CN105915598A - Advertisement transmission display device and advertisement transmission display method for multiple types of screens - Google Patents
Advertisement transmission display device and advertisement transmission display method for multiple types of screens Download PDFInfo
- Publication number
- CN105915598A CN105915598A CN201610225190.6A CN201610225190A CN105915598A CN 105915598 A CN105915598 A CN 105915598A CN 201610225190 A CN201610225190 A CN 201610225190A CN 105915598 A CN105915598 A CN 105915598A
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- Prior art keywords
- display
- advertisement
- content
- server
- communication module
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/56—Provisioning of proxy services
- H04L67/565—Conversion or adaptation of application format or content
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- Engineering & Computer Science (AREA)
- Computer Networks & Wireless Communication (AREA)
- Signal Processing (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Information Transfer Between Computers (AREA)
- Controls And Circuits For Display Device (AREA)
Abstract
The invention relates to an advertisement transmission display device for multiple types of screens, thereby integrating a plurality of different display devices for commonly displaying an advertisement. The advertisement transmission display device comprises an advertisement server, an area server and a plurality of display terminals, wherein the advertisement server, the area server and the plurality of display terminals are successively connected. Each display terminal comprises a communication module, an information processor, a display controller and a display screen, wherein the communication module, the information server, the display controller and the display screen are successively connected. The communication module communicates with the area server. Compared with the prior art, the advertisement transmission display device has advantages of distributed layout, unified integration, etc.
Description
Technical field
The present invention relates to ad distribution field, especially relate to the advertisement transmission exhibiting device of a kind of polymorphic type screen
And method.
Background technology
At present, in addition to mobile phone/PC/ intelligent television, the screen on the most a lot of display screens, such as communal facility
Curtain, the screen on home appliance, it is provided with the ability of certain display information
But the display capabilities of these screens is widely different, the widely different of size (shows to hundreds of very little open air greatly
Display screen, little display screen on the household electrical appliances of several cun), content type that can be real is the most widely different, and strong can show
Video, weak is only able to display a line word, and original advertisement distributing system is only equipped with a type of display device,
And some advertisement needs multiple display device jointly to show, thus cannot compatible plurality of devices, also cannot coordinate
Multiple display devices show jointly.
How these different types of display screens are combined, as the unified advertisement display terminal used,
It it is exactly the problem to be solved in the present invention
Summary of the invention
Defect that the purpose of the present invention is contemplated to overcome above-mentioned prior art to exist and provide a kind of distributed, unified
The advertisement transmission exhibiting device of the polymorphic type screen integrated and method.
The purpose of the present invention can be achieved through the following technical solutions:
The advertisement transmission exhibiting device of a kind of polymorphic type screen, shows jointly in order to integrate multiple different display device
Advertisement, this device includes Advertisement Server, region server and the multiple display terminal being sequentially connected with, each display
Terminal all includes communication module, message handler, display controller and the display screen being sequentially connected with, described communication
Module and region server communication.
Described message handler is used for the advertising content information received is converted to the content that screen can be real, as
JPG picture is converted to BMP bitmap.
Described display controller, in the display storage that message bit pattern writes display screen, controls final display screen
Upper displaying needs to show content.
Described communication module is by gprs/2G, 3G, 4G, wifi or bluetooth and region server communication.
Described region server includes:
Advertising message communication module: with Advertisement Server communication, show in order to ask to Advertisement Server and to inquire about each
Show display content and the instruction of terminal;
Ad content modular converter: be connected with advertising message communication module, in order to obtain advertising message communication module
Display terminal display Content Transformation be each display screen be suitable for form;
Ad content issues module: be connected with ad content modular converter and communication module respectively, after changing
Display content distribution give different display device.
Described display screen includes outdoor display screen, household electrical appliances display screen and mobile phone display screen.
A kind of advertisement transmission methods of exhibiting, it is characterised in that comprise the following steps:
1) region server obtains the information data of each display terminal, and it is each aobvious to set up information data library storage
Show the information data of terminal;
2) region server chooses a display terminal, and according to the information data timing of this display terminal to advertisement
Server sends ad-request;
3) request of Advertisement Server response region server, mates advertisement according to the information data of display terminal,
And ad content is sent to advertising message communication module;
4) ad content is converted to the form matched by ad content modular converter according to the type of display terminal;
5) ad content issues module and the ad content after conversion is sent to the display terminal of correspondence, is shown
After, by the display state information back of advertising display to Advertisement Server.
