FR2848790A1 - Cosmetic product e.g. mascara, applicator for make up, has application unit with fixed and rotary units co-operating in rotation to manually displace applicator in order to rotate rotary unit with contact of support for depositing product - Google Patents

Abstract

The applicator has an application unit (3) with fixed and rotary units (30, 31) co-operating in rotation by forming a hub axle unit to manually displace the applicator. The displacement leads to rotation of the rotary unit with the contact of a support to deposit a cosmetic product on the support. The fixed unit is interdependent of a manual gripping unit. The units are integrated by a reversible/irreversible co-operation.

Description

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  FIELD OF THE INVENTION The invention relates to the field of applicators of products, in particular of cosmetics, as well as that of dispensers comprising such applicators. BACKGROUND OF THE INVENTION

STATE OF THE ART

  We already know a large number of applicators for makeup or facial care, and skin in general.

  Thus, for example, agglomerated powder products, which are packaged in packages, typically use a puff or brush as a means for applying the powder.

  When the powder is not agglomerated, there are known dispensers comprising a brush as described, for example, in the French applications No. 99 15615 and No. 01 20 04572.

  In the case of fluid products, there is known a dispenser-applicator flexible tip in the European application No. 00 00400175 2.

  In the case of mascaras, the applicators are known in the form of a brush mounted on a rigid rod.

PROBLEMS POSED

  The applicators of the state of the art typically comprise a gripping means and an application means capable of ensuring a transfer of the product to be applied to a support.

  As indicated above, the application means of the state of the art are typically constituted by a brush or a brush integral with a manual gripping means, which means may also have a cap function for a container containing the product to apply, as in the case of mascaras.

  When they are used, the brush or the brush loaded with the product to be applied is placed on the support (nails, eyelashes, skin, etc.) and moved on the support so as to leave a deposit of the product. As is known, such a deposit may have a surface that is often inhomogeneous and often striated, given the translation of the brush during the application of the product.

  Furthermore, in general, there is a permanent need for new applicators insofar as the new applicators make it possible to obtain, from the same product to be applied, in particular new visual effects on the face, and also a greater ease of application of the products to be applied.

  DESCRIPTION OF THE INVENTION According to the invention, the applicator of a product intended to be deposited on a support, comprises a manual gripping means and a means for applying said product, and is characterized in that: a) said application means comprises at least one fixed element and a rotational element, with typically axial symmetry, said fixed (30) and rotatable elements (31) cooperating in rotation forming a "hub (4) axle (5)" assembly according to an axis of rotation (10), so that a manual displacement of said applicator for a localized deposition of said product on said support leads to a rotation of said rotary member brought into contact with said support and typically to a transfer on said support of said product present on said rotary element, b) said fixed element is typically integral with said manual gripping means, c) said fixed element and said rotary element are secured by a reverse cooperation 30 or irreversible.

  As has been observed, the presence of a rotary element has made it possible to obtain an appearance of the cosmetic product deposit typically formed on the face different from that obtained by a traditional applicator, such as a puff, a deposit by " "Rolling" is not the same as that obtained by "brushing" Furthermore, the presence of a rotary element has further facilitated the deposition of said product.

  In addition, said applicator can also be used to modify the appearance of a product depot already made.

  DESCRIPTION OF THE FIGURES All the figures relate to the invention.

  The marks (1) and (1 ') have been assigned respectively to the applicators and applicators-distributors according to the invention.

  FIGS. 1a and 1b are side perspective views of an applicator-dispenser (1 '), FIG. 1A being an external view, and FIG. 1b is a view showing the arrangement of the parts inside the applicator. -distributor (1 ').

  Figures 2a and 2b relate to an applicator (1) in which the gripping means (2) is positioned laterally with respect to the axis of rotation (10) of the rotary member (31).

  Figure 2a is a top view of said applicator (1) wherein said rotatable member (31) is a cylindrical roller.

