EP1317728A1 - Procede et dispositif permettant de realiser une vente aux encheres electronique dans un reseau de communication - Google Patents

Procede et dispositif permettant de realiser une vente aux encheres electronique dans un reseau de communication

Info

Publication number
EP1317728A1
EP1317728A1 EP01982220A EP01982220A EP1317728A1 EP 1317728 A1 EP1317728 A1 EP 1317728A1 EP 01982220 A EP01982220 A EP 01982220A EP 01982220 A EP01982220 A EP 01982220A EP 1317728 A1 EP1317728 A1 EP 1317728A1
Authority
EP
European Patent Office
Prior art keywords
auction
bidder
bid
price
bidders
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
EP01982220A
Other languages
German (de)
English (en)
Inventor
Markus Horch
Meike Hansen
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Volkswagen AG
Original Assignee
Volkswagen AG
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Volkswagen AG filed Critical Volkswagen AG
Publication of EP1317728A1 publication Critical patent/EP1317728A1/fr
Ceased legal-status Critical Current

Links

Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/08Auctions
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q40/00Finance; Insurance; Tax strategies; Processing of corporate or income taxes
    • G06Q40/04Trading; Exchange, e.g. stocks, commodities, derivatives or currency exchange

Definitions

  • the invention relates to a method and a device for carrying out an electronic auction in a communication network according to the preamble of claim 1.
  • the invention relates to an interactive reverse auction, which is held via the Internet, and in which a large number of bidders submit their bids for a Submit an order that involves the procurement of required products, such as goods or services, to a buyer.
  • An auction is usually understood to mean the sale of an object in which several people meet in one place, usually the auction house, in order to submit their bids for the object to be auctioned.
  • the objects to be auctioned are presented to the interested parties one after the other and the highest bid for an object is awarded, i.e. the buyer with the highest bid becomes the buyer of the object currently being auctioned.
  • Such auctions have the disadvantage that the bidder must be physically present at the location of the auction and, if necessary, have enough time because the exact time of the auction of a certain object is generally not known.
  • each bidder makes his bid without knowing the bids of the other bidders, with the highest bid winning the bid.
  • Vickrey auction which can also be a closed auction
  • the item is sold to the highest bidder at the price of the second highest bid, provided that the selling price is higher than or equal to a predetermined minimum price.
  • Another important auction procedure is the English auction, in which an auction opens at a predetermined minimum price and only bids above the minimum price are taken into account and the highest bid wins.
  • a Dutch auction the auction with a high offer price opened for the property offered, which is lowered until a bidder agrees to the current price.
  • the auctions at which prices increase due to the demand of the bidders are called increasing auctions. This is in contrast to the falling or reverse auction, in which the price decreases as a result of the interest of the bidders.
  • a system and a method for carrying out an electronic auction via a communication network is known from EP-0 987 644.
  • the system comprises a number of bidder devices which are connected to one or more auctioneer devices, and various auction methods can be carried out.
  • Purchasing for example, defines the need, the product and any other boundary conditions in the form of an invitation to tender or a specification, and thus addresses the internet auctioneer.
  • This provides an online auction room at a specific time and notifies potential suppliers, including the tender or the specification.
  • the maximum price for the product is determined by the buyer.
  • the suppliers interested in the auction are trained by the internet auctioneer.
  • the auction with the interested suppliers then takes place during the specified period, whereby the auction is limited to a predetermined period. Only during this period can suppliers submit bids for the tendered order online.
  • a bidder sees the bids of the other bidders anonymously, whereby generally only the best anonymized bid is displayed.
  • the bidder can undercut this best bid at any time during the auction period.
  • the purchase is awarded to a bidder, who does not necessarily have to be the cheapest, unless this has been explicitly specified in the auction rules.
  • the price will be the decisive criterion for the surcharge, but the cheapest supplier is not always the best for the buyer, since other characteristics such as quality and quality of the goods, production capacity of the supplier for large-scale orders are sufficient Delivery options for certain dates, etc., play an important role.
  • the cheapest price cannot be decisive for placing an order if the supplier offering this price cannot deliver on the necessary delivery date due to other delivery obligations, but only at a later point in time.
  • a so-called total cost function is introduced in the "eBreviate" reverse auction system, which evaluates the other factors mentioned and sets a fictitious total price from the bid and the evaluated boundary conditions in order to make a more realistic comparison between to allow the commandments.
  • reverse auctions on the Internet are already being used for the faster and cheaper procurement of required parts and articles.
  • the auction forms used do not yet provide optimal results for the buyer with regard to bidding behavior and the selection of the most suitable bidder for a required product.
  • the invention is therefore based on the issue of creating an improved auction process, in particular a reverse auction process, and a corresponding auction device.
  • a first method according to the invention for carrying out an electronic online auction between a number of bidders and a buyer via a communication network has the following steps:
