KR100828709B1 - Internet shopping system and method using web-broadcasting - Google Patents

Abstract

An internet shopping system and method using web-broadcasting are disclosed. An internet shopping system according to an embodiment of the present invention includes a web server, a video information server, a detailed information server, and an order processing server. The web server provides product information of products classified by category to user terminals connected through a communication network and collects order information from the user terminals. The video information server stores the video information of the goods and provides the video information to the web server. A detailed information server stores detailed information of the goods and provides the detailed information to the web server. The order processing server performs the order processing according to the order information. The web server simultaneously provides the video information and the detailed information as the product information. Internet shopping system according to an embodiment of the present invention by using the web-broadcasting at the same time provides the video information along with the image information or document information of the product, there is an advantage that can effectively induce the purchasing power of the customer.

Video Information, Web-Broadcasting, Program Information, Time Control

Description

Internet shopping system and method using web-broadcasting}

BRIEF DESCRIPTION OF THE DRAWINGS In order to better understand the drawings cited in the detailed description of the invention, a brief description of each drawing is provided.

1 is a block diagram of an internet shopping system according to an embodiment of the present invention.

2 is a view for explaining the contents included in the knitting information.

3 is a block diagram of the order processing server of FIG.

4 is a flowchart of an internet shopping method according to an embodiment of the present invention.

5 is a flowchart of a step of performing order processing.

The present invention relates to an internet shopping system and an internet shopping method, and more particularly, to an internet shopping system and a web shopping method using web-broadcasting.

With the rapid development of CATV and internet related technologies, product transactions through TV home shopping and internet shopping using them are also growing rapidly.

The product shopping method using TV home shopping uses a method in which a buyer views a product broadcasted through a TV home shopping broadcast and purchases the product through a telephone. In addition, since most of the operators who operate TV home shopping also operate an internet shopping mall, shopping may be performed using TV home shopping and the Internet.

In general, the TV home shopping method using the Internet creates a program about a product to be sold by a TV home shopping company and broadcasts the produced program through a TV home shopping channel or an Internet homepage. To buy goods. However, this method has a problem in that product information, etc., which the customer wants to purchase can be obtained only through TV home shopping broadcasting or internet broadcasting.

Another TV home shopping method using the Internet provides TV home shopping companies with program information about products to be sold on the Internet homepage along with product information, and customers use the program information to make reservations for products before broadcasting. . In this manner, the user can obtain product information at any time in the place where the Internet is connected, so that the user can make an order reservation of the product. Therefore, the problem that can be obtained only by TV home shopping broadcasting or internet broadcasting is solved.

However, even in such a method, since the customer can only reserve a product in the Internet shopping mall and the product purchase is made by a TV home shopping method using the general Internet, there is a limit that is only an incidental part of the product selling method using home shopping broadcasting.

On the other hand, the general merchandise sales method in the Internet shopping mall simply lists products by category or brand, and the customer searches for them and purchases them. There are disadvantages in comparison.

In addition, with the development of Internet technology, broadcasting through the Internet (web-broadcasting) is widely spread, but the conventional Internet shopping method simply provides TV home shopping contents through the Internet, which is the advantage of web-broadcasting. There is a limit not to live.

Therefore, there is a need for an internet shopping method that is independent of home shopping broadcasting and also effective in inducing customers' purchasing power.

An object of the present invention is to provide an internet shopping system using web-broadcasting.

Another object of the present invention is to provide an internet shopping method using web-broadcasting.

Internet shopping system according to an embodiment of the present invention for achieving the above technical problem is provided with a web server, video information server, detailed information server, and order processing server. The web server provides product information of products classified by category to user terminals connected through a communication network and collects order information from the user terminals. The video information server stores video information of the goods and provides the video information to the web server. A detailed information server stores detailed information of the goods and provides the detailed information to the web server. The order processing server performs the order processing according to the order information. The web server simultaneously provides the video information and the detailed information as the product information.

The video information server divides and stores the video information into a plurality of video information for each product characteristic.

The plurality of video information for each product characteristic includes at least one of product appearance video information, product function video information, product development video information, and additional video information.

The web server provides video information for each of the plurality of product characteristics in a video on demand (VOD) manner.

An internet shopping system according to an embodiment of the present invention may further include a knitting information server storing storing information including time information provided with the product information and providing the knitting information to the web server.

The web server provides product information of the goods according to the organization information.

The organization information server updates the organization information at regular intervals.

The detailed information includes at least one of product literature information, product image information, and product stock information.

The detailed information server updates the product stock information at regular intervals.

The order processing server includes a payment processing unit and a delivery processing unit. The payment processing unit performs the payment for the desired product to purchase using the desired product, the payment method and the purchaser's personal information included in the order information, and when the payment is completed, the payment information including the purchase product information and the payment completion information. Create The delivery processing unit instructs product delivery in response to the payment information.

Internet shopping method according to an embodiment of the present invention for achieving the another technical problem, the step of simultaneously providing the video information and detailed information of the products classified by category to the user terminal connected through the communication network as product information, the user Collecting order information from the terminal, and performing order processing according to the order information.

