CA2722273A1 - Data collection and targeted advertising systems and methods - Google Patents

Data collection and targeted advertising systems and methods Download PDF

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Publication number
CA2722273A1
CA2722273A1 CA2722273A CA2722273A CA2722273A1 CA 2722273 A1 CA2722273 A1 CA 2722273A1 CA 2722273 A CA2722273 A CA 2722273A CA 2722273 A CA2722273 A CA 2722273A CA 2722273 A1 CA2722273 A1 CA 2722273A1
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Prior art keywords
user
mobile
mobile telecommunications
content
usage statistics
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Abandoned
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CA2722273A
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English (en)
French (fr)
Inventor
Prasad M. Khambete
Sanjeev Tenneti
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Intertrust Technologies Corp
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Intertrust Technologies Corp
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First worldwide family litigation filed litigation Critical https://patents.darts-ip.com/?family=41255328&utm_source=google_patent&utm_medium=platform_link&utm_campaign=public_patent_search&patent=CA2722273(A1) "Global patent litigation dataset” by Darts-ip is licensed under a Creative Commons Attribution 4.0 International License.
Application filed by Intertrust Technologies Corp filed Critical Intertrust Technologies Corp
Publication of CA2722273A1 publication Critical patent/CA2722273A1/en
Abandoned legal-status Critical Current

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    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0267—Wireless devices
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0254—Targeted advertisements based on statistics
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/30—Information retrieval; Database structures therefor; File system structures therefor of unstructured textual data
    • G06F16/33—Querying
    • G06F16/335—Filtering based on additional data, e.g. user or group profiles
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/30—Information retrieval; Database structures therefor; File system structures therefor of unstructured textual data
    • G06F16/33—Querying
    • G06F16/335—Filtering based on additional data, e.g. user or group profiles
    • G06F16/337—Profile generation, learning or modification
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/953—Querying, e.g. by the use of web search engines
    • G06F16/9535—Search customisation based on user profiles and personalisation
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0277—Online advertisement

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  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Theoretical Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • Accounting & Taxation (AREA)
  • General Physics & Mathematics (AREA)
  • Databases & Information Systems (AREA)
  • Economics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • General Business, Economics & Management (AREA)
  • Game Theory and Decision Science (AREA)
  • Marketing (AREA)
  • Data Mining & Analysis (AREA)
  • General Engineering & Computer Science (AREA)
  • Computational Linguistics (AREA)
  • Probability & Statistics with Applications (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)
  • Telephonic Communication Services (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
CA2722273A 2008-04-30 2009-04-30 Data collection and targeted advertising systems and methods Abandoned CA2722273A1 (en)

Applications Claiming Priority (7)

Application Number Priority Date Filing Date Title
US4903008P 2008-04-30 2008-04-30
US61/049,030 2008-04-30
US7499508P 2008-06-23 2008-06-23
US61/074,995 2008-06-23
US7530408P 2008-06-24 2008-06-24
US61/075,304 2008-06-24
PCT/US2009/002703 WO2009134432A1 (en) 2008-04-30 2009-04-30 Data collection and targeted advertising systems and methods

Publications (1)

Publication Number Publication Date
CA2722273A1 true CA2722273A1 (en) 2009-11-05

Family

ID=41255328

Family Applications (1)

Application Number Title Priority Date Filing Date
CA2722273A Abandoned CA2722273A1 (en) 2008-04-30 2009-04-30 Data collection and targeted advertising systems and methods

Country Status (9)

Country Link
US (2) US8660539B2 (enExample)
EP (1) EP2271991A4 (enExample)
JP (2) JP5675589B2 (enExample)
KR (1) KR20100135968A (enExample)
CN (1) CN102077182A (enExample)
AU (1) AU2009241759B2 (enExample)
CA (1) CA2722273A1 (enExample)
WO (1) WO2009134432A1 (enExample)
ZA (1) ZA201007565B (enExample)

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CN102077182A (zh) 2011-05-25
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JP5675589B2 (ja) 2015-02-25
EP2271991A1 (en) 2011-01-12
AU2009241759A1 (en) 2009-11-05
ZA201007565B (en) 2011-12-28
JP2015043223A (ja) 2015-03-05
KR20100135968A (ko) 2010-12-27
US20140229277A1 (en) 2014-08-14
US20090298480A1 (en) 2009-12-03

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