JP2022019355A - Commodity selling system - Google Patents

Abstract

To provide a commodity selling system configured to implement an order placement, settlement and shipment of a commodity over the telephone while suppressing the burden on a salesperson or staff of a sales office.SOLUTION: In a commodity selling system 1000, a store LAN system 100 causes a store terminal 101 to receive an order for a commodity when a store clerk receives an inquiry from a customer about the order for the commodity which is not for sale online and confirms that the commodity related to the order exists in a store, registers a master record indicating the contents of the order on a web settlement database 203, and generates an order URL for opening a cart page of e-commerce transaction by using information specifying the contents of the received order as an argument. The system transmits a message including the generated order URL to a mobile phone unit of the customer. An EC server 200 takes over processing after opening the cart page.SELECTED DRAWING: Figure 1

Description

This disclosure relates to a product sales system that sells products that can be sold over-the-counter.

Businesses that operate stores not only sell products at stores, but also sell products displayed at stores for online shopping and work every day to acquire new customers. Which of the products that can be sold over-the-counter is targeted for online shopping is determined by the contract between the store and the supplier manufacturer, and all products that can be sold over-the-counter are targeted for online shopping. It does not mean that.

For products for which purchase procedures are in progress at the sales floor, orders may be repeatedly placed through online shopping, and in order to deal with such duplicate orders, the inventory of the products must be doubled, which is a burden on the supplier manufacturer. Is large. For products with a wide range of sizes to be covered, such as shoes and clothes, it is difficult to deal with duplicate orders, and in most cases, contracts are made to limit the sales form of delivered products to over-the-counter sales.

As a sales method in which a salesperson sells a product using an in-store terminal, there is a prior art disclosed in Patent Document 1. In the prior art, each store clerk in charge of customer service possesses a portable information terminal, and inputs an input operation according to the content of a business negotiation with a customer to form customer service data in which predetermined items are satisfied. This customer service data is wirelessly transmitted and stored in the store computer. At a store, initial business negotiations with customers who come to the store may not lead to sales, but since the customer service information at that time is stored in the store computer, in order to utilize this customer service information to promote purchases to customers. Create a business opportunity related to the transaction with the customer by transmitting the information of.

Japanese Patent Application Laid-Open No. 2003-76883

Although store sales can appeal to customers with an abundant product lineup that online shopping does not have, if the number of customers to the store is cut off due to the recent request to refrain from going out, sales will drop at once. When the above-mentioned refraining from going out is requested due to the spread of infectious diseases, how to secure product sales and continue the business becomes a big problem for store operators. As a sales form that does not require customers to visit the store, there is a telephone response for credit card members (hereinafter referred to as "in-house card members") issued by the company that operates the store. This is a sales form in which a salesperson answers with an in-house card member, goes to the sales floor, identifies a product desired by the member, and completes an order for the product.

In such a telephone response, the salesperson talks with the members over the phone, asks for fragmentary information such as "how is the shape" and "what is the color", and walks through various sales floors. , Identify the products that meet the conditions heard. After identifying the product that is the subject of the inquiry in this way, the clerk issues a wide variety of slips such as a receipt, a delivery slip, and a credit statement. In this way, in the case of selling by telephone, it is necessary to search for the product from the sales floor and then issue a slip, which is a heavy burden on the sales staff. In addition, the staff of the sales floor office also needs to perform terminal operations such as inquiring customer information, recording sales, and registering delivery slips, which requires a lot of time and effort for the office staff.

The purpose of this disclosure is to provide a product sales system that can realize product sales through telephone response while suppressing the burden on sales staff and office staff.

The above problem is a product sales system for products that are not sold in the online shopping system, and the communication means for relaying product inquiries by communication sent by the user to the clerk and the clerk who received the relay make inquiries. As a result of responding, if there is a product that is the target of the above inquiry in the product group that can be sold over the counter, although it is not the target of sales by the online shopping system, the clerk inputs the items necessary for ordering the product by the user. It is provided with a receiving means for receiving from the user and a commercial transaction executing means for establishing a communication connection for specifying the product in the user's communication terminal and executing an electronic commercial transaction including payment processing and shipping processing through the communication connection. It is solved by the characteristic product sales system.

