KR20000059231A - Shopping system for providing a free shopping by the winning prize and operating method therefor - Google Patents

Abstract

PURPOSE: A shopping system and method is provided to allow a user to purchase a product on a web site by requesting the product and paying the price, and offer a chance to win a payback by a lottery, a game or a purchase accumulation method based on the selling margin so that it can enhance a shopping satisfaction. CONSTITUTION: A payback shopping system comprises a shopping terminal(10), a selling system(30), and a network(20). The terminal(10) includes a web browser(12), a mail process module(14), a TCP/IP module(16) and an OS(18). The selling system(20) includes a web server(310), a purchase server(320), a payment process module(330), a database server(340), a delivery system(350), a payback module(360) and a donation module(380). The purchase server(320) offers a product searching tool, a product purchasing tool, and a payback tool for selecting one or some among product buyers via a lottery, a game or a purchase accumulation method based on the selling margin.

Description

SHOPPING SYSTEM FOR PROVIDING A FREE SHOPPING BY THE WINNING PRIZE AND OPERATING METHOD THEREFOR}

The present invention relates to a shopping system using the Internet and a method of operating the same, and in particular, among the buyers who purchase the product according to the number of people set according to the margin settles the winner and refunds the purchase amount of the winning buyer free shopping opportunities It provides a technology that can increase the buyer's shopping participation and satisfaction, thereby activating e-commerce.

Currently, the Internet population is growing exponentially due to the spread of computer and the rapid development of Internet technology. The Internet is used to obtain information such as products, services, and advertisements from simple information exchange functions. Therefore, through the Internet connecting the world's networks as one, anyone is interested in time and place regardless of time, the reduction of the distribution stage and the reduction of sales manpower is forming an infrastructure called electronic commerce (electronic commerce).

In general, the method of selling goods online via the Internet is mainly an online storefront that specializes in a small number of specific products, an auction site that sells goods through auctions, and a reverse auction system. It can be classified as a mall, which is like a department store where many online stores gather and sell a great variety of products. In this case, a mall is a huge collection of online stores existing on the Internet.

Meanwhile, Internet e-commerce and specialized shopping portal companies conduct various marketing activities to secure, maintain and satisfy customers. Among them, various events such as free gifts, prizes, discounts, and joint purchases are listed to increase buyers' desire to purchase products. I provide a certain percentage of my purchase history as mileage.

However, since the event is temporary, there is a limit to continuously securing the customer, and the mileage is not often used by the buyer actively because the mileage is compensated with the corresponding goods or the electronic money only when the set amount is accumulated. And, until now, a shopping mall that refunds all purchase prices without a buyer requesting a refund is not known.

Therefore, in the future, the marketing of the electronic shopping mall should provide a motivation for the buyer to actively participate and purchase a product, and a new way to activate the electronic commerce should be devised.

Accordingly, an object of the present invention is to implement a free shopping system by refunding at least one winner by product type, price, and number of purchasers according to the margin of the merchandise sold out, and the winner is selected from among the buyers who have purchased the prize and purchased from the winner. We will provide a shopping system that provides free shopping opportunities and operation methods by refunding all the money or donating it to charity to motivate buyers to actively purchase goods and activate e-commerce. .

In order to achieve the above object, the present invention provides a shopping system using a computer network, which operates a buyer terminal connected to a network and purchases a product, and an electronic shopping mall connected to the buyer terminal through a network. And a sales system that selects a predetermined buyer and refunds the amount of the purchased product according to the margin of the purchased and settled products.

A method for achieving the object of the present invention is a method of operating a shopping system in which a buyer terminal and a sales system are connected through a computer network and electronically commerce. Determining the product, searching for a product search in the electronic shopping mall when a member logs in, purchasing a desired product, determining payment processing and delivery of the purchased amount, and informing the buyer of a refund condition, Determining a winner by selecting a predetermined buyer according to the margin of the corresponding product from a plurality of buyers purchased, and refunding the payment amount of the product purchased by the winner to the winner.

1 is a block diagram showing a shopping system that provides a free shopping opportunity with a refund winning according to the present invention.

2 is a flowchart illustrating a method of operating a shopping system that provides a free shopping opportunity by winning a refund according to the present invention.

<Description of the code | symbol about the principal part of drawing>

10: buyer terminal 20: network

30: sales system 310: web server

320: purchase server 330: payment processing means

340: DB server 350: delivery means

360: Refund means 370: Donation means

Hereinafter, exemplary embodiments of the present invention will be described with reference to the accompanying drawings.

1 is a configuration diagram showing a shopping system for providing a free shopping opportunity by winning a refund according to the present invention, referring to the configuration of the shopping system of the present invention is as follows.

