WO2022215850A1 - Procédé, dispositif informatique et programme informatique pour fournir un service de commerce basé sur les relations au sein d'une communauté - Google Patents

Procédé, dispositif informatique et programme informatique pour fournir un service de commerce basé sur les relations au sein d'une communauté Download PDF

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Publication number
WO2022215850A1
WO2022215850A1 PCT/KR2022/002007 KR2022002007W WO2022215850A1 WO 2022215850 A1 WO2022215850 A1 WO 2022215850A1 KR 2022002007 W KR2022002007 W KR 2022002007W WO 2022215850 A1 WO2022215850 A1 WO 2022215850A1
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WIPO (PCT)
Prior art keywords
commerce
product
relationship
list
friend
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PCT/KR2022/002007
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English (en)
Korean (ko)
Inventor
이준국
김나영
백인걸
심태현
이수정
Original Assignee
라인플러스 주식회사
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Priority to JP2023559118A priority Critical patent/JP2024512977A/ja
Publication of WO2022215850A1 publication Critical patent/WO2022215850A1/fr

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0613—Third-party assisted
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0633—Lists, e.g. purchase orders, compilation or processing
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0641—Shopping interfaces
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/01—Social networking
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/40—Business processes related to the transportation industry
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/50—Business processes related to the communications industry

Definitions

  • the description below relates to technology that provides a C2C (customer to customer) commerce platform.
  • SNS social network services
  • messengers support interaction through posts by forming relationships between users.
  • Community services can provide information to users in different contexts.
  • the community service may provide update information on a user's connection relationship, post update information, content recommendation, and various other types of information items.
  • Korean Patent Registration No. 10-1754373 (registration date: June 29, 2017) discloses a technique for managing posts using SNS.
  • Products on the commerce platform can be filtered using the rank according to the relationship within the community.
  • the commerce status for each friend can be displayed.
  • Relationship intimacy between users can be managed based on the transaction history through the commerce platform.
  • a commerce service method executed in a computer device comprising at least one processor configured to execute computer readable instructions contained in a memory
  • the commerce service method comprising: a commerce platform built on a community platform; providing a commerce service through the at least one processor, comprising: setting, by the at least one processor, a commerce relationship to be applied to commerce by using a relationship set in a community; managing, by the at least one processor, a product registered on the commerce platform based on the commerce relationship; and providing, by the at least one processor, an interface for the transaction of the product using a chat function provided by the community.
  • the setting may include setting a first-degree friend who is a friend relationship with a user in the community and a second-degree friend who is a friend relationship with the first-degree friend as the commerce relationship.
  • the commerce relationship may be set in a friend unit or a village number unit according to a user's setting in a relationship set in the community.
  • the managing may include: providing a friend list that is the commerce relationship; and providing a product list registered by a friend of the commerce relationship.
  • the providing of the friend list may include displaying commerce status information indicating a recent product registration status for each friend included in the friend list.
  • the providing of the product list may include displaying relationship information with a friend who has registered the corresponding product for each product included in the product list.
  • the step of providing the product list may include filtering the products using a relative unit or product transaction type of a relationship with respect to the product list.
  • the commerce service method may include, by the at least one processor, based on a transaction history including at least one of a number of transactions in the commerce platform, a recent transaction time, and evaluation information on a transaction.
  • the method may further include determining relationship intimacy for the relationship.
  • the managing may include: providing a list of products registered by a friend of the commerce relationship; filtering the products using the relative unit or product transaction type of the relationship with respect to the product list; and arranging and displaying a product list corresponding to the filtering result based on the relationship intimacy.
  • the managing may include: providing a list of products registered by a friend of the commerce relationship; and managing the product selected from the product list as an introduction product exposed to other people through at least one path.
  • the commerce service method may further include, by the at least one processor, transmitting information about the introduction product through a chatting screen with the other person as it is selected from the product list.
  • the commerce service method includes, by the at least one processor, posting information about the introduction product on the user's personal market screen that provides the user's product list as it is selected from the product list. may include more.
  • It provides a computer program stored in a computer-readable recording medium to execute the commerce service method in the computer device.
