KR102457370B1 - Web delivery service system for newspapers and magazines - Google Patents

Abstract

A web providing service system is disclosed. The system comprise: a user request information providing server including a DB connected to an external system through a network and managing user request information to collect and provide information requested by a user from the external system, a DB for managing raw information collected from the external system to provide the user request information to the user, a DB for managing customized information obtained by processing the raw information and extracting information corresponding to a user request, a DB for managing format information requested by the user, and a multilingual translator; the external system including a plurality of newspaper company servers with a newspaper content DB to provide information to the user request information providing server, a plurality of magazine company servers with a magazine content DB, and an advertising server with an advertising content DB; and a plurality of user clients requesting the information the user clients need from the user request information providing server. Accordingly, information desired by the user can be extracted from a variety of information provided from an information providing site and provided to the user.

Description

Newspaper magazine web delivery service system {Web delivery service system for newspapers and magazines}

The present invention relates to a newspaper magazine web providing service system.

In particular, the present invention enables the content and information of newspapers and magazines to be provided to users through the web in various formats, such as an E-Book, an audio book, and a PDF (Portable Document Format) reader, It relates to a web providing service system.

In addition, the present invention relates to a web providing service system that enables a user to translate and provide desired content and information into multiple languages and automatically exposes related advertisements based on search terms.

Recently, as Internet addresses have become common, the number and quantity of newly created addresses is greatly increasing. In addition, the frequency of introduction of Internet site addresses introduced to the media every day is steadily increasing, and the articles or advertisements appearing in the media are becoming so common that there are hardly any articles without an Internet address.

In general, the existing website address provision method is a method of classifying and providing addresses by subject. If you want to obtain only the website address information that has been recently introduced in the media and is receiving attention, the information provided by the existing website address providing site does not accurately state on what basis this site is receiving attention recently. none.

Therefore, it is not clear whether the site address information provided to the user is a subjective choice or an objective choice, so it is difficult to give the user confidence that it is a site that has recently been attracting attention. In addition, when only the events related to a specific date are to be found on the existing search site, the existing search site does not collect and provide only the events related to the specific date.

Therefore, when a user wants to know the websites introduced in the media that day, he has to find the article introducing the website he wants to find from the media site that introduced the website and obtain the website address.

However, if the user does not know the content of the article or the title of the article, it is very difficult to obtain the website address, so there is a problem that the user has to sort the similarly searched content one by one. In the case of a search, there was a problem that the user had to sort out similarly searched contents one by one because the search results were different for each search engine providing site and complementary results were provided.

In order to solve this problem, Korean Patent Publication No. 10-2001-0096817 consists of a customer's web browser, a web server, and a system for providing information by date, and the system for providing information by date is operated in a win2000/linux/solaris environment. Date to receive administrator authentication by inputting the administrator's ID and password, and to call the member management, information management by date, and print system by being connected to the information providing server by date, and requesting data and modifying the results by the information providing server by date star information client; a date-by-date information providing server that operates in a win98/2000/linux/solaris environment and is connected to the date-by-date information providing client to provide services such as the member management and date-by-date information management; Date-by-date information DB for storing information by date; After accessing the information providing shop by date, in order to obtain the website address and information on a specific event for a specific day, search the information provision list by date and select a specific date to retrieve the information on the specific date from the information provision DB by date. Data output program (e-mai1 sending mode; print output mode; weekly, bi-weekly, monthly, user-selected day output mode; information by date A shop, written in html and java, and a date-by-date information shop to provide information shopping by date; a membership registration program to register and process customer information that is written in java and uses the date-by-date information shop; date Disclosed is a method of providing website address and specific event information by date, characterized in that it consists of a member DB that stores information of members using a specific information providing shop.

However, the prior art as described above does not have a function of automatically exposing advertisements based on a search word, so there is a feeling of lack of users who need it.

