CN104657870A - Method for positioning and shopping guidance in shopping mall - Google Patents
Method for positioning and shopping guidance in shopping mall Download PDFInfo
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- CN104657870A CN104657870A CN201510099747.1A CN201510099747A CN104657870A CN 104657870 A CN104657870 A CN 104657870A CN 201510099747 A CN201510099747 A CN 201510099747A CN 104657870 A CN104657870 A CN 104657870A
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Abstract
The invention provides a method for positioning and shopping guidance in a shopping mall. The method comprises steps as follows: drawing floor plans of all floors in the shopping mall, writing corresponding advertising information for shops in the shopping mall, identifying the human face after a user enters the shopping mall, acquiring a mobile phone unique IMEI (international mobile equipment identity) of the user, binding the acquired mobile phone unique IMEI to identified human face data, when the user is in the doorway of a certain shop, identifying the human face through a camera, comparing the human face with the human face, identified in the doorway of the shopping mall, in a database, acquiring the mobile phone unique IMEI, and sending the advertising information corresponding to the shop to the user corresponding to the mobile phone unique IMEI so as to finish shopping guidance. The method is simple to implement, the user can use the free WIFI, shopping guidance on the shops in the shopping mall can be realized for the user by the aid of the advertising information sent by the shopping mall, and the user can inform a friend of the position where the user is located in the shopping mall.
Description
Technical field
The present invention relates to field of locating technology, particularly location, a kind of store shopping guide method.
Background technology
Along with the quick increase of data service and multimedia service, the demand of people to position & navigation increases day by day, especially in the indoor environment of complexity, as in the environment such as airport hall, supermarket, store, usually need to determine various facility and the positional information of article in indoor.As store, because store is larger, user does not often know the information in Zhong Ge shop, store, what so just cause user's numbness strolls store, and in addition, a lot of user wishes to surf the Net on shopping limit, limit in store again, sometimes also wish to allow friend know, which position that oneself is concrete in store.Existing store location technology is all inquired about by fixing terminal, and such as, publication number is CN102004996, and name is called: a kind of market shopping guide system and method, and this technology is the determination being realized shopping guide and bee-line by the distribution of fixed terminal and inquiry.Such user needs fixing place, to be compared location by the face of camera collection and the face of this fixed terminal collection, then according to oneself wanting the retail shop understood, user carries out that information is unidirectional to be transferred, lack interactive and initiative, and locator meams is fixed, can only position oneself, the position of friend cannot be known, and need to carry out twice face information collection during each location, implementation is complicated.Therefore, research one has advertisement interaction, and location, safe and reliable store shopping guide method are very important mutually.
Summary of the invention
The technical problem to be solved in the present invention, be to provide a kind of store to locate shopping guide method, both met user can carry out using free WIFI, the advertising message making again user send by store carries out shopping guide to shop in store, and can inform which position of friend oneself in store.
Problem of the present invention is achieved in that location, a kind of store shopping guide method, it is characterized in that: comprise the steps:
The floor plan of each floor in step 1, drafting store, and in the floor plan of each floor, draw the store area of location, each store area is numbered, and advertising message is write to each shop, the advertising message in each shop is bound with corresponding store number; Advertising message corresponding to the floor plan of each floor, store number and shop is stored in the database of a database server;
Step 2, store provide a free WIFI, and provide a human face scanning inquiry terminal; User mobile phone, by human face scanning inquiry terminal scanning Quick Response Code, obtains the checking that WIFI logs in; User mobile phone logs in WIFI, and a background server records the unique identification IMEI of this mobile phone simultaneously;
Step 3, input handset number, the data of human face scanning are transferred to database and preserve by restart user human face scanning; And the unique identification IMEI gathered in the step 2 corresponding with this cell-phone number binds;
Step 4, user are when a shop doorway, and shop doorway camera identification face, and mating with the human face data of preserving in database, after the match is successful, extracts the unique identification IMEI of the mobile phone of this user;
Step 5, background server by the unique identification IMEI of the mobile phone of user, through WIFI by transmitting advertisement information corresponding for shop in database server to user; User carries out shopping guide by advertising message.
In an embodiment of the present invention, also comprise described background server after described step 3 to position according to the shop at mobile phone unique identification IMEI and user now place, can obtain in the floor plan of each floor described now in which floor of user in store and which shop.
In an embodiment of the present invention, described advertising message is video, flash, recording or Word message.
In an embodiment of the present invention, described background server can add up flow of the people and user's residence time in certain store area concrete.