  • a computer device comprising: at least one processor configured to execute computer readable instructions contained in a memory, the at least one processor to provide a commerce service through a commerce platform built on the community platform; a relationship setting unit for setting a commerce relationship to be applied to commerce by using the relationship set in ; a product management unit for managing products registered on the commerce platform based on the commerce relationship; and a product transaction unit that provides an interface for trading the product using a chat function provided by the community.
  • a commerce platform capable of online market activity on a community platform that provides a communication function based on a relationship between users, and at this time, a commerce relationship is established based on the community relationship to can provide commerce services that can be traded based on trust.
  • FIG. 1 is a diagram illustrating an example of a network environment according to an embodiment of the present invention.
  • FIG. 2 is a block diagram illustrating an example of a computer device according to an embodiment of the present invention.
  • FIG. 3 is a diagram illustrating an example of components that a processor of a computer device according to an embodiment of the present invention may include.
  • FIG. 4 is a flowchart illustrating an example of a commerce service method that may be performed by a computer device according to an embodiment of the present invention.
  • 5 to 13 are diagrams illustrating examples of an interface screen for a commerce service according to an embodiment of the present invention.
  • Embodiments of the present invention relate to a technology for providing a community-specific C2C commerce service.
  • Embodiments including those specifically disclosed herein can provide a commerce platform that can be transacted based on trust through relationships within the community, which has significant advantages in various aspects such as service expansion, efficiency, reliability, and convenience. can achieve
  • FIG. 1 is a diagram illustrating an example of a network environment according to an embodiment of the present invention.
  • the network environment of FIG. 1 shows an example including a plurality of electronic devices 110 , 120 , 130 , 140 , a plurality of servers 150 , 160 , and a network 170 .
  • 1 is an example for explaining the invention, and the number of electronic devices or the number of servers is not limited as in FIG. 1 .
  • the plurality of electronic devices 110 , 120 , 130 , and 140 may be a fixed terminal implemented as a computer system or a mobile terminal.
  • Examples of the plurality of electronic devices 110 , 120 , 130 , 140 include a smart phone, a mobile phone, a navigation device, a computer, a notebook computer, a digital broadcasting terminal, a personal digital assistant (PDA), and a portable multimedia player (PMP). ), tablet PCs, game consoles, wearable devices, Internet of things (IoT) devices, virtual reality (VR) devices, augmented reality (AR) devices, and the like.
  • IoT Internet of things
  • VR virtual reality
  • AR augmented reality
  • the shape of a smartphone is shown as an example of the electronic device 110 , but in embodiments of the present invention, the electronic device 110 is substantially configured to be different through the network 170 using a wireless or wired communication method. It may refer to one of various physical computer systems capable of communicating with the electronic devices 120 , 130 , 140 and/or the servers 150 and 160 .
  • the communication method is not limited, and a communication method using a communication network (eg, a mobile communication network, a wired Internet, a wireless Internet, a broadcasting network, a satellite network, etc.) that the network 170 may include, as well as a short-distance wireless communication between devices may be included.
  • a communication network eg, a mobile communication network, a wired Internet, a wireless Internet, a broadcasting network, a satellite network, etc.
  • the network 170 may include a personal area network (PAN), a local area network (LAN), a campus area network (CAN), a metropolitan area network (MAN), a wide area network (WAN), and a broadband network (BBN).
  • PAN personal area network
  • LAN local area network
  • CAN campus area network
  • MAN metropolitan area network
  • WAN wide area network
  • BBN broadband network
  • the network 170 may include any one or more of a network topology including a bus network, a star network, a ring network, a mesh network, a star-bus network, a tree, or a hierarchical network, etc. not limited
  • Each of the servers 150 and 160 communicates with the plurality of electronic devices 110 , 120 , 130 , 140 and the network 170 through a computer device or a plurality of computers that provides commands, codes, files, contents, services, etc. It can be implemented in devices.
  • the server 150 may be a system that provides a first service to a plurality of electronic devices 110 , 120 , 130 , 140 connected through the network 170
  • the server 160 is also a network ( It may be a system that provides the second service to the plurality of electronic devices 110 , 120 , 130 , and 140 connected through 170 .
  • the server 150 provides a service (eg, community service, etc.) targeted by the application through an application as a computer program installed and driven in the plurality of electronic devices 110 , 120 , 130 , 140 .
  • the first service may be provided to the plurality of electronic devices 110 , 120 , 130 , and 140 .
