KR20230047888A - Method for providing information on recommendation items and apparatus thereof - Google Patents

Abstract

According to an embodiment, a method for providing information on recommendation items comprises the steps of: displaying a page including information on ordered items and objects for order processing on the ordered items; performing order processing on the ordered items based on the selection of the objects; and displaying a scroll window that includes information on the recommended items included in one or more recommended categories while partially overlapping the page, in response to the progress of the order processing, and displaying at least part of the information on the ordered items in a non-overlapping area. In the scroll window, one of one or more first areas for displaying each of the one or more recommended categories is only partially displayed. According to another embodiment, a device for implementing the method or a computer-readable recording medium storing a program for performing the method can be provided. Therefore, user convenience and ordering efficiency can be increased.

Description

Method for providing information on recommendation items and apparatus thereof

The present disclosure is intended to provide a user with information on recommended products by category through the user's terminal when the user processes an order for products.

E-commerce is being implemented in earnest, and numerous users are purchasing goods through the Internet.

Users use a terminal provided with a display to receive information on various items belonging to a very wide category through the Internet. That is, the user identifies information on a product to be ordered based on product information provided through the screen of the terminal and orders the product.

Recently, e-commerce services are being provided by various e-commerce platform companies, and there are various methods of providing information on various products under each e-commerce platform.

In addition, efforts are being made to provide information on recommended products other than the product to be ordered beyond simply providing a service for users to select and order products. In this way, the e-commerce platform provides users with various information related to these products, so that when ordering products, the user is provided with various information related to the product, provides information on necessary products other than the product to be ordered by various categories, and Sales growth is based on this.

Furthermore, users receiving e-commerce services do not want to be provided with various information or functions related to ordering products through a complicated process. In recent years, users using e-commerce often process orders for products through a limited mobile display screen called a user terminal, unlike a computer monitor. Therefore, providing information on various recommended items on the limited display of the user terminal not only needs to consider the development difficulty of the user interface, but must also be done efficiently within a range that does not impair the user's convenience. It is important how to implement it on the display of the terminal. As such, in implementing the e-commerce platform, efforts to improve user convenience need to be continuously made.

An object of the present disclosure is to provide a user interface for providing a user with information on various recommended products included in various recommended categories while the user is proceeding to place an order for products.

Objects that can be derived through the following embodiments are not limited to the above-mentioned purposes, and other objects and advantages not mentioned above can be understood by the following description and will be more clearly understood by the embodiments. will be. In addition, it will be easily seen that the objects and advantages that can be derived through the embodiments can be realized by the means and combinations shown in the claims.

A method for providing information on recommended products according to an embodiment, comprising: displaying a page including information on ordered products and an object for processing an order for the ordered products; proceeding with order processing for the ordered product based on the selection of the object; In response to the progress of order processing, a scroll window including information on recommended products included in at least one recommended category is displayed in a partially overlapping form on the page, and information on ordered products is displayed in the non-overlapping area. A method may be provided, including displaying at least a portion of the screen, wherein one of the at least one first area for displaying each of the at least one recommendation category is only partially displayed on the scroll window.

According to an embodiment, the displaying of the scroll window may include displaying at least a portion of information about the order product from the top of the page to a preset minimum height in a non-overlapping area.

Receiving a predetermined input in a scroll window according to an embodiment; and displaying information on recommended items included in at least one recommendation category not displayed on the scroll window based on a predetermined input.

Determining information on other products that other users who have inquired about the order product according to an embodiment have inquired about; and determining information on another product as information on a recommended product included in a first recommendation category among at least one recommendation category.

Determining whether an item classified as a large-capacity item exists among other items related to the order item according to an embodiment; and determining product information classified as a large-capacity product as information on a recommended product included in a second recommendation category among at least one recommendation category, when product information classified as a large-capacity product exists. can be provided.

Determining whether product information classified as a premium grade product exists among other products related to the order product according to an embodiment; And if product information classified as a premium grade product exists, determining product information classified as a premium grade product as information on a recommended product included in a second recommendation category among at least one recommendation category. A method may be provided.

Determining whether product information classified as a cost-effectiveness grade product exists among other products related to the order product according to an embodiment; and if product information classified as a cost-effectiveness grade product exists, determining product information classified as a cost-effectiveness grade product as information on a recommended product included in a second recommendation category among at least one recommendation category. A method may be provided.

If the order item is food according to an embodiment, selecting food of a plurality of categories different from the category of the order item according to a predetermined condition; and determining information on the food selected according to a predetermined condition as information on a recommended product included in a third recommendation category among at least one recommendation category.