If there is a product inquiry from a user and it is not a target for sale by the online shopping system, but there is a product related to the inquiry in the product group that can be sold over the counter, the reception means accepts the order of the product from the clerk, When the order is accepted, the electronic commerce execution means takes over the purchase procedure of the product to be ordered, so the seller is freed from the work of issuing slips and shipping the product as long as the order is accepted by telephone. To. Since it is possible to sell displayed products through telephone orders without causing a workload for sales staff and office staff, refrain from going out unnecessarily due to the spread of infectious diseases such as coronavirus. Even in situations where it is difficult for customers to freely come and go to the store, it will be possible to sell products through telephone response without incurring the burden on sales staff. Therefore, the store operator can secure appropriate product sales even in a situation where it is requested to refrain from going out.

The configuration of the product sales system 1000 according to the present disclosure is shown. FIG. 2A shows the configuration of the member database 201, and FIG. 2B shows the configuration of the Web payment database 203. The hardware configuration of the terminal 101 in the store is shown. It is a flowchart which shows the processing procedure of an order registration program. FIG. 5A shows an example of an order content registration screen, and FIG. 5B shows an example of an order history list 450 showing a history of past orders. FIG. 6A is an example of an input confirmation screen, and FIG. 6B is an example of a URL issuing screen. Here is an example of link information for opening the cartss directory. 8 (a) to 8 (e) show the process of creating a short mail through the short mail sending application. 9 (a) to 9 (e) show screen transitions by the page definition file stored in the cartss directory. (A) and (b) show the process of product sales by telephone ordering performed by using the product sales system 1000.

[1] Configuration of Product Sales System Hereinafter, embodiments of the product sales system according to the present disclosure will be described with reference to the drawings. FIG. 1 shows the configuration of the product sales system 1000 according to the present disclosure. As shown in FIG. 1, the product sales system 1000 is an in-house system built in-house of a corporate corporation that operates a department store business, is built in a network environment protected by a firewall 1001, and has an in-store LAN system 100 and an EC server. 200, member database 201, online shopping database 202, Web payment database 203, storage 204 are included. Of these, the EC server 200, the member database 201, and the online shopping database 202 constitute an online shopping system.

(1-1) In-store LAN system 100
The in-store LAN system 100 is a network system composed of a wired LAN installed in the store, and includes in-store terminals 101 and 102, a wireless LAN base unit 103, a printer 104, a premises PBX 105, and a wireless extension telephone 106. Includes an in-store host computer 107 that manages the product prices of products sold in the store. When the premises PBX 105 receives an incoming call connection through a public communication network 1003 including a telephone communication line or an Internet communication line, the premises PBX 105 makes an extension connection with an extension telephone 106 operated by a clerk, and a mobile phone 123 operated by the user. The extension telephone 106 operated by the clerk is made to execute the communication between terminals. Specifically, if there is an incoming call from the mobile phone 123 operated by the user to the phone number of the representative of the store, and the salesperson responds and hears that he / she wants to inquire about the product, it is applicable. Call the clerk stationed at the sales floor office. When the clerk answers the call by the extension telephone 106, the telephone communication from the customer is relayed to the extension telephone 106 of the clerk.

(1-2) EC server 200
The EC (Electronic Commerce) server 200 provides an online shopping service and a Web payment service. In the online shopping service, a secure connection is established with the PC 124 connected to the public communication network 1003, and a series of electronic commerce processes are performed through the connection. The processing of a series of electronic commerce includes processing such as cart-in of products selected by Internet users, user authentication, selection of payment method, drafting of shipping slips, and payment procedure.

The latter Web payment service is derived from the response of a general person (not necessarily a member of a card issued by the company, hereinafter referred to as a customer) who calls the general representative of the store. In this method, a salesperson goes to the sales floor with a wireless extension telephone 106 to check whether a product that meets the customer's requirements is in the sales floor, and if the product requested by the customer is in the sales floor, the salesperson is in the store. Operate the terminal 101 to perform input operations for ordering products, and then execute a series of electronic commerce processing (cart-in, user authentication, payment method selection, shipping slip issuance, payment procedure). be.

