WO2017124413A1 - Pushing method for technical background when coupon is recommended and recommendation system - Google Patents
Pushing method for technical background when coupon is recommended and recommendation system Download PDFInfo
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- WO2017124413A1 WO2017124413A1 PCT/CN2016/071670 CN2016071670W WO2017124413A1 WO 2017124413 A1 WO2017124413 A1 WO 2017124413A1 CN 2016071670 W CN2016071670 W CN 2016071670W WO 2017124413 A1 WO2017124413 A1 WO 2017124413A1
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- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
Definitions
- the invention belongs to the field of the Internet, and in particular relates to a push method and a recommendation system for a technical background when recommending a coupon.
- the present invention needs to provide a kind of situation that the current advertisement delivery is not targeted and cannot be accurately delivered according to the user's consumption habits.
- the consumer volume is more targeted according to the consumption time of the user's habits, and the user can also quickly grasp the latest consumption information in accordance with his own consumption habits, and after using the technology.
- the present invention is implemented as follows: A method for pushing a technical background when recommending a coupon, comprising the following steps:
- a period in which the label with the most repetition is located is a period of consumption of the user
- a coupon having the consumption habit tag is sent to the user during the consumer habit tag period of the user, and the patent information is pushed to the user.
- An embodiment of the present invention further provides a recommendation system, where the recommendation system includes:
- Recording unit uploading unit, analyzing unit, sending unit, wherein:
- a recording unit located locally, for recording a type label corresponding to a consumer product, recording a user-purchased consumer product type label and a purchase time;
- the uploading unit is located at the local end, and the input end thereof is connected to the output end of the recording unit, and is configured to upload the user-purchased consumer product type label and time to the cloud;
- the analyzing unit is located in the cloud, and is configured to determine, according to the number of repetitions of the label in a specific time period, a period in which the label with the most repetition is located as a user's consumption habit label period;
- the sending unit is located in the cloud, and the input end thereof is connected to the output of the analyzing unit, and is configured to send the coupon with the consumption habit label and patent information to the user during the consumption habit tag period of the user.
- the invention analyzes the user's consumption habits and analyzes the user's consumption habits, so that the consumption volume is more targeted according to the consumption time of the user's habits, and the user can also quickly grasp the latest consumption information in accordance with his own consumption habits, and by using After the technology pushes the patent information, it highlights the rights of the patent (application) right holder.
- FIG. 1 is a schematic flowchart of a method for pushing a technical background when recommending a coupon according to an embodiment of the present invention
- FIG. 2 is a schematic structural diagram of a recommendation system according to an embodiment of the present invention.
- FIG. 1 is a schematic flowchart of a method for pushing a technical background when recommending a coupon according to an embodiment of the present invention
- step S100 the type label corresponding to the consumer product is recorded, and the user purchases the consumer product type label and the purchase time.
- the technology is prior art. At present, the user will consume the card through a bank card or a credit card, or the cash will also store the consumption record at the counter cash register.
- step S101 the user purchases the consumer product type label and the time is uploaded to the cloud.
- the consumption type label can record the user's consumption more carefully, such as 'Sichuan hot pot', 'cycling supplies' and other types. Recording the consumption time can analyze the time period that the user often consumes, and the average user will consume it when he is off work or on weekends.
- the time period in which the tag with the most repetition is located is determined as the user's consumption habit tag period according to the number of repetitions of the tag in a certain time period.
- step S103 The coupon with the consumption habit tag is sent to the user during the consumption habit tag period of the user, and the patent information is pushed to the user.
- the label with the most repetition is determined as the user's consumption habit label, for example, the user likes to shop at the mall on Saturday, like to buy what brand or price item, and send the purchase ⁇ in advance.
- the user also enjoyed the corresponding discount.
- the patent information includes, but is not limited to, the state of patent application of the technology, the patent application of the technology / Information on the right holder, the patent application number of the technology, the patent application date, and the like.
- the patent information is editable, and can be dynamically pushed to the user according to the authorization of the patent application: the patent is being applied for, the patent authorization has been obtained, and the like.