Described step 1) in, the information data of each display terminal include display screen ID, display resolution and
Number of colours, display screen position, display screen kind and user's interactive mode.
Described step 2) in, region server chooses a display terminal by the way of automatic regular polling, in order to
Each terminal has the opportunity to show different advertisements.
Compared with prior art, the invention have the advantages that
One, distributed: this device uses distributed layout, different types of for multiple scenes display terminal is unified
Management gets up to carry out ad distribution, overcomes asking of the incompatible polytype display screen of ad distribution in prior art
Topic.
Two, unified integration: different types of display screen is combined by the present invention, as the unified advertisement used
Display terminal, and make various types of display screen energy real-time response advertisement distributing system, display may be changed at any time
Various ad contents.
Accompanying drawing explanation
Fig. 1 is the structural representation of this device.
Fig. 2 is the structural representation of region server.
Fig. 3 is a flow chart of this method.
Wherein, 1, Advertisement Server, 2, region server, 21, advertising message communication module, 22, advertisement
Content transformation module, 23, ad content issue module, 3, display terminal, 31, communication module, 32, information
Processor, 33, display controller, 34, display screen.
Detailed description of the invention
The present invention is described in detail with specific embodiment below in conjunction with the accompanying drawings.
Embodiment:
In order to allow these various types of display screen energy real-time response advertisement distributing systems, display may be changed at any time
Various ad contents, need to make to transform as follows:
1. have and its communication ability of advertisement distributing system server;
2. there is the ability sending ad-request (i.e. producing media flow) to advertisement distributing system;
3. there is the ability reporting display screen terminal essential information to advertisement distributing system, including similar devices ID,
Display capability information (including resolution, number of colours), current time, device category, if there is user interaction
The information such as ability;
4. there is the instruction according to advertisement distributing system, the ability of display corresponding advertisement content;
5. have when advertisement shows, send the ability of statistical monitoring signal to advertisement distributing system;
Such transformation can make all kinds of display screen become the advertisement display terminal that can be used by advertisement distributing system.
As illustrated in fig. 1 and 2, figure is assembly of the invention structural representation.
In original display screen, increase communication module, utilize gprs/2G, 3G, 4G, wifi or bluetooth etc. each
Plant Near Field Communication means, set up and be connected with " region server " communication, it is possible to showing of respective regions server
Show instruction;
In a little scope, dispose a region server, associate multiple display screens in this region, can be with control zone
In territory, each display screen shows respective content;
Run a control system in region server, and connect Advertisement Server;
Region server is responsible for each screen request advertisement of subordinate, and constantly the inquiry next one needs the advertisement of display
Content;And ad content is converted to the form that subordinate's screen needs, it is handed down to each display screen by communication module;
Region server, because having the information of each screen of subordinate, therefore can accomplish that different screen shows different
Ad content;
As it is shown on figure 3, figure is the method flow diagram of the present invention.
Based on front one improved advertising display screen and the environment of region server, it is possible to use a kind of unification wide
Accusing dissemination method and realize showing the purpose of advertisement on all kinds of unintelligent devices, detailed process is as follows:
1., in region server, set up information database for each screen equipment, including: device id, display
Ability (including resolution, number of colours), position, device category, which user's interaction capabilities there is...
2., according to service needed, region server timing is that each screen of subordinate sends ad-request, Ji Jiangping
The information such as the ID of curtain, display capabilities, device category, interaction capabilities are sent to Advertisement Server, obtain and need exhibition
The advertising message shown, completes the generation process of a media flow;
3., after Advertisement Server receives a flow information, a suitable advertisement, and lower sending advertisement can be mated
Content.
4. region server is according to the content of advertising message, is converted into the content format of corresponding screen needs (such as,
Ad content is word, and corresponding device does not prestore character library, and needing text conversion is picture), it is right to be issued to
It is shown on the screen equipment answered;
5. region server is by after displaying down sending content to screen equipment, needs the statistics of " advertising display "
Information back, to Advertisement Server, completes the overall process of an advertising display.
Claims (7)
1. an advertisement transmission exhibiting device for polymorphic type screen, common in order to integrate multiple different display device
Display advertisement, it is characterised in that this device includes Advertisement Server (1), the region server (2) being sequentially connected with
With multiple display terminals (3), each display terminal (3) all includes communication module (31), the information being sequentially connected with
Processor (32), display controller (33) and display screen (34), described communication module (31) takes with region
Business device (2) communication.