Originally, the order should be placed by the customer who made an inquiry by telephone using the mobile phone 123, but the product to be sold by telephone is not the target of online sales, and the customer cannot directly take the order procedure. Therefore, in the Web payment service, the salesperson who responds to the telephone inputs the information of the product indicating the customer's intention to purchase on behalf of the customer, and the payment can be made in the electronic commerce state (cart-in state). And. Making the product available for payment by the clerk on behalf of the customer who has indicated the intention to purchase is called "order registration". In the product sales system 1000, the EC server 200 and the in-store terminal 101 are registered by the clerk. Accepts input operations for.

At the time of payment, the EC server 200 entrusts the credit evaluation of the customer who offered the purchase to the card credit evaluation system 301 of the external organization, and causes the point management system 302 to execute the point update.

The slip is registered by using the delivery slip issuing system 303 such as TWIN'ETHiPLA. Once registered, the printer 104 is used to print the registered slip on paper, deliver it to the carrier, and request collection and delivery. The progress of collection and delivery, delivery, and delivery by the carrier is managed by the delivery record management system 304. When the product is delivered to the carrier, the host computer 107 is used to execute the payment process, and the sales recording backbone system 305 is used to record the sales.

(1-3) Member database 201
The member database 201 is a database that stores personal information of customers who are the targets of online shopping and Web payment services, and as shown in FIG. 2A, n personal information master records (personal information master record 1, It consists of 2, 3, 4, 5 ... n). In FIG. 2A, the data structure of the nth master record is extracted and shown. As shown in FIG. 2A, the master record in the member database includes a name 211, an address 212, a telephone number 213, an e-mail address 214, a gift address book 215, information 216 indicating a payment method, and user personal authentication information 217. It is in a format associated with. The authentication information 217 includes a user ID and a password, and the personal information master record can be used only after the legitimacy of the individual is recognized by using the above authentication information.

The gift address book 215 is data that describes one or more destinations when ordering a gift as a sender, and is based on m destination information (delivery information 1, 2, ... m in the figure). It is composed. The individual delivery address information includes the delivery address name 221 and the delivery address 222, the delivery telephone number 223, and the delivery email address 224. If the product for which the telephone order has been placed is a gift, the customer shown in the personal information master record is the sender of the product, and the delivery address shown in the gift address book 215 is the shipping destination of the product. If the product for which the telephone order has been placed is a purchased product purchased by the customer, the customer shown in the personal information master record is the shipping destination of the product.

The information 216 indicating the payment method indicates the payment method used by the individual described in the personal information master record. Then, the payment methods used include the use of credit cards, prepayment by convenience stores, bank transfers, and the use of electronic money.

(1-4) Online shopping database 202
The online shopping database 202 is a database for managing products targeted for online shopping. The staff for online shopping registers in the database the delivered products that are subject to online shopping each time the delivery destination manufacturer makes a delivery. Since products subject to online shopping are subject to advertising restrictions under the Japan Act of Specified Commercial Transactions, etc., it is necessary to enter various information such as production areas, materials, and characteristics when registering products in the online shopping database 202.

(1-5) Web payment database 203
The Web payment database 203 is a database for managing products that are subject to telephone orders. The database for online shopping manages the inventory products held by stores that are subject to online shopping, while the Web payment database 203 is a product displayed at the sales floor and is subject to telephone ordering. It is a database for managing what is said to be. Since the Specified Commercial Transactions Law and the like are not applied to the products targeted for such telephone orders, the master record of the Web payment database 203 is in a simple format. FIG. 2B shows the configuration of the Web payment database 203. The Web payment database 203 is composed of L Web payment master records (Web payment master records 1, 2, 3, 4, 5, ... L). The L-th Web payment master record identifies the product that is the target of the telephone order in a simple format such as a deposit code 231, a brand name 232, a product name 233, a price 234, and a quantity 235. Of the above, the deposit code is a code for performing deposit processing on the product for which the order has been placed, and is used for associating with the master record in the product database of the host computer 107.

(1-6) Storage 204
The storage 204 has a recording area managed by file system management information, and includes a plurality of directories forming a hierarchical structure.

