JP5677967B2 - 仕様、推定、原因となるドライバの発見及びマーケット反応弾性又はリフト係数の自動化 - Google Patents

仕様、推定、原因となるドライバの発見及びマーケット反応弾性又はリフト係数の自動化 Download PDF

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JP5677967B2
JP5677967B2 JP2011534803A JP2011534803A JP5677967B2 JP 5677967 B2 JP5677967 B2 JP 5677967B2 JP 2011534803 A JP2011534803 A JP 2011534803A JP 2011534803 A JP2011534803 A JP 2011534803A JP 5677967 B2 JP5677967 B2 JP 5677967B2
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marketing
data
equation
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JP2012507804A (ja
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ディヴィッド カヴァンダー
ディヴィッド カヴァンダー
ウェス ニコルズ
ウェス ニコルズ
ドミニク ハンセンス
ドミニク ハンセンス
ジョン ヴェイン
ジョン ヴェイン
ダグラス レイ
ダグラス レイ
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マーケットシェア パートナーズ リミテッド ライアビリティ カンパニー
マーケットシェア パートナーズ リミテッド ライアビリティ カンパニー
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    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G06Q10/06—Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling
    • G06Q10/063—Operations research, analysis or management
    • G06Q10/0631—Resource planning, allocation, distributing or scheduling for enterprises or organisations
    • G06Q10/06315—Needs-based resource requirements planning or analysis
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G06Q10/04—Forecasting or optimisation specially adapted for administrative or management purposes, e.g. linear programming or "cutting stock problem"
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G06Q10/06—Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0242—Determining effectiveness of advertisements
    • G06Q30/0244—Optimization

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  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Strategic Management (AREA)
  • Human Resources & Organizations (AREA)
  • Economics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Development Economics (AREA)
  • Theoretical Computer Science (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Game Theory and Decision Science (AREA)
  • Operations Research (AREA)
  • Quality & Reliability (AREA)
  • Tourism & Hospitality (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Educational Administration (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
JP2011534803A 2008-10-31 2009-10-30 仕様、推定、原因となるドライバの発見及びマーケット反応弾性又はリフト係数の自動化 Expired - Fee Related JP5677967B2 (ja)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US11051408P 2008-10-31 2008-10-31
US61/110,514 2008-10-31
PCT/US2009/062730 WO2010051433A1 (en) 2008-10-31 2009-10-30 Automated specification, estimation, discovery of causal drivers and market response elasticities or lift factors

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JP2015000410A Division JP6034890B2 (ja) 2008-10-31 2015-01-05 仕様、推定、原因となるドライバの発見及びマーケット反応弾性又はリフト係数の自動化

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JP2012507804A JP2012507804A (ja) 2012-03-29
JP5677967B2 true JP5677967B2 (ja) 2015-02-25

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JP2015000410A Expired - Fee Related JP6034890B2 (ja) 2008-10-31 2015-01-05 仕様、推定、原因となるドライバの発見及びマーケット反応弾性又はリフト係数の自動化

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US (3) US8244571B2 (enExample)
EP (1) EP2370919A4 (enExample)
JP (2) JP5677967B2 (enExample)
KR (1) KR20110082597A (enExample)
CN (1) CN102272758A (enExample)
AU (1) AU2009308819A1 (enExample)
BR (1) BRPI0921697A2 (enExample)
CA (1) CA2742307A1 (enExample)
MX (1) MX2011004611A (enExample)
WO (1) WO2010051433A1 (enExample)

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Also Published As

Publication number Publication date
JP2015092392A (ja) 2015-05-14
EP2370919A4 (en) 2014-01-08
US20120316920A1 (en) 2012-12-13
CN102272758A (zh) 2011-12-07
US20100145793A1 (en) 2010-06-10
WO2010051433A1 (en) 2010-05-06
CA2742307A1 (en) 2010-05-06
US20130332223A1 (en) 2013-12-12
EP2370919A1 (en) 2011-10-05
US8468045B2 (en) 2013-06-18
US8244571B2 (en) 2012-08-14
JP6034890B2 (ja) 2016-11-30
KR20110082597A (ko) 2011-07-19
MX2011004611A (es) 2011-07-28
JP2012507804A (ja) 2012-03-29
BRPI0921697A2 (pt) 2018-10-09
AU2009308819A1 (en) 2010-05-06

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