and the specific product information "PD1". Note that in the example shown in Figure 4, the transaction target information, etc. is expressed with an abstract code such as "MA1", but the transaction target information, etc. can be expressed as a specific character string, a specific numerical value, or various information. It may also be a file format containing .

[3.2.3. Content information storage unit 22]
The content information storage unit 22 stores information regarding web content. FIG. 5 is a diagram showing an example of a content table stored in the content information storage unit 22 according to the embodiment. In the example shown in FIG. 5, the content table stored in the content information storage unit 22 has items such as "content ID", "web content", and "setting information".

"Content ID" is an identifier that identifies web content. “Web content” is information regarding web content associated with “content ID”. "Web content" is expressed by an abstract code such as "CO1", and is, for example, configuration information of web content.

"Setting information" is setting information for web content, and includes, for example, information indicating whether first view settings are set for each of a plurality of modules that make up the web content. Moreover, "setting information" includes information indicating the type of web content. The types of web content include, for example, first web content, second web content, and third web content.

Web content includes multiple modules arranged in different areas. The multiple modules that make up the web content include, for example, a header module that functions as a header, a search module that includes a search frame for searching for transaction targets, a carousel display module that displays information on multiple transaction targets in a carousel, and a plurality of It includes a ranking display module that displays transaction target information in a ranking manner. At least some of the modules are customized using user information that is information about the user U to whom the web content is provided.

The configuration information of the web content includes information describing the layout of the web content in a markup language such as HTML or XML, and information written in a programming language such as a script language. As described above, the web content is composed of a plurality of pieces of information including a plurality of modules, and includes information for displaying each module on the terminal device 2.

For example, if the module is rendered by the information providing device 1, the information for displaying the module on the terminal device 2 is information on the address from which the module is obtained. In addition, the information for displaying the module on the terminal device 2 is, for example, information for causing the terminal device 2 to execute rendering processing and display processing if the module is rendered on the terminal device 2, such as a script. This includes information written in a programming language such as Script Language, or information on an address from which information written in a programming language such as script language is obtained.

The rendering process is a process in which the terminal device 2 collects multiple elements of a module from the information providing device 1 and renders the module based on the collected multiple elements. The display process is a process of displaying the module rendered by the rendering process on the terminal device 2.

FIG. 6 is a diagram illustrating an example of a plurality of modules that constitute web content provided by the information providing device 1 according to the embodiment. Web content CO1 shown in FIG. 6 includes a plurality of modules M1 to M7.

Module M1 is a header module that functions as a header of web content CO1, and includes, for example, an area for displaying user U's account name and an area for displaying points held by user U.

In the module M1, the area in which points are displayed can be selected by the user U by operating the terminal device 2, and the user U's selection moves to web content containing detailed information on the points held by the user U. I can do it. The module M1 includes address information of a web content acquisition destination including detailed point information, and such address information includes information about the user U, for example.

Module M2 is a search module that includes a search frame for searching for transaction targets, and includes, for example, a cart icon, favorites icon, order history icon, and the like. The cart icon is a UI (User Interface) for transitioning to the web content of the cart. The favorite icon is a UI for moving to the web content to be traded that the user U has registered as a favorite. The order history icon is a UI for moving to web content that includes information on transaction objects that the user U has ordered in the past. Each icon includes information about user U.

Modules M3 to M6 are carousel display modules that display information on a plurality of transaction objects in a carousel. The module M3 includes a plurality of pieces of information on transaction targets to be advertised and selected according to user U's user information.

The module M4 includes information on a plurality of transaction objects that are displayed side by side on the terminal device 2, which is information on transaction objects at a specific store. The module M5 includes information on a plurality of transaction objects that correspond to the user U among transaction objects belonging to a specific category and are displayed side by side on the terminal device 2. The module M6 includes information on a plurality of transaction objects belonging to a specific category, which are ranked according to specific ranking criteria and displayed side by side on the terminal device 2.

The information on the transaction object included in the modules M3 to M6 can be selected by the user U by operating the terminal device 2. According to the user U's selection, the web content including the information on the transaction object selected by the user U becomes the information. The information is provided from the providing device 1 to the terminal device 2.

The module M7 includes, for example, information on a plurality of categories that are selectably displayed on the terminal device 2 in a hierarchical structure. Information in each category can be selected by the user U by operating the terminal device 2, and based on the user U's selection, web content including information on multiple transaction targets included in the category selected by the user U is provided. It is provided from the device 1 to the terminal device 2.