In each directory forming a hierarchical structure, a program common to the online shopping service and the Web payment service, a program to be individual in the online shopping service, and the Web payment service are stored. What is common to both services is a program that performs user authentication, user registration, payment, and shipping slip creation. Further, in the storage 204, a subdirectory for online shopping (cart directory) and a subdirectory for Web payment (cartss directory) are formed as subdirectories of the EC directory.
The cartss directory stores user authentication from cart-in, data for allowing the user to specify the delivery address and payment method, and confirmation, and a file containing the program (called a page definition file). The page definition file is sent from the shopping bag screen (see FIG. 9 (a) described later), which is the top screen, to the login screen (see FIG. 9 (b) described later), and then to the delivery destination / payment method specification / confirmation screen (described later). The screen transition of the content to be switched to (see FIG. 9C) is executed by the browser of the mobile phone 123.

[2] Configuration of In-Store Terminal 101 The in-store terminal 101 is a personal computer (PC) or tablet that can access the EC server 200 through a wireless LAN, an in-store LAN, and an in-house backbone line 1003, as shown in FIG. Has a variety of hardware configurations.

As shown in FIG. 3, the in-store terminal 101 includes a touch panel display 110 in which a liquid crystal display, a digitizer for detecting an operation on the screen are integrated, a wireless LAN card 111 for connecting to a wireless LAN, and various programs. The installed storage 112, the CPU 113, the RAM 114 in which the program read from the storage 112 is stored, the non-volatile memory 115 in which various setting values for Web payment are stored, and the touch panel display 110 should be displayed. By performing horizontal scanning and vertical scanning with the VRAM 116 in which image data for the screen is written, the stored contents of the VRAM 116 are read out, a video signal is generated and output to the liquid crystal display of the touch panel display 110, and the digitizer of the touch panel display is displayed. Includes a signal input / output unit 117 that outputs the detection signal detected by the CPU 113 to the CPU 113, and a scanner unit 118 that reads the product price tag using the optical sensor 118C. The in-store terminal 101 configured as described above executes an order processing by telephone response by performing an operation in cooperation with the EC server 200.

A browser for browsing the Web payment database 203 and a Japanese input system are installed in the storage 112. It also uses a short mail sending application (CuenoteSMS) supplied from an external Web server through a browser. The Japanese input system displays a soft keyboard, accepts kana character input and katakana input, and executes kana-kanji conversion by FEP (Front-End Processor).

A base buffer is secured in the RAM 114, and document data to be pasted by the copy / paste function is stored when the Japanese input system is started.

The EC server 200 has an application program (hereinafter referred to as an order registration program) for executing order registration by Web payment installed as a program for causing the browser of the in-store terminal 101 to perform order registration.

[3] Contents of order registration program The contents of processing by the order registration program will be described below with reference to FIG. FIG. 4 is a flowchart showing a processing procedure of the order registration program.

When logging in to the in-store terminal 101, the top screen for order registration is displayed, and the user is inquired whether to perform order registration. When the order registration is selected, the order content registration screen is displayed (step S101), and the process proceeds to the loop of steps S102 to S103. As shown in FIG. 5A, the order content registration screen arranges the default product frame 401, and when the "Add product frame" button 402 is pressed, the maximum product frame in the same format as the product frame 401 is set. It has a variable format that can be arranged up to 10.

The product frame 401 has a structure in which a deposit code input field 403, a brand name input field 404, a product name input field 405, a quantity input field 406, and a price input field 407 are arranged, and these inputs are performed by a character input function using a soft keyboard. It is designed to fill the blanks in the column. When any of the input fields is touched, a soft keyboard (not shown) is displayed and alphanumerical input and hiragana / katakana input by touching the touch panel display 110 are accepted. Also, by activating FEP, conversion from hiragana to kanji is performed and kanji input is executed. The deposit code input field 403 has a three-stage structure (composed of input fields 431, 432, and 433), and includes a group part number, a JAN (Japanese Article Number) code / PLU (Price Look Up) code, and a group PLU. Prompt for one of the codes. The group part number is an identification number that identifies each of the product groups displayed at each sales floor. The JAN code is the most popular product identification code in Japan, and the PLU code is a barcode associated with the price information described in the database on the store side. The group PLU code is a code limited to internal use, and is a partially simplified version of the PLU code. When an operation on the touch panel display is detected (Yes in step S102), alphanumerical input and character input are executed according to the operation (step S104), and the process returns to the loop of steps S102 to S103.