  • the server 160 may provide a service for distributing a file for installing and driving the above-described application to the plurality of electronic devices 110 , 120 , 130 , and 140 as the second service.
  • FIG. 2 is a block diagram illustrating an example of a computer device according to an embodiment of the present invention.
  • Each of the plurality of electronic devices 110 , 120 , 130 , 140 or the servers 150 and 160 described above may be implemented by the computer device 200 illustrated in FIG. 2 .
  • the computer device 200 may include a memory 210 , a processor 220 , a communication interface 230 , and an input/output interface 240 .
  • the memory 210 is a computer-readable recording medium and may include a random access memory (RAM), a read only memory (ROM), and a permanent mass storage device such as a disk drive.
  • RAM random access memory
  • ROM read only memory
  • a permanent mass storage device such as a disk drive.
  • a non-volatile mass storage device such as a ROM and a disk drive may be included in the computer device 200 as a separate permanent storage device distinct from the memory 210 .
  • the memory 210 may store an operating system and at least one program code. These software components may be loaded into the memory 210 from a computer-readable recording medium separate from the memory 210 .
  • the separate computer-readable recording medium may include a computer-readable recording medium such as a floppy drive, a disk, a tape, a DVD/CD-ROM drive, and a memory card.
  • the software components may be loaded into the memory 210 through the communication interface 230 instead of a computer-readable recording medium.
  • the software components may be loaded into the memory 210 of the computer device 200 based on a computer program installed by files received through the network 170 .
  • the processor 220 may be configured to process instructions of a computer program by performing basic arithmetic, logic, and input/output operations.
  • the instructions may be provided to the processor 220 by the memory 210 or the communication interface 230 .
  • the processor 220 may be configured to execute a received instruction according to a program code stored in a recording device such as the memory 210 .
  • the communication interface 230 may provide a function for the computer device 200 to communicate with other devices (eg, the storage devices described above) through the network 170 .
  • a request, command, data, file, etc. generated by the processor 220 of the computer device 200 according to a program code stored in a recording device such as the memory 210 is transmitted to the network ( 170) to other devices.
  • signals, commands, data, files, etc. from other devices may be received by the computer device 200 through the communication interface 230 of the computer device 200 via the network 170 .
  • a signal, command, or data received through the communication interface 230 may be transmitted to the processor 220 or the memory 210 , and the file may be a storage medium (described above) that the computer device 200 may further include. persistent storage).
  • the input/output interface 240 may be a means for an interface with the input/output device 250 .
  • the input device may include a device such as a microphone, keyboard, or mouse
  • the output device may include a device such as a display or a speaker.
  • the input/output interface 240 may be a means for an interface with a device in which functions for input and output are integrated into one, such as a touch screen.
  • the input/output device 250 may be configured as one device with the computer device 200 .
  • the computer device 200 may include fewer or more components than those of FIG. 2 . However, there is no need to clearly show most of the prior art components.
  • the computer device 200 may be implemented to include at least a portion of the above-described input/output device 250 or may further include other components such as a transceiver and a database.
  • the present embodiments relate to a technology for providing a community-specific C2C commerce service.
  • a community may mean a communication platform on the Internet, such as a messenger or SNS. It is not limited to this, and it can be applied to any space where users can communicate through various communication functions such as chatting, posting, post, note, and commenting between users based on the relationship.
  • FIG. 3 is a block diagram illustrating an example of components that a processor of a computer device according to an embodiment of the present invention may include, and FIG. 4 is a diagram of a method that the computer device according to an embodiment of the present invention can perform. It is a flowchart showing an example.
  • a computer-implemented commerce service system may be configured in the computer device 200 according to the present embodiment.
  • the commerce service system may be implemented in the form of a program that operates independently, or may be implemented in the form of an in-app of a specific application to enable operation on the specific application.
  • the commerce service system implemented in the computer device 200 may perform the commerce service method illustrated in FIG. 4 .
  • the processor 220 of the computer device 200 includes a relationship setting unit 310 , a product management unit 320 , and a product transaction as shown in FIG. 3 as components. It may include a unit 330 . Depending on the embodiment, components of the processor 220 may be selectively included or excluded from the processor 220 . Also, according to an embodiment, the components of the processor 220 may be separated or merged to express the functions of the processor 220 .
  • the processor 220 and components of the processor 220 may control the computer device 200 to perform steps S410 to S430 included in the commerce service method of FIG. 4 .