  • each bidder can submit his bids during the permitted period, which is formed by the specified first period, each bidder is shown at least the lowest bid by competitors in anonymized form and the remaining auction time, and for comparison the bids of the individual bidders are calculated online for each bid, a comparative total cost as a function of the respective price and other suitable criteria, the permissible
  • the duration of the auction is extended by an extension interval before it expires, so that a new permissible period results.
  • a remaining time interval is preferably defined, with the bidders only being informed of this remaining time interval if the remaining auction time is less than or equal to the remaining time interval.
  • An extension of the auction is preferably carried out in the remaining time interval, the duration of the extension interval or intervals being selectable for each extension.
  • a second method according to the invention for carrying out an electronic auction with a number of bidders and a buyer for procuring the goods or services required by the buyer via a communication network, which also includes the possibility of extending the permissible auction duration, has the following steps:
  • Fig. 3 shows a possible auction surface of the buyer
  • a customary procurement process 2 is carried out with tenders and evaluation of the written bids from suppliers as well as, if necessary, oral negotiations.
  • e-sourcing there is the possibility of electronic contacting and negotiation, so-called e-sourcing.
  • purchasing 1 checks in a preliminary decision 3 based on, for example, an invitation to tender that is sent to possible suppliers and returns, based on whether the product and the supplier offer the Meet buyer's requirements.
  • the final bidding group for the online auction results from the group of possible suppliers.
  • the selected bidders will be informed about the location, ie the online auction space, the time and the auction duration within the bidding group decision 3. Furthermore, training is carried out for the bidders before the actual auction to ensure that the bidders are familiar with the auction interface.
  • the bidders selected in the bidding group decision 3 take part in the online auction 4 and as a result of this auction there is a preliminary decision on the award of the order for the delivery of the auctioned product.
  • This online auction 4 can also be an online renegotiation, for example if it turns out during the auction that a subset of the originally selected bidders comes into question as suppliers. Then a bidding group decision 3 no longer has to be carried out, and the online renegotiation, which is also carried out in the form of an online auction, is initiated directly by purchasing 1.
  • the result of the online auction 4 or the online renegotiation is an award proposal 5, which is then finally decided.
  • FIG. 2 shows a detailed representation of the implementation of the online auction shown in FIG. 1.
  • the purchase 1 of a buyer has the task of procuring required products, ie goods or services, in the context of B2B transactions and transmits an invitation to tender 10 to potential suppliers 11.
  • the invitation to tender 10 contains, for example, the technical specifications of the product to be procured, the delivery quantity or the scope of delivery, specification of the tool to be used to manufacture the product, delivery dates, delivery conditions and packaging, etc.
  • the tender includes a list or number of various cost items such as price from the supplier, price with delivery to a specified location, tool costs, long-term discounts, etc ., for which the potential supplier has to submit a bid.
  • Every interested supplier 11 submits a first bid to the purchasing department 1 within a predetermined period of time. Furthermore, the bid of the potential supplier must contain statements on the other specifications mentioned in the tender, e.g. whether the supplier can deliver the desired delivery quantity at all or only a part, whether the required quality can be maintained, whether predetermined delivery dates are possible, etc. From the bids received, Purchasing 1 makes a selection from among the suppliers, whereby those suppliers who have been selected to participate in the online auction are referred to as bidders.
  • the virtual auction room 13 in other words the virtual auctioneer, the best bid in anonymous form to the bidders 11, the best bid being composed of the cheapest individual cost sizes of the bids of all bidders 11.
  • one bidder offers the cheapest unit price ex works, which is called the so-called A price, while another bidder offers a cheaper unit price including delivery, which is called the B price.
  • Another bidder has the cheapest tool costs. Each bidder therefore only sees the cheapest individual cost sizes during auction 4.
  • the bidders submit further bids 14 to the electronic auctioneer 13.
  • the predetermined auction time 15 which can be extended by time intervals with a selectable length, the auction is closed and no more bids are accepted.
  • There is a preliminary decision 16 the result of which is fed, for example, to a corresponding committee for the final decision and award of contract 17.
  • FIG. 3 shows an example of an auction interface as it is transmitted to a bidder by the online auction room during the online auction.
  • the surface or form contains a part designation 20 and the part number 21 of the auctioned product, which are the designations and numbers of the buyer, and the volume 22 of the order is specified. Furthermore, the supplier name 23, the auction time 24 and the remaining auction duration 25 are indicated in the auction surface of each bidder.
  • bids are made for four cost sizes, namely the A price 26, ie the price of a product at the supplier, the B price 27, ie the price of the product including delivery to a location chosen by the buyer, the investment 28 (Invest), ie the other costs such as tool costs that are to be borne by the buyer and the long-term conditions 29 (LTC: Long Term Conditions).
  • the long-term conditions are differentiated for those of a first period 29-01, a second period 29-02 and a third period 29-03. Instead of the first to third period, it can also be the first to third delivery or the like.