  Figure 2b is a top view of a rotary member (31) concave wall shaped "diabolo". Figure 3 is a side view of an applicator (1) or an applicator-dispenser (1 ') in which said gripping means (2) is positioned laterally with respect to said axis of rotation (10).

  FIG. 4 is a perspective view of an applicator (1) or a dispenser applicator (1 ') in which the said gripping means (2) is positioned in the axis of rotation (10).

  It comprises two modalities: either the rotary element (31) is integral with an axial rod (34) whose lower end rotates in the gripping means (2) which then itself forms said hub, or c ' is the rotary element (31) which rotates on the fixed element (30) forming the extension of the axial rod (22), this rotary element forming the hub (4), the marks of this second possibility have been placed in parentheses .

  FIGS. 5a to 5d are views of a rotary element (31) formed of axial tongues (312), having between them axial recesses (311), said rotary element having a frustoconical envelope surface with a concave wall, as illustrated. in Figures 3 or 4.

  Figure 5a is a side view.

  Figure 5b is a side and top perspective view.

  Figure 5c is an enlarged view of Figure 5a, said rotatable member (31) being rotated 900.

  Figure 5d is a view of said rotary member (31) of Figure 5a in section A-A.

  Figures 6 to 6 e are views of various rotating elements (31).

  Figures 6a and 6c are perspective views, while Figures 6b, 6d and 6c are sectional views in a plane perpendicular to the axis of rotation (10).

  Figure 7a is an axial sectional view along the axis of rotation (10) of an applicator (1) 25 of the type shown in Figure 4, wherein said manual gripping means (2) forms a cap (8) threaded which cooperates with a reservoir (7 ') containing said product (6) and whose upper end comprises a threaded opening internally provided with a spin ring (72).

  Figure 7b is an axial sectional view of an application means (3) of a type similar to that of Figures 7a or 4a.

  Figure 7c is an axial sectional view of an applicator-distributor (1 ') of the type of that of Figure 4, closed by a cap (8) shown in dashed lines.

  Figures 8a and 8b are cross-sectional views in the plane of the axis of rotation (10) of applicators (1) of the type of that of Figure 2a.

  In Figure 8a, the fixed element (30) is formed by two pins (5 '), while in Figure 8b, the fixed element (30) is formed by two blind holes (4').

  FIGS. 8c and 8d are partial views in section along the axis of rotation (10) of applicators (1) similar to that of FIG. 3 In FIG. 8c, the rotary element (31) carries an axle (5) while the fixed element (30) forms the hub (4) corresponding, Figure 8d comprising the reverse arrangement.

  FIGS. 9a to 9e show, in section in the plane of the axis of rotation (10), applicator-distributor (1 ') modes in which said rotary element (31) is integral with a mouthpiece (24, 24 ', 24 ") carrying said fixed member (30) on one side and an assembly means (240, 240', 240") on the other with an outlet, to cooperate with different tanks (7) shown in FIGS. 9c to 9d.

  FIG. 9f illustrates an applicator mode (1) in which said rotary element (31) is removable.

  DETAILED DESCRIPTION OF THE INVENTION Typically, and as illustrated in FIG. 7b, said application means (3) comprising said rotary member (31) can form a longitudinal shape factor element L / D> 1, L being the largest dimension or length of said application means, dimension along said axis of rotation, D being the largest diameter of said rotary member Generally, L can typically range from 5 mm to 30 mm.

  According to a first embodiment of the invention, said rotary element (31) may comprise said hub (4) and said fixed element (30) comprises said axle (5). This modality has been illustrated in FIGS. 7a to 7c, 8 a, 8 d, 9 a, 9 b and 9 f This mode is also found in Figures 3 and 4.

  According to a first variant embodiment illustrated for example in FIG. 7b, said axle (5) can cooperate with said hub (4) at one end (40) of said hub (4), that is by a only one side of said rotary element (31), said axle (5) extending over all or part of the length L of said rotary element (31) In this case, a single male element cooperates with a single female element.

