CN107146107A - The system and method for dynamic generation advertisement position - Google Patents
The system and method for dynamic generation advertisement position Download PDFInfo
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Abstract
The invention discloses a kind of system and method for dynamic generation advertisement position, the wherein system of dynamic generation advertisement position includes background server, terminal coupling device, front controller；Front controller is embedded in terminal device, obtains the end message of terminal device；Background server generates backstage demand information；Terminal coupling device obtains the end message of terminal device from the front controller, terminal coupling device obtains backstage demand information from background server, the end message of target terminal information and terminal device is contrasted, terminal device of the consistent terminal device labeled as matching will be contrasted, and advertisement position configuration information is transmitted to the front controller of the terminal device of matching；The front controller of the terminal device of matching generates dynamic advertising position according to advertisement position configuration information, and controls the terminal device of matching to show dynamic advertising position.The invention provides a kind of efficient, flexible, low cost dynamic generation advertisement position system and method.
Description
Technical field
The invention belongs to application software field, more particularly to a kind of system and method for dynamic generation advertisement position.
Background technology
In the prior art, on client's display terminal set advertisement position be all fixation of advertisement position, such as banner carousel figure or
Person's superposed layer advertisement show window or advertisement bullet layer, are all to realize code to be fixed on client, then dynamic filling ad data,
The ad content that orientation is pushed to user is such as analyzed using big data, but these are all only dynamically generated advertising body, are not
Advertisement position.
If necessary to up/down line advertisement position, or newly-increased/modification advertisement position, then developer is needed by issue flow,
Issue redaction application software or application software incremental update are then needed for mobile terminal.This generic operation is frequently carried out, it is right
Be undoubtedly huge workload for developer, for operation personnel, ageing short activity as reach the standard grade not in time by
Cause damage.
The content of the invention
The technical problem to be solved in the present invention is in the prior art, to set advertisement position to be all fixed on client's display terminal
Advertisement position, up/down line advertisement position or newly-increased/modification advertisement bit period length, there is provided a kind of dynamic generation the problem of efficiency is low
The system and method for advertisement position.
The present invention solves above-mentioned technical problem by the following technical programs：A kind of system of dynamic generation advertisement position, comprising：
Background server, terminal coupling device, front controller；
The front controller is embedded in terminal device, the end message for obtaining the terminal device；
The background server is used to generate backstage demand information, the backstage demand information comprising target terminal information,
Advertisement position configuration information；
The terminal coupling device is used for the end message that the terminal device is obtained from the front controller, and from institute
State background server and obtain the backstage demand information, the target terminal information and the end message of the terminal device are entered
Row contrast, will contrast terminal device of the consistent terminal device labeled as matching, and the advertisement position configuration information is passed
Transport to the front controller of the terminal device of the matching；
The front controller of the terminal device of the matching is used to generate dynamic advertising according to the advertisement position configuration information
Position, and control the terminal device of the matching to show the dynamic advertising position.
It is preferred that the quantity of the target terminal information is multigroup, multigroup target terminal information has different excellent
First level, the terminal coupling device from high to low successively sets the target terminal information and the terminal according to the priority
Standby end message is contrasted, if contrast is consistent, by terminal device of the terminal device labeled as matching, and is stopped
The target terminal information and the end message of the terminal device of more low priority are contrasted；If contrast differs
Cause, then contrasted the target terminal information and the end message of the terminal device of next more low priority, until
Contrast is consistent or travels through the target terminal information of all priority.
It is preferred that the quantity of the advertisement position configuration information is multigroup, for generating multiple advertisement positions on the terminal device.
It is preferred that the end message of the terminal device includes terminal type, geographical position, user's registration information, the page
At least one of in identity information, physical address, display interface size；Target terminal packet type containing target terminal is believed
In breath, target geographic position information, targeted customer's log-on message, target pages identity information, target physical address information extremely
One item missing；The advertisement position configuration information is believed comprising form demand information, display location demand information, displaying size requirements are showed
At least one of in breath, ad content demand information, displaying time demand information.
