US1848854A - urich - Google Patents

Description

March 8, 1932. B. URI'CH I 1,848,854

EASEL AND SUPPORT THEREFOR Filed March 30, 1929 I N VEN TOR.

A TTORNEY.

. special support 'or leg of the easel so as to- Patented Mar 8,1932:

BE'NJ'AMIN'VURIVGH, or Y EASEL AND surroitr amass i i 7 Application filed March so, 1929} a mo; 1,356;

The invention relates to easels designed to stand'upon show-cases-in'stores, and to display to the public in an attractive manner,

the articles supported on the front of the 5: easel and ofiered for sale. 7 V The invention i'sembodied in a very simple construction, which can be produced at a great economy in cost when compared to that of similar structures, in that the time and 1 labor required in forming and attaching the constitutea permanent part ofthe structure 7 are eliminated. g

In a specific embodiment, the invention light material of acceptable rigidity, and

single, detachable supporting leg made of resilient but pliable wire, formed with a coil at one'end, the coiled end being adapted to be engaged with an edge of the easel by friction to an economy in transportation and storage costs.

The coil at the top of the supporting leg is also adapted to hold a price card.

pointed out in the appended claims; I

In the accompanying drawings:

Figure 1 is a perspective view, looking from one side, of my lmproved easel supporting;

leg, such supporting leg being broken away. intermediate its ends to save space in the drawings. 1 Fig. 2 is an edge View of theupper part of the improved leg. 1

display card or easel, illustrating the manner in which it is supported in display position by my improved easel supporting leg, and showing also the utilization of the said leg resides in an easel of cardboardor other condition.

The novelty of the invention will be 1 V A great advantage residing in my construc- Fig. 3 1s a rear view, in perspectlve, of a economy involved in the manufacture of the support, in that no operation of attaching for the purpose. of maintaining a price card ontheeasela. 1

"Fig, 4- is an edgeview of the upper part of the structureshownin Fig. 3, and illustrat-v ing-rnore clearlythe co operati on of the parts.

' Fig.-5' shows a slightimcdificatijon in" the manner oflengaging theleg with theeasel. V

. In the dra'w-ings,the numerallo illustrates an easel of card-board or otherlike material-1,

designedito stand upon ashow case, on be 9 otherwise arranged so as to display to customers the light articles carried by the easel and offered for sale. i I

In forming the leg for the saideasel, I select a piece of straight wire 11 of suitable length, and provide at one end thereof a plurality of coilsl2. I The wire should be re silient, so as tov influence the coils into 0011- tact, but pliable or flexible enough to permit its-straight run to be easily bent near its coiled r ends, and in ordinary usemaintain-itsbent The leg' is applied to theeasel bypassing the upper edge of theeasel between two of the coils, so as to effect only a frictional engagement of the parts, in the manner illustrated in "Figs. 3 and 4, and the wire'll is then bentoutwardly at a point near the coil, so as to maintain the face of the easel in an inclined but substantially upright position. .As thus arranged, the easelwill be sufliciently supported in its position of display.

A marker, or priceindicating tag 13, may be inserted. between the coils 12 atthe' top, so as to inform the contemplating purchaser as to' the price at which the articles displayed on the easel are to be sold.

, In'Fig. 5', I have illustrated aslight modifi cation of the manner of supporting the easel.

In such modification, I make a transverse slit 14 through the easel, and engage the coil atthe upper end of the leg with the easel by in setting the edge of the easel atone side of the slit between thecoils, as before.

tion lies in the economy of space required in packing quantities of the easels and their sup ports. A further'great advantage lies inthe the support permanently to the easel is required.

Having thus described my invention, What I claim and desire to secure by Letters Patent of the United States, is:

1. An easel for displaying articles of merchandise comprising a sheet and a supporting leg therefor, the said leg'being constituted of a length of wire coiled at its upper end, with an edge of the sheet frictionally engaged between the coils, such engagement constituting the sole connection between the sheet and tlie supporting leg.

2. An easel for displaying articles of inerchandise comprising a sheet and a supporting leg therefor, the said leg being constituted of a length of wire coiled at its upper end, with the upper edge'or" the sheet frictionally engagcd between the coils, such engagement con stituting the sole connection between the sheet anc the supporting le In testimony whereof, I have signed my name at Milwaukee, this 7th day of March,

B. URICH.

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