KR20020079062A - Merchandise purchase system using advertisement - Google Patents

Abstract

PURPOSE: A system for buying a product using an advertisement is provided to give the desired product to a user as the compensation if the user views the specific advertisement, and to reduce the management load of the user by continuously managing the product brought by the user. CONSTITUTION: A buyer system(100) comprises a PC connectable to the Internet and buys the product after selecting the product wanted by the user. A manager system(200) comprises the PC connectable to the Internet and sends the information of the product held by a manager and the information for the buyer. A network(300) provides an information transmitting path between the buyer and the manager system. A service center(400) having a web server includes a database(41), a database management tool(42), a product selecting tool(43), an advertisement selection tool(44) for charging the view compensation after the buyer views the advertisement presented by an advertiser, a format selection tool(45), a mail management tool(46), and a charge information management tool(47) charging the view compensation corresponding to a product price.

Description

Product purchase system using advertising {MERCHANDISE PURCHASE SYSTEM USING ADVERTISEMENT}

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a product purchase system using advertisements on the Internet, and more particularly, to a product purchase system that pays a price corresponding to a user watching a particular advertisement on the Internet.

Beginning in the late 1980s, PC communications began to take off, and today, with the widespread use of the World Wide Web (WWW) and on-demand systems, the Internet between computers and networks has become popular. The so-called Electronic Commerce, which buys and sells products based on these products, is rapidly expanding.

In addition, recently, due to the user's graphical user interface (GUI), anyone can easily access the online shopping, and also with the strength of the convenience of being able to purchase according to consumers' preferences regardless of time and place, inexpensive direct distribution type. The market is expanding.

As a result, each company tries to advertise using its own homepage, but the efficiency with which individual Internet users can recognize the advertisement is very low.

Therefore, although each company has used banner advertisements as an advertisement medium for internet advertisements in the Internet advertising market, its utility is significantly reduced, and users are trying to purchase better products, but the banner advertisements are displayed. Until they can't see the screen they want, these banner ads have become a wasteful factor in the development of the Internet.

Recently, various methods for improving the inefficiency of such banner advertisements have been attempted. As an example, a contract with a company that promotes the agency in consideration of the position of a company that wants to promote is suggested to pay only when the user clicks on the actual banner ad, but Internet users do not click on it. In many cases, its effectiveness has become ineffective. Another example is a strategic alliance model where a company that wants to promote and sell a product connects to a website of an Internet agency through a banner ad and pays a percentage of the sale price in the form of a fee when a customer purchases a product. The objective was difficult to see as a banner advertisement for promotional purposes and was merely a form of strategic alliance between companies.

As a technology for solving the problems of the above banner advertising and providing an economic advantage to the user there is a one disclosed in the Republic of Korea Patent Publication No. 2000-0006850. That is, in the above publication, when the administrator server connected to the DB is connected to the user's computer through the Internet, and the user clicks on the coupon combined with the displayed advertisement, the user clicks on the coupon combined with the advertisement, the Internet. The server for DB administrator recognizes this data and converts the coupon combined with the advertisement of the user's computer. The advertisement and the coupon conversion mark are converted to the coupon combined with the advertisement. It is displayed through, the Internet user describes a system for outputting the advertisements and coupons converted through the output device to purchase the goods corresponding to the coupon.

However, in order to use such a system, an output device, for example, a color printer or the like must be provided, and thus, the user simply avoids a banner advertisement when using the Internet. That is, when used in a notebook computer, a mobile terminal, etc., to which a printer is not attached, the user may not feel its useful value.

In addition, when there is no product corresponding to the product desired by the user or when the place where the user intends to purchase the product using the coupon is distant, there is a problem that the advertising effect is extremely insignificant.

SUMMARY OF THE INVENTION An object of the present invention is to solve the problems described above, and provides a product purchase system that pays a user a desired product free of charge in response to a user watching a particular advertisement.

Another object of the present invention is to provide a product purchase system that reduces the management burden of the user by continuously managing the product purchased by the user.

