CN114007088B - Live broadcast information processing method and device and electronic equipment - Google Patents
Live broadcast information processing method and device and electronic equipment Download PDFInfo
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- CN114007088B CN114007088B CN202111088438.6A CN202111088438A CN114007088B CN 114007088 B CN114007088 B CN 114007088B CN 202111088438 A CN202111088438 A CN 202111088438A CN 114007088 B CN114007088 B CN 114007088B
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/21—Server components or server architectures
- H04N21/218—Source of audio or video content, e.g. local disk arrays
- H04N21/2187—Live feed
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- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
- G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
- G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
- G06F3/0481—Interaction techniques based on graphical user interfaces [GUI] based on specific properties of the displayed interaction object or a metaphor-based environment, e.g. interaction with desktop elements like windows or icons, or assisted by a cursor's changing behaviour or appearance
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/41—Structure of client; Structure of client peripherals
- H04N21/4104—Peripherals receiving signals from specially adapted client devices
- H04N21/4113—PC
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
- H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
- H04N21/4316—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
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Abstract
The embodiment of the application discloses a live broadcast information processing method, a live broadcast information processing device and electronic equipment, wherein the method comprises the following steps: providing a first operation control in a live session interface displayed through a first terminal device; after receiving user operation through the first operation control, extracting target information from information associated with the live broadcast session, wherein the target information is information which needs to be focused by a host user in a live broadcast process; creating a target page, and displaying the target information in the target page; and projecting the target page to a second terminal device for display, so that the anchor user can view the target information displayed in the target page through the display screen of the second terminal device. According to the embodiment of the application, the information which needs to be focused by the anchor user can be more effectively obtained in the live broadcast process.
Description
Technical Field
The present disclosure relates to the field of network live broadcasting technologies, and in particular, to a live broadcasting information processing method, device and electronic device.
Background
In the merchandise object information service system, a live broadcast function may be provided for a user. The "anchor" user can introduce the commodity object in a live manner, so that the buyer user can obtain more detailed information about the commodity object to help the buyer user make shopping decisions.
In the process of live broadcasting, a "main broadcasting room" interface is often required to be mainly checked, and user comment information is checked to interact with a user. However, the "live room" interface of mobile terminals such as mobile phones is usually limited by the size of the screen of the terminal device, the text content in the interface is relatively small, and if a host user plays live broadcast with a live broadcast lens, the user comments and other information are checked through the mobile phone screen, so that some important comments are often missed due to poor visibility.
Therefore, how to more effectively help the anchor user obtain the information about the anchor user in the live broadcast process becomes a technical problem that needs to be solved by those skilled in the art.
Disclosure of Invention
The invention provides a live broadcast information processing method, a live broadcast information processing device and electronic equipment, which can more effectively help a host user to obtain information which needs to be concerned in a live broadcast process.
The application provides the following scheme:
a live information processing method, comprising:
providing a first operation control in a live session interface displayed through a first terminal device;
after receiving user operation through the first operation control, extracting target information from information associated with the live broadcast session, wherein the target information is information which needs to be focused by a host user in a live broadcast process;
Creating a target page, and displaying the target information in the target page;
and projecting the target page to a second terminal device for display, so that the anchor user can view the target information displayed in the target page through the display screen of the second terminal device.
Wherein the extracting target information from the information associated with the live session includes:
acquiring personalized configuration information of the anchor user, wherein the personalized configuration information comprises field identifiers of information required to be focused by the anchor user;
and extracting target information from the information associated with the live session according to the personalized configuration information.
Wherein, the live broadcast session is a video live broadcast session related to commodity object explanation;
the target information comprises live broadcast picture information and at least one of user comment information, real-time achievement/online user/user liveness statistical data, information of a commodity object currently being explained and information of a commodity object to be explained.
Wherein, still include:
and modifying the display attribute of the target information before the target information is displayed in the target page.
Wherein, the modifying the display attribute of the target information includes:
and amplifying the display size of the target information.
Wherein, still include:
acquiring interactive contents for interacting with anchor users, wherein the interactive contents comprise prompt information and/or auxiliary information;
and displaying the interactive content through the target page.
Wherein the first terminal device is associated with a live assistant user;
the acquiring the interaction content for interaction with the anchor user comprises the following steps:
providing a second operation control in the live session interface;
and receiving the interactive content input by the live assistant user through the second operation control, and sending the interactive content to the target page for display.
The method for acquiring the interaction content for interacting with the anchor user comprises the following steps:
and providing a third operation control in the target page, and receiving the interactive content input by the live assistant user through the third operation control.
The target information is multiple items, and the target information is displayed in different display areas of the target page respectively;
the providing a third operation control in the target page comprises the following steps:
After receiving user operation, a target display area in the target page performs enlarged display on the target display area, and provides the third operation control in the target display area;
and after receiving the interactive content through the third operation control, displaying the interactive content in the target display area.
