CN110363577A - Resource-niche methods of exhibiting, device and electronic equipment based on User Status - Google Patents
Resource-niche methods of exhibiting, device and electronic equipment based on User Status Download PDFInfo
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Abstract
This disclosure relates to a kind of resource-niche methods of exhibiting, device, electronic equipment and computer-readable medium based on User Status.It is related to computer information processing field, this method comprises: obtaining the status information of user；Obtain product category to be presented；Intended display data are determined with the product category according to the state information；And by the intended display data-pushing into the resource-niche of user terminal to be shown.This disclosure relates to resource-niche methods of exhibiting, device, electronic equipment and the computer-readable medium based on User Status, advertisement to be presented on resource-niche can be determined according to User Status, to carry out accurate advertisement pushing, the income of advertising display on resource-niche is improved.
Description
Technical field
This disclosure relates to computer information processing field, in particular to a kind of resource-niche exhibition based on User Status
Show method, apparatus, electronic equipment and computer-readable medium.
Background technique
It popularizes with the development of internet technology, what problem showing at any time for advertisement is not.User is using soft
Part when browsing webpage, seeing that video sees novel, can all be pushed various advertisements, and the content of advertisement is more and more accurate,
The real demand being increasingly close to the users, here it is the cases of " accurate marketing ".Precision marketing (Precision marketing)
It is to rely on modern information technology means to establish personalized customer communication service system on the basis of precise positioning.Advertiser
(party in request of advertising business) is accurately positioned user by website data, and right rear line pushes personalized advertisement, to reach battalion
Sell the purpose promoted.For advertiser, marketing effectiveness conversion can be improved to avoid blindly advertisement by this method
Rate, for a user, the advertisement of push may be helpful to oneself, is the ad content that oneself is needed.This marketing side
Formula can allow advertiser and with obtaining actual income per family.
Currently, the technical solution of common precision marketing is, according to the browsing of user record or purchaser record, understands and use
The hobby at family, to push similar product to user on the resource-niche on webpage.This mode is suitable for user and buys row
For the precision marketing after generation, still, some product users can may only be bought once in a practical situation, current this battalion
The problem of pin mode carries out the mode of advertisement pushing according to the article that user has bought, and there is ad traffic wastes.It can
The hobby of look-ahead user before user's buying behavior, to just carry out marketing into standard before user's buying behavior generation
It is the bottleneck problem faced in current technology.Therefore, it is necessary to a kind of new resource-niche methods of exhibiting based on User Status, dress
It sets, electronic equipment and computer-readable medium.
Above- mentioned information are only used for reinforcing the understanding to the background of the disclosure, therefore it disclosed in the background technology part
It may include the information not constituted to the prior art known to persons of ordinary skill in the art.
Summary of the invention
In view of this, the disclosure provide it is a kind of by the resource-niche methods of exhibiting of User Status, device, electronic equipment and based on
Calculation machine readable medium can determine that advertisement to be presented on resource-niche is mentioned to carry out accurate advertisement pushing according to User Status
The income of advertising display on high resource-niche.
Other characteristics and advantages of the disclosure will be apparent from by the following detailed description, or partially by the disclosure
Practice and acquistion.
According to the one side of the disclosure, a kind of resource-niche methods of exhibiting based on User Status is proposed, this method comprises: obtaining
Take the status information at family；Obtain product category to be presented；Target is determined with the product category according to the state information
Display data；And by the intended display data-pushing into the resource-niche of user terminal to be shown.
Optionally, determine that display data includes: according to the status number according to the status data and the product data
Multiple display datas are determined according to the product data；The display data is ranked up according to preset priority；And
According to ranking results by determining the intended display data in the multiple display data.
Optionally, the status information for obtaining user includes: to provide login page for the user；It is obtained and is used by log in page
The status information at family, the status information of the user include being not logged in state, the not complete part state of logging state, first, second
Not complete part state, credit state and state of having borrowed money.
Optionally, obtaining product category to be presented includes: the determining product to be presented according to the state information
Classification；And/or the product category to be presented is determined according to the demand information of business side.
Optionally, determine that the product category to be presented includes: according to business side according to the demand information of business side
Demand information determines the status information of target user；And the product class is determined according to the status information of the target user
Not.
Optionally, determine that the product category includes: to use based on the target according to the status information of the target user
The status information at family corresponds to table by state and determines the product category.