- the patent information is editable and can be based on patent application rights / The transfer of patent rights, dynamically pushed to the user: the current relevant rights holder of the patent.
- the pushing manner of the patent information may adopt a small frame display, a voice display, and the like, so that the user can perceive the push mode.
- the invention analyzes the user's consumption habits and analyzes the user's consumption habits, so that the consumption volume is more targeted according to the consumption time of the user's habits, and the user can also quickly grasp the latest consumption information in accordance with his own consumption habits, and by using After the technology pushes the patent information, it highlights the rights of the patent (application) right holder.
- FIG. 2 is a schematic structural diagram of a recommendation system according to an embodiment of the present invention, where the recommendation system includes:
- Recording unit 21 located locally, for recording the type label corresponding to the consumer product, recording the user's purchase of the consumer product type label and the purchase time;
- the uploading unit 22 is located at the local location, and its input terminal and recording unit 21 The output end is connected to upload the user-purchased consumer product type label and time to the cloud;
- the time period in which the label with the most repetition is located is determined as the consumption habit period of the user according to the number of repetitions of the label in a certain period of time;
- the sending unit 24 is located in the cloud, and its input end and analysis unit 23
- the output terminal is configured to send the coupon with the consumption habit tag and patent information to the user during the consumption habit tag period of the user.
- the user is in the recording unit 21
- the type label corresponding to the consumer product is recorded
- the uploading unit 22 uploads the user purchase consumer product type label and time to the cloud
- the analyzing unit 23 Determining, according to the number of repetitions of the label in a specific time period, the period in which the label with the most repetition is located is the user's consumption habit label period
- the sending unit 24 The offer with the consumption habit tag and the patent information are sent to the user during the consumer's consumption habit tag period.
- the invention analyzes the user's consumption habits and analyzes the user's consumption habits, so that the consumption volume is more targeted according to the consumption time of the user's habits, and the user can also quickly grasp the latest consumption information in accordance with his own consumption habits, and by using After the technology pushes the patent information, it highlights the rights of the patent (application) right holder.
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Abstract
The present invention falls within the field of the Internet. Provided are a pushing method for a technical background when a coupon is recommended and a recommendation system. The method comprises: recording a type label corresponding to a consumption product, and recording a type label of a consumption product purchased by a user and a purchasing time; uploading the type label of the consumption product purchased by the user and the time to a cloud end; according to the number of repetition times of the label in a specific time period, determining a time period where a label with the maximum number of repetition times is located as a time period of a consumption habit label of the user; and sending a coupon with the consumption habit label to the user in the time period of the consumption habit label of the user, and pushing patent information to the user. By means of the present invention, consumption coupons can be sent with more directivity according to customary consumption time periods of a user; in addition, the user also can master, more quickly, the latest consumption information satisfying his/her consumption habits, and the benefit of the patentee (applicant) is highlighted by pushing patent information after the technology is used.
Description
本发明属于互联网领域，尤其是涉及 一种推荐优惠卷时技术背景的推送方法以及推荐系统 。 The invention belongs to the field of the Internet, and in particular relates to a push method and a recommendation system for a technical background when recommending a coupon.
知识产权在现在的产品和服务中越来越重要，其中主要包括著作权（版权）、商标权和专利权，这三种权利都能为权利人带来巨大的经济价值。
Intellectual property is becoming more and more important in current products and services, including copyright (copyright), trademark and patent rights, all of which can bring enormous economic value to rights holders.
但与著作权、商标权不同的是，专利权的权利归属比较难以为用户所认识和辨别。比如：一个培训教材或者一部电影里面，会明确的将'版权归特定人所有'的字样告知给用户；商标也以其显著的字或图的特征，在与其他标样区别的同时，也代表着商标权人以及商标权人生产的相关产品。但专利则不然，除了如'滑动解锁'等有限几个专利外，用户很难看到某一技术就知道该技术的背景（即发明人、专利权人等专利信息）。
However, unlike copyright and trademark rights, the ownership of patent rights is more difficult to recognize and discern. For example, in a training material or a movie, the words “copyright belongs to a specific person” will be clearly notified to the user; the trademark is also distinguished from other standards by its distinctive words or figures. Represents the related products produced by the trademark owner and the trademark owner. However, patents are not. In addition to a limited number of patents such as 'sliding and unlocking', it is difficult for users to see a certain technology to know the background of the technology (ie patent information such as inventors, patentees, etc.).