  • the bidder sees his own currently valid offer 30 for the cost sizes A-price 26, B-price 27, Invest 28 and LTC 29 in corresponding display fields 30-1-30-4.
  • the entry offer is displayed in fields 30-1 to 30-4 under the current offer 30.
  • the currently best bid 31 is shown in display fields 31-1 to 31-4.
  • the four best cost sizes shown are selected from the cheapest cost sizes from the bids of all bidders together. Below this is the possibility of a new bid 32, so that the bidder can submit a new bid for the four cost items used here as an example in display fields 32-1 to 32-4, which is sent and confirmed when the return key 33 is pressed.
  • the auction surface shows the auction surface as it is presented to the buyer or auctioneer.
  • the auction surface partially contains the same information as the bidder surface, namely the part designation 20 of the auctioned product, the corresponding part number 21 and the auctioned volume 22, which is specified, for example, as volume / per year.
  • the auction time 24 and the remaining auction duration 25 are also displayed.
  • the A price 26, the B price 27, the investment 28, the long-term conditions LTC 29 and the total turnover "Total Tumover" 40 as a function of supplier A 41, supplier B 42, supplier C 43, supplier D 44 and supplier E 45 in the form of corresponding display fields 41-1 to 41-5, 42-1 to 42-5, 43-1 to 43-5, 44-1 to 44-5 and 45-1 to 45-5.
  • the total turnover 40 for each bid, in particular each new bid by a bidder, is calculated online with or after the receipt of a bid and is displayed immediately after the calculation, so that the buyer, his purchase, can use the "Buyer" auction interface to look directly can get a picture of the current status of the auction and the performance of the bidders. Furthermore, it is possible, for example, to highlight the cheapest components or cost sizes of the bids of all bidders in order to achieve a visual highlighting in the buyer's auction surface, or to display them separately.
  • the auction surfaces shown in FIGS. 3 and 4 are only intended as examples. To assess the bidders and their bids, other cost factors or parameters can be queried by the bidders, which they must state in the bids. In addition, other cost parameters can be defined from the possible parameters, such as savings compared to previous deliveries, etc.
  • the amortization cost amount "AMORT” which can be used for decision-making and can be displayed on the buyer's auction surface, is calculated using the following formula, where the amortization is expressed in months, i.e. the result is the number of months within which an investment "INVEST" is amortized.
  • AMORT 12 ⁇ INVEST / (A_PREIS_A - A_PREIS_N) • NEED,
  • A_PREIS_A the old A price, i.e. Price ex supplier, which is specified in more detail below,
  • A_PREIS_N is the new A price based on a bidder’s current bid
  • A_PREIS_C is the current A price at which the delivery is made.
  • REQUIREMENT represents the annual requirement for the required product.
  • the old A price is determined from the new A price from the current supplier:
  • A_PREIS_A new supplier
  • A_PREIS_N current supplier
  • A_Preis_Red A_Preis - (A_Preis ⁇ Reduction / 100)
  • A_Price: A_Price_Red
  • the last year i.e. the year in which the end of the delivery time to be considered is reached is "filled up" with the last delivery situation until the end of the year in order to obtain correct annual sales.
  • ABS function means the amount
  • the sales slice for the months up to this date is also calculated at the price of the current situation and stored in the corresponding annual subject.
  • the delivery time for the considered supplier ends with this new delivery situation.
  • the sales slices for this entire period are calculated at the last valid price.
  • the principle of the validity of a price for only one year does not apply here, since total annual sales are to be compared with each other. 7. If the date in the cycle that corresponds to the last introdate (see point 2) is reached and the supplier has a quota, the calculation is continued from this date until the end of the saving calculation (see point 3) and the sales slices are added to the corresponding ones Annual subjects filed.
  • the calculation of sales is carried out here on a daily basis. More precisely, the calculation is made for the period between the day following the current day and the end of the term for all suppliers.
  • the earliest delivery date Eariiest introdate, tiered delivery dates tiered introdates and deployment date of subsequent savings are taken into account.
  • An auxiliary variable, possible introdate indicates the day on which new suppliers who have not yet been quoted could deliver.
  • the possible introdate is used and occupied in the following cases:
  • the term begins on the day following the current date.
  • the end of the term is either the maximum deployment date of subsequent bids for all bidders plus 1 year if at least one bidder has reductions, or the maximum introdate of all bidders + 1 year if no bidders have reductions.
  • Eariiest introdate If there is no Eariiest introdate, the minimum Eariiest introdate of all other suppliers that are not current is used. If these do not exist, the possible introdate is used.
  • the possible introdate will be used.
  • the deployment date of subsequent savings will be 01.01. of the year following the possible introdate, or
  • the deployment date of subsequent savings will be 01.01. of the year following the current date.
  • Introdate levels are only taken into account if the basic rate has a quota. If there are tiered prices, the turnover shares are calculated for the corresponding sections on a daily basis.
  • A_Price (1) A_Price - (A_Price • Red_1 / 100);
  • B price (1) A price (1) + surcharge;
  • a price (2): A_Price (1) - (A_ Price (1) • Red_2 / 1
  • A_Price (1): 10.00 - 0.20 9.80;
  • A_Price (2); 9.80 - 0.098 «9.70;
  • the turnover is calculated per supplier for the entire duration of the day. If there is a leap day in a year, it is deducted.
  • B_Price (Curr) is the current B price
  • discounts for 1 to n periods have been accepted (B_Price (1) to B_Price (n))
  • demand is the number of products required in the entire period
  • Invest is the tooling costs.