The method for acquiring the interaction content for interacting with the anchor user comprises the following steps:
and generating the interaction content for interacting with the anchor user through an intelligent assistant module.
Wherein the generating, by the intelligent assistant module, the interactive content for interacting with the anchor user includes:
and analyzing the live video content associated with the live session through an intelligent assistant module, judging whether the image, video picture quality, live text and/or environment of a live place of a host user need to be improved, and generating corresponding prompt information and/or improvement suggestion information if the image, video picture quality, live text and/or environment of the live place need to be improved.
Wherein the generating, by the intelligent assistant module, the interactive content for interacting with the anchor user includes:
and analyzing the user comment information associated with the live session through an intelligent assistant module to generate corresponding prompt information and/or processing suggestion information.
The analyzing, by the intelligent assistant module, the user comment information associated with the live session includes:
and analyzing the user comment information associated with the live session through an intelligent assistant module, judging whether the situation that the user disturbs the live process exists or not, and/or determining hot spot information of the user comment.
Wherein, the live session comprises a live session for explaining commodity objects;
the generating, by the intelligent assistant module, the interactive content for interacting with the anchor user includes:
and acquiring key information of the commodity object currently being explained or to be explained so as to determine the key information of the commodity object as the interaction content.
The target information is multiple items, and the target information is displayed in different display areas of the target page respectively;
the displaying the interactive content through the target page comprises the following steps:
and if the interactive content is related to a certain item of target information, displaying the interactive content in a display area where the item of target information is located.
Wherein, still include:
receiving voice interaction information of a host user through the intelligent assistant module;
And adding the commodity object appointed by the anchor user through the voice interaction information into the transactable commodity object set associated with the live broadcast session.
A live information processing apparatus comprising:
the first operation control providing unit is used for providing a first operation control in a live session interface displayed through the first terminal equipment;
the information extraction unit is used for extracting target information from the information associated with the live broadcast session after receiving user operation through the first operation control, wherein the target information is information which needs to be focused by a host user in the live broadcast process;
the target page creation unit is used for creating a target page and displaying the target information in the target page;
the screen throwing display unit is used for throwing the target page to the second terminal equipment for display so that the anchor user can view the target information displayed in the target page through the display screen of the second terminal equipment.
A computer readable storage medium having stored thereon a computer program which when executed by a processor performs the steps of the method of any of the preceding claims.
An electronic device, comprising:
One or more processors; and
a memory associated with the one or more processors, the memory for storing program instructions that, when read for execution by the one or more processors, perform the steps of the method of any of the preceding claims.
According to a specific embodiment provided by the application, the application discloses the following technical effects:
according to the method and the device for processing the target information, the operation control can be provided in the interface corresponding to the live broadcast session, after the operation control receives user operation, target information which is required to be focused by a host user in the live broadcast process can be extracted from information associated with the live broadcast session, a target page is created, and the target information is displayed in the target page. In this way, the main broadcasting user can acquire the information which needs to be concerned by the main broadcasting user through the target page without being interfered by a plurality of information in the original interface. In addition, the target page can be projected to large-screen equipment such as a television for display, so that a host user can clearly view information in the target page.
Furthermore, interactive content, such as specific prompt information or auxiliary information, etc., can also be provided to the anchor user based on the target page. Such interactive content may be entered by a manual assistant, or may be automatically generated by an intelligent assistant module, among other things.
Of course, not all of the above-described advantages need be achieved at the same time in practicing any one of the products of the present application.
Drawings
In order to more clearly illustrate the embodiments of the present application or the technical solutions in the prior art, the drawings that are needed in the embodiments will be briefly described below, and it is obvious that the drawings in the following description are only some embodiments of the present application, and that other drawings can be obtained according to these drawings without inventive effort for a person skilled in the art.
FIG. 1 is a schematic diagram of a system architecture provided by an embodiment of the present application;
FIG. 2 is a flow chart of a method provided by an embodiment of the present application;
FIG. 3 is a schematic diagram of a live session interface provided by an embodiment of the present application;
FIG. 4 is a schematic diagram of a "anchor large screen" page provided by an embodiment of the present application;
FIG. 5 is a schematic diagram of an apparatus provided by an embodiment of the present application;
fig. 6 is a schematic diagram of an electronic device provided in an embodiment of the present application.
Detailed Description
The following description of the embodiments of the present application will be made clearly and fully with reference to the accompanying drawings, in which it is evident that the embodiments described are only some, but not all, of the embodiments of the present application. All other embodiments obtained by a person of ordinary skill in the art based on the embodiments in the present application are within the scope of the protection of the present application.
Firstly, it should be noted that, in the process of implementing the application, the inventor of the application finds that in the prior art, some systems can provide a broadcasting tool of a PC end for a merchant user, and the area of a live broadcast interface can be relatively large because the broadcasting tool can be displayed on a PC device. However, the content in the interface of such a PC-side live tool is usually more and more complex, and may include, for example, some functional blocks such as "decoration" of the live broadcast room, marketing settings, and viewing of vermicelli data. This makes it difficult for the host user to obtain information from the interface of such a PC-side live tool that he wants to pay attention to during the live broadcast process.
