KR102377128B1 - System for expediting selling goods - Google Patents

Abstract

The present invention relates to a product sales promotion system and method using sales revenue distribution, and is a product sales promotion system in which products are sold online, comprising: a member account portion allocated to members subscribed to the product sales promotion system; a ranking calculation unit that determines a distribution ranking ordered according to the amount accumulated in the member account book; and a distribution distribution unit that distributes the senior distribution, which is the first part of the distribution calculated from the payment amount of the product, to at least some of the seniors ranked higher than the purchaser in the distribution ranking.

Description

Product sales promotion system {System for expediting selling goods}

The present invention relates to a system and method for promoting product sales using sales revenue distribution, by distributing part of the sales revenue not only to the purchaser but also to other members who have more cyber money than the purchaser, so that the purchaser It relates to a product sales promotion system and method that allows the assets of

Consumption behavior in the conventional economic system is that when cash is spent through consumption, a product corresponding to the cash is obtained. In this structure, the more consumers spend, the more the consumer's cash assets decrease, so consumers have no choice but to reduce consumption in order to increase or maintain their cash assets.

Therefore, when an economic recession occurs, consumers reduce consumption, which leads to a decrease in product sales, and product sellers reduce workers or reduce wages due to decreased sales, which causes consumers to consume more due to reduced income. The vicious cycle of reduction is repeated.

However, if cash assets increase as you spend, the opposite will happen. Consumers will further increase consumption, which will lead to a surge in product sales, and product sellers will see a surge in sales, increasing the number of workers and raising wages, which will lead consumers to further increase consumption based on increased income. If this economic system becomes possible, the world economy will continue to be in a boom period.

Therefore, a system is needed that can realize an economic structure in which cash assets increase as consumption increases.

The purpose of the product sales promotion system and method according to an embodiment of the present invention is to distribute a portion of the product sales revenue to the purchaser and further distribute it to other members who have more cyber money than the purchaser, so that only the purchaser can consume the product. Rather, it provides a product sales promotion system and method that allows members to increase their assets through consumption by other members.

The object of the present invention is not limited to what was mentioned above, and other objects not mentioned will be clearly understood by those skilled in the art from the description below.

A product sales promotion system according to an embodiment of the present invention is a product sales promotion system in which products are sold online, and includes a member account portion allocated to members who subscribe to the product sales promotion system; a ranking calculation unit that determines a distribution ranking ordered according to the amount accumulated in the member account book; And it may include a distribution distribution unit that distributes the entire distribution calculated from the payment amount of the product as a senior distribution to at least some of the seniors ranked higher than the purchaser in the distribution ranking.

The product sales promotion system further includes a system account book allocated to the product sales promotion system, and when at least some of the priority users do not exist, the priority distribution amount may be accumulated in the system account book.

A product sales promotion system according to another embodiment of the present invention is a product sales promotion system in which products are sold online, comprising: a member account portion allocated to members who subscribe to the product sales promotion system; a ranking calculation unit that determines a distribution ranking ordered according to the amount accumulated in the member account book; And it may include a distribution distribution unit that distributes the entire distribution calculated from the payment amount of the product as a seniority distribution to the purchaser and seniors ranked higher than the purchaser in the distribution ranking.

A product sales promotion method according to another embodiment of the present invention is a product sales promotion method that sells products through a product sales promotion system, wherein the ranking calculation unit is stored in the member account section assigned to members subscribed to the product sales promotion system. determining a first distribution ranking in order according to the accumulated amount; In the product payment unit, payment for the product is made; And the distribution distribution unit may include a step of distributing the entire distribution calculated from the payment amount of the product as a senior distribution to at least some of the seniors ranked higher than the purchaser in the distribution ranking.

In the case where at least some of the priority applicants do not exist, the priority distribution amount may be credited to the system account book allocated to the product sales promotion system.

A product sales promotion method according to another embodiment of the present invention is a product sales promotion method that sells products through a product sales promotion system, wherein the ranking calculation unit is stored in the member account section assigned to members subscribed to the product sales promotion system. Confirming the distribution ranking in order according to the accumulated amount; In the product payment unit, payment for the product is made; And the distribution distribution unit may include a step of distributing the entire distribution calculated from the payment amount of the product as a seniority distribution to the purchaser and seniors ranked higher than the purchaser in the distribution ranking.

The effect of the product sales promotion system and method according to an embodiment of the present invention is to distribute a portion of the product sales revenue to the purchaser and further distribute it to other members who have more cyber money than the purchaser, so that only the purchaser's own consumption is limited. Rather, it allows one's assets to increase through the consumption of other members.

The effects of the present invention are not limited to those mentioned above, and other effects not mentioned will be clearly understood by those skilled in the art from the description below.

1 is a diagram schematically showing the configuration of a product sales promotion system according to a first embodiment of the present invention.
Figure 2 is a flowchart showing the process in which products are sold and distribution money is distributed in the product sales promotion system according to the first embodiment of the present invention.
Figure 3 is a flowchart showing the process of selling a product and distributing distribution money in the product sales promotion system according to the second embodiment of the present invention.
Figure 4 is a flowchart showing the process by which products are sold and distribution money is distributed in the product sales promotion system according to the third embodiment of the present invention.
Figure 5 is a flowchart showing the process of selling products and distributing distribution money in the product sales promotion system according to the fourth embodiment of the present invention.
Figure 6 shows the first distribution ranking according to the amount of cyber money held by 10 buyers who purchased clothing through the product sales promotion system according to the first embodiment of the present invention.
Figure 7 shows the purchase amount of 10 buyers who purchased clothing over 3 days through the product sales promotion system according to the first embodiment of the present invention.
Figure 8 shows the amount distributed to buyers during the first priority calculation period.
Figure 9 shows the amounts distributed to purchasers during the second ranking period.
Figure 10 shows the amounts distributed to purchasers during the third ranking period.
Figure 11 shows the cyber money rate of return compared to the purchase amount of buyers during the event period.

Hereinafter, the product sales promotion system and method according to the first embodiment of the present invention will be described in detail with reference to the attached drawings. In describing the present invention, detailed descriptions of functions or configurations known to those skilled in the art will be omitted.

1 is a diagram schematically showing the configuration of a product sales promotion system according to a first embodiment of the present invention.

The product sales promotion system 100 according to the first embodiment of the present invention includes an event setting unit 110, an event management unit 120, a product payment unit 130, a member account unit 140, and a ranking calculation unit 150. , may include a distribution distribution unit 160, a system account unit 170, a delivery management unit 180, and a purchase confirmation management unit 190.

The seller can access the product sales promotion system 100 through a wired or wireless network using the seller's terminal 10. The buyer can access the product sales promotion system 100 through a wired or wireless network using the buyer's terminal 20. The seller's terminal 10 and the buyer's terminal 20 refer to devices that can connect to the product sales promotion system 100 and transmit and receive data, such as desktop PCs, laptop PCs, smartphones, tablet PCs, etc. It can be used as a seller's terminal 10 and a buyer's terminal 20. However, the seller's terminal 10 and the buyer's terminal 20 are not limited to the illustrated devices.

