EP1070427A1 - Procede et appareil de presentation d'un programme - Google Patents

Procede et appareil de presentation d'un programme

Info

Publication number
EP1070427A1
EP1070427A1 EP00909117A EP00909117A EP1070427A1 EP 1070427 A1 EP1070427 A1 EP 1070427A1 EP 00909117 A EP00909117 A EP 00909117A EP 00909117 A EP00909117 A EP 00909117A EP 1070427 A1 EP1070427 A1 EP 1070427A1
Authority
EP
European Patent Office
Prior art keywords
program
selected program
data
additional
presentation
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
EP00909117A
Other languages
German (de)
English (en)
Inventor
Astrid M. F. Dobbelaar
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Koninklijke Philips NV
Original Assignee
Koninklijke Philips Electronics NV
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Koninklijke Philips Electronics NV filed Critical Koninklijke Philips Electronics NV
Priority to EP00909117A priority Critical patent/EP1070427A1/fr
Publication of EP1070427A1 publication Critical patent/EP1070427A1/fr
Withdrawn legal-status Critical Current

Links

Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/433Content storage operation, e.g. storage operation in response to a pause request, caching operations
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44213Monitoring of end-user related data
    • H04N21/44222Analytics of user selections, e.g. selection of programs or purchase activity
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/434Disassembling of a multiplex stream, e.g. demultiplexing audio and video streams, extraction of additional data from a video stream; Remultiplexing of multiplex streams; Extraction or processing of SI; Disassembling of packetised elementary stream
    • H04N21/4345Extraction or processing of SI, e.g. extracting service information from an MPEG stream
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/458Scheduling content for creating a personalised stream, e.g. by combining a locally stored advertisement with an incoming stream; Updating operations, e.g. for OS modules ; time-related management operations
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/812Monomedia components thereof involving advertisement data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/8126Monomedia components thereof involving additional data, e.g. news, sports, stocks, weather forecasts
    • H04N21/8133Monomedia components thereof involving additional data, e.g. news, sports, stocks, weather forecasts specifically related to the content, e.g. biography of the actors in a movie, detailed information about an article seen in a video program
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/83Generation or processing of protective or descriptive data associated with content; Content structuring
    • H04N21/84Generation or processing of descriptive data, e.g. content descriptors