For example, the web content is the web content of a shopping site, but may also be the web content of a news site, an auction site, a weather forecast site, a finance (stock price) site, a portal site, or the like. Further, the web content may be web content such as a route search site, a map providing site, a travel site, a restaurant introduction site, a web blog site, or an SNS site.

[3.3. Processing unit 12]
The processing unit 12 is a controller, and is stored in a storage device (for example, the storage unit 11) inside the information providing device 1 by a processor such as a CPU (Central Processing Unit) or an MPU (Micro Processing Unit). This is realized by executing various programs (an example of an information providing program) using the RAM as a work area. Further, the processing unit 12 is a controller, and is realized by, for example, an integrated circuit such as an ASIC (Application Specific Integrated Circuit) or an FPGA (Field Programmable Gate Array).

As shown in FIG. 2, the processing unit 12 includes an acquisition unit 30, a reception unit 31, a rendering unit 32, and a provision unit 33, and realizes or executes information processing functions and operations described below. . Note that the internal configuration of the processing unit 12 is not limited to the configuration shown in FIG. 2, and may be any other configuration as long as it performs information processing to be described later.

[3.3.1. Acquisition unit 30]
The acquisition unit 30 acquires various information. The acquisition unit 30 acquires various information from the storage unit 11. The acquisition unit 30 acquires various information from the user information storage unit 20, transaction target information storage unit 21, content information storage unit 22, and the like.

Further, the acquisition unit 30 receives various information from an external information processing device via the communication unit 10. The acquisition unit 30 acquires information regarding the transaction object from the external device 3. For example, the acquisition unit 30 acquires transaction target information from the external device 3 and stores the acquired transaction target information in the transaction target information storage unit 21. The acquisition unit 30 also acquires user information, which is information about the user U, from the external device 3 and stores the acquired user information in the user information storage unit 20.

Further, the acquisition unit 30 receives configuration information of each web content from the administrator device 4 or an external information processing device. The acquisition unit 30 stores the acquired configuration information of each web content in the content information storage unit 22.

[3.3.2. Reception Department 31]
The reception unit 31 receives various requests. The reception unit 31 receives information indicating various requests from an external information processing device via the communication unit 10. For example, the receiving unit 31 receives a request from the terminal device 2 or the external device 3.

For example, the receiving unit 31 receives a request for providing web content from the terminal device 2. The web content provision request includes, for example, a request specifying an address indicating a web content acquisition source, a request based on a search query including a search keyword input by user U, and the like.

Further, the receiving unit 31 receives a request for provision of element information from the terminal device 2 . Element information is information about elements of modules that constitute web content. Further, the receiving unit 31 receives a request for providing user information from the terminal device 2 . The user information is information about the user U of the terminal device 2.

Further, the reception unit 31 receives a first view setting request from the administrator device 4. The receiving unit 31 sets whether each of the plurality of modules is a first view target based on information indicating a first view target included in the received first view setting request.

Note that the processing unit 12 treats web content in which some modules among a plurality of modules are set as first view targets by a first view setting request as first web content. Further, the processing unit 12 treats web content in which all modules among the plurality of modules are set as first view targets by a first view setting request as second web content.

Further, the processing unit 12 treats web content for which none of the plurality of modules is set as a first view target as third web content. Note that the processing unit 12 can also handle web content in which some modules among a plurality of modules are set as first view targets by a first view setting request as second web content.

[3.3.3. Rendering unit 32]
When the web content indicated in the provision request received by the accepting unit 31 is the first web content, the rendering unit 32 renders the first module included in the first web content. The first module is a module that is set in advance as a first view target among a plurality of modules that constitute the first web content.

Specifically, the rendering unit 32 acquires, from the content information storage unit 22, information on the first web content indicated by the provision request, among the configuration information of the plurality of web contents stored in the content information storage unit 22. . Furthermore, the rendering unit 32 acquires the user information of the user U of the terminal device 2 who has transmitted the provision request from the user information storage unit 20.

The rendering unit 32 identifies multiple elements of the first module based on the setting information included in the web content information acquired from the content information storage unit 22 and the user information acquired from the user information storage unit 20. The rendering unit 32 collects a plurality of identified elements of the first module, and renders the first module based on the collected elements.

The rendering unit 32 does not render the second module when the web content indicated in the provision request is the first web content. The second module is a module that is not set as a first view target among the plurality of modules that constitute the first web content.

Furthermore, when the web content indicated in the provision request received by the accepting unit 31 is the second web content, the rendering unit 32 renders all the modules included in the second web content.