Sellers and buyers are members registered in the product sales promotion system 100, and members of the product sales promotion system 100 have a member account book 140 linked to their account, and the member account book 140 is cyber money. Includes accounts and cash accounts. Cyber money deposited in the cyber money account can be used as a distribution basis when distributing the senior distribution amount, which will be described later, and the purchaser distribution and senior distribution are deposited into the cyber money account in the form of cyber money. Cash from the cash account can be transferred to the cyber money account and can be exchanged 1:1 and deposited into the cyber money account. Conversely, cyber money from a cyber money account can also be transferred to a cash account, but in this case, it is desirable to charge a withdrawal fee for a certain percentage of the transferred amount. The withdrawal fee may be transferred to the system account unit 170 of the product sales promotion system 100, and cash may be transferred to the member's cash account.

Figure 2 is a flowchart showing the process in which products are sold and distribution money is distributed in the product sales promotion system according to the first embodiment of the present invention.

The seller accesses the product sales promotion system 100 through the seller's terminal 10 and selects the event setting menu to set an event in which the distribution amount corresponding to a portion of the paid sales price is distributed to the buyer and other members. do. The event setting unit 110 displays the event setting values on the seller's terminal 10, including the product category, product name, sales quantity, sales period, product use period, product sales price, distribution distribution ratio, buyer distribution ratio, An input screen where the priority distribution ratio and ranking calculation period can be input is displayed, and the seller inputs the necessary event settings through the seller's terminal 10. The event setting value input to the event setting unit 110 through the seller's terminal 10 is stored in the event setting unit 110, thereby setting an event (S110).

Event setting values may be arbitrarily determined by the seller, some of them may be suggested as appropriate values by the product sales promotion system 100, and some of them may be values optimized by the product sales promotion system 100. It may be calculated in advance and provided as a fixed value.

The event may end when the sales quantity is exhausted or the sales period has elapsed, and it is also possible for the sales quantity and sales period not to be set. The period of use of a product refers to the period during which the product (e.g. coupon) can be effectively used. The selling price of a product may be the normal consumer price of the product, or it may be a discount price applied by the seller at a discretionary discount rate. The distribution distribution ratio, purchaser distribution ratio, senior distribution ratio, and ranking calculation period will be described later.

The event management unit 120 activates the event set by the seller in the event setting unit 110 through the seller's terminal 10 (S120).

When an event is activated, the event management unit 120 transmits an event notification message to the terminals of members registered with the product sales promotion system 100 (S130). Members can register their products of interest in member information in advance, and the event management unit 120 can transmit an event notification message only to members who have registered the same product as the product registered in the event as their product of interest.

The rank calculation unit 150 calculates the first distribution rank based on when the event is activated (S140). The first distribution ranking is a ranking of members determined according to the amount of cyber money deposited in the cyber money account of a member subscribed to the product sales promotion system 100. Here, the member may increase the amount of cyber money in the cyber money account by converting cash into cyber money and depositing it into the cyber money account.

For convenience of explanation, only Buyer 1, Buyer 2, and Buyer 3 are shown in FIG. 2, and their first distribution order is explained as an example of Buyer 1, Buyer 2, and Buyer 3. In addition, step S140 is shown as being performed before payment of the sales price (S150), but this means that it only needs to be performed before distribution of distribution to buyers (S220 to S240) and is not limited to the order shown.

To purchase a product, buyers pay the selling price of the product on the payment screen provided by the product payment unit 130 through the buyer's terminal 20 (S150), and the product payment amount is deposited in the system account unit 170. do. Here, the product payment amount includes cash withdrawn from the buyer's cyber money account or cash account, card sales transferred from a credit card company, and payment transferred from a mobile phone communication company. Any known online payment method can be applied as a payment method, and detailed description thereof will be omitted.

When payment for the sales price of the product is made, the event management unit 120 issues a payment confirmation certificate and transmits it to the buyer's terminal 20 (S160). The payment confirmation may be in the form of an electronic image.

The delivery management unit 180 transmits the delivery address and payment confirmation of the buyer who paid the sales price of the product to the seller's terminal 10 so that the seller can deliver the product to the buyer (S170). Delivery methods include courier delivery or direct pickup. When receiving in person, the seller can provide the product to the buyer after verifying his or her identity by scanning the barcode on the payment confirmation certificate presented by the buyer.

The purchase confirmation management unit 190 sends a purchase confirmation request to the buyer who has delivered the product or received the product directly (S180).

The purchase confirmation management unit 190 receives a response to the purchase confirmation request from the buyer (S190). The response to the purchase confirmation request is either a purchase confirmation response or a purchase cancellation response. A purchase cancellation response is an expression of the buyer's intention to issue a refund if the purchased product is not satisfactory. In this case, the event management unit 120 pays the payment amount as a refund to the buyer who responded to cancel the purchase. The refund may be withdrawn from the amount stored in the system account unit 170 and sent to the cash account of the buyer who responded to cancel the purchase. Below, the case where the response to the purchase confirmation request is a purchase confirmation response will be described in detail.

When the ranking calculation period elapses after activating the event, the distribution distribution unit 160 determines the distribution generated for each buyer by multiplying the sum of the amounts paid by buyers who responded to purchase confirmation during the ranking calculation period by the distribution distribution ratio (S200) ). The first part of the distribution is distributed according to the pre-established seniority distribution method to members (hereinafter referred to as “seniors”) who are higher than the purchaser in the first distribution ranking and the purchaser, and the second part of the distribution is distributed to the purchaser himself. . Preferably, the sum of the first and second parts of the distribution is equal to the distribution. Distributions are sent as cyber money to the cyber money accounts of buyers and seniors. In the first embodiment, the distribution distributed to the purchaser (second part) is referred to as the "buyer distribution", and the distribution distributed to the seniors and the purchaser according to the seniority distribution method as the amount obtained by subtracting the purchaser's distribution from the distribution (first part) It is called “priority distribution”, and seniority distribution distributed to individuals is called “individual seniority distribution.” Distributions to individual seniors are sent as cyber money to the cyber money accounts of buyers and seniors.

The recipients of the priority distribution may be selected from all members registered in the product sales promotion system 100, or may be selected from only buyers who purchased products sold through the event. In other words, the distribution ranking can be calculated based on all members or only on buyers who purchased the event products.

The ranking calculation period can be set at a predetermined time or in real time. The predetermined time can be any arbitrary period such as 12 hours, 1 day, or 1 week, and when the ranking calculation period elapses, the distribution ranking is updated. If the ranking calculation period is set in real time, the distribution ranking is updated immediately after each buyer's payment and purchase is confirmed.

The event management unit 120 pays the sales amount calculated by subtracting the distribution amount from the total sales amount (the amount multiplied by the sales price and the confirmed purchase quantity) to the seller's cash account (S210).

The distribution distribution unit 160 calculates the buyer distribution by multiplying the sum of the amounts paid by Buyer 1 during the ranking calculation period by the distribution distribution ratio, multiplies the buyer distribution ratio, and stores the buyer distribution in Buyer 1's cyber money account. Transmit to (S220). The distribution distribution unit 160 must distribute the senior distribution, which is the remaining amount after subtracting the purchaser distribution from the distribution generated by Buyer 1, to the seniors of Buyer 1 and Buyer 1 according to the senior distribution method. However, since there is no priority for Buyer 1, in the case of Buyer 1, the highest priority, all of the senior distribution is distributed to Buyer 1 (S220).