Price tag scan buttons 441 and 442 for accepting the activation of the scanner unit are arranged in the input fields 431 and 432 of the group product number and the JAN code / PLU code. When such a button is pressed, the screen display is switched to the image captured by the optical sensor 118C of the scanner unit 118. When the bar code recognition is executed by catching the price tag, the group part number and the JAN code / PLU code are input.

The order content registration program is provided with an input support function using the Web payment database 203, and the order content registration screen is a button for accepting the activation of the function, which is a registered product selection (product search). Button 408 is arranged. When the press of the registered product selection button 408 is detected, as shown in FIG. 5B, the product frame 401 is numerically input as only the deposit code input fields 431, 432, 433, and the product field input field 405. It is in a state of accepting character input. Then, the search bar 409 is started below the product frame 401 to receive a search start instruction. When the search bar 409 is pressed, the Web payment database 203 is used to create an order history list 450 showing the history of orders placed in the past, and the order history list 450 is arranged below the product frame 401.

In the order history list 450, the product names and brand names registered in each of the plurality of master records of the Web payment database 203 are arranged in the scroll window, and the scroll bar 455 can be scrolled up and down in conjunction with the up and down movement. , Reuse buttons 451, 452, and 453, which are buttons for accepting a paste operation from each master record, are arranged in each. When any of the reuse buttons 451, 452, and 453 is pressed, the copy / paste function is activated, and the product name, brand name, and price of the master record corresponding to the pressed reuse button are copied to the paste buffer. , Paste in each input field of the product frame.

The order registration program converts the format of the input field in response to the request from the user. Step S103 responds to the request, and determines whether or not the "confirm input content" button 460 shown in FIG. 6A is pressed. When the "confirm input contents" button 460 is pressed (Yes in step S103), the input in the input field on the order content registration screen is converted into a table format and displayed (step S105). FIG. 6A is an example of the input confirmation screen, which includes a payment service memo table 461 obtained by the above conversion, a button 462 that accepts an instruction to "correct", and an instruction to "issue an order URL". Includes a button 463 to accept.

After that, the process proceeds to a loop including steps S106 and S107. Step S106 is a determination as to whether or not to modify the input content, and step S107 is a determination as to whether or not to issue an order URL.

If you wish to make corrections (Yes in step S106), move to the loop consisting of steps S102 and S103, and register the order details in the input fields 403, 404, 405, 406, 407 with numerical values and characters input. Return to the screen and accept changes in numbers and characters.

When the issuance of the order URL is selected (Yes in step S107), the master record including the deposit code, brand name, product name, quantity, and price is added to the Web payment database 203 (step S108), and the added master is added. Allocate ssid = x to the record (step S109), and create an order URL x that opens the cart page of the electronic commerce system with the argument described in the master record of ssid = x (step S110).

The order URL is link information for opening the cartss directory using the contents of the master record added to the Web payment database as an argument, and FIG. 7 shows an example thereof. The link information 501 in this figure causes the mobile phone 123 to establish a communication connection by HTTP, and has a URL 502 indicating the location of the cartss directory and a ciphertext 503 specifying the master record 203R added to the Web payment database 203. Consists of.

The ciphertext 503 is an encrypted serial number (xxxxx in the figure) of the master record 203R indicating the order contents, which is added to the Web payment database 203. By combining the ciphertext 503 with the URL 502 indicating the location of the cartss directory, the ordering URL 501 is obtained.

The expiration date of the created order URL x is set (step S111), and the URL issuance screen showing the URL x and the set expiration date is displayed (step S112).

After that, the process proceeds to a loop including steps S113 and S114. The loop executes a determination as to whether to perform SMS transmission (step S113) or URL copy (step S114). When executing SMS transmission (Yes in step S113), the short mail transmission application is started (step S115), and URLx is copied to the paste buffer (step S116). When only the URL is copied (Yes in step S114), the URL x is copied to the paste buffer (step S116).

