JP4220588B2 - Dedicated access device - Google Patents

Description

[0001]
BACKGROUND OF THE INVENTION
The present invention relates to a dedicated access device for a questionnaire collection system in which a user can make a telephone call free of charge for a predetermined time by answering a questionnaire by telephone.
[0002]
[Prior art]
Conventionally, in the Internet, when a member is recruited from a user, personal information of the member is obtained in advance, and the member tries to receive a service, the member's interest is exchanged for free or cheaper service charge. There are one-on-one advertisements that show or hear advertisements that are related or related.
[0003]
For example, in a virtual city built on the Internet, a user can acquire virtual currency by looking around advertisements. Using this virtual currency, you can enjoy games and movies provided by the virtual city. The history of the user who acquires or uses the virtual currency is fed back as data to the information sender.
[0004]
In addition, in a toll-free telephone device, when a call is made to the center by toll-free number, a telephone charge to the other party who wants to make a call is free for a certain period of time, instead of being asked for an advertisement.
Also, if you answer a questionnaire on a personal computer, you will often win a prize.
[0005]
[Problems to be solved by the invention]
However, in the virtual city, since the advertisement is presented one-way by the user's operation of mouse click on the personal computer, it is difficult to perform questionnaire-type marketing in which opinions and requests are directly heard from the user.
[0006]
Similarly, in the above toll-free telephone device, an advertisement is heard when the user wants to make a call, which is not only annoying for the user but also provides a one-way advertisement. Listening to requests, questionnaire-style marketing is difficult.
[0007]
In addition, if you answer a questionnaire on a personal computer, the method of winning a prize enables marketing in the form of a questionnaire that directly asks users for their opinions and requests, but it is not linked to the service provision that the user wants as a compensation. Therefore, there is also a problem that the response rate becomes low.
[0008]
The present invention has been made in view of the above circumstances, and separates the time when the questionnaire collection information is given to the advertiser and the time when the service is provided to the user as a price, and the items of the questionnaire collection information that the advertiser wants to obtain are separated. By responding to the user's behavior on a one-to-one basis and recording information that the questionnaire has been answered, the user can answer the questionnaire whenever he / she wants, receive services when he / she likes it, and reliably collect the questionnaire It is an object to provide a dedicated access device for a questionnaire collection system that can collect data.
[0009]
[Means for Solving the Problems]
In order to achieve the above object, the dedicated access device of the present invention is a dedicated access device that connects to a public communication network and provides a toll-free service to a user terminal, a database for registering and storing user information, A means for confirming whether or not the user information of the user who has called the dedicated access device is registered in the database, and a response by questionnaire information obtained by a registered user registered in the database by another means with the recovery of the receiving means for storing in association with telephone free call units that are set in advance for each the questionnaire to the registered user as a service point, a request for reduction of the service points from the user from the user terminal then, accumulated as the user content stored in the database Provided at the time the speed corresponding to the service point, makes a connection request to the calling party that the user and the user desires to the public communication network, and means to bear the communication charge according to the use of the public communication network It is characterized by doing.
[0010]
DETAILED DESCRIPTION OF THE INVENTION
Embodiments of the present invention will be described below in detail with reference to the drawings.
FIG. 1 is a configuration explanatory diagram showing an embodiment of the present invention, FIG. 2 is a flowchart showing an operation at the time of answering a questionnaire according to an embodiment of the present invention, and FIG. 3 is a service according to an embodiment of the present invention. It is a flowchart which shows the operation | movement at the time of telephone utilization. In the figure, 11 is a service company, 12 is a first database, and this first database 12 is provided in the service company 11, and includes an advertisement ID (identification number), questionnaire item information, collection period / collection conditions, service point information. Etc. are recorded. Reference numeral 13 denotes a second database. The second database 13 is provided in the service company 11 and records questionnaire collection information such as an advertisement ID, a user ID, and a questionnaire result (numerical value or voice). The first database 12 and the second database 13 are linked to each other. 14 is a third database, and this third database 14 is provided in the service company 11, and stores a user ID, user password, user address, user name, user age, user occupation, user gender, user telephone number, and service point storage. A member information file such as information is recorded. A dedicated access device 15 is composed of a computer such as a CPU, an exchange, a voice response device, and the like. A third database 14 is connected to the dedicated access device 15 and a linked first database 12 and second database 13 are connected. Reference numeral 16 denotes an advertiser, and the advertiser 16 and the dedicated access device 15 are connected by a telephone line, the Internet, or a facsimile. Reference numeral 17 ₁ denotes a user who answers a questionnaire, 17 ₂ denotes a user who uses a service telephone, and the users 17 ₁ and 17 ₂ and the dedicated access device 15 are connected by a telephone line, the Internet or a facsimile. Reference numeral 18 denotes a general public telephone line network, which is connected to the dedicated access device 15. The dedicated access device 15 is a means for registering a user in a service company database, a means for confirming registration of a user who has called the service company, a means for notifying the user of the accumulated value of service points by telephone, and accumulation of service points. There are means for limiting the maximum value, and means for narrowing down the users to be surveyed based on user registration data.
