JP2010086299A - Electronic coupon use promotion system - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide an electronic coupon use promotion system for making a precedence reservation order using an electronic coupon. <P>SOLUTION: The electronic coupon use promotion system includes: a coupon information storage means for storing electronic coupon information for providing a discount service accompanying the purchase of designated merchandise; a means for receiving order information related with merchandise from terminal equipment of a traveling object; and a means for, when the designated merchandise is included in merchandise included in the order information, calculating a price for the order information based on the electronic coupon information stored in the coupon information storage means. <P>COPYRIGHT: (C)2010,JPO&INPIT

Description

  The present invention relates to an electronic coupon utilization promotion system that makes it possible to place an advance reservation order using an electronic coupon.

  The drive-through system is a facility for buying and selling products by placing an order with a store clerk in a store while the user is on a vehicle such as an automobile. In the drive-through system, a user places an order by referring to a menu board or the like installed outside the store from inside the vehicle and transmitting a desired product to a store clerk in the store. In such a system, since an order is placed after arriving at a store, it takes time until a product can be prepared. This wasted time for users who wanted to receive the goods immediately, leading to a decline in satisfaction. In addition, since a queue is generated depending on the time until the product is ready, the turnover rate of the store is lowered.

Accordingly, various advance reservation type drive-through systems that enable quick delivery of products have been proposed. For example, in Patent Document 1 (Japanese Patent Laid-Open No. 2002-358578), a terminal of a drive-through store, a user's terminal, and a terminal of the drive-through store are connected to each other via a communication network from the user. In a drive-through ordering system comprising a server that accepts orders and an arrival recognition device for the drive-through store that recognizes the arrival of the user, the server is information related to products purchased by the user from the user's terminal. A receiving unit that receives order information including information that can uniquely identify the user, a transmitting unit that transmits the received order information to a terminal of the drive-through store, and a terminal of the drive-through store, Means for receiving the order information and preparing a product to be purchased by the user based on the received order information; The drive-through store arrival recognition device comprises means for recognizing the user's arrival from information that can uniquely identify the user and notifying the store-through store clerk of the user's arrival. A drive-through ordering system is disclosed.
JP 2002-358578 A

  However, the ordering system of the invention described in Patent Document 1 has a problem that it is impossible to use coupons and it is not possible to purchase commodities at a price advantageous to the user. Despite the fact that customers are generally attracted by coupons to be distributed in recent years, the conventional pre-ordering ordering system does not allow users to place orders using coupons. It was very unreasonable for the user, and as a result, the satisfaction of the user was lowered, which was not preferable.

  In order to solve the above-described problems, the invention according to claim 1 includes coupon information storage means for storing electronic coupon information for providing a discount service associated with purchase of a specified product, and order information related to the product from the mobile terminal device. And means for calculating a price for the order information based on the electronic coupon information stored in the coupon information storage means, and the means for calculating the price is included in the order information The product included in the order information corresponding to the designated product when the product included in the order information is determined to include the designated product. It is an electronic coupon utilization promotion system characterized by calculating at a discount price.

  The invention according to claim 2 is the electronic coupon utilization promotion system according to claim 1, wherein the means for calculating the price includes a combination of the designated products accompanying the combination purchase in the products included in the order information. If the product included in the order information is determined to include the combination of the designated products, the price of the product included in the order information corresponding to the combination of the specified products is calculated at a discount price. It is characterized by doing.

  Further, the invention according to claim 3 is the electronic coupon utilization promotion system according to claim 2, wherein the means for calculating the price includes the price of the product included in the order information corresponding to the designated product at a discount price. The product is proposed so that the price is reduced among the prices calculated by discounting the price of the product included in the order information corresponding to the combination of the calculated price and the designated product.

According to a fourth aspect of the present invention, in the electronic coupon usage promotion system according to the first to third aspects, the means for calculating the price is not included in the product included in the order information and the order information. In addition to proposing an additional purchased product that is a combination of the specified products by combining the products, the price of the additional purchased product is calculated at a discount price.