  • the processor 220 and components of the processor 220 may be implemented to execute instructions according to the code of the operating system included in the memory 210 and the code of at least one program.
  • the components of the processor 220 are performed by the processor 220 according to a command provided by the program code stored in the computer device 200 (eg, a command provided by an application running in the computer device 200 ).
  • a command provided by the program code stored in the computer device 200 eg, a command provided by an application running in the computer device 200
  • the relationship setting unit 310 may be used as a functional expression of the processor 220 that controls the computer device 200 according to the above-described command so that the computer device 200 establishes a relationship for application to commerce. have.
  • the processor 220 may read a necessary command from the memory 210 in which the command related to the control of the computer device 200 is loaded.
  • the read command may include a command for controlling the processor 220 to execute steps S410 to S430 to be described later.
  • the relationship setting unit 310 may set a relationship (hereinafter, referred to as a 'commerce relationship') to be applied to commerce within the community by using the relationship established between users in the community.
  • the relationship setting unit 310 may set a commerce relationship corresponding to the user's market activity range.
  • the relationship setting unit 310 may set a first-degree relationship between a user and a friend on a community and a second-degree relationship between the user's first-degree friend and a friend relationship as a commerce relationship with the user.
  • the relationship setting unit 310 may also add a third-degree or higher-degree relationship that is a friend relationship with a second-degree friend of the user to the commerce relationship.
  • the relationship setting unit 310 may set a commerce relationship according to user settings.
  • the relationship setting unit 310 may set the commerce relationship in units of friends or ranks selected by the user in the user's community relationship.
  • the user may set the market activity of at least one of his/her sales and purchase history to be disclosed only to a first-degree friend or a specific friend among first-degree friends.
  • a target to be excluded from the commerce relationship that is, a target to hide the user's market activity, in units of friends or relatives.
  • the relationship setting unit 310 may manage relationship intimacy with a friend (hereinafter, referred to as a 'commerce friend') in a commerce relationship with the user based on the transaction details through the commerce platform.
  • the relationship intimacy refers to the strength of a relationship between a user and a commerce friend, and may be used to determine a friend ranking or a product ranking in the commerce platform.
  • relationship intimacy is a transaction history including the number of transactions indicating how many or often transactions were made, the last transaction time indicating how recently transactions were made, and rating information indicating how many positive reviews were received as reviews related to the transaction. can be determined in proportion to
  • the product management unit 320 may manage products on the commerce platform within the community based on the commerce relationship. Each product registered on the commerce platform may be managed in connection with the user information registered for the product, and the commerce relationship may be checked through the user information. The commerce relationship of the corresponding user may be collectively applied to all products of the user, and according to the embodiment, it is also possible to set the commerce relationship in units of products. In other words, in the product registration process, product disclosure and transaction scope may be individually set. In this case, the product management unit 320 may filter products on the commerce platform by using the commerce relationship. For example, the product management unit 320 may select and expose a product of a commerce friend among products registered on the commerce platform.
  • the product management unit 320 may support product filtering that specifies a transaction type or rank among products of a commerce friend.
  • the transaction type may be divided into a transaction for wishing to sell a product and a transaction for wishing to purchase a product.
  • the product management unit 320 may manage the product selected by the user from among the products of the commerce friend as an introduction product that can be exposed to other people through at least one route.
  • the product management unit 320 may perform monitoring for product inspection and sanctions. For example, the product management unit 320 may monitor keywords input in the product registration process and apply a registration prohibition sanction when a predetermined forbidden word is input. As another example, the product management unit 320 may apply a predetermined sanction based on a report on a product or user account registered in the commerce platform. The product management unit 320 may temporarily suspend the market activity of the corresponding account or send a warning notification if the cumulative number of reports to the user account is more than a certain number of times. can be stopped The product management unit 320 may delete the posting of the product or switch to a non-tradable state if the cumulative number of reports on the product is more than a certain number of times. Market activity may be permanently suspended.
  • the product management unit 320 may provide an evaluation function for a user who uses the commerce platform, and the evaluation function may include a user evaluation and a system evaluation.
  • User evaluation is evaluation by other users, and mutual evaluation of sellers and buyers is possible.