It is preferred that the terminal coupling device by the advertisement position configuration information and the target terminal information respectively with institute
The end message for stating terminal device is contrasted, and will contrast terminal device of the consistent terminal device labeled as matching, and
The advertisement position configuration information is transmitted to the front controller of the terminal device to the matching.
A kind of method of dynamic generation advertisement position, uses the system of the dynamic generation advertisement position of the present invention, methods described bag
Containing following steps：
S1, the front controller obtain the end message of terminal device；
S2, the terminal coupling device obtain the end message of the terminal device from the front controller；
S3, background server generation backstage demand information；
S4, the terminal coupling device obtain the backstage demand information from the background server；
S5, the terminal coupling device carry out the end message of the target terminal information and the terminal device pair
Than, will contrast terminal device of the consistent terminal device labeled as matching, and by the advertisement position configuration information transmit to
The front controller of the terminal device of the matching；
S6, the front controller of the terminal device of the matching generate dynamic advertising according to the advertisement position configuration information
Position, and control the terminal device of the matching to show the dynamic advertising position.
It is preferred that the quantity of the target terminal information is multigroup, multigroup target terminal information has different excellent
First level；
In step s 5：The terminal coupling device from high to low successively believes the target terminal according to the priority
The end message ceased with the terminal device is contrasted, if contrast is consistent, by the terminal device labeled as matching
Terminal device, and stop the end message progress pair of the target terminal information of more low priority and the terminal device
Than；If contrast is inconsistent, the target terminal information of next more low priority and the terminal of the terminal device are believed
Breath is contrasted, until contrast is consistent or travels through the target terminal information of all priority.
It is preferred that the quantity of the advertisement position configuration information is multigroup；
In step s 5：The terminal coupling device transmits multigroup advertisement position configuration information to the end of the matching
The front controller of end equipment；
In step s 6：The front controller of the terminal device of the matching is given birth to according to multigroup advertisement position configuration information
Into multiple dynamic advertisings position, and the terminal device of the matching is controlled to show the multiple dynamic advertising position.
It is preferred that the end message of the terminal device includes terminal type, geographical position, user's registration information, the page
At least one of in identity information, physical address, display interface size；Target terminal packet type containing target terminal is believed
In breath, target geographic position information, targeted customer's log-on message, target pages identity information, target physical address information extremely
One item missing；The advertisement position configuration information is believed comprising form demand information, display location demand information, displaying size requirements are showed
At least one of in breath, ad content demand information, displaying time demand information.
It is preferred that step S5 is also included：The terminal coupling device is whole by the advertisement position configuration information and the target
End message of the client information respectively with the terminal device is contrasted, and will contrast the consistent terminal device labeled as matching
Terminal device, and the advertisement position configuration information is transmitted to the front controller of the terminal device to the matching.
The positive effect of the present invention is：The present invention is realized for different scenes, and different crowd dynamic generation is not
Advertisement position and advertisement with effect, efficiently solve that operation personnel is interim, promptly reach the standard grade advertisement position and frequent change advertisement position
Demand, it is ensured that the diversity of advertisement position and ageing.Advertisement operation is all managed collectively and configured by operation personnel backstage,
Operation personnel can also adjust Management plan according to A/B test results.Releasing advertisements of the present invention are more efficient, and development cost subtracts
Few, advertisement position management more specification, the mobility of operation is stronger.
Brief description of the drawings
Fig. 1 is the structural representation of the system of the dynamic generation advertisement position of the embodiment of the present invention 1.
Fig. 2 is the flow chart of the method for the dynamic generation advertisement position of the embodiment of the present invention 1.
Fig. 3 is the flow chart of the method for the dynamic generation advertisement position of the embodiment of the present invention 2.