这种情况所带来的严重后果是： The serious consequences of this situation are:
1 、专利权的保护难度大，一项好的技术出来后，马上就被复制； 1. The protection of patent rights is difficult. Once a good technology comes out, it will be copied immediately;
2
、专利权/申请人通过专利彰显自己的产品特色的效果差，因为用户也分不清楚某一技术与专利权/申请人的联系。 2
The patent/applicant's effect of showing its own product features through patents is poor, because the user is also unclear about the connection between a certain technology and the patent/applicant.
综上，为充分保护本人的另外一个专利申请（名为《 自动推荐优惠劵的方法以及推荐系统 》
），让该本人的专利申请价值最大化， 特提出一个解决办法。 In summary, in order to fully protect my other patent application (named "Automatically recommend preferential 劵 method and recommendation system"
), to maximize the value of the patent application, and propose a solution.
本发明实施针对当前广告投放针对性不强，无法根据用户消费习惯精确投放的情况，需要提供一种
通过记录用户消费情况，分析用户消费习惯，从而更加有针对性的根据用户习惯的消费时段发送消费卷，同时用户也能更加快速的掌握最新的符合自己消费习惯的消费信息，并通过使用技术后推送专利信息而彰显了专利（申请）权人的权益
。 The present invention needs to provide a kind of situation that the current advertisement delivery is not targeted and cannot be accurately delivered according to the user's consumption habits.
By recording the user's consumption situation and analyzing the user's consumption habits, the consumer volume is more targeted according to the consumption time of the user's habits, and the user can also quickly grasp the latest consumption information in accordance with his own consumption habits, and after using the technology. Pushing patent information to highlight the rights of the patent (applicant) right holder
.
本发明是这样实现的： 一种推荐优惠卷时技术背景的推送方法 ，包括以下步骤： The present invention is implemented as follows: A method for pushing a technical background when recommending a coupon, comprising the following steps:
记录消费品对应的类型标签，记录用户购买消费品类型标签及购买时间； Record the type label corresponding to the consumer product, record the user's purchase of the consumer product type label and the purchase time;
向云端上传所述用户购买消费品类型标签及时间； Uploading the user-purchased consumer product type label and time to the cloud;
根据所述标签在特定时段的重复次数，将重复次数最多的标签所在的时段确定为用户的消费习惯标签时段；
Determining, according to the number of repetitions of the label in a specific time period, a period in which the label with the most repetition is located is a period of consumption of the user;
在所述用户的消费习惯标签时段向用户发送具有所述消费习惯标签的优惠券，并向用户推送专利信息。 A coupon having the consumption habit tag is sent to the user during the consumer habit tag period of the user, and the patent information is pushed to the user.
本发明实施例还提供了推荐系统，所述推荐系统包括： An embodiment of the present invention further provides a recommendation system, where the recommendation system includes:
记录单元，上传单元，分析单元，发送单元，其中： Recording unit, uploading unit, analyzing unit, sending unit, wherein:
记录单元，位于本地，用于记录消费品对应的类型标签，记录用户购买消费品类型标签及购买时间； a recording unit, located locally, for recording a type label corresponding to a consumer product, recording a user-purchased consumer product type label and a purchase time;
上传单元，位于本地，其输入端与记录单元输出端连接，用于向云端上传所述用户购买消费品类型标签及时间；
The uploading unit is located at the local end, and the input end thereof is connected to the output end of the recording unit, and is configured to upload the user-purchased consumer product type label and time to the cloud;
分析单元，位于云端，用于根据所述标签在特定时段的重复次数，将重复次数最多的标签所在的时段确定为用户的消费习惯标签时段；
The analyzing unit is located in the cloud, and is configured to determine, according to the number of repetitions of the label in a specific time period, a period in which the label with the most repetition is located as a user's consumption habit label period;
发送单元，位于云端，其输入端与分析单元输出端连接，用于在所述用户的消费习惯标签时段向用户发送具有所述消费习惯标签的优惠券以及专利信息。
The sending unit is located in the cloud, and the input end thereof is connected to the output of the analyzing unit, and is configured to send the coupon with the consumption habit label and patent information to the user during the consumption habit tag period of the user.