  According to another variant embodiment illustrated in FIG. 8a, said axle (5) can cooperate with said hub (4) at the two axial ends (40, 40 ') of said hub, said axle (5) typically forming a pair of nipples (5 ') facing, and said hub can form a pair of blind holes (4') In this case, two male elements cooperate with two female elements.

  According to a second embodiment of the invention, opposite to the first, said fixed element (30) may comprise said hub (4) and said rotary element (31) may comprise said axle (5). This modality has been illustrated in the figures lb, 8b and 8c.

  According to a first variant embodiment illustrated in FIG. 8c, said hub (4) can cooperate with said axle (5) via one end of said axle (50). In this case, a single male element cooperates with a single female element.

  According to a second variant embodiment illustrated in FIG. 8b, said hub (4) can cooperate with said axle (5) at both ends of said axle (50, 50 '), typically by a pair of blind holes (4') in In this case, two male elements cooperate with two female elements.

  Whatever the modalities or the variants of embodiment, said rotary element (31) can cooperate with said fixed element (30) typically by snapping, the word "latching" covering any situation in which two separate parts are assembled reversibly or irreversibly with a a certain tension force, compression or spacing exerted on at least one of the parts to be assembled, said force acting on the elasticity of said parts.

  In this respect, it is considered, in all cases illustrated in Figures 8 to 8 d, that the fixed (30) and rotary (31) are snapped.

  As illustrated in FIGS. 1a, 2a, 3a, 8a to 8d and 9a, said manual gripping means (2) can be positioned laterally with respect to said axis of rotation (10).

  However, as illustrated in Figures 4, 7a to 7c and 9b or Figure 9a with the nozzle (24 ') dashed, said manual gripping means (2) can be typically positioned in the axis said axis of rotation (10).

  In this case, as illustrated in FIG. 4, according to one of the applicator modes of FIG. 4, said gripping means (2) can form said fixed element (30) and can also form said hub (4), said element rotating member (31) being integral with an axial rod (34), one end of which forms said axle (5), so that the "hub-axle" assembly is not in contact with said product. According to the invention, said manual gripping means (2) may comprise means for cooperating with a container forming a reservoir (7) for said product (6), said gripping means (2) typically forming a cap or a stopper (8) for said reservoir (7), so as to form a dispensing applicator (1 ').

  Examples of dispenser applicators (1 ') are given in FIGS. 1a, 1b, 4b, 7c, and FIGS. 9a through 9e.

  According to an alternative embodiment illustrated in FIGS. 3, 4 and 7c, said manual gripping means (2) can form a reservoir (7) containing said product (6), so as to form a dispenser applicator (1 ').

  As illustrated in FIGS. 1a and 1b, when said product (6) is a product forming a solid block (60), said manual gripping means (2) may comprise means for transferring (9) said product, typically a spring ( 90) for applying said block (60) against said rotatable member (31).

  As illustrated in FIGS. 3, 4 and 7c, and when said product (6) is a fluid product (61), said reservoir (7) may comprise means (9) for transferring said product (6, 61) from said reservoir (7) to said rotary member (31), a conduit (11) connecting said reservoir (7) to said rotatable member (31).

  The transfer means may comprise the use of a reservoir (7) with a flexible wall that can be compressed manually, said reservoir (7) being typically a flexible bag 5 or a bag (70), so that the gripping of said reservoir can make it possible to exert a controlled pressure on said reservoir (7) ensuring a controlled flow of said product towards said rotary element (31).

  However, as illustrated in FIG. 9 associated with FIGS. 9d and 9e, said reservoir (7) can form a rigid body (71), and in this case it is typically provided with a means 10 for manual propulsion ( 710) of said product. For example, it may be a pump (712) as shown diagrammatically in FIG. 9 d, or an assembly comprising a piston (710) and a set of screws and buttons (711), as shown schematically on FIG. Figure 9.

  However, it is possible to have a simple flow of said product by gravity.

  As illustrated in particular in FIG. 9b, said manual gripping means (2) can be secured to a reservoir (7) by a flexible or rigid, reversible or irreversible connection means, typically a flexible tube (12), so as to forming an applicator-distributor (1 ').

