EP1467335A2 - Etiquette pour application sur un article, notamment un conditionnement de produit cosmétique - Google Patents
Etiquette pour application sur un article, notamment un conditionnement de produit cosmétique Download PDFInfo
- Publication number
- EP1467335A2 EP1467335A2 EP04290857A EP04290857A EP1467335A2 EP 1467335 A2 EP1467335 A2 EP 1467335A2 EP 04290857 A EP04290857 A EP 04290857A EP 04290857 A EP04290857 A EP 04290857A EP 1467335 A2 EP1467335 A2 EP 1467335A2
- Authority
- EP
- European Patent Office
- Prior art keywords
- label
- support
- coupon
- adhesive
- face
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Granted
Links
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Classifications
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F3/00—Labels, tag tickets, or similar identification or indication means; Seals; Postage or like stamps
- G09F3/02—Forms or constructions
- G09F3/0288—Labels or tickets consisting of more than one part, e.g. with address of sender or other reference on separate section to main label; Multi-copy labels
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F3/00—Labels, tag tickets, or similar identification or indication means; Seals; Postage or like stamps
- G09F3/08—Fastening or securing by means not forming part of the material of the label itself
- G09F3/10—Fastening or securing by means not forming part of the material of the label itself by an adhesive layer
Definitions
- the present invention relates to a label intended to be applied to a article, in particular on a cosmetic product packaging.
- the invention relates to a label in two separable parts.
- the label consists of a base, the first side of which is printed and of which a second side is covered with an adhesive layer intended to be affixed to the article. A portion of the adhesive layer is covered with a element on an edge of the label so as to form an area of the label which is not stuck on the article. This zone thus facilitates its gripping when we want to remove the label from the article.
- labels comprising two parts separable.
- Many items on the market are indeed equipped so-called "promotional” labels, namely labels of which part is intended to be separated from the article in order to constitute for example a good exchangeable for a partial refund of the article.
- Such labels are formed by a stump which is stuck on the article so as to correctly maintain the label so that this strain is intended to remain on the article.
- the label also includes a coupon stuck on the stump which constitutes the voucher. When the item arrives at the checkout, the cashier withdraws the coupon while the strain remains on the item.
- the non-adhesive part makes it possible to initiate the removal of the label which facilitates this removal operation which is then relatively quick to carry out. This operation is therefore relatively inexpensive.
- the primer thus produced prevents the user from scratching the edge of the label to form such a primer, and therefore preserves the article from all deterioration.
- the edge portion of the label to which the non-adhesive portion extends can be located at a distance from the mark made on the coupon.
- the two areas provided for entering the label in part or in whole are separate, there is no risk of removing the entire label when wish to withdraw only the coupon. Conversely, there is no risk of only remove the coupon when you want to remove the entire label.
- the edge of the coupon and the edge of the support can be superimposed on the level of the edge portion of the label to which the non-adhesive portion extends. Thus, this portion is easily enterable.
- the coupon can overflow the support at the brand level. This makes it easier taking the coupon when you want to withdraw it.
- the label may have at least two corners, the mark being located on a first corner of the label and the non-adhesive area being located on the second corner. Due to their shape, the corners are easily graspable.
- the non-adhesive part can be a part of the coated support face adhesive which has been covered with a print, in particular an ink printing or varnish, or even covered with a patch comprising a non-adhesive side.
- the non-adhesive part can be a part of the face of the support which has not been coated with adhesive.
- the support can be made of a material chosen from polyethylenes high density, polypropylenes, polyvinyl chlorides, polyethylenes terephthalates, or paper.
- the support can have a thickness of between 12 ⁇ m and 200 ⁇ m, and preferably between 20 ⁇ m and 80 ⁇ m.
- the coupon can be made of a material chosen from polyethylenes high density, polypropylenes, polyvinyl chlorides, polyethylenes terephthalates, or paper.
- the coupon can have a thickness of between 20 ⁇ m and 200 ⁇ m, and preferably between 20 ⁇ m and 100 ⁇ m.
- a peelable sheet can be affixed to the first side of the coated support adhesive, the side of the peelable sheet in contact with the first side of the support being covered with a non-stick material, in particular silicone.
- the peelable sheet can be made of a material chosen in particular from polyethylene terephthalates, polypropylenes or paper.
- the invention also relates to a packaging of a product, in particular cosmetic, comprising a label as defined above.
- the packaging can consist of a box, pot, bottle, tube, or can.
- the label is then stuck on the packaging container or on the closure member of this container, for example on a capsule.