In the embodiment of the application, in order to more effectively help the anchor user obtain the information about which the anchor user needs to pay attention in the live broadcast process, a function of 'anchor large screen' is provided, and the function can extract and collect the information about which the anchor user needs to pay attention in the live broadcast process to form an independent webpage. Alternatively, the display attribute of the extracted information may be modified in the web page, for example, including font amplification, highlighting, or the like, to enhance the intelligibility of the information. In addition, the webpage can be projected on a larger screen such as a television for display, so that a host user can view the webpage in the live broadcast process. Furthermore, other interactive contents can be provided for the anchor user based on the independent webpage, and specifically, the interactive contents can be contents input by an anchor assistant user, including contents which need to be prompted to the anchor user, or live broadcast auxiliary information and the like. Or, an intelligent assistant module can be further provided, and the content which needs to interact with the anchor user can be automatically generated by analyzing the content in the live interface and the like, and is displayed to the anchor user through the independent webpage. Therefore, the intelligent assistant module can replace a manual assistant, and the function of saving human resources is achieved.
From the system architecture perspective, the embodiment of the application can provide a specific "anchor large screen" function in a live broadcast system. In a specific implementation, the live broadcast system may include a client and a server, where the server is mainly configured to provide specific data services, including live broadcast data streams, user comment information, and so on. And the client side displays the interface of the front end of the main user. Specifically, the embodiment of the application can mainly provide a "anchor large screen" function based on the client side of the anchor side. The client on the host side, that is, the client for the user on the host side (which may be the host or an assistant) in the live broadcast process, may be a client of the mobile terminal, or may also be a client of the PC terminal. For the latter, it may be a stand-alone multicasting tool or the like, primarily for use by larger merchant users, where the hosting user may also be provided with an assistant user, at which point the PC-side multicasting tool may be primarily available to the assistant user. That is, in the live broadcast process, the host user can mainly direct broadcast towards the camera, and a specific live broadcast interface can be operated by an assistant, including the process of adding links of specific explanation commodity objects into a pocket and the like. In this case, as shown in fig. 1, the embodiment of the present application may add a first operation control to such a live interface, through which the assistant user may trigger the presentation of the "anchor large screen". After triggering, information which needs to be focused by a host user in the live broadcast process can be extracted from the live broadcast interface, and after display parameter modification is carried out, a new independent page is formed. The independent page can be projected to a large screen of a television for display. In addition, a second operation control can be provided for the assistant user in the live interface, so that the assistant user can input some prompt information, auxiliary information and the like and send the prompt information, the auxiliary information and the like to the independent page for display.
Or in another mode, if the anchor user is not provided with an assistant user, the anchor user can trigger the first operation control directly, and after a specific independent page is generated, the screen can be projected to a large screen such as a television for displaying. At this time, the embodiment of the application can also provide an intelligent assistant function, in the live broadcast process, the intelligent assistant module can analyze the information in the live broadcast process, so as to automatically generate some interactive contents for prompting, early warning and other functions for the anchor user, and the interactive contents can be displayed through the independent page corresponding to the anchor large screen.
The following describes in detail the specific implementation schemes provided in the embodiments of the present application
Specifically, from the perspective of the foregoing client, the embodiment of the present application provides a live broadcast information processing method, referring to fig. 2, the method may include:
s201: and providing a first operation control in a live session interface displayed through the first terminal equipment.
In a specific implementation, the first terminal device may specifically be a terminal device used by a host user or a host assistant user in a live broadcast process, and may specifically be a mobile terminal, a PC, or the like. Therefore, the first operation control can be provided in the live interface of the mobile terminal, and the first operation control can also be provided in the live interface of the PC terminal. The first operation control is used for triggering the control displayed in a live broadcast large screen mode. For example, taking a live broadcast interface shown in a PC-side playing tool as shown in fig. 3, the amount of information included in the original live broadcast interface is large, including options related to various functions such as live broadcast room decoration, management and control, goods preparation, vermicelli operation, and the like. However, the main major concerns that the anchor user needs to pay in the live broadcast process may be user comment conditions, information of the commodity object currently being taught, and so on. Thus, in embodiments of the present application, the first operational control may be provided in a live interface, for example, as shown at 31 in fig. 3, in particular may be provided in the form of a button, and may exhibit the word "anchor large screen" or the like.
In the live broadcast process, a specific large screen display function can be triggered by clicking the operation control. Wherein, if the anchor is equipped with an assistant, the assistant can execute the specific click operation control operation; if no assistant exists, the anchor user can also perform specific click operation control operations by himself, and so on.
