KR20010094282A - A giveaway service method by internet electronic mail - Google Patents

Abstract

PURPOSE: A method of a free-gift service using the Internet electronic mail is provided to increase advertisement effect, and offer free-gift by using the E-mail which is widely used by Internet users. CONSTITUTION: A sender accesses to a site through Internet. A mail form and a premium preferred by a receiver are selected. The selected premium is transmitted to the receiver by being attached to a mail. The receiver's personal information and an answer of a question for the premium are written down. The site is communicated with the receiver. It is determined whether the receiver made a correct answer. The result is displayed on the user's screen. A field requiring that the receiver writes his/her personal information is automatically inserted into a background of the mail. For example, a table of random numbers is generated. The generated table of random numbers is compared with the receiver's birth day. If there are generated premium receivers of a predetermined number or more by the same sender, the sender can get the premium.

Description

A giveaway service method by internet electronic mail}

The present invention relates to a prize service method using mail, and in particular, by providing a subscriber's (existing user) or a desired Internet e-mail service to the recipient by attaching the recipient's preferred prize to the e-mail, the recipient's prize The present invention relates to a method of encouraging participation and paying prizes to recipients or senders according to winning or losing.

Advertisers will generally want consumers to choose their products rather than competitors' products by enhancing their awareness of their products by providing consumers with information about their products. However, since modern advertisements pour out advertisement information to unspecified people through print media such as newspapers and magazines or radio media such as TVs and radios, the advertising costs are enormous and their advertising efficiency is inferior to the advertising costs. have.

On the other hand, in recent years, with the explosive use of the Internet, various methods of advertising on the Internet have been proposed and used in practice, advertisers are most of the giveaway events to increase the effect of advertising using the psychology of consumers. Examples of such prizes include how to hand out prize tickets, access a specific site to participate in a sweepstakes, provide a free game, play a game and participate in a sweepstakes, and use your mouse to see if you can win a prize. Advertising is conducted through various prize events such as lottery-type prizes and prizes through banner advertisements posted on various homepages.

However, if the prize is not interesting to consumers, the above prize event is only useless advertisement, and even if interested, it is difficult to know the website because consumers have to connect to a specific site in order to enter such prizes. In addition, there are a large number of dropouts in the process of leading consumers to a specific site.

The present invention is to solve the above problems, by providing a sweepstakes using the e-mail that is commonly used by Internet users through the sweepstakes information site, to provide a more effective, interesting and simple giveaway service for advertising There is a purpose.

1 is a service configuration diagram according to the present invention

2 is a flowchart of a service according to the present invention;

3 is a flow chart of a mail composition according to the present invention

Figure 4 is an example of a prize list window according to the service of the present invention

5 is a recipient screen showing an example of a mail that a recipient can receive according to the service of the present invention.

6 is a flowchart illustrating a prize winning process according to the present invention.

7 is an example of a computer screen of a recipient who has won in accordance with the present invention;

* Explanation of symbols for main parts of the drawings

10: Internet user 20: Internet

30: Sweepstakes Info Site 32: Web Server

34: database

According to the method of the present invention for achieving the above object, when an Internet user accesses a prize information site, selects a recipient's preferred prize, and adds it to an e-mail, the receiver solves the prize problem while watching the e-mail, depending on whether or not the prize is Prizes can be paid, characterized in that configured to pay the prizes to the user if a certain number of the recipients of the same person the user sent the mail wins.

The present invention includes the steps of a user (sender) accessing the site through the Internet; Selecting a mail form for composing a mail and a preferred prize of a recipient; Attaching the selected prize to the mail form and sending it to the recipient; Inputting the answer of the recipient's personal information and the prize question and performing a signal exchange between the site and the recipient; Determining whether to win by signal exchange; Displaying the winning result on the receiver screen and paying prizes; If a certain number of winners are among the recipients, a prize may also be provided to the user (sender).

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a block diagram of a service according to the present invention, the subject providing the present invention through the Internet 20 is a prize information site 30, and mail transmission and reception between potential users 10 through the Internet 20. Offer prizes through. The prize information site 30 is composed of a web server 32 and a database 34, the database 34 is a prize list and prize problems according to the needs of each advertiser, and a variety of information according to the service is built It is.