The shopping system providing a refund winning opportunity of the present invention is composed of a purchaser terminal 10, a network 20, and a sales system 30.

The purchaser terminal 10 of the present invention includes a web browser 12, a mail means 14, a Transmission Control Protocol / Internet Protocol (TCP / IP) 16, an Operating System (O / S) 18, and the like. .

The sales system 30 of the present invention is a web server 310, purchase server 320, payment processing means 330, DB server 340, delivery means 350, refund means 360, donation means 380 It is composed of

The web server 310 may include a web site 311 of an electronic shopping mall, a program 312 for operating an entire shopping mall, a DB management program 313 for managing a database, and a buyer terminal 10 connected through a network. Mail means 314 for sending / receiving mail from / to, TCP / IP 315, and O / S 316.

The purchase server 320 may include a search means 322 for searching for a product in an electronic shopping mall, a purchase means 324 for purchasing a product, and a buyer who purchases and pays for the product according to the margin of the product in the electronic shopping mall. Has a refund buyer selection means 326 for refunding the purchase price by selecting a predetermined buyer and a canceling means 328 for canceling the purchase of the product.

In this case, the refund purchaser selection means 326 may provide a chance of winning to a predetermined number of buyers set according to the margin rate of the product, and the winning time is preferably made after a refund date of the product passes. There are various ways of determining the winner, in the embodiment of the present invention, the general lottery provided by the sales system 30, a game in which the buyer directly participates to determine the winner, the number of purchases and the amount of the individual purchases a certain amount When this is reached, it is desirable to select a winner from among the individuals who are refunded to determine the winner.

The DB server 340 manages the buyer's member and transaction information DB 341, 342, 345, and 347, the winner DB 344, the charity DB 346, and the refund DB 348.

In addition, the sales system 30 according to the present invention includes / connects itself or an external payment processing means 330 and a delivery means 350. In addition, a refund means 360 for refunding the purchase amount to the buyer who wins the free shopping opportunity, and a donation means 370 for donating part or all of the refund amount to the charity according to the winner's selection Include.

The shopping system of the present invention configured as described above purchases a product desired by a buyer from the website 311 of the sales system 30 while the buyer terminal 10 and the sales system 30 are connected through the network 20. If the payment is processed and the refund date of the purchased product has elapsed, the refund purchaser selection means 326 wins the buyer by the number of people set by the margin of the product in a lottery, game, or purchase accumulation method and refunds the purchase amount to the buyer. Donating some or all of the money back to charities raises the buyer's desire to buy the product and makes a difference to other shopping malls.

2 is a flowchart illustrating a method of operating a shopping system that provides a free shopping opportunity by winning a refund according to the present invention. Referring to this, an operating method of the shopping system of the present invention configured in FIG. 1 is as follows.

First, the sales system 30 plans a free shopping that refunds the purchase cost to a predetermined buyer in accordance with product margins such as the type of goods in the shopping mall, the number of people to purchase, the price of the goods, and the like. As an example of free shopping according to the present invention, if a retailer has 13% of a refrigerator distribution margin of one manufacturer, the retailer will have a 130% cumulative margin of 10 sales, but 100% of 130% of the cumulative margin. The cumulative margin of is returned to the buyer. In other words, by refunding the purchase amount to one of ten buyers with a 100% cumulative margin, the seller can profit from the increase in sales by more than 10 times of the normal sales volume, and the consumer side has a shopping mall that guarantees a 10% chance of winning. The advantage is that you can get free shopping opportunities. Here, one in ten people is merely an example, and the seller may set various winning odds and the number of winners, such as one in two or one in 15, depending on the margin of the product. Accordingly, the refund purchaser selecting means 326 plans shopping in which ten buyers select one buyer out of ten and refund all the money paid by the winning buyer when ten buyers purchase the refrigerator and process payment. At this time, it is not necessary for 10 people to purchase a product at one time. If a total number of purchasers is recruited by individual buyers like general shopping malls, one of them is drawn.

In order for the shopper to shop at the planned shopping mall, the purchaser terminal 10 must be connected to the web site 311 of the sales system 30 via the TCP / IP 16 as a network 20 protocol.