If the order product is food according to an embodiment, determining whether or not a delivery fee will be added based on a predetermined condition upon delivery of at least one product included in a cart including the order product; and adding a second area to the scroll window for displaying at least one item that satisfies a predetermined condition when it is determined that the shipping cost will be added, wherein the second area has a shape different from that of the first area. Indicated, a method may be provided.

According to another embodiment, an apparatus for providing information on a recommended product includes a transceiver; display; Memory; and a processor, wherein the processor controls a display to display a page including information about the ordered product and an object for processing an order for the ordered product by executing a command stored in a memory, and based on the selection of the object. Controls the transceiver to transmit a signal requesting the progress of order processing to the server, and controls the transceiver to receive information on recommended products included in at least one recommendation category in response to the progress of order processing, Displaying a scroll window including information on recommended products included in at least one recommended category in a form partially overlapping the page, and controlling the display to display at least a portion of the information on the ordered product in the non-overlapping area, , A device for controlling a display such that one of at least one first area for displaying each of at least one recommendation category is only partially displayed on the scroll window.

According to an embodiment, the processor controls the display to display at least a portion of the information on the ordered product from the top of the page to a preset minimum height in the non-overlapping area.

According to an embodiment, the processor is further configured to control a display to display information about recommended items included in at least one recommendation category not displayed on the scroll window based on a predetermined input obtained from the scroll window. can be provided

According to an embodiment, the processor may include a transmitting and receiving unit to receive, from the server, information on a recommended product included in a first recommendation category among at least one recommendation category, information on another product searched by other users who have inquired about an ordered product. An apparatus may be provided that is further configured to control a display to display information on a recommended item included in the received first recommendation category in a scroll window.

According to an embodiment, the processor controls the transceiver to receive product information on an item classified as a large-capacity item among other items related to the ordered product from the server, and transmits the item information on the received item classified as a large-capacity item to at least one. An apparatus may be provided that is further configured to control a display to display information on a recommended item included in a second recommendation category among one recommendation category on a scroll window.

According to an embodiment, the processor controls the transceiver to receive product information classified as a premium grade product among other products related to the ordered product from the server, and classifies the received product information as a premium grade product into at least one recommendation category. An apparatus may be provided that is further configured to control a display to display on a scroll window as information about recommended items included in a second recommendation category.

According to an embodiment, the processor controls the transceiver to receive product information classified as a cost-effectiveness grade product among other products related to the ordered product from the server, and the product information classified as a cost-effectiveness grade product is classified into at least one recommendation category. An apparatus may be provided that is further configured to control a display to display on a scroll window as information about recommended items included in a second recommendation category.

According to an embodiment, when the ordered product is food, the processor controls the transceiver to receive information on food selected from among a plurality of categories of food different from the category of the ordered product from the server according to a predetermined condition, and sends the selected food to the server. An apparatus further configured to control a display to display information on a recommended item included in a third recommendation category among at least one recommendation category on a scroll window may be provided.

According to an embodiment, when the order product is food and a delivery fee is added based on a predetermined condition upon delivery of at least one item included in a cart containing the order item, the processor may select at least one item that satisfies the predetermined condition. An apparatus may be further configured to control the display so as to add and display a second area for displaying the items in the scroll window, wherein the second area is displayed in a form different from that of the first area.

According to another embodiment, a non-transitory computer-readable storage medium that is executable by at least one processor included in a computer system and includes instructions for causing a computer system to perform a method of providing information on recommended items, A method for providing information on a product includes: displaying a page including information on the ordered product and an object for processing an order for the ordered product; proceeding with order processing for the ordered product based on the selection of the object; In response to the progress of order processing, a scroll window including information on recommended products included in at least one recommended category is displayed in a partially overlapping form on the page, and information on ordered products is displayed in the non-overlapping area. A non-transitory computer-readable storage medium may be provided, including displaying at least a portion of the screen, wherein one of the at least one first area for displaying each of the at least one recommendation category is only partially displayed on the scroll window. .

In the process of processing an order for a product through various embodiments provided in the present disclosure, by providing a user interface capable of providing information on various recommended items included in various recommended categories to the user, in the process of processing the order of the user. Even if information on recommended products is provided, the user's convenience of use is prevented from being impaired, and information on other necessary items other than the items the user wants to order is provided so that the order can be placed together. Efficiency can be improved, and at the same time, the sales of the entity operating the e-commerce platform can be improved.

In addition to the above effects, specific effects that can be derived will be described together while explaining specific details for carrying out the present invention.