  In this case, it is possible to dissociate the gripping means (2) and the reservoir (7) from the product (6), which makes it possible to have in hand an object of small size and low weight, which can be advantageous for fine makeup.

  Naturally, the applicator (1) according to the invention can also be associated with a reservoir (7), as illustrated in FIG. 7a.

  According to the invention, said rotary element (31) may comprise internally a rigid core (32) forming said axle or said hub, and externally a material (33) for transfer or temporary retention of said product (6) integral with said rigid core (32), so as to typically form a brush with bristles, or a foamed foam material, or a fibrous material, such as felt or woven or nonwoven material, and / or an elastomer layer.

  Said rigid core (32) necessarily comprises an orifice in the case of a dispenser applicator (1 '), so as to ensure a flow of said product from the reservoir (7) to the material (33).

  As illustrated in FIGS. 9a and 9b, said rotary element (31) and / or said rigid core (32) may / may comprise a portion (32 ') provided with one or more orifices so as to ensure diffusion or a homogeneous distribution of said liquid product in said rotary member or in said transfer material (33).

  As illustrated in Figures 1a, 1b and 2a, said rotatable member (31) may be cylindrical in shape to form a roll, the envelope of said rotatable member being a cylinder rotating about said axis of rotation (10). .

  As illustrated in Figures 2b, 8a and 8b, said cylinder can be bent, so as to have a concave curvature adapted to said support.

  As illustrated in FIGS. 8c, 8d, 9a, 9b and 9f (version b), said rotary element (31) may have a conical or frustoconical shape, the envelope of said rotary element (31) being a cone or a truncated cone rotating about said axis of rotation (10).

  As illustrated in Figures 3, 4, 5a to 5d, 7a to 7c, said truncated cone can be bent, so as to have a curvature adapted to said support.

  Other forms are naturally possible according to the invention, as illustrated in Figure 9 f, so as to obtain particular curvatures adapted to the relief of the face and eyes.

  As illustrated in FIGS. 5a to 5d and 6a to 6e, said rotary element (31) may comprise at least one axial recess (311).

  As illustrated in FIGS. 5a to 5d and 6a to 6b, said rotary element (31) may comprise N axial recesses (311) distributed symmetrically with respect to said axis of rotation, N being typically from 3 to 12.

  These recesses can be filled with the product to be applied.

  Moreover, said rotary element (31) may have a set of reliefs and recesses of the type of grooves and ribs formed on said application means itself, said grooves and ribs being parallel, spiral, diamond-shaped, helix, cylindrical, concave, convex or conical.

  As illustrated in FIG. 8b, said rotary element (31) may comprise two separate application materials (33) and (33 '), with a junction typically perpendicular to said axis of rotation (10) in its middle, said element rotating being typically convex, so as to be able to use one or the other of the different materials (33) and 33 ').

  As illustrated for example in Figure 3, said gripping means (2) can form a handle (20) with typically a necking part (21) to improve the ergonomics of said manual gripping means (2).

  Finally, as illustrated in FIG. 9f, said fixed element (30) and said rotary element (31) can be axially secured by reversible cooperation, so as to be able to form an assembly comprising, on the one hand, said gripping means manual (2) integral with said fixed element (30), and secondly a series of rotary elements (31a, 31b, 31c, 31d).

EXAMPLES OF REALIZATION

  The figures are exemplary embodiments of applicators (1) or dispensing applicators (1 ') according to the invention.

  The applicator-dispenser (1 ') according to FIGS. 1a and 1b was manufactured. In this applicator-dispenser, said product (6) is a compressed powder block (60), typically in an upside-down cup, wherein said rotary member (31) is a cylindrical roll comprising two pins (5 '), one at each end of the cylindrical roller, each stud (5 ') cooperating with a longitudinal blind hole (4') carried on the inside face of the manual gripping means (2) forming a reservoir (7) for said product (60) Springs (90) ) form a means for applying said block against said roller, said roller being able to move elastically through the longitudinal blind hole (4 ').