When the purchaser terminal 10 and the sales system 30 are connected, the homepage of the web site 311 determines whether a purchaser who has registered as a member logs in through a log-in procedure. At this time, if you are not a member, go back to the homepage or pop up a document in the homepage to guide the membership. (S10 to S12)

The successful purchaser of the member logs into the desired product using the product search means 322 of the purchase server 320 while viewing the shopping product of the product DB (not shown) provided by the DB server 340 through the web site 311. Search for. In addition, when a buyer purchases a desired product, the purchase means 324 of the purchase server 320 receives an order of the product from the purchaser and requests payment processing. Then, the payment processing requested by the buyer is sent to the payment processing means 350 to process the payment amount by bank transfer, card payment, etc. according to the payment method and the payment details to the transaction DB 347 of the DB server 340 Save it. Then, the purchase means 324 asks the buyer for an address and contact information for receiving the purchased goods, and the delivery means 350 performs a series of processes for delivering the goods in accordance with the delivery address entered by the buyer. Then, the canceling means 328 of the purchase server 320 processes this when the buyer cancels the purchase of the product. (S14 to S16)

When the purchase of the product is finished, the website 311 of the sales system 30 provides the information on the refund conditions of the refund DB 348 to determine how many buyers participate in the refund of the purchase cost of the purchased product. For example, the number of winners will be detailed. (S18)

In addition, the web site 311 of the sales system 30 guides various winner determination methods provided by the refund purchaser selecting means 326 and selects a method for selecting a winner from buyers whose refund date has passed. do. In the exemplary embodiment of the present invention, a method of determining a winner includes a general lottery (a), a game (b), an individual prize (c), and the like. General lottery (a) recruits buyers who have chosen the same method by the total number of people set and randomly draws the winners of the number of people determined by the margin of the product, or wins the buyer who purchased the product for the first time according to the number of people. will be. In the game (b) method, the buyers participate in directly to determine the winner. In the private (c) method, the number of purchases made by the individual and the amount are accumulated and refunded when a certain amount is reached. It is preferable that the sales system 30 notifies the buyer of the progress and the result of the processing by e-mail until the winner is selected by the selected method. (S20)

Accordingly, the refund purchaser selection means 326 recruits buyers for a set total number of people who are given a refund opportunity for the purchased goods for the buyers who have selected the general lottery or the game. Goes. For example, if there are 45 buyers who have purchased goods with a condition that provides a refund opportunity, classify the buyers into four groups and classify the buyers into the following groups for five people who have not yet filled the total number of ten people: Wait until the people are filled. If five groups are recruited and the group fails to fill all 10 members, and the predetermined time has elapsed, the corresponding person cancels the opportunity to refund the prepaid product purchase cost. The collected buyer information is stored in the free shopping participation member DB 342 of the DB server 340.

Subsequently, the refund buyer selection means 326 determines the winner by the number of people (at least one) determined according to the margin of the product from a plurality of buyers who have selected the same winner determination method, and determines the winner DB (the DB of the DB server 340). 344).

If the Buyer chooses a General Draw (a), the winners will be randomly drawn by the number set in the total number of persons in the group who are entitled to a refund. Otherwise, the buyer who purchased the corresponding product firstly wins the set number of people and records the information of the buyer who has won in the winner DB 344. The winner will be announced on the website and the winner will be notified by mail or phone. For example, if all 40 buyers in four groups who have purchased goods under conditions that provide a refund opportunity have all selected the general draw, any one of the ten buyers in each group may draw at random, or The winner is selected by selecting one purchaser who purchased the first prize or paid for the purchase from the group. (S22 to S26)

If the purchaser has selected the game (b) method, the game may be selected from among various games (ladder, scissors / rock / beam, go-stop, online game, etc.) provided by the refund purchaser selecting means 326. The number of buyers who have selected the game is determined until the total number of people required by the same purchase product is set. Similarly, if the set number is not filled after a predetermined period, the chance of winning is lost. If the total number of buyers to participate in the game is filled, play the game to determine the winner and ranking ranking. Then, a buyer with a high ranking ranking is selected according to the set number of winners, the winner is determined and recorded in the winner DB 344 of the DB server 340, and the buyer is notified through the web site 311 or the mail means 314. . For example, if the game selected by the buyer is a ladder game, the number selection may discriminate or randomly assign numbers according to the deposit order or the purchase order. Then, the process of the game progress / game results are displayed on the web site 311, or through the mail means 314 informs the buyer of the progress / game results. (S36-S40)

Finally, if the buyer chooses the personal independence (c) method, the refund buyer selection means 326 is a certain amount of money is reached by the winner of the individual purchase the same product in large quantities or by repeatedly accumulating the number of transactions purchased by the individual and the amount When a certain amount of money has not been reached, return to the website. In addition, the information of the buyer who is determined to be refunded is recorded in the winner DB 344 of the DB server 340, and informs the buyer of the accumulated number of purchases and the accumulated amount through the mail means 314. (S42 to S46, S12)

The winner determined by the refund purchaser selection means 326 receives the payment amount of the product purchased by the refund means 360, and receives a refund account from the buyer on the website 311. Then, before refunding the buyer, the web site 311 asks the buyer whether to donate some or all of the purchase amount to be refunded to the charity stored in the DB server 340. (S28)