Korean Patent Laid-Open No. 10-2005-0056130 discloses a system for publishing an advertisement highly correlated with the contents of a newspaper or magazine article, comprising: an advertisement keyword database including advertisement keyword information; and a statistical database including statistical information including the number of impressions and the number of clicks; and a log database for storing access records and change records of advertisement buyers, system operators, and advertisement sellers; and an advertisement database for storing advertisement design files of advertisement buyers; and an article database in which article information of a newspaper or magazine that is an advertisement seller is created and stored; and a matching database for storing information in which index reference information that can refer to a specific article in the article database and index reference information that can refer to a specific advertisement in the advertisement database are combined; and a comparison search module unit for comparing and searching the contents of the article database and the advertisement keyword database and storing a result of mapping the article and the advertisement keyword in the matching database; and a management interface module unit for allowing the advertisement purchaser and the operator to access the advertisement keyword database, the statistics database, the log database, and the advertisement database to process tasks including search, reading, input, modification, and deletion; and a publishing module unit for combining the article database, the matching database, and the advertisement database to publish based on a typesetting style tailored to the characteristics of an online or offline publication; Disclosed is an article matching keyword advertisement system comprising a.

However, the prior art as described above has the effect of enabling more efficient and more accurate execution of target advertisements for advertisement buyers, and enables advertisement sellers to expect maximized advertisement effects through a more effective advertisement execution system. It is a useful technology for people who want to use advertisement content to make advertisements and people who want to sell advertisements that have already been made, but it is an invention that is not very useful for users who want to obtain information about products that advertisements want to sell.

1. Korean Patent Publication No. 10-2001-0096817 2. Korean Patent Publication No. 10-2005-0056130

The present invention has been made in order to improve the problems related to the prior art, and an object of the present invention is to extract information desired by a user from among various information (eg, newspaper, magazine, etc.) provided from an information providing site. It is to provide a web providing service system that can be provided to users in a format.

Another object of the present invention is to convert the requested information into a predetermined format through various means such as an E-Book, an audio book, a Portable Document Format (PDF) reader, and the like so that it can be provided to the user. to provide a system.

Another object of the present invention is to provide a web providing service system that can translate and provide user request information in multiple languages.

Another object of the present invention is to provide a web providing service system capable of automatically exposing search term-based related advertisements.

The technical problems to be achieved by the present invention are not limited to the technical problems mentioned above, and other technical problems not mentioned can be clearly understood by those of ordinary skill in the art to which the present invention belongs from the description below. There will be.

The web providing service system of the present invention for achieving the above object is

A DB that manages user request information so that it is connected to an external system through a network to collect and provide information requested by a user from an external system, and a DB that manages raw information collected from the external system to provide user request information to users and a DB for managing customized information from which information corresponding to a user's request is extracted by processing the raw information, a DB for managing format information requested by the user, and a user request information providing server composed of a multilingual translator;

an external system including a plurality of newspaper company servers configured with a newspaper content DB to provide information to the user request information providing server, a plurality of magazine server servers configured with a magazine content DB, and an advertisement server configured with an advertisement content DB; and

It is characterized in that it is configured to include a plurality of user clients requesting the information they need to the user request information providing server.

In the present invention, the format requested by the user is

It is characterized in that it is a PDF file, an e-book document, and an audiobook document.

In the present invention, the user

Newspapers, magazines, subscription media that can be selected from advertisements, delivery media that can be selected from PDF, audiobook, and E-BOOK, whether it is a printer, keywords you want to find, publication period, and the language you want. do.

In the present invention, the user

It is characterized in that the user can be registered as a member in the user request information providing server, and when the user's e-mail is registered as user information, the requested information can be provided through the e-mail.

In the present invention, advertisement

It is characterized in that the priority is determined according to the user reviews, price reviews, delivery reviews, and reactions included in each review based on the keyword input by the user, and displayed according to the determined priority.

In the present invention, advertisement

In the case of a review that includes both a user review and a price review, and in the case of an advertisement with a review that includes both a user review and a delivery review, the advertisement with the user review will be displayed first, and In this case, it is characterized in that the advertisement with the price review is displayed first.

In the present invention, advertisement

It is characterized in that an advertisement searched by predicting a word related to the first inputted keyword is included and displayed after the priority is determined.