Optionally, intended display data are determined with the product category according to the state information further include: according to multiple
Advertising information generates multiple displaying information；The multiple displaying information is packaged to generate multiple display datas；And it is logical
It crosses multiple display datas and generates display data library.
Optionally, according to multiple advertising informations generate multiple displayings information include: predetermined period by it is updated extensively
It accuses and shows information described in information update.
Optionally, the display data is ranked up according to preset priority further include: pass through the demand of business side
Information generates the preset priority.
Optionally, the resource-niche is located at the upper of user's log in page, and the resource-niche is automatically updated in the predetermined time.
According to the one side of the disclosure, propose that a kind of resource-niche based on User Status shows device, which includes: shape
Morphotype block, for obtaining the status information of user；Class Modules, for obtaining product category to be presented；Data module is used for
Intended display data are determined with the product category according to the state information；And pushing module, it is used for the target exhibition
Registration evidence pushes in the resource-niche of user terminal to be shown.
Optionally, the data module includes: extraction unit, for true according to the status data and the product data
Fixed multiple display datas；Sequencing unit, for the display data to be ranked up according to preset priority；And data sheet
Member is used for according to ranking results by determining the intended display data in the multiple display data.
Optionally, the block of state includes: login unit, for providing login page for the user；Information unit,
For obtaining the status information of user by log in page, the status information of the user include the state that is not logged in, logging state,
First not complete part state, the second not complete part state, credit state and state of having borrowed money.
Optionally, the class Modules include: first unit, for determine according to the state information it is to be presented described in
Product category；And/or second unit, the product category to be presented is determined for the demand information according to business side.
Optionally, the second unit is also used to determine the status information of target user according to the demand information of business side；
And the product category is determined according to the status information of the target user.
Optionally, the first unit, being also used to the status information based on the target user, by state to correspond to table true
The fixed product category.
Optionally, further includes: information module, for generating multiple displaying information according to multiple advertising informations；Package module,
For being packaged the multiple displaying information to generate multiple display datas；And database module, for by multiple
Display data generates display data library.
Optionally, further includes: update module, for updating the displaying by updated advertising information in predetermined period
Information.
Optionally, the sequencing unit is also used to generate the preset priority by the demand information of business side.
Optionally, the resource-niche is located at the upper end of user's log in page, and the resource-niche is automatically updated in the predetermined time.
According to the one side of the disclosure, a kind of electronic equipment is proposed, which includes: one or more processors；
Storage device, for storing one or more programs；When one or more programs are executed by one or more processors, so that one
A or multiple processors realize such as methodology above.
According to the one side of the disclosure, it proposes a kind of computer-readable medium, is stored thereon with computer program, the program
Method as mentioned in the above is realized when being executed by processor.
According to the resource-niche methods of exhibiting based on User Status, device, electronic equipment and the computer-readable Jie of the disclosure
Matter determines intended display data with the product category according to the state information；And by the intended display data-pushing
Into the resource-niche of user terminal in a manner of being shown, it can be determined according to User Status to be presented wide on resource-niche
It accuses, to carry out accurate advertisement pushing, improves the income of advertising display on resource-niche.
It should be understood that the above general description and the following detailed description are merely exemplary, this can not be limited
It is open.
Detailed description of the invention
Its example embodiment is described in detail by referring to accompanying drawing, above and other target, feature and the advantage of the disclosure will
It becomes more fully apparent.Drawings discussed below is only some embodiments of the present disclosure, for the ordinary skill of this field
For personnel, without creative efforts, it is also possible to obtain other drawings based on these drawings.
Fig. 1 is a kind of resource-niche methods of exhibiting and device based on User Status shown according to an exemplary embodiment
System block diagram.
Fig. 2 is a kind of process of resource-niche methods of exhibiting based on User Status shown according to an exemplary embodiment
Figure.
Fig. 3 is a kind of signal of the resource-niche methods of exhibiting based on User Status shown according to another exemplary embodiment
Figure.
Fig. 4 is a kind of process of the resource-niche methods of exhibiting based on User Status shown according to another exemplary embodiment
Figure.
Fig. 5 is the block diagram that a kind of resource-niche based on User Status shown according to an exemplary embodiment shows device.
Fig. 6 is the block diagram of a kind of electronic equipment shown according to an exemplary embodiment.
Fig. 7 is a kind of block diagram of computer-readable medium shown according to an exemplary embodiment.