- the label 10 shown in the figures is substantially shaped rectangular, as seen more particularly in Figures 3. It has a transparent or non-transparent support 20, in particular made of high polyethylene density, polypropylene, polyvinyl chloride, paper, or polyethylene terephthalate.
- a transparent or non-transparent support 20 in particular made of high polyethylene density, polypropylene, polyvinyl chloride, paper, or polyethylene terephthalate.
- a support in high density polyethylene its thickness is around 80 to 100 ⁇ m.
- polypropylene its thickness is of the order of 40 to 60 ⁇ m.
- In the in the case of paper its thickness is around 100 ⁇ m.
- Other materials still can be used.
- a first face 21 of the support 20 is covered with an adhesive composition 30, on which a peelable sheet 40 is removably deposited, shown in Figure 1, made of a material chosen in particular from polyethylene terephthalates, polypropylenes or paper. Face 41 of the peelable sheet 40 in contact with the adhesive composition 30 is covered a non-stick layer, in particular of silicone. Sheet 40 is removed just before application of the label 10 on the packaging as seen in Figure 2.
- the adhesive composition 30 can be an adhesive having good properties adhesive. Preferably, it is a permanent or semi-permanent type of adhesive.
- the adhesive composition On a corner C of the first face 21 of the support which extends to an edge 11 of the label, the adhesive composition is covered with a printing ink 70 which destroys the function of the adhesive in this area.
- a coupon 50 covers the whole of the second face 22 of the support, opposite on the face 21 covered with the adhesive composition, the edges of the coupon being superimposed with the edges of the support.
- the coupon 50 adheres to the second face 22 of the support by means of a layer adhesive 60 which covers a first face 51 of the coupon.
- the adhesive layer 60 may for example be an adhesive which, once the coupon is removed from the support, is dry and can no longer stick.
- the coupon is for example made of polypropylene or polyethylene. As alternatively, a polyester coupon is used. The thickness of the coupon being in the range of 20 ⁇ m to 100 ⁇ m.
- the second face 52 of the coupon 50 is printed, and for example carries a promotional message, in particular an indication relating to a reduction in redeem on a next purchase or immediate partial refund, or an indication relating to loyalty system such as points to collect.
- This face 52 can also carry information relating to the identification of the product, its brand or trade name, or any other information for purely decorative purposes. Printing is done by any known technique, in particular by screen printing, typography, flexography, or by offset.
- This second face 52 also includes a visual mark M indicating the area to enter to withdraw the coupon.
- the M mark is not placed opposite from corner C not adhesive. It is preferably placed at a distance from corner C, for example on the opposite corner of the label as seen in Figure 3A, so as to perfectly separate the two areas to enter to remove from a on the one hand, only the coupon and, on the other hand, the entire label.
- FIGS. 3A, 3B and 3C represent an example of a packaging 100 covered with a label 10 as just described.
- a packaging is a container in the form of a bottle, the label 10 being affixed to the body of the bottle.
- the label can be stuck on the bottle cap.
- such conditioning could consist of a container in the form of a pot, a tube or a can of aerosol or spray can type.
- the packaging may be under shape of a box or a case.
- the bottle 100 contains for example a cosmetic product and is marketed with the label 10 which we stuck on after removing the peelable sheet 40.
- coupon 50 can be removed from the holder by grabbing the corner of the coupon which includes the mark M, as shown in Figure 3B.
- the coupon can then be exchanged for for example a partial refund of the product or be the subject of any other commercial gesture.
- the edges of the coupon may not be superimposed with the edges of the support on the entire label.
- Coupon 50 can for example overflow the support at the level of the area M to be entered for remove the coupon in order to facilitate its taking.
- the support 20 can be rectangular and the coupon 50 can have a identical rectangular shape except that it is extended in a corner by a rounded portion 53.
- the face 51 of this rounded portion may or may not be covered with adhesive, or have an adhesive layer which is covered with a print destroying its adhesive function. This portion rounded 53 is then easily enterable.
- the coupon can easily detach from the support because it gradually dissociates from the support by starting with a sharp glued area corresponding to the angle of the support 20.
- the coupon can be rectangular while the support may have a corner which is not delimited by a right angle but for example by a concave line 23.
- the coupon can easily be peeled off from the support as it becomes detached gradually from the support, starting with two glued areas points corresponding to the two ends of the concave line.
- the mark M and the non-adhesive part C can be distributed differently on the rectangle label.
- the mark M and part C can for example be formed on two angles of the rectangle as shown in Figure 6.
- the non-adhesive part C may extend over a strip along the width of the rectangle as seen in Figure 7.
- Label 10 can also have a shape different from a rectangular shape.
- the label can for example have a triangular shape as shown in Figure 8, part C non-adhesive then being for example formed at a first vertex of the triangle and the mark M at a second vertex of the triangle.