1 is a block diagram of an apparatus for displaying information on recommended items to a user according to an exemplary embodiment.
2 is a flowchart illustrating a method of providing information on a recommended product according to an exemplary embodiment.
3 is a diagram illustrating a method of displaying products belonging to a recommendation category according to processing of order progress of ordered products according to an exemplary embodiment.
4 is a diagram for explaining a method of displaying a scroll window according to an exemplary embodiment.
5 illustrates a method of determining information on other products that other users who have inquired about ordered products provide as information on recommended products included in a first recommendation category among at least one recommendation category, according to an embodiment. show
6 is a diagram of determining whether an item classified as a large-capacity item, a premium class item, and/or a cost-effectiveness class item exists among other items related to an order item according to an embodiment, and is included in a second recommendation category among at least one recommendation category. It shows a method of providing information on recommended products.
7 , according to an embodiment, when an order product is food, a plurality of categories of food different from the category of the order product are selected according to a predetermined condition, and information on the selected food according to the predetermined condition is displayed in at least one recommended category. It shows a method of providing information on recommended articles included in the third recommendation category among the third recommendation categories.
8 and 9 show, according to an embodiment, when the order product is food, it is determined whether or not a shipping cost will be added based on a predetermined condition upon delivery of at least one product included in the cart containing the order product in advance. A method of adding a second area for displaying at least one item that satisfies the determined condition to the scroll window is shown.
10 is a diagram for explaining a method of displaying a scroll window according to the number of recommended categories to be provided according to an order progress process of a product according to an exemplary embodiment.

Hereinafter, it will be described in detail with reference to the drawings so that those skilled in the art related to the embodiments can easily carry out. The following embodiments may be implemented in many different forms and are not limited to the embodiments described herein.

The suffix "part" for components used in the following description is given or used interchangeably in consideration of ease of writing the specification, and does not itself have a meaning or role distinct from each other.

For a clear description, parts irrelevant to the description are omitted, and the same reference numerals are assigned to the same or similar components throughout the specification. In addition, some embodiments are described in detail with reference to exemplary drawings. In adding reference numerals to components of each drawing, the same components may have the same numerals as much as possible even if they are displayed on different drawings. In addition, in describing the present disclosure, if it is determined that a detailed description of a related known configuration or function may obscure the gist of the embodiments, the detailed description may be omitted.

In describing the components of the embodiments, terms such as first, second, A, B, (a), and (b) may be used. These terms are only used to distinguish the component from other components, and the nature, sequence, order, or number of the corresponding component is not limited by the term. When it is described as "connected", "coupled" or "connected" between certain components, any other components may be directly connected or connected, and other components are "interposed" between each component, or each component It should be understood that may be "connected", "coupled" or "connected" through other components.

In the present disclosure, terms such as “comprises”, “consists of” or “has” are intended to indicate that there is a feature, number, step, operation, component, part, or combination thereof described in the specification, but one or other features, numbers, steps, operations, components, parts, or combinations thereof, or any combination thereof, is not precluded from being excluded in advance.

In addition, although components may be subdivided and described for convenience of description in implementing the present disclosure, these components may be implemented in one device or module, or one component may be implemented in a plurality of devices or modules. It may be divided into and implemented.

1 is a block diagram of an apparatus 100 displaying information on recommended items to a user according to an exemplary embodiment.

According to an embodiment, the device 100 may include a transceiver 110, a display 120, a memory 130, and a processor 140.

According to an embodiment, the device 100 may include a transceiver 110 configured to communicate with various types of external devices and servers according to various types of communication methods. According to an embodiment, communication technologies used by the transceiver 110 to transmit and receive information include Global System for Mobile communication (GSM), Code Division Multi Access (CDMA), Long Term Evolution (LTE), 5G, and Wireless LAN (WLAN). ), Wi-Fi (Wireless-Fidelity), Bluetooth™ (Radio Frequency Identification), RFID (Radio Frequency Identification), Infrared Data Association (IrDA), ZigBee, NFC (Near Field Communication), and the like may be included.

Specifically, the transceiver 110 may include at least one of a Wi-Fi chip, a Bluetooth chip, a wireless communication chip, and an NFC chip. The processor 140 may control the transceiver 110 to perform communication between various external devices and the device 100 . The Wi-Fi chip and the Bluetooth chip may perform communication using a WiFi method and a Bluetooth method, respectively. In the case of using a Wi-Fi chip or a Bluetooth chip, various types of connection information such as an SSID and a session key are first transmitted and received, and various types of information can be transmitted and received after communication is connected using the same. The wireless communication chip refers to a chip that performs communication according to various communication standards such as IEEE, ZigBee, 3rd Generation (3G), 3rd Generation Partnership Project (3GPP), and Long Term Evolution (LTE). The NFC chip refers to a chip that operates in a Near Field Communication (NFC) method using a 13.56 MHz band among various RF-ID frequency bands such as 135 kHz, 13.56 MHz, 433 MHz, 860 to 960 MHz, and 2.45 GHz.