Specific embodiment
Example embodiment is described more fully with reference to the drawings.However, example embodiment can be real in a variety of forms
It applies, and is not understood as limited to embodiment set forth herein；On the contrary, thesing embodiments are provided so that the disclosure will be comprehensively and complete
It is whole, and the design of example embodiment is comprehensively communicated to those skilled in the art.Identical appended drawing reference indicates in figure
Same or similar part, thus repetition thereof will be omitted.
In addition, described feature, structure or characteristic can be incorporated in one or more implementations in any suitable manner
In example.In the following description, many details are provided to provide and fully understand to embodiment of the disclosure.However,
It will be appreciated by persons skilled in the art that can with technical solution of the disclosure without one or more in specific detail,
Or it can be using other methods, constituent element, device, step etc..In other cases, it is not shown in detail or describes known side
Method, device, realization or operation are to avoid fuzzy all aspects of this disclosure.
Block diagram shown in the drawings is only functional entity, not necessarily must be corresponding with physically separate entity.
I.e., it is possible to realize these functional entitys using software form, or realized in one or more hardware modules or integrated circuit
These functional entitys, or these functional entitys are realized in heterogeneous networks and/or processor device and/or microcontroller device.
Flow chart shown in the drawings is merely illustrative, it is not necessary to including all content and operation/step,
It is not required to execute by described sequence.For example, some operation/steps can also decompose, and some operation/steps can close
And or part merge, therefore the sequence actually executed is possible to change according to the actual situation.
It should be understood that although herein various assemblies may be described using term first, second, third, etc., these groups
Part should not be limited by these terms.These terms are to distinguish a component and another component.Therefore, first group be discussed herein below
Part can be described as the second component without departing from the teaching of disclosure concept.As used herein, term " and/or " include associated
All combinations for listing any of project and one or more.
It will be understood by those skilled in the art that attached drawing is the schematic diagram of example embodiment, module or process in attached drawing
Necessary to not necessarily implementing the disclosure, therefore it cannot be used for the protection scope of the limitation disclosure.
Emerging in large numbers and popularize with mobile phone and application program, present more and more users' selection passes through application program remote
Complete appointed task or application.Under normal circumstances, user can be carried out by inputting user name or box name, phone number
The registration at network platform end, concurrently sets user password.In the subsequent use process, user is logged in by username and password
It is proposed that service request obtains various services in the network platform.With service available on network type and form increasingly
More, website is also more and more to various verifying measures of the user in terms of proposing service request in order to avoid itself risk.It is special
It is not to be related to the network platform of privacy of user and finance debt-credit for some, the content provided when service request is provided to user
It is more and more.
It can be for example, user can be in banking network platform, by submitting personal relevant information, completing various certifications, so
The application of financial class service is submitted on network afterwards.Banking network platform may require that user provides various certifications, to guarantee
The personal information of user is authentic and valid, reduces the risk of financial platform.In this case, financial platform may need user to mention
For phone number, ID card No., carry out the various certifications such as user's recognition of face.
For the site for service of financial class, these information can be used as prediction letter of the user before selecting financial service
Breath can carry out analyzing and positioning according to interest hobby etc. of these information to user, below by way of specific embodiment to this public affairs
The content opened is described in detail.
Fig. 1 is a kind of resource-niche methods of exhibiting and device based on User Status shown according to an exemplary embodiment
System block diagram.
As shown in Figure 1, system architecture 100 may include terminal device 101,102,103, network 104 and server 105.
Network 104 between terminal device 101,102,103 and server 105 to provide the medium of communication link.Network 104 can be with
Including various connection types, such as wired, wireless communication link or fiber optic cables etc..
User can be used terminal device 101,102,103 and be interacted by network 104 with server 105, to receive or send out
Send message etc..Various telecommunication customer end applications, such as financial service class platform can be installed on terminal device 101,102,103
Using, shopping class application, web browser applications, searching class application, instant messaging tools, social platform software etc..
Terminal device 101,102,103 can be the various electronic equipments with display screen and supported web page browsing, packet
Include but be not limited to smart phone, tablet computer, pocket computer on knee and desktop computer etc..
Terminal device 101,102,103 can for example obtain the status information of user；Terminal device 101,102,103 can be such as
Obtain product category to be presented；Terminal device 101,102,103 can for example according to the state information with the product category
Determine intended display data；Terminal device 101,102,103 can be for example by the intended display data-pushing to user terminal
To be shown in resource-niche.
