JP5558493B2 - キーワード広告領域を柔軟に分割して提供するための方法、システム及びコンピュータ読み取り可能な記録媒体 - Google Patents
キーワード広告領域を柔軟に分割して提供するための方法、システム及びコンピュータ読み取り可能な記録媒体 Download PDFInfo
- Publication number
- JP5558493B2 JP5558493B2 JP2011549072A JP2011549072A JP5558493B2 JP 5558493 B2 JP5558493 B2 JP 5558493B2 JP 2011549072 A JP2011549072 A JP 2011549072A JP 2011549072 A JP2011549072 A JP 2011549072A JP 5558493 B2 JP5558493 B2 JP 5558493B2
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- Japan
- Prior art keywords
- advertisement
- keyword
- slot
- keyword advertisement
- slots
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- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
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- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
-
- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0255—Targeted advertisements based on user history
- G06Q30/0256—User search
-
- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0273—Determination of fees for advertising
- G06Q30/0275—Auctions
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- Business, Economics & Management (AREA)
- Strategic Management (AREA)
- Engineering & Computer Science (AREA)
- Accounting & Taxation (AREA)
- Development Economics (AREA)
- Finance (AREA)
- Economics (AREA)
- Game Theory and Decision Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Information Transfer Between Computers (AREA)
Applications Claiming Priority (3)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| KR10-2009-0009832 | 2009-02-06 | ||
| KR1020090009832A KR101072255B1 (ko) | 2009-02-06 | 2009-02-06 | 검색 광고 영역을 유동적으로 분할하여 제공하기 위한 방법, 시스템 및 컴퓨터 판독 가능한 기록 매체 |
| PCT/KR2010/000769 WO2010090490A2 (ko) | 2009-02-06 | 2010-02-08 | 키워드 광고 영역을 유동적으로 분할하여 제공하기 위한 방법, 시스템 및 컴퓨터 판독 가능한 기록 매체 |
Publications (3)
| Publication Number | Publication Date |
|---|---|
| JP2012517633A JP2012517633A (ja) | 2012-08-02 |
| JP2012517633A5 JP2012517633A5 (enExample) | 2013-02-28 |
| JP5558493B2 true JP5558493B2 (ja) | 2014-07-23 |
Family
ID=42542534
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| JP2011549072A Active JP5558493B2 (ja) | 2009-02-06 | 2010-02-08 | キーワード広告領域を柔軟に分割して提供するための方法、システム及びコンピュータ読み取り可能な記録媒体 |
Country Status (4)
| Country | Link |
|---|---|
| US (1) | US20120005022A1 (enExample) |
| JP (1) | JP5558493B2 (enExample) |
| KR (1) | KR101072255B1 (enExample) |
| WO (1) | WO2010090490A2 (enExample) |
Families Citing this family (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103003833B (zh) * | 2010-06-29 | 2016-03-23 | 乐天株式会社 | 信息提供装置、报酬支付处理方法 |
| JP5618404B2 (ja) * | 2010-06-29 | 2014-11-05 | 楽天株式会社 | 情報提供装置、情報提供方法、情報提供プログラム、及び情報提供プログラムが記録された記録媒体 |
| US9922342B2 (en) | 2010-12-28 | 2018-03-20 | Google Llc | Evaluating user activity in social environments |
| JP6429826B2 (ja) * | 2016-04-20 | 2018-11-28 | ヤフー株式会社 | サービス提供装置、サービス提供方法およびサービス提供プログラム |
| US11709844B2 (en) * | 2020-09-11 | 2023-07-25 | Volvo Car Corporation | Computerized smart inventory search methods and systems using classification and tagging |
Family Cites Families (16)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| JP2002358263A (ja) * | 2002-02-04 | 2002-12-13 | Teco:Kk | 携帯電話を用いた情報提供システム |
| US20040044571A1 (en) * | 2002-08-27 | 2004-03-04 | Bronnimann Eric Robert | Method and system for providing advertising listing variance in distribution feeds over the internet to maximize revenue to the advertising distributor |
| US20050144069A1 (en) * | 2003-12-23 | 2005-06-30 | Wiseman Leora R. | Method and system for providing targeted graphical advertisements |
| US20060111971A1 (en) * | 2004-11-24 | 2006-05-25 | Microsoft Corporation | System and method for on-line and off-line advertising in content delivered to a display screen |
| US20070038509A1 (en) * | 2005-08-10 | 2007-02-15 | Microsoft Corporation | Budget-based advertisement placement |
| JP2007164710A (ja) * | 2005-12-16 | 2007-06-28 | Bb Mobile Corp | バナー配信システム及びバナー配信方法 |
| KR100688245B1 (ko) * | 2006-02-22 | 2007-03-02 | 엔에이치엔(주) | 광고영역의 동적조정을 이용한 목록 생성 방법 및 목록생성 시스템 |
| JP2007241894A (ja) * | 2006-03-10 | 2007-09-20 | Matsushita Electric Ind Co Ltd | ネットワーク上での広告入札方法及び広告入札情報提供サーバ |
| US8752086B2 (en) * | 2006-08-09 | 2014-06-10 | Carson Victor Conant | Methods and apparatus for sending content to a media player |
| US20080126192A1 (en) * | 2006-11-27 | 2008-05-29 | Google Inc. | System and Methods for Distributing Sales of Advertisement Slots |
| JP5168537B2 (ja) * | 2007-05-16 | 2013-03-21 | 楽天株式会社 | 広告サーバ装置、広告表示方法、および広告サーバプログラム |
| JP2009053219A (ja) * | 2007-08-23 | 2009-03-12 | Artside Kk | バナー広告の表示方法 |
| US8160923B2 (en) * | 2007-11-05 | 2012-04-17 | Google Inc. | Video advertisements |
| US8335717B2 (en) * | 2008-04-18 | 2012-12-18 | City University Of Hong Kong | Profit opportunities across sponsored keyword auction markets |
| US8335718B2 (en) * | 2008-08-25 | 2012-12-18 | Google Inc. | Content item slot scheduling |
| US20100198694A1 (en) * | 2009-01-30 | 2010-08-05 | Google Inc. | Advertisement Slot Configuration |
-
2009
- 2009-02-06 KR KR1020090009832A patent/KR101072255B1/ko active Active
-
2010
- 2010-02-08 WO PCT/KR2010/000769 patent/WO2010090490A2/ko not_active Ceased
- 2010-02-08 US US13/148,196 patent/US20120005022A1/en not_active Abandoned
- 2010-02-08 JP JP2011549072A patent/JP5558493B2/ja active Active
Also Published As
| Publication number | Publication date |
|---|---|
| KR20100090508A (ko) | 2010-08-16 |
| KR101072255B1 (ko) | 2011-10-12 |
| JP2012517633A (ja) | 2012-08-02 |
| WO2010090490A2 (ko) | 2010-08-12 |
| US20120005022A1 (en) | 2012-01-05 |
| WO2010090490A3 (ko) | 2010-11-04 |
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