1 is a block diagram showing a product purchase system using an advertisement according to an embodiment of the present invention;

2 is an explanatory diagram showing a concept of a process of purchasing a used car in the product purchase system of the present invention;

3 is a flowchart illustrating a product purchase method according to an embodiment of the present invention;

4 is a diagram showing an example of buyer registration information;

Explanation of symbols on the main parts of the drawings

100: buyer system 200: manager system

300: network 400: service center

41: database unit 42: database management means

43: product selection means 44: advertising selection means

45: form selection means 46: mail management means

47: billing information management means

In order to achieve the above object, the product purchase system of the present invention provides a product purchase system in which commerce between a system administrator and a plurality of buyers is realized in real time through a network, and a buyer can purchase a product free of charge by watching an advertisement. Information about the products that the system administrator can supply and its prices, information about the advertisements that the system administrator can supply, information about the forms associated with the products supplied by the system administrator, and each purchaser and system administrator if a purchase is concluded. Information for charging the advertisement viewing fee corresponding to the product price, information about each of the multiple buyers registered as members, information about the product manager who can manage the product desired by the buyer, Means for storing information of a management deadline for the information, information stored in the storage means Database management means for managing, product selection means for selecting the product desired by the buyer in the storage means, the advertisement selection means for charging the viewer fee after the buyer views the advertisement presented by the advertiser for the advertisement of the product through the buyer system , A form selector for selecting the form that the buyer needs in response to the product they want to purchase, and a mail management means for e-mailing the result of the mutual selection to the multiple buyers, product managers, and system administrators. And a charging information management means for charging a viewer fee corresponding to the product price between the purchaser and the system administrator after the desired product is purchased.

Further, in the product purchase system of the present invention, a product manager is selected by the buyer to purchase the product desired by the buyer.

In addition, in the product purchase system according to the present invention, the viewing fee of the advertisement viewed by the buyer is settled by a predetermined period and paid to the buyer's account.

DETAILED DESCRIPTION Hereinafter, embodiments of the present invention will be described with reference to the accompanying drawings so that those skilled in the art can easily carry out the present invention.

In the configuration shown in Figure 1, 100 is made of a personal computer (PC) having a function to connect to the Internet, etc., a buyer system that allows a plurality of buyers to select and purchase a desired product, 200 Manager system consisting of a personal computer having a function to connect to the Internet, and can transmit information about the goods held by the manager and information about the buyer, 300 is between the buyer system 100 and the manager system 200 A network providing an information transmission path, 400 is a service center having a web server that forms part of a web that supports one or more clients.

In addition, in Fig. 1, the service center 400 having a web server includes a database unit 41 for storing data such as product information, a database manager 42 for managing information stored in the database 41, and a buyer. A product selection means 43 for selecting a desired product, an advertisement selection means 44 for charging a viewer fee after the buyer views an advertisement presented by the advertiser for the advertisement of the product, and is required to correspond to the product desired by the buyer. Form selection means (45) for selecting a form to be used, a mail management means (46) for delivering a result of the mutual selection to an e-mail to a plurality of buyers, product managers, and system administrators; and A billing information management means 47 for billing a viewing fee corresponding to a commodity price among system administrators is provided.

In addition, the database unit 41 is a product information database 411 that stores the information about the product that can be supplied by the system administrator, the advertisement information database 412 that stores the information about the advertisement that can be supplied by the system administrator, the system administrator supplied A form database (413) that stores forms related to a product, such as a car transfer certificate, a car transfer delegation, a sales contract, and the like, and, when a purchase is concluded, watch advertisements corresponding to the product price between the buyer and the system administrator. Billing information database unit 414, which stores information for charging a fee, is registered as a member or VIP member.Buyer information database 415, in which each piece of information about a number of buyers is stored, and a product which can manage a product desired by the buyer. Information about the manager, for example, the product manager's experience in managing the product, age, gender Product manager database (416), which stores the stars, jurisdictions, etc., product price database (417), which stores price information of products that can be supplied by the system administrator, and a deadline for storing information such as the management deadline for the products purchased by the buyer. An information database 418 is provided.

Although the purchaser system 100 and the manager system 200 described above have been described with a personal computer, the present invention is not limited thereto, and a server to which one or more buyers are connected may be used.