The distribution distribution unit 160 calculates the buyer distribution by multiplying the distribution calculated by multiplying the sum of the amounts paid by Buyer 2 during the ranking calculation period by the distribution distribution ratio, and multiplies the buyer distribution by the buyer distribution ratio, and stores the buyer distribution in Buyer 2's cyber money account. Transmit to (S230). The distribution distribution unit 160 distributes the senior distribution, which is the remaining amount after subtracting the buyer distribution from the distribution generated by Buyer 2, to the senior of Buyer 2 (i.e., Buyer 1) and Buyer 2 according to the senior distribution method (S230). .

The distribution distribution unit 160 calculates the buyer distribution by multiplying the distribution calculated by multiplying the sum of the amounts paid by Buyer 3 during the ranking calculation period by the distribution distribution ratio, and stores the buyer distribution in Buyer 3's cyber money account. Transmit to (S240). The distribution distribution unit 160 distributes the senior distribution, which is the remaining amount after subtracting the purchaser's distribution from the distribution generated by Buyer 3, to the seniors of Buyer 3 (i.e., Buyer 1 and Buyer 2) and Buyer 3 according to the seniority distribution method. (S240).

In this way, the seniority distributions generated by each buyer are distributed to each buyer's seniority and the purchaser itself. The purchaser's distribution and the senior party's distribution are withdrawn from the amount stored in the system account unit 170 and transferred to the buyer's cyber money account. Although the buyer's distribution and seniority distribution are illustrated as being paid in cyber money, it is also possible to send them in cash to the buyer's cash account.

In addition, steps S210 to S240 have been described as being carried out sequentially, but they may be carried out simultaneously or the order may be changed.

The ranking calculation unit 150 determines the second distribution ranking by updating the first distribution ranking by reflecting the amount of cyber money transferred to the cyber money accounts of the purchasers and priority holders (S250), and steps S150 to S240 are repeated. The second distribution ranking is used as the basis for distribution of dividends in the second ranking calculation period. The distribution ranking is updated each time the ranking calculation period elapses and ends with the end of the event.

In the product sales promotion system and method according to the first embodiment of the present invention, the priority distribution method may be selected in various ways by the seller or the system. Among the preferred distribution methods, the following methods are possible.

The distribution distribution unit 160 arranges priority holders and purchasers in order according to distribution priority. Next, the first individual senior distribution amount obtained by multiplying the senior distribution amount by the senior distribution ratio is paid to the first senior with the highest distribution rank, and then the senior distribution ratio is applied to the remaining amount after subtracting the first individual senior distribution from the senior distribution. The second individual priority distribution amount obtained by multiplying is paid to the second priority person with the second highest distribution rank.

Here, only the first and second seniors are explained as an example, but individual seniority distributions calculated in the same manner are also paid to junior seniors. For example, the 3rd individual senior holder with the third highest distribution rank will be paid the 3rd individual seniority distribution, which is obtained by subtracting the 1st individual priority distribution and the 2nd individual seniority distribution from the seniority distribution and multiplying the remaining amount by the seniority distribution ratio.

If the senior distribution amount remains even after the individual senior distribution amount has been paid to all senior parties and the purchaser, distribution to the senior distribution can be repeated in the same manner starting from the first priority by multiplying the senior distribution balance by the senior distribution ratio. However, if the balance of the priority distribution is less than a predetermined amount, the distribution distribution unit 160 may transmit the balance to the system account unit 170 and end distribution to the priority.

In addition, as another preferred method among the priority distribution methods, a method of distributing the priority distribution amount equally to the priority holders and purchasers in N equal parts (N = number of senior holders + 1) may be used.

Hereinafter, the product sales promotion system and method according to the second embodiment of the present invention will be described in detail with reference to the attached drawings. Figure 3 is a flowchart showing the process in which products are sold and distribution money is distributed in the product sales promotion system according to the second embodiment of the present invention.

The seller accesses the product sales promotion system 100 through the seller's terminal 10 and selects the event setting menu to set an event in which the distribution amount corresponding to a portion of the paid sales price is distributed to the buyer and other members. do. The event setting unit 110 displays the event setting values on the seller's terminal 10, including the product category, product name, sales quantity, sales period, product use period, product sales price, distribution distribution ratio, buyer distribution ratio, An input screen is displayed where the priority distribution ratio, ranking calculation period, priority distribution range, etc. can be input, and the seller inputs the necessary event settings through the seller's terminal 10. The event setting value input to the event setting unit 110 through the seller's terminal 10 is stored in the event setting unit 110, thereby setting an event (S1110).

Event setting values may be arbitrarily determined by the seller, some of them may be suggested as appropriate values by the product sales promotion system 100, and some of them may be values optimized by the product sales promotion system 100. It may be calculated in advance and provided as a fixed value.

The event may end when the sales quantity is exhausted or the sales period has elapsed, and it is also possible for the sales quantity and sales period not to be set. The period of use of a product refers to the period during which the product (e.g. coupon) can be effectively used. The selling price of a product may be the normal consumer price of the product, or it may be a discount price applied by the seller at a discretionary discount rate. The distribution distribution ratio, purchaser distribution ratio, priority distribution ratio, and priority distribution range will be described later.

The event management unit 120 activates the event set by the seller in the event setting unit 110 through the seller's terminal 10 (S1120).

When an event is activated, the event management unit 120 transmits an event notification message to the terminals of members registered with the product sales promotion system 100 (S1130). Members can register their products of interest in member information in advance, and the event management unit 120 can transmit an event notification message only to members who have registered the same product as the product registered in the event as their product of interest.

The rank calculation unit 150 calculates the first distribution rank based on when the event is activated (S1140). The first distribution ranking is a ranking of members determined according to the amount of cyber money deposited in the cyber money account of a member subscribed to the product sales promotion system 100. Here, the member may increase the amount of cyber money in the cyber money account by converting cash into cyber money and depositing it into the cyber money account.

For convenience of explanation, only Buyer 1, Buyer 2, and Buyer 3 are shown in Figure 3, and their first distribution order is explained as an example of Buyer 1, Buyer 2, and Buyer 3. In addition, step S1140 is shown as being performed before payment of the sales price (S1150), but this means that it only needs to be performed before distribution of distribution to buyers (S1220 to S1240) and is not limited to the order shown.

To purchase a product, buyers pay the selling price of the product on the payment screen provided by the product payment unit 130 through the buyer's terminal 20 (S1150), and the product payment amount is deposited in the system account unit 170. do. Here, the product payment amount includes cash withdrawn from the buyer's cyber money account or cash account, card sales transferred from a credit card company, and payment transferred from a mobile phone communication company. Any known online payment method can be applied as a payment method, and detailed description thereof will be omitted.

When payment for the sales price of the product is made, the event management unit 120 issues a payment confirmation certificate and transmits it to the buyer's terminal 20 (S1160). The payment confirmation may be in the form of an electronic image.

The delivery management unit 180 transmits the delivery address and payment confirmation of the buyer who paid the sales price of the product to the seller's terminal 10, allowing the seller to deliver the product to the buyer (S1170). Delivery methods include courier delivery or direct pickup. When receiving in person, the seller can provide the product to the buyer after verifying his or her identity by scanning the barcode on the payment confirmation certificate presented by the buyer.

The purchase confirmation management unit 190 sends a purchase confirmation request to the buyer who has delivered the product or received the product directly (S1180).