FIG. 6B is an example of a URL issuing screen, which is a URL copy button 471 that displays the above-mentioned ordering URL and accepts an instruction to copy the URL, and an SMS transmission instruction button that accepts an instruction to send by SMS. 472, including a return button 473, inquires whether to copy the URL to the paste buffer, whether to launch Cuenote SMS, and whether to return to the menu.

The process for starting the short mail sending application is as shown in FIGS. 8 (a) to 8 (e), and after performing user authentication using a login ID and password, the specification of the ordering place is accepted (FIG. 8 (a)). ), After accepting the designation of whether or not to perform individual distribution (see FIGS. 8 (b) and 8 (c)), the input of the destination telephone number and the input of the text are accepted (FIG. 8 (d)). For text input, the paste function can be used, and the order URL stored in the paste buffer can be pasted. After describing the address and the body of the email in this way, the screen shown in FIG. 8 (e) is displayed, and the delivery reservation date and time can be specified (delivered immediately in FIG. 8 (e)) and carrier selection (in the figure, the carrier of company D, The carrier of company K and the carrier of company S are presented as candidates), and a short mail including the order URL is sent to the destination.

[4] Procedure using the page definition file stored in the cartss directory Next, the processing by the mobile phone 123 operated by the customer will be described. By opening the page definition file stored in the cartss directory based on the order URL, the browser of the mobile phone 123 is made to execute the screen transition as shown in FIGS. 9A to 9F. First, the top screen is displayed by opening the cartss directory using the order URL. The top screen is called the shopping bag screen. As shown in FIG. 9A, the shopping bag screen uses the brand name 232, the product name 233, the price 234, and the quantity 235 described in the master record of the Web payment database to explain the current state of the ordered product. Displayed together with sentence 605, total order quantity 606, and total order confirmation 607, you can reduce the quantity by pressing the correction button 608, instruct to start the purchase procedure by pressing the purchase procedure button 609, and click the "Login here" button 610. The content is to accept the instruction to start user authentication by pressing.

The current state shown in the fixed phrase 605 means that the ordered product has not been reserved and that the inventory of the ordered product is secured when the order procedure is completed.

When user authentication is desired, the user authentication program is started, and on the login screen shown in FIG. 9B, the user ID input field 611 and the password input field 612 are displayed, and the user ID and password entered in these input fields are displayed. User authentication is executed using, and the personal information of the member corresponding to the user ID is read out from the member database.

When the user ID and password are entered on the login screen, the order registration program searches the member database 201 and whether or not the personal information using the entered user ID and password as authentication information exists in the member database 201. To judge. If present, the browser of the mobile phone 123 displays the delivery destination / payment method designation / confirmation screen shown in FIG. 9 (c). On the delivery address / payment method specification / confirmation screen, the member name 211, address 212, phone number 213, and e-mail address 214, which are included in the personal information found by searching for the user ID and password, are arranged on the screen and "gift". A "Display product address book" button 706 is arranged on the screen to accept the specification of whether the customer who placed the order is the sender or the delivery destination of the target product.

If the "Display this address book" button 706 is not pressed and the confirmation operation is performed as it is, the customer who placed the order is set as the delivery address and the order procedure is performed.

When the "Display this address book" button 706 is pressed and one or more destinations are specified in the address book registered in the personal information, the customer who placed the order is the sender and is entered in the gift address book. Perform the order procedure with the member of.

When an order is placed with the customer who placed the order as the delivery destination or as the sender, the order completion screen shown in FIG. 9D is displayed and the order completion email shown in FIG. 9E is sent. .. On the order completion screen, the details of the payment in the payment method shown in the personal information are displayed. If convenience store payment is selected, the payment slip number, payment amount, customer name, and payment deadline used for convenience store payment are displayed together with the order number. For the payment procedure in the store, the product price obtained from the JAN code read from the price tag and the product price obtained using the PLU code are used.

[5] Product sales made in the product sales system In the product sales system configured as described above, product sales by telephone ordering are performed as shown in FIG. 10 (a).

