KR20100120668A - 공동체 기반 표적 광고 - Google Patents

공동체 기반 표적 광고 Download PDF

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Publication number
KR20100120668A
KR20100120668A KR1020107018812A KR20107018812A KR20100120668A KR 20100120668 A KR20100120668 A KR 20100120668A KR 1020107018812 A KR1020107018812 A KR 1020107018812A KR 20107018812 A KR20107018812 A KR 20107018812A KR 20100120668 A KR20100120668 A KR 20100120668A
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South Korea
Prior art keywords
user
message
computer
readable media
information
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Ceased
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KR1020107018812A
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English (en)
Korean (ko)
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필립 에이. 리바스
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마이크로소프트 코포레이션
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Publication of KR20100120668A publication Critical patent/KR20100120668A/ko
Ceased legal-status Critical Current

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    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00Administration; Management
    • G06Q10/10Office automation; Time management
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0255Targeted advertisements based on user history

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  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Strategic Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Finance (AREA)
  • Physics & Mathematics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Game Theory and Decision Science (AREA)
  • Human Resources & Organizations (AREA)
  • Data Mining & Analysis (AREA)
  • Operations Research (AREA)
  • Quality & Reliability (AREA)
  • Tourism & Hospitality (AREA)
  • Information Transfer Between Computers (AREA)
KR1020107018812A 2008-02-28 2009-01-28 공동체 기반 표적 광고 Ceased KR20100120668A (ko)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US12/039,400 US20090222333A1 (en) 2008-02-28 2008-02-28 Community based targeted advertising
US12/039,400 2008-02-28

Publications (1)

Publication Number Publication Date
KR20100120668A true KR20100120668A (ko) 2010-11-16

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Family Applications (1)

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KR1020107018812A Ceased KR20100120668A (ko) 2008-02-28 2009-01-28 공동체 기반 표적 광고

Country Status (13)

Country Link
US (1) US20090222333A1 (enExample)
EP (1) EP2248091A4 (enExample)
JP (1) JP5307838B2 (enExample)
KR (1) KR20100120668A (enExample)
CN (1) CN101960477A (enExample)
AU (1) AU2009217568B2 (enExample)
BR (1) BRPI0908018A2 (enExample)
CA (1) CA2716496A1 (enExample)
MX (1) MX2010009101A (enExample)
RU (1) RU2010136272A (enExample)
SG (1) SG188793A1 (enExample)
WO (1) WO2009108442A2 (enExample)
ZA (1) ZA201005429B (enExample)

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US11330024B2 (en) 2014-01-29 2022-05-10 Ebay Inc. Personalized content sharing platform

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US20120232998A1 (en) * 2011-03-08 2012-09-13 Kent Schoen Selecting social endorsement information for an advertisement for display to a viewing user
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Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US11330024B2 (en) 2014-01-29 2022-05-10 Ebay Inc. Personalized content sharing platform
US12192256B2 (en) 2014-01-29 2025-01-07 Ebay Inc. Personalized content sharing platform
US10650104B2 (en) 2014-09-29 2020-05-12 Ebay Inc. Generative grammar models for effective promotion and advertising
US11321539B2 (en) 2014-09-29 2022-05-03 Ebay Inc. Generative grammar models for effective promotion and advertising

Also Published As

Publication number Publication date
AU2009217568A1 (en) 2009-09-03
EP2248091A4 (en) 2012-11-28
AU2009217568B2 (en) 2013-12-19
RU2010136272A (ru) 2012-03-10
US20090222333A1 (en) 2009-09-03
CA2716496A1 (en) 2009-09-03
WO2009108442A2 (en) 2009-09-03
ZA201005429B (en) 2011-10-26
BRPI0908018A2 (pt) 2015-12-01
EP2248091A2 (en) 2010-11-10
WO2009108442A3 (en) 2009-10-22
MX2010009101A (es) 2010-09-09
SG188793A1 (en) 2013-04-30
JP2011515735A (ja) 2011-05-19
JP5307838B2 (ja) 2013-10-02
CN101960477A (zh) 2011-01-26

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