The purchase confirmation management unit 190 receives a response to the purchase confirmation request from the buyer (S1190). The response to the purchase confirmation request is either a purchase confirmation response or a purchase cancellation response. In the case of a purchase cancellation response, the event management unit 120 pays the payment amount as a refund to the buyer who responded with a purchase cancellation. The refund may be withdrawn from the amount stored in the system account unit 170 and sent to the cash account of the buyer who responded to cancel the purchase. Below, the case where the response to the purchase confirmation request is a purchase confirmation response will be described in detail.

When the ranking calculation period elapses after the event activation, the distribution distribution unit 160 determines the distribution amount generated for each buyer by multiplying the distribution distribution ratio by the sum of the amounts paid by buyers who responded to purchase confirmation during the ranking calculation period (S1200 ). The first part of the distribution is distributed to all or some of the senior members who are members higher than the purchaser in the first distribution ranking according to a preset senior distribution method, and the second part of the distribution is distributed to the purchaser himself. Preferably, the sum of the first and second parts of the distribution is equal to the distribution. Distributions are sent as cyber money to the cyber money accounts of buyers and seniors. In the second embodiment, the distribution distributed to the purchaser (second part) is referred to as the “buyer distribution.” The distribution, which is the amount obtained by subtracting the purchaser's distribution from the distribution, and is distributed to all or part of the seniors according to the seniority distribution method, is called the "priority distribution," and the seniority distribution distributed to individuals is called "individual seniority distribution." Distributions to individual seniors are sent as cyber money to the cyber money accounts of all or part of the seniors.

The distribution ranking may be calculated for all members registered with the product sales promotion system 100, or may be calculated for only buyers who purchase products sold through an event.

The ranking calculation period can be set at a predetermined time or in real time. The predetermined time can be any arbitrary period such as 12 hours, 1 day, or 1 week, and the distribution ranking is updated when the ranking calculation period has elapsed. If the ranking calculation period is set in real time, the distribution ranking is updated immediately after each buyer's payment and purchase is confirmed.

The event management unit 120 pays the sales amount calculated by subtracting the distribution amount from the total sales amount (the amount multiplied by the sales price and the confirmed purchase quantity) to the seller's cash account (S1210).

The priority distribution range refers to the range of seniors receiving distribution among seniors, and can be selected by the seller or system as “distribution to all seniors” or “distribution to some of the seniors.” Below, a case where the distribution distribution unit 160 distributes the priority distribution to all priority applicants will be described.

The distribution distribution unit 160 calculates the buyer distribution by multiplying the sum of the amounts paid by Buyer 1 during the ranking calculation period by the distribution distribution ratio, multiplies the buyer distribution ratio, and stores the buyer distribution in Buyer 1's cyber money account. Transmit to (S1220). Regarding the distribution of the senior distribution, which is the remaining amount after subtracting the purchaser distribution from the distribution generated by Buyer 1, the senior distribution is transmitted to the system account unit 170 because Buyer 1, the highest priority, does not have a senior.

The distribution distribution unit 160 calculates the buyer distribution by multiplying the distribution calculated by multiplying the sum of the amounts paid by Buyer 2 during the ranking calculation period by the distribution distribution ratio, and multiplies the buyer distribution by the buyer distribution ratio, and stores the buyer distribution in Buyer 2's cyber money account. Transmit to (S1230). The distribution distribution unit 160 distributes the senior distribution, which is the remaining amount after subtracting the buyer distribution from the distribution generated by Buyer 2, to Buyer 1, who is senior to Buyer 2, according to the senior distribution method (S1230).

The distribution distribution unit 160 calculates the buyer distribution by multiplying the distribution calculated by multiplying the sum of the amounts paid by Buyer 3 during the ranking calculation period by the distribution distribution ratio, and stores the buyer distribution in Buyer 3's cyber money account. Transmit to (S1240). The distribution distribution unit 160 distributes the senior distribution, which is the remaining amount after subtracting the buyer distribution from the distribution generated by Buyer 3, to Buyer 1 and Buyer 2, who are senior to Buyer 3, according to the senior distribution method (S1240).

In this way, the senior distribution amount generated by each buyer is distributed to all senior applicants of each buyer. The purchaser's distribution and the senior party's distribution are withdrawn from the amount stored in the system account unit 170 and transferred to the buyer's cyber money account. Although the buyer's distribution and seniority distribution are illustrated as being paid in cyber money, it is also possible to send them in cash to the buyer's cash account.

In addition, steps S1210 to S1240 have been described as being carried out sequentially, but they may be carried out simultaneously or the order may be changed.

The ranking calculation unit 150 determines the second distribution ranking by updating the first distribution ranking by reflecting the amount of cyber money transferred to the cyber money accounts of the purchasers and priority holders (S1250), and steps S1150 to S1240 are repeated. The second distribution ranking is used as the basis for distribution of dividends in the second ranking calculation period. The distribution ranking is updated each time the ranking calculation period elapses and ends with the end of the event.

The distribution distribution unit 160 may distribute the senior distribution to only some of the senior applicants. When distributing to some of the priority holders, it is possible to select some of the priority holders in the order of distribution ranking starting from the highest priority, or to randomly select some of the priority holders.

To explain, for example, how the distribution range for seniors is determined by selecting a portion of seniors in the order of distribution ranking from the highest priority, for example, the seniority distribution amount generated by the purchase of the buyer occupying the 100th rank in the distribution ranking is 99%. Rather than being distributed to all of the seniors, the priority distribution range is such that the distribution is made according to the seniority distribution method based on the distribution ranking by selecting the seniors, such as 1st to 70th, 1st to 50th, 1st to 30th, etc. can be set.

To explain, for example, how the distribution range for seniors is determined by randomly selecting some of the seniors, the seniority distribution amount generated by the purchase of the buyer who ranks 100th in the distribution ranking is distributed to all 99 seniors. Rather than being distributed to 99 seniors, the priority distribution range can be set so that 70, 50, 30, etc. are randomly selected from among the 99 seniors and distributed according to the seniority distribution method based on the distribution ranking. .

In the product sales promotion system and method according to the second embodiment of the present invention, the priority distribution method may be selected in various ways by the seller or the system. Among the priority distribution methods, the method described in the first embodiment is possible.

Hereinafter, the product sales promotion system and method according to the third embodiment of the present invention will be described in detail with reference to the attached drawings. Figure 4 is a flowchart showing the process by which products are sold and distribution money is distributed in the product sales promotion system according to the third embodiment of the present invention.

The seller accesses the product sales promotion system 100 through the seller's terminal 10 and selects the event setting menu to set an event in which the distribution amount corresponding to a portion of the paid sales price is distributed to the buyer and other members. do. The event setting unit 110 displays the event setting values on the seller's terminal 10, including the product category, product name, sales quantity, sales period, product use period, product sales price, distribution distribution ratio, buyer distribution ratio, An input screen where the priority distribution ratio and ranking calculation period can be input is displayed, and the seller inputs the necessary event settings through the seller's terminal 10. The event setting value input to the event setting unit 110 through the seller's terminal 10 is stored in the event setting unit 110, thereby setting an event (S2110).

Event setting values may be arbitrarily determined by the seller, some of them may be suggested as appropriate values by the product sales promotion system 100, and some of them may be values optimized by the product sales promotion system 100. It may be calculated in advance and provided as a fixed value.