Definitions

  • the invention relates to a method and apparatus for presenting a selected program.
  • known television receivers and set-top boxes are capable of presenting programs selected from a plurality of receivable programs.
  • the known apparatuses receive and decode the content data, i.e. the audio and video information, constituting the selected program.
  • EPG electronic program guide
  • the EPG is presented to the user.
  • such an EPG shows a list of program titles and the clock-times, indicating at which time and by which channel the programs will be transmitted.
  • broadcast messages such as commercials, before, during and after a broadcasted program.
  • a disadvantage of the known method and apparatus is, that the messages, e.g. advertisements, related to the programs often don't reach the viewer, for example, because the viewer started viewing half-way the program. Hence, the 'advertisement exposure time' is not optimal.
  • the method according to the invention is characterized by comprising a step of receiving and storing additional data related to the selected program, a step of receiving content data constituting the selected program, a step of generating a presentation schedule including said additional data and said content data, and a step of presenting the selected program and the additional data in accordance with said presentation schedule.
  • Messages or advertisements are thus separately transmitted and stored. Such messages may be related to particular programs or particular program categories, etc. When the user selects a program, the messages or advertisements are scheduled to be presented in such a way that the exposure time is optimized.
  • the message may be presented before the actual program is presented, even if the selected program is already running for a while.
  • the message is presented multiple times, for example, interrupting the program or after the end of the program.
  • multiple different messages may be presented before, after or during the selected program in a similar way.
  • a preferred embodiment applies to the Digital Video Broadcasting (DVB) standard, which is widely applied.
  • This embodiment is characterized in that the broadcast stream is a stream conformant to the Digital Video Broadcast (DVB) specifications.
  • the EPG data and further program related are then transmitted along with the DVB Service Information (SI).
  • SI DVB Service Information
  • the invention is particularly suitable for television receivers and set-top boxes.
  • Figure 1 shows a diagram of a television receiver as an embodiment of the apparatus according to the invention
  • Figure 2 shows a flow chart of an embodiment of the method according to the invention.
  • FIG. 1 shows a block diagram of a digital television receiver as an embodiment of the apparatus according to the invention.
  • Digital broadcast streams modulated upon radio frequency (RF) signals, are received from the ether by an antenna 1 or, alternatively, from a cable network.
  • the broadcast streams may be formatted, for example, in accordance with the Digital Video Broadcasting (DVB) standard.
  • a tuner 2 comprises a standard analog RF receiving device which is capable of receiving said RF signals and selecting one of them to be output to a demodulator 3. Which signal tuner 2 selects is dependent upon control data received from a central processing unit (CPU) 5.
  • a demodulator 3 converts the analog signal into a digital packet stream, based on control signals received from the CPU 5. This packet stream is then output to a demultiplexer 4, which selects packets belonging to a particular program in accordance with control data received from the CPU 5, and decomposes the packet stream into elementary video, audio or data streams.
  • the packet stream is output from demodulator 3 directly to the CPU 5.
  • the CPU 5 performs the tasks of the demultiplexer 4, thereby eliminating the need for the demultiplexer 4.
  • the television receiver may be adapted to receive signals from other sources too, for example, from a (digital) video recorder or DVD, from Internet, or from a digital subscriber line.
  • Programs and program attributes need not be obtained from the same source.
  • attributes and attribute values relating to broadcast programs may be obtained from an internet site.
  • a video processor 8 decodes the video stream received from the demultiplexer 4 or from the CPU 5.
  • the video processor 8 is an MPEG-2 decoder; however, any decoder may be used as long as the decoder is compatible with the type of coding used to code the video data.
  • Decoded video data is then transmitted to a display screen 9.
  • An audio processor 6 decodes the audio stream received from the demultiplexer 4. Again, any decoder may be used as long as the decoder is compatible with the type of coding used to code the audio data. Decoded audio data is then transmitted to a speaker system 7.
  • the demultiplexer 4 outputs the elementary data stream to the CPU 5.
  • the elementary data stream has two types of data: control data and content data.
  • Content refers to, for example, interactive programs; control refers to tables in the multiplex which specify matters like the structure of the multiplex, the (RF) frequencies at which the channels are modulated, and the addresses at which the various content components and the (other) tables in the multiplex can be found.
  • the CPU 5 comprises one or more microprocessors capable of executing program instructions stored in a read-only memory (ROM) 12. These program instructions comprise parts of software modules including, inter alia, a command module 13, an EPG module 14 and a scheduler 15. Data processed by said software modules, e.g.
  • DVB- SI data and user profile information may be stored in a non-volatile memory 11.
  • the command module 13 is capable of controlling functions of the TV-set, like tuning and demultiplexing selection, and transmitting data to the video processor 8 to be presented on the screen 9.
  • a user command unit 10 receives user commands, e.g. through a remote control (not shown), and transmits them to the command module 13 to be processed. For example, when the user enters a channel number, the command module 13 controls the tuner 2 and the demultiplexer 4 to select the corresponding broadcast stream and data packets therein, and sends graphical data to the video processor 8 to present feedback on the screen 9, e.g. the preset number, the channel name being displayed for a few seconds.
  • the EPG module 14 interprets the DVB-SI data received from the demultiplexer 4 to collect information about the channels ('services' in DVB terminology) available in the received broadcast streams and about the programs ('events' in DVB terminology) scheduled for those channels.
  • the EPG module 14 is capable of decoding and storing messages, such as advertisements, which are related to programs.
  • the scheduler 15 generates a presentation schedule, in response to the user selecting a particular program, the schedule including said program and one or more messages related to the selected program. Irrespective of whether the program is viewed from the beginning, a related message is presented before the presentation of the (part of the) selected program. Additionally, the same message is presented after the end of the program and in response to the user selecting another program or switching the apparatus off or to another activity. In this way it is achieved that the related message reaches the user. In conventional apparatuses, such messages are often missed because the user selects the program when it is already running for a while, or selects another program or activity before the actual end of the program.
  • the scheduler 15 may schedule multiple instances of the same message, e.g. before and after the related program. If there are multiple messages related to a program, the scheduler 15 may schedule them all before and after the presentation of the program, or distribute them in other ways, e.g. one message before the presentation of the program and another message after the presentation.
  • a program may be selected from the EPG or just by zapping with the up/down keys of the a remote control or direct entering the channel number.
  • a program may also be received from a recording device. In that case the related messages may be stored separately and scheduled just before reproduction of the program, or the generated presentation may be recorded as a whole, i.e. including the related messages.
  • a message may be related to a specific program, or to a group of programs, e.g. programs of a particular genre. For example, if a sports program is selected, a sports related advertisement may be scheduled at the start of the presentation of the sports program.
  • Figure 2 shows a flow chart of an embodiment of the method according to the invention. After an initial step 200, wherein the apparatus is switched on and a default program is selected, the selected program is presented in a step 201. In a step 202 it is checked whether a program selection event has taken place. If not, the presentation of the selected program goes on, otherwise, it is checked in a step 203 whether a message related to the newly selected program exists, e.g. stored in a memory.
  • this message is displayed in a step 204 before presenting the newly selected program in the step 201. Otherwise, it is checked in a step 205 whether a message related to the category or genre of the newly selected program exists. If so, this message is displayed in a step 206 before presenting the newly selected program in the step 201.
  • messages related to the genre of the selected program and messages specifically related to the selected program are both presented before, and possibly also after and/or during, the presentation of the selected program.
  • the invention relates to a method of and an apparatus for presenting a selected program.
  • the method comprises a step of receiving and storing additional data related to the selected program, such as messages or advertisements related to the selected program.
  • the method further comprises a step of receiving content data constituting the selected program, i.e. the audio and video information, and a step of generating a presentation schedule including said additional data and said content data.
  • the selected program and the additional data are then presented in accordance with said presentation schedule. Even if the user selects the program when it is already running for a while, the additional data is presented, for example, at the start and/or the end of the presentation. It is thus guaranteed that the additional messages reach the viewer.