Specifically, the rendering unit 32 acquires, from the content information storage unit 22, information on the second web content indicated by the provision request, from among the configuration information of the plurality of web contents stored in the content information storage unit 22. . Furthermore, the rendering unit 32 acquires the user information of the user U of the terminal device 2 who has transmitted the provision request from the user information storage unit 20.

The rendering unit 32 renders each of the plurality of modules constituting the second web content based on the setting information included in the web content information acquired from the content information storage unit 22 and the user information acquired from the user information storage unit 20. Identify multiple elements of.

The rendering unit 32 collects multiple elements of each of the multiple modules that configure the second web content, and renders the multiple modules that configure the second web content based on the collected multiple elements.

Note that, when the web content indicated in the provision request is the third web content, the rendering unit 32 does not render any of the plurality of modules constituting the third web content.

[3.3.4. Providing Department 33]
When the web content indicated in the provision request is the first web content, the providing unit 33 transmits provision information including rendering information for the first web content, rendering generation information, and user information to the terminal device 2. provide.

The rendering information for the first web content is information for acquiring the first module rendered by the rendering unit 32, for example, the address of the acquisition destination of the first module rendered by the rendering unit 32. (for example, an address within the information providing device 1). Note that the rendering information for the first web content may be the first module itself rendered by the rendering unit 32.

The rendering generation information for the first web content is information for collecting multiple elements of the second module on the terminal device 2 and performing rendering of the second module on the terminal device 2 based on the collected multiple elements. It is. The provided information includes rendering generation information for each module. The rendering generation information is, for example, information written in a programming language such as the script language, or tag information that includes information on the address from which a program written in a programming language such as the script language is obtained, but is limited to such examples. Not done.

When the web content indicated in the provision request is the second web content, the providing unit 33 transmits provision information including rendering information for the second web content, rendering generation information, and user information to the terminal device 2. provide.

The rendering information for the second web content is information for acquiring the module rendered by the rendering unit 32. For example, the rendering information for the second web content is information for acquiring the module rendered by the rendering unit 32. This is information about the address (within the providing device 1). Note that the rendering information for the second web content may be the module itself rendered by the rendering unit 32.

The rendering generation information for the second web content is information for collecting a plurality of elements of a module on the terminal device 2 and performing rendering of the module on the terminal device 2 based on the plurality of collected elements. The provided information includes rendering generation information for each module. The rendering generation information is, for example, information written in a programming language such as the script language, or tag information that includes information on the address from which a program written in a programming language such as the script language is obtained, but is limited to such examples. Not done.

The user information included in the provided information is, for example, tag information in which the user U's information is described as a character string, or information for storing the user U's information as a variable in the terminal device 2. The information for storing user U's information as a variable in the terminal device 2 is, for example, information written in a programming language such as script language.

The user information included in the provided information includes various information regarding the user U. For example, the user information includes information such as user U's user ID, user U's account name, user U's attributes, user U's points, user U's browsing history, and user U's purchasing history. Note that the user information is not limited to the information described above, as long as it is information related to the user U used as an element constituting the module.

When the web content indicated in the provision request is the third web content, the providing unit 33 transmits provision information including rendering generation information and user information acquisition information for the third web content to the terminal device 2. provide. The provided information includes rendering generation information for each module. The third web content rendering generation information is information for collecting a plurality of elements of a module on the terminal device 2 and performing rendering of the module on the terminal device 2 based on the plurality of collected elements.

The user information acquisition information is information for causing the terminal device 2 to execute a user information acquisition process of acquiring user information commonly used by multiple modules during rendering using rendering generation information for each module. . Such user information acquisition information is, for example, information written in a programming language such as script language. The rendering generation information includes information that causes the terminal device 2 to execute a process of generating a user information acquisition request within the terminal device 2, and in the user information acquisition process, the user information is generated when the acquisition request is generated. A process of acquiring the information from the information providing device 1 is performed.

Further, when there is a request for provision of element information from the terminal device 2, the providing unit 33 extracts the element information indicated in the provision request from the transaction object information stored in the transaction object information storage section 21, and extracts the extracted element information. Send the information to the terminal device 2.

Further, when there is a user information provision request from the terminal device 2, the providing unit 33 provides the user information stored in the user information storage unit 20 based on the information (for example, user ID) indicated in the provision request. The acquired user information is transmitted to the terminal device 2.