In an embodiment of the present invention, the children also comprised in described step 2 user carries carry out recognition of face, and bind with the mobile phone unique identification IMEI of this user and store; The position of face information to children that background server gathers according to the shop of children's process upgrades, and input self cell-phone number in order to its household after unique identification IMEI verifies at human face scanning inquiry terminal, the positional information transferring lost children positions.
In an embodiment of the present invention, whether user, after human face scanning inquiry terminal scanning Quick Response Code logs in, can will be inquired about by people by sets itself oneself, or is assigned to the inquiry of certain cell-phone number, after user leaves market, the information of client is all deleted by database server automatically.
In an embodiment of the present invention, if someone wants the friend looking for oneself, human face scanning inquiry terminal can be arrived, the cell-phone number of input the other side, background server will transfer the floor plan in store, is shown the position of user corresponding for cell-phone number in floor plan.
In an embodiment of the present invention, the decision procedure that described user leaves market is: in schedule time T, and described database server does not receive the face information of this user of arbitrary camera collection, be then defined as this user and leave store.
In an embodiment of the present invention, the monitor video of collection is also uploaded in the database of described database server as monitoring camera by described camera.
In an embodiment of the present invention, in described step 2, also comprise the selection of user to merchandise classification, i.e. the advertising message of user's optionally connected receipts particular commodity classification.
The invention has the advantages that: implementation method of the present invention is simple, by wireless cooperation recognition of face and numbers match etc., both met user can carry out using free WIFI, the advertising message making again user send by store carries out shopping guide to shop in store, and which position of friend oneself in store can be informed, retail shop can carry out shopping guide's information active push to the client passing by retail shop doorway, can mutually can locate between client.
Accompanying drawing explanation
Fig. 1 is method flow schematic diagram of the present invention.
Fig. 2 is the configuration diagram of present system.
Fig. 3 is the system authority schematic diagram that the present invention possesses location, parking stall.
Embodiment
Refer to shown in Fig. 1 and Fig. 2, location, a kind of store shopping guide method, comprises the steps:
The floor plan of each floor in step 1, drafting store, and in the floor plan of each floor, draw the store area of location, each store area is numbered, and advertising message is write to each shop, the advertising message in each shop is bound with corresponding store number; Advertising message corresponding to the floor plan of each floor, store number and shop is stored in the database of a database server;
Step 2, store provide a free WIFI, and provide a human face scanning inquiry terminal; User mobile phone, by human face scanning inquiry terminal scanning Quick Response Code, obtains the checking that WIFI logs in; User mobile phone logs in WIFI, and a background server records the unique identification IMEI of this mobile phone simultaneously, as: 125932154452126;
Step 3, input handset number, the data of human face scanning are transferred to database and preserve by restart user human face scanning; And the unique identification IMEI gathered in the step 2 corresponding with this cell-phone number binds; In the present embodiment, human face scanning can realize by arranging camera on human face scanning inquiry terminal, also can by arranging in the specific region of human face scanning inquiry terminal the collection that camera realizes face information; Here not as restriction;
Step 4, user are when a shop doorway, and shop doorway camera identification face, and mating with the human face data of preserving in database, after the match is successful, extracts the unique identification IMEI of the mobile phone of this user;
Step 5, background server by the unique identification IMEI of the mobile phone of user, through WIFI by transmitting advertisement information corresponding for shop in database server to user; User carries out shopping guide by advertising message.
In above-mentioned steps 3, if mate unsuccessful, then again can obtain face information, and again mate, still cannot mate after several times, background server can send information by WIFI to the user in this store area, after user receives information, if regioselective, then the unique identification of self can be sent to background server by the mobile phone of user, and automatically open the Self-timer of user mobile phone, and the face picture of shooting is sent to background server and carries out putting on record, binding; If user selects to ignore, then background server will not reresent user.
It is worth mentioning that, user also can arrange any shopping guide's information of rejection when entering store.
In an embodiment of the present invention, also comprise described background server after described step 3 to position according to the shop at mobile phone unique identification IMEI and user now place, can obtain in the floor plan of each floor described now in which floor of user in store and which shop.
In an embodiment of the present invention, described advertising message is video, flash, recording or Word message.
In an embodiment of the present invention, described background server can add up flow of the people and user's residence time in certain store area concrete.
In an embodiment of the present invention, the children also comprised in described step 2 user carries carry out recognition of face, and bind with the mobile phone unique identification IMEI of this user and store; The position of face information to children that background server gathers according to the shop of children's process upgrades, and input self cell-phone number in order to its household after unique identification IMEI verifies at human face scanning inquiry terminal, the positional information transferring lost children positions.