Embodiment
The present invention is further illustrated below by the mode of embodiment, but does not therefore limit the present invention to described reality
Apply among a scope.
Embodiment 1
The system of the dynamic generation advertisement position of the present embodiment is as shown in figure 1, include background server 11, terminal coupling device
12nd, front controller 13；Front controller 13 is embedded in terminal device 10, the end message for obtaining terminal device 10.
It is preferred that the end message of terminal device includes terminal type, geographical position, user's registration information, page identity
At least one of in information, physical address, display interface size.
Terminal type including but not limited to PC, mobile phone, tablet personal computer, intelligent watch, intelligent television, installed in building
Display screen in the world, display screen outside building etc..
The address that geographical position is registered comprising terminal device when accessing the system of dynamic generation advertisement position of the present embodiment；
The interactive terminal facility (such as the display screen being arranged on inside and outside building, is accessed this by the address of fixed display terminal actual installation
It during the system of embodiment, need to be registered, user name is such as set, actual installation address is filled in)；Mobile phone, intelligent watch etc. are moved
The actual address for the terminal device that the alignment systems such as the GPS (global positioning system) of dynamic terminal are obtained.
When user's registration information accesses the system of the present embodiment by front controller comprising terminal, the user name of setting,
The user profile of submission, the Time of Day of user's registration.
Page identity information is by which APP (cell phone software), web (WWW) browser, using journey comprising the page
The openings such as sequence, or web browser accessing some websites etc..Physical address includes the MAC (Media of terminal device
Access Control, media access control) address.
It is preferred that the quantity of front controller 13 is multiple, it is unique respectively to be accordingly embedded in multiple terminal devices 10, respectively
Obtain the end message of corresponding terminal device 10.
Background server 11 is used to generate backstage demand information, and backstage demand information includes target terminal information, advertisement position
Configuration information.Target terminal information is used for the target terminal equipment for selecting to carry out advertisement position displaying, and advertisement position configuration information is used for
The position of generation dynamic advertising according to this.It is preferred that target terminal packet type information containing target terminal, target geographic position information,
At least one of in targeted customer's log-on message, target pages identity information, target physical address information.
As a kind of preferred embodiment, the quantity of advertisement position configuration information is multigroup, for generating on the terminal device
Multiple advertisement positions.
Terminal coupling device 12 from front controller 13 obtain terminal device 10 end message, terminal coupling device 12 from
Background server 11 obtains backstage demand information, by the end message progress pair of the target terminal information and the terminal device
Than terminal device of the consistent terminal device labeled as matching will be contrasted, i.e., by target terminal type information and terminal class
Type, target geographic position information and geographical position, targeted customer's log-on message and user's registration information, target pages identity information
Contrast, so as to select to carry out the target terminal equipment of advertisement position displaying, and the advertisement position is matched somebody with somebody respectively with page identity information
Information transfer is put to the front controller of the terminal device of the matching.
It is preferred that the advertisement position configuration information, which is included, shows form demand information, display location demand information, displaying chi
At least one of in very little demand information, ad content demand information, displaying time demand information.
Show form and include page banner wheel advertisement, the advertisement of paging layer, page floating layer advertisement etc..It is preferred that described
Advertisement position configuration information is also comprising advertisement position animation effect demand information, displaying time demand information (frequency, displaying such as displaying
Cycle, the condition etc. that occurs of displaying).
The advertisement position that the front controller of the terminal device of the matching is sent according to the terminal coupling device matches somebody with somebody confidence
Breath generation dynamic advertising position, and control the terminal device to show the dynamic advertising position.
It is preferred that front controller supports that page banner wheel advertisement, the advertisement of paging layer, page floating layer advertisement etc. are a variety of
Advertisement position shows form, and supports a variety of animation effects, support official documents and correspondence, picture, image link, redirected link, animation, video,
A variety of ad contents such as music.
