JP2014519276A - オーディエンス計測システムでの解析レポート生成の効率およびスピードを増大させるためのシステムおよび方法 - Google Patents
オーディエンス計測システムでの解析レポート生成の効率およびスピードを増大させるためのシステムおよび方法 Download PDFInfo
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- 238000000034 method Methods 0.000 title claims abstract description 39
- 238000005259 measurement Methods 0.000 title claims abstract description 11
- 238000004458 analytical method Methods 0.000 title claims description 11
- 238000004891 communication Methods 0.000 claims description 10
- 230000002452 interceptive effect Effects 0.000 claims description 6
- 230000004913 activation Effects 0.000 claims description 3
- 238000012545 processing Methods 0.000 description 10
- 230000008569 process Effects 0.000 description 6
- 238000013461 design Methods 0.000 description 2
- 230000000694 effects Effects 0.000 description 2
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F7/00—Methods or arrangements for processing data by operating upon the order or content of the data handled
- G06F7/06—Arrangements for sorting, selecting, merging, or comparing data on individual record carriers
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
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- H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
- H04H60/27—Arrangements for recording or accumulating broadcast information or broadcast-related information
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04H—BROADCAST COMMUNICATION
- H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
- H04H60/35—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
- H04H60/38—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying broadcast time or space
- H04H60/41—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying broadcast time or space for identifying broadcast space, i.e. broadcast channels, broadcast stations or broadcast areas
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Abstract
Description
Claims (23)
- テレビ解析オーディエンス計測システム(Audience Measure System、AMS)レポートを生成する方法であって、
複数のクライアントデバイスから複数の符号化されたレポートペイロードを受信するステップと、
符号化されたレポートペイロードをデータベースに格納するステップと、
少なくとも1つの符号化されたレポートペイロードをデータベースからランダムにアドレス可能なメモリ(RAM)の中に転送するステップと、
RAM内の少なくとも1つの符号化されたレポートペイロードを復号するステップと、
少なくとも1つの照合アルゴリズムを使ってRAM内の復号されたデータを構文解析して、イベントの発生を判定するステップと、
構文解析されたデータのデータベースを編集するステップと、
構文解析されたデータのデータベースからAMSレポートを生成するステップと
をプロセッサに備える、方法。 - RAM内の少なくとも1つの符号化されたレポートペイロードを復号するステップ、および少なくとも1つの解析照合アルゴリズムを使ってRAM内の復号されたデータを構文解析して、イベントの発生を判定するステップは、符号化されたレポートペイロードごとに繰り返される、請求項1に記載の方法。
- 復号されたレポートペイロードが保存されない、請求項1に記載の方法。
- 構文解析されたデータのデータベースを編集するステップが、構文解析されたデータを中間パネルレポートデータベースまたは最終パネルレポートデータベースのうち一方に格納するステップを備える、請求項1に記載の方法。
- イベントが、広告が表示されたこと、テレビ放送が表示されたこと、リモコン装置でボタンが押下されたこと、視聴者の生体測定レコーディングが得られたこと、または広告の対話要素の活動化のうち少なくとも1つである、請求項1に記載の方法。
- それぞれの符号化されたレポートペイロードが、クライアントデバイス識別子および複数の符号化されたAMSイベントを備える、請求項1に記載の方法。
- 復号されたデータを少なくとも1つの照合アルゴリズムを使って構文解析して、イベントの発生を判定するステップが、ビットマスクアルゴリズムにより達成される、請求項1に記載の方法。
- 1つの符号化されたレポートペイロードが構文解析された後に、第2の符号化されたレポートペイロードが構文解析される、請求項1に記載の方法。
- 復号されたデータの各セットが、パネル定義により判定された少なくとも1つの特定のイベントに対して構文解析される、請求項1に記載の方法。
- レポートが、特定のイベントが発生した回数のカウントを備える、請求項1に記載の方法。