  Further, the invention according to claim 5 is the electronic coupon utilization promotion system according to claim 4, wherein the means for calculating the price includes a combination of the designated products accompanying the combination purchase in the products included in the order information. The additional purchase product is proposed when it is determined that the product included in the order information does not include the combination of the designated products.

  According to the electronic coupon utilization promotion system of the present invention, it is possible to make an advance reservation order using an electronic coupon, and it is possible to provide a product at a price advantageous for the user, and improve the satisfaction of the user. It becomes possible.

  Hereinafter, embodiments of the present invention will be described with reference to the drawings. FIG. 1 is a diagram for explaining the concept of an electronic coupon utilization promotion system according to an embodiment of the present invention. In FIG. 1, 10 is a service user, 20 is an electronic coupon utilization promotion system management center, 30 is an electronic coupon utilization promotion system chain store group, 100 is a mobile terminal device, and 200 is a center server.

  The electronic coupon utilization promotion system according to the present embodiment includes a group of electronic coupon utilization promotion systems chain stores in which the service user 10 has jurisdiction over the electronic coupon utilization promotion system management center 20 via the electronic coupon utilization promotion system management center 20. It is a system that makes it possible to pre-order merchandise for 30 stores N1, N2, N3. Also, when such a reservation order is made, if it is possible to use the coupon, the system automatically promotes the use of the coupon and calculates the price of the product at an advantageous price by the user. It is a configured system.

  The service user 10 uses the mobile terminal device 100 in order to receive the service of the electronic coupon use promotion system according to the present embodiment, and a mobile phone or a car navigation system can be used for this. The mobile terminal device 100 is configured to be capable of information communication with the electronic coupon utilization promotion system management center 20 by radio or the like.

A center server 200 is installed in the electronic coupon utilization promotion system management center 20. The center server 200 can be realized using a general-purpose server system. The center server 200 is connected to each mobile terminal device 100 so as to be able to communicate information via a mobile phone communication network or the like, and is connected to a store terminal device 300 installed in each store and a communication line such as the Internet or a public line network. Via an information communication.

  The store terminal device 300 is installed in each store N1, N2,... In the electronic coupon utilization promotion system chain store group 30, and the store terminal device 300 collects information in each store, 200 collects in-store information or transmits the collected information to the center server 200 in response to a request from the center server 200. The store terminal device 300 can use a general-purpose information processing device such as a personal computer that can be connected to the line. Moreover, the store side apparatus in an electronic coupon utilization promotion system is realizable by connecting the hardware required for such an information processing apparatus.

  Next, an outline of hardware suitable for configuring the mobile terminal device 100 will be described. FIG. 2 is a diagram showing an example of a block configuration of a mobile terminal device used in the electronic coupon utilization promotion system according to the embodiment of the present invention. In FIG. 2, 100 is a mobile terminal device, 101 is a CPU, 102 is a bus, 104 is a RAM, 105 is an input operation unit, 106 is an input circuit, 108 is a voice control circuit, 109 is a microphone, 112 is a speaker, and 114 is A display control circuit, 115 is a display, 116 is a communication control circuit, 119 is a GPS receiving unit, and 120 is a data storage unit.

  The mobile terminal device 100 is equipped with a CPU (Central Processing Unit) 101. The CPU 101 is connected to each unit in the apparatus through the bus 102. Among these, the ROM 103 is a read-only memory that stores a program for controlling each part of the mobile terminal device 100. The RAM 104 is a random access memory that temporarily stores communication data including temporary data and images necessary for executing a program.

  The input operation unit 105 includes a group of key switches operated by a user, and a signal generated by the operation of the input operation unit 105 is transmitted to the bus 102 via the input circuit 106.

  The audio control circuit 108 is a circuit that inputs and outputs audio, and inputs audio from the microphone 109 and outputs audio from the speaker 112. The display control circuit 114 controls the display on the display 115. The communication control circuit 116 communicates with a radio base station (not shown) by radio. The GPS receiving unit 119 is a device that receives radio waves from a plurality of GPS satellites (not shown) and determines the current position of the mobile terminal device 100. The data storage unit 120 is a storage unit that can hold data even when the power is turned off, such as a flash memory or a hard disk.