[0011]
Next, the operation of one embodiment of the present invention will be described.
First, the advertiser 16 registers in the dedicated access device 15 of the service company 11 by telephone, the Internet, or facsimile, and the advertisement ID, questionnaire item information, collection period / collection conditions, service point information are stored in the first database 12 of the service company 11. Register advertising information.
[0012]
At the time of answering the questionnaire, as shown in FIG. 2, in step S1, the advertiser 16 starts the advertisement, and the advertisement ID, questionnaire item information, collection period / collection conditions are included in the advertisement of the company such as newspaper, magazine, flyer, etc. , Advertisement information such as service point information, and the toll-free telephone number of the service company 11 are described. In step S2, the service company 11 starts accepting calls, and the user 17 ₁ calls the dedicated access device 15 of the service company 11 by toll free. If the user 17 ₁ has not yet registered as a member in step S3, the member is registered in step S4. That is, the user 17 ₁ registers in the dedicated access device 15 of the service company 11 by telephone, the Internet or facsimile, and the user ID, user password, user address, user name, user age, user in the third database 14 of the service company 11 The member information file such as occupation, user sex, user telephone number, family structure, hobby, etc. is recorded, and the user ID and user password are notified from the dedicated access device 15 of the service company 11 to the user 17 ₁ . On the other hand, when the user 17 ₁ has the member registration in the case and S4 user 17 ₁ has already a member registration in step S3, in step S5, the only access device 15 of the user 17 ₁ service company 11 Connect to the survey dial. In step S6, the user 17 ₁ inputs a user ID, a user password, and an advertisement ID to the dedicated access device 15 of the service company 11 by a toll-free telephone. In step S7, the only access device 15 user ID, the user password input by the user 17 ₁ checks the advertisement ID, user ID entered by the user 17 _1, the user password and the third database 14 in the service company 11 If the user ID and the user password recorded in are not the same, the telephone call from the user 17 ₁ is disconnected in step S8. In addition, when the same advertisement ID is input a plurality of times from the same user 17 ₁ in step S7, the telephone call from the user 17 ₁ is disconnected in step S8. On the other hand, if the user ID and user password input from the user 17 ₁ match the user ID and user password recorded in the third database 14 in step S7, the voice of the dedicated access device 15 of the service company 11 Since the number of the questionnaire item information is read in order from the response device, in step S9, the user 17 ₁ answers the questionnaire with the telephone PB (push button) or voice. In the dedicated access device 15 of the service company 11, questionnaire collection information such as the questionnaire result of the user 17 ₁ , user ID, advertisement ID, etc. is registered in the second database 13 by numerical value or voice, and according to the number of answers to the questionnaire. The service point (free call frequency) is calculated and registered in the member information file of the user 17 ₁ of the third database 14 as service point accumulation information. In step S 10, the dedicated access device 15 of the service company 11 disconnects the telephone from the user 17 _{1 when} registration in the databases 13 and 14 is completed.
[0013]
The questionnaire collection information registered in the second database 13 of the service company 11 and the service point accumulation information registered in the third database 14 are notified from the dedicated access device 15 to the advertiser 16, and the advertiser 16 The service charge (free call) according to the accumulated service point value is paid.
[0014]
When using the service telephone, as shown in FIG. 3, in step S11, the user 17 ₂ connects by entering the dedicated toll-free telephone number of the dedicated access device 15 of the service company 11 with PB. In step S12, the user 17 ₂ inputs a user ID and a user password to the dedicated access device 15 of the service company 11 by a toll-free telephone. In step S13, the dedicated access device 15 of the service company 11 is input from the user 17 ₂ . The user ID and user password are checked. If the user ID and user password input from the user 17 ₂ do not match the user ID and user password recorded in the third database 14, the user ID and user password are checked in step S 14 from the user 17 _2. Disconnect your phone. On the other hand, if the user ID and user password input from the user 17 ₂ match the user ID and user password recorded in the third database 14 in step S13, a service telephone (free call) is received in step S15. If the use time confirmation and the call are selected, and the confirmation of the available time is selected, the dedicated access device 15 of the service company 11 stores the service point storage information recorded in the third database 14 in step S16. available time corresponding responded to user 17 _2, in step S14, whether to disconnect the call from the user 17 _2, in step S15, selects the call. In step S15, when a call is selected, in step S17, the user 17 ₂ inputs a callee telephone number to an arbitrary party to be called by PB, and the dedicated access device 15 of the service company 11 is connected to the public telephone network 18. The other party is called to connect the user 17 ₂ and the other party. In step S18, the user 17 ₂ can make a free call within the service telephone (free call) available time. In step S19, after the user 17 ₂ finishes the call, the telephone is disconnected.
