KR100686116B1 - The method and device for ordering goods by use of commercial programs automatically stored in memory - Google Patents

Abstract

The present invention relates to a product ordering method and apparatus using an automatically stored commercials that can store a variety of commercials by the theme desired by the user, and compare them by product, so that the user can conveniently order a specific product desired by the user. The present invention comprises the steps of setting the type of commercials to be recorded on the video device, automatically searching for the set type of commercials, recording in the storage unit, displaying the recorded commercials, and Among the displayed commercials, there is provided a product ordering method using an automatically stored commercial, characterized in that comprising the step of ordering and payment for a particular product. Therefore, according to the present invention, the user can view a variety of products for each desired theme, and the user can have a sufficient time for selecting a product, so that the user can purchase a commercial product more conveniently.

Commercial, Home Shopping, Program and System Information Protocol (PSIP)

Description

The method and device for ordering goods by use of commercial programs automatically stored in memory}

1 is a flow chart (flow chart) showing a product ordering method using an automatically stored commercials according to the present invention

2 is a screen illustrating an example of determining a commercial type desired by a user according to the present invention.

3 is a screen illustrating an example of displaying a stored commercial according to the present invention.

4 is a screen illustrating an example of displaying a stored commercial according to the present invention in a list form according to additional information.

5 is a screen illustrating an example of displaying a case where it is impossible to order a specific product according to the present invention.

FIG. 6 is a screen illustrating an example of displaying a case where a specific product can be ordered according to the present invention. FIG.

7 is a block diagram illustrating a product ordering apparatus using an automatically stored commercial according to the present invention;

* Explanation of symbols for main parts of drawings *

10: video device 20: broadcast signal receiver

30: input unit 40: control unit

50: storage unit 60: display unit

70: data transmission / reception unit 80: external server

The present invention relates to home shopping, and more particularly, to a method and apparatus for ordering goods using automatically stored commercials.

In recent years, computer users have been able to use the Internet to order merchandise at home with the click of a mouse, without having to go directly to the store selling the merchandise. In addition, such home shopping is not only a computer, but also with the rapid development of TV, a method for a user to purchase a product using a TV has been developed.

For example, in the conventional home shopping using a TV, a user can purchase a product on the phone immediately while watching a home shopping broadcast broadcast in real time on a TV. Recently, however, as Internet-enabled digital TVs have been developed, it is possible to order a product only by operating a remote controller such as a digital TV without having to call a specific product while watching a commercial.

However, the conventional home shopping method and apparatus described above have the following problems.

First, in the conventional case, while watching a commercial broadcast in real time, the user also had to decide whether to order within a limited time, and the order must be made, so as to decide whether to purchase the product within a short time, the user may also purchase a product that is not needed. There was a problem, and on the contrary, because it requires an order within a short time, there was a problem that you can not order the desired product due to the user's mistakes, even though the desired product.

Second, since there is no service method for comparing similar products, the user cannot compare similar products that are broadcasted, and it is difficult to select an optimal product for the user.

Third, although a method of recording all commercials may be considered, this is very inconvenient for the user and the storage space in the video device is very inefficient.

The present invention is to solve the above problems, an object of the present invention is to provide a user with sufficient product selection and decision time to enhance the user's convenience so that the user can more carefully determine whether to order the product, and order It is to provide a method and apparatus for ordering goods using automatically stored commercials.

Another object of the present invention is to provide a method and apparatus for ordering goods using an auto-stored commercial to help a user compare various different products to purchase more optimal products.

It is still another object of the present invention to provide a product ordering method and apparatus using an auto-stored commercial that can automatically store only a desired advertisement and can efficiently use a storage space in a video device.

In order to achieve the above object, the present invention comprises the steps of setting the type of commercials to be recorded on the video device, automatically searching for the set type of commercials, recording in the storage unit, and the recorded commercials And displaying, and the user orders and pays for a specific product among the displayed commercials.

The commercial type may include a product name, a brand name, a celebrity name, a drama title. It is preferable to include the movie title.