  • a user evaluation function is provided regardless of whether a transaction is completed, but evaluation information through a transaction completion review can be distinguished through transaction authentication, etc.
  • the system evaluation may be made based on the number of products registered on the commerce platform, the ratio of transaction completion products to the registered products, transaction satisfaction according to user evaluation, the cumulative number of reports, the cumulative number of sanctions, and the like.
  • the product transaction unit 330 may provide an interface for product transaction using a chat function provided by the community.
  • the product transaction unit 330 may provide a chatting screen with a user who has registered the product as a product transaction screen when the user desires to trade with respect to a product on the commerce platform.
  • the product transaction unit 330 may deliver product information registered on the commerce platform to be exposed in the form of a message on the chatting screen when the user enters the chatting screen for the product for which the user wishes to trade.
  • the product transaction unit 330 may also use the chat function of the community as an interface for introducing the product of the commerce friend to others.
  • the product transaction unit 330 may provide an anonymous transaction as well as an acquaintance transaction according to the setting range of the commerce relationship.
  • the commerce relationship is set to be partially disclosed, the community's one-on-one chat room as an acquaintance transaction may be provided as an interface for product transaction.
  • anonymity can be guaranteed by providing an openchat chat room that can chat without the process of adding friends using a phone number or ID as an interface for product transaction.
  • An anonymized profile may be applied instead of a personal profile in an open chat chat room of such an anonymous transaction.
  • 5 to 13 are diagrams illustrating examples of interface screens for a commerce service according to an embodiment of the present invention.
  • FIG. 5 shows an example of the commerce main screen 500 .
  • Various interface screens related to the community for example, the home screen of the community, the interface screen containing the list of services available in the community, the home screen of other services (eg, wallet, game, etc.) linked to the community, etc.
  • the main screen of commerce A menu to enter 500 is provided.
  • the main commerce screen 500 may include a friend list 510 that is in a commerce relationship with the user, and a product list 520 registered by a friend in a commerce relationship.
  • the friend list 510 is a list of friends that can be traded, and may consist of first-degree friends or first-degree friends and second-degree friends according to user settings, and may further include third-degree friends or more according to embodiments.
  • the processor 220 may sort and show the friend list 510 in the order of names registered in the profile, and as another example, the friend list 510 based on relationship intimacy, for example, in the order of high relationship intimacy. can be sorted and displayed.
  • the processor 220 may sort and display the friend list 510 in the order in which products are recently registered on the commerce platform.
  • the processor 220 may display the commerce state information 511 using a separate display element for each of the friends included in the friend list 510 .
  • the commerce status information 511 may include status information in which a product to be sold recently or a product to be purchased is registered.
  • the commerce status information 511 may be displayed in a manner that emphasizes the profile of a friend who has registered a desired product to be sold or a desired product to be purchased during the last day.
  • the commerce status information 511 may be distinguished and displayed differently for a friend who has registered a product to be sold and a friend who has registered a product to be purchased.
  • the processor 220 may sort and display the product list 520 in the order registered in the commerce platform.
  • the processor 220 may display the relationship information 521 between the user and the person who registered the corresponding product for each product included in the product list 520 .
  • the processor 220 may show the relationship between the user and the commerce friend who registered the product through the relationship information 521 .
  • the processor 220 may additionally display relationship similarity information 522 with the user.
  • the relationship similarity information 522 means how many networks are in common between the user's network (ie, community friend) and the network of the commerce friend, for example, overlapping the user's community friend list in the commerce friend's community friend list It can be defined as the number of friends.
  • the processor 220 may provide at least one of a search function and a filter function for the product list 520 .
  • the commerce main screen 500 may include a search menu 501 for entering a search word to search for a product.
  • the main commerce screen 500 may include a transaction type filter 502 for filtering products according to transaction types, and a ranking filter 503 for filtering products in units of rank.
  • the filter list for product filtering may additionally include a filter using a product category, region, price, etc. in addition to the transaction type filter 502 and the rank filter 503 .
  • the transaction type filter 502 may include a 'sell' filter for viewing only desired products for sale, a 'buy' filter for viewing only desired products to be purchased, and the like, and the rank filter 503 includes a 'sell' filter for viewing only products of first-degree friends.
  • a first-degree filter, a “second-degree” filter for viewing only products of second-degree friends, and a “third-degree” filter for viewing only products of third-degree friends may be included.