According to an embodiment, the device 100 may communicate with the server 150 in a wired or wireless manner through the transceiver 110, and the device 100 may select various recommendation categories based on information received from the server 150. A user interface for providing information on various included recommended items may be provided through the display 120 .

According to an embodiment, the display 120 is a component for displaying various information processed by the processor 140 . According to an embodiment, a user may be provided with various types of information based on information displayed on the display 120 .

According to an embodiment, the display 120 may include a display panel and a controller (not shown) that controls the display panel. The display panel may be implemented with various types of displays such as a liquid crystal display (LCD), an organic light emitting diode (OLED) display, an active-matrix organic light-emitting diode (AM-OLED), a plasma display panel (PDP), and the like. . The display panel may be implemented to be flexible, transparent, or wearable. The display 120 may be combined with a touch panel (not shown) to provide a touch screen (not shown).

According to one embodiment, the device 100 may include a memory 130 for storing various information to be processed. The memory may include at least one of an internal memory (not shown) and an external memory (not shown). The built-in memory includes, for example, volatile memory (eg, DRAM (Dynamic RAM), SRAM (Static RAM), SDRAM (Synchronous Dynamic RAM), etc.), non-volatile memory (eg, OTPROM (One Time Programmable ROM) ), PROM (Programmable ROM), EPROM (Erasable and Programmable ROM), EEPROM (Electrically Erasable and Programmable ROM), Mask ROM, Flash ROM, etc.), hard disk drive (HDD), or solid state drive (SSD). can include According to an embodiment, the processor 140 may load and process a command or data received from at least one of a non-volatile memory or other components into a volatile memory. Also, the processor 140 may store data received or generated from other components in a non-volatile memory.

The external memory may include, for example, at least one of CF (Compact Flash), SD (Secure Digital), Micro-SD (Micro Secure Digital), Mini-SD (Mini Secure Digital), xD (extreme Digital), and Memory Stick. can include

The memory 130 may store various programs and data used for the operation of the device 100 . For example, the memory 130 may temporarily or semi-permanently store at least a portion of content or a user interface to be displayed on the display 120 .

According to an embodiment, the processor 140 may control the display 120 so that the user of the device 100 may be provided with various information. To this end, the processor 140 may control the display 120 to display various types of user interfaces.

The processor 140 may include at least one of RAM, ROM, CPU, Graphic Processing Unit (GPU), and a bus. RAM, ROM, CPU and GPU, etc. can be connected to each other through a bus.

The CPU accesses the memory and performs booting using the O/S stored in the memory. In addition, various operations are performed using various programs, contents, data, etc. stored in the memory.

The ROM stores instruction sets for system booting. For example, when a turn-on command is input and power is supplied to the device 100, the CPU may copy the OS stored in the memory to the RAM according to the command stored in the ROM, and execute the OS to boot the system. When booting is completed, the CPU copies various programs stored in the memory to the RAM, and executes the programs copied to the RAM to perform various operations. When booting of the device 100 is completed, the GPU displays a UI screen on the area of the display 120 . Specifically, the GPU may create a screen displaying an electronic document including various objects such as content, icons, and menus. The GPU calculates attribute values such as coordinate values, shape, size, and color of each object to be displayed according to the layout of the screen. Also, the GPU may generate screens of various layouts including objects based on the calculated attribute values. The screen generated by the GPU may be provided to the display 120 and displayed in each area of the display 120 .

The processor 140 may communicate with the transceiver 110, the display 120, and the memory 130 included in the device 100 to implement various embodiments for providing information on recommended items described below. there is.

2 is a flowchart illustrating a method of providing information on a recommended product according to an exemplary embodiment.

According to an embodiment, the device 100 may display a page including information about the order product and an object for processing the order for the first product in step S210.

According to an embodiment, the device 100 may receive and display information on ordered products from the server 150 . According to an embodiment, the user of the device 100 is provided with a page including information on the displayed order product and an object for processing an order for the order product through the display 120 and performs an operation for ordering the order product. can be done

According to an embodiment, an object for order processing may be various types of objects that a user can select on a displayed user interface during the process of ordering and paying for products, such as a shopping cart icon and a purchase icon.

According to an embodiment, a page displaying information on ordered products and objects for order processing of ordered products may correspond to a single detail page (SDP) for ordered products.

According to an embodiment, a page displaying information about ordered products and an object for order processing of the ordered products may correspond to a page displaying a plurality of products including the ordered products in a grid form. That is, the page provided for processing the order for the ordered product does not necessarily need to be construed as being a detailed page for the ordered product, and pages in various formats capable of processing the order for the ordered product may be provided for order processing. there is.