Note that the providing unit 33 can also generate the second web content and the third web content by adding or deleting the first view target setting to the same web content as the first web content. . In this case, the providing unit 33 can also determine which of the first web content, second web content, and third web content to provide based on the information on the terminal device 2 or the information on the user U. The information on the terminal device 2 includes, for example, the type of application installed on the terminal device 2 that has been provided and the type of OS (Operating System). Further, the information about the user U includes attributes of the user U and the like.

[4. Terminal device 2]
FIG. 7 is a diagram showing an example of the configuration of the terminal device 2 according to the embodiment. As shown in FIG. 7, the terminal device 2 according to the embodiment includes a communication section 40, a display section 41, an operation section 42, a storage section 43, and a processing section 44.

[4.1. Communication department 40]
The communication unit 40 is realized by, for example, a NIC. The communication unit 40 is connected to the network N by wire or wirelessly, and transmits and receives information to and from the information providing device 1 via the network N.

[4.2. Display section 41]
The display unit 41 is, for example, an LCD (Liquid Crystal Display) or an organic EL (Electro Luminescence) display.

[4.3. Operation unit 42]
The operation unit 42 includes, for example, a keyboard including keys for inputting letters, numbers, and spaces, an enter key, and arrow keys, a mouse, a power button, and the like. When the display unit 41 is a touch panel display, the operation unit 42 may be a touch panel.

[4.4. Storage unit 43]
The storage unit 43 is realized, for example, by a semiconductor memory device such as a RAM or a flash memory, or a storage device such as a hard disk or an optical disk.

The storage unit 43 stores, for example, information transmitted from the information providing device 1 and acquired by the processing unit 44 via the network N and the communication unit 40.

[4.5. Processing unit 44]
The processing unit 44 is a controller, and is realized by, for example, executing various programs stored in a storage device (for example, the storage unit 43) inside the terminal device 2 using the RAM as a work area by a CPU or an MPU. be done. Further, the processing unit 44 may be realized by, for example, an integrated circuit such as an ASIC or an FPGA.

The processing unit 44 transmits a web content provision request to the information providing device 1 via the communication unit 40 and the network N based on the user U's operation on the operation unit 42 . Then, the processing unit 44 causes the display unit 41 to display the web content based on the provision information transmitted from the information providing device 1 in response to the provision request.

FIG. 8 is a diagram illustrating an example of web content partially displayed in the display area of the display unit 41 of the terminal device 2 according to the embodiment. The web content shown in FIG. 8 is the web content CO1 having the layout shown in FIG. .

For example, when the web content corresponding to the provision request is the first web content, the processing unit 44 determines which module is the first view target module and which is rendered by the information providing apparatus 1 based on the rendering information included in the provision information. The displayed first module is displayed on the display unit 41.

For example, when the rendering information included in the provided information indicates the address of the acquisition destination of the first module rendered by the information providing apparatus 1, the processing unit 44 selects the rendered first module as information based on the rendering information. Obtained from the providing device 1. Then, the processing unit 44 displays the rendered first module acquired from the information providing device 1 on the display unit 41.

As a result, the first module set as a first-view target is displayed on the display unit 41 of the terminal device 2 without being rendered on the terminal device 2. Thereby, it is possible to suppress the occurrence of stuttering in the modules displayed on the display unit 41, and it is possible to improve the display quality when displaying web content including a plurality of modules on the terminal device 2.

Furthermore, the processing unit 44 determines a second module, which is placed in a predetermined area including the display area of the display unit 41 of the terminal device 2, among the first web content, as the second module to be rendered. The processing unit 44 collects a plurality of elements of the second module to be rendered from the information providing device 1 based on the rendering generation information and user information for each second module to be rendered included in the provided information, and The second module is rendered using a plurality of elements of the second module collected from the providing device 1. Then, the processing unit 44 displays the plurality of second modules on the display unit 41 by arranging the rendered second modules in the area specified by the provided information.

When the second module is a header module, the processing unit 44 considers the account name of user U and the points held by user U among the user information as part of the elements constituting the second module. and the remaining plurality of elements collected from the information providing device 1 to perform rendering of the second module.

Further, when the second module is a carousel display module that displays a plurality of transaction objects viewed by the user U in a carousel, the processing unit 44 displays information on the plurality of transaction objects indicated in the purchase history of the user U in a carousel, for example. The information is collected from the information providing device 1 as multiple elements of the module. The processing unit 44 performs rendering of the second module using information on a plurality of transaction objects indicated by user U's purchase history.

In this way, since the processing unit 44 performs the rendering of the second module using the user information included in the provided information, the processing unit 44 performs the process of acquiring the user information from the information providing device 1 when rendering the second module. is no longer necessary, and the processing load can be reduced.