  • an 'all' filter that allows anonymous transactions may be included.
  • the processor 220 may sort and display the result list based on the relationship intimacy, for example, in the order of high relationship intimacy.
  • the commerce main screen 500 may include a plus menu 505 for calling main menus related to the commerce service.
  • the processor 220 may provide a main menu list 630 as shown in FIG. 6 .
  • the main menu list 630 corresponds to a 'Sell' menu 631 for registering product information you want to sell, a 'Buy' menu 632 for registering product information you want to purchase, and a specific keyword among registered products. It may include a 'keyword notification' menu 633 for setting a notification of registration of a product to be used.
  • the processor 220 provides a product registration screen 640 for registering a desired product for sale, in which case the product registration screen 640 displays a product name, product price, product description, and related information. It may include an interface for inputting product information such as keywords, tags, photos or videos, and an interface for setting a disclosure range for the corresponding product.
  • the processor 220 When the 'buy' menu 632 is selected, the processor 220 provides a product registration screen for registering a desired product to be purchased, and an interface similar to the desired product to be purchased may also be provided.
  • the processor 220 provides a keyword notification setting screen 750 when the 'keyword notification' menu 633 is selected, and in this case, the keyword notification setting screen 750 is a notification for a registered product. It may include an interface for registering keywords to receive .
  • the processor 220 may provide a notification for the product.
  • the user can directly access the product detail screen of the desired condition through notification.
  • keyword notification it is possible to provide a function for the user to register a product of interest among the products registered on the commerce platform, and it is also possible to provide a related notification for a list of products of interest to the user.
  • an interface for registering a product of interest may be provided on the product list screen or product detail screen, and notifications related to the status change of the product of interest (eg, when there is an inquiry about a transaction of a product of interest, when a transaction of a product of interest is completed , when the price information of the product of interest is changed, etc.).
  • the processor 220 displays the product detail screen 800 as shown in FIG. 8 .
  • the processor 220 communicates with the user when the commerce friend and the user are second-degree or higher, along with the profile information of the commerce friend who has registered the product through the product detail screen 800 , the relationship information between the commerce friend and the user (ie, relative number). Relationship similarity information, etc. can be displayed, and as product information registered by a commerce friend, product name, product price, product description, related keywords or tags, photos or videos, etc. can be displayed.
  • the product detail screen 800 may include a 'purchase inquiry' menu 806 for entering the product transaction stage. If a user wishes to trade a product of a commerce friend, it may be connected to a chat provided by the community. When the 'purchase inquiry' menu 806 is selected, the processor 220 may link the chat function of the community, and as shown in FIG. 9, the chat screen is connected between the user and the commerce friend who registered the product 900 may be provided as a product transaction screen.
  • the processor 220 transmits a product message 960 including a part of the product information on the product detail screen 800 as product information that the user wants to trade at the time of providing the chatting screen 900 for product transaction, and the corresponding chatting It may be displayed on the screen 900 .
  • the processor 220 may display on the chatting screen 900 a system message indicating that the chatting is introduced through the commerce platform at the time of providing the chatting screen 900 .
  • the user may propose a transaction to the commerce friend who first wishes to purchase the product by entering the chatting screen 900 with the commerce friend through the product detail screen 800 of the product. .
  • the product detail screen 800 may further include an 'introduction' menu 807 for introducing the product of the commerce friend to another person.
  • the processor 220 may provide a list 1070 of possible introduction methods in the commerce service.
  • the introduction method list 1070 includes a 'Introduce by Chat' menu 1071 that can introduce product information on the product detail screen 800 directly through a chat channel, and a personal market that collects the user's personal product list. It may include a 'Introduce to My Market' menu 1072, etc.
  • the processor 220 may provide the user's community friend list to select an introduction target when the 'Introduce by chat' menu 1071 is selected, and introduce product information through a chat screen with a friend selected from the community friend list As a result, a product message including a part of product information on the product detail screen 800 may be delivered.
  • the processor 220 may register product information on the product detail screen 800 in the user's personal market introduction product list.
  • 11 shows an example of the personal market screen 1100 .
  • the processor 220 may provide a link for entering the personal market screen 1100 through various paths such as a community profile screen for users who use the commerce service.
  • the processor 220 may allow access to the personal market screen 1100 between community friends or commerce friends.