According to the web providing service system of the present invention, it is possible to extract information desired by the user from among various information provided from the information providing site and provide it to the user. In particular, you can freely subscribe to past and current articles such as newspapers and magazines.

In addition, it is very convenient because the user receives the desired information in the desired format through an E-Book, an audio book, or a PDF (Portable Document Format) reader.

In addition, information desired by the user can be translated into multiple languages and provided.

In addition, it enables automatic exposure of related advertisements based on search terms. In particular, by correlating user reviews, delivery reviews, price reviews, etc. to convert the evaluation score, and display the converted evaluation score in order, it is possible to preferentially access high-quality product advertisements.

Other effects will be clearly recognized by those skilled in the art from the description below.

1 is a block diagram of a web providing service system according to an embodiment of the present invention;
2 is a configuration diagram illustrating a flow in which user request information is provided to a user;
3 is an exemplary view of a web page screen for confirming user request information;
4 is an exemplary view of a web page screen for inputting user request information;
5 is an exemplary view of a web page screen that is linked and displayed when a user selects specific information;
6 is an exemplary diagram of an information list of general advertisements and matching advertisements to be exposed as a second embodiment of advertisement display according to the present invention;
7 is a block diagram of an advertisement server that determines the priority of advertisements based on a keyword input by a user according to a third embodiment of displaying advertisements of the present invention.
FIG. 8 is a view for explaining a method of determining the priority of advertisements based on a keyword input by a user using the apparatus of FIG. 7;
9 is a configuration diagram for displaying related advertisements by determining guessed keywords based on keywords input by a user according to a fourth embodiment of displaying advertisements of the present invention.

Since the present invention can have various changes and can have various embodiments, specific embodiments are illustrated in the drawings and described in detail in the detailed description.

However, this is not intended to limit the present invention to a specific embodiment, it should be understood to include all modifications, equivalents and substitutes included in the spirit and scope of the present invention.

The terms used in the present invention are only used to describe specific embodiments, and are not intended to limit the present invention.

Unless defined otherwise, all terms used herein, including technical or scientific terms, have the same meaning as commonly understood by one of ordinary skill in the art to which this invention belongs.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a block diagram of a web providing service system according to an embodiment of the present invention. FIG. 2 is a block diagram showing a flow of providing user request information to a user. 3 is an exemplary view of a web page screen for confirming user request information. 4 is an exemplary view of a web page screen for inputting user request information. 5 is an exemplary diagram of a web page screen that is linked and displayed when a user selects specific information.

[First embodiment]

Referring to FIG. 1 , the web providing service system according to the present invention is connected to the external system 200 through a network (N) to collect information requested by the user from the external system 200 and provide the user request information providing server ( 100); A plurality of newspaper server servers 210 configured with a newspaper content DB 211 to provide information to the user request information providing server 100 , a plurality of magazine server servers 220 configured with a magazine content DB 221 , and advertisement content an external system 200 including an advertisement server 230 configured with a DB 231; and a plurality of user clients 300 requesting the information they need from the server 100 .

The server 100 includes a DB 110 for managing user request information; DB 120 for managing the raw information collected from the external system 200 to provide the user request information to the user; DB 130 for processing the raw information to manage the customized information extracted information responding to the user's request; and a DB 140 that manages the format information requested by the user; and receives various contents as raw information from the newspaper server 210, the magazine server 220, and the advertisement server 230, and processes it. Provide customized information to users.

That is, the server 100 receives raw information on newspaper articles, magazine articles, and various advertisements from the external systems 210, 220, 230, and generates the processed information as customized information by referring to the user's request. will be.

In addition, the server 100 converts the document format of the customized information into various formats desired by the user and provides it to the user.

Meanwhile, the advertisement may be displayed by searching for advertisements listed in newspapers and magazines.

Referring to FIG. 2 , the server 100 first collects raw information provided from the newspaper server 210 , the magazine server 220 , and the advertisement server 230 from the external system 200 .

The server 100 searches and extracts, for example, various content DBs 211, 221, 231 of the external system 200 for information corresponding to newspapers, magazines, and advertisements of the date requested by the user, and retrieves the results. It is stored in the raw information DB (120). In the case of the above newspapers, all articles produced by the head office and branch offices should be provided.