该发明通过记录用户消费情况，分析用户消费习惯，从而更加有针对性的根据用户习惯的消费时段发送消费卷，同时用户也能更加快速的掌握最新的符合自己消费习惯的消费信息，并通过使用技术后推送专利信息而彰显了专利（申请）权人的权益。
The invention analyzes the user's consumption habits and analyzes the user's consumption habits, so that the consumption volume is more targeted according to the consumption time of the user's habits, and the user can also quickly grasp the latest consumption information in accordance with his own consumption habits, and by using After the technology pushes the patent information, it highlights the rights of the patent (application) right holder.
图 1 是本发明实施例提供的一种推荐优惠卷时技术背景的推送方法 的流程示意图 ； FIG. 1 is a schematic flowchart of a method for pushing a technical background when recommending a coupon according to an embodiment of the present invention; FIG.
图 2 是本发明实施例提供的推荐系统的结构示意图。 FIG. 2 is a schematic structural diagram of a recommendation system according to an embodiment of the present invention.
为了使本发明的目的、技术方案及优点更加清楚明白，以下结合附图及实施例，对本发明进行进一步详细说明。应当理解，此处所描述的具体实施例仅仅用以解释本发明，并不用于限定本发明。
The present invention will be further described in detail below with reference to the accompanying drawings and embodiments. It is understood that the specific embodiments described herein are merely illustrative of the invention and are not intended to limit the invention.
图 1 是本发明实施例提供的一种推荐优惠卷时技术背景的推送方法 的流程示意图
，为了便于说明，只示出了与本发明实施例相关的部分。 FIG. 1 is a schematic flowchart of a method for pushing a technical background when recommending a coupon according to an embodiment of the present invention; FIG.
For the convenience of description, only parts related to the embodiment of the present invention are shown.
在步骤 S100 中 , 记录消费品对应的类型标签，记录用户购买消费品类型标签及购买时间。 In step S100, the type label corresponding to the consumer product is recorded, and the user purchases the consumer product type label and the purchase time.
该技术为现有技术，目前用户消费时会通过银行卡、信用卡刷卡消费，或者现金也会在柜台收款机储存消费记录。
The technology is prior art. At present, the user will consume the card through a bank card or a credit card, or the cash will also store the consumption record at the counter cash register.
在步骤 S101 中 , 向云端上传所述用户购买消费品类型标签及时间。 In step S101, the user purchases the consumer product type label and the time is uploaded to the cloud.
消费类型标签可以更加细致的记录用户消费情况，例如'四川火锅'，'骑行用品'等类型，记录消费时间可以分析用户经常消费的时段，一般用户都会在下班或者周末休息时进行消费。
The consumption type label can record the user's consumption more carefully, such as 'Sichuan hot pot', 'cycling supplies' and other types. Recording the consumption time can analyze the time period that the user often consumes, and the average user will consume it when he is off work or on weekends.
在步骤 S102
中，根据所述标签在特定时段的重复次数，将重复次数最多的标签所在的时段确定为用户的消费习惯标签时段。 At step S102
The time period in which the tag with the most repetition is located is determined as the user's consumption habit tag period according to the number of repetitions of the tag in a certain time period.
在步骤 S103
中，在所述用户的消费习惯标签时段向用户发送具有所述消费习惯标签的优惠券，并向用户推送专利信息。 In step S103
The coupon with the consumption habit tag is sent to the user during the consumption habit tag period of the user, and the patent information is pushed to the user.