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  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Engineering & Computer Science (AREA)
  • Marketing (AREA)
  • Economics (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Technology Law (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
EP01982220A 2000-09-04 2001-08-28 Procede et dispositif permettant de realiser une vente aux encheres electronique dans un reseau de communication Ceased EP1317728A1 (fr)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
DE10043860 2000-09-04
DE10043860A DE10043860A1 (de) 2000-09-04 2000-09-04 Verfahren und Vorrichtung zum Durchführen einer elektronischen Auktion in einem Kommunikationsnetz
PCT/EP2001/009898 WO2002021353A2 (fr) 2000-09-04 2001-08-28 Procede et dispositif permettant de realiser une vente aux encheres electronique dans un reseau de communication

Publications (1)

Publication Number Publication Date
EP1317728A1 true EP1317728A1 (fr) 2003-06-11

Family

ID=7655157

Family Applications (1)

Application Number Title Priority Date Filing Date
EP01982220A Ceased EP1317728A1 (fr) 2000-09-04 2001-08-28 Procede et dispositif permettant de realiser une vente aux encheres electronique dans un reseau de communication

Country Status (5)

Country Link
US (1) US20040039680A1 (fr)
EP (1) EP1317728A1 (fr)
JP (1) JP2004508637A (fr)
DE (1) DE10043860A1 (fr)
WO (1) WO2002021353A2 (fr)

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Also Published As

Publication number Publication date
US20040039680A1 (en) 2004-02-26
DE10043860A1 (de) 2002-04-18
WO2002021353A2 (fr) 2002-03-14
JP2004508637A (ja) 2004-03-18

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