The e-mail sender (for example, user 1 (10-1)) uses his computer to access the prize information site 30 through the Internet 20 and then through an e-mail service provided by the site 30. Send a mail to a potential new user (e.g., user 3 (10-3)). At this time, the sender 10-1 selects a mail form (letter), and then selects a prize that the recipient 10-3 prefers and attaches to the mail form, that is, becomes part of the letterhead, and transmits the site ( The web server 32 of 30) automatically inserts and sends a column in which the personal information of the mail recipient 10-3 can be entered on the background of the letter paper.

Now, the recipient 10-3 who receives the mail exchanges a message with the site 30 by filling in his / her personal information and the answer to the prize problem, and the web server 32 receives the recipient 10-3 according to the signal exchange. ) Will be displayed on the computer screen of the recipient 10-3, and the prize winner will be paid to the recipient 10-3 in a designated manner. In addition, the recipient's winning record is stored in the database 34, and when the sender 10-1 wins the prize mail at the sending step, the sender 10-1 receives a predetermined number of winnings. Give prizes to them.

Here, the reason for designating the sender 10-1 and the receiver 10-3 is only for the purpose of understanding the description, and any user 10 having a mail address can be a sender or a receiver.

2 is a flow chart of an embodiment according to the present invention, with reference to this will be described a specific example in which the present invention is implemented.

First, an existing user accesses the prize information site 30. (S210) An existing user is a user who has access to the site 30, and registers his / her personal information to qualify as a member. I have a user. If the first time access to the website 30, the personal information is registered to include the step of being qualified as a member.

The existing user starts to write a mail for the prize. (S220) Since the flowchart of the specific step is shown in FIG. 3, the mail writing embodiment will be described in detail with reference to FIG.

First, an existing user (hereinafter referred to as a sender) selects a mail form according to his / her preference among mail forms (letters) provided at the site 30 (S220-1), and then selects a prize that the recipient prefers (S220). -2) and attach to the mail form (S220-3) At this time, there are a number of ways to attach, but if you click on the prizes, each of the stored in the database 34 of the site 30 It would be desirable to configure such that the prize problems according to the prizes are automatically attached to the mail. When the prize is selected, the prize attached to the mail form becomes a part of the stationery base, and the web server 32 of the website 30 automatically inserts a column where the personal information of the mail recipient can be filled in and completed the mail. By sending the mail to the receiver via the Internet (S220-4) the mail is completed.

The sender who accesses the site 30 may determine whether to send a mail to another recipient, and resume composing a new mail (S231), or terminate the connection with the site 30. (232) Understanding 4 illustrates an example of a window 400-1 for selecting a prize, and FIG. 5 illustrates an example 400-2 of a mail that a recipient can receive when checking mail.

Now, the recipient who receives the mail fills out his / her personal information and the answer to the prize problem (S240) and exchanges the signal with the site 30. (S250) At this time, the recipient's personal information is also exchanged at the same time. The recipient becomes a new subscriber of the site 30. That is, the recipient can send a giveaway mail to another potential new user.

The web server 32 of the site 30 determines whether or not the recipient has won or dropped out through a signal exchange (S260) and expresses the prize on the computer screen of the recipient, and if the winner is won (S270) ( First prize payment) In addition, if a certain number of winners are received from the recipient who received the prize mail from the same sender, the prize is to be paid to the sender (S280) (second prize prize payment).

FIG. 6 is a flowchart showing the service winning process in the prize winning process S260, and the service according to the prize winning process will be described in more detail with reference to FIG. 6.

First, the web server 32 checks whether there are any missing items in the entries (S240 of FIG. 2) in writing the answers to the recipient's personal information and the prize problem (S510). Check the contents in the order of importance. For example, check your email address => name => date of birth => phone number => gender => postal code => address. At this time, if there is a missing item, the web server 32 transmits a missing item and a re-entry request message to the mail recipient screen.

