KR20030076520A - the partial conversion of cybermoney into real goods - Google Patents

Abstract

PURPOSE: A method for merchandising cyber money by drawing is provided to offer entertainment and an opportunity for a large discount with the cyber money, which is additionally given to a customer buying an article at a site. CONSTITUTION: The article information including the information such as a fixed price, a cyber money condition, and a discount price is presented to each article. The customers having a constant amount of the cyber money apply to the goods presented from a seller, and the application is automatically closed if a number of the applied customer is 10. One customer drawn through an online game method receives a discount certificate instead of the set amount of the cyber money, and the lost customers give a cyber money charge. If a winner inputs a serial number of the discount certificate at an appointed shop, cash is transferred to an account of the appointed shop after confirming the serial number.

Description

Lottery's lottery real merchandise {the partial conversion of cybermoney into real goods}

The present invention relates to an e-commerce business method of partially realizing cyber money through lottery.

Existing sites are profiting from selling cyber items such as avatars and game money to consumers. Consumers have purchased these cyber items for entertainment purposes only, despite no special interest. In addition, you can earn points by shopping in the Internet shopping mall, but it is difficult to actually get profits.

Therefore, the present invention provides the cyber money additionally provided to the consumer who shops on the site, as well as the opportunity to receive a large discount as well as entertainment purposes. In other words, it aims to promote sales and activate e-commerce by giving practical participation as well as entertainment satisfaction to highly engaged consumers. Consumers have the opportunity to purchase goods at prices significantly lower than the market price using additionally received entertainment cyber money.In addition to minimizing the expenditure such as promotions, the sellers have the expense of partially merchandizing their cyber money. It is a way to activate sales by returning some of the profits to consumers.

The schematic diagram (FIG. 6) shows a procedure in which the entertainment cyber money is exchanged in part through the draw.

First, the consumer gets cyber money by shopping in the virtual space site built by the seller or purchasing an avatar. This cyber money is different from the reserve concept of a general shopping mall, so it cannot be used as a shopping or purchase payment method even if you collect a lot. Consumers can use the cyber money to enjoy services on the site (games, chats).

In the site, the seller discloses product information that the seller can purchase at a discount of 50% or more using some cyber money.

(Fig. 1) Ten people who have a certain amount of cyber money presented in the goods announcement click to register the corresponding product, and when ten people apply, they are automatically closed.

(Figure 2) Once the applicant completes the registration, he / she cannot use the cyber money of the submitted amount until the result of the winning result is received. (If you win, you have to pay the cyber money to the seller, and you will receive a discount certificate when you purchase the product at the designated dealer.)

(Fig. 3) Winners are selected by lot through a simple online game.

Winners will receive the cyber money presented on the basis of the entry criteria, and a certificate will be issued by the designated distributor to purchase the prizes at a discounted cash price. Winners can purchase specific prizes at the discounted prices indicated on the certificate. The nine missing people will pay the cyber money as a participation fee.

(FIG. 4) The seller pays the coupon amount paid by the winner to the affiliated seller to the account of the affiliated seller.

[summary]

Consumers receive additional cyber money when they shop on the Internet or purchase avatars. The cyber money cannot be used as a payment method because it is different from the concept of earning points in a general shopping mall. However, the consumer can enjoy the cyber space service built in advance using this cyber money. Cyber money is distributed among consumers through simple board games or exchange of gift items through chat. The database built on the seller's server records the member's member information and the status of cyber money. The consumer purchases the product and receives the cyber money through the server using a conventional electronic payment means, and the movement of the cyber money made through the exchange of gift items through a game or a chat is performed by the server's database. It is automatically managed through.

Sellers give consumers the ability to partially cash in on cyber money to facilitate the activation of the site. The method is as follows.

A consumer who is willing to purchase a product for a particular product that the seller discloses enters.