The displaying may further include displaying a list of the items sequentially arranged according to additional information of the goods for the recorded commercial.

The additional information preferably includes the price of the goods, advertisement date and time, release date.

After the display step, when a user places an order for a specific product, the user is connected to a server of a company related to the order of the specific product, and checks whether the order is possible based on the time of the user's order and checks whether the order is possible. It may further comprise the step of displaying.

In order to achieve the above object, the present invention provides a video device that can be connected to an external server, the user inputs the type of commercials to be recorded, and which of the products of the recorded commercials to order and pay According to an input unit, a storage unit for recording a commercial of the type set by the user, a display unit for displaying the commercial recorded in the storage unit, and the type of commercials input through the input unit, A control unit for searching for a desired commercial, transmitting a user's order inputted through the input unit to a data transmitting and receiving unit, and transmitting and receiving data regarding an order and payment between the data transmitting and receiving unit and an external order related company's server; Product ordering device using an auto-stored commercial, characterized in that configured to include Provided.

When the user places an order for a particular product, the data transmission / reception unit exchanges data with a server of a company related to the order of the specific product, and determines whether the order is possible based on the order time of the user. It is preferable to control to display the determination result.

The controller may display the list of the products sequentially arranged according to the additional information of the goods for the recorded commercial through the display unit.

Therefore, according to the present invention, the user can store and display the commercial according to the desired theme, it is possible to compare the various products and determine whether or not to purchase the product for a more leisurely time has a more excellent effect on improving the convenience of the user have.

Hereinafter, with reference to the accompanying drawings, preferred embodiments of the present invention that can specifically realize the above object will be described.

1 is a flowchart (flow chart) showing a product ordering method using an automatically stored commercial according to the present invention. Referring to Figure 1 describes how a user stores a commercial and purchases a desired product.

The user may determine whether to record only what type of commercials from among various broadcasts (S10).

The type of commercial desired by the user may include one or more of a brand name, a brand name, a celebrity name, a drama title, a movie title, and the like. Alternatively, a user setting item may be provided to arbitrarily determine the type of commercial to be stored desired by the user (see FIG. 2). However, the scope of the right is not limited to the embodiment of FIG. 2, but is merely an embodiment of the present invention.

According to the determination result S10, the commercial of the determined type is automatically searched and only the corresponding commercial is recorded (S20).

Here, in the method of searching for the determined type of commercials, in the case of bidirectional broadcasting, the PSIP information is transmitted together with the general broadcast, and the receiving image device searches only the commercials of the type determined by the user using the PSIP information. It is possible.

Here, the PSIP (Program and System Information Protocol) means the minimum additional information transmitted through digital broadcasting, and can know information about the current time, and can include information about viewing restrictions such as not being 15 years old. EPG information may also be used. Accordingly, in the commercial, the PSIP may provide a product name, a brand name, a performer's name related to a specific product, and information about a product price, an advertisement date, and a release date of the product.

It is determined whether to display the recorded commercial broadcast (S20) as the advertisement broadcast (S30).

As a result of the determination (S30), if it is determined to display the advertised broadcast as it is, the broadcasted advertisement screen is output as it is (S50). This may be referred to FIG. 3. 3 is a screen illustrating an example of displaying a stored commercial according to the present invention.

However, if the determination result (S30), if it is not determined to display the advertised broadcast as it is, it is possible to display a list of products sequentially arranged based on the additional information of the product (S40). Specifically shown in FIG. 4.

4 is a screen illustrating an example of displaying a stored commercial according to the present invention in a list format according to additional information. An example of displaying a stored commercial in a list format according to additional information will be described with reference to FIG. 4. However, the scope of the right is not limited to the embodiment of FIG. 4, but is merely an embodiment of the present invention.

According to the type set by the user, a list of products stored in various advertisements by price, advertisement date and time, or date of release of the product may be displayed. The sorting in descending or ascending order may be set by the user or may be pre-stored to sort in a specific order. The additional information such as price, advertisement date and time, product release date, etc. may be sorted using PSIP information received through broadcasting.