- the label can also have a circular shape as shown in Figure 9.
- Part C not adhesive extends from a first cord to a portion of an arc defined by the edge of the label and the mark M extends for one second chord, distinct from the first, up to a second portion of an arc defined by the edge of the label.
Landscapes
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Engineering & Computer Science (AREA)
- Theoretical Computer Science (AREA)
- Details Of Rigid Or Semi-Rigid Containers (AREA)
- Cosmetics (AREA)
Abstract
Description
- un support dont une première face est destinée à être collée sur l'article,
- un coupon collé sur une seconde face du support, notamment opposée à la première, de manière à pouvoir être séparé du support lorsque le support est collé sur l'article, le coupon comportant une marque indiquant une zone à saisir pour séparer le coupon du support, et
- la figure 1 illustre une vue en coupe d'un mode de réalisation d'une étiquette selon l'invention avant d'être apposée sur un article ;
- la figure 2 illustre une vue en coupe de l'étiquette illustrée à la figure 1 après avoir été apposée sur un article ;
- la figure 3A représente un flacon muni de l'étiquette illustrée à la figure 2;
- la figure 3B représente le flacon de la figure 3A lorsque l'on enlève le coupon du support ;
- la figure 3C représente le flacon de la figure 3A lorsque l'on enlève l'étiquette ; et
- les figures 4 à 9 représentent des variantes de réalisation de l'étiquette.
Claims (15)
- Etiquette (10) destinée à être appliquée sur un article (100), notamment sur un conditionnement de produit cosmétique, comportant :un support (20) dont une première face (21) est destinée à être collée sur l'article,un coupon (50) collé sur une seconde face (22) du support de manière à pouvoir être séparé du support lorsque le support est collé sur l'article, le coupon (50) comportant une marque (M) indiquant une zone à saisir pour séparer le coupon du support, et
- Etiquette selon la revendication 1, caractérisée en ce que la portion (11) de bord de l'étiquette jusqu'à laquelle s'étend la partie (C) non adhésive est située à distance de la marque (M).
- Etiquette selon l'une quelconque des revendications 1 ou 2, caractérisée en ce que le bord du coupon et le bord du support sont superposés au niveau de la portion (11) de bord de l'étiquette jusqu'à laquelle s'étend la partie non adhésive.
- Etiquette selon l'une quelconque des revendications précédentes, caractérisée en ce que le coupon déborde le support au niveau de la marque (M).
- Etiquette selon l'une quelconque des revendications précédentes, caractérisée en ce qu'elle comporte au moins deux coins, la marque (M) étant située sur un premier coin de l'étiquette et la zone (C) non adhésive étant située sur le second coin.
- Etiquette selon l'une quelconque des revendications précédentes, caractérisée en ce que la partie (C) non adhésive est une partie de la face (21) du support enduite d'adhésif qui a été recouverte d'une impression (70), notamment d'un vernis.
- Etiquette selon l'une quelconque des revendications 1 à 5, caractérisée en ce que la partie (C) non adhésive est une partie de la face (21) du support qui n'a pas été enduite d'adhésif.
- Etiquette selon l'une quelconque des revendications précédentes, caractérisée en ce que le support (20) est constitué d'un matériau choisi parmi les polyéthylènes haute densité, les polypropylènes, les chlorures de polyvinyle, les polyéthylènes téréphtalates, ou le papier.
- Etiquette selon l'une quelconque des revendications précédentes, caractérisée en ce que le support (20) a une épaisseur comprise entre 12 µm et 200 µm, et de préférence, entre 20 µm et 80 µm.
- Etiquette selon l'une quelconque des revendications précédentes, caractérisée en ce que le coupon (50) est constitué d'un matériau choisi parmi les polyéthylènes haute densité, les polypropylènes, les chlorures de polyvinyle, les polyéthylènes téréphtalates, ou le papier.
- Etiquette selon l'une quelconque des revendications précédentes, caractérisée en ce que le coupon (50) a une épaisseur comprise entre 20 µm et 200 µm, et de préférence, entre 20 µm et 100 µm.
- Etiquette selon l'une quelconque des revendications précédentes, caractérisée en ce qu'une feuille pelable (40) est apposée sur la première face (21) du support, la face de la feuille pelable en contact avec la première face (21) du support étant recouverte d'un matériau anti-adhérant, notamment du silicone.
- Etiquette selon la revendication 12, caractérisée en ce que ladite feuille pelable (40) est constituée d'un matériau choisi notamment parmi les polyéthylènes téréphtalates, les polypropylènes ou le papier.