Server 105 can be to provide the server of various services, such as utilize terminal device 101,102,103 to user
The financial service class website browsed provides the back-stage management server supported.Back-stage management server can be to receiving user
Status data carries out the processing such as analyzing, and processing result (data to be presented) is fed back to terminal device to be shown.
Server 105 can for example obtain the status information of user；Server 105 can for example obtain product class to be presented
Not；Server 105 for example can determine intended display data with the product category according to the state information；Server 105 can
Such as by the intended display data-pushing into the resource-niche of user terminal to be shown.
Server 105 can be the server of an entity, also may be, for example, multiple server compositions, needs to illustrate
It is that the resource-niche methods of exhibiting based on User Status provided by the embodiment of the present disclosure can be executed by server 105, accordingly
Ground, the resource-niche based on User Status show that device can be set in server 105.And it is supplied to user and carries out financial service
The page end of class goods browse is normally in terminal device 101,102,103.
According to the resource-niche methods of exhibiting and device based on User Status of the disclosure, according to the state information with it is described
Product category determines intended display data；And by the intended display data-pushing into the resource-niche of user terminal with carry out
The mode of displaying can determine advertisement to be presented on resource-niche according to User Status, to carry out accurate advertisement pushing, improve
The income of advertising display on resource-niche.
Fig. 2 is a kind of process of resource-niche methods of exhibiting based on User Status shown according to an exemplary embodiment
Figure.Resource-niche methods of exhibiting 20 based on User Status includes at least step S202 to S208.
As shown in Fig. 2, obtaining the status information of user in S202.Wherein, obtain user status information include: for
The user provides login page；The status information of user is obtained by log in page, the status information of the user includes not stepping on
The not complete part state of record state, logging state, first, the second not complete part state, credit state and state of having borrowed money.
Wherein, the login page of user may be, for example, landing page, can be configured on landing page, auxiliary user fills in use
Family information is to carry out logging in for financial class site for service.The information filled according to user determines the status information of user.As above
Described, it more specifically can also be non-registered users that the status information of user, which can be different states, on the website of financial class service
State, registration User Status, recognition of face authenticate User Status, authentication ids User Status, loaning bill User Status, debt
User Status etc..
Wherein, page is landed, also referred to as: landing page, guide page refer to that visitor sees that some of sending has elsewhere
Specify the specific marketing activity of theme --- by the tempting favor information etc. of Email, social media or ad distribution, after click
First page being linked on your website.In general, landing page on various information hide behind be excavation and collect potential
The list of consumer information, it is therefore an objective to convert potential customers for visitor, continue to follow up according to the information being collected into.
In S204, product category to be presented is obtained.Can include: it determines according to the state information to be presented described
Product category；And/or the product category to be presented is determined according to the demand information of business side.
In one embodiment, determine that the product category to be presented may be, for example, to pass through according to the state information
Preparatory setting sets its corresponding different product category for different user state informations, can for example pass through phase product
Corresponding table stores this category information.More specifically, it in practical application scene, when user is registered users, can be set for user
Its fixed corresponding product category is financial product classification or credit product classification.It can be use when user is loaning bill user
Family sets its corresponding product category as other service product classifications etc..
In one embodiment, determine that the product category to be presented may be, for example, according to the demand information of business side,
By preparatory setting, different product categories is set to launch advertisement corresponding to the business side of advertisement, may be, for example, finance
Service class product category, amusement class product category, information class product category etc..
In one embodiment, determine that the product category to be presented includes: basis according to the demand information of business side
The demand information of business side determines the status information of target user；And according to the determination of the status information of the target user
Product category.Can be for example, required target customer be also identical for different business sides, it can be for example according to business side
Demand, determine the state of its target user, can for example launch the business master of amusement series advertisements, target customer borrowed money
User then extracts corresponding target user's state for such business side.
In one embodiment, determine that the product category includes: based on institute according to the status information of the target user
The status information for stating target user corresponds to table by state and determines the product category.
In S206, intended display data are determined with the product category according to the state information.
In one embodiment, determine that display data includes: according to institute according to the status data and the product data
It states status data and the product data determines multiple display datas；The display data is arranged according to preset priority
Sequence；And according to ranking results by determining the intended display data in the multiple display data.
In one embodiment, intended display data are determined with the product category according to the state information further include:
Multiple displaying information are generated according to multiple advertising informations；The multiple displaying information is packaged to generate multiple displaying numbers
According to；And display data library is generated by multiple display datas.