  In this applicator, the gripping means (2) is positioned laterally with respect to the axis of rotation (10) of the rotary element (31).

  This applicator is typically used for the complexion and for the makeup of the cheeks.

  Applicators (1) according to FIGS. 2a and 2b were also manufactured with a cylindrical roller with a straight wall or a slightly concave shape in the shape of a "diabolo".

  This roller may be of fluted or star profile (section perpendicular to the axis of rotation). Transfer material (33) of said rotatable member (31) was a sponge.

  This sponge can be easily separated from its support to be cleaned, said rotatable member being removable.

  As shown in Figure 2a, the gripping means (2) is non-slip and comprises molded grooves of flexible material, and is curved at its center to house the finger.

  These applicators (1) are typically intended for the makeup of the cheeks and for the complexion.

  An applicator (1, 1 ') according to FIG. 3 is produced. This applicator (1, 1')) forms a handle (20) with a narrowed part (21) connected to the fixed element (30) carrying an axle. (5) (not visible in the figure) which is secured to the rotary element (31) of frustoconical shape and concave wall.

  An applicator-dispenser (1 ') has also been manufactured according to this same FIG. 3, in which said gripping means (2) also constitutes a reservoir (7) forming a flexible pouch able to supply, by manual pressure, on said flexible pouch , said rotary element (31), thanks to a conduit connecting said reservoir and said fixed element (30).

  This applicator (1, 1 '), taking into account the profile of said rotary element (31) and the relative position of said gripping means (2), is essentially intended for makeup eyelids But it is possible to use it also for makeup of the lips and cheeks, and for the complexion.

  An applicator (1) according to FIG. 4 has been manufactured in which said gripping means (2) is positioned in the axis of rotation (10), the rotary element (31) forming a hub (4) cooperating with the fixed element (30) not visible in the figure forming an axle (5) in the extension of the axial rod (22) integral with the gripping means (2).

  An applicator-distributor (1 ') according to this same FIG. 4 is also manufactured, wherein said gripping means (2) constitutes a reservoir (7), said axial rod forming a duct (11) connecting the reservoir (7) to the rotating element (31).

  The two modalities of this applicator, typically associated with a small vial containing said product, have been manufactured. In the first embodiment, the rotary element (31) is integral with an axial rod (34) whose lower end rotates in the gripping means (2), which itself then forms said hub In the second embodiment, it is the rotary element (31) which rotates on the fixed element (30) forming the extension of the axial rod (22) this rotating element forming the hub (4), the marks of this second possibility have been placed in parentheses.

  The advantage of the first modality is to avoid any risk of contaminating or seizing the "hub-axle" assembly by said product, since this assembly is placed in said gripping means and is therefore not in contact with said product.

  The applicator (1, 1 ') according to FIG. 4 is, given its profile, typically intended for the lips. Its rotary element (31) forms a "mascara" type brush, typically comprising a mixture of cotton fibers for obtain a soft effect and avoid the spicy effect of the usual brushes, and synthetic fibers to stiffen the whole. A rotating element (31) has also been manufactured according to FIGS. 5a to 5d, which element is found in particular on the applicator of FIG. 4, as well as various rotary elements (31) according to FIGS. 6a to 6e.

  An applicator (1) according to FIG. 7a has been manufactured and associated with a reservoir (7 ') 30 whose upper end comprises a spin ring (72). Note that the rotary element (31 ) comprises several concave surfaces of different curvature.

  An applicator (1) according to FIG. 7b (partial view) has also been manufactured, the upper part of the applicator being similar to that of the applicator (1) of FIG. 7a.

  In this applicator (1), said application means (3) is formed by the cooperation of the fixed element (30) integral with the gripping means (2) with the rotary element (31), typically by snap-fastening of raised ribs (300) carried by the fixed member (30) forming an axle (5) in recessed grooves (310) formed in the rotatable member (31) forming a hub (4).