The winner then decides whether to donate some or all of the purchase amount to be returned to the charity or to put it in his or her refund account without making a donation. Thus, when the winner selects the donation of the refund amount on the web site 311, the donor part 370 donates some or all of the refund amount to the charity. In this case, when only a portion of the refund amount is donated, the remaining amount is processed to be remitted to the buyer's refund account through the refund means 370. On the contrary, if the buyer chooses not to donate the refund amount to the charity, the refund amount 370 is processed to transfer the entire refund amount to the buyer's refund account. (S30-S34)

As described above, in the shopping system to which the present invention is applied, when a purchaser purchases a product and processes the payment, the purchaser always returns at least one winner according to the margin of the corresponding product and refunds the purchase price to provide a free shopping opportunity. Thanks to the aggressive purchase of goods, the sales volume of the sales system increases, which in turn can activate e-commerce.

In addition, the present invention has an advantage of increasing social contribution since the winner can donate part or all of the amount to be refunded to the charity associated with the shopping system.

In addition, the present invention is different from other shopping mall companies by newly offering a free shopping model that provides a free shopping opportunity by refunding shoppers as the conventional reverse auction was established as a new business model for a general auction.

On the other hand, the present invention is not limited to the above-described embodiment, various modifications are possible by those skilled in the art within the spirit and scope of the present invention described in the claims to be described later.

Claims (8)

In a shopping system using a computer network, A buyer terminal connected to the network and purchasing a product; And Operating an electronic shopping mall connected to the purchaser terminal through a network, wherein a plurality of buyers select and purchase a predetermined buyer according to a margin of a product purchased and settled in the electronic shopping mall to refund the amount of the purchased product A shopping system that provides a free shopping opportunity by winning a refund, characterized by having a system. The system of claim 1, wherein the sales system comprises: a web server having a web site of an electronic shopping mall, mail means for sending / receiving mail to / from a terminal connected via a network, and a program for operating an entire shopping mall; Refunds the amount of money purchased by selecting a predetermined buyer among search means for searching for goods in the electronic shopping mall, purchase means for purchasing goods, and buyers who have purchased and paid for the goods according to the margin of the goods in the electronic shopping mall. A purchase server having a refund purchaser selecting means for canceling and canceling a product purchase; The shopping system that provides a free shopping opportunity with a refund win, characterized in that consisting of the buyer's member and transaction information DB, a winner DB recording the buyer's information to be refunded, DB server that manages the refund DB. The method of claim 2, wherein the refund purchaser selection means comprises a general lottery provided by the sales system, a game in which a buyer directly participates in determining a winner, and a number of purchases of the individual and the amount after the refund date of the product has elapsed. Therefore, a shopping system that provides a free shopping opportunity with a refund win, characterized in that a buyer is selected for a refund by using any one of the personal reimbursement when a certain amount is reached. The shopping system according to claim 1, wherein the sales system includes / connects an external payment processing means and a delivery means. The method of claim 1, wherein the sales system comprises a refund means for refunding the purchase amount to the buyer who won the free shopping opportunity, and a donation means for donating part or all of the amount refunded to the charity according to the winner's selection. The shopping system that provides a free shopping opportunity by winning a refund, characterized in that it further comprises. In a method of operating a shopping system in which a buyer's terminal and a sales system are connected through a computer network and electronically commerce Determining whether a buyer who logs in as a member of the electronic shopping mall of the sales system logs in; When the member logs in, searching for a product search in the electronic shopping mall, purchasing a desired product, and determining payment processing and delivery of the purchased amount; Informing the buyer of the refund condition; Determining a winner by selecting a predetermined buyer based on a margin of the corresponding product among a plurality of buyers who have purchased the same product; And A method of operating a shopping system for providing a free shopping opportunity with a refund win, characterized in that it comprises the step of refunding the payment amount of the product purchased by the winner. The method of claim 6, wherein the determining of the winner comprises: recruiting buyers who have passed the refund date of the purchased goods by a set total number of people and randomly drawing the buyers by the set number of people, or winning a predetermined buyer. Free shopping opportunities with a lottery, a game in which the buyer participates directly to determine the winner, and a personalized reward that is earned when a certain amount is reached by accumulating the number of purchases and the amount of the individual's purchase. How to operate the shopping system provided. The method of claim 6, wherein refunding the purchase amount to the winner, Determining whether to partially or wholly donate the purchase amount to be refunded to a charity; And Operation of a shopping system that provides free shopping opportunities with a refund win, comprising the step of donating part or all of the purchase amount to be refunded to the charity according to the winner's choice, or refunding the remaining amount or the total amount to the winner. Way.