Landscapes

  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Health & Medical Sciences (AREA)
  • General Health & Medical Sciences (AREA)
  • Social Psychology (AREA)
  • Databases & Information Systems (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • Circuits Of Receivers In General (AREA)

Abstract

Cette invention se rapporte à un procédé et à un appareil de présentation d'un programme sélectionné, qui consiste à recevoir et à mémoriser des données additionnelles relatives au programme sélectionné, telles que des messages ou des annonces publicitaires relatives au programme sélectionné, puis à recevoir des données de contenu constituant le programme sélectionné, c'est-à-dire les informations audiovisuelles, et à produire un calendrier de présentation contenant ces données additionnelles et ces données de contenu. Le programme sélectionné et les données additionnelles sont alors présentés selon ce calendrier de présentation. Même si l'utilisateur sélectionne le programme alors qu'il a déjà commencé depuis un certain temps, les données additionnelles sont présentées par exemple au début et/ou à la fin de la présentation. On garantit ainsi que les messages additionnels atteignent le spectateur.
EP00909117A 1999-02-08 2000-01-28 Procede et appareil de presentation d'un programme Withdrawn EP1070427A1 (fr)

Priority Applications (1)

Application Number Priority Date Filing Date Title
EP00909117A EP1070427A1 (fr) 1999-02-08 2000-01-28 Procede et appareil de presentation d'un programme

Applications Claiming Priority (4)

Application Number Priority Date Filing Date Title
EP99200343 1999-02-08
EP99200343 1999-02-08
PCT/EP2000/000679 WO2000048394A1 (fr) 1999-02-08 2000-01-28 Procede et appareil de presentation d'un programme
EP00909117A EP1070427A1 (fr) 1999-02-08 2000-01-28 Procede et appareil de presentation d'un programme

Publications (1)

Publication Number Publication Date
EP1070427A1 true EP1070427A1 (fr) 2001-01-24

Family

ID=8239867

Family Applications (1)

Application Number Title Priority Date Filing Date
EP00909117A Withdrawn EP1070427A1 (fr) 1999-02-08 2000-01-28 Procede et appareil de presentation d'un programme

Country Status (7)

Country Link
EP (1) EP1070427A1 (fr)
JP (1) JP2002537694A (fr)
KR (1) KR20010042543A (fr)
CN (1) CN1293867A (fr)
BR (1) BR0004700A (fr)
MY (1) MY128683A (fr)
WO (1) WO2000048394A1 (fr)

Families Citing this family (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20030025602A (ko) * 2001-09-21 2003-03-29 (주)프리샛 코리아 동영상 수신 기능을 갖는 디지털 오디오 방송 수신기

Family Cites Families (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US4977455B1 (en) * 1988-07-15 1993-04-13 System and process for vcr scheduling
US5155591A (en) * 1989-10-23 1992-10-13 General Instrument Corporation Method and apparatus for providing demographically targeted television commercials
US5099319A (en) * 1989-10-23 1992-03-24 Esch Arthur G Video information delivery method and apparatus
US5233423A (en) * 1990-11-26 1993-08-03 North American Philips Corporation Embedded commericals within a television receiver using an integrated electronic billboard
JPH0621907A (ja) * 1991-09-10 1994-01-28 New Media Corp 多重媒体送出ネットワーク方法および装置
JP3425159B2 (ja) * 1992-02-06 2003-07-07 コーニンクレッカ フィリップス エレクトロニクス エヌ ヴィ コマーシャル広告方法、及びコマーシャル広告発生装置
JPH08171374A (ja) * 1994-12-16 1996-07-02 Ekushingu:Kk 広告再生装置
JP3495198B2 (ja) * 1996-09-02 2004-02-09 株式会社東芝 コマーシャル情報選択再生方法および放送システム
JP3983853B2 (ja) * 1997-07-31 2007-09-26 松下電器産業株式会社 放送受信装置

Non-Patent Citations (2)

* Cited by examiner, † Cited by third party
Title
None *
See also references of WO0048394A1 *

Also Published As

Publication number Publication date
WO2000048394A1 (fr) 2000-08-17
CN1293867A (zh) 2001-05-02
MY128683A (en) 2007-02-28
BR0004700A (pt) 2000-12-19
JP2002537694A (ja) 2002-11-05
KR20010042543A (ko) 2001-05-25

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