通过上述记录的用户购买消费品类型标签及时间，将重复次数最多的标签确定为用户的消费习惯标签，例如用户喜欢在周六到商场购物，喜欢买什么牌子或者价位的物品，提前发送消费劵，商家打了广告的同时，用户也享受了相应的折扣。
Through the above recorded user purchase consumer type label and time, the label with the most repetition is determined as the user's consumption habit label, for example, the user likes to shop at the mall on Saturday, like to buy what brand or price item, and send the purchase 提前 in advance. At the same time that the merchant advertised, the user also enjoyed the corresponding discount.
所述专利信息包括但不限于：该技术的专利申请状态，该技术的专利申请 /
权利人、该技术的专利申请号、专利申请日等信息。 The patent information includes, but is not limited to, the state of patent application of the technology, the patent application of the technology /
Information on the right holder, the patent application number of the technology, the patent application date, and the like.
所述专利信息是可编辑的，可以根据专利申请的授权与否，向用户动态推送：正在申请专利、已获得专利授权等信息。
The patent information is editable, and can be dynamically pushed to the user according to the authorization of the patent application: the patent is being applied for, the patent authorization has been obtained, and the like.
所述专利信息是可编辑的，可以根据专利申请权 /
专利权的转让情况，向用户动态推送：该专利的当前相关的权利人。 The patent information is editable and can be based on patent application rights /
The transfer of patent rights, dynamically pushed to the user: the current relevant rights holder of the patent.
所述专利信息的推送方式，可以采取小框显示、语音显示等让用户能够感知的推送方式。 The pushing manner of the patent information may adopt a small frame display, a voice display, and the like, so that the user can perceive the push mode.
该发明通过记录用户消费情况，分析用户消费习惯，从而更加有针对性的根据用户习惯的消费时段发送消费卷，同时用户也能更加快速的掌握最新的符合自己消费习惯的消费信息，并通过使用技术后推送专利信息而彰显了专利（申请）权人的权益。
The invention analyzes the user's consumption habits and analyzes the user's consumption habits, so that the consumption volume is more targeted according to the consumption time of the user's habits, and the user can also quickly grasp the latest consumption information in accordance with his own consumption habits, and by using After the technology pushes the patent information, it highlights the rights of the patent (application) right holder.
图 2 是本发明实施例提供的推荐系统的结构示意图，所述推荐系统包括： 2 is a schematic structural diagram of a recommendation system according to an embodiment of the present invention, where the recommendation system includes:
记录单元 21 ，上传单元 22 ，分析单元 23 ，发送单元 24 ，其中： a recording unit 21, an uploading unit 22, an analyzing unit 23, and a transmitting unit 24, wherein:
记录单元 21
，位于本地，用于记录消费品对应的类型标签，记录用户购买消费品类型标签及购买时间； Recording unit 21
, located locally, for recording the type label corresponding to the consumer product, recording the user's purchase of the consumer product type label and the purchase time;
上传单元 22 ，位于本地，其输入端与记录单元 21
输出端连接，用于向云端上传所述用户购买消费品类型标签及时间； The uploading unit 22 is located at the local location, and its input terminal and recording unit 21
The output end is connected to upload the user-purchased consumer product type label and time to the cloud;
分析单元 23
，位于云端，用于根据所述标签在特定时段的重复次数，将重复次数最多的标签所在的时段确定为用户的消费习惯标签时段； Analysis unit 23
In the cloud, the time period in which the label with the most repetition is located is determined as the consumption habit period of the user according to the number of repetitions of the label in a certain period of time;
发送单元 24 ，位于云端，其输入端与分析单元 23
输出端连接，用于在所述用户的消费习惯标签时段向用户发送具有所述消费习惯标签的优惠券以及专利信息。 The sending unit 24 is located in the cloud, and its input end and analysis unit 23
The output terminal is configured to send the coupon with the consumption habit tag and patent information to the user during the consumption habit tag period of the user.