According to an embodiment, the apparatus 100 may proceed with order processing for ordered products based on the object selection in step S220. That is, the apparatus 100 may process order progress through selection of an object displayed in relation to the order product on the page displayed in step S210.

According to an embodiment, in response to order processing in step S230, the device 100 displays a scroll window including information on recommended products included in at least one recommended category in a form partially overlapping the page. and display at least a part of the information on the first item in the non-overlapping area. That is, the user selects an object displayed on the device 100 and proceeds with order processing, thereby transmitting predetermined information indicating the progress of order processing to the server 150, and in response to the progress of order processing, the server 150 ), a user interface may be configured and displayed based on information on recommended categories and/or information on recommended products received from ).

3 is a diagram illustrating a method of displaying products belonging to a recommendation category according to processing of order progress of ordered products according to an exemplary embodiment.

Referring to FIG. 3 , according to an embodiment, the device 100 may display a detail page 300 for an ordered product.

According to an embodiment, the detailed page 300 includes various information on the ordered product (eg, product name, product image, product price, discount rate, expected delivery date, shipping cost, etc.) and an object for order processing for the ordered product ( 302) may be included. Referring to FIG. 3 , it can be seen that the object 302 for order processing is a shopping cart input icon. However, the object 302 for order processing does not need to be limited to only the shopping cart input icon, and may include various objects for order processing, such as a purchase icon. 302 will be described on the premise that it is a shopping cart input icon.

Referring to FIG. 3 , according to an embodiment, the device 100 may display a page 340 displaying a plurality of items including ordered items in a grid form, and the user is included in the page 340. Order processing may be performed by selecting the information about the ordered product and the object 342 for order processing of the displayed order product related thereto.

According to an embodiment, the device 100 is included in at least one recommendation category in a form partially overlapping the page 302 or 340 in response to order processing based on the selection of the object 302 or 342. A scroll window 330 including information on recommended products may be displayed, and at least a portion of information 322 on ordered products may be displayed in a non-overlapping area. The device 100 displays the scroll window 330 in a form overlapping the page 302 or 340 being displayed so that it can be known that the ordered product is a recommended product included in a recommended category related to the ordered product, and at the same time. By reducing and displaying only a portion 322 of the information about , the amount of information included in the scroll window 330 provided in the non-overlapping area may be increased, thereby providing a service of rich recommendation categories to the user.

According to an embodiment, the device 100 may display a scroll window 330 including at least one first area 332, 336 for displaying at least one recommended category, respectively, and each category area corresponds to Recommended articles included in the category may be displayed. According to an embodiment, in displaying information related to at least one recommendation category in response to selection of an object, the device 100 may display information related to at least one recommendation category among at least one first area 332 and 336 for displaying each of the at least one recommendation category. One can partially display. Referring to FIG. 3 , a first area 336 displayed last among at least one first area 332 and 336 may be displayed only partially unlike other first areas 332 . Accordingly, the user of the device 100 can recognize that the scroll window 330 includes more information in addition to the information displayed on the scroll window 330 displayed as a result of processing the order progress, even if the additional indicator is not displayed. there is.

According to an embodiment, each of the at least one category area 332 and 336 may include text information 333 indicating a category and an icon 334 for further providing information on various recommended products included in the corresponding category. there is.

According to an embodiment, the type of at least one category includes not only a category based on the type of each item (eg, meat, refrigerated food, meal kit, seafood, fruit, vegetable, etc.), but also various types set by the server 150. Various categories that can be classified according to conditions may be included. For example, the server 150 may include a category including other items searched by other users who have inquired about ordered items, a category including items classified as bulk items, a category including items classified as premium grade items, Category including items classified as cost-effective items, categories including items ordered together by other users who have purchased ordered items, category items including ordered items, and items of other categories ordered together by other users who have purchased items are sorted. It is possible to determine the classified category and the like. As such, the types of categories that can be provided on the scroll window 330 may include various categories determined by the server 150 .

According to an embodiment, information on recommended products included in each recommendation category displayed on at least one of the first regions 332 and 336 may be differently displayed based on a left and right scroll input.

According to an embodiment, the selection and arrangement of the items displayed in the first areas 332 and 336 may be based on the characteristics of the user who processed the order. According to an embodiment, the server 150 may store information on various user characteristics such as the user's gender, age, occupation, hobbies, and order history, and based on this, determine recommended items and recommended categories and display them in any order. You can decide and save it. According to an embodiment, the server 150 may determine information about products ordered by other users having the same or similar user characteristics based on the user characteristics of the user who processed the order. The device 100 may determine and display recommended categories and/or recommended articles included in the recommended categories in an order based on information received from the server. For example, a recommended category and/or recommended products included in the recommended category may be sorted and displayed according to information about sales volume, sales profit rate, rating, and the like.