The present embodiment additionally provides a kind of method of dynamic generation advertisement position, and it utilizes the above-mentioned dynamic generation of the present embodiment
The system of advertisement position is realized, as shown in Fig. 2 the method for the dynamic generation advertisement position specifically includes following steps：
S101, front controller 13 obtain the end message of terminal device 10.
S102, terminal coupling device 12 obtain the end message of terminal device 10 from front controller 13.
S103, the generation backstage demand information of background server 11, backstage demand information include target terminal information, advertisement position
Configuration information.
As a kind of preferred embodiment, the quantity of advertisement position configuration information is multigroup, for generating on the terminal device
Multiple advertisement positions.For example, background server 11 generates backstage demand information, the target geographic included in the demand information of backstage is used
Positional information and the selection of target terminal type information carry out the target terminal equipment of advertisement position displaying.Specifically, backstage demand is believed
Cease and be：Display screen (target terminal type information) in the building of (target geographic position information) in B areas of A cities；Advertisement position
Configuration information is：In transverse axis a0Pixel (pixel)~a1Pixel, longitudinal axis b0Pixel~b1Pixel regions (display location demand
Information and display size demand information) interior display page banner carousel (showing form demand information) advertisement, it is spaced y0Minute is aobvious
Show once (displaying time demand information), ad content includes official documents and correspondence, picture, image link, redirected link, animation, video, sound
At least one (above-mentioned advertisement position configuration information is first group of advertisement position configuration information) such as happy；And in transverse axis a2Pixel~
a3Pixel, longitudinal axis b2Pixel~b3The display page in pixel regions (display location demand information and display size demand information)
Floating layer (showing form demand information) advertisement, is spaced y1Once (displaying time demand information), ad content is included for minute display
Animation, video etc., are stored in ad content list, when showing every time, and the ad content that should be shown is updated according to tab sequential
(above-mentioned advertisement position configuration information is second group of advertisement position configuration information).
S104, terminal coupling device 12 obtain the backstage demand information from background server 11.
S105, terminal coupling device 12 carry out the end message of the target terminal information and the terminal device pair
Than, will contrast terminal device of the consistent terminal device labeled as matching, and by the advertisement position configuration information transmit to
The front controller of the terminal device of the matching.For example, in the present embodiment, terminal coupling device sets multiple terminals of acquisition
Standby end message is contrasted with the backstage demand information one by one.The geographical position of terminal device be in B areas of A cities,
Then comparative run contrast is consistent.Further, contrast target terminal type information and terminal type.
As a kind of preferred embodiment, the terminal coupling device is also by the advertisement position configuration information and the target
End message of the end message respectively with the terminal device is contrasted, will contrast the consistent terminal device labeled as
The terminal device matched somebody with somebody, and the advertisement position configuration information is transmitted to the front controller of the terminal device to the matching.For example,
The display interface size comparison of size requirements information and terminal device will be shown.For not including transverse axis in display interface size
a0Pixel~a1Pixel, longitudinal axis b0Pixel~b1The terminal device in pixel regions will be excluded because contrast is inconsistent；Together
Sample, terminal device viewing area does not include transverse axis a2Pixel~a3Pixel, longitudinal axis b2Pixel~b3The terminal in pixel regions is set
It is standby to be also excluded.Further, transverse axis a in terminal device viewing area0Pixel~a1Pixel, longitudinal axis b0Pixel~
b1Pixel regions and transverse axis a2Pixel~a3Pixel, longitudinal axis b2Pixel~b3Pixel regions have overlapping part, then are considered as
Display conflict, the terminal device is also excluded from, to avoid advertisement position display conflict.Finally, the display interface in B areas of A cities
Size is simultaneously comprising transverse axis a0Pixel~a1Pixel, longitudinal axis b0Pixel~b1Pixel regions and transverse axis a2Pixel~
a3Pixel, longitudinal axis b2Pixel~b3Pixel regions and will not occur display conflict building in display screen, by terminal coupling
Device transmits the advertisement position configuration information to the terminal of the matching labeled as the terminal device matched, terminal coupling device
The front controller of equipment.