S202: and after receiving user operation through the first operation control, extracting target information from the information associated with the live broadcast session, wherein the target information is information which needs to be focused by a host user in the live broadcast process.
And after receiving the user operation, extracting target information from the information associated with the live session, wherein the target information can be information which needs to be focused by the anchor user in the live process. For example, in a video live session related to the object of merchandise explanation, specific target information includes live view information, user comment information, real-time achievement/online user/user liveness statistics, information of the object of merchandise currently being explained, and/or information of the object of merchandise to be explained. Of course, in different live broadcast scenes, the specific extracted target information may also be different, and the configuration may be specifically performed according to the actual scene requirement, for example, a configuration interface may be specifically provided in the live broadcast system, and the user may configure the type of the specific target information to be extracted through the specific configuration interface, and so on.
Wherein, specific information can be obtained from the server. For example, in the live broadcast process, multiple items of data of the same live broadcast session can be maintained at a server side, each item of data can correspond to a field, and information in an original live broadcast interface can also be obtained by reading from the fields. In this embodiment of the present application, a field name of target information to be extracted specifically may be predefined, and then, information such as a session identifier (e.g., sessionID) of a current live session and a field identifier of a target information field may be used as parameters to request corresponding data from a server.
It should be noted that, since the information that needs to be paid attention to by different anchor during the live broadcast process may also be different, in particular implementation, the information on which fields are specifically extracted may also be customized by the user. That is, a configuration interface may be provided for the user through which the anchor user or his assistant may configure the field names of interest prior to the start of a particular live broadcast. In this way, the corresponding relation between the user and the field names selected by the user can be saved as the personalized configuration information of the user. Furthermore, after receiving the user operation through the first operation control, the identification of the anchor user associated with the current live session can be determined first, and then the target information is extracted from various data corresponding to the live session according to the personalized configuration information corresponding to the anchor user.
S203: and creating a target page, and displaying the target information in the target page.
After extracting the target information, a target page can be created, and the target information is displayed in the target page. In a specific implementation, a frame of the target page may be predefined, for example, a plurality of display areas included in the target page may be predefined, and a correspondence relationship between each display area and an information field identifier, an information type, and the like of a specific to-be-displayed information field may be predefined. If a video frame is displayed in a certain display area, a video playing container may be created in the display area in advance, so as to be used for displaying a specific live video stream. If a certain display area is used for displaying specific user comment content, a text scrolling container can be further created in the display area, user comment information in the live broadcast process can be displayed in the area in a scrolling mode, and the like. Therefore, after the target information on each field is obtained specifically, the specific target information can be displayed to the corresponding display area in the target page according to the definition information in the target page, so that the target information can be displayed through the target page.
The target page frame can be generated in advance or in real time, so that the target page frame can be better suitable for scenes of personalized information display for different live users. That is, after receiving the large screen display request of the user, the field identification of the information to be extracted (for example, through the configuration interface, the configured field of the target information, etc. described above) is determined according to the personalized information of the user, and then the determination of the size of the display area, the creation of the related container, the arrangement layout, etc. are automatically completed according to the information type corresponding to the field identifications, the size of the display area to be occupied, etc. And then displaying the obtained specific target information to a corresponding target display area, and the like.
In a specific implementation, the target page can display various target information in a single-screen display mode. That is, each item of target information can be displayed in the same screen, so that complete display of each item of information required to be focused by the anchor user can be realized in the same screen.
In addition, in the specific implementation, before the target information is displayed in the target page, the display attribute of the target information can be modified, so that a host user can pass through clearer and more striking information. The specific attribute modification may include various types, for example, enlarging the display size of the target information, including enlarging a video playing window, enlarging a font of a comment of a user, and the like. Or, the color, background and other attributes of the target information can be modified to further improve the identification of the information. For example, as shown in fig. 4, a schematic diagram of a target page displayed after clicking on the "anchor large screen" in fig. 3 may be shown. As can be seen from comparing fig. 3, in the target page shown in fig. 4, the information is more simplified, and is mainly the information that the anchor user needs to pay attention to in the live broadcast process. The larger fonts can enable the anchor user to clearly see information such as user comments, so that interaction with the user can be performed in time, and user experience is improved.
S204: and projecting the target page to a second terminal device for display, so that the anchor user can view the target information displayed in the target page through the display screen of the second terminal device.
After the target page is generated, the target page can be projected to a second terminal device for display. For example, the specific second terminal device may be a large screen device such as a television. Thus, the anchor user can view various target information which needs to be focused in the live broadcast process through the equipment with a larger screen.
In addition, besides extracting target information from various data maintained by the server, in specific implementation, the interactive content which needs to interact with the anchor user can be obtained in other modes, wherein the interactive content comprises prompt information and/or auxiliary information which need to be provided for the anchor user, and the interactive content can be displayed through the target page. For example, the specific prompt may include a prompt for a primary selling point of the current merchandise object, or may also include a prompt for hot spot information for user reviews, or a field control prompt, etc. The auxiliary information may be information that helps the anchor user to improve the live effect, etc.