In one embodiment, generating multiple displaying information according to multiple advertising informations includes: in predetermined period by more
Advertising information after new updates the displaying information.
In S208, by the intended display data-pushing into the resource-niche of user terminal to be shown.
In one embodiment, the platform of a FinNet can support many activities and advertisement, different channels
Different discounts can be provided, different marketing activities can also be directed to different types of user, can be according to different business sides
Demand recommend most appropriate resource-niche for it, be conducive to the popularization of the product of business side and meet the needs of users.
It will be clearly understood that the present disclosure describes how to form and use particular example, but the principle of the disclosure is not limited to
These exemplary any details.On the contrary, the introduction based on disclosure disclosure, these principles can be applied to many other
Embodiment.
Fig. 3 is a kind of signal of the resource-niche methods of exhibiting based on User Status shown according to another exemplary embodiment
Figure.
As shown in figure 3, the resource-niche is located at the upper of user's log in page, the resource-niche is automatically updated in the predetermined time.
Wherein, resource-niche can be not only shown in the different location of the page, and (ratio can also be shown in the different page of APP
Shield if first, some function subpage frame, on some menu page etc.).
More specifically, as shown in figure 3, the banner (banner) in the APP page can be for example as the resource-niche in the disclosure
One specific implement.When user never login user ought be converted to Entered state, or not complete part state 1 arrives not complete part
When state 2, the banner resource-niche content shown on user APP can substitute according to the method in the disclosure.
Resource-niche can set which adapts to which User Status 1, which resource-niche can adapt to User Status 2.It is corresponding in this way
Banner can be divided further according to different User Status, such as right granularity of division on the basis of priority
The banner of the registration neck cash red packet of new user (unregistered) is answered, the user of corresponding not complete part state has had part to exempt to 888
Breath volume banner, not complete part state 1 or 2 have the corresponding banner of task system, and loaning bill old user has old visitor to new visitor's reward
Banner, credit user has active day to borrow money to exempt from the discount coupons etc. of X days interests, and the disclosure is not limited.
Further, banner priority can correspond to User Status, server background real-time update to user client
The front end APP is shown.The distribution schematic diagram of different banner is labelled in Fig. 3, the method in disclosure shows each user
Banner can all be not quite similar, based on each user correspond to background server record state carry out differentiation push.
Fig. 4 is a kind of process of the resource-niche methods of exhibiting based on User Status shown according to another exemplary embodiment
Figure.Process shown in Fig. 4 is " to determine exhibition according to the status data and the product data to S206 in process shown in Fig. 2
The detailed description of registration evidence ".
As shown in figure 4, determining multiple display datas according to the status data and the product data in S402.It can
Multiple display datas are determined according to the corresponding product category of the status data of user, and multiple displayings can be also determined according to product data
Data.
Display data may be, for example, ad data to be promoted, and also may be, for example, sales promotion information, favor information etc. correlation
Data.
In S404, the display data is ranked up according to preset priority.Can for example sequentially in time will
Display data can be also for example ranked up according to the corresponding flow price data of display data by display data into sequence.
In one embodiment, further includes: the preset priority is generated by the demand information of business side.It can also example
Such as, the demand intensity according to business side to different display datas, display data is ranked up.
In S406, according to ranking results by determining the intended display data in the multiple display data.It will show
Data are arranged successively according to its priority, by proposing intended display data in collated display data.
As described above, the resource-niche that user terminal is shown can be multiple, can according to the quantity of the resource-niche of user by
Collated display data proposes multiple intended display data, to be shown at user terminal.More specifically, in resource
When position is multiple, can also particular content according to display data or specific page size, display data is distributed to different
It is shown among resource-niche.
It will be appreciated by those skilled in the art that realizing that all or part of the steps of above-described embodiment is implemented as being executed by CPU
Computer program.When the computer program is executed by CPU, above-mentioned function defined by the above method that the disclosure provides is executed
Energy.The program can store in a kind of computer readable storage medium, which can be read-only memory, magnetic
Disk or CD etc..
Further, it should be noted that above-mentioned attached drawing is only the place according to included by the method for disclosure exemplary embodiment
Reason schematically illustrates, rather than limits purpose.It can be readily appreciated that above-mentioned processing shown in the drawings is not indicated or is limited at these
The time sequencing of reason.In addition, be also easy to understand, these processing, which can be, for example either synchronously or asynchronously to be executed in multiple modules.