The advertisement that S106, the front controller of the terminal device of the matching are sent according to the terminal coupling device
Position configuration information generation dynamic advertising position, and control the terminal device of the matching to show the dynamic advertising position.Front-end control
Device supports a variety of advertisement positions such as page banner wheel advertisement, the advertisement of paging layer, page floating layer advertisement to show form, and supports many
Animation effect is planted, a variety of ad contents such as official documents and correspondence, picture, image link, redirected link, animation, video, music are supported.Front end
Controller generates dynamic advertising position, transverse axis a on the terminal device of matching0Pixel~a1Pixel, longitudinal axis b0Pixel~
b1Page banner wheel advertisement is shown in pixel regions, y is spaced0Minute display once (shows time demand information), in advertisement
Hold comprising at least one such as official documents and correspondence, picture, image link, redirected link, animation, video, music；And in transverse axis a2Pixel~
a3Pixel, longitudinal axis b2Pixel~b3Page floating layer advertisement is shown in pixel regions, y is spaced1Minute display once, ad content
Comprising animation, video etc., it is stored in ad content list, when showing every time, the advertisement that should be shown is updated according to tab sequential
Content.
It is preferred that the method for the dynamic generation advertisement position using the present embodiment, can carry out A/B tests.For example, using this
The method of the dynamic generation advertisement position of embodiment, in the mobile phone terminal equipment positioned at D areas of C cities, A is shown within some period
Advertisement position；Then, in the mobile phone terminal equipment positioned at D areas of C cities, B advertisement positions were shown in same time period at second day.Backstage
Server can detect and analyze the advertising results of the different advertisement position of above two, number of times that such as advertisement position is clicked, pass through
Quantity (i.e. user's conversion ratio) of connection registered user of advertisement position etc., so as to propose reference frame for optimization advertisement position.
Embodiment 2
The system of the dynamic generation advertisement position of the present embodiment and the basic phase of system of the dynamic generation advertisement position of embodiment 1
Together, its difference is, in the system of the dynamic generation advertisement position of the present embodiment, the quantity of target terminal information be it is multigroup, it is described
Multigroup target terminal information has different priority, and the terminal coupling device successively will from high to low according to the priority
The target terminal information and the end message of the terminal device are contrasted, if contrast is consistent, the terminal is set
The terminal device that standby mark is, and stop the end by the target terminal information of more low priority and the terminal device
Client information is contrasted；If contrast is inconsistent, by the target terminal information of next more low priority and the terminal
The end message of equipment is contrasted, until contrast is consistent or travels through the target terminal information of all priority.
The present embodiment additionally provides a kind of method of dynamic generation advertisement position, and it utilizes the above-mentioned dynamic generation of the present embodiment
The system realization of advertisement position, as shown in Figure 3.It is used as a kind of preferred embodiment, the side of the dynamic generation advertisement position of the present embodiment
The difference of method and the method for the dynamic generation advertisement position of embodiment 1 is, alternate embodiment is distinguished with following step S203, S205
Step S103, S105 in 1.
S203, the generation backstage demand information of background server 11, backstage demand information include target terminal information, advertisement position
Configuration information, the quantity of target terminal information is multigroup, and multigroup target terminal information has different priority.For example,
Target terminal information is：The mobile phone of display screen or registration user of the service life more than 2 years in the building in B areas of A cities；
The display screen in building being wherein located in B areas of A cities has high priority, registers the mobile phone of user of the service life more than 2 years
With low priority.Advertisement position configuration information is：When user opens certain APP (displaying time demand information), in the APP pages
Lower left corner transverse axis 0pixel~a1Pixel, longitudinal axis 0pixel~b1Page pop-up advertisement is shown in pixel regions, until the pop-up
It is closed or the APP is closed, ad content includes official documents and correspondence etc..