4 is a diagram for explaining a method of displaying a scroll window according to an exemplary embodiment.

According to an embodiment, the device 100 displays a bottom sheet (bottom sheet) at the lower end of the page 400 displaying the object when processing the order according to information on the ordered product and/or selection of an object for proceeding with the order of the ordered product. The scroll window 402 may be displayed in the form of a sheet.

According to an embodiment, the device 100 is included in the scroll window 402 based on a predetermined input (eg, scrolling up and down) 404 for moving to the upper and lower ends received from the scroll window 402, but is currently included in the scroll window 402. Information that is not displayed may be further displayed.

According to an embodiment, the device 100 may start to further display information related to at least one recommendation category based on a predetermined input 404 received on the scroll window 402, and the predetermined input 404 One 456 of the at least one first area 454 and 456 for displaying each of the at least one recommendation category included in the scroll window 402 displayed in response to the input may be partially displayed.

According to an embodiment, when a predetermined input 404 is received in the scroll window 402, the device 100 displays an enlarged scroll window 452 in which the size of the scroll window 402 is increased, thereby displaying the scroll window ( 452), information on recommended articles included in various recommended categories may be displayed.

5 illustrates a method of determining information on other products that other users who have inquired about ordered products provide as information on recommended products included in a first recommendation category among at least one recommendation category, according to an embodiment. show

According to an embodiment, the device 100 transmits information about other products that other users who searched for ordered products searched for together with information about recommended products included in a first recommendation category among at least one recommendation category to the server 150. Information on recommended articles received from and included in the received first recommendation category may be displayed on the scroll window.

According to an embodiment, the server 150 may determine information on other products that other users who have inquired about ordered products have also inquired about. That is, the server 150 may determine and store a first recommendation category in which items ordered together with ordered items are classified based on determining what items are searched together with ordered items. According to an embodiment, the server 150 transmits information about recommended products included in the first recommendation category in response to receiving information indicating that an object for order processing of ordered products is selected from the device 100. It can be sent to the device 100. The apparatus 100 may display information related to the received first recommendation category (eg, the first recommendation category and information on recommended products included in the first recommendation category) on the scroll window.

According to an embodiment, recommended articles included in the first recommendation category may be arranged in order according to a predetermined criterion. For example, the server 150 may rank ordered products according to various criteria, such as the number of inquiries by other users, the number of orders by other users, sales, and profit rate. The device 100 receives information on recommended products included in the first recommendation category and ranking information among the recommended products from the server 150, and displays the products included in the first recommendation category in order on the scroll window according to the predetermined rank. can be displayed

According to an embodiment, there may be a plurality of first areas for displaying information on recommended products included in the first recommendation category. That is, in the plurality of first areas, the apparatus 100 may classify other items searched together with the ordered items by other users who have processed ordered items by type and include them in the respective first areas 510 , 520 , and 530 . there is. That is, referring to FIG. 5 , the device 100 selects recommended items included in the first recommendation category for other items searched together with the ordered item by other users who have ordered the ordered item (eg, vegetables). Recommended products classified by type (for example, divided into fruits, meat, and marine products) may be individually displayed in the plurality of first areas 510, 520, and 530 as recommended items included in a plurality of first recommendation categories. .

6 is a diagram of determining whether an item classified as a large-capacity item, a premium class item, and/or a cost-effectiveness class item exists among other items related to an order item according to an embodiment, and is included in a second recommendation category among at least one recommendation category. It shows a method of providing information on recommended products.

According to an embodiment, the server 150 may determine and store predetermined items as large-capacity items, premium-grade items, and/or cost-effectiveness-grade items as types of items related to ordered items. According to an embodiment, when the server 150 receives information indicating that order processing of ordered items is being processed from the device 100, items related to the ordered items include large-capacity items, premium class items, and/or cost-effectiveness class items. If predetermined products exist, information on them may be transmitted to the device 100 as information on recommended products included in the second recommendation category. According to an embodiment, the device 100 may display a scroll window based on information about recommended items included in the second recommendation category received from the server 150 .

According to an embodiment, in the case of items related to ordered items, items of a non-existent grade among predetermined items such as large-capacity items, premium-grade items, and/or cost-effectiveness-grade items are not displayed as recommended items included in the second recommendation category. may not be For example, when there is no large-capacity product related to the ordered product, the device 100 may display only information on premium grade products and cost-effectiveness grade products as information on the second recommendation category.