If all the missing information is entered, the web server 32 checks whether the contents of the prize problem answer are correct based on the information of the database 34. (S520) If the answer is correct, the web server 34 randomly checks the random number. If it is confirmed that the wrong answer, the recipient's computer screen informs you that the wrong answer is dropped (S560).

Then we enter into full-scale winning. That is, if a random number is generated and compared with the date of birth of the correct answerer (S540), the winning number is the same as the last digit of the random number. However, random numbers that are not suitable for yyyymmdd (year and date) are generated from this random number table. For example, if the random number generated is 19981501, since the month is only until December, the web server regenerates the random number generated at that time.

In addition, the winning rate adjustment adjusts the number of units of the last digit of the random number table compared with the date of birth. For example, when adjusting the winning probability 1/365, 4 digits (mmdd) are used at the end of the random number, and when adjusting the winning probability by 1/30 line, only the two digits at the end (dd) may be used. At this stage, the recipient who did not win is sent a message indicating that the winning is missing on his computer screen.

The web server 32 of the service site 30 notifies the computer screen of the winning mail recipient of the winning message and the method of receiving the prize (S550), displays the result in a new window of the mail recipient and ends. (S56) This completes the first prize payment. An example of the recipient computer screen at this time is shown in FIG.

After the first prize is paid, the database 34 of the prize information site 30 stores a record of the lottery (S570). If a certain number of winners are received among the recipients who received the same sender's mail, the sender determines a predetermined method. By paying the prize through (S580) is completed until the second prize payment.

On the other hand, if you apply the point system in order to make the service of the present invention more smoothly, membership management will be more colorful and interesting service.

For example, the initial member (primary member) who registers on the site 30 within a certain period of time, reserves a certain point (for example, 10 points) in the database 34 for the total amount of mail spread for a certain period of time.

The primary member can send the prize mail to the recipient according to the service of the present invention, the recipient who has received the prize mail can participate in the prize event, and by entering the personal information when applying for the prize, Registered as a member (secondary member). Secondary members may send prize mails to another recipient, who also earns a certain number of points (eg, five points) than the first member for the total amount of mail that has been extended for a period of time. Recipients who receive a prize mail from a secondary member become a tertiary member, who also earns points (eg, 3 points) on the total amount of mail spread over a period of time.

In addition to the method described in the embodiment of the present invention through the member management as described above (that is, receiving a prize mail from the same sender, the prize is paid to the sender when the number of recipients wins a certain number), and the prize is paid when a certain point score is achieved. To provide more interesting giveaway services.

In addition, it is possible to adjust the ranking of the 1st and 2nd and 3rd members after a certain period of time or through an event event during this period. In this case, the previous ranking is ignored, and the event (eg quiz contest, schedule only for a specific event period) can be adjusted. More than one mailer can rank and pay prizes.

As described above, according to the present invention, by attaching a prize function to an e-mail, which is the most common method of using the Internet, it is possible to easily improve the original purpose of the prize, such as recognition of the product, trial use, and enhancement of interest. . In particular, the interesting services that give prizes to both senders and receivers have the effect of increasing consumer engagement.

Claims (5)

In a method of providing a prize service via Internet e-mail, A sender accessing the site via the Internet; Selecting a mail form for composing a mail and a preferred prize of a recipient; Attaching the selected prize to the mail and sending it to the recipient; Writing the answer of the recipient's personal information and the prize problem to determine whether the site is exchanged with the receiver and whether the prize is won; The prize service method using the Internet e-mail characterized in that it comprises the step of displaying the winning result on the recipient screen. The method of claim 1, wherein sending the mail comprises: A prize service method using an Internet e-mail, characterized in that a column for filling in the personal information of a mail recipient is automatically inserted on a background of a mail form. The method of claim 1, wherein determining whether to win Generating any random number table; A prize service method using an internet e-mail, wherein the prize is won in the same case, including comparing the random number generated with the date of birth of the recipient. The method of claim 1, wherein the prize service method, And providing a prize to the sender when a predetermined number of prize winners are generated in the e-mail sent by the same sender. The method of claim 1, wherein the prize service method, The prize service method using the Internet e-mail, characterized in that the prize is paid by applying the points system when the member's points become a certain number of points or more.