The user may view the displayed screen and determine whether to order a specific product (S60).

As a result of the determination (S60), if the user decides to order a specific product, it is connected to the server of the order-related company, and it is determined whether or not the purchase is possible based on the time when the user places the order (S70).

In this case, the server of an order-related company refers to a server of a company that receives user information about an order for a product for home shopping, and checks the stock of a product that the user wants to purchase, and refers to an ordering agent, a manufacturer, or Server of an advertisement medium, or the like.

In addition, the method of determining whether the user can make a purchase based on the time of ordering, the order of the product that the user wants to order based on the time of the order, such as whether the stock remains or the sales period has elapsed from the time of the order And it is desirable to make a comprehensive consideration of all the conditions for payment and shipment of goods. In addition, this determination is possible through data exchange between the server of the video device and the server of an external ordering company.

As a result of the determination (S70), if the user is unable to order the product due to the lack of inventory or the elapsed sales period, and displays the screen that the order is impossible (S80). This may be referred to FIG. 5. However, the scope of the right is not limited to the embodiment of FIG. 5, but is merely an embodiment of the present invention.

However, if the determination result (S70), the user can order the product you want to order is displayed on the screen that the order is possible (S90). This may be referred to FIG. 6. However, the scope of the right is not limited to the embodiment of FIG. 6, but is merely an embodiment of the present invention.

Then, together with the display screen (S90), and displays the basic input items required for payment (S100).

According to the display (S100) screen, if the user has entered all the basic input items required for payment, the order and payment for the specific product desired by the user is completed (S110).

7 is a block diagram illustrating a product ordering apparatus using an automatically stored commercial according to the present invention. Hereinafter, referring to FIG. 7, a product ordering apparatus using an automatically stored commercial that can be connected to an external server will be described.

The video device 10 includes a video device that can be connected to an external server. For example, it may be an interactive television, an internet television, or the like. As shown in FIG. 7, the main components of the present invention are illustrated, and the basic components for receiving and displaying broadcast signals from the video apparatus are omitted. However, even though the illustration and detailed description of the basic components are omitted, those skilled in the art can understand the product ordering apparatus using the auto-stored commercials in accordance with the present invention despite the omission.

The broadcast signal receiving unit 20 receives a signal transmitted from an airwave broadcasting station, a cable broadcasting station, an internet broadcasting station, or the like.

The input unit 30 inputs the type of commercials that the user wants to record, and orders and payments for the products the user wants to purchase.

The storage unit 50 records and stores the commercial of the type desired by the user.

The display unit 60 displays the recorded commercial.

The controller 40 searches for a specific type of commercial input through the input unit 30 to determine which commercial to store, determines whether to output the stored commercial through the display unit, and through the input unit. The user inputs and receives information about orders and payment items for a product to be purchased through an external server 80 through the data transceiver 70.

Here, the data transmitting and receiving unit 70 is connected to the external server 80, means a device for sending and receiving data. The data may include various pieces of information about a product that a user wants to order. For example, it may be a basic input required for ordering and payment, or data on inventory of the product based on the point in time when the user intends to order, whether the sales period has passed.

There is no limitation on the data transmission / reception unit 70. For example, if an environment where a regular telephone line is used, it may be a regular telephone line modem, and if an environment where an ADSL or VDSL line is used, it may be an ADSL or VDSL modem. However, any device capable of exchanging data with an external server is not limited to the above example, but is only one example.

Various broadcasts, including commercials, are received through the broadcast signal receiver 20. The user may determine in advance the type of commercial to be recorded by the user through the input unit 30, and the controller 40 may be set by the user among various broadcasts received through the broadcast signal receiving unit 20. A commercial corresponding to a type of commercial may be searched for.

Here, the commercial type may include a brand name, a brand name, a movie title, a drama title, a celebrity name, and the like.

The storage unit 50 records and stores the commercials searched by the control unit 40.