Thereby, the information providing device 1 can delay the collection timing of the plurality of elements of the second module which is not displayed in the display area of the display unit 41 and whose displayed area is a lower level of web content. can. In addition, if the lower area of the web content is not viewed by user U's operation, multiple elements of the second module are not collected or rendered, so the second module is rendered by the information providing device 1. The communication load, processing load, etc. can be reduced compared to the case where the communication load and processing load are used.

When the web content corresponding to the provision request is the second web content, the processing unit 44 performs information provision on all modules constituting the second web content based on rendering information for each module included in the provision information. The module rendered by the device 1 is displayed on the display unit 41.

For example, when the rendering information for each module included in the provided information indicates the address of the acquisition destination of the plurality of modules rendered by the information providing apparatus 1, the processing unit 44 may acquire the plurality of rendered modules based on the rendering information. A module is acquired from the information providing device 1. Then, the processing unit 44 displays the plurality of rendered modules acquired from the information providing device 1 on the display unit 41.

As a result, all the modules constituting the second web content are displayed on the display unit 41 of the terminal device 2 without being rendered on the terminal device 2. Thereby, the information providing device 1 can suppress the occurrence of stuttering in the modules displayed on the terminal device 2, and can improve the display quality when displaying web content including a plurality of modules on the terminal device 2. can.

Furthermore, the processing unit 44 selects a plurality of modules arranged in a predetermined area including the display area of the display unit 41 from among the plurality of modules constituting the second web content based on the rendering generation information included in the provided information. determine the modules as multiple modules to be rendered.

The processing unit 44 generates each of the plurality of modules constituting the second web content by the same process as the first web content, based on the rendering generation information and user information for each module included in the provided information. Collect multiple elements and render multiple modules. The processing unit 44 redisplays the plurality of rendered modules on the display unit 41 by arranging the plurality of rendered modules in the area specified by the provided information.

Since the terminal device 2 uses the rendering generation information to perform the rendering process, for example, the processing unit 44 uses the rendering generation information to repeat the rendering process to generate multiple elements constituting the module. This makes it easy to display dynamically. Furthermore, the processing unit 44 can dynamically change a plurality of elements constituting a module, thereby improving the appeal of web content.

Furthermore, since the processing unit 44 performs rendering of a plurality of modules using the user information included in the provided information, there is no need to acquire user information from the information providing device 1 when rendering a plurality of modules. Therefore, the processing load can be reduced.

Next, when the web content corresponding to the provision request is the third web content, the processing unit 44 selects the plurality of modules constituting the third web content based on the rendering generation information for each module included in the provision information. Among them, a plurality of modules arranged in a predetermined area including the area displayed on the terminal device 2 are determined as a plurality of modules to be rendered.

The processing unit 44 collects a plurality of elements of a plurality of modules to be rendered from the information providing device 1 based on rendering generation information and user information acquisition information for each rendering target module included in the provided information, A plurality of modules to be rendered are rendered using a plurality of elements of each of the plurality of collected modules. The processing unit 44 displays the plurality of rendered modules on the display unit 41 by arranging the plurality of rendered modules in the area specified by the provided information.

Since the terminal device 2 uses the rendering generation information to perform the rendering process, for example, the processing unit 44 uses the rendering generation information to repeat the rendering process to generate multiple elements constituting the module. This makes it easy to display dynamically. Furthermore, the processing unit 44 can dynamically change a plurality of elements constituting a module, thereby improving the appeal of web content.

The processing unit 44 generates a user information acquisition request within the terminal device 2 based on the rendering generation information. The processing unit 44 performs user information acquisition processing to acquire user information from the information providing device 1 based on the user information acquisition information when an acquisition request based on the rendering generation information is generated.

In the user information acquisition process, even if a plurality of acquisition requests are generated based on a plurality of different pieces of rendering generation information, the process of acquiring user information from the information providing apparatus 1 is performed only once. Therefore, the processing load on the terminal device 2 can be reduced compared to the case where user information is acquired from the information providing device 1 for each module.

The processing unit 44 renders a plurality of modules using the user information acquired from the information providing device 1 in the user information acquisition process. In the user information acquisition process, for example, the user information acquired from the information providing device 1 may be stored in the terminal device 2 as a variable. In this case, the processing unit 44 can use the user information stored as variables in the rendering process.