The server 100 converts the customized information into a predetermined format with reference to the format information DB 140 .

In the format information DB 140 , as shown in FIG. 3 , the coordinates of each area for each coordinate area 250 , 260 , and 270 of the page, the size of the area, the text size of the character string to be placed in the corresponding area, the font, and the image to be included in the corresponding area If there is, image shape information and the like may be stored in the form of a page structure file (PSF).

The PSF file may be written to have a different document format for each page of the document. The format information for each page of the document desired by the user is input by the user, and the format information for each page is stored in the format information DB 140 in the server 100 to generate the PSF file directly or automatically using an automatic generation program. can be created with

As object data of raw information, there may be image data in addition to text characters, and such object data is arranged in the area with reference to the PSF file.

As described above, by using the format information for each page, customized information in a predetermined format for each page can be generated regardless of the content of the raw information, that is, even if the content of a newspaper article or the like is changed or an image is changed.

The server 100 converts the customized information into a document format suitable for various media, and provides the format-converted customized information to users through various media.

The document format provided by the present invention may include a dedicated viewer, a PDF file, an e-book document, an audiobook document, and the like.

In addition, users can receive the information they want at a desired time using a digital TV, etc., and receive news in the form of e-mail, so that the user can use the desired medium at any time, at any place, at the desired time. You can get the information you want.

The server 100 checks the user request information from the user 300 through the network, generates customized information based on the user request information, and directly provides it to the user 300 . The user may edit the size of an area such as a block or space, an image size, etc. among the output results for each page of the format-converted custom information.

As a result of the editing, the modified format information for each page may be temporarily stored in an editing information DB (not shown). After editing, the customized information is output as the information provided from the server 100 is corrected by referring to the editing information of the editing information DB.

That is, when a user accesses the Internet and wants to read an Internet newspaper, the newspaper of today's date is displayed when the user clicks on the relevant page to read today's newspaper by determining whether he or she wants to read today's or other date newspapers.

In addition, if you want to read a newspaper of a different date other than today's newspaper, if you input a desired date, the newspaper of the corresponding date is displayed through a search.

In this way, if the user selects the desired menu from among articles, videos, voices, and advertisements while the newspaper content of the desired date is displayed, the relevant article, video, voice or advertisement is selected through the link to view these articles or to view the video. It is possible to receive services such as viewing or doing.

In FIG. 3, reference numerals 251, 261, and 271 indicate “continue” to indicate page turning.

Referring to FIG. 4 , the server 100 receives a user request by inputting or selecting a subscription medium 10 , a delivery medium 20 , whether a printer 30 , a keyword 40 to be found, and a publication period 50 from the user. create information

The user may select newspapers, magazines, advertisements, etc. from the subscription medium 10 . That is, the user can select a desired site from among a plurality of information providers (newspaper server, magazine server, advertisement server). The magazine may include a monthly magazine operated by a newspaper company.

The user may select a desired location from among a plurality of domestic and foreign online newspaper sites, domestic and foreign online magazine sites, and various Internet advertisement providing sites, and may select a desired article by being linked to a requested information input page of the selected site. In addition, the user may receive a breaking news service in which breaking news can be provided from the selected online newspaper site.

In addition, the user may select a PDF reader, an e-book (E-Book), an audio book, and the like from the delivery medium 20 .

In addition, the user may select a desired language from the language 60 and receive information translated into the selected language.

Whether to print, keywords, and publication period are the same as described with reference to FIG. 3 .

Meanwhile, although not shown in the drawing, a user e-mail address field may be configured so that the user can input an e-mail address to which the request information is to be provided.

At this time, the user information is managed in the server 100 in advance in the case of a user registered as a member, and the user information includes an IP address of the user computer, a homepage address, a mobile phone number, etc., and requests the user in a format selected from the delivery medium. It can be used to transmit information.

In addition, the user can select whether or not to output the requested information to the printer, and when the user wants to print the requested information, the user can receive an automatic print service.

In addition, if there is a specific newspaper, a specific magazine, or a specific advertisement desired by the user among online newspapers, magazines, and advertisement contents, the keyword 40 may be input.