According to an embodiment, the server 150 may preset a large-capacity product, a premium-class product, and a cost-effectiveness-grade product as product grade information.

According to an embodiment, the server 150 may pre-determine and store items configured to be sold in large quantities, such as bundled products, as large-capacity items.

According to an embodiment, the server 150 classifies product brands according to a preset criterion, thereby pre-determining whether products of each brand are premium-grade products or cost-effectiveness-grade products and storing the same. According to an embodiment, the server 150 may relatively determine whether the product is a premium grade product or a cost-effectiveness grade product through a ranking of each brand of the product. According to an embodiment, the server 150 determines whether there is a premium grade product and/or a cost-effectiveness grade product compared to the brand of the ordered product, and in response to receiving information indicating that order processing for the ordered product is in progress, the server 150 places an order. Information on a relatively premium grade product and/or cost-effectiveness grade product compared to a product brand may be provided to the device 100 as information on a recommended product included in the second recommendation category.

Referring to FIG. 6 , according to an exemplary embodiment, when the ordered product is meat, the device 100 displays information on a large-capacity product related to the ordered product on a first area 610 as a recommended product included in a second recommendation category. can do. According to an embodiment, the device 100 may display information on premium grade products related to ordered products on the first area 620 as recommended products included in the second recommendation category. According to an embodiment, the device 100 may display information on cost-effectiveness grade products related to ordered products on the first area 630 as recommended products included in the second recommendation category.

7 , according to an embodiment, when an order product is food, a plurality of categories of food different from the category of the order product are selected according to a predetermined condition, and information on the selected food according to the predetermined condition is displayed in at least one recommended category. It shows a method of providing information on recommended articles included in the third recommendation category among the third recommendation categories.

According to an embodiment, the server 150 may classify products corresponding to food by type, determine and store the sales profit rate for each food type and/or the sales profit rate of individual products included in each food type. For example, the server 150 determines and stores the sales profit rate for each type of food, such as vegetables, fruits, meat, and aquatic products, and/or each individual item included in the food type, such as vegetables, fruits, meat, and aquatic products. The sales profit margin of can be determined and stored. According to an embodiment, the server 150, as a response to receiving information indicating that order processing for food is being received from the device 100, has a sales profit margin that satisfies a predetermined condition (e.g., ordered goods). and information on other food types and/or individual items having a higher sales profit rate than the food type included in the order item may be transmitted to the device 100 . The device 100 may display the received information as information on recommended items included in the third category.

Referring to FIG. 7 , according to an embodiment, when the ordered product is food, information on a recommended product determined according to a predetermined condition (eg, an ordered product and/or a product including the ordered product) is provided. At least one first area for displaying information on recommended products included in the third category on the scroll window 700 (information on food types and/or individual products having a relatively high sales profit rate compared to food types) 710, 720) can be displayed.

8 and 9 show, according to an embodiment, when the order product is food, it is determined whether or not a shipping fee will be added based on a predetermined condition upon delivery of at least one product included in a cart containing the order product. A method of adding a second area for displaying at least one item satisfying a predetermined condition to the scroll window is shown.

According to an embodiment, when ordering food, delivery may be performed in a different delivery method (eg, early morning delivery, frozen packaging, etc.) compared to other general products. According to an embodiment, the server 150 may determine to add a predetermined delivery fee based on a predetermined condition when ordering such food. For example, it may be determined in advance that a relatively high shipping fee is added when the volume is large, or that no shipping fee is added when purchasing a certain amount or more.

According to an embodiment, the server 150 may pre-determine and store categories including deliverable items together with food. According to an embodiment, whether each item can be delivered together with food may be determined in advance based on the category of the item and/or characteristics of the individual item.

For example, the server 150 may store length, volume, weight, and/or price information on items, and based on this, length, volume, weight, and/or price information among items included in the household goods category. Items whose price is below a predetermined standard may be pre-determined and stored as food and deliverable items. That is, when processing an order for food from the server 150, the device 100 determines the length, volume, weight and / Alternatively, a product having a price may be provided as a recommended product.

Referring to FIG. 8 , the device 100 may display a scroll window 810 based on the progress of food order processing, and provide recommended items for a third recommendation category on the scroll window 810. A second region 820 may be included.

According to an embodiment, in the second area 820, a guide message indicating which items are displayed in the corresponding area (eg, “Don't you need these products?”, “You can order them together to save shipping costs). Suggestive phrases such as “I have it”) can be further included to inform that shipping costs can be saved when ordering the items together with the food that has been processed.