Following is embodiment of the present disclosure, can be used for executing embodiments of the present disclosure.It is real for disclosure device
Undisclosed details in example is applied, embodiments of the present disclosure is please referred to.
Fig. 5 is the block diagram that a kind of resource-niche based on User Status shown according to an exemplary embodiment shows device.
As shown in figure 5, the resource-niche based on User Status shows that device 50 includes: block of state 502, class Modules 504, data module
506, pushing module 508.
Block of state 502 is used to obtain the status information of user；Wherein, the block of state 502 includes: login unit,
For providing login page for the user；Information unit, for obtaining the status information of user, the user by log in page
Status information include be not logged in state, the not complete part state of logging state, first, the second not complete part state, credit state,
And state of having borrowed money.
Class Modules 504 are for obtaining product category to be presented；Wherein, the class Modules 504 include: first single
Member, for determining the product category to be presented according to the state information；And/or second unit, for according to business side
Demand information determine the product category to be presented.
Wherein, the second unit is also used to determine the status information of target user according to the demand information of business side；With
And the product category is determined according to the status information of the target user.
Wherein, the first unit is also used to the status information based on the target user and corresponds to table determination by state
The product category.
Data module 506 is for determining intended display data with the product category according to the state information；Wherein, institute
Stating data module 506 includes: extraction unit, for determining multiple displaying numbers according to the status data and the product data
According to；Sequencing unit, for the display data to be ranked up according to preset priority；And data cell, it is used for basis
Ranking results are by determining the intended display data in the multiple display data.
Wherein, the sequencing unit is also used to generate the preset priority by the demand information of business side.
Pushing module 508 be used for by the intended display data-pushing into the resource-niche of user terminal to be shown.
Can include: update module, for updating the displaying information by updated advertising information in predetermined period.Wherein, described
Resource-niche is located at the upper end of user's log in page, and the resource-niche is automatically updated in the predetermined time.
In one embodiment, further includes: information module, for generating multiple displaying information according to multiple advertising informations；
Package module, for being packaged the multiple displaying information to generate multiple display datas；And database module, it is used for
Display data library is generated by multiple display datas.
Fig. 6 is the block diagram of a kind of electronic equipment shown according to an exemplary embodiment.
The electronic equipment 200 of this embodiment according to the disclosure is described referring to Fig. 6.The electronics that Fig. 6 is shown
Equipment 200 is only an example, should not function to the embodiment of the present disclosure and use scope bring any restrictions.
As shown in fig. 6, electronic equipment 200 is showed in the form of universal computing device.The component of electronic equipment 200 can wrap
It includes but is not limited to: at least one processing unit 210, at least one storage unit 220, (including the storage of the different system components of connection
Unit 220 and processing unit 210) bus 230, display unit 240 etc..
Wherein, the storage unit is stored with program code, and said program code can be held by the processing unit 210
Row, so that the processing unit 210 executes described in this specification above-mentioned electronic prescription circulation processing method part according to this
The step of disclosing various illustrative embodiments.For example, the processing unit 210 can be executed such as Fig. 2, walked shown in Fig. 4
Suddenly.
The storage unit 220 may include the readable medium of volatile memory cell form, such as random access memory
Unit (RAM) 2201 and/or cache memory unit 2202 can further include read-only memory unit (ROM) 2203.
The storage unit 220 can also include program/practical work with one group of (at least one) program module 2205
Tool 2204, such program module 2205 includes but is not limited to: operating system, one or more application program, other programs
It may include the realization of network environment in module and program data, each of these examples or certain combination.
Bus 230 can be to indicate one of a few class bus structures or a variety of, including storage unit bus or storage
Cell controller, peripheral bus, graphics acceleration port, processing unit use any bus structures in a variety of bus structures
Local bus.
Electronic equipment 200 can also be with one or more external equipments 300 (such as keyboard, sensing equipment, bluetooth equipment
Deng) communication, can also be enabled a user to one or more equipment interact with the electronic equipment 200 communicate, and/or with make
Any equipment (such as the router, modulation /demodulation that the electronic equipment 200 can be communicated with one or more of the other calculating equipment
Device etc.) communication.This communication can be carried out by input/output (I/O) interface 250.Also, electronic equipment 200 can be with
By network adapter 260 and one or more network (such as local area network (LAN), wide area network (WAN) and/or public network,
Such as internet) communication.Network adapter 260 can be communicated by bus 230 with other modules of electronic equipment 200.It should
Understand, although not shown in the drawings, other hardware and/or software module can be used in conjunction with electronic equipment 200, including but unlimited
In: microcode, device driver, redundant processing unit, external disk drive array, RAID system, tape drive and number
According to backup storage system etc..
