CN111159610A - Advertisement layout self-defining method and system - Google Patents
Advertisement layout self-defining method and system Download PDFInfo
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- CN111159610A CN111159610A CN201911348489.0A CN201911348489A CN111159610A CN 111159610 A CN111159610 A CN 111159610A CN 201911348489 A CN201911348489 A CN 201911348489A CN 111159610 A CN111159610 A CN 111159610A
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Abstract
The invention discloses an advertisement layout self-defining method, which comprises the steps of inputting identity information to carry out identity verification so as to obtain management authority; acquiring size information and quantity information of advertisement playing equipment; adding and setting a plurality of functional components, and setting component parameters and component layout information; pre-storing the component parameters and the component layout information to a server; and the server receives the issuing instruction and issues the component parameters and the component layout information to the advertisement playing equipment. The invention also provides an advertisement layout self-defining system. The advertisement layout self-defining method and the advertisement layout self-defining system can meet the playing requirements of different users, and flexibly control advertisement playing equipment and enlarge the application range by arranging a plurality of functional components to be freely combined.
Description
Technical Field
The invention relates to the field of advertisement putting, in particular to a method and a system for customizing advertisement layout.
Background
At present, with the increasingly mature development of the internet industry, the internet of things advertisement is one of the novel advertisement putting modes with the development prospect, the change of the traditional advertisement is promoted, and the internet of things advertisement is more efficient, environment-friendly and low in cost compared with the traditional advertisement.
Meanwhile, the advertisement putting threshold is further reduced by the Internet of things advertisement, and participation of numerous small and medium-sized enterprises, merchants and individuals is attracted. Can set up different advertisement terminals in scenes such as airport, subway, high-speed railway, station, bus, dining room, elevator, lamp pole screen, vending machine, retail shop to carry out the input of thing networking advertisement. However, the types of playing devices used for advertisement delivery are continuously updated, and the layout of the devices becomes more complex and varied. The corresponding layout needs to be manufactured firstly when the equipment of the traditional advertising industry is drawn, and the playing equipment can only play in a full screen mode. The playing device needs multi-end cooperative operation, the working efficiency is low, the device information needs to be specified in the earlier stage of operation, and the operation is complex.
Disclosure of Invention
The present invention is directed to solving at least one of the problems of the prior art. Therefore, the invention provides an advertisement layout self-defining method which can meet the playing requirements of different users, and flexibly controls advertisement playing equipment and enlarges the application range by arranging a plurality of functional components to be freely combined.
The invention also provides an advertisement layout self-defining system.
In a first aspect, an embodiment of the present invention provides an advertisement layout customizing method: the method comprises the following steps:
inputting identity information to carry out identity verification so as to obtain management authority;
acquiring size information and quantity information of advertisement playing equipment;
adding and setting a plurality of functional components, and setting component parameters and component layout information;
pre-storing the component parameters and the component layout information to a server;
and the server receives the issuing instruction and issues the component parameters and the component layout information to the advertisement playing equipment.
The advertisement layout self-defining method of the embodiment of the invention at least has the following beneficial effects: the advertisement playing device can meet the playing requirements of different users, and flexibly controls the advertisement playing device and increases the application range by setting a plurality of functional components to be freely combined.
According to the advertisement layout self-defining method of the other embodiments of the present invention, the functional components include an advertisement space component, a picture component, a video component, a text component, a weather component, a browser component, a live stream component, a countdown component, and a countdown component.
According to other embodiments of the present invention, the advertisement layout customizing method comprises: width information, height information, coordinate information, component type information.
According to the advertisement layout customizing method according to another embodiment of the present invention, the component parameter and the component layout information are prestored in a server, which specifically includes: and transmitting the component parameters to the server in a JSON data format through a network protocol.
According to the advertisement layout self-defining method of the other embodiments of the present invention, the server pushes the layout information to be issued to the advertisement playing device, which specifically includes: and the server respectively sends the component parameters and the component layout information to the advertisement playing equipment.
According to the advertisement layout customizing method of the other embodiments of the present invention, the size information includes a resolution of the advertisement playing device.
In a second aspect, an embodiment of the present invention provides an advertisement layout customization system, including: the media player comprises a media main control end, a server and advertisement playing equipment;
the media main control end is used for carrying out identity verification, setting a functional component, presetting component parameters and component layout information, and uploading the component parameters and the component layout information to the server;
the server is used for pre-storing the component parameters and the component layout information;
and the advertisement playing equipment is used for displaying the component layout information.
The advertisement layout self-defining system of the embodiment of the invention at least has the following beneficial effects: the advertisement playing device can meet the playing requirements of different users, and flexibly controls the advertisement playing device and increases the application range by setting a plurality of functional components to be freely combined.