  The mobile terminal device 100 used in the electronic coupon utilization promotion system according to the present embodiment has a function of acquiring position information of its own device by GPS positioning that receives a GPS signal and calculates its own position. A program for realizing this function can be stored in the ROM 103 or can be stored in the data storage unit 120.

  Next, the function of the center server and the store terminal device in the electronic coupon utilization promotion system according to the present embodiment will be described. FIG. 3 is a diagram showing an outline of the center server 200 and the store terminal device 300 of the electronic coupon utilization promotion system according to the embodiment of the present invention. 3, 210 is a calculation unit, 220 is a store information database, 240 is a first communication unit, 250 is a second communication unit, 310 is a calculation unit, 320 is an order database, 330 is a display unit, and 350 is a communication unit. Show.

  The calculation unit 210 in the center server 200 mainly executes each process related to a flow to be described later. In the store information database 220, information related to stores of the stores N1, N2,... In the electronic coupon utilization promotion system chain store group 30 is stored. The structure of data stored in the store information database 220 will be described.

  FIG. 4 is a diagram showing an example of the data structure stored in the store information database of the electronic coupon utilization promotion system according to the embodiment of the present invention. As shown in FIG. 4, information of items such as “store”, “location information”, “menu information (including price information)”, “coupon information”, “combination discount” is stored. “Store” is the basic information such as store name and store ID, “location information” is information relating to where the store is located, and “menu information” is what product at the store. Information related to the sale price of each product, “coupon information” is information related to a coupon discounting a specific product, and “combination discount” is information about a plurality of specific products. It is information related to discounts associated with combination purchases.

  FIG. 5 specifically shows “menu information (including price information)”, “coupon information”, and “combination discount”. As shown in FIG. 5A, the menu information is information in which “product name” and “price” of the product with the product name are paired. As shown in FIG. 5B, the coupon information is information in which a coupon application target product name and a discount price when the coupon is applied are paired. In addition, since such coupon information is virtual information that is not printed on a paper medium or the like, the coupon is also referred to as an electronic coupon or the like in the present invention. Note that “coupon” and “electronic coupon” are used in this specification without any particular distinction. As shown in FIG. 5 (C), the combination discount is information in which a combination of a plurality of specific products and a discount price at the time of purchasing with those combinations is a pair.

  The first communication unit 240 manages communication with each mobile terminal device 100, and the second communication unit 250 manages communication with each store terminal device 300. In any communication, a conventionally well-known one can be used.

  The calculation unit 310 in the store terminal device 300 mainly executes each process related to a flow to be described later in the store terminal device 300. The display unit 330 displays received order information and the like, thereby notifying the employee of the order information, for example. The communication unit 350 manages communication with the center server 200 and can be realized by using a known communication technique.

  Next, the process flow in the electronic coupon utilization promotion system comprised as mentioned above is demonstrated. FIG. 6 is a diagram showing an example of a processing flow in the electronic coupon utilization promotion system according to the embodiment of the present invention. Note that the processing flow described here is merely an example of processing, and not all processing of the electronic coupon utilization promotion system according to the present embodiment performs the same processing as this processing.

  The control flow in FIG. 6 simply shows internal processing in each of the mobile terminal device 100, the center server 200, and the chain store terminal device 300, and transactions between them.

  In the mobile terminal device 100, when a process for making a pre-order is activated by a user operation, position information (X1, Y1) is acquired by the GPS receiving unit 119 or the like in step S101. In step S102, the position information (X1, Y1) and the menu information inquiry are transmitted to the center server 200.

  When the center server 200 receives the position information (X1, Y1) and the menu information inquiry in step S201, in step S202, the current position of the user is obtained from the position information (X1, Y1) using the store information database 220. Stores close to are searched. In step S203, the menu information, order form, electronic coupon information, combination discount information, and searched store information stored in the store information database 220 are transmitted to the mobile terminal device 100.