S205, terminal coupling device are according to the priority from high to low successively by the target terminal information and the end
The end message of end equipment is contrasted, if contrast is consistent, by terminal device of the terminal device labeled as matching, and
Stopping is contrasted the target terminal information and the end message of the terminal device of more low priority；If contrast is not
Unanimously, then the target terminal information and the end message of the terminal device of next more low priority are contrasted, directly
To the target terminal information for contrasting unanimously or traveling through all priority.In the present embodiment, first, terminal coupling device 12
By the geographical location information of terminal device, terminal type information respectively with the target in the target terminal information of highest priority
Positional information (B areas of A cities), target terminal type information (display screen in building) contrast are managed, in the building in B areas of A cities
Display screen will be marked as the terminal device of matching, its front controller will receive advertisement position configuration information；To other-end
Equipment, terminal coupling device 12 is by the geographical location information of the terminal device, the terminal type information mesh low with priority respectively
Targeted customer's log-on message (registration service life was more than 2 years), the target terminal type information (mobile phone) marked in end message are right
Than the mobile phone for registering user of the service life more than 2 years will be marked as the terminal device of matching, and its front controller will be received
Advertisement position configuration information；Remaining terminal device beyond the above two, because the target terminal information for traveling through all priority is still right
Than inconsistent, therefore the terminal device of matching is not labeled as, its front controller will not receive advertisement position configuration information.It is used as one
Preferred embodiment is planted, in step S203, the target terminal information that background server 11 is generated, the quantity of target terminal information
To be multigroup, multigroup target terminal information has different priority, and the quantity of corresponding advertisement position configuration information is also many
Group.For example, the backstage demand information that background server 11 is generated is：A advertisements are shown on the terminal device in B areas of A cities
Position, or show B advertisement positions on the terminal device of registration user of the service life more than 2 years；Wherein it is located at the end in B areas of A cities
End equipment has high priority, and the terminal device of registration user of the service life more than 2 years has low priority.It means that
In B areas of A cities and register user of the service life more than 2 years terminal device will show A advertisement positions.
Although the foregoing describing the embodiment of the present invention, it will be appreciated by those of skill in the art that these
It is merely illustrative of, protection scope of the present invention is defined by the appended claims.Those skilled in the art is not carrying on the back
On the premise of principle and essence from the present invention, various changes or modifications can be made to these embodiments, but these are changed
Protection scope of the present invention is each fallen within modification.
Claims (10)
1. a kind of system of dynamic generation advertisement position, it is characterised in that include：Background server, terminal coupling device, front end control
Device processed；
The front controller is embedded in terminal device, the end message for obtaining the terminal device；
The background server is used to generate backstage demand information, and the backstage demand information includes target terminal information, advertisement
Position configuration information；
The terminal coupling device is used for the end message that the terminal device is obtained from the front controller, and after described
Platform server obtains the backstage demand information, by the end message progress pair of the target terminal information and the terminal device
Than, will contrast terminal device of the consistent terminal device labeled as matching, and by the advertisement position configuration information transmit to
The front controller of the terminal device of the matching；
The front controller of the terminal device of the matching is used to generate dynamic advertising position according to the advertisement position configuration information, and
The terminal device of the matching is controlled to show the dynamic advertising position.
2. the system of dynamic generation advertisement position as claimed in claim 1, it is characterised in that the quantity of the target terminal information
To be multigroup, multigroup target terminal information has a different priority, the terminal coupling device according to the priority by
It is high to Low successively to be contrasted the target terminal information and the end message of the terminal device, if contrast is consistent,
By the terminal device labeled as matching terminal device, and stop by the target terminal information of more low priority with it is described
The end message of terminal device is contrasted；If contrast is inconsistent, the target terminal of next more low priority is believed
The end message ceased with the terminal device is contrasted, until it is whole to contrast consistent or all priority of traversal the targets
Client information.