In an embodiment of the present invention, whether user, after human face scanning inquiry terminal scanning Quick Response Code logs in, can will be inquired about by people by sets itself oneself, or is assigned to the inquiry of certain cell-phone number, after user leaves market, the information of client is all deleted by database server automatically.In an embodiment of the present invention, the decision procedure that described user leaves market is: in schedule time T, this schedule time T can be 15 to 35 minutes, and described database server does not receive the face information of this user of arbitrary camera collection, be then defined as this user and leave store.In addition, preferably also comprise further judgement: described background server is every a schedule time S, user then to access WIFI sends heartbeat message, and this schedule time S can be 5 seconds to 5 minutes, judges user further whether in store according to the feedback information of user mobile phone.If someone wants the friend looking for oneself, can arrive human face scanning inquiry terminal, the cell-phone number of input the other side, background server will transfer the floor plan in store, is shown the position of user corresponding for cell-phone number in floor plan.
In an embodiment of the present invention, the monitor video of collection is also uploaded in the database of described database server as monitoring camera by described camera.If specify which mobile phone to look into, can be verified by the cell-phone number of input oneself, then at the cell-phone number of input the other side, the position of inquiry the other side.
In an embodiment of the present invention, in described step 2, also comprise the selection of user to merchandise classification, i.e. the advertising message of user's optionally connected receipts particular commodity classification.After the selection type of merchandise, described background server can be transferred the floor plan of each quotient sheaf and be marked by the shop different colours of corresponding classification, when user selects corresponding shop, then receives the advertising message in this shop.In addition, user can also pass through handset-selected particular commodity, such as, man's overcoat, after selected, this information is then sent to background server by mobile phone, and this information is sent to corresponding retail shop by background server, and the style of man's overcoat in retail shop, picture and relevant information are then pushed to designated mobile phone by WIFI by described retail shop, realize shopping guide's interaction, retail shop's active push.
User, in human face scanning inquiry terminal, also can carry out the inquiry of the whole floor plan in store, thus knows that shop is positioned at the position in store, can carry out electronics pictorial navigation display or inform track route.In addition, client, can the favor information such as new product, discounting, sales promotion near real-time query in market.
The present invention is with in embodiment, and be also included in fitting mirror side and arrange camera, this camera has wireless data transmission function, can obtain the photo that client tries on, uploads to described database server by WIFI; Described database server can according to the demand of user, the mobile phone that photo is sent to user is tried on by what specify, the commodity selected oneself in order to user carry out image ratio pair intuitively, or send to friend, microblogging etc. to carry out circle of friends evaluation, to improve the hommization of shopping guide.In addition, user can also select satisfied commodity after selecting comparison, namely by satisfied photo is confirmed as purchase, then described background server is then by corresponding shop, and inform salesman guest position now, so that salesman's deliver goods is to client on hand, avoid client to increase tired degree.
In addition, refer to Fig. 3, because there is the underground parking garage of oneself in present store, how by parking space information together with this shopping guide positioning combination, be also very have use value, the present embodiment is by drawing parking stall floor plan, in each parking stall, one camera is set, in the present embodiment, the front upper place of parking stall can be arranged at, be convenient to gather user's face information and license plate number pictorial information that operator seat gets off simultaneously; Above each parking stall, suspended on the Quick Response Code corresponding with this parking stall, as long as user's scanning Quick Response Code, and input license plate number, obtain the checking that WIFI logs in; User mobile phone logs in WIFI, and a background server records the unique identification IMEI of this mobile phone simultaneously, and binds with face information or license plate number; So just achieve the binding between parking stall and face, cell-phone number, be convenient to the follow-up shopping guide as above-mentioned steps 4 and step 5 and location, just do not repeat tired stating here.
The present embodiment, user is when finding parking stall, and only need trigger and seek car instruction or input license plate number, described background server just can transfer the car position picture mated with this cell-phone number, and guides.If after above-mentioned binding, whether user can will be inquired about by people the car of sets itself oneself, or is assigned to the inquiry of certain cell-phone number; If the household of driver will drive this car, then arrive human face scanning inquiry terminal, after the cell-phone number inputting oneself is verified, background server will transfer the floor plan in garage, is shown the position of car corresponding for cell-phone number in floor plan.Same, after user leaves market, the information of client is all deleted by database server automatically.In an embodiment of the present invention, the decision procedure that described user leaves market is identical with aforesaid way, here just not repeat specification.