其工作原理是：用户在记录单元 21
记录消费品对应的类型标签，记录用户购买消费品类型标签及购买时间，上传单元 22 向云端上传所述用户购买消费品类型标签及时间，分析单元 23
根据所述标签在特定时段的重复次数，将重复次数最多的标签所在的时段确定为用户的消费习惯标签时段，发送单元 24
在所述用户的消费习惯标签时段向用户发送具有所述消费习惯标签的优惠以及专利信息。 Its working principle is: the user is in the recording unit 21
The type label corresponding to the consumer product is recorded, the user purchases the consumer product type label and the purchase time, and the uploading unit 22 uploads the user purchase consumer product type label and time to the cloud, and the analyzing unit 23
Determining, according to the number of repetitions of the label in a specific time period, the period in which the label with the most repetition is located is the user's consumption habit label period, and the sending unit 24
The offer with the consumption habit tag and the patent information are sent to the user during the consumer's consumption habit tag period.
该发明通过记录用户消费情况，分析用户消费习惯，从而更加有针对性的根据用户习惯的消费时段发送消费卷，同时用户也能更加快速的掌握最新的符合自己消费习惯的消费信息，并通过使用技术后推送专利信息而彰显了专利（申请）权人的权益。
The invention analyzes the user's consumption habits and analyzes the user's consumption habits, so that the consumption volume is more targeted according to the consumption time of the user's habits, and the user can also quickly grasp the latest consumption information in accordance with his own consumption habits, and by using After the technology pushes the patent information, it highlights the rights of the patent (application) right holder.
以上仅为本发明的较佳实施例而已，并不用以限制本发明，凡在本发明的精神和原则之内所作的任何修改、等同替换和改进等，均应包含在本发明的保护范围之内。
The above are only the preferred embodiments of the present invention, and are not intended to limit the present invention. Any modifications, equivalents, and improvements made within the spirit and scope of the present invention should be included in the scope of the present invention. Inside.
Claims (2)
- 一种推荐优惠卷时技术背景的推送方法，其特征在于，所述方法包括如下步骤： A method for pushing a technical background when recommending a coupon, characterized in that the method comprises the following steps:记录消费品对应的类型标签，记录用户购买消费品类型标签及购买时间；Record the type label corresponding to the consumer product, record the user's purchase of the consumer product type label and the purchase time;向云端上传所述用户购买消费品类型标签及时间；Uploading the user-purchased consumer product type label and time to the cloud;根据所述标签在特定时段的重复次数，将重复次数最多的标签所在的时段确定为用户的消费习惯标签时段；Determining, according to the number of repetitions of the label in a specific time period, a period in which the label with the most repetition is located is a period of consumption of the user;在所述用户的消费习惯标签时段向用户发送具有所述消费习惯标签的优惠券，并向用户推送专利信息。A coupon having the consumption habit tag is sent to the user during the consumer habit tag period of the user, and the patent information is pushed to the user.
- 一种推荐系统，其特征在于，所述推荐系统包括：A recommendation system, wherein the recommendation system comprises:记录单元，上传单元，分析单元，发送单元，其中：Recording unit, uploading unit, analyzing unit, sending unit, wherein:记录单元，位于本地，用于记录消费品对应的类型标签，记录用户购买消费品类型标签及购买时间；a recording unit, located locally, for recording a type label corresponding to a consumer product, recording a user-purchased consumer product type label and a purchase time;上传单元，位于本地，其输入端与记录单元输出端连接，用于向云端上传所述用户购买消费品类型标签及时间；The uploading unit is located at the local end, and the input end thereof is connected to the output end of the recording unit, and is configured to upload the user-purchased consumer product type label and time to the cloud;分析单元，位于云端，用于根据所述标签在特定时段的重复次数，将重复次数最多的标签所在的时段确定为用户的消费习惯标签时段；The analyzing unit is located in the cloud, and is configured to determine, according to the number of repetitions of the label in a specific time period, a period in which the label with the most repetition is located as a user's consumption habit label period;发送单元，位于云端，其输入端与分析单元输出端连接，用于在所述用户的消费习惯标签时段向用户发送具有所述消费习惯标签的优惠券以及专利信息。The sending unit is located in the cloud, and the input end thereof is connected to the output of the analyzing unit, and is configured to send the coupon with the consumption habit label and patent information to the user during the consumption habit tag period of the user.
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