In one scenario, for example, since the assistant may specifically operate the live interface, a second operation control may also be provided in the interface corresponding to the live session, so that the assistant may input the specific interactive content through the second operation control, and then the specific interactive content may be sent to the target page for display. That is, in the prior art, if in the live broadcast process, the assistant needs to provide some prompt information or auxiliary information to the anchor user, which is mainly realized by off-line delivery of paper slips, hand cards, etc., the method is original and inefficient. In the embodiment of the application, the assistant can input specific prompt information or auxiliary information through the second operation control, and then can send the specific prompt information or auxiliary information to the target page for display. Under the condition that the target page is displayed through throwing, the interactive content can be thrown into specific large-screen equipment for displaying. The target page can display specific interactive contents by means of a popup frame or reserving an interactive content display area in the target page. For example, the area shown at 41 in fig. 4 may be a presentation area reserved for interactive contents, and in an initial state, the contents of the presentation area may be empty, and after the assistant inputs the interactive contents, the contents may be added to the presentation area for presentation.
Alternatively, a third operation control for inputting the interactive contents can be provided in the target page, so that the assistant can directly input and display the specific interactive contents in the target page. In an optional embodiment, the specific third operation control may further correspond to a display area in the target page, so that interactive content may be provided for target information displayed in different display areas respectively. When the method is concretely implemented, after a target display area in the target page receives user operation, the target display area can be displayed in an enlarged mode, and the third operation control is provided in the target display area; in this way, after the interactive content is received through the third operation control, the interactive content can be displayed in the target display area. For example, assuming that the assistant needs to provide prompt information of the commodity object currently being explained, clicking or other operations may be performed on a display area in the target page for displaying the commodity object information currently being explained. After that, the display area may be enlarged, and the assistant may input specific interactive content in the display area, and further, as shown at 42 in fig. 4, the specific interactive content may be directly displayed in the display area, so as to show the association relationship between the interactive content and specific target information.
In addition to specific interactive content being entered by the assistant user, the interactive content that needs to interact with the anchor user may also be generated by the intelligent assistant module. Thus, even if a specific anchor user does not have a manual assistant, relevant prompt information and/or auxiliary information can be acquired in the live broadcast process through the intelligent assistant module.
The specific intelligent assistant module may acquire various interactive contents through various ways, for example, in one mode, the intelligent assistant module may analyze the live video content associated with the live session to determine whether the image, video picture quality, live text and/or environment of the live place of the anchor user need to be improved, and if so, may generate corresponding prompt information and/or improvement suggestion information. For example, if the current live text is found to be insufficient, the anchor may be prompted to use some of the more active text, example text may also be provided, and so on. For another example, if the current filter effect of the anchor user is not good enough, the user may be prompted to switch the filter, suggested filter types may be provided, and so on. In particular, when analyzing the video live content, the analysis may be performed by using a pre-generated image analysis algorithm or the like, which will not be described in detail herein.
Or, the specific intelligent assistant module can analyze the user comment information associated with the live session to generate corresponding prompt information and/or processing suggestion information. For example, it may be specifically determined whether there is a situation in which the user disrupts the live broadcast process according to the analysis result of the user comment information, and/or determine hot spot information of the user comment, and so on. For example, if certain keywords exist in the user comment information and repeatedly appear, it proves that the user may intentionally disturb the live broadcast process, and prompt information may be provided at this time, and further, help the host broadcast do some downstream operations, such as suspending live broadcast, comment management configuration, and the like. For another example, if it is found that a plurality of users want the anchor to explain a certain commodity object, the anchor user may be prompted to explain the commodity object, and so on. For example, as shown at 43 in fig. 4, the following hint information "system suggestions" may be provided within the area of the target page where live video content is specifically presented: two babies want you to explain the baby No. 7, get to explain the baby "etc.
In addition, in the case that the specific live session is a live session for conducting explanation of a commodity object, the specific intelligent assistant module may further acquire key information of the commodity object currently being explained or to be explained, so as to determine the key information of the commodity object as the interactive content. The key information of the specific commodity object can be obtained from a database such as detail information of the commodity object. For example, specific key information may include a primary selling point of a commodity object, offer information, and so forth. And then, displaying the acquired key information through a preset format.
Furthermore, in addition to the interactive content being generated by the intelligent assistant module and being interacted with by the anchor user, the anchor user may also actively initiate interaction with the intelligent assistant module. For example, also in live scenes where merchandise objects are relevant, there is often a need to issue during the live process, i.e., a link to the currently taught merchandise object may be added to a collection of transactable merchandise objects associated with the live room (e.g., commonly known as a "pocket" or the like), so that the user may purchase the corresponding merchandise object at a designated price in the live session, and so on. In the prior art, a host user or an assistant or the like is required to perform manual delivery operation, and in the embodiment of the application, because of the intelligent assistant module, the host user can also realize automatic delivery by interacting with the intelligent assistant module. For example, specifically, the anchor user may call the intelligent assistant module by voice, and then the intelligent assistant module may implement automatic delivery operation on the commodity object through voice recognition or other processing, that is, may add the specified commodity object to the transactable commodity object set associated with the current live session.