  In step S103, the mobile terminal device 100 receives the menu information, order form, electronic coupon information, combination discount information, and store information. The user inputs desired products by referring to these pieces of information, and transmits them to the center server 200 as order information in step S104.

  On the center server 200 side, when order information from the mobile terminal device 100 is received in step S204, a sub-routine for price calculation processing is executed in the subsequent step S205.

  The details of the subroutine for the price calculation process will be described. FIG. 7 is a view showing a flowchart of a price calculation processing subroutine in the electronic coupon utilization promotion system according to the embodiment of the present invention. In the flowchart of FIG. 7, when a subroutine of minimum price calculation processing is started in step S400, it is subsequently determined in step S401 whether there is a coupon discount target product in the ordered product. In such determination, for example, a chart capable of listing menu information, coupon information, and combination discount information as shown in FIG. 9 is used. The chart is created for each main order menu, sub order menu, and beverage order menu. Each chart describes a product name, a price, a coupon cannot be used, a discount price, and a combination discount target product. When using the chart, select the corresponding product name from the ordered products, and obtain coupon information that indicates that the selected product name is not available for coupons, cannot be used for coupons, and is available for combination discounts. This is done by determining whether or not the product is a discount target product. When the determination in step S401 is YES, the process proceeds to step S402. When the determination is NO, step S402 is skipped. In step S402, the discount target product by the coupon is calculated at a discount price. Let the price calculated in this step be (A).

In step S403, it is determined whether or not there is a combination that is a combination discount target in the ordered product.
If the determination in step S403 is yes, the process proceeds to step S404, and if not, step S404 is skipped. In step S404, the target combination product is calculated at a discount price. The price calculated in this step is (B).

  In step S405, all uncalculated commodities are calculated at the regular price, and the price calculated in this step is (C).

  In step S406, the total price is calculated by calculating (A) + (B) + (C), and the process returns to the main routine in step S407.

  Here, the example of the price calculation by the above subroutine is demonstrated concretely. FIG. 10 is a diagram showing a specific example of the price calculation process in the electronic coupon utilization promotion system according to the embodiment of the present invention.

If the product ordered by the user is “H1”, “H4”, “P2”, “P3”, “D1”, “D2”, “H4”, “P3” are automatically The discount is applied at the coupon application price, and the combination of “H1”, “P2”, and “D1” is found, and the combination discount price is automatically applied. According to such a price calculation process, a product can be provided at a price that is most advantageous to the user, and the satisfaction of the user can be improved.

  Returning to the process flow of FIG. 6, in step S206, a subroutine of the proposed product extraction process is executed.

  Details of the subroutine of the proposed product extraction process will be described. FIG. 8 is a diagram showing a flowchart of a proposed product extraction processing subroutine in the electronic coupon utilization promotion system according to the embodiment of the present invention. In the flowchart of FIG. 8, when the proposed product extraction processing subroutine is started in step S500, the process proceeds to step S501, where it is determined whether or not a combination discount target product exists in the ordered product. If YES is determined in the step S501, the process proceeds to a step S502, and if NO is determined, the process returns to the main routine.

  Subsequently, in step S502, it is determined whether or not a discount has already been implemented (in the flowchart of FIG. 7) for the product determined to exist in step S501. When the determination in step S502 is YES, the process proceeds to step 504 and returns to the main routine. When the determination is NO, the process proceeds to step S503.

  In step S503, a complementary product to which a combination discount is applied is extracted by combining with the product. In step S504, the process returns to the main routine.

  Here, an example of product extraction by the subroutine as described above will be specifically described. FIG. 11 is a diagram showing a specific example of the proposed product extraction process in the electronic coupon utilization promotion system according to the embodiment of the present invention.

  When the ordered product by the user is “H3” or “P2”, the coupon application price or the discount price by the combination is not applied. On the other hand, when the subroutine of step S206 is executed, a product for which a discount price by combination is automatically applied is proposed. In the example shown in FIG. 11, since any combination of “D1”, “D2”, and “D3” is purchased and a combination discount is applied, the products “D1”, “D2”, and “D3” are Propose as a proposed product. This proposed product is presented to the user.