- 各クライアントデバイスが、セットトップボックス、テレビ、コンピュータ、タブレット、スマートフォン、またはストリーミングメディアデバイスのうちの1つである、請求項1に記載の方法。
- 解析テレビオーディエンス計測システム(AMS)レポートを生成するシステムであって、
プロセッサと、
プロセッサと通信状態にあるランダムにアクセス可能なメモリ(RAM)と、
プロセッサと通信状態にある符号化されたレポートペイロードのデータベースと、
プロセッサと通信状態にある構文解析されたデータのデータベースと、
プロセッサと通信状態にあるトランシーバと、
プロセッサで実行されるソフトウェアとを備え、ソフトウェアは、
複数のクライアントデバイスから複数の符号化されたレポートペイロードを受信し、
複数の符号化されたレポートペイロードを、符号化されたレポートペイロードのデータベースに格納し、
少なくとも1つの符号化されたレポートペイロードを、符号化されたレポートペイロードのデータベースからRAMの中に転送し、
RAM内のそれぞれの符号化されたレポートペイロードを復号し、
少なくとも1つの照合アルゴリズムを使ってRAM内の復号されたデータを構文解析して、イベントの発生を判定し、
構文解析されたデータのデータベースに格納するために、構文解析されたデータのレコードを編集し、
構文解析されたデータのデータベースに格納されたデータからAMSレポートを生成する、システム。 - ソフトウェアが、RAM内の少なくとも1つの符号化されたレポートペイロードを復号するステップ、および少なくとも1つの解析照合アルゴリズムを使ってRAM内の復号されたデータを構文解析して、符号化されたレポートペイロードごとにイベントの発生を判定するステップを繰り返す、請求項13に記載のシステム。
- 復号されたレポートペイロードが保存されない、請求項13に記載のシステム。
- 構文解析されたデータのデータベースが、中間パネルレポートデータベースおよび最終パネルレポートデータベースを備える、請求項13に記載のシステム。
- イベントが、広告が表示されたこと、テレビ放送が表示されたこと、リモコン装置でボタンが押下されたこと、視聴者の生体測定レコーディングが得られたこと、または広告の対話要素の活動化のうち少なくとも1つである、請求項12に記載のシステム。
- それぞれの符号化されたレポートペイロードが、クライアントデバイス識別子および複数の符号化されたAMSイベントを備える、請求項12に記載のシステム。
- ソフトウェアが照合アルゴリズムとしてビットマスクアルゴリズムを使用する、請求項12に記載のシステム。
- 1つの符号化されたレポートペイロードが構文解析された後に、第2の符号化されたレポートペイロードが構文解析される、請求項12に記載のシステム。
- それぞれの符号化されたレポートペイロードがタイムスタンプレコードを格納しない、請求項12に記載のシステム。
- 復号されたデータの各セットが、パネル定義により判定された少なくとも1つの特定のイベントに対して構文解析される、請求項12に記載のシステム。
- レポートが、特定のイベントが発生した回数のカウントを備える、請求項12に記載のシステム。
- 各クライアントデバイスが、セットトップボックス、テレビ、コンピュータ、タブレット、スマートフォン、またはストリーミングメディアデバイスのうちの1つである、請求項12に記載のシステム。
Applications Claiming Priority (3)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US201161489422P | 2011-05-24 | 2011-05-24 | |
US61/489,422 | 2011-05-24 | ||
PCT/US2012/039280 WO2012162464A1 (en) | 2011-05-24 | 2012-05-24 | System and method to increase efficiency and speed of analytics report generation in audience measurement systems |
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JP2014519276A true JP2014519276A (ja) | 2014-08-07 |
JP2014519276A5 JP2014519276A5 (ja) | 2015-02-05 |
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JP2014512093A Pending JP2014519276A (ja) | 2011-05-24 | 2012-05-24 | オーディエンス計測システムでの解析レポート生成の効率およびスピードを増大させるためのシステムおよび方法 |
Country Status (8)
Country | Link |
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US (1) | US9256884B2 (ja) |
EP (1) | EP2715523A4 (ja) |
JP (1) | JP2014519276A (ja) |
KR (1) | KR20140035424A (ja) |
CN (1) | CN103649906A (ja) |
AU (1) | AU2012258732A1 (ja) |
CA (1) | CA2837198A1 (ja) |
WO (1) | WO2012162464A1 (ja) |
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US8875196B2 (en) | 2005-08-13 | 2014-10-28 | Webtuner Corp. | System for network and local content access |
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- 2012-05-24 JP JP2014512093A patent/JP2014519276A/ja active Pending
- 2012-05-24 WO PCT/US2012/039280 patent/WO2012162464A1/en active Application Filing
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EP2715523A1 (en) | 2014-04-09 |
WO2012162464A1 (en) | 2012-11-29 |
EP2715523A4 (en) | 2014-12-24 |
CN103649906A (zh) | 2014-03-19 |
AU2012258732A1 (en) | 2013-12-12 |
US20120304209A1 (en) | 2012-11-29 |
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