Through the above description of the embodiments, those skilled in the art is it can be readily appreciated that example described herein is implemented
Mode can also be realized by software realization in such a way that software is in conjunction with necessary hardware.Therefore, as shown in fig. 7,
It can be embodied in the form of software products according to the technical solution of disclosure embodiment, which can store
In one non-volatile memory medium (can be CD-ROM, USB flash disk, mobile hard disk etc.) or on network, including some instructions so that
A calculating equipment (can be personal computer, server or network equipment etc.) is obtained to execute according to disclosure embodiment
The above method.
The software product can be using any combination of one or more readable mediums.Readable medium can be readable letter
Number medium or readable storage medium storing program for executing.Readable storage medium storing program for executing for example can be but be not limited to electricity, magnetic, optical, electromagnetic, infrared ray or
System, device or the device of semiconductor, or any above combination.The more specific example of readable storage medium storing program for executing is (non exhaustive
List) include: electrical connection with one or more conducting wires, portable disc, hard disk, random access memory (RAM), read-only
Memory (ROM), erasable programmable read only memory (EPROM or flash memory), optical fiber, portable compact disc read only memory
(CD-ROM), light storage device, magnetic memory device or above-mentioned any appropriate combination.
The computer readable storage medium may include in a base band or the data as the propagation of carrier wave a part are believed
Number, wherein carrying readable program code.The data-signal of this propagation can take various forms, including but not limited to electromagnetism
Signal, optical signal or above-mentioned any appropriate combination.Readable storage medium storing program for executing can also be any other than readable storage medium storing program for executing
Readable medium, the readable medium can send, propagate or transmit for by instruction execution system, device or device use or
Person's program in connection.The program code for including on readable storage medium storing program for executing can transmit with any suitable medium, packet
Include but be not limited to wireless, wired, optical cable, RF etc. or above-mentioned any appropriate combination.
Can with any combination of one or more programming languages come write for execute the disclosure operation program
Code, described program design language include object oriented program language-Java, C++ etc., further include conventional
Procedural programming language-such as " C " language or similar programming language.Program code can be fully in user
It calculates and executes in equipment, partly executes on a user device, being executed as an independent software package, partially in user's calculating
Upper side point is executed on a remote computing or is executed in remote computing device or server completely.It is being related to far
Journey calculates in the situation of equipment, and remote computing device can pass through the network of any kind, including local area network (LAN) or wide area network
(WAN), it is connected to user calculating equipment, or, it may be connected to external computing device (such as utilize ISP
To be connected by internet).
Above-mentioned computer-readable medium carries one or more program, when said one or multiple programs are by one
When the equipment executes, so that the computer-readable medium implements function such as: obtaining the status information of user；It obtains to be presented
Product category；Intended display data are determined with the product category according to the state information；And by the intended display number
According in the resource-niche for pushing to user terminal to be shown.
It will be appreciated by those skilled in the art that above-mentioned each module can be distributed in device according to the description of embodiment, it can also
Uniquely it is different from one or more devices of the present embodiment with carrying out corresponding change.The module of above-described embodiment can be merged into
One module, can also be further split into multiple submodule.
By the description of above embodiment, those skilled in the art is it can be readily appreciated that example embodiment described herein
It can also be realized in such a way that software is in conjunction with necessary hardware by software realization.Therefore, implemented according to the disclosure
The technical solution of example can be embodied in the form of software products, which can store in a non-volatile memories
In medium (can be CD-ROM, USB flash disk, mobile hard disk etc.) or on network, including some instructions are so that a calculating equipment (can
To be personal computer, server, mobile terminal or network equipment etc.) it executes according to the method for the embodiment of the present disclosure.
It is particularly shown and described the exemplary embodiment of the disclosure above.It should be appreciated that the present disclosure is not limited to
Detailed construction, set-up mode or implementation method described herein；On the contrary, disclosure intention covers included in appended claims
Various modifications and equivalence setting in spirit and scope.