The display unit 60 may output the advertisement broadcast recorded by the storage unit 50 as it is broadcast, according to a user's selection. Alternatively, the display unit 60 may not output the recorded commercial according to the user's selection as it is broadcasted, but may output the list of advertisements sequentially arranged according to additional information of the commercial products.

Here, the additional information may include a price, advertisement date and time, release date for the stored commercial products.

When a user specifies a product to be ordered and inputs an order item through the input unit 30, the data regarding the order item is controlled by the control unit 40 and the external server 80 through the data transmission / reception unit 70. Is sent to.

Here, the external server 80 may be a manufacturer, an ordering agent, or a server of an advertisement medium.

In addition, the controller 40 determines whether an order of a product that the current user wants to order is possible through data communication between the data transceiver 70 and an external server 80. The controller 40 performs data communication between the data transmission / reception unit 70 and the external server 80 to determine whether there is a stock of goods to be ordered by the user based on the current order of the user or whether the sales period has elapsed. It is possible to determine whether or not the user can order the product to be purchased by determining whether or not.

The display unit 60 displays whether the user can order the product to be ordered according to the determination of the controller 40.

If the user can order the product to be ordered, the user receives the basic payment item through the input unit 30. At this time, the controller 40 transmits the payment item to the external server 80 through the data transceiver 70.

The present invention is not limited to the above-described embodiments, and can be modified by those skilled in the art as can be seen from the appended claims, and such modifications are within the scope of the present invention. .

The effects of the product ordering method and apparatus using the auto-stored commercial according to the present invention described above are as follows.

First, the present invention has the effect of enhancing the user's convenience by providing the user with sufficient product selection and decision time so that the user can determine and order the product more carefully.

Second, the present invention has the effect of widening the user's product selection range by allowing the user to compare a variety of different products, to purchase a more optimal product.

Third, the present invention can automatically store only the advertisements that a user wants, thereby effectively using the storage space in the video device.

Claims (9)

In the method of ordering goods using a video device that can be connected to an external server, Receiving a type of commercial to be recorded on the video device; Searching for and recording the input commercial; Displaying the recorded commercial on a screen; And When the order command is input to the displayed product of the commercial, the product ordering method using an automatically stored commercial, characterized in that it comprises the step of confirming that the product can be ordered and ordered and settled. The method of claim 1, The type of commercial is A product ordering method using an auto-stored commercial, characterized in that it comprises at least one or more of a product name, brand name, entertainer name, drama title, movie title. The method of claim 1, Displaying the recorded commercial on the screen, And displaying a list of the items sequentially arranged according to the additional information of the goods for the recorded commercial. The method of claim 3, wherein The additional information, A product ordering method using an auto-stored commercial, characterized in that it comprises at least one or more of the price of the goods, advertisement date and time, release date. The method of claim 1, Checking whether you can order a product is The method of ordering goods using an auto-stored commercial, characterized in that by connecting to the server of the company associated with the order of the product, it is possible to order at the time the order command is input. The method of claim 5, wherein And checking the availability of the order on the screen as a result of the checking. In the video device that can be connected to an external server, An input unit for inputting a type of commercial to be recorded set by a user and inputting which products of the recorded commercials are to be ordered and settled; A storage unit for recording the commercial of the type set by the user; A display unit which displays the commercial recorded in the storage unit; According to the type of commercials input through the input unit, the user searches for the desired commercials, and transmits the user's order inputted through the input unit to the data transmitting and receiving unit, the data transmitting and receiving unit of the order related company And a control unit for controlling whether to order products between servers and transmitting and receiving data on ordering and payment. The method of claim 7, wherein The control unit, When a user places an order for a specific product, The data transceiving unit exchanges data with a server of a company related to the order of the specific product to determine whether the order is possible based on the order time of the user, and controls to display the determination result. Product ordering device using a commercial. The method of claim 7, wherein The control unit, And displaying the list of the products sequentially arranged according to the additional information of the goods for the recorded commercial through the display unit.

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