[5. Processing procedure]
Next, a procedure of information processing by the processing unit 12 of the information providing device 1 according to the embodiment will be described. FIG. 9 is a flowchart showing an example of the flow of information processing by the processing unit 12 of the information providing device 1 according to the embodiment.

As shown in FIG. 9, the processing unit 12 determines whether information has been acquired from the external device 3 or the like (step S10). When the processing unit 12 determines that the information has been acquired (step S10: Yes), the processing unit 12 stores the acquired information in the storage unit 11 (step S11).

When the processing unit 12 finishes the process of step S11 or determines that the information has not been acquired (step S10: No), the processing unit 12 determines whether there is a first view setting request (step S12). If the processing unit 12 determines that there is a first view setting (step S12: Yes), it sets the module indicated by the first view setting as a first view target (step S13).

When the processing unit 12 finishes the process of step S13 or determines that there is no first view setting (step S12: No), the processing unit 12 determines whether there is a request to provide web content (step S14). If the processing unit 12 determines that there is a request to provide web content (step S14: Yes), it transmits provision information corresponding to the web content indicated in the provision request to the terminal device 2 (step S15).

When the process of step S15 is completed, or when it is determined that there is no request to provide web content (step S14: No), the processing unit 12 determines whether or not the operation end timing has come (step S16). For example, when the power of the information providing device 1 is turned off, or when it is determined that an end operation has been performed by operating an operation section (not shown) of the information providing device 1, the processing section 12 determines the operation end timing. It is determined that it has become.

If the processing unit 12 determines that the operation end timing has not arrived (step S16: No), the process proceeds to step S10, and if it determines that the operation end timing has come (step S16: Yes), the process proceeds to FIG. The indicated process ends.

Next, a procedure of information processing by the processing unit 44 of the terminal device 2 according to the embodiment will be described. FIG. 10 is a flowchart showing an example of the flow of information processing by the processing unit 44 of the terminal device 2 according to the embodiment.

As shown in FIG. 10, the processing unit 44 determines whether or not there is an operation on the operation unit 42 to request provision (step S20). If the processing unit 44 determines that there is an operation for requesting provision (step S20: Yes), it transmits the request for provision to the information providing apparatus 1 (step S21).

When the process of step S21 is completed, or when it is determined that there is no provision request operation (step S20: No), the processing unit 44 determines whether or not the information provision apparatus 1 provides the provision information ( Step S22). If the processing unit 44 determines that the provided information is provided (step S22: Yes), the processing unit 44 causes the display unit 41 to display the web content based on the provided information (step S23).

When the process of step S23 is completed, or when it is determined that the provided information is not provided (step S22: No), the processing unit 44 determines whether or not the operation end timing has come (step S24). For example, when the power of the terminal device 2 is turned off or when it is determined that an end operation has been performed by operating the operation section 42, the processing section 44 determines that the operation end timing has come.

If the processing unit 44 determines that the operation end timing has not come (step S24: No), the process proceeds to step S20, and if it determines that the operation end timing has come (step S24: Yes), the process proceeds to FIG. The indicated process ends.

[6. Modified example]
For example, when a predetermined first condition is satisfied, the processing unit 12 sets the upper module in the predetermined range among the plurality of modules constituting the second web content as the first module, and sets the other modules as the second module. By creating a module, the second web content can also be temporarily used as the first web content. Further, the processing unit 12 can also temporarily treat the first web content as the third web content, for example, when a predetermined first condition is satisfied. The predetermined first condition is, for example, a condition that the processing load of the information providing apparatus 1 is equal to or greater than a threshold value, a condition that a communication load of the network N by the information providing apparatus 1 is equal to or greater than a threshold value, or the like.

Further, for example, when a predetermined second condition is satisfied, the processing unit 12 temporarily changes the first web content to the second web content or temporarily changes the third web content to the first web content. You can also do that. The predetermined first condition is, for example, a condition that the processing load of the information providing device 1 is below a threshold value, a condition that a communication load of the network N by the information providing device 1 is below a threshold value, and the like.

[7. Hardware configuration]
The information providing device 1 or the terminal device 2 according to the embodiments described above is realized by, for example, a computer 80 having a configuration as shown in FIG. 11. The information providing device 1 will be described below as an example. FIG. 11 is a hardware configuration diagram showing an example of a computer 80 that implements the functions of the information providing device 1 according to the embodiment. The computer 80 includes a CPU 81, a RAM 82, a ROM (Read Only Memory) 83, an HDD (Hard Disk Drive) 84, a communication interface (I/F) 85, an input/output interface (I/F) 86, and a media interface (I/F). )87.