  An applicator-dispenser (1 ') according to FIG. 7c has also been manufactured which comprises a flexible reservoir (7), which may be a flexible tube, the dispenser being closed by a cap (8) represented in dotted lines.

  Applicators according to FIGS. 8a and 8b have been manufactured, in which said manual gripping means (2) comprises two lateral arms (23) oriented laterally with respect to the axis of rotation (10) in the direction (13). said manual gripping means (2).

  In FIG. 8a, the fixed element (30) is formed by two pins (5 ') forming the equivalent of the said axle (5), cooperating with two blind holes (4') of the rotary element (31) forming The equivalent of said hub (4) In this figure, the rotating element (31) has been shown as formed of a typically rigid core (32) carrying said blind holes (4 ') and serving as a support for the material of transfer (33).

  In FIG. 8b, the fixed element (30) is formed by two blind holes (4 ') forming the equivalent of said hub (4), cooperating with two pins (5') forming the equivalent of said axle (5). In this figure, the rotary element (31) comprises, side by side two different transfer materials (33) and (33 ').

  The applicators (1) according to FIGS. 8c and 8d are manufactured in which said gripping means comprises a lateral arm (23) typically perpendicular to the axis of rotation 30 (10). In FIG. 8c, the element rotary gear (31) carries an axle (5) while the fixed element (30) forms the corresponding hub (4), while FIG. 8d comprises the opposite arrangement. The applicator-distributors (1 ') according to FIGS. 9a to 9e are manufactured in which said rotary element (31) is integral with an end piece (24, 24', 24 ") carrying said fixed element (30). on one side and an assembly means (240, 240 ', 240 ") on the other side with an outlet, to cooperate with different reservoirs (7).

  In the applicator-distributor (1 ') of FIG. 9a, the tip (24) forms a bend at 90, so that the associated reservoir (7) is arranged typically laterally with respect to the axis of rotation. (10).

  By cons, there is shown in dashed lines in the same figure 9a, a straight tip (24 '), so that the reservoir (7) associated is typically arranged along the axis of rotation (10).

  According to Figure 9b, the tip (24 ") is connected to a flexible tube (12) and itself forms the manual gripping means (2).

  The rotary element (31) of FIGS. 9a and 9b comprises a rigid core formed of two latched parts (32) and (32 '), the part (32) forming the hub (4) cooperating with the fixed element ( 30) forming the axle (5), the grid portion (32 ') serving as a support for said transfer material (33) to facilitate regular diffusion of said product into said transfer material (33).

  The end pieces (24), (24 ') and (24 ") have been coupled to different types of tanks according to FIGS. 9c to 9d, all these tanks (7) being provided, typically at their upper part, with a connecting means (73) also ensuring the communication of the reservoir and the conduit (11) or the tube (12).

  Thus, said reservoir (7) according to FIG. 9c is a bag or a flexible bag (70), manually compressible, so as to be able to expel said product.

  Similarly, said reservoir (7) according to Figure 9d is a rigid body (71) with a pump (712).

  Finally, said reservoir (7) according to Figure 9 e is a rigid body (71) with a piston (710) m by a set (711) of screws and a rotation button.

  An applicator (1) according to FIG. 9f, in which said fixed element (30) comprises two flexible tongues (301) forming said axle (5), which can be compressed, for example by means of locking abutments ( 302), so as to release said rotary element (31), four variants of which have been schematically represented by the letters a to d. Thus, said fixed element (30) and said rotary element (31) are secured by a reversible cooperation.

  ADVANTAGES OF THE INVENTION The invention has many advantages.

  Indeed, the presence of a rotary element makes it possible, on the one hand, to modify the appearance of the product applied compared to a traditional application, and, on the other hand, to facilitate in many cases said application.

  In addition, the applicator (1, 1 ') according to the invention may have curvatures adapted to different parts of the face to make up.