As an example of the present invention, if the price of the washing machine disclosed by the seller is 1 million won and possesses more than the standard cyber money (6 million cyber money in this example), the washing machine can be used for the opportunity to receive a 60% discount on the washing machine. Can be. In other words, the winner is actually paying only 400,000 won to buy a washing machine.

This is done without notice from time to time on the site or through a permanent place, and it automatically closes when 10 people click on the screen for the designated product.

At this time, 10 applicants must have cyber money more than a certain amount specified for each product. The purchase price of the one million won list price washing machine shown in the example of the present invention is a person having more than 6 million cyber money. (The discount rate is 60%, and the value of cyber money is 1/10 of cash. However, this is not a fixed rate and may change depending on the operating situation.)

One of the 10 winners will be selected through the online game draw. One winner will be allowed to pay a portion of the purchase price (the amount disclosed for each prize) by cyber money. In reality, instead of reducing the amount of cyber money of the winning consumer recorded in the user DB of the seller, the winner is provided with a discounted certificate when purchasing the corresponding product at the designated distributor. Winners can use this certificate to purchase a 60% discount on the merchandise. (However, the discount rate is notified in advance of each product before entry and is based on 50% or 60%. However, the discount rate is not limited to this.) To pay.

[Detailed Composition and Action]

A required system according to a feature of the invention is an electronic commerce system connected to a number of buyer terminals via a network. In the system of the present invention, a user DB in which each user's information, cyber money holding status, application status, etc. are recorded, an article DB in which information for each item is recorded, and a specific button is clicked on a user terminal, the entry is registered according to the processing procedure. The entry registration unit that performs the processing, the applicant cyber money management unit that manages the applicant's cyber money after the above application is closed, and the winning processing unit that selects and processes the winner through a game-based lottery.

In addition, there is a cyber system composed of a general e-commerce shopping mall, a game server, a chat server, and an avatar system in a virtual space. It includes a system in which the seller pays the cyber money to the consumer through general shopping, and a system in which the cyber money is distributed among the consumers through the entertainment function.

Hereinafter, it will be described that each step of the business method of the present invention proceeds as a series of processing on a computer. The present invention will be described in detail with reference to the accompanying drawings so that those skilled in the art can easily carry out the present invention.

1 illustrates a structure of an electronic commerce system according to an embodiment of the present invention.

The system of the present invention includes an interface server for accessing and exchanging information through a network, a processing server, a data service server storing information and a mail server.

The interface server allows a plurality of terminals to be connected through a network, in particular, the Internet, the wireless Internet, and the like. In addition, it converts various information provided through the processing server in accordance with the communication standards to provide to a plurality of terminals or to receive information transmitted from the terminal through the network to provide to the processing server, Web server or other It may include a database interlocking device for transmitting and receiving information with the system. The mail server transmits and receives e-mail with each terminal through the network.

The database server includes an article database, an entry database, a user database, an entry and winning result database, a payment database, and the like.

The user DB may store user's personal information (ID, password, e-mail address, contact information, payment information), cyber money holding status, application record, and the like.

In the payment DB, information such as a user's payment amount (general shopping, avatar), payment date, payment status, payment method, and the like are input.

The article DB stores information on all articles that can be traded through the system. Basic goods information such as consumer price and description of goods, winning price in the present invention, cyber money holding criteria for entry are entered.

The seller DB may store information such as a seller's name, contact information, goods information handled by the seller, electronic coupon information received from the consumer, and a seller's electronic account.

The application DB stores the identification information (ID and social security number) of the consumers who applied for each item code. The applicant may include information such as the application date and time.

Winning Result DB The information of the winning consumer among those who applied for each item is stored, and the result of cyber money recovery and discount certificate processing according to the winning result can be recorded.

The information of the dropouts among the consumers who applied for each item may be stored, and the result of processing the cyber money fee may be stored.

The processing server performing the application and the winning process based on the information stored in the database server includes a user authentication unit , an application registration unit , an applicant cyber money management unit , a winning processing unit , a discount certificate settlement processing unit .

The user authentication unit handles membership registration and authentication of multiple users.