According to the method and the device for processing the target information, the operation control can be provided in the interface corresponding to the live broadcast session, after the operation control receives user operation, target information which is required to be focused by a host user in the live broadcast process can be extracted from information associated with the live broadcast session, a target page is created, and the target information is displayed in the target page. In this way, the main broadcasting user can acquire the information which needs to be concerned by the main broadcasting user through the target page without being interfered by a plurality of information in the original interface. In addition, the target page can be projected to a second terminal device such as a television for display, so that the anchor user can clearly view the information in the target page.
Furthermore, interactive content, such as specific prompt information or auxiliary information, etc., can also be provided to the anchor user based on the target page. Such interactive content may be entered by a manual assistant, or may be automatically generated by an intelligent assistant module, among other things.
It should be noted that, in the embodiments of the present application, the use of user data may be involved, and in practical applications, user specific personal data may be used in the schemes described herein within the scope allowed by applicable legal regulations in the country where the applicable legal regulations are met (for example, the user explicitly agrees to the user to actually notify the user, etc.).
Corresponding to the foregoing method embodiment, the embodiment of the present application further provides a live broadcast information processing apparatus, referring to fig. 5, where the apparatus may include:
a first operation control providing unit 501, configured to provide a first operation control in a live session interface displayed by a first terminal device;
the information extraction unit 502 is configured to extract target information from information associated with the live broadcast session after receiving a user operation through the first operation control, where the target information is information that a host user needs to pay attention to in a live broadcast process;
a target page creation unit 503, configured to create a target page, and display the target information in the target page;
and the screen-throwing display unit 504 is configured to throw the target page into a second terminal device for display, so that the anchor user views the target information displayed in the target page through the display screen of the second terminal device.
Wherein, the information extraction unit may specifically be used for:
acquiring personalized configuration information of the anchor user, wherein the personalized configuration information comprises field identifiers of information required to be focused by the anchor user;
And extracting target information from the information associated with the live session according to the personalized configuration information.
Specifically, the live broadcast session is a video live broadcast session related to commodity object explanation;
the target information comprises live broadcast picture information and at least one of user comment information, real-time achievement/online user/user liveness statistical data, information of a commodity object currently being explained and information of a commodity object to be explained.
Specifically, the device may further include:
and the display attribute modification unit is used for modifying the display attribute of the target information before the target information is displayed in the target page.
Wherein, the presentation attribute modification unit may specifically be used for:
and amplifying the display size of the target information.
In addition, the apparatus may further include:
the interactive content acquisition unit is used for acquiring interactive content for interacting with the anchor user, wherein the interactive content comprises prompt information and/or auxiliary information;
and the interactive content display unit is used for displaying the interactive content through the target page.
Specifically, the first terminal device is associated with a live assistant user; the interactive content acquisition unit may specifically be configured to:
Providing a second operation control in the live session interface;
and receiving the interactive content input by the live assistant user through the second operation control, and sending the interactive content to the target page for display.
Alternatively, the interactive content acquisition unit may specifically be configured to:
and providing a third operation control in the target page, and receiving the interactive content input by the live assistant user through the third operation control.
The target information is multiple items, and the target information is displayed in different display areas of the target page respectively;
the interactive content acquisition unit may specifically be configured to:
after receiving user operation, a target display area in the target page performs enlarged display on the target display area, and provides the third operation control in the target display area;
and after receiving the interactive content through the third operation control, displaying the interactive content in the target display area.
Alternatively, the interactive content acquisition unit may specifically be configured to:
and generating the interaction content for interacting with the anchor user through an intelligent assistant module.
More specifically, the interactive content acquisition unit may specifically be configured to:
And analyzing the live video content associated with the live session through an intelligent assistant module, judging whether the image, video picture quality, live text and/or environment of a live place of a host user need to be improved, and generating corresponding prompt information and/or improvement suggestion information if the image, video picture quality, live text and/or environment of the live place need to be improved.
Alternatively, the interactive content acquisition unit may specifically be configured to:
and analyzing the user comment information associated with the live session through an intelligent assistant module to generate corresponding prompt information and/or processing suggestion information.
Specifically, the interactive content acquisition unit may specifically be configured to:
and analyzing the user comment information associated with the live session through an intelligent assistant module, judging whether the situation that the user disturbs the live process exists or not, and/or determining hot spot information of the user comment.
Wherein, the live session comprises a live session for explaining commodity objects;
the interactive content acquisition unit may specifically be configured to:
and acquiring key information of the commodity object currently being explained or to be explained so as to determine the key information of the commodity object as the interaction content.