According to an embodiment, the scroll window 810 may include not only the second area 820 but also at least one first area 830 . The first area 830 and the second area 820 may be displayed on the device 100 through a gesture such as a scroll input input to the scroll window 810 . According to an embodiment, the second area 820 may be displayed on top of the first area 830 .

According to an embodiment, the device 100 displays the second area 820 in a different form (eg, different height, different color, different font) from the first area 830, thereby reducing the first area 830. In addition to the purpose of recommending products such as, it may indicate that a recommended product is provided for the additional purpose of saving shipping costs. Referring to FIG. 9 , it can be seen that information about goods included in the second area 820 is different from that of the first area 830 in terms of image size, arrangement of images and letters, and the like, according to an exemplary embodiment.

10 is a diagram for explaining a method of displaying a scroll window according to the number of recommended categories to be provided according to an order progress process of a product according to an exemplary embodiment.

According to an embodiment, the device 100 provides at least one recommendation related to the ordered product based on the selection of the object on the page 1000 where information about the ordered product and an object for order processing are displayed. Information on categories may be displayed on at least one first area 1024 , 1033 , or 1034 of the scroll windows 1022 or 1032 . According to an embodiment, information on a recommendation category received from the server 150 for an order product for which the device 100 proceeds with order processing is displayed as a response to the selection of an object according to one case or a plurality of cases. The size of the scroll window can be different.

Referring to FIG. 10 , according to an embodiment, when information about a plurality of recommended categories received from the server 150 for an order product for which the device 100 processes an order, a plurality of categories are displayed on a scroll window 1032 . 1 areas 1033 and 1034 may be displayed, and some of the plurality of first areas 1033 and 1034 (eg, the first area 1034 displayed at the bottom) are partially displayed, thereby displaying currently displayed information. By making the user aware that other information is displayed on the scroll window 1032, the user may induce a scroll input for displaying other information included in the scroll window 1032 that is not currently displayed. That is, when there is a plurality of information on recommended categories provided according to the progress of order processing of ordered products, the scroll window 1032 includes a first area 1033 displaying the entire area and a first area 1034 displaying only a part of the area on the scroll window 1032. ) can be mixed.

Referring to FIG. 10 , according to another embodiment, when there is one recommendation category information received from the server 150 for an order item for which the device 100 processes an order, a scroll window 1022 displays one information. A first area 1024 may be displayed. In this case, since there is only one recommended category included in the scroll window 1022, unlike the case where there are a plurality of recommended categories, only the first area 1024 is displayed, indicating that only one recommended category is provided on the scroll window 1022. By making the user aware of it, it is possible to prevent the user's inconvenience from being caused through unnecessarily excessive scroll input operation.

According to an embodiment, when there is only one recommendation category, only the first area 1024 is displayed, and the first area 1024 may be partially displayed.

According to an embodiment, when there is only one recommendation category, only the first area 1024 is displayed. Thus, the entire first area 1024 may be displayed. According to an embodiment, the device 100 displays the scroll window 1022 partially displaying the first area 1024 in response to the progress of order processing, after a predetermined time has elapsed, the first area 1024 is displayed. The size of the scroll window 1022 may be adjusted so that the entirety of 1024 is displayed. The device 100 may allow the user to recognize that only one recommendation category is provided in the scroll window 1022 by partially displaying only the first area 1024 . Furthermore, the device 100 allows the user of the device 100 to display the entire first area 1024, which was partially displayed, after a predetermined time has elapsed even if there is no user's scroll input, so that the user of the device 100 can view the scroll window 1022. It is possible to improve the user's usability by avoiding unnecessarily performing a scroll input operation to receive more information of .

The method of the present disclosure described above may be provided in a manner of recording on a computer-readable recording medium as a program to be executed on a computer. That is, it may be implemented in the form of a computer-readable recording medium storing a computer program that, when executed by a processor of a computer, causes a user's device to perform a method of displaying information about a plurality of items according to the present disclosure. When executed as a program, the constituent means of this disclosure are code segments that perform necessary tasks. Programs or code segments may be stored on processor readable media.

A computer-readable recording medium includes all types of recording devices in which data that can be read by a computer or a processor included in a computer is stored. Examples of computer-readable recording devices include ROM, RAM, CD-ROM, DVD±ROM, DVD-RAM, magnetic tape, floppy disk, hard disk, optical data storage device, and the like. In addition, a computer or processor-readable recording medium may be distributed to computer devices connected to a network so that computer-readable codes may be stored and executed in a distributed manner.

The foregoing disclosures are subject to various substitutions, modifications, and changes without departing from the technical spirit of the embodiments to those skilled in the art to which the present disclosure pertains, and thus the foregoing embodiments and accompanying drawings is not limited by

Claims (1)

How to provide information about recommended products.

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