The server 100 searches the raw information DB 120 using the input keyword, and then extracts the corresponding newspaper, magazine, and advertisement. The raw information extracted according to the keyword input is prioritized in the order of the highest correlation, and is transmitted to the server 100 together with the priority information.

The server 100 places the extracted raw information in the order of priority in the space area of each block with reference to the format information DB 140 for each page in consideration of the priority of the extracted raw information.

If it is not possible to arrange all the extracted raw information on one page, the remaining raw information may be placed on the next consecutive page. If there are too many search results corresponding to the input keyword, some may be cut off, and raw information may be arranged in the space area of each block only in the priority range of a predetermined range.

Referring to FIG. 5 , a user may select various items, such as politics, economy, society, sports, culture/art, and overseas, in a newspaper or magazine article selection area. In addition, the publication period of a desired article can be input, and the publication period can be entered not only for a certain period but also as a specific date and month.

For example, if the user wants to receive information on the latest exchange rate among news articles of economics from a specific newspaper through a web browser, select the specific newspaper from among a plurality of online newspaper sites, select the economics in the article item selection area, Enter the current year, month, and date in the issuance period input area and the exchange rate in the keyword input field.

[Second embodiment]

6 is an exemplary diagram of an information list of general advertisements and matching advertisements to be exposed as a second embodiment of advertisement display according to the present invention.

In FIG. 4 , when a user requests advertisement information, an advertisement is selected from the subscription medium 10 , and a desired advertisement related word is input as a keyword 40 . For example, if you want an advertisement related to hair loss, enter keywords such as “hair loss” or “good product to prevent hair loss”. Accordingly, the server 100 selects products in which the word "hair loss" is included in the advertising phrase and, for example, scalp, hair, etc., directly related to hair loss in the advertising phrase, selects products and exposes them as advertisements.

Referring to FIG. 6 , in the information list of general advertisements and matching advertisements 235 to be exposed, the matching advertisement 235 includes a matching search word, a matching image corresponding to the matching search term, and a default image to be displayed if there is no matching. The in-matching advertisement setting 237 is stored.

[Third embodiment]

According to a third embodiment of the present invention, the advertisements may be controlled to be displayed in order of priority by determining priorities based on reviews.

7 is a block diagram of an advertisement server that determines the priority of advertisements based on keywords input by a user. 8 is a view for explaining a method of determining the priority of an advertisement based on a keyword input by a user.

7 and 8 , the database module 231 may store content to be displayed as advertisements. Here, the content may be data including text, image, sound, and video.

The priority setting module 232 sets the priority of advertisements stored in the database module 231 based on user reviews, price reviews, and delivery reviews, but positive reactions such as “recommendation” or “like” and “really good” In principle, advertisements with a large number of inputs are displayed with priority, and advertisements with a large number of negative reactions such as “bad” or “really bad” are displayed with a lower priority. In this case, the number of comments attached to a reaction is also considered as having the same reaction.

In addition, in the case of a review (A) that includes both a user review and a price review, and an advertisement with a review (B) that includes both a user review and a delivery review, the advertisement with the user review is displayed first (at the top) In principle, in the case of a review (C) that includes both a price review and a delivery review, the advertisement with the price review is displayed first.

However, if there are a predetermined number of negative reactions than positive reactions in the user reviews, the advertisement priority is determined according to the above reaction criteria.

The advertisement providing module 233 provides information to display advertisements in the order determined as described above.

On the other hand, the advertisement may be controlled so that the range of the advertisement is extended and displayed by prediction of a related keyword.

[Fourth embodiment]

According to a fourth embodiment of the present invention, an advertisement searched by predicting a word related to an initially input keyword may be controlled to be displayed.

9 is a configuration diagram for displaying a related advertisement by determining a guessed keyword based on a keyword input by a user.

Referring to FIG. 9 , it includes a first advertisement search module 234 , a related keyword prediction module 235 , a second advertisement search module 236 , and an advertisement providing module 237 .

The first advertisement search module 234 searches for advertisements related to the first keyword input by the user.