- Conditionnement d'un produit, notamment cosmétique, comportant une étiquette selon l'une quelconque des revendications précédentes.
- Conditionnement selon la revendication 14, caractérisé en ce qu'il est constitué d'une boíte, d'un étui, d'un pot, d'un flacon, d'un tube, ou d'un bidon.
Applications Claiming Priority (2)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
FR0304574 | 2003-04-11 | ||
FR0304574A FR2853754B1 (fr) | 2003-04-11 | 2003-04-11 | Etiquette pour application sur un article, notamment un conditionnement de produit cosmetique |
Publications (3)
Publication Number | Publication Date |
---|---|
EP1467335A2 true EP1467335A2 (fr) | 2004-10-13 |
EP1467335A3 EP1467335A3 (fr) | 2005-10-26 |
EP1467335B1 EP1467335B1 (fr) | 2007-04-18 |
Family
ID=32865422
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
EP04290857A Expired - Lifetime EP1467335B1 (fr) | 2003-04-11 | 2004-04-01 | Etiquette pour application sur un article, notamment un conditionnement de produit cosmétique |
Country Status (5)
Country | Link |
---|---|
EP (1) | EP1467335B1 (fr) |
AT (1) | ATE360241T1 (fr) |
DE (1) | DE602004005911T2 (fr) |
ES (1) | ES2285376T3 (fr) |
FR (1) | FR2853754B1 (fr) |
Families Citing this family (2)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
ES2335736B1 (es) * | 2009-12-11 | 2010-10-28 | David Capdevila Pons | Envase de bebida. |
WO2011070186A1 (fr) * | 2009-12-11 | 2011-06-16 | David Capdevila Pons | Contenant à boisson |
Citations (5)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US4479838A (en) * | 1982-06-22 | 1984-10-30 | Mid America Tag & Label Company, Inc. | Coupon structure and method of using the same |
FR2611964A1 (fr) * | 1987-03-03 | 1988-09-09 | Serre Robert | Etiquettes adhesives a usage publicitaire et procede pour la fabrication de telles etiquettes |
JPH02293888A (ja) * | 1989-05-09 | 1990-12-05 | Toppan Printing Co Ltd | ラベル |
US20030008082A1 (en) * | 2001-06-22 | 2003-01-09 | Dronzek Peter J. | Labels with removable section for in-mold production of in-mold labeled molded containers |
US20030034645A1 (en) * | 1997-10-21 | 2003-02-20 | Dronzek Peter J. | Peelable label |
-
2003
- 2003-04-11 FR FR0304574A patent/FR2853754B1/fr not_active Expired - Fee Related
-
2004
- 2004-04-01 ES ES04290857T patent/ES2285376T3/es not_active Expired - Lifetime
- 2004-04-01 DE DE602004005911T patent/DE602004005911T2/de not_active Expired - Lifetime
- 2004-04-01 AT AT04290857T patent/ATE360241T1/de not_active IP Right Cessation
- 2004-04-01 EP EP04290857A patent/EP1467335B1/fr not_active Expired - Lifetime
Patent Citations (5)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US4479838A (en) * | 1982-06-22 | 1984-10-30 | Mid America Tag & Label Company, Inc. | Coupon structure and method of using the same |
FR2611964A1 (fr) * | 1987-03-03 | 1988-09-09 | Serre Robert | Etiquettes adhesives a usage publicitaire et procede pour la fabrication de telles etiquettes |
JPH02293888A (ja) * | 1989-05-09 | 1990-12-05 | Toppan Printing Co Ltd | ラベル |
US20030034645A1 (en) * | 1997-10-21 | 2003-02-20 | Dronzek Peter J. | Peelable label |
US20030008082A1 (en) * | 2001-06-22 | 2003-01-09 | Dronzek Peter J. | Labels with removable section for in-mold production of in-mold labeled molded containers |
Non-Patent Citations (1)
Title |
---|
PATENT ABSTRACTS OF JAPAN vol. 015, no. 075 (P-1169), 21 février 1991 (1991-02-21) & JP 02 293888 A (TOPPAN PRINTING CO LTD), 5 décembre 1990 (1990-12-05) * |
Also Published As
Publication number | Publication date |
---|---|
FR2853754B1 (fr) | 2005-05-20 |
ATE360241T1 (de) | 2007-05-15 |
ES2285376T3 (es) | 2007-11-16 |
DE602004005911D1 (de) | 2007-05-31 |
FR2853754A1 (fr) | 2004-10-15 |
DE602004005911T2 (de) | 2008-01-17 |
EP1467335B1 (fr) | 2007-04-18 |
EP1467335A3 (fr) | 2005-10-26 |
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