According to the advertisement layout customizing system of the other embodiments of the invention, the functional components comprise an advertisement space component, a picture component, a video component, a text component, a weather component, a browser component, a live stream component, a countdown component and a countdown component.
According to further embodiments of the present invention, the advertisement layout customization system, the component parameters include: width information, height information, coordinate information, component type information.
Drawings
FIG. 1 is a flow chart illustrating a method for customizing an advertisement layout according to an embodiment of the present invention;
fig. 2 is a schematic diagram of a framework of an advertisement layout customizing system according to an embodiment of the present invention.
Detailed Description
The concept and technical effects of the present invention will be clearly and completely described below in conjunction with the embodiments to fully understand the objects, features and effects of the present invention. It is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all embodiments, and those skilled in the art can obtain other embodiments without inventive effort based on the embodiments of the present invention, and all embodiments are within the protection scope of the present invention.
In the description of the present invention, if an orientation description is referred to, for example, the orientations or positional relationships indicated by "upper", "lower", "front", "rear", "left", "right", etc. are based on the orientations or positional relationships shown in the drawings, only for convenience of describing the present invention and simplifying the description, but not for indicating or implying that the referred device or element must have a specific orientation, be constructed and operated in a specific orientation, and thus should not be construed as limiting the present invention. If a feature is referred to as being "disposed," "secured," "connected," or "mounted" to another feature, it can be directly disposed, secured, or connected to the other feature or indirectly disposed, secured, connected, or mounted to the other feature.
In the description of the embodiments of the present invention, if "a number" is referred to, it means one or more, if "a plurality" is referred to, it means two or more, if "greater than", "less than" or "more than" is referred to, it is understood that the number is not included, and if "greater than", "lower" or "inner" is referred to, it is understood that the number is included. If reference is made to "first" or "second", this should be understood to distinguish between features and not to indicate or imply relative importance or to implicitly indicate the number of indicated features or to implicitly indicate the precedence of the indicated features.
Referring to fig. 1, a flowchart of a method for customizing an advertisement layout in an embodiment of the present invention is shown. The method specifically comprises the following steps:
s1, inputting identity information to carry out identity verification so as to obtain management authority;
s2, acquiring size information and quantity information of the advertisement playing equipment;
s3, adding and setting a plurality of functional components, and setting component parameters and component layout information;
s4, pre-storing the component parameters and the component layout information to a server;
and S5, the server issues the component parameters and the component layout information to the advertisement playing device.
Through presetting functional component and layout information to the advertisement playback devices of different resolutions of in advance matching, in order to avoid because of the size parameter inconsistency of advertisement playback devices, leading to the advertisement playback layout disorder. The same advertisement source data can adapt to advertisement playing equipment with different resolutions by presetting the functional components and the layout information.
The functional components comprise an advertisement space component, a picture component, a video component, a text component, a weather component, a browser component, a live streaming component and a countdown component.
The advertisement position component is used for playing advertisements according to advertisement media information issued by the server, and specifically comprises the following steps: the advertisement bit component renders the advertisement playing area in the display area of the advertisement playing device in advance, and plays the advertisement according to the advertisement media information issued by the server
The picture component is used for displaying images according to picture information sent by the server, and specifically comprises the following steps: the picture assembly renders a picture display area in the display area of the advertisement playing device and displays an image.
The video component is used for playing videos according to video information issued by the server, and specifically comprises: and rendering the video playing area in the display area of the advertisement playing device by the video component, and playing the video.
The text component is used for performing text display according to text information issued by the server, and specifically comprises the following steps: and rendering a character display area in the display area of the advertisement playing equipment by the character component, and displaying characters. Wherein, the literal information includes: text content, text color, font size, background color, text change status and rate.
The weather component is used for carrying out real-time weather broadcast according to the real-time weather state information issued by the server, and specifically comprises: the weather component acquires the current position information of the advertisement playing device and uploads the current position information to the server. And the server receives the current position information and transmits the real-time weather state information corresponding to the current position information back to the weather component. The real-time weather status information includes: weather information, temperature information, wind direction information, humidity information, and other status information.
The browser component is used for providing an internet browsing function, and specifically comprises: the browser component renders a browsing area in a display area of the advertisement playback device. If the advertisement playing equipment is a touch screen, webpage browsing is performed directly by touching the advertisement playing equipment; if the advertisement playing device is a screen or a projection without a touch function, an infrared touch device or an entity touch device (such as a keyboard and a mouse) is additionally arranged.
Live streaming component is used for providing the video live broadcast, specifically does: presetting a live broadcast address, rendering a live broadcast area in a display area of the advertisement playing equipment, and quickly entering the preset live broadcast address by clicking a live broadcast stream component by a user and selecting a live broadcast video required to be watched.