  • the processor 220 may display a commerce friend among friends included in the friend list to distinguish it from other friends. For example, it is also possible to highlight and display the profile of the commerce friend on the friend list, or additionally display a separate icon indicating the commerce friend. It is possible to enter the personal profile screen of the commerce friend through the friend list, and at this time, the personal profile screen may be provided with a flow line for entering the personal market screen 1100 of the friend.
  • the personal market screen 1100 may display information on a relationship between a commerce friend and the user (ie, relative number), and relationship similarity information with the user when the commerce friend is second-degree or higher with the user, along with profile information of the commerce friend.
  • the personal market screen 1100 is an interface screen that collects and displays a list of products registered by a commerce friend.
  • the 'Sell' page 1101 provides a list of products to be sold by the commerce friend, and a list of products to be purchased by the commerce friend. It may be composed of a 'live' page 1102 that provides Each of the 'Sell' page (1101) and 'Buy' page (1102) is a 'Sales product' page (or 'Purchase product' page) (1103) that provides a list of products registered by a commerce friend, and introduces other people's products. It may be composed of a 'introduction product' page 1104 that provides a list of products to be introduced, a 'complete product' page 1105 that provides a list of products in a transaction completion state, and the like.
  • the user can visit the personal market screen 1100 of a commerce friend to view products registered or introduced by the friend, and enter the product detail screen 800 from the personal market screen 1100 to conduct product transactions. .
  • FIG 12 shows an example of the My Page screen 1200 of the commerce service.
  • the processor 220 may provide a link for entering the My Page screen 1200 through various paths, such as the main commerce screen 500 and the personal market screen 1100 , to the user who uses the commerce service.
  • the My Page screen 1200 may include a 'modify profile' menu 1201 for modifying the user's profile information together with a profile including the user's account information, nickname, and image.
  • the My Page screen 1200 may be configured as a profile screen associated with a community profile. In other words, in the case of a commerce service, the user profile can be applied as it is the profile used in the community service. If necessary, the 'modify profile' menu 1201 may be used to modify the commerce-only profile differently from the profile on the community.
  • the My Page screen 1200 includes a 'Sell' menu 1202 for checking a list of products to be sold directly registered by the user, a 'Buy' menu 1203 for checking a list of products to be purchased directly registered by the user, and a list of commerce friends.
  • the 'Wish' menu 1204 to check the list of items of interest among the products
  • the 'Keyword Notification' menu 1205 to set the notification keyword and the range of the product to be notified
  • the commerce friend as the user's market activity range by friend unit or
  • a 'manage friends' menu 1206 for setting in units of ranks may be included.
  • the user's desired product list for sale and purchase desired product list may include other people's products that the user wants to introduce.
  • the My Page screen 1200 may further include a plus menu 505 for calling main menus related to a commerce service.
  • the processor 220 may provide two profile screens, ie, an acquaintance transaction profile screen and an anonymous transaction profile screen, respectively, according to a commerce relationship as a My Page screen.
  • the above-described My Page screen 1200 is composed of a acquaintance transaction profile screen linked to a community profile.
  • multiple profiles may be provided in units of products on the My Page screen 1200 . That is, when registering a product, the disclosure range of the corresponding product is set, respectively.
  • menus in which product lists for acquaintance transactions such as first-degree or second-degree connections are stored may be managed as sub-lists on different profiles.
  • FIG. 13 shows a My Page screen 1300 configured as an anonymous transaction profile screen.
  • a profile including an anonymous nickname and image, not personal information that can be identified by the user may be exposed, and the profile can be modified within the category that guarantees anonymity.
  • a 'modify profile' menu 1301 may be included.
  • the My Page screen 1300 also includes a 'Sell' menu 1302 for checking the list of products to be sold directly registered by the user, a 'Buy' menu 1303 for checking the list of products to be purchased directly registered by the user, Commerce Friend A 'wish' menu 1304 for checking a list of items of interest among the products of , a 'keyword notification' menu 1305 for setting a notification keyword and a product range to be notified may be included.
  • menus that are not related or unnecessary in the anonymous transaction such as the 'Friend Management' menu 1206 , are omitted from the My Page screen 1300 .
  • the my page screen 1300 may further include a plus menu 505 for calling main menus related to a commerce service.