The event may end when the sales quantity is exhausted or the sales period has elapsed, and it is also possible for the sales quantity and sales period not to be set. The period of use of a product refers to the period during which the product (e.g. coupon) can be effectively used. The selling price of a product may be the normal consumer price of the product, or it may be a discount price applied by the seller at a discretionary discount rate. The distribution distribution ratio, purchaser distribution ratio, senior distribution ratio, and ranking calculation period will be described later.

The event management unit 120 activates the event set by the seller in the event setting unit 110 through the seller's terminal 10 (S2120).

When an event is activated, the event management unit 120 transmits an event notification message to the terminals of members registered with the product sales promotion system 100 (S2130). Members can register their products of interest in member information in advance, and the event management unit 120 can transmit an event notification message only to members who have registered the same product as the product registered in the event as their product of interest.

For convenience of explanation, only Buyer 1, Buyer 2, and Buyer 3 are shown in FIG. 4, and their first distribution order is explained as an example of Buyer 1, Buyer 2, and Buyer 3.

To purchase a product, buyers pay the selling price of the product on the payment screen provided by the product payment unit 130 through the buyer's terminal 20 (S2140), and the product payment amount is deposited in the system account unit 170. do. Here, the product payment amount includes cash withdrawn from the buyer's cyber money account or cash account, card sales transferred from a credit card company, and payment transferred from a mobile phone communication company. Any known online payment method can be applied as a payment method, and detailed description thereof will be omitted.

When payment for the sales price of the product is made, the event management unit 120 issues a payment confirmation certificate and transmits it to the buyer's terminal 20 (S2150). The payment confirmation may be in the form of an electronic image.

The delivery management unit 180 transmits the delivery address and payment confirmation of the buyer who paid the sales price of the product to the seller's terminal 10, allowing the seller to deliver the product to the buyer (S2170). Delivery methods include courier delivery or direct pickup. When receiving in person, the seller can provide the product to the buyer after verifying his or her identity by scanning the barcode on the payment confirmation certificate presented by the buyer.

The purchase confirmation management unit 190 sends a purchase confirmation request to the buyer who has delivered the product or received the product directly (S2170).

The purchase confirmation management unit 190 receives a response to the purchase confirmation request from the buyer (S2180). The response to the purchase confirmation request is either a purchase confirmation response or a purchase cancellation response. In the case of a purchase cancellation response, the event management unit 120 pays the payment amount as a refund to the buyer who responded with a purchase cancellation. The refund may be withdrawn from the amount stored in the system account unit 170 and sent to the cash account of the buyer who responded to cancel the purchase. Below, the case where the response to the purchase confirmation request is a purchase confirmation response will be described in detail.

When the first priority calculation period elapses after activating the event, the distribution distribution unit 160 multiplies the sum of the amounts paid by buyers who responded with purchase confirmation during the first priority calculation period by the distribution distribution ratio to calculate the distribution amount generated for each buyer. Confirm (S2190).

The ranking calculation period can be set at a predetermined time or in real time. The predetermined time can be any arbitrary period such as 12 hours, 1 day, or 1 week, and when the ranking calculation period elapses, the distribution ranking is updated. If the ranking calculation period is set in real time, the distribution ranking is updated immediately after each buyer's payment and purchase is confirmed.

The event management unit 120 pays the sales amount calculated by subtracting the distribution amount from the total sales amount (the amount multiplied by the sales price and the confirmed purchase quantity) to the seller's cash account (S2200).

The second part, which is part of the distribution confirmed in step S2190, is distributed first to the buyer himself. In the third embodiment, the distribution distributed to the purchaser (second part) is referred to as the “buyer distribution.”

The distribution distribution unit 160 calculates the buyer distribution by multiplying the distribution calculated by multiplying the sum of the amounts paid by Buyer 1 during the first priority calculation period by the distribution distribution ratio, and multiplying the buyer distribution by the buyer distribution ratio. Transfer to money account (S2210)

The distribution distribution unit 160 calculates the buyer's distribution by multiplying the distribution calculated by multiplying the sum of the amounts paid by Buyer 2 during the first priority calculation period by the distribution distribution ratio, and multiplies the buyer's distribution by the buyer's distribution ratio. Transfer to money account (S2220)

The distribution distribution unit 160 calculates the buyer distribution by multiplying the distribution calculated by multiplying the sum of the amounts paid by Buyer 3 during the first priority calculation period by the distribution distribution ratio, and multiplies the buyer distribution by the buyer distribution ratio. Transfer to money account (S2230)

Here, steps S2210 to S2230 have been described as being carried out sequentially, but they may be carried out simultaneously or the order may be changed.

The ranking calculation unit 150 calculates a first distribution ranking reflecting the buyer distribution amount distributed to the buyer (S2240). The distribution ranking is a ranking of members determined according to the amount of cyber money deposited in the cyber money account of a member enrolled in the product sales promotion system 100. The first distribution ranking is a ranking determined by adding the purchaser distribution distributed to the purchaser member during the first priority calculation period to the amount of cyber money deposited in the member's cyber money account before event activation. Here, the member may increase the amount of cyber money in the cyber money account by converting cash into cyber money and depositing it into the cyber money account.

The remainder (first part) after subtracting the purchaser's distribution from the distribution confirmed in step S2190 is distributed to members (hereinafter referred to as "seniors") higher than the purchaser in the first distribution ranking and to the purchaser according to the preset seniority distribution method. . In the third embodiment, the distribution (part 1) distributed to seniors and purchasers according to the seniority distribution method, which is the amount obtained by subtracting the purchaser's distribution from the distribution, is called the "seniority distribution," and the seniority distribution distributed to individuals is called "individual seniority distribution." "It is called. Distributions to individual seniors are sent as cyber money to the cyber money accounts of buyers and seniors.

The recipients of the priority distribution may be selected from all members registered in the product sales promotion system 100, or may be selected from only buyers who purchased products sold through the event. In other words, the distribution ranking can be calculated based on all members or only on buyers who purchased the event products.

Once the first distribution priority is determined, the distribution distribution unit 160 must distribute the senior distribution, which is the amount remaining after subtracting the purchaser distribution from the distribution generated by Buyer 1, to the seniors of Buyer 1 and Buyer 1 according to the seniority distribution method. . However, since there is no priority for Buyer 1, in the case of Buyer 1, the highest priority, all of the senior distribution is distributed to Buyer 1 (S2250).

The distribution distribution unit 160 distributes the senior distribution, which is the remaining amount after subtracting the buyer distribution from the distribution generated by Buyer 2, to the senior of Buyer 2 (i.e., Buyer 1) and Buyer 2 according to the senior distribution method (S2260). .

The distribution distribution unit 160 distributes the senior distribution, which is the remaining amount after subtracting the purchaser's distribution from the distribution generated by Buyer 3, to the seniors of Buyer 3 (i.e., Buyer 1 and Buyer 2) and Buyer 3 according to the seniority distribution method. (S2270).

The purchaser's distribution and the senior party's distribution are withdrawn from the amount stored in the system account unit 170 and transferred to the buyer's cyber money account. Although the buyer's distribution and seniority distribution are illustrated as being paid in cyber money, it is also possible to send them in cash to the buyer's cash account.

Next, the second ranking period begins, and steps S2140 to S2230 are repeated. The second distribution ranking to be used for the distribution of senior distribution amounts during the second ranking calculation period reflects the individual senior distribution rankings transferred to the purchasers' cyber money accounts during the first ranking calculation period, and the distribution ranking of the purchasers' cyber money during the second ranking calculation period. It is determined by reflecting the buyer's distribution transferred to the account. The distribution ranking is updated in this way whenever the ranking calculation period elapses.