DETAILED DESCRIPTION In order to fully understand the present invention, the operational advantages of the present invention, and the objects achieved by the practice of the present invention, reference should be made to the accompanying drawings which illustrate preferred embodiments of the present invention and the contents described in the drawings.

Unlike the conventional internet shopping method of simply broadcasting the same broadcast as the TV home shopping broadcast via the Internet, the present invention provides the buyer with detailed information and video information of the product at the same time, and provides the buyer with detailed information and video information. Use the method to select a product to buy. That is, the present invention provides video information separate from the TV home shopping broadcast by controlling the time according to the buyer's request or in response to the programming information, and the buyer selects a product to purchase using the detailed information provided with the video information and the video information. How to do it.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings. Like reference numerals in the drawings denote like elements.

1 is a block diagram of an internet shopping system according to an embodiment of the present invention, and FIG. 4 is a flowchart of an internet shopping method according to an embodiment of the present invention. Internet shopping system 100 is connected to the user terminals 101, 103, 105 through the communication network 120, the Internet, the web server 110, video information server 130, detailed information server 150 and The order processing server 170 is provided. In addition, the Internet shopping system 100 may further include an order processing server 170.

The web server 110 allows communication between the user terminals 101, 103, and 105 and the internet shopping system 100 through the Internet 120, thereby providing the components of the internet shopping system 100 and the user terminal. The control unit 101, 103, 105 can communicate. In addition, by such communication, the web server 110 may provide product information of products to the user terminals 101, 103, and 105, and may collect order information from the user terminals 101, 103, and 105.

The video information server 130 stores the video information of the goods, provides the video information to the web server 110, the detailed information server 150 stores the detailed information of the goods, and the detailed information to the web server 110 The web server 110 provides the user terminal 101, 103, and 105 at the same time as product information using the video information provided from the video information server 130 and the detailed information provided from the detailed information server 150. The order processing server 170 performs order processing according to the order information.

Hereinafter, the configuration and operation of the Internet shopping system 100 will be described in detail with reference to FIGS. 1 and 4. In the following description, it is assumed that the buyer communicates with the internet shopping system 100 using the user terminal 101.

The purchaser may access the web server 110 through the Internet using the user terminal 101. The web server 110 provides product information of products classified by category to the user terminal 101 connected through the Internet 120 (S410). Products may be classified by product type or may be classified by product brand.

The purchaser may request product information of a product to be purchased among products classified by category using the user terminal 101. In response to the user's request for product information, the web server 110 may provide product information on the requested product to the user terminal through the Internet, and the purchaser may check the requested product information through the user terminal 101.

In the embodiment of the present invention, the product information provided to the user terminal 101 includes not only the detailed information of the general product but also the video information of the product. That is, in the conventional Internet shopping system, only the product descriptions in the form of simple images and texts are provided as detailed information. However, in the embodiment of the present invention, video information is provided simultaneously as product information in addition to such detailed information.

The operation in which the product information is provided will be described in more detail. In the embodiment of the present invention, the video information is stored in the video information server 130, the detailed information is stored in the detailed information server 150. When the buyer requests product information of a product to be purchased, the web server 110 requests the detailed information server 150 and the video information server 130 for detailed information and video information about the requested product, and the detailed information server. 150 and the video information server 130 retrieves the product information for the requested product of the stored information and provides it to the web server 110. The web server 110 provides the video information and the detailed information provided from the video information server 130 and the detailed information server 150 to the user terminal 101.

On the other hand, in the embodiment of the present invention, the video information stored in the video information server 130 is pre-recorded for each product is converted into a form suitable for Internet transmission and stored. In addition, the video information may be stored by dividing the video information for one product into a plurality of video information divided by the characteristics of the product.

For example, the video information of the product may include product appearance video information showing the actual appearance of the product, product functional video information showing the main or characteristic functions of the product, development purpose, development process, and the like. Product development video information showing the history, and additional video information showing additional information, such as additional gifts, and reviews can be divided and stored.

In addition, in an embodiment of the present invention, a plurality of video information for each product characteristic may be provided by a video on demand (VOD) method. That is, when the web server 110 provides the user terminal 101 with a menu for selecting a video for each product characteristic, the buyer requests product characteristic video information to be viewed from the provided menu, and the web server 110 requests. Product specific video information can be provided.

For example, if the web server 110 provides the user terminal 101 with a menu for selecting product appearance video information, product function video information, product development video information, and additional video information, the buyer may view the product appearance among them. The video information may be requested, and accordingly, the web server 110 provides the product appearance video information to the user terminal 101.

On the other hand, the Internet shopping system 100 according to an embodiment of the present invention further comprises a knitting information server 190 for storing the knitting information including the time information provided with the product information, and provides the knitting information to the web server It may be. In this case, the web server 110 may provide product information not only by a user's request but also by a time control method according to predetermined programming information. Hereinafter, an operation of providing product information according to organization information will be described with reference to FIG. 2.

2 is a view for explaining the contents included in the knitting information. As shown in FIG. 2, the programming information may include a broadcast time, a program name, a brand name, a price, a program content, and the like. The web server 110 provides product information of goods according to the organization information provided from the organization information server 190.