  • the processor 220 displays a list of products (a list of products to be sold, a list of products to be purchased, a list of products of interest) exposed through the my page screen 1300 based on the commerce relationship, and a list of products exposed through the my page screen 1200 . and can be managed as a separate list. In other words, if the product list is set as a full disclosure form for anonymous transactions in the product registration process, the product list may be managed as a sub-list of the My Page screen 1200 and other My Page screen 1300 .
  • the product list for acquaintance transactions and the product list for anonymous transactions, as well as the product list for sale, the product list to purchase, and the product list of interest, can be individually listed and managed as separate lists. cannot be shared
  • the product list may be managed as a product list in the profile of the changed commerce relationship.
  • the commerce relationship of at least some of the list of products you want to sell or the list of products you wish to purchase on the My Page screen 1200 is collectively converted from acquaintance transaction to anonymous transaction. can be changed
  • the product list for which the commerce relationship is changed may be moved and managed to the product list of the My Page screen 1300 as a product list for anonymous transaction.
  • the user may manage various settings related to the commerce service or a list of products through the My Page screens 1200 and 1300 .
  • the present embodiments can build a commerce platform capable of online market activity on a community platform that provides a communication function based on a relationship between users, and in this case, a commerce relationship based on the community relationship can be set to provide commerce services that can be traded based on trust within the community.
  • the device described above may be implemented as a hardware component, a software component, and/or a combination of the hardware component and the software component.
  • the devices and components described in the embodiments may include a processor, a controller, an arithmetic logic unit (ALU), a digital signal processor, a microcomputer, a field programmable gate array (FPGA), and a programmable logic unit (PLU).
  • ALU arithmetic logic unit
  • FPGA field programmable gate array
  • PLU programmable logic unit
  • It may be implemented using one or more general purpose or special purpose computers, such as a logic unit, microprocessor, or any other device capable of executing and responding to instructions.
  • the processing device may execute an operating system (OS) and one or more software applications running on the operating system.
  • the processing device may also access, store, manipulate, process, and generate data in response to execution of the software.
  • OS operating system
  • the processing device may also access, store, manipulate, process, and generate data in response to execution of the software.
  • the processing device includes a plurality of processing elements and/or a plurality of types of processing elements. It can be seen that may include For example, the processing device may include a plurality of processors or one processor and one controller. Other processing configurations are also possible, such as parallel processors.
  • the software may comprise a computer program, code, instructions, or a combination of one or more thereof, which configures a processing device to operate as desired or is independently or collectively processed You can command the device.
  • the software and/or data may be embodied in any type of machine, component, physical device, computer storage medium or device for interpretation by or providing instructions or data to the processing device. have.
  • the software may be distributed over networked computer systems and stored or executed in a distributed manner. Software and data may be stored in one or more computer-readable recording media.
  • the method according to the embodiment may be implemented in the form of program instructions that can be executed through various computer means and recorded in a computer-readable medium.
  • the medium may be to continuously store the program executable by the computer, or to temporarily store the program for execution or download.
  • the medium may be various recording means or storage means in the form of a single or several hardware combined, it is not limited to a medium directly connected to any computer system, and may exist distributed on a network. Examples of the medium include a hard disk, a magnetic medium such as a floppy disk and a magnetic tape, an optical recording medium such as CD-ROM and DVD, a magneto-optical medium such as a floppy disk, and those configured to store program instructions, including ROM, RAM, flash memory, and the like.
  • examples of other media may include recording media or storage media managed by an app store that distributes applications, sites that supply or distribute other various software, and servers.

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Abstract

Un procédé de fourniture d'un service de commerce fournit un service de commerce par l'intermédiaire d'une plate-forme de commerce construite sur une plateforme communautaire, et comprend les étapes suivantes : l'établissement d'une relation de commerce à appliquer au commerce en utilisant une relation établie au sein d'une communauté ; la gestion, sur la base de la relation de commerce, de produits enregistrés auprès de la plateforme de commerce ; et la fourniture d'une interface destinée aux transactions des produits en utilisant une fonction de discussion en ligne fournie par la communauté.
PCT/KR2022/002007 2021-04-05 2022-02-09 Procédé, dispositif informatique et programme informatique pour fournir un service de commerce basé sur les relations au sein d'une communauté WO2022215850A1 (fr)

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TW202240509A (zh) 2022-10-16

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