  In the flowchart of the proposed product extraction processing subroutine, when a discount price by combination is applied, it is a routine that always proposes a product, but only when there is a discount more than a predetermined price, It may be a routine that proposes a product.

  Returning to the processing flow of FIG. 6, in step S207, the price calculated in step S205 and the suggested product information extracted in step S206 are transmitted to the mobile terminal device 100.

  When the mobile terminal device 100 receives the information on the price and the proposed product in step S105, in step S106, it is determined whether or not the user approves the purchase of the proposed product, and NO is determined. In step S107, non-acknowledgment information is transmitted to form confirmed order information. If YES is determined, the process proceeds to step S108 where approval information is transmitted, and this is confirmed order information.

  The center server 200 receives approval / non-approval information from the mobile terminal device 100 in step S208. This is handled as confirmed order information, and is transferred to the store terminal apparatus 300 as confirmed order information in step S209.

  When the store terminal apparatus 300 receives the confirmed order information in step S301, in step S302, the receipt number for the confirmed order is issued and transmitted to the center server 200 side.

  When the center server 200 receives this in step S210, the reception number is transferred to the mobile terminal device 100. In step S109, the mobile terminal device 100 can know that the order has been passed to the store side by receiving the receipt number.

  According to the electronic coupon utilization promotion system that executes the above-described process, it is possible to make a pre-order using an electronic coupon, and it is possible to provide a product at the most advantageous price for the user, It is possible to improve user satisfaction.

  Next, another embodiment of the present invention will be described. FIG. 12 is a view for explaining the concept of an electronic coupon utilization promotion system according to another embodiment of the present invention. In the previous embodiment, the center server 200 has jurisdiction over the same group of stores (A chain), but in this embodiment, the other groups of stores (B chain), etc. It has jurisdiction over multiple affiliated store groups. Such an embodiment can be realized by providing a store information database 220 or the like for each group of stores. According to such an embodiment, since a plurality of affiliated store groups can be collectively managed by the center server 200, the electronic coupon utilization promotion system can be operated at a low cost.

  Next, another embodiment according to the present invention will be described. For the sake of comparison, first, the first embodiment described with reference to FIG. 13 will be schematically shown. FIG. 13 is a diagram simply showing a sequence of the electronic coupon utilization promotion system according to the embodiment of the present invention, and FIGS. 14 to 16 are sequences of the electronic coupon utilization promotion system according to another embodiment of the present invention. FIG.

As described so far, in the first embodiment, each of the mobile terminal device 100, the center server 200, and the store terminal device 300 constitutes a system, and the processes between them are generally shown in FIG. Can be summarized as: That is, the following sequence as shown in FIG. 13 is executed.
(1) Menu information inquiry (mobile terminal device 100 → center server 200)
(2) Menu information, order form, electronic coupon information, combination discount information, store information transmission (center server 200 → mobile terminal device 100)
(3) Order information transmission (mobile terminal device 100 → center server 200)
(4) Price calculation processing (at center server 200)
(5) Proposed product extraction process (at center server 200)
(6) Transmission of price / proposed product (center server 200 → mobile terminal device 100)
(7) Confirmed order information transmission (mobile terminal device 100 → center server 200)
(8) Confirmed order information transmission (center server 200 → store terminal device 300)
According to the first embodiment as described above, since the center server 200 is a system that can collectively manage a plurality of store terminal devices 300, it is efficient when there are a plurality of stores. Operation can be performed.