As the purchaser system 100, a terminal dedicated to the Internet or a personal digital assistant (PDA) can be used.

Hereinafter, the operation of the product purchase system according to an embodiment of the present invention will be described in detail with reference to FIGS.

2 is an explanatory view showing a concept of a process of purchasing a used car in a product purchase system according to the present invention, FIG. 3 is a flowchart illustrating a product purchase method according to the present invention, and FIG. An example is shown.

First, the concept of a process of purchasing a used car according to FIG. 2 will be described. In addition, in FIG. 2, the concept of a system administrator and a buyer is demonstrated by taking the case where the purchase of the goods was made according to the system of this invention.

First, when an advertiser 21 who wants an advertisement requests an advertisement from the system manager 22 of the present invention, the manager 22 uses the manager system 200 to post an advertisement on the system.

In addition, the buyer 23 selects the goods on the system through the purchaser system 100 and then selects the actual used car that he / she wants from the used car trading company 24. Thereafter, the purchaser 23 concludes the vehicle payment with the capital 25 for the loan for the payment.

Next, the capital 25 pays the used car dealer 24 for the vehicle selected by the buyer 23 on behalf of the buyer 23. Accordingly, the used car dealer 24 transfers and sets the name of the vehicle and then purchases it. Guide the vehicle to 23.

Thereafter, the purchaser 23 watches a particular advertisement, for example, one month, for a predetermined period of time, which is contracted in advance with the system manager 22 through the system of the present invention.

The manager 22 determines whether the purchaser 23 has watched the contracted advertisement for a predetermined period of time and pays the purchaser 23 a corresponding fee.

Accordingly, the purchaser 23 pays the viewer fee paid by the system manager 22 to the capital 25 in a monthly payment method.

According to the present invention as described above, the advertiser can reliably deliver the desired advertisement to a specific buyer, the buyer can purchase the desired product simply by watching the contracted advertisement for a predetermined time without interruption of time and place. You can run it for free.

Next, the method of purchasing goods shown in FIG. 2 according to FIG. 3 will be described in detail by applying the system of the present invention. 3 is a flowchart illustrating a product purchase method according to the present invention.

First, when the buyer 23 accesses the Internet by executing a web browser, which is a search tool for accessing the Internet through the network 300 through the purchaser system 100, in order to purchase a desired item, the service center 400 The web page is displayed by being connected to the web server (S10).

The web server goes through the login step of the purchaser 23 through the member ID input area and password input area shown on the web page (S11). At this time, the buyer login step goes through the step of determining whether the buyer is an existing member that can receive the service provided by the system administrator 22 (S12), the buyer 23 is provided from the system administrator 22 If the service is not available, that is, non-members are encouraged to register as a member through the form shown in FIG.

That is, as shown in Figure 4, the buyer through the purchaser system 100, the name, gender, date of birth, social security number, name and ID of the manager who is the product manager, click to view the home and work contacts, advertisements Period, the deposit account bank and account number for depositing the advertisement fee paid from the system administrator, account holder, click payment date, click fee, purchase item name, member ID, password, e-mail address, vehicle registration number, trading company name By registering the insurance company and the insurance period of the vehicle, the periodic inspection period of the vehicle, etc. in the web server of the service center 400, it is a member of the system (S13).

Some of the above items will be listed after the buyer becomes a VIP member who purchased the product directly.

Similarly, the system administrator registers the type and price of the product to be supplied through the manager system 200 to the web server, thereby allowing the buyer to select the desired product.

The information registered as described above is stored in the database unit 41 of the web server.

Next, it is determined whether the purchaser is a member (VIP member) who purchased the actual product through the system (S14). If not a VIP member, the buyer is encouraged to select the goods to be purchased, for example, used car models, displacement, year, use, auto / stick, color, options, etc. (S15). In addition, the purchaser selects a product manager to manage a product he / she purchases, that is, a car's insurance relationship, a regular inspection of the vehicle, and the like, through the information of the product manager stored in the product manager database 416 (S16).