The countdown component is used for playing countdown to prompt the user of the remaining time, and specifically comprises: a countdown area is rendered in the display area of the advertisement playing device, and a user can preset a start time, an end time or a duration to determine a node for countdown. Meanwhile, the user can preset parameter information of the countdown component, wherein the parameter information comprises: font color, background color, font size.
The interaction assembly is used for realizing man-machine interaction between the advertisement playing equipment and a user, and specifically comprises the following steps: rendering an interaction area in a display area of the advertisement playing device, wherein the interaction area comprises a clickable touch area. The user can jump to a designated picture, video and website by touching the interactive area of the advertisement playing device.
The component parameters include: width information, height information, coordinate information, component type information. Wherein the coordinate information includes an X-axis position, a Y-axis position, and a Z-axis position of the component.
Pre-storing the component parameters and the component layout information to a server, specifically: the component parameters are transmitted to the server in a JSON data format via a network protocol.
The server pushes the layout information to be issued to the advertisement playing device, which specifically comprises: and the server respectively sends the component parameters and the component layout information to each advertisement playing device.
The size information includes a resolution of the advertisement playback device.
Referring to fig. 2, a schematic diagram of a framework of an advertisement layout customization system in an embodiment of the present invention is shown. The advertisement layout self-defining system comprises: the media player comprises a media main control end, a server and advertisement playing equipment;
the media main control end is used for carrying out identity verification, setting the functional components, presetting component parameters and component layout information, and uploading the component parameters and the component layout information to the server;
the server is used for pre-storing the component parameters and the component layout information;
and the advertisement playing equipment is used for displaying the component layout information. The functional components comprise an advertisement space component, a picture component, a video component, a text component, a weather component, a browser component, a live streaming component and a countdown component. The component parameters include: width information, height information, coordinate information, component type information.
The embodiments of the present invention have been described in detail with reference to the accompanying drawings, but the present invention is not limited to the above embodiments, and various changes can be made within the knowledge of those skilled in the art without departing from the gist of the present invention. Furthermore, the embodiments of the present invention and the features of the embodiments may be combined with each other without conflict.
Claims (9)
1. An advertisement layout customization method is characterized by comprising the following steps:
inputting identity information to carry out identity verification so as to obtain management authority;
acquiring size information and quantity information of advertisement playing equipment;
setting a plurality of functional components, and setting component parameters and component layout information;
pre-storing the component parameters and the component layout information to a server;
and the server issues the component parameters and the component layout information to advertisement playing equipment.
2. The advertising layout customization method according to claim 1, wherein the functional components comprise an advertising spot component, a picture component, a video component, a text component, a weather component, a browser component, a live stream component, and a countdown component.
3. The advertisement layout customization method according to claim 1, wherein the component parameters include: width information, height information, coordinate information, component type information.
4. The advertisement layout customizing method of claim 1, wherein the component parameters and the component layout information are pre-stored to the server;
the method specifically comprises the following steps: and transmitting the component parameters to the server in a JSON data format through a network protocol.
5. The advertisement layout customizing method of claim 1, wherein the server pushes the component parameters and the component layout information to be issued to the advertisement playing device;
the method specifically comprises the following steps: and the server respectively sends the component parameters and the component layout information to the advertisement playing equipment.
6. The advertisement layout customizing method of claim 1, wherein the size information includes a resolution of the advertisement playing device.
7. An advertisement layout customization system, comprising: the media player comprises a media main control end, a server and advertisement playing equipment;
the media main control end is used for carrying out identity verification, setting a functional component, presetting component parameters and component layout information, and uploading the component parameters and the component layout information to a server;
the server is used for pre-storing the component parameters and the component layout information;
and the advertisement playing equipment is used for displaying the component layout information.
8. The advertising layout customization system according to claim 7, wherein the functional components include an ad slot component, a picture component, a video component, a text component, a weather component, a browser component, a live stream component, a countdown component.
9. The advertisement layout customization system according to claim 7, wherein the component parameters include: width information, height information, coordinate information, component type information.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201911348489.0A CN111159610A (en) | 2019-12-24 | 2019-12-24 | Advertisement layout self-defining method and system |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201911348489.0A CN111159610A (en) | 2019-12-24 | 2019-12-24 | Advertisement layout self-defining method and system |
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| CN111159610A true CN111159610A (en) | 2020-05-15 |
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| CN201911348489.0A Pending CN111159610A (en) | 2019-12-24 | 2019-12-24 | Advertisement layout self-defining method and system |
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| CN109343903A (en) * | 2018-09-26 | 2019-02-15 | 深圳壹账通智能科技有限公司 | A kind of method and terminal of more new user interface |
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| CN105094774A (en) * | 2014-05-13 | 2015-11-25 | 大唐软件技术股份有限公司 | Terminal system interface display method and apparatus |
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