That is, in the broadcasting time according to the organization information, the web server 110 receives the detailed information and the video information about the product corresponding to the broadcasting time from the detailed information server 150 and the video information server 130 to the user terminal ( 101). On the other hand, the organization information server 190 may update the organization information every predetermined period, so that the appropriate product information can be provided according to the situation.

The detailed information stored in the detailed information server 150 is a product image information that stores the description of the product function, product characteristics, etc. in text form, product image information that stores an image of the appearance of the product, and the like. Includes product inventory information, which stores inventory of the product. The detailed information server 150 updates the product stock information at regular intervals so that the detailed information includes accurate information according to the sales situation.

In the manner as described above, the purchaser may acquire product information of the product to be purchased, and when the product is to be purchased, information (order information) for ordering the product is input through the user terminal 101 and The server 110 collects order information input from the user terminal 101 (S430).

The order processing server 170 receives the order information from the buyer from the web server 110 and performs the order processing using this (S450). Hereinafter, the configuration and operation of the order processing server will be described with reference to FIGS. 3 and 5.

3 is a block diagram of the order processing server of FIG. 1, and FIG. 5 is a flowchart of a step of performing order processing. The order processing server 170 includes a payment processing unit 310 and a delivery processing unit 330. In addition, the order processing server 170 may further include a cancellation processor 350 and a message transmitter 370.

The payment processing unit 310 performs a payment for the desired product to purchase using the desired product, the payment method and the purchaser personal information included in the order information (S451). When the payment is completed, the payment processor 310 generates payment information including purchase product information and payment completion information (S453). Payment completion information indicates whether the payment was made normally, whether the buyer canceled the product purchase.

If payment processing is normally performed, the delivery processing unit 330 instructs the product delivery in response to the payment information (S455). In addition, the message transmitter 370 transmits a message to the purchaser, informing that the payment has been normally performed and commodity delivery has started.

On the other hand, when the buyer cancels the purchase of the product, the cancellation processing unit performs a cancellation process for the purchase request of the buyer. In addition, the message transmitting unit 370 transmits a message to the buyer informing that the purchase request has been cancelled.

As described above, the Internet shopping system 100 according to an embodiment of the present invention by providing the video information to the user terminal (101, 103, 105) along with the detailed information that was previously provided by using the web-broadcasting product By selling this, the buyer can conveniently obtain a variety of information to be able to conveniently shop.

As described above, optimal embodiments have been disclosed in the drawings and the specification. Although specific terms have been used herein, they are used only for the purpose of describing the present invention and are not intended to limit the scope of the present invention as defined in the claims or the claims. Therefore, those skilled in the art will understand that various modifications and equivalent other embodiments are possible therefrom. Therefore, the true technical protection scope of the present invention will be defined by the technical spirit of the appended claims.

As described above, the Internet shopping system according to the embodiment of the present invention has an advantage of effectively inducing the purchasing power of customers by simultaneously providing video information together with image information or document information of goods using web-broadcasting. .

In addition, since the Internet shopping system according to the embodiment of the present invention uses web-broadcasting through the Internet, the buyer can conveniently shop using the video information anytime and anywhere using the Internet.

Claims (19)

delete delete delete delete  A web server providing product information of products classified by category to a user terminal connected through a communication network and collecting order information from the user terminal; A video information server storing video information of the goods and providing the video information to the web server; A detailed information server for storing detailed information of the goods and providing the detailed information to the web server; An order processing server performing order processing according to the order information; And And a knitting information server for storing knitting information including time information provided with the product information and providing the knitting information to the web server. And the web server simultaneously provides the video information and the detailed information as the product information according to the organization information. delete The method of claim 5, wherein the organization information server, The Internet shopping system, characterized in that for updating the schedule information every fixed period. The method of claim 5, wherein the detail information, Internet shopping system comprising at least one of product literature information, product image information, product inventory information. The method of claim 8, wherein the detailed information server, The Internet shopping system, characterized in that for updating the product inventory information at regular intervals. The method of claim 5, wherein the order processing server, Performing payment for the desired purchase product using the purchase desired product, payment method, and purchaser identification information included in the order information, and generating payment information including purchase product information and payment completion information when the payment is completed. Payment processing unit; And Internet shopping system comprising a delivery processing unit for instructing the delivery of goods in response to the payment information. delete delete delete delete Providing video information and detailed information of products classified by category to the user terminal connected through a communication network simultaneously as the product information according to the organization information including time information provided with product information and updated at regular intervals; Collecting order information from the user terminal; And And an order processing according to the order information. delete The method of claim 15, wherein the detail information, Internet shopping method comprising at least one of product literature information, product image information, product inventory information. The method of claim 17, wherein the product inventory information, Internet shopping method characterized in that it is updated every regular period. The method of claim 15, wherein performing the order processing, Performing payment for the desired purchase product using the purchase desired product, payment method, and purchaser identification information included in the order information, and generating payment information including purchase product information and payment completion information when the payment is completed. step; And And instructing product delivery in response to the payment information.

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