It is worth mentioning that, command operating on above mobile phone can be realized by the APP application program be arranged on this mobile phone, this APP application program comprises conventional data receiver, instruction transmission etc., it can also call electronic chart, carry out that picture is shared, the setting etc. of article on-line payment and advertisement display mode, and the mode of wherein this advertisement display comprises scroll bar display, shows in the display of specific region and the mode of picture-in-picture.It is worth mentioning that, the present invention also comprises the implementation of auto heterodyne, as long as under user stands in a camera, pose, by this APP application program, as long as user triggers auto heterodyne instruction, this camera is then taken and is taken the mobile phone that the current photo in family sends to this user, overcomes existing auto heterodyne and can only rely on mobile phone camera, apart from short, that angular field of view is large not problem.The present invention can not only realize the interaction of advertising message, the shopping guide in store, also possesses the location between user, child is avoided to wander away, the friend of fast searching oneself, and can also satisfied commodity or the commodity after trying on picture of showing on trial be obtained and shared and on-line payment, more importantly realize free WIFI to cover, client, without the need to worrying flow, farthest realizes the hommization of purchase guiding system.
In addition, method of the present invention also comprises: user initiatively sends and wants to buy information, comprise wanting to buy and the demand of diet of commodity, as long as user passes through mobile phone, demand information is sent to background server, and background server just can be sent to retail shop's terminal of Corresponding matching according to the information received, the staff of retail shop or terminal are then replied or order according to demand, thoughtfully, fast serve for client provides, realize the interaction between retail shop and client.
The foregoing is only preferred embodiment of the present invention, all equalizations done according to the present patent application the scope of the claims change and modify, and all should belong to covering scope of the present invention.
Claims (10)
1. location, a store shopping guide method, is characterized in that: comprise the steps:
The floor plan of each floor in step 1, drafting store, and in the floor plan of each floor, draw the store area of location, each store area is numbered, and advertising message is write to each shop, the advertising message in each shop is bound with corresponding store number; Advertising message corresponding to the floor plan of each floor, store number and shop is stored in the database of a database server;
Step 2, store provide a free WIFI, and provide a human face scanning inquiry terminal; User mobile phone, by human face scanning inquiry terminal scanning Quick Response Code, obtains the checking that WIFI logs in; User mobile phone logs in WIFI, and a background server records the unique identification IMEI of this mobile phone simultaneously;
Step 3, input handset number, the data of human face scanning are transferred to database and preserve by restart user human face scanning; And the unique identification IMEI gathered in the step 2 corresponding with this cell-phone number binds;
Step 4, user are when a shop doorway, and shop doorway camera identification face, and mating with the human face data of preserving in database, after the match is successful, extracts the unique identification IMEI of the mobile phone of this user;
Step 5, background server by the unique identification IMEI of the mobile phone of user, through WIFI by transmitting advertisement information corresponding for shop in database server to user; User carries out shopping guide by advertising message.
2. location, a kind of store according to claim 1 shopping guide method, it is characterized in that: also comprise described background server after described step 3 and position according to the shop at mobile phone unique identification IMEI and user now place can obtain in the floor plan of each floor described now in which floor of user in store and which shop.
3. location, a kind of store according to claim 1 shopping guide method, is characterized in that: described advertising message is video, flash, recording or Word message.
4. location, a kind of store according to claim 1 shopping guide method, is characterized in that: described background server can add up flow of the people and user's residence time in certain store area concrete.
5. location, a kind of store according to claim 1 shopping guide method, is characterized in that: the children also comprised in described step 2 user carries carry out recognition of face, and binds with the mobile phone unique identification IMEI of this user and store; The position of face information to children that background server gathers according to the shop of children's process upgrades, and input self cell-phone number in order to its household after unique identification IMEI verifies at human face scanning inquiry terminal, the positional information transferring lost children positions.
6. location, a kind of store according to claim 1 shopping guide method, it is characterized in that: user is after human face scanning inquiry terminal scanning Quick Response Code logs in, can whether to be inquired about by people by sets itself oneself, or be assigned to the inquiry of certain cell-phone number, after user leaves market, the information of client is all deleted by database server automatically.
7. location, a kind of store according to claim 6 shopping guide method, it is characterized in that: if there is people to want to look for the friend of oneself, human face scanning inquiry terminal can be arrived, the cell-phone number of input the other side, background server will transfer the floor plan in store, is shown the position of user corresponding for cell-phone number in floor plan.
8. location, a kind of store according to claim 6 shopping guide method, it is characterized in that: the decision procedure that described user leaves market is: in schedule time T, described database server does not receive the face information of this user of arbitrary camera collection, be then defined as this user and leave store.
9. location, a kind of store according to claim 1 shopping guide method, is characterized in that: the monitor video of collection is also uploaded in the database of described database server as monitoring camera by described camera.
10. location, a kind of store according to claim 1 shopping guide method, is characterized in that: in described step 2, also comprises the selection of user to merchandise classification, be i.e. the advertising message of user's optionally connected receipts particular commodity classification.
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