JP5307838B2 - コミュニティーベースのターゲット広告 - Google Patents

コミュニティーベースのターゲット広告 Download PDF

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Publication number
JP5307838B2
JP5307838B2 JP2010548770A JP2010548770A JP5307838B2 JP 5307838 B2 JP5307838 B2 JP 5307838B2 JP 2010548770 A JP2010548770 A JP 2010548770A JP 2010548770 A JP2010548770 A JP 2010548770A JP 5307838 B2 JP5307838 B2 JP 5307838B2
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Japan
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message
intended recipient
user
communication channel
information
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JP2011515735A5 (enExample
JP2011515735A (ja
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リヴァス,フィリップ・エイ
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Microsoft Corp
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Microsoft Corp
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    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00Administration; Management
    • G06Q10/10Office automation; Time management
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0255Targeted advertisements based on user history

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  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Strategic Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Finance (AREA)
  • Physics & Mathematics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Game Theory and Decision Science (AREA)
  • Human Resources & Organizations (AREA)
  • Data Mining & Analysis (AREA)
  • Operations Research (AREA)
  • Quality & Reliability (AREA)
  • Tourism & Hospitality (AREA)
  • Information Transfer Between Computers (AREA)
JP2010548770A 2008-02-28 2009-01-28 コミュニティーベースのターゲット広告 Expired - Fee Related JP5307838B2 (ja)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US12/039,400 US20090222333A1 (en) 2008-02-28 2008-02-28 Community based targeted advertising
US12/039,400 2008-02-28
PCT/US2009/032185 WO2009108442A2 (en) 2008-02-28 2009-01-28 Community based targeted advertising

Publications (3)

Publication Number Publication Date
JP2011515735A JP2011515735A (ja) 2011-05-19
JP2011515735A5 JP2011515735A5 (enExample) 2012-03-15
JP5307838B2 true JP5307838B2 (ja) 2013-10-02

Family

ID=41013882

Family Applications (1)

Application Number Title Priority Date Filing Date
JP2010548770A Expired - Fee Related JP5307838B2 (ja) 2008-02-28 2009-01-28 コミュニティーベースのターゲット広告

Country Status (13)

Country Link
US (1) US20090222333A1 (enExample)
EP (1) EP2248091A4 (enExample)
JP (1) JP5307838B2 (enExample)
KR (1) KR20100120668A (enExample)
CN (1) CN101960477A (enExample)
AU (1) AU2009217568B2 (enExample)
BR (1) BRPI0908018A2 (enExample)
CA (1) CA2716496A1 (enExample)
MX (1) MX2010009101A (enExample)
RU (1) RU2010136272A (enExample)
SG (1) SG188793A1 (enExample)
WO (1) WO2009108442A2 (enExample)
ZA (1) ZA201005429B (enExample)

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US20120166284A1 (en) * 2010-12-22 2012-06-28 Erick Tseng Pricing Relevant Notifications Provided to a User Based on Location and Social Information
US20120232998A1 (en) * 2011-03-08 2012-09-13 Kent Schoen Selecting social endorsement information for an advertisement for display to a viewing user
US9286627B1 (en) * 2011-05-04 2016-03-15 Amazon Technologies, Inc. Personal webservice for item acquisitions
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US10204351B2 (en) 2012-04-24 2019-02-12 Blue Kai, Inc. Profile noise anonymity for mobile users
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US9596205B2 (en) * 2013-08-14 2017-03-14 Yahoo! Inc. System and method for mailing list identification and representation
US11330024B2 (en) 2014-01-29 2022-05-10 Ebay Inc. Personalized content sharing platform
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US9652787B2 (en) 2014-09-29 2017-05-16 Ebay Inc. Generative grammar models for effective promotion and advertising
US20160112359A1 (en) * 2014-10-16 2016-04-21 International Business Machines Corporation Group message contextual delivery
US9641682B2 (en) 2015-05-13 2017-05-02 International Business Machines Corporation Marketing channel selection on an individual recipient basis
US10659524B2 (en) 2016-06-03 2020-05-19 International Business Machines Corporation Preferred contact decision service
US11063889B2 (en) * 2018-06-08 2021-07-13 Snap Inc. Generating interactive messages with entity assets

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Also Published As

Publication number Publication date
EP2248091A4 (en) 2012-11-28
WO2009108442A3 (en) 2009-10-22
US20090222333A1 (en) 2009-09-03
AU2009217568B2 (en) 2013-12-19
EP2248091A2 (en) 2010-11-10
RU2010136272A (ru) 2012-03-10
CN101960477A (zh) 2011-01-26
SG188793A1 (en) 2013-04-30
WO2009108442A2 (en) 2009-09-03
BRPI0908018A2 (pt) 2015-12-01
MX2010009101A (es) 2010-09-09
KR20100120668A (ko) 2010-11-16
CA2716496A1 (en) 2009-09-03
ZA201005429B (en) 2011-10-26
AU2009217568A1 (en) 2009-09-03
JP2011515735A (ja) 2011-05-19

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