  Thus, for example, the applicator (1, 1 ') according to FIG. 4 will be an applicator adapted to the lips, since it can draw the edge of the lips and apply the product at one time, hence saving time, uniformity and regularity of the application (absence of 20 "streaks") In addition, the invention offers a wide variety of modalities or alternative embodiments, so that it can be applied to all kinds of products whether they are solid or fluid, and all kinds of conditions of use. Finally, it makes it possible to considerably renew the offer of new products, whether they are the only applicators (1) or applicators-distributors (1 '), which is of great interest in practice.

LIST OF REFERENCES

  Applicator 1 Applicator-distributor 1 'Axis of rotation 10 Conduit between 7 and 31 11 Flexible tube 12 Axis or direction of 2 13 Manual gripping means 2 Handle 20 Shrinking part 21 Axial rod support of 30 22 Lateral arm 23 Lateral end 24 15 Medium at 73 240 24 'axial end 73' assembly medium 24 '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' '' 31 Means of cooperation with 300 310 Axial recess 311 Axial tongues 312 Rigid core of 31 32 Rigid perforated spring integral with 32 32 'Transfer material of 31 33, 33' Axial rod support of 31 34 Hub 4 Blind hole 4 'End of 4 40, 40 'Axle 5 Studs 5' End of 5 50 Product 6 Powder block 60 Fluid product 61 1 '' tank for 6 7 Independent tank 7 'Flexible pocket, bag 70 Rigid body 71 Propulsion medium of 6 710 M olette for 710 711 Pump 712 Plunger 713 Spin ring 72 Assembly means 240, 240 'or 12 73 Cap, cap 8 Transfer medium from 6 to 31 9 Spring 90

Claims (24)