The CPU 81 operates based on a program stored in the ROM 83 or HDD 84 and controls each part. The ROM 83 stores a boot program executed by the CPU 81 when the computer 80 is started, programs depending on the hardware of the computer 80, and the like.

The HDD 84 stores programs executed by the CPU 81 and data used by the programs. The communication interface 85 receives data from other devices via the network N (see FIG. 2) and sends it to the CPU 81, and sends data generated by the CPU 81 to the other devices via the network N.

The CPU 81 controls output devices such as a display and a printer, and input devices such as a keyboard and a mouse via an input/output interface 86. The CPU 81 obtains data from an input device via the input/output interface 86. Further, the CPU 81 outputs the generated data to an output device via the input/output interface 86.

Media interface 87 reads programs or data stored in recording medium 88 and provides them to CPU 81 via RAM 82. The CPU 81 loads this program from the recording medium 88 onto the RAM 82 via the media interface 87, and executes the loaded program. The recording medium 88 is, for example, an optical recording medium such as a DVD (Digital Versatile Disc) or a PD (Phase change rewritable disk), a magneto-optical recording medium such as an MO (Magneto-Optical disk), a tape medium, a magnetic recording medium, or a semiconductor memory. etc.

For example, when the computer 80 functions as the information providing device 1 according to the embodiment, the CPU 81 of the computer 80 realizes the functions of the processing unit 12 by executing a program loaded onto the RAM 82. Furthermore, data in the storage unit 11 is stored in the HDD 84 . The CPU 81 of the computer 80 reads these programs from the recording medium 88 and executes them, but as another example, these programs may be acquired from another device via the network N.

[8. others〕
Furthermore, among the processes described in the above embodiments, all or part of the processes described as being performed automatically can be performed manually, or the processes described as being performed manually can be performed manually. All or part of the process can also be performed automatically using known methods. In addition, information including the processing procedures, specific names, and various data and parameters shown in the above documents and drawings may be changed arbitrarily, unless otherwise specified. For example, the various information shown in each figure is not limited to the illustrated information.

Furthermore, each component of each device shown in the drawings is functionally conceptual, and does not necessarily need to be physically configured as shown in the drawings. In other words, the specific form of distributing and integrating each device is not limited to what is shown in the diagram, and all or part of the devices can be functionally or physically distributed or integrated in arbitrary units depending on various loads and usage conditions. Can be integrated and configured.

For example, the information providing device 1 described above may be realized by a plurality of server computers, or depending on the function, it may be realized by calling an external platform using an API (Application Programming Interface) or network computing. can be changed flexibly.

Furthermore, the embodiments and modifications described above can be combined as appropriate within a range that does not conflict with the processing contents.

[9. effect〕
As described above, the information providing device 1 according to the embodiment includes the receiving section 31 and the providing section 33. The receiving unit 31 receives from the terminal device 2 a request for providing web content including a plurality of modules. The providing unit 33 collects a plurality of elements constituting a corresponding module among the plurality of modules, and causes the terminal device 2 to perform a rendering process for rendering the corresponding module based on the collected plurality of elements. The terminal device 2 is provided with a plurality of pieces of first information and second information including user information commonly used by a plurality of modules during rendering processing or information for the terminal device 2 to acquire the user information. Rendering information is an example of first information, and information including user information or information including user information acquisition information is an example of second information. Thereby, the information providing apparatus 1 can reduce the processing load on the terminal device 2 when the terminal device 2 executes rendering processing for each of the plurality of modules using user information.

The information providing device 1 also includes a rendering unit 32 that collects multiple elements of each of the multiple modules and performs rendering of each of the multiple modules based on the collected multiple elements. The second information is user information, and the providing unit 33 further provides the terminal device 2 with third information including information on a plurality of modules rendered by the rendering unit 32. The rendering generation information is an example of third information. Thereby, the information providing device 1 can improve the display quality when displaying a plurality of modules on the terminal device 2.

The information providing device 1 also collects multiple elements of one or more modules that constitute web content, which are modules other than the multiple modules, and based on the collected multiple elements of the one or more modules and user information. It also includes a rendering unit 32 that performs rendering of one or more modules. The second information is user information. The providing unit 33 further provides the terminal device 2 with third information including information on one or more modules rendered by the rendering unit 32. The rendering generation information is an example of third information. Thereby, the information providing device 1 can improve the display quality when displaying web content including a plurality of modules on the terminal device 2.