In the product sales promotion system and method according to the third embodiment of the present invention, the priority distribution method may be selected in various ways by the seller or the system. Among the priority distribution methods, the method described in the first embodiment is possible.

Hereinafter, the product sales promotion system and method according to the fourth embodiment of the present invention will be described in detail with reference to the attached drawings. Figure 5 is a flowchart showing the process of selling products and distributing distribution money in the product sales promotion system according to the fourth embodiment of the present invention.

The seller accesses the product sales promotion system 100 through the seller's terminal 10 and selects the event setting menu to set an event in which the distribution amount corresponding to a portion of the paid sales price is distributed to the buyer and other members. do. The event setting unit 110 displays the event setting values on the seller's terminal 10, including the product category, product name, sales quantity, sales period, product use period, product sales price, distribution distribution ratio, buyer distribution ratio, An input screen is displayed where the priority distribution ratio, ranking calculation period, priority distribution range, etc. can be input, and the seller inputs the necessary event settings through the seller's terminal 10. The event setting value input to the event setting unit 110 through the seller's terminal 10 is stored in the event setting unit 110, thereby setting an event (S3110).

Event setting values may be arbitrarily determined by the seller, some of them may be suggested as appropriate values by the product sales promotion system 100, and some of them may be values optimized by the product sales promotion system 100. It may be calculated in advance and provided as a fixed value.

The event may end when the sales quantity is exhausted or the sales period has elapsed, and it is also possible for the sales quantity and sales period not to be set. The period of use of a product refers to the period during which the product (e.g. coupon) can be effectively used. The selling price of a product may be the normal consumer price of the product, or it may be a discount price applied by the seller at a discretionary discount rate. The distribution distribution ratio, purchaser distribution ratio, priority distribution ratio, ranking calculation period, and priority distribution range will be described later.

The event management unit 120 activates the event set by the seller in the event setting unit 110 through the seller's terminal 10 (S3120).

When an event is activated, the event management unit 120 transmits an event notification message to the terminals of members registered with the product sales promotion system 100 (S3130). Members can register their products of interest in member information in advance, and the event management unit 120 can send an event notification message only to members who have registered the same product as the product registered in the event as their product of interest.

For convenience of explanation, only Buyer 1, Buyer 2, and Buyer 3 are shown in Figure 5, and their first distribution order is explained as an example of Buyer 1, Buyer 2, and Buyer 3.

To purchase a product, buyers pay the selling price of the product on the payment screen provided by the product payment unit 130 through the buyer's terminal 20 (S3140), and the product payment amount is deposited in the system account unit 170. do. Here, the product payment amount includes cash withdrawn from the buyer's cyber money account or cash account, card sales transferred from a credit card company, and payment transferred from a mobile phone communication company. Any known online payment method can be applied as a payment method, and detailed description thereof will be omitted.

When payment for the sales price of the product is made, the event management unit 120 issues a payment confirmation certificate and transmits it to the buyer's terminal 20 (S3150). The payment confirmation may be in the form of an electronic image.

The delivery management unit 180 transmits the delivery address and payment confirmation of the buyer who paid the sales price of the product to the seller's terminal 10, allowing the seller to deliver the product to the buyer (S3170). Delivery methods include courier delivery or direct pickup. When receiving in person, the seller can provide the product to the buyer after verifying his or her identity by scanning the barcode on the payment confirmation certificate presented by the buyer.

The purchase confirmation management unit 190 sends a purchase confirmation request to the buyer who has delivered the product or received the product directly (S3170).

The purchase confirmation management unit 190 receives a response to the purchase confirmation request from the buyer (S3180). The response to the purchase confirmation request is either a purchase confirmation response or a purchase cancellation response. In the case of a purchase cancellation response, the event management unit 120 pays the payment amount as a refund to the buyer who responded with a purchase cancellation. The refund may be withdrawn from the amount stored in the system account unit 170 and sent to the cash account of the buyer who responded to cancel the purchase. Below, the case where the response to the purchase confirmation request is a purchase confirmation response will be described in detail.

When the first priority calculation period elapses after the event is activated, the distribution distribution unit 160 multiplies the sum of the amounts paid by buyers who responded with purchase confirmation during the first priority calculation period by the distribution distribution ratio to calculate the distribution amount generated for each buyer. Confirm (S3190).

The ranking calculation period can be set at a predetermined time or in real time. The predetermined time can be any arbitrary period such as 12 hours, 1 day, or 1 week, and the distribution ranking is updated when the ranking calculation period has elapsed. If the ranking calculation period is set in real time, the distribution ranking is updated immediately after each buyer's payment and purchase is confirmed.

The event management unit 120 pays the sales amount calculated by subtracting the distribution amount from the total sales amount (the amount multiplied by the sales price and the confirmed purchase quantity) to the seller's cash account (S3200).

The second part, which is part of the distribution confirmed in step S3190, is distributed first to the buyer himself. In the fourth embodiment, the distribution distributed to the purchaser (second part) is referred to as the “buyer distribution.”

The distribution distribution unit 160 calculates the buyer distribution by multiplying the distribution calculated by multiplying the sum of the amounts paid by Buyer 1 during the first priority calculation period by the distribution distribution ratio, and multiplying the buyer distribution by the buyer distribution ratio. Transfer to money account (S3210)

The distribution distribution unit 160 calculates the buyer's distribution by multiplying the distribution calculated by multiplying the sum of the amounts paid by Buyer 2 during the first priority calculation period by the distribution distribution ratio, and multiplies the buyer's distribution by the buyer's distribution ratio. Transfer to money account (S3220)

The distribution distribution unit 160 calculates the buyer distribution by multiplying the distribution calculated by multiplying the sum of the amounts paid by Buyer 3 during the first priority calculation period by the distribution distribution ratio, and multiplies the buyer distribution by the buyer distribution ratio. Transfer to money account (S3230)

Here, steps S3210 to S3230 have been described as being carried out sequentially, but they may be carried out simultaneously or the order may be changed.

The ranking calculation unit 150 calculates the first distribution ranking reflecting the buyer distribution amount distributed to the buyer (S3240). The distribution ranking is a ranking of members determined according to the amount of cyber money deposited in the cyber money account of a member enrolled in the product sales promotion system 100. The first distribution ranking is a ranking determined by adding the purchaser distribution distributed to the purchaser member during the first priority calculation period to the amount of cyber money deposited in the member's cyber money account before event activation. Here, the member may increase the amount of cyber money in the cyber money account by converting cash into cyber money and depositing it into the cyber money account.

The remainder (first part) of subtracting the purchaser's distribution from the distribution confirmed in step S3190 is distributed to all or some of the members (hereinafter referred to as "seniors") who rank higher than the purchaser in the first distribution ranking according to the preset seniority distribution method. do. In the fourth embodiment, the distribution (first part) distributed to all or part of the seniors according to the seniority distribution method, which is the amount obtained by subtracting the purchaser's distribution from the distribution, is called the "seniority distribution," and the seniority distribution distributed to individuals is called "individual seniority." It is called “distribution.” Distributions to individual seniors are sent as cyber money to the cyber money accounts of all or part of the seniors.