The target information is multiple items, and the target information is displayed in different display areas of the target page respectively;
The interactive content display unit may specifically be configured to:
and if the interactive content is related to a certain item of target information, displaying the interactive content in a display area where the item of target information is located.
In addition, the interactive content acquisition unit may be further configured to:
receiving voice interaction information of a host user through the intelligent assistant module;
and adding the commodity object appointed by the anchor user through the voice interaction information into the transactable commodity object set associated with the live broadcast session.
In addition, the embodiment of the application further provides a computer readable storage medium, on which a computer program is stored, which when executed by a processor, implements the steps of the method of any one of the foregoing method embodiments.
And an electronic device comprising:
one or more processors; and
a memory associated with the one or more processors for storing program instructions that, when read for execution by the one or more processors, perform the steps of the method of any of the preceding method embodiments.
Fig. 6 illustrates an architecture of an electronic device, which may include a processor 610, a video display adapter 611, a disk drive 612, an input/output interface 613, a network interface 614, and a memory 620, to name a few. The processor 610, video display adapter 611, disk drive 612, input/output interface 613, network interface 614, and memory 620 may be communicatively coupled via a communications bus 630.
The processor 610 may be implemented by a general-purpose CPU (Central Processing Unit ), a microprocessor, an application-specific integrated circuit (Application Specific Integrated Circuit, ASIC), or one or more integrated circuits, etc., for executing relevant programs to implement the technical solutions provided herein.
The Memory 620 may be implemented in the form of ROM (Read Only Memory), RAM (Random Access Memory ), a static storage device, a dynamic storage device, or the like. The memory 620 may store an operating system 621 for controlling the operation of the electronic device 600, and a Basic Input Output System (BIOS) for controlling the low-level operation of the electronic device 600. In addition, a web browser 623, a data storage management system 624, a live data processing system 625, and the like may also be stored. The live data processing system 625 may be an application program that implements the operations of the foregoing steps in the embodiments of the present application. In general, when the technical solutions provided in the present application are implemented in software or firmware, relevant program codes are stored in the memory 620 and invoked by the processor 610 to be executed.
The input/output interface 613 is used to connect with an input/output module to realize information input and output. The input/output module may be configured as a component in a device (not shown) or may be external to the device to provide corresponding functionality. Wherein the input devices may include a keyboard, mouse, touch screen, microphone, various types of sensors, etc., and the output devices may include a display, speaker, vibrator, indicator lights, etc.
The network interface 614 is used to connect communication modules (not shown) to enable communication interactions of the device with other devices. The communication module may implement communication through a wired manner (such as USB, network cable, etc.), or may implement communication through a wireless manner (such as mobile network, WIFI, bluetooth, etc.).
Bus 630 includes a path to transfer information between components of the device (e.g., processor 610, video display adapter 611, disk drive 612, input/output interface 613, network interface 614, and memory 620).
It should be noted that although the above devices illustrate only the processor 610, video display adapter 611, disk drive 612, input/output interface 613, network interface 614, memory 620, bus 630, etc., the device may include other components necessary to achieve proper operation in an implementation. Furthermore, it will be understood by those skilled in the art that the above-described apparatus may include only the components necessary to implement the present application, and not all the components shown in the drawings.
From the above description of embodiments, it will be apparent to those skilled in the art that the present application may be implemented in software plus a necessary general purpose hardware platform. Based on such understanding, the technical solutions of the present application may be embodied essentially or in a part contributing to the prior art in the form of a software product, which may be stored in a storage medium, such as a ROM/RAM, a magnetic disk, an optical disk, etc., including several instructions to cause a computer device (which may be a personal computer, a server, or a network device, etc.) to perform the methods described in the embodiments or some parts of the embodiments of the present application.
In this specification, each embodiment is described in a progressive manner, and identical and similar parts of each embodiment are all referred to each other, and each embodiment mainly describes differences from other embodiments. In particular, for a system or system embodiment, since it is substantially similar to a method embodiment, the description is relatively simple, with reference to the description of the method embodiment being made in part. The systems and system embodiments described above are merely illustrative, wherein the elements illustrated as separate elements may or may not be physically separate, and the elements shown as elements may or may not be physical elements, may be located in one place, or may be distributed over a plurality of network elements. Some or all of the modules may be selected according to actual needs to achieve the purpose of the solution of this embodiment. Those of ordinary skill in the art will understand and implement the present invention without undue burden.
The live information processing method, device and electronic equipment provided by the application are described in detail, and specific examples are applied to explain the principles and implementation modes of the application, and the description of the above examples is only used for helping to understand the method and core ideas of the application; also, as will occur to those of ordinary skill in the art, many modifications are possible in view of the teachings of the present application, both in the detailed description and the scope of its applications. In view of the foregoing, this description should not be construed as limiting the application.