The related keyword prediction module 235 predicts a second keyword that is expected to be input after the first keyword is input by the user. For example, when a keyword including the word "hair loss" is input, it can be predicted that "worry", "disappointment", "life", etc. may be associated.

The second advertisement search module 236 searches for an advertisement for a hair loss product among products including the above-mentioned words in the advertisement phrase.

The advertisement providing module 233 provides information to display the advertisement searched as described above.

Meanwhile, FIGS. 6 to 9 may display advertisements by performing a related operation.

That is, among the advertisements including the directly related words as shown in FIG. 6 and the advertisements searched through the first advertisement search module 234 and the second advertisement search module 236 as shown in FIG. 9 , FIGS. 7 and FIG. As shown in FIG. 8 , advertisements may be displayed according to the priority setting.

For example, when the keyword "hair loss" is entered, it is possible to search for and display advertisements for hair loss products among advertisements that contain both direct and indirect related words such as "hair", "scalp", "worry", "disappointment" and "life".

As described above, in the detailed description of the present invention, the preferred embodiment of the present invention has been described, but this is an exemplary description of the preferred embodiment of the present invention and does not limit the present invention. In addition, various modifications and imitations are possible without departing from the scope of the technical idea of the present invention by anyone having ordinary knowledge in the technical field to which the present invention pertains.

Therefore, the scope of the present invention is not limited to the above-described embodiments, but may be implemented in various forms of embodiments within the scope of the appended claims. And without departing from the gist of the present invention claimed in the claims, it is considered within the scope of the description of the claims of the present invention to the various extents that can be modified by any person skilled in the art to which the invention pertains.

An embodiment for implementing the web providing service system according to the present invention has been described. The embodiments described above are illustrative of some of the many specific embodiments that represent the principles described herein. Accordingly, by using the embodiments of the present invention, those skilled in the art will be able to readily implement many other arrangements within the scope defined by the claims of the present invention.

100: user request information providing server 110: user request information DB
120: raw information DB 130: customized information DB
140 ; Format information DB 200: External system
210: newspaper server 220: magazine server
230: advertisement server 231: database module
232: priority setting module 233: advertisement providing module
234: first advertisement search module 235: related keyword prediction module
236: second advertisement search module 300: user

Claims (7)

A DB that manages user request information so that it is connected to an external system through a network to collect and provide information requested by a user from an external system, and a DB that manages raw information collected from the external system to provide user request information to users and a DB for managing customized information from which information corresponding to a user's request is extracted by processing the raw information, and a PDF file, e-book (E-Book) document, and audiobook document format information requested by the user. DB and a user request information providing server composed of a multilingual translator;
the user may be registered as a member in the user request information providing server, and when the user e-mail is registered as user information, the requested information may be provided through e-mail;
A plurality of newspaper company servers configured with a newspaper content DB to provide information to the user request information providing server, a plurality of magazine server servers configured with a magazine content DB, and an advertisement server configured with an advertisement content DB including text, image, sound and video an external system consisting of;
The advertisement displayed by the advertisement server is displayed including the keyword initially input by the user and the advertisement searched by predicting the word related to the keyword,
Priority is determined and displayed according to user reviews, price reviews, delivery reviews, and the reactions included in each review,
Ads with a high number of positive reactions are displayed as priority, ads with a large number of negative reactions are displayed with lower priority, and the number of comments on a reaction is considered as the same reaction,
In the case of a review that includes both a user review and a price review, and in the case of an advertisement with a review that includes both a user review and a delivery review, the ad with the user review takes precedence, and the negative reaction is more positive than the price review in the user reviews. If the number of reactions is greater than the number of reactions, the priority is determined with a lower priority.
In the case of a review that includes both a price review and a delivery review, the advertisement with the price review is displayed first; and
A web providing service system comprising a; a plurality of user clients requesting the information they need from the user request information providing server.
delete The method according to claim 1,
said user
Newspapers, magazines, subscription media that can be selected from advertisements, delivery media that can be selected from PDF, audiobook, and E-BOOK, whether it is a printer, keywords you want to find, publication period, and the language you want. web service system.
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