Claims (10)
1. a kind of resource-niche methods of exhibiting based on User Status characterized by comprising
Obtain the status information of user；
Obtain product category to be presented；
Intended display data are determined with the product category according to the state information；And
By the intended display data-pushing into the resource-niche of user terminal to be shown.
2. the method as described in claim 1, which is characterized in that determined and shown according to the status data and the product data
Data include:
Multiple display datas are determined according to the status data and the product data；
The display data is ranked up according to preset priority；And
According to ranking results by determining the intended display data in the multiple display data.
3. the method according to claim 1, which is characterized in that the status information for obtaining user includes:
Login page is provided for the user；
Obtain the status information of user by log in page, the status information of the user include the state that is not logged in, logging state,
First not complete part state, the second not complete part state, credit state and state of having borrowed money.
4. the method according to claim 1, which is characterized in that obtaining product category to be presented includes:
The product category to be presented is determined according to the state information；And/or
The product category to be presented is determined according to the demand information of business side.
5. method according to any of claims 1-4, which is characterized in that determined according to the demand information of business side to be presented
The product category include:
The status information of target user is determined according to the demand information of business side；And
The product category is determined according to the status information of the target user.
6. the method according to claim 1 to 5, which is characterized in that determined according to the status information of the target user
The product category includes:
Table is corresponded to by state based on the status information of the target user and determines the product category.
7. as the method according to claim 1 to 6, which is characterized in that according to the state information with the product category
Determine intended display data further include:
Multiple displaying information are generated according to multiple advertising informations；
The multiple displaying information is packaged to generate multiple display datas；And
Display data library is generated by multiple display datas.
8. a kind of resource-niche shows device characterized by comprising
Block of state, for obtaining the status information of user；
Class Modules, for obtaining product category to be presented；
Data module, for determining intended display data with the product category according to the state information；And
Pushing module, for by the intended display data-pushing into the resource-niche of user terminal to be shown.
9. a kind of electronic equipment characterized by comprising
One or more processors；
Storage device, for storing one or more programs；
When one or more of programs are executed by one or more of processors, so that one or more of processors are real
The now method as described in any in claim 1-7.
10. a kind of computer-readable medium, is stored thereon with computer program, which is characterized in that described program is held by processor
The method as described in any in claim 1-7 is realized when row.
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| CN201910569590.2A CN110363577A (en) | 2019-06-27 | 2019-06-27 | Resource-niche methods of exhibiting, device and electronic equipment based on User Status |
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|---|---|---|---|
| CN201910569590.2A CN110363577A (en) | 2019-06-27 | 2019-06-27 | Resource-niche methods of exhibiting, device and electronic equipment based on User Status |
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| CN201910569590.2A Pending CN110363577A (en) | 2019-06-27 | 2019-06-27 | Resource-niche methods of exhibiting, device and electronic equipment based on User Status |
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| CN111192079A (en) * | 2019-12-20 | 2020-05-22 | 上海淇玥信息技术有限公司 | Method and device for generating weak message prompt and electronic equipment |
| CN111200639A (en) * | 2019-12-20 | 2020-05-26 | 上海淇玥信息技术有限公司 | Information pushing method and device based on user operation behavior and electronic equipment |
| CN111680243A (en) * | 2020-04-16 | 2020-09-18 | 上海淇玥信息技术有限公司 | Page display method and device, electronic equipment and computer readable storage medium |
| CN111681093A (en) * | 2020-04-28 | 2020-09-18 | 上海淇馥信息技术有限公司 | Method and device for displaying resource page and electronic equipment |
| CN111681023A (en) * | 2020-04-16 | 2020-09-18 | 上海淇玥信息技术有限公司 | Additional resource allocation method and device, electronic equipment and computer readable storage medium |
| CN111914136A (en) * | 2020-07-31 | 2020-11-10 | 中国建设银行股份有限公司 | Resource management method and device, electronic equipment and storage medium |
| CN112580947A (en) * | 2020-12-08 | 2021-03-30 | 北京索为云网科技有限公司 | Information processing method, device and storage medium |
| CN113177803A (en) * | 2021-04-25 | 2021-07-27 | 北京美数信息科技有限公司 | Advertisement pushing method, device and equipment |
| CN113569158A (en) * | 2021-07-28 | 2021-10-29 | 深圳市酷开网络科技股份有限公司 | Crowd delineation task state display method, device, equipment and storage medium |
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Application publication date: 20191022 |