The distribution ranking may be calculated for all members registered with the product sales promotion system 100, or may be calculated for only buyers who purchase products sold through an event.

The priority distribution range refers to the range of seniors who receive distribution among the seniors subject to distribution ranking calculation, and can be selected by the seller or system as “distribution to all seniors” or “distribution to some of the seniors.” there is. Below, a case where the distribution distribution unit 160 distributes the priority distribution to all priority applicants will be described.

Once the first distribution priority is determined, the distribution distribution unit 160 must distribute the senior distribution, which is the amount remaining after subtracting the purchaser's distribution from the distribution generated by Buyer 1, to the seniors of Buyer 1 according to the seniority distribution method. However, since there is no priority for Buyer 1, in the case of Buyer 1, the highest priority, the priority distribution is transmitted to the system account unit 170 (S3250).

The distribution distribution unit 160 distributes the senior distribution, which is the remaining amount after subtracting the purchaser's distribution from the distribution generated by Buyer 2, to Buyer 1, the senior of Buyer 2, according to the senior distribution method (S3260).

The distribution distribution unit 160 distributes the senior distribution, which is the remaining amount after subtracting the buyer distribution from the distribution generated by Buyer 3, to Buyer 1 and Buyer 2, who are senior to Buyer 3, according to the senior distribution method (S3270).

The purchaser's distribution and the senior's distribution are withdrawn from the amount stored in the system account unit 170 and transferred to the buyer's and senior's cyber money accounts. Although the purchaser's distribution and the senior's distribution are illustrated as being paid in cyber money, it is also possible to send them in cash to the purchaser's and senior's cash accounts.

Next, the second ranking period begins, and steps S3140 to S3230 are repeated. The second distribution rank to be used for the distribution of seniority distributions during the second ranking calculation period reflects the individual seniority distributions transferred to the cybermoney accounts of seniors during the first ranking calculation period, and the cyber money of purchasers during the second ranking calculation period. It is determined by reflecting the buyer's distribution transferred to the account. The distribution ranking is updated in this way whenever the ranking calculation period elapses.

The distribution distribution unit 160 may distribute the senior distribution to only some of the senior applicants. When distributing to some of the priority holders, it is possible to select some of the priority holders in the order of distribution ranking starting from the highest priority, or to randomly select some of the priority holders.

In the product sales promotion system and method according to the fourth embodiment of the present invention, the priority distribution method may be selected in various ways by the seller or the system. Among the priority distribution methods, the method described in the first embodiment is possible.

If a buyer's purchase is made during the event period by the product sales promotion system and product sales promotion method according to the embodiments of the present invention, the distribution of the purchaser's distribution and the senior distribution is continued, so that the purchase by the purchaser and other members The effect of increasing one's assets occurs. Below, this effect is explained using an easy example.

Seller A, who sells clothing in the United States, has decided to sell 7 types of clothing at the lowest price online through the product sales promotion system according to the first embodiment of the present invention, and the selling price of the 7 types of clothing that Seller A wishes to sell is The denominations are $5, $8, $10, $20, $50, $100 and $200. Seller A entered the event settings as follows.

- Sales period: 3 days

- Ranking period: 1 day

- Distribution distribution ratio: 10%

- Buyer distribution ratio: 40%

- Distribution method for seniors: N equal distribution including purchasers

The first distribution ranking is determined according to the amount of cyber money deposited in the cyber money accounts of the 10 buyers, and the first distribution ranking according to the amount of cyber money and the amount of cyber money held by the 10 buyers is shown in FIG. 6. Ten buyers each randomly purchase three pieces of clothing each day for three days, and the daily purchase amounts of the ten buyers are shown in Figure 7.

Figure 8 shows the amount distributed to buyers during the first priority calculation period.

Buyer 1 is the highest ranked buyer in the first distribution ranking and purchases $160 worth of clothing during the first distribution ranking. As soon as the first priority calculation period ends, $16.00, which is 10% (distribution distribution ratio) of the $160 paid by Buyer 1, is confirmed as the distribution generated by Buyer 1. $6.40, which is 40% of this distribution (buyer distribution ratio), is transferred to Buyer 1's cyber money account as the buyer's distribution, and $9.60, which is the amount minus the buyer's distribution from the distribution, is transferred to Buyer 1's priority because there is no priority for Buyer 1. Therefore, it is only sent to Buyer 1’s cyber money account. In addition, from the senior distribution, which is the amount obtained by subtracting the purchaser's distribution from the distribution amount corresponding to 10% (dividend distribution ratio) of the purchaser's payment amount paid by each of Buyers 2 to 10, the amount obtained by dividing by the number of buyers and seniors (N equal parts) The individual seniority distribution amount (N=number of seniority + 1) is calculated and sent to Buyer 1's cyber money account. In other words, Buyer 1 receives $28.34 as the sum of individual senior distributions ($9.60 as senior distribution from Buyer 1, USD 3.15 as individual senior distribution from Buyer 2, USD 6.20 as individual senior distribution from Buyer 3, and USD 6.20 from Buyer 4). $1.95 of individual senior distribution received from Buyer 5, $1.42 of individual senior distribution from Buyer 5, $2.55 of individual senior distribution from Buyer 6, $0.24 of individual senior distribution from Buyer 7, and $1.42 of individual senior distribution from Buyer 8. You will be distributed ($2.29 as individual senior distribution, $0.80 as individual senior distribution from Buyer 9, and $0.15 as individual senior distribution from Buyer 10).

Buyer 1 purchases $160 worth of clothes online at the lowest price during the first priority calculation period, and gains the effect of an increase in assets of $34.74 (the sum of $6.40 in buyer distribution and $28.34 in individual senior distribution). In addition, Buyer 1's cyber money rate of return compared to the purchase amount during the first priority calculation period is calculated as 21.71%.

Buyer 2 is the second highest ranking buyer in the first distribution ranking and purchases $105 worth of clothing during the first ranking period. As soon as the first priority calculation period ends, $10.50, which is 10% (dividend distribution ratio) of the $105 paid by Buyer 2, is confirmed as the distribution generated by Buyer 2. $4.20, which is 40% of this distribution (buyer distribution ratio), is transferred to the cyber money account of Buyer 2 as the buyer's distribution, and $6.30, which is the amount minus the buyer's distribution from the distribution, is sent to Buyer 1, who is the senior, and the buyer himself. Since it is distributed equally to Buyer 2, $3.15 is each sent to Buyer 1 and Buyer 2's cyber money accounts. In addition, from the senior distribution, which is the amount obtained by subtracting the purchaser's distribution from the distribution amount corresponding to 10% (dividend distribution ratio) of the purchaser's payment amount paid by each of Buyers 3 to 10, the amount obtained by dividing by the number of buyers and seniors (N equal parts) The individual seniority distribution amount (N=number of seniority + 1) is calculated and sent to Buyer 2's cyber money account. That is, Buyer 2 receives $18.74 as the sum of individual senior distributions ($3.15 as individual senior distribution from Buyer 2, USD 6.20 as individual senior distribution from Buyer 3, USD 1.95 as individual senior distribution from Buyer 4, Buyer 5). $1.42, an individual senior distribution, received from Buyer 6, $2.55, an individual senior distribution, $0.24, an individual senior distribution, received from Buyer 7, and $2.29, an individual senior distribution, received from Buyer 8. You will be distributed ($0.80, which is the individual senior distribution amount received, and $0.15, which is the individual senior distribution amount sent from Buyer 10).