Claims (12)
1. A live broadcast information processing method, characterized by comprising:
providing a first operation control and a second operation control in a live session interface displayed through a first terminal device; the live session interface comprises a plurality of functional blocks;
after receiving user operation through the first operation control, extracting target information from information associated with the live broadcast session, wherein the target information is information which needs to be focused by a host user in a live broadcast process;
creating a target page, and displaying the target information in the target page;
the target page is projected to a second terminal device for display, so that the anchor user can view the target information displayed in the target page through the display screen of the second terminal device;
Receiving interactive content input by a live assistant user through the second operation control, and adding the interactive content into the target page so as to be displayed to the anchor user through a display screen of the second terminal device; the interactive content includes prompt information and/or auxiliary information that needs to be provided by the live assistant user to a host user during a live broadcast.
2. The method of claim 1, wherein the step of determining the position of the substrate comprises,
the live broadcast session is a video live broadcast session related to commodity object explanation;
the target information comprises live broadcast picture information and at least one of user comment information, real-time achievement/online user/user liveness statistical data, information of a commodity object currently being explained and information of a commodity object to be explained.
3. The method of claim 1, wherein the step of determining the position of the substrate comprises,
further comprises:
interactive content for interacting with the anchor user is generated by the intelligent assistant module.
4. The method of claim 3, wherein the step of,
the generating, by the intelligent assistant module, the interactive content for interacting with the anchor user includes:
and analyzing the live video content associated with the live session through an intelligent assistant module, judging whether the image, video picture quality, live text and/or environment of a live place of a host user need to be improved, and generating corresponding prompt information and/or improvement suggestion information if the image, video picture quality, live text and/or environment of the live place need to be improved.
5. The method of claim 3, wherein the step of,
the generating, by the intelligent assistant module, the interactive content for interacting with the anchor user includes:
and analyzing the user comment information associated with the live session through an intelligent assistant module to generate corresponding prompt information and/or processing suggestion information.
6. The method of claim 5, wherein the step of determining the position of the probe is performed,
the analyzing, by the intelligent assistant module, the user comment information associated with the live session includes:
and analyzing the user comment information associated with the live session through an intelligent assistant module, judging whether the situation that the user disturbs the live process exists or not, and/or determining hot spot information of the user comment.
7. The method of claim 3, wherein the step of,
the live session comprises a live session for carrying out commodity object explanation;
the generating, by the intelligent assistant module, the interactive content for interacting with the anchor user includes:
and acquiring key information of the commodity object currently being explained or to be explained so as to determine the key information of the commodity object as the interaction content.
8. The method according to any one of claim 3 to 7, wherein,
the target information is multiple items, and the target information is displayed in different display areas of the target page respectively;
the displaying the interactive content through the target page comprises the following steps:
and if the interactive content is related to a certain item of target information, displaying the interactive content in a display area where the item of target information is located.
9. The method according to any one of claims 3 to 7, further comprising:
receiving voice interaction information of a host user through the intelligent assistant module;
and adding the commodity object appointed by the anchor user through the voice interaction information into the transactable commodity object set associated with the live broadcast session.
10. A live information processing apparatus, comprising:
the first operation control providing unit is used for providing a first operation control and a second operation control in a live session interface displayed through the first terminal equipment; the live session interface comprises a plurality of functional blocks;
the information extraction unit is used for extracting target information from the information associated with the live broadcast session after receiving user operation through the first operation control, wherein the target information is information which needs to be focused by a host user in the live broadcast process;
The target page creation unit is used for creating a target page and displaying the target information in the target page;
the screen-throwing display unit is used for throwing the target page to a second terminal device for display so that the anchor user can view the target information displayed in the target page through the display screen of the second terminal device;
the interactive content display unit is used for receiving the interactive content input by the live broadcast assistant user through the second operation control, adding the interactive content into the target page and displaying the interactive content to the anchor user through the display screen of the second terminal device; the interactive content includes prompt information and/or auxiliary information that needs to be provided by the live assistant user to a host user during a live broadcast.
11. A computer readable storage medium, on which a computer program is stored, characterized in that the program, when being executed by a processor, implements the steps of the method according to any one of claims 1 to 9.
12. An electronic device, comprising:
one or more processors; and
a memory associated with the one or more processors for storing program instructions that, when read for execution by the one or more processors, perform the steps of the method of any of claims 1 to 9.
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| CN115190365B (en) * | 2022-04-01 | 2024-09-24 | 广州方硅信息技术有限公司 | Interaction processing method of live broadcasting room, server, electronic terminal and storage medium |
| CN115278273B (en) * | 2022-06-13 | 2024-03-12 | 北京达佳互联信息技术有限公司 | Resource display method and device, electronic equipment and storage medium |
| CN115379268B (en) * | 2022-08-05 | 2023-10-03 | 北京达佳互联信息技术有限公司 | Card information display method and device, server, terminal and storage medium |
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