EP0326798B1 - Compound label - Google Patents
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- EP0326798B1 EP0326798B1 EP89100073A EP89100073A EP0326798B1 EP 0326798 B1 EP0326798 B1 EP 0326798B1 EP 89100073 A EP89100073 A EP 89100073A EP 89100073 A EP89100073 A EP 89100073A EP 0326798 B1 EP0326798 B1 EP 0326798B1
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- European Patent Office
- Prior art keywords
- cover sheet
- sheet
- label according
- base sheet
- compound label
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Expired - Lifetime
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- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F3/00—Labels, tag tickets, or similar identification or indication means; Seals; Postage or like stamps
- G09F3/02—Forms or constructions
- G09F3/0288—Labels or tickets consisting of more than one part, e.g. with address of sender or other reference on separate section to main label; Multi-copy labels
Definitions
- the invention relates to a composite label according to the features of the preamble of claim 1.
- a main purpose of labels is to convey the information on them to the user. Accordingly, it is advantageous if a label is designed to attract the attention of a potential buyer or user.
- a composite label has become known from DE-Gm 87 03 275, which has a base sheet and a cover sheet covering the base sheet.
- the front of the base sheet facing the cover sheet and at least the front of the cover sheet represent information carriers.
- the back of the base sheet facing away from the cover sheet is provided with a pressure-sensitive adhesive which enables the base sheet to be detached from a support, for example a sales packaging, and to be reattached to a support.
- the cover sheet is connected to the base sheet on two opposite sides and can be separated from the base sheet by separating the edge sections.
- Such a label has a high level of attention because it causes the user to do certain manipulations with the label.
- the user has to detach the label from a carrier and disassemble it into its sheets by separating the cover sheet. These activities increase the interest in making the front of the base sheet visible.
- the user can easily be prompted to stick the already detached base sheet onto another carrier, for example on a postcard, according to an instruction that may be on it, and thereby to come into desired contact with certain products or certain addressees.
- a composite label has become known from DE-Gm 86 29 843, which likewise has a base sheet and a cover sheet connected to the base sheet via a releasable fastening.
- the base sheet is made using a pressure sensitive adhesive can be attached to a useful carrier, for example packaging, and has a number of removable labels which are provided on the back with a pressure sensitive adhesive.
- Composite labels of this type can be kept in stock on several on a foil or sheet-shaped stock carrier and can be easily removed as required and stuck onto the particular carrier used.
- a number of information carriers, for example printed sheets can be provided under the cover sheet in a form which is protected by the cover sheet and is accessible after the cover sheet has been released. The release of the cover sheet represents an operation which is of interest to the user.
- the composite label described last has the further advantage that one of the labels can be detached from the base sheet and easily attached to the desired carrier again, no special operations being required for the attachment .
- the invention has for its object to provide a composite label, which due to its special structure has an even higher attention value and is easy to manufacture and handle.
- the cover sheet is in the form of a self-adhesive label that can be separated from the rest of the composite label.
- the cover sheet like the base sheet, is a self-adhesive film and the two sheets are connected with their upper surfaces serving as information carriers in whole or in part in such a way that they can be detached from one another in whole or in part.
- the outward-facing pressure-sensitive adhesive layer of the cover sheet is covered with a protective film to protect the pressure sensitive adhesive.
- a composite label is attached to a useful carrier via the pressure-sensitive adhesive layer of the base sheet.
- the base sheet glued to the cover sheet is detached from a storage support and, for example, applied to a sales package. At this point in time, an observer only sees the back of the protective film that protects the pressure-sensitive adhesive layer of the cover sheet.
- This protective film can of course be colored or otherwise designed in such a way that it arouses the viewer's interest.
- a composite label designed in this way has an increased attention value, since the information is not immediately accessible to the viewer, which arouses his curiosity and can also contain more information than conventional labels.
- a further embodiment of the invention provides that the cover sheet is connected to the base sheet only in one edge region, for example to the upper edge of the base sheet or the left and right edges.
- the cover sheet will more or less lift off from the base sheet due to a certain internal tension and rock against the base sheet and thereby attract the special attention of the user.
- the information printed on the base sheet is only partially visible, so that the user is prompted to look under the cover sheet in order to get to know the information content of the base sheet completely.
- the cover sheet can be designed both with its surface designed as an information carrier to the base sheet and away from it.
- Either part or the entire cover sheet can be designed as a detachable, self-adhesive label. It is advantageous if the cover sheet has an upper sheet and a lower sheet, with the detachable label is releasably glued to the bottom sheet and the top sheet is connected to the bottom sheet outside the label. Possibly. As mentioned above, the entire top sheet can be designed as a label, the bottom sheet then serving to cover and protect the pressure-sensitive adhesive layer.
- the detachable labels can be used, for example, as a discount coupon, puzzle piece or sticker for a response card in an advertising game or the like.
- the base sheet does not have to be connected too firmly to the cover sheet, it is preferable to connect the two sheets to one another in a completely detachable manner. This can be done, for example, using a detachable adhesive connection.
- the cover sheet can separate from the base sheet if the connection is only made using a releasable adhesive. In these cases, it is preferable to firmly connect the two sheets together in at least one edge area.
- a weakening line can be provided in the cover sheet through the top and bottom sheet or the protective film, along which the cover sheet can be detached from the composite label. Perforation or the like can serve as a weakening line, for example.