On the other hand, in the embodiment shown in FIG. 14, the system is constituted by the mobile terminal device 100 and the store terminal device 300 installed in one store, and the processing between them is generally as shown in FIG. 14. Execute the process. In the embodiment shown in FIG. 14, the store terminal device 300 plays the role that the center server 200 plays in the first embodiment. Further, processing such as store search is omitted. That is, in the present embodiment, the following sequence as shown in FIG. 14 is executed.
(1) Menu information inquiry (mobile terminal device 100 → store terminal device 300)
(2) Menu information / order form / electronic coupon information / combination discount information transmission (store terminal device 300 → mobile terminal device 100)
(3) Order information transmission (mobile terminal device 100 → store terminal device 300)
(4) Price calculation processing (at the shop terminal device 300)
(5) Proposed product extraction processing (at store terminal device 300)
(6) Price / proposed product transmission (store terminal device 300 → mobile terminal device 100)
(7) Confirmed order information transmission (mobile terminal device 100 → store terminal device 300)
According to such an embodiment shown in FIG. 14, it is possible to place an advance reservation order using an electronic coupon at only one store without using the center server 200.

  Next, an embodiment according to FIG. 15 will be described. In the present embodiment, the mobile terminal device 100, the center server 200, and the store terminal device 300 each constitute a system. This embodiment is different from the embodiment shown in FIG. 13 in that the price calculation processing routine and the proposed product extraction processing routine are executed on the mobile terminal device 100 side. The program for causing the mobile terminal device 100 to execute the price calculation processing routine and the proposed product extraction processing routine takes the form that the mobile terminal device 100 downloads from the center server 200.

In the present embodiment in which processing is shared as described above, the processing generally shown in FIG. 15 is executed. That is, in the present embodiment, the following sequence is executed.
(1) Menu information inquiry (mobile terminal device 100 → center server 200)
(2) Menu information, order form, electronic coupon information, combination discount information, store information transmission (center server 200 → mobile terminal device 100)
(3) Order information input (in mobile terminal device 100)
(4) Price calculation processing (in mobile terminal device 100)
(5) Proposed product extraction processing (in mobile terminal device 100)
(6) Confirmed order information transmission (mobile terminal device 100 → center server 200)
(7) Confirmed order information transmission (mobile terminal device 100 → store terminal device 300)
In such an embodiment, since the price calculation processing routine and the proposed product extraction processing routine are executed on the mobile terminal device 100 side, the burden on the center server 200 can be reduced. In addition, if the user does not need the proposed product extraction processing routine, the user can make settings so that the routine is not executed.

Next, an embodiment according to FIG. 16 will be described. This embodiment employs a system configuration similar to the embodiment shown in FIG. 14 in which the system is configured by the mobile terminal device 100 and the store terminal device 300 installed in one store, but the price calculation processing routine and The proposed product extraction processing routine is assigned to processing executed on the mobile terminal device 100 side, and processing as shown in FIG. 16 is generally executed as processing between them. In the embodiment shown in FIG. 16, the store terminal device 300 plays the role that the center server 200 plays in the embodiment of FIG. 15. Further, processing such as store search is omitted. That is, in the present embodiment, the following sequence as shown in FIG. 16 is executed.
(1) Menu information inquiry (mobile terminal device 100 → store terminal device 300)
(2) Menu information / order form / electronic coupon information / combination discount information transmission (store terminal device 300 → mobile terminal device 100)
(3) Order information input (in mobile terminal device 100)
(4) Price calculation processing (in mobile terminal device 100)
(5) Proposed product extraction processing (in mobile terminal device 100)
(6) Confirmed order information transmission (mobile terminal device 100 → store terminal device 300)
According to the embodiment shown in FIG. 16, it is possible to place an advance reservation order using an electronic coupon at only one store without using the center server 200, and a price calculation processing routine Since the proposed product extraction processing routine is executed on the mobile terminal device 100 side, the burden on the store terminal device 300 side can be reduced. In addition, if the user does not need the proposed product extraction processing routine, the user can make settings so that the routine is not executed.

  According to the electronic coupon utilization promotion system according to the present invention as described above, it is possible to make an advance reservation order using an electronic coupon, and it is possible to provide a product at a price advantageous to the user. Satisfaction can be improved.