Next, when the buyer selects the desired product in step S16, the system administrator inquires the credit of the actual buyer's age (20 years old or older), credit status, etc. (S17), and the buyer purchases the product to purchase with the product manager, In other words, a product consultation such as a test drive of a vehicle to be purchased through a used car sales firm (S18).

Thereafter, the credit status of the buyer is appropriate, and if the product is selected, the purchase of the product is completed (S19). At this time, the merchandise manager prepares a sales contract for automobiles and a product click contract for viewing a predetermined advertisement through the system for a predetermined period of time. Purchases the goods selected by the purchaser by making a pledge with a liability insurance receipt, a vehicle transfer fee, and the like. In addition, the purchase cost of the goods purchased by the buyer is paid by the installment financial institution or the like as described above with reference to FIG. 2.

The buyer who has acquired the product is registered as a VIP member of the present system (S20) and returns to step 14.

In step S14, if the member is a VIP member, the merchandise manager executes product management such as insurance period, license eligibility deadline, regular inspection deadline of the vehicle, etc. through the goods purchased by the buyer, that is, the registration number of the vehicle, etc. (S21).

After the purchaser purchases a product through the above-described process, the buyer views a predetermined advertisement through the purchaser system 100 according to the contents of the product click agreement written corresponding to the price of the product (S22). In the product click agreement, for example, the contents of a contract such as "watching 100 advertisements provided by the system administrator for one month and depositing the corresponding fee to the bank account of the buyer" are described.

Next, the system administrator calculates the advertisement viewing time and the viewing fee for the advertisement viewed by the buyer according to the contents described in the product click agreement (S23), and deposits the corresponding viewing fee to the member's account (S24).

Next, the purchaser ends the procedure of purchasing a product in the system by depositing the viewing fee deposited in his bank account to the live financial institution (S25).

As mentioned above, although the invention made by this inventor was demonstrated concretely according to the said Example, this invention is not limited to the said Example and can be variously changed in the range which does not deviate from the summary.

In the above embodiment, the purchase process of the merchandise has been described as being performed only through the purchaser system 100. However, the present invention is not limited thereto and may be performed by text transmission using a purchaser's portable telephone.

As described above, according to the present invention, an advertiser can reliably deliver a desired advertisement to a specific buyer at a minimum cost, and the buyer can simply watch the contracted advertisement for a predetermined time without interruption of time and place. The effect is that the purchase of the desired product can be carried out free of charge.

In addition, according to the present invention, the product manager is registered in the system, and as in the prior art, the product manager, for example, the car manager does not need to promote to the buyers in order to introduce their products, so the effort and time of the product manager In addition, the effect that the cost can be reduced can also be obtained.

In addition, the buyer of the product can select the product manager for the desired product, so that not only can you buy the product with higher reliability, but also the product manager continuously manages the product purchased by the buyer after purchase, The loss caused by this can be prevented.

Claims (3)

In the merchandise purchasing system, where a commerce between a system administrator and a plurality of buyers is realized in real time through a network, and a buyer can purchase a product free of charge by watching an advertisement, Information on the products and prices of the system administrator can supply, information on the advertisements that the system administrator can supply, information on the forms related to the products supplied by the system administrator, and each purchaser when a purchase is concluded. Information for billing the advertisement viewing fee corresponding to the product price among system administrators, information about each of the multiple buyers registered as members, information about the product manager who can manage the product desired by the buyer, Means for storing information on the management deadline for the goods, Database management means for managing information stored in the storage means; Product selection means for selecting a product desired by the buyer in the storage means; Means for selecting ads to charge viewership after a buyer views an advertiser's ad for a product, Form selection means for selecting a form required in response to a product that the buyer wants to purchase; Mail management means for delivering the results of the mutual selection to the plurality of buyers, product managers and system administrators by e-mail; And billing information management means for charging a viewer fee corresponding to a product price between the buyer and a system administrator after the purchase of the desired product by the buyer. The method of claim 1, The product manager is selected by the buyer to purchase the product desired by the buyer. The method of claim 1, The purchase price of the advertisement watched by the buyer is settled in a predetermined period unit is paid to the buyer's account, characterized in that the payment.