The advertisement transmission exhibiting device of a kind of polymorphic type screen the most according to claim 1, it is characterised in that
Described communication module (31) is led to region server (2) by gprs/2G, 3G, 4G, wifi or bluetooth
Letter.
The advertisement transmission exhibiting device of a kind of polymorphic type screen the most according to claim 1, it is characterised in that
Described region server (2) including:
Advertising message communication module (21): communicate with Advertisement Server (1), in order to Advertisement Server (1)
Ask and inquire about display content and the instruction of each display terminal (3);
Ad content modular converter (22): be connected with advertising message communication module (21), in order to by advertising message
The display Content Transformation of the display terminal (3) that communication module (21) obtains is that each display screen (34) is suitable for
Form;
Ad content issues module (23): respectively with ad content modular converter (22) and communication module (31)
Connect, in order to give different display devices by the display content distribution after conversion.
The advertisement transmission exhibiting device of a kind of polymorphic type screen the most according to claim 1, it is characterised in that
Described display screen (34) includes outdoor display screen, household electrical appliances display screen and mobile phone display screen.
5. apply an advertisement transmission methods of exhibiting for advertisement as claimed in claim 2 or claim 3 transmission exhibiting device,
It is characterized in that, comprise the following steps:
1) region server obtains the information data of each display terminal, and it is each aobvious to set up information data library storage
Show the information data of terminal;
2) region server chooses a display terminal, and according to the information data timing of this display terminal to advertisement
Server sends ad-request;
3) request of Advertisement Server response region server, mates advertisement according to the information data of display terminal,
And ad content is sent to advertising message communication module;
4) ad content is converted to the form matched by ad content modular converter according to the type of display terminal;
5) ad content issues module and the ad content after conversion is sent to the display terminal of correspondence, is shown
After, by the display state information back of advertising display to Advertisement Server.
Advertisement the most according to claim 5 transmission methods of exhibiting, it is characterised in that described step 1)
In, the information data of each display terminal includes display screen ID, display resolution and number of colours, display screen place
Position, display screen kind and user's interactive mode.
Advertisement the most according to claim 5 transmission methods of exhibiting, it is characterised in that described step 2)
In, region server chooses a display terminal by the way of automatic regular polling.
Priority Applications (1)
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CN201610225190.6A CN105915598A (en) | 2016-04-12 | 2016-04-12 | Advertisement transmission display device and advertisement transmission display method for multiple types of screens |
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CN201610225190.6A CN105915598A (en) | 2016-04-12 | 2016-04-12 | Advertisement transmission display device and advertisement transmission display method for multiple types of screens |
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CN107808562A (en) * | 2017-11-09 | 2018-03-16 | 北京市农林科学院 | The control device and control method of a kind of remote education terminal |
CN109960152A (en) * | 2017-12-25 | 2019-07-02 | 东芝生活电器株式会社 | Appliance system and household appliance |
CN111159610A (en) * | 2019-12-24 | 2020-05-15 | 深圳市易售科技有限公司 | Advertisement layout self-defining method and system |
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CN103092552A (en) * | 2013-01-18 | 2013-05-08 | 中兴通讯股份有限公司 | Method and system for achieving multi-screen display |
CN103106602A (en) * | 2012-12-07 | 2013-05-15 | 大连奥林匹克电子城咨信商行 | Digital advertisement displaying method |
CN203982745U (en) * | 2014-02-27 | 2014-12-03 | 重庆柚瓣科技有限公司 | A kind of household image ad display terminal and system |
CN105183419A (en) * | 2015-10-16 | 2015-12-23 | 叶建中 | System and method for sharing between terminal server and display screen network server |
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CN1450808A (en) * | 2002-03-29 | 2003-10-22 | 佳能株式会社 | Image data distribution |
US20120059696A1 (en) * | 2010-09-08 | 2012-03-08 | United Video Properties, Inc. | Systems and methods for providing advertisements to user devices using an advertisement gateway |
CN103106602A (en) * | 2012-12-07 | 2013-05-15 | 大连奥林匹克电子城咨信商行 | Digital advertisement displaying method |
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CN107808562A (en) * | 2017-11-09 | 2018-03-16 | 北京市农林科学院 | The control device and control method of a kind of remote education terminal |
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Application publication date: 20160831 |