  Applicator (1,1 ') of a product (6) intended to be deposited on a support, comprising a manual gripping means (2) and an application means (3) for said product (6), characterized in that that: a) said application means (3) comprises at least one fixed element (30) and a rotational element (31), with typically axial symmetry, said fixed (30) and rotatable elements (31) cooperating in rotation while forming an assembly "hub (4) axle (5)" according to an axis of rotation (10), so that a manual displacement of said applicator (1, 1 ') in view of a localized deposit of said product (6) ) on said support lead to a rotation of said rotary member (31) brought into contact with said support and typically to a transfer on said support of said product (6) present on said rotary element (31), b) said fixed element (30) is typically integral with said manual gripping means (2), c) said fixed element (30) and said rotary element (31) so are united by reversible or irreversible cooperation.   An applicator according to claim 1 wherein said application means (3) comprising said rotatable member (31) forms a longitudinal form factor member L / D> 1, L being the largest dimension or length of said means of forming. application, dimension along said axis of rotation, D being the largest diameter of said rotary member. An applicator according to any one of claims 1 to 2 wherein said rotatable member (31) comprises said hub (4) and said stationary member (30) comprises said axle (5).   4 An applicator according to claim 3 wherein said axle (5) cooperates with said hub (4) by an end (40) of said hub (4), said axle (5) extending over all or part of the length L of said rotary element (31).   Applicator according to claim 3 wherein said axle (5) cooperates with said hub (4) at both axial ends (40, 40 ') of said hub, said axle (5) typically forming a pair of studs (5') facing each other.   An applicator according to any one of claims 1 to 2 wherein said fixed member (30) comprises said hub (4) and said rotatable member (31) comprises said axle (5).   An applicator according to claim 6 wherein said hub (4) cooperates with said axle (5) at one end of said axle (50).   8 Applicator according to claim 7 wherein said hub (4) cooperates with said axle (5) at both ends of said axle (50, 50 '), typically by a pair of blind holes (4') facing.   Applicator according to any one of claims 1 to 8 wherein said rotary element (31) cooperates with said fixed element (30) snap.   An applicator according to any one of claims 1 to 9 wherein said manual gripping means (2) is positioned laterally with respect to said axis of rotation (10).   An applicator according to any one of claims 1 to 9 wherein said manual gripping means (2) is typically positioned in the axis of said axis of rotation (10).   Applicator according to claim 11 wherein said gripping means (2) forms said fixed element (30) and forms said hub (4), and wherein said rotary element (31) is integral with an axial rod (34) of which one end forms said axle (5), 30 so that the "hub-axle" assembly is not in contact with said product.   An applicator according to any one of claims 1 to 12 wherein said manual gripping means (2) comprises means for cooperating with a container forming a reservoir (7) for said product (6), said gripping means (2) typically forming a cap or plug (8) for said reservoir (7), so as to form a dispensing applicator (1 ').   Applicator according to any one of claims 1 to 12 wherein said manual gripping means (2) forms a reservoir (7) containing said product, so as to form an applicator-distributor (1 ').   An applicator according to claim 14 wherein, said product (6) being a product forming a solid block (60), said manual gripping means (2) comprises means for transferring (9) said product, typically a spring (90), for applying said block (60) against said rotatable member (31).   An applicator according to claim 14 wherein, said product (6) being a fluid product (61), said reservoir (7) comprises means (9) for transferring said product (6, 61) from said reservoir (7) to said element rotary (31), a conduit (11) connecting said reservoir (7) to said rotary member (31).   An applicator according to claim 16 wherein said reservoir (7) comprises a flexible wall adapted to be manually compressed, said reservoir (7) being typically a flexible bag or a bag (70).   An applicator according to claim 16 wherein said reservoir (7) comprises a rigid body (71), typically provided with a manual propulsion means (710) of said product. Applicator according to any one of claims 1 to 12 wherein said manual gripping means (2) is secured to a reservoir (7) for said product by a flexible or rigid connection means, reversible or irreversible, typically a flexible tube ( 12) so as to form an applicator-distributor (1 ').   An applicator according to any one of claims 1 to 19 wherein said rotary member (31) internally comprises a rigid core (32) forming said axle or said hub, and externally a material (33) for temporary transfer or retention of said product (6). ) secured to said rigid core (32), so as to form a brush with bristles, or a foamed foam material, or a fibrous material, such as felt or woven material or not -woven, and / or an elastomeric layer.   An applicator according to any one of claims 16 to 20 wherein said rotary member (31) and / or said rigid core (32) comprises a portion (32 ') provided with one or more orifices, so as to ensure a distribution of said product homogeneous liquid in said rotary member or in said transfer material (33).   An applicator according to any of claims 1 to 21 wherein said rotatable member (31) has a cylindrical shape so as to form a roll, the envelope of said rotatable member being a cylinder rotating about said axis of rotation (10).   An applicator according to claim 22 wherein said cylinder is bent so as to have a concave curvature fitted to said support.   An applicator according to any one of claims 1 to 21 wherein said rotatable member (31) has a conical or frustoconical shape, the casing of said rotatable member (31) being a cone or truncated cone rotating about said axis of rotation (10). ).   The applicator of claim 24 wherein said truncated cone is bent so as to have a curvature adapted to said support.   An applicator according to any one of claims 1 to 25 wherein said rotatable member (31) comprises at least one axial recess (311).   An applicator according to claim 26 wherein said rotary member (31) comprises N axial recesses (311) distributed symmetrically with respect to said axis of rotation, N typically ranging from 3 to 12.   An applicator according to any one of claims 1 to 27 wherein said rotary member (31) has a set of ridges and grooves of the type of grooves and ribs formed on said application means itself, said grooves and ribs being parallel spiral, diamond-shaped, helical, cylindrical, concave, convex or conical.   An applicator according to any one of claims 1 to 28 wherein said rotary member (31) comprises two separate application materials (33) and (33 '), with a junction typically perpendicular to said axis of rotation (10) in the middle thereof.   An applicator according to any one of claims 1 to 29 wherein said gripping means (2) forms a handle (20) with typically a necking portion (21) to improve the ergonomics of said manual gripping means (2).   Applicator according to any one of claims 1 to 30 wherein said fixed element (30) and said rotary element (31) are axially secured by a reversible cooperation, so as to be able to form an assembly comprising on the one hand, said manual gripping (2) integral with said fixed element (30), and secondly a series of rotary elements (3a, 31b, 31c, 31d).