Further, each of the plurality of pieces of first information includes information in which a program for making a request to acquire user information is written. The second information is information in which a program for collectively acquiring user information in response to a request based on a plurality of first information is written. This results in
The information providing device 1 can reduce the processing load on the terminal device 2 when the terminal device 2 executes rendering processing for each of the plurality of modules using user information.

Further, the web content includes information on multiple products or multiple services that are subject to electronic commerce transactions. Thereby, the information providing apparatus 1 can reduce the processing load on the terminal device 2 when the terminal device 2 executes rendering processing for each of the plurality of modules using user information.

In addition, multiple modules include a header module that functions as a header for web content, a search module that includes a search frame to search for transaction targets, a carousel display module that displays transaction target information in a carousel, and a ranking list for transaction target information. Includes a ranking display module to display. Thereby, the information providing apparatus 1 can reduce the processing load on the terminal device 2 when the terminal device 2 executes rendering processing for each of the plurality of modules using user information.

Although the embodiments of the present application have been described above in detail based on the drawings, this is merely an example, and various modifications and improvements can be made based on the knowledge of those skilled in the art, including the embodiments described in the disclosure section of the invention. It is possible to implement the invention in other forms.

Further, the above-mentioned "section, module, unit" can be read as "means", "circuit", etc. For example, the acquisition unit can be read as an acquisition means or an acquisition circuit.

1 Information providing device 2 Terminal device 3 External device 4 Administrator device 10 Communication unit 11 Storage unit 12 Processing unit 20 User information storage unit 21 Transaction target information storage unit 22 Content information storage unit 30 Acquisition unit 31 Reception unit 32 Rendering unit 33 Provision Section 40 Communication section 41 Display section 42 Operation section 43 Storage section 44 Processing section

Claims (8)

a reception unit that accepts a request to provide web content including a plurality of modules from a terminal device;
A plurality of plurality of elements for collecting a plurality of elements constituting a corresponding module among the plurality of modules, and causing the terminal device to perform a rendering process for rendering the corresponding module based on the plurality of collected elements. Providing the terminal device with first information and second information including user information commonly used by the plurality of modules during the rendering process or information for acquiring the user information with the terminal device. An information providing device comprising: a rendering unit that collects the plurality of elements of each of the plurality of modules and performs a rendering process to render each of the plurality of modules based on the collected plurality of elements and the user information,
The second information is
the user information;
The provision department is
The information providing apparatus according to claim 1, further comprising providing third information including information about the plurality of modules on which the rendering process has been performed by the rendering unit to the terminal device. Collecting a plurality of elements of one or more modules that constitute the web content, which are modules other than the plurality of modules, and determining the one or more modules based on the plurality of elements of the collected one or more modules. Equipped with a rendering unit that performs rendering processing,
The second information is
the user information;
The provision department is
The information providing apparatus according to claim 1, further comprising providing third information including information of the one or more modules on which the rendering process has been performed by the rendering unit to the terminal device. Each of the plurality of first information is
including information in which a program for making a request to obtain the user information is written;
The second information is
The information providing device according to claim 1, wherein the information includes a program for collectively acquiring the user information on the terminal device in response to the request based on the plurality of pieces of first information. . The web content is
The information providing device according to any one of claims 1 to 4, characterized in that the information providing device includes information on a plurality of products or a plurality of services to be traded in electronic commerce. The plurality of modules are:
It includes a header module that functions as a header of the web content, a search module that includes a search frame for searching the transaction objects, a carousel display module that displays the transaction objects in a carousel, and a ranking display module that displays the transaction objects in a ranking manner. 6. The information providing device according to claim 5. An information provision method executed by a computer, the method comprising:
a reception step of accepting a request for providing web content including multiple modules from a terminal device;
A plurality of plurality of elements for collecting a plurality of elements constituting a corresponding module among the plurality of modules, and causing the terminal device to perform a rendering process for rendering the corresponding module based on the plurality of collected elements. Providing the terminal device with first information and second information including user information commonly used by the plurality of modules during the rendering process or information for acquiring the user information with the terminal device. An information provision method characterized by comprising a process. a reception procedure for accepting a request for providing web content including multiple modules from a terminal device;
A plurality of plurality of elements for collecting a plurality of elements constituting a corresponding module among the plurality of modules, and causing the terminal device to perform a rendering process for rendering the corresponding module based on the plurality of collected elements. Providing the terminal device with first information and second information including user information commonly used by the plurality of modules during the rendering process or information for acquiring the user information with the terminal device. An information providing program that causes a computer to execute steps.

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