Even though Buyer 2 purchased a smaller amount than Buyer 1 during the first priority calculation period, the cyber money return on purchase amount is 21.85%, which is higher than Buyer 1's cyber money return on purchase amount of 21.71%. Additionally, Buyer 7 purchased $28 worth of clothing during the first ranking period, spent only 17.5% of Buyer 1's purchase amount, and obtained a cyber money return of 16.42% compared to the purchase amount. This means that the product sales promotion system according to the first embodiment of the present invention has a different configuration and effect from a conventional point accumulation system in which points are simply accumulated in proportion to the purchase amount. According to the product sales promotion system according to the first embodiment of the present invention, even if a buyer purchases a relatively small amount, the cyber money return on the purchase amount can be higher than that of other buyers.

This exceptionality in the rate of return on cyber money compared to the purchase amount gives even buyers at the bottom of the distribution rankings the hope that the rate of return on cyber money compared to the purchase amount can be higher than that of seniors and the hope that they can rise in the distribution rankings as well, so that all rankings This will encourage buyers to make purchases.

Figure 9 shows the amount distributed to buyers during the second ranking period.

In the first distribution ranking, Buyer 7's cyber money holding amount is $30.82 and Buyer 8's cyber money holding amount is $28.06, so Buyer 7 has a higher ranking than Buyer 8, but the distribution amount during the first ranking calculation period Due to the distribution, the amount of cyber money held by Buyer 7 becomes $35.42, and the amount of cyber money held by Buyer 8 becomes $43.50. In the second distribution ranking, which is the basis for distribution of distributions in the second ranking calculation period, Buyer 8 is higher than Buyer 7. has a higher rank.

Buyer 3 purchased $65.00 worth of clothing during the second ranking calculation period, and spent only 56.5% of Buyer 2's purchase amount of $115.00, and the cyber money return on purchase amount is the cyber money return on Buyer 2's purchase amount. The result was 17.49%, which is higher than 14.62%. It can be seen again that, according to the product sales promotion system according to the first embodiment of the present invention, even if a buyer purchases a relatively small amount, the cyber money rate of return relative to the purchase amount can be higher than that of other buyers.

Figure 10 shows the amounts distributed to purchasers during the third ranking period.

In the second distribution ranking, the amount of cyber money held by Buyer 7 is $35.42, and the amount of cyber money held by Buyer 9 is $30.13, so Buyer 7 has a higher rank than Buyer 9, but the distribution of distribution during the second ranking calculation period As a result, the amount of cyber money held by Buyer 7 becomes $40.30, and the amount of cyber money held by Buyer 9 becomes $43.44. In the third distribution ranking, which is the basis for distribution of distributions in the third ranking calculation period, Buyer 9 has more than Buyer 7. have a high rank.

Figure 11 shows the cyber money rate of return compared to the purchase amount of buyers during the event period.

Buyer 1 had $96.65 in cyber money before the event started, but was able to purchase 9 clothes at the lowest online price of $483.00 during the 3-day event, and his cyber money also increased by $104.52. Buyer 1’s cyber money rate of return compared to the purchase amount is 21.64%. Other buyers can also confirm that their cyber money has increased. This cyber money can be transferred from a cyber money account to a cash account or withdrawn directly from a cyber money account by paying a withdrawal fee, thereby increasing the buyer's cash assets. Additionally, the buyer's distribution ranking rises due to the cyber money distributed through this purchase, increasing the possibility of receiving larger distributions from other events.

If the buyer pays using the interest-free installment program provided by the credit card company, the buyer's profits will be maximized. In the conventional purchasing system, the buyer feels burdened and does not make the purchase because he or she must immediately raise $483.00 to buy clothes worth $483.00, but in the product sales promotion system 100, the sales amount is paid in interest-free installments and then the distribution amount is distributed. Since the installment amount can be paid every month, the buyer's burden of purchasing disappears. This is achieved by converting the value of time into cyber money. In particular, when a seller increases the distribution ratio, the amount distributed to buyers increases, which increases members' willingness to spend and participate in events.

In the product sales promotion system according to the embodiments of the present invention, the seller can achieve a sales volume that is incomparable to the conventional sales volume in a short period of time, resulting in greater operating profit, and even if the distribution is distributed, the sales volume can last for several months to several years. There is no loss because it can be obtained in a short period of time. In addition, since the distribution amount corresponds to the amount paid as a sales agency fee to the system provider in the conventional system, the seller does not actually suffer any more losses than before due to the distribution of the distribution amount. In order to increase the sales quantity in a short period of time, the seller may increase the distribution ratio of the distribution at the seller's option. This increase in the distribution ratio strongly stimulates the members' desire to participate in the event, allowing the desired sales quantity to be quickly and surely achieved. .

The product sales promotion system may receive a system usage fee from the seller when the seller activates an event, and may make profit by a withdrawal fee received from the member when the member withdraws cyber money from the cyber money account. In addition, when the number of events activated by numerous sellers around the world becomes countless, the cash balance in the system account generated by the event remains very large, and as a result, system usage fees, withdrawal fees, and events It is possible to make profits by using the cash balance remaining in the system account book through cyber money collateral loans or secondary consignment investments.

Members can withdraw cyber money from their cyber money account and turn it into cash, or use cyber money as collateral to receive a loan from the product sales promotion system. Members can pay a withdrawal fee to cash out, but in this case, the amount of cyber money held in the cyber money account will be reduced, which may result in them being disadvantaged in the distribution ranking of the event's distribution. Accordingly, in order to maintain cyber money reserves and enable cashing out, the product sales promotion system can use members' cyber money as collateral to pay loans using cash from the system account book. Ultimately, the product sales promotion system can actually run the financial industry.

The product sales promotion system according to embodiments of the present invention can provide a consumption technology (consumption + investment) system that increases wealth through consumption. As wealth increases as consumption increases, consumption, transaction, and turnover are maximized, which is different from the past. It becomes possible to enter a different new economic paradigm.

Although the specific embodiments have been described above, it will be obvious to those skilled in the art that various modifications are possible without departing from the scope of the present invention.

10: Seller’s terminal
20: Buyer’s terminal
100: Product sales promotion system
110: Event setting section
120: Event management department
130: Product payment department
140: Member account book
150: Ranking calculation unit
160: Distribution distribution unit
170: System account book
180: Delivery management department
190: Purchase confirmation management department

Claims (2)

In a product sales promotion system where products are sold online,
a member account book allocated to members subscribed to the product sales promotion system;
a ranking calculation unit that determines a distribution ranking ordered according to the amount accumulated in the member account book;
A product payment unit that provides a payment screen on the buyer's terminal to allow the buyer to pay the sales price of the product;
a distribution distribution unit that distributes the entire distribution calculated from the payment amount of the product as a senior distribution to at least some of the seniors ranked higher than the purchaser in the distribution ranking; and
Product sales characterized by including a delivery management unit that transmits the delivery address of the buyer who paid the sales price of the product and the payment confirmation issued when payment is made to the seller's terminal, allowing the seller to deliver the product to the buyer Facilitation system.
According to claim 1,
The product sales promotion system is,
It further includes a system account book assigned to the product sales promotion system,
A product sales promotion system, wherein in the case where at least some of the priority holders do not exist, the distribution amount for the senior holders is accumulated in the system account book.