It is a figure explaining the concept of the electronic coupon utilization promotion system which concerns on embodiment of this invention. It is a figure which shows an example of the block configuration of the mobile terminal device used with the electronic coupon utilization promotion system which concerns on embodiment of this invention. It is a figure which shows the outline | summary of the center server and shop terminal device of the electronic coupon utilization promotion system which concerns on embodiment of this invention. It is a figure which shows the example of a data structure memorize | stored in the shop information database of the electronic coupon utilization promotion system which concerns on embodiment of this invention. It is a figure which shows the specific example of menu information, coupon information, and combination discount information. It is a figure which shows an example of the processing flow in the electronic coupon utilization promotion system which concerns on embodiment of this invention. It is a figure which shows the flowchart of the price calculation process subroutine in the electronic coupon utilization promotion system which concerns on embodiment of this invention. It is a figure which shows the flowchart of the proposal goods extraction process subroutine in the electronic coupon utilization promotion system which concerns on embodiment of this invention. It is a figure which enables menu information, coupon information, and combination discount information to be listed. It is a figure which shows the specific example of the price calculation process in the electronic coupon utilization promotion system which concerns on embodiment of this invention. It is a figure which shows the specific example of the proposal goods extraction process in the electronic coupon utilization promotion system which concerns on embodiment of this invention. It is a figure explaining the concept of the electronic coupon utilization promotion system which concerns on other embodiment of this invention. It is a figure which shows simply the sequence of the electronic coupon utilization promotion system which concerns on embodiment of this invention. It is a figure which shows simply the sequence of the electronic coupon utilization promotion system which concerns on other embodiment of this invention. It is a figure which shows simply the sequence of the electronic coupon utilization promotion system which concerns on other embodiment of this invention. It is a figure which shows simply the sequence of the electronic coupon utilization promotion system which concerns on other embodiment of this invention.

Explanation of symbols

DESCRIPTION OF SYMBOLS 10 ... Service user, 20 ... Electronic coupon utilization promotion system management center, 30 ... Electronic coupon utilization promotion system chain store group, 100 ... Mobile terminal device, 101 ... CPU, 102. ..Bus 104 ... RAM 105 ... Input operation unit 106 ... Input circuit 108 ... Audio control circuit 109 ... Microphone 112 ... Speaker 114 ... Display Control circuit, 115 ... Display, 116 ... Communication control circuit, 119 ... GPS receiver, 120 ... Data storage, 200 ... Center server, 210 ... Arithmetic unit, 220 ...・ Store information database, 240
... 1st communication part, 250 ... 2nd communication part, 300 ... Store terminal device, 310 ... Calculation part, 320 ... Order database, 330 ... Display part, 350 ... Communication department

Claims (5)

Coupon information storage means for storing electronic coupon information for providing a discount service associated with the purchase of a designated product;
Means for receiving order information relating to the product from the mobile terminal device;
Means for calculating a price for the order information based on the electronic coupon information stored in the coupon information storage means,
The means for calculating the price determines whether or not the specified product is included in the product included in the order information, and the specified product is determined when it is determined that the product included in the order information includes the specified product. A system for promoting use of an electronic coupon, wherein the price of a product included in the order information corresponding to is calculated at a discount price. The means for calculating the price determines whether or not the product included in the order information includes a combination of the designated products accompanying combination purchase, and the product included in the order information includes the combination of the designated products. The electronic coupon usage promotion system according to claim 1, wherein the price of the product included in the order information corresponding to the combination of the designated products is calculated at a discount price when it is determined that. The means for calculating the price includes a price calculated at a discount price for a product included in the order information corresponding to the designated product, and a price for the product included in the order information corresponding to the combination of the designated product. 3. The electronic coupon utilization promotion system according to claim 2, wherein a product is proposed so that the price is reduced among the prices calculated by the discount price. The means for calculating the price proposes an additional purchase product that is a combination of the designated product by combining the product included in the order information and the product not included in the order information, and discounts the price of the additional purchase product 4. The electronic coupon use promotion system according to claim 1, wherein the electronic coupon use promotion system is calculated by a price. The means for calculating the price determines whether or not the product included in the order information includes a combination of the designated products accompanying combination purchase, and the product included in the order information includes the combination of the designated products. The electronic coupon utilization promotion system according to claim 4, wherein the additional purchase product is proposed when it is determined that there is no such product.

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