[0015]
The dedicated access device 15 of the service company 11 has the following functions.
(1) A function that can prompt the user to input questionnaire responses by voice, receive responses by PB, and cancel responses.
[0016]
(2) The function that the same user cannot apply for the same questionnaire more than once.
(3) A function capable of accumulating service points according to the number of responses to user questionnaires. That is, after answering the questionnaire, even if the other party who wants to call is called, the other party may be absent or busy, so it is necessary to accumulate service points according to the questionnaire. Even if there are few service points to be given in one questionnaire, if you answer some questionnaires in advance, the service points will be accumulated and you can make a long call at a later date.
[0017]
(4) A function that can give an arbitrary service point to an answering user for each questionnaire according to an advertiser's request.
(5) A function of disconnecting the user's call when the service point accumulation frequency becomes zero.
[0018]
(6) A function of notifying the user of the accumulation frequency of service points by a telephone operation from the user.
(7) A function for notifying the user during a call by voice when the service point storage frequency is low. Only the calling party is notified so that the called party is not heard.
[0019]
(8) A function that allows access only with a password when calling from a telephone having a user registration telephone number, and using a user ID and password when calling from a telephone other than the user registration telephone number.
[0020]
(9) A filtering function for narrowing down the users to be surveyed by the member information file that is user registration data. That is, for example, for a cosmetic questionnaire that has no meaning even if it is answered by a male, the questionnaire response is rejected based on pre-registration data such as sex and age.
[0021]
(10) Voice recording function for listening to free opinions in questionnaires.
(11) Interpersonal questionnaire function. That is, a function that allows questionnaire responses to be collected directly from users by voice by connecting users to advertisers as well as PB questionnaire responses.
[0022]
(12) Questionnaire result collection / notification function. That is, the questionnaire results from the users by PB are totaled, and the results are sequentially displayed on the personal computer so that the advertiser can access. You can also listen to the recorded audio from your computer. Or, the result can be transmitted by facsimile. Can respond to both registered and anonymous surveys.
[0023]
(13) A function that can limit the maximum service point accumulation frequency.
(14) A function that can limit the area where service telephones (free calls) can be used, for example, only in Japan
(15) A function capable of communicating with either an analog signal or a digital signal.
[0024]
【The invention's effect】
As described above, according to the present invention, the time when the questionnaire collection information is given to the advertiser and the time when the service is provided to the user are separated, and the item of the questionnaire collection information that the advertiser wants to obtain is changed to the user's behavior. By recording the information that you answered the questionnaire and responding to the questionnaire, you can answer the questionnaire whenever you like, receive services when you like, and collect the collected questionnaire information reliably A dedicated access device for the questionnaire collection system can be provided.
[Brief description of the drawings]
FIG. 1 is a configuration explanatory diagram showing an embodiment of the present invention.
FIG. 2 is a flowchart illustrating an operation when answering a questionnaire according to an exemplary embodiment of the present invention.
FIG. 3 is a flowchart showing an operation when using a service telephone according to an embodiment of the present invention.
[Explanation of symbols]
DESCRIPTION OF SYMBOLS 11 Service company 12 1st database 13 2nd database 14 3rd database 15 Dedicated access device 16 Advertiser 17 ₁ User 17 at the time of questionnaire answer ₂ User 18 at the time of service telephone use General public telephone line network

Claims (1)

A dedicated access device that connects to a public communication network and provides a toll-free service to user terminals,
A database for registering and storing user information;
Means for checking whether or not the user information of the user who has called the dedicated access device is registered in the database ;
The registered user registered in the database collects the answer based on the questionnaire information obtained by another means, and stores the telephone free call frequency preset for each questionnaire as a service point in association with the registered user. Means to
Upon receiving a request for a reduction of the service points from the user from the user terminal, in the accumulated time in the number corresponding to the service point as the user content stored in the database, the call by the user and the user desires A dedicated access device comprising: means for making a connection request with a partner to a public communication network and paying a communication fee for using the public communication network .

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