3. the system of dynamic generation advertisement position as claimed in claim 1, it is characterised in that the number of the advertisement position configuration information
Measure to be multigroup, for generating multiple advertisement positions on the terminal device.
4. the system of dynamic generation advertisement position as claimed in claim 1, it is characterised in that the end message of the terminal device
Comprising in terminal type, geographical position, user's registration information, page identity information, physical address, display interface size at least
One；Target terminal packet type information containing target terminal, target geographic position information, targeted customer's log-on message,
At least one of in target pages identity information, target physical address information；The advertisement position configuration information, which is included, shows form
Demand information, display location demand information, displaying size requirements information, ad content demand information, displaying time demand information
At least one of in.
5. the system of dynamic generation advertisement position as claimed in claim 4, it is characterised in that the terminal coupling device will be described
The end message of advertisement position configuration information and the target terminal information respectively with the terminal device is contrasted, and will contrast one
The terminal device caused transmits the advertisement position configuration information to the end of the matching labeled as the terminal device matched
The front controller of end equipment.
6. a kind of method of dynamic generation advertisement position, it is characterised in that use the system as claimed in claim 1, methods described
Comprise the steps of：
S1, the front controller obtain the end message of terminal device；
S2, the terminal coupling device obtain the end message of the terminal device from the front controller；
S3, background server generation backstage demand information；
S4, the terminal coupling device obtain the backstage demand information from the background server；
S5, the terminal coupling device are contrasted the target terminal information and the end message of the terminal device, will
The consistent terminal device of contrast transmits the advertisement position configuration information to described labeled as the terminal device matched
The front controller for the terminal device matched somebody with somebody；
S6, the front controller of the terminal device of the matching generate dynamic advertising position according to the advertisement position configuration information, and
The terminal device of the matching is controlled to show the dynamic advertising position.
7. the method for dynamic generation advertisement position as claimed in claim 6, it is characterised in that the quantity of the target terminal information
To be multigroup, multigroup target terminal information has different priority；
In step s 5：The terminal coupling device according to the priority from high to low successively by the target terminal information with
The end message of the terminal device is contrasted, if contrast is consistent, by terminal of the terminal device labeled as matching
Equipment, and stop being contrasted the target terminal information and the end message of the terminal device of more low priority；Such as
Fruit contrasts inconsistent, then carries out the end message of the target terminal information of next more low priority and the terminal device
Contrast, until contrast is consistent or travels through the target terminal information of all priority.
8. the method for dynamic generation advertisement position as claimed in claim 6, it is characterised in that the number of the advertisement position configuration information
Measure to be multigroup；
In step s 5：Multigroup advertisement position configuration information is transmitted to the terminal of the matching and set by the terminal coupling device
Standby front controller；
In step s 6：The front controller of the terminal device of the matching is more according to multigroup advertisement position configuration information generation
Individual dynamic advertising position, and control the terminal device of the matching to show the multiple dynamic advertising position.
9. the method for dynamic generation advertisement position as claimed in claim 6, it is characterised in that the end message of the terminal device
Comprising in terminal type, geographical position, user's registration information, page identity information, physical address, display interface size at least
One；Target terminal packet type information containing target terminal, target geographic position information, targeted customer's log-on message,
At least one of in target pages identity information, target physical address information；The advertisement position configuration information, which is included, shows form
Demand information, display location demand information, displaying size requirements information, ad content demand information, displaying time demand information
At least one of in.
10. the method for dynamic generation advertisement position as claimed in claim 9, it is characterised in that step S5 is also included：The terminal
End message of the coalignment by the advertisement position configuration information and the target terminal information respectively with the terminal device enters
Row contrast, will contrast terminal device of the consistent terminal device labeled as matching, and the advertisement position configuration information is passed
Transport to the front controller of the terminal device of the matching.
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| CN201710313371.9A CN107146107A (en) | 2017-05-05 | 2017-05-05 | The system and method for dynamic generation advertisement position |
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