In FIG. 10A, when the customer 11 calls the main representative of the store with the mobile phone 123, the salesperson 12 of the department store responds to the customer 11 through the extension telephone 106 and brings the in-store terminal 101 to each sales floor. They go out and try to identify which of the products displayed in the store is the product inquired by the customer 11. If the inquired product is identified, the product frame 401 is displayed on the in-store terminal 101 as shown in FIG. 10 (b) at the visited product section, and the deposit code included in the product frame 401 is input. Input operations are performed on the fields 403 (including the input stages 431 to 434), the brand name input field 404, the product name input field 405, and the quantity input field 406. By these inputs, the master record showing the entered brand name, product name, price, and quantity is added to the Web payment database 203, the order is registered, and the customer 11 operates a short mail including the order URL. Send to the telephone number of telephone 123. The EC server 200 takes over the subsequent processing. If the procedure by the EC server 200 proceeds and the order for the product is confirmed, the salesperson reserves the target product and prevents the product from being sold twice.

[6] Summary As described above, according to the present embodiment, the customer inquires about the product by telephone, and the product group that can be sold over the counter is included in the product group that is not targeted for sale by the online shopping service by the EC server 200. When the product to be inquired exists, the in-store terminal 101 accepts the order registration of the product from the clerk. When the acceptance is made in this way, the product to be ordered is registered in the Web payment database 203, the product is in the cart-in state, and the EC server 200 can take over the purchase procedure of the product to be ordered. Since it is possible to sell displayed products through telephone orders without causing a workload for sales staff, it is requested to refrain from going out unnecessarily due to the spread of infectious diseases such as coronavirus. Even in situations where it is difficult to freely move to and from the store, it is possible to sell products through telephone response without incurring the burden on sales staff. Therefore, the store operator can secure appropriate product sales even in a situation where it is requested to refrain from going out.

[7] Modifications Although the present invention has been described above based on the embodiments, the present invention is not limited to the above-described embodiments, and the following modifications can be considered.

(1) The salesperson went to the sales floor to specify the product to be ordered and placed the order while answering the telephone, but the digital catalog may be used to specify the product. The digital catalog shows the products that are created separately from the online shopping site and are sold in stores. By having customers refer to such a digital catalog when answering a phone call, it is possible to have the effect of facilitating the identification of product names and brand names.

(2) Inquiries made by customers may be relayed by a server device that provides a group communication service such as LINE (registered trademark).

In this case, a group communication application dedicated to LINE is installed in each of the mobile phone 123 operated by the customer and the in-store terminal operated by the salesperson. The store to which the salesperson belongs forms a group by LINE, and if the customer joins the group using the mobile phone 123, the server device that provides the group communication service connects with the mobile phone 123. conduct. Then, the communication terminal of the member belonging to the group is notified that the connection request has been made by the customer. The members belonging to the group are clerk, and when such clerk starts communication, direct communication between the clerk and the customer becomes possible. With the voice call and chat functions in LINE, the salesperson talks with the customer, identifies the product that the customer wants to purchase, places an order for the product, and uses the chat function of LINE to include the above-mentioned order URL. Send a message to the above customer. By doing so, the customer can open the cartss directory using the message sent by the chat function of LINE and display the shopping bag screen.

(3) In the above embodiment, the order registration program is installed on the EC server 200 and operates on the EC server 200, but the present invention is not limited to this. It may be installed in the storage 112 of the in-store terminal 101 and operate in the in-store terminal 101.

The EC server 200 is composed of computer equipment installed in the store. Not limited to this, it may be configured as a cloud server. The cloud server has an OS and an order registration program installed, and when there is a request from the in-store terminal 101, the guest OS is started, and the order registration application is started on the guest OS, thereby performing the above embodiment. Perform the processing shown in.

(4) The store is a department store, but it is not limited to this. It may be a franchise store, a supermarket, a large-scale mass retailer, or an individual store that has many retail stores and plans to develop its business. As a product that can be sold over the counter, the product displayed at the store was used as the subject of the explanation, but even if the product is an event admission ticket, a seminar admission ticket, a bearer-type shareholder benefit ticket, etc. good.