The entry register processes the consumer through the network to apply for the purchase of a particular item. In other words, it checks the consumer's cyber money to determine whether they are eligible to purchase the goods and processes the registration. Also, if there are 10 applicants for one product, it automatically closes.

Figure 2 shows the process of the user registration and the application registration unit for a particular product. The main process is identity verification, cyber money eligibility verification, and confirmation of the number of applicants within 10 persons.

The applicant cyber money management unit described in FIG. 3 checks whether the user has more than the standard cyber money of the applied item when the user tries to consume the cyber money after the registration is completed and before the result is processed. If the holding money is only as high as the standard qualification of the product submitted, the consumption will be forcibly blocked. In this way, the applicant cyber money management unit controls the flow of the cyber money of the applied user until the winning result is processed and settlement of the money is made.

Referring to FIG. 6 as an example of the present invention, if a consumer wants to purchase a washing machine with a million won, the seller must have a cyber money (6 million cyber money in this example), and the entry register and the applicant cyber money management unit The status of cyber money should be checked and processed. After completing the registration, the corresponding cyber money will be blocked by the applicant's cyber money management unit in an unusable state. If the winner is processed, the winner can purchase the washing machine by paying only a discounted price of 400,000 won by a predetermined ratio (60% discount in this example).

4 illustrates a processing procedure of the winning processing unit for performing such a winning processing . The winning process includes selecting winners, notifying winners and dropouts of the winners, and cyber money settlement. Winners will be deducted from the cyber money instead of paying the certificate to receive a certain percentage discount for each prize, and the winners will be modified to register the database by deducting the cyber money.

As a final procedure, the discount certificate payment processing unit of FIG. 5 is a process after the winner uses the electronic certificate issued to the winner at a designated distributor. When the affiliated seller enters the serial number of the electronic certificate used by the winner, the system checks the value and deposits the amount into the account of the affiliated seller.

In the embodiment of the present invention, each component of the processing server is operated within the processing server, but may be independent without being limited to the above description, and the database may be added without being limited to the above description.

An object of the present invention is to make a sound system that makes the real money by expanding the use of cyber money distributed in virtual space to real life. Consumers who have obtained a lot of cyber money can be regarded as customers with high shopping performance and high participation and fidelity in the site, and thus, the seller pays the cost and gives the consumer a substantial benefit. Consumers who own a certain amount of cyber money reduce the cash expenditure burden by more than 50% through the present invention and have an opportunity to purchase goods, which is always a high probability of winning 10: 1.

Compared to the existing sites that only profited by selling cyber items such as avatars or game money, the present invention not only allows the use of additional cyber money through shopping, but also a large amount of entertainment. The distinction is to increase the user's interest and promote the sales of the site by providing the opportunity to receive discounts. In addition, a large difference of the present invention is that many consumers can actually benefit from a high winning rate of 10: 1 compared to the empty winning rate of hundreds of days and discounts of existing auctions, discount shopping malls.

After the winners' cyber money is replaced with a discount coupon certificate, the seller pays the actual merchandising costs to give the consumers a substantial benefit, which is a promotional sales method that returns part of the profits to highly engaged consumers. You can expect the effect to increase and promote the sales activity of the site.

Claims (1)

In the electronic commerce method connected to a plurality of buyer terminal through a network, Presenting item information including information such as product price, cyber money holding condition, and discounted price for each item; After the consumer receives additional cyber money at the shopping mall and the cyber money is distributed through entertainment services such as games and chats, consumers with a certain amount of cyber money apply for the purchase of a specific product suggested by the seller. The registration process is automatically closed after 10 people; One of the ten winners will receive a discount certificate that can be used to buy the product at the designated retailer, instead of receiving a predetermined amount of cyber money. A winning processing step of processing to receive a fee; After the winner purchases the discount certificate and inputs the serial number of the certificate from the designated seller, the discount certificate settlement process of depositing cash into the account of the designated seller after the verification process; E-commerce business method comprising a;