(5) The screen shown in the above embodiment is only an example. It may be changed arbitrarily by combining one or more widgets. Widgets that can be used to configure the screen include a toggle button that changes state each time it is pressed, a radio button for selecting one from multiple options, and an operation for selecting one or more items from a list-shaped item. List box for acceptance, check box for accepting whether to check items, widget consisting of buttons and icons arranged vertically or horizontally, combo box with menu and list box added to text box, individual selection There are icons to represent possible individual items, a tree view to represent the tree structure, a tabular grid view corresponding to the array, and so on.

(6) Prior to ordering a product using the in-store terminal 101, the input of information regarding the sales floor of the product may be requested. Information on the sales floor of products that require input includes major categories (called sites) such as food, beauty products, fashion, and men's items, as well as women's fashion, women's clothing, beauty products, luxury, living, ings, men's items, and hobbies. Detailed classification such as miscellaneous goods (called product location classification) and shipping classification that the shipping fee is high if the store location is far from the shipping destination and the shipping fee is low if the store location is short distance. There is. Therefore, the in-store terminal 101 displays a screen including a pull-down GUI, and causes the site, product location classification, and shipping classification to be selected by operating the pull-down GUI. Based on these inputs, the pick-up and delivery location for the ordered item is determined, and the shipping cost is calculated.

(7) Any one or all of the brand name, product name, and price on the order registration screen may be executed by conversion from the deposit code. Such conversion is performed, for example, as follows. The host computer 107 has a table showing the correspondence between the deposit code and the brand name, product name, and price. When the deposit code is read from the price tag of the product using the scanner unit 118, the read deposit code is converted into any or all of the brand name, the product name, and the price using the table. Although it is said that the order registration using the in-store terminal 101 is performed by the store clerk, the staff of the sales floor office may perform the order registration. Regardless of the distinction between sales staff and office staff, it is sufficient for any of the sales staff to register the order.

(8) An image of the product to be ordered may be arranged on the shopping bag screen displayed on the user's mobile phone 123 by the short message. By arranging the image of the product that was the target of the order on the shopping bag screen, it is possible to reconsider whether the product for which the clerk has registered the order is the product that he or she wanted to buy. By stopping the procedure at the stage of displaying the bag screen, it is possible to avoid unintended purchase of products.

This disclosure is an agreement with a supplier manufacturer and cannot be targeted for online shopping, and it is possible to expand the sales channels of products that are limited to over-the-counter sales, and it is used especially in the industrial field of the retail industry. There is a possibility.

100 In-store LAN system 101 In-store terminal 103 Wireless LAN base unit 104 Printer 105 On-site PBX
106 Extension telephone 107 In-store host computer 123 Mobile phone 124 PC
200 EC server 201 Member database 202 Online shopping database 203 Web payment database 1000 Product sales system

Claims (4)

It is a product sales system for products that are not sold in the online shopping system.
A communication method that relays product inquiries made by users to the clerk,
As a result of the clerk who received the relay responding to the inquiry, if there is a product that is the target of the inquiry in the product group that is not the target of sales by the online shopping system but can be sold over the counter, the user can place an order for the product. A reception means that accepts input of necessary items from the clerk,
A product sales system characterized in that a user's communication terminal is provided with a commerce execution means for establishing a communication connection for specifying the product and executing an electronic commerce including payment processing and shipping processing through the communication connection. .. In the relay of communication by the communication means, a communication request from a user's communication terminal is received through a voice communication line or an Internet line, a connection with a store clerk's communication terminal is established in response to the communication request, and the user's communication terminal is established. The product sales system according to claim 1, wherein the product sales system is performed by initiating communication between terminals with a communication terminal of a clerk. The means for executing a commercial transaction is
The phase of contacting the user's communication terminal with the address of the WEB page of the screen that accepts the order of the product related to the inquiry.
When the user's communication terminal accesses the WEB page, the phase of specifying the payment method used by the user and the user's address based on the user's input,
A phase in which payment processing is executed by the specified payment method and shipping processing is executed with the specified address as the shipping address.
The product sales system according to claim 1, which is a program to be sequentially executed by a computer. The reception means accepts an order from the user by accepting input items that are simplified from the input items in the online shopping system.
The product sales system according to any one of claims 1 to 3, wherein the simplified input items include at least a brand name and a product name.

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