- the cover sheet can be designed such that it bears a plurality of labels, each of which can be removed individually and applied to a carrier by means of pressure sensitive adhesive.
- the labels can, for example, be connected to the rest of the cover sheet via a line of weakness so that they can be easily removed by hand.
- the label according to the invention can be produced, for example, by superimposing double adhesive paper webs or double adhesive plastic films. In this case, it is advisable to design the base sheet and cover sheet to be congruent and to connect them. However, it is also readily possible to design the cover sheet with a larger or smaller area than the base sheet or with a contour that deviates from the base sheet. It is possible in one embodiment of the invention that the material used for the base and cover sheet is identical, but it can just as well be different Trade materials.
- the above-mentioned paper or plastic preferably crystal-clear acetate foil or metal, is a possible material.
- the composite label consists of a self-adhesive plastic base sheet and a self-adhesive paper cover sheet.
- the plastic film preferably crystal-clear acetate film, is used to attach the composite label to a useful carrier, while the paper film used as the cover sheet serves as the main information carrier.
- Such a construction has the advantage that the appearance of a particularly high-quality product is not permanently diminished by a label, since the crystal-clear acetate film does not represent any or only a slight optical impairment, but on the other hand it may be conveniently paired with information required for the consumer and can be safely attached.
- the acetate film can, however, also be printed and that the label can also be constructed from two acetate or paper films.
- the composite label shown in FIG. 1 consists of two identical label films 11 and 12, each provided with a pressure-sensitive adhesive layer 13 and glued to a protective film 14 to protect the pressure-sensitive adhesive 13.
- the two label foils which can be used as cover or base sheets due to their identical design, are partially shown separately from one another.
- the protective film 14 consists of a smooth material, for example silicone paper, which allows the label films 11 and 12 to be removed together with the pressure-sensitive adhesive layer 13 without impairing the adhesive properties.
- the two label films 11 and 12 are releasably glued to one another in an area 15 in which their upper surfaces adjoin one another.
- the base sheet and cover sheet including their adhesive films 13 and the protective films 14 covering them, are identical in shape and congruence and have the same material properties.
- the label films used as the base and cover sheets can also have different sizes and shapes and, even if they have the same contour, do not have to be glued congruently to one another.
- the adhesive bond can also be formed only in a part of the area 15, the corresponding non-bonded part can be formed, for example, as a gripping edge area which facilitates separation of the label films 11 and 12.
- Fig. 2 corresponds to in In principle, however, in this exemplary embodiment, one of the two label films 11 and 12, which form the cover or base sheet, is provided with a weakening line 16 which extends into the pressure-sensitive adhesive layer 13 and along which a self-adhesive label section 12a is separated can be. This label section 12a can then be stuck onto another carrier, for example a postcard.
- the dashed lines on the upper surfaces of the label foils 11 and 12, which are shown almost completely separate from one another, are intended in this exemplary embodiment to show the area of the composite label which can serve as an information carrier. Irrespective of this, however, printing can also be carried out on the side of the protective film 14 facing an observer.
- label films 11 and 12 shown in this exemplary embodiment can also be used equally as a cover sheet and as a base sheet.
- both self-adhesive label films 11 and 12 can of course also contain detachable parts, the number of which can be any number and need not be limited to one label section, as shown in the example.
- FIG. 3 shows an exemplary embodiment in which the label films 11 representing the base and cover sheets and 12 in two opposite edge areas a1, a2 are firmly glued together.
- One of the two films in this case the one above, is provided with two weakening areas 17 extending through the protective film 14, which separate the upper film 12, ie the cover sheet, including the protective film 14 from the edge areas a 1, a 2 and thus from the Allow composite label.
- the structure of the label corresponds to that shown in FIG. 1.
- the foils 11 and 12 can also be provided with further weakening lines which do not extend through the protective film 13 and which, as shown in FIG. 2, allow self-adhesive label sections to be separated.
- pressure-sensitive adhesive it is meant an agent which, at least on certain smooth substrates, for example silicone paper, makes it easy to remove, for example by peeling, without detachment losing its adhesiveness.
- Suitable pressure sensitive adhesive materials are commercially available.
Abstract
Description
Die Erfindung bezieht sich auf ein Verbundetikett nach den Merkmalen des Oberbegriffs des Anspruchs 1.The invention relates to a composite label according to the features of the preamble of claim 1.
Ein Hauptzweck von Etiketten ist, die darauf befindliche Information dem Benutzer zu vermitteln. Dementsprechend ist es vorteilhaft, wenn ein Etikett so gestaltet ist, daß es die Aufmerksamkeit eines möglichen Käufers oder Benutzers erregt. In diesem Zusammenhang ist aus dem DE-Gm 87 03 275 ein Verbundetikett bekanntgeworden, das ein Grundblatt und ein das Grundblatt überdeckendes Deckblatt aufweist. Die dem Deckblatt zugewandte Vorderseite des Grundblatts und zumindest die Vorderseite des Deckblatts stellen Informationsträger dar. Die dem Deckblatt abgewandte Rückseite des Grundblatts ist mit einem ein Ablösen des Grundblattes von einem Träger, beispielsweise einer Verkaufsverpackung, und Wiederankleben des Grundblatts an einen Träger ermöglichenden Haftkleber versehen. Das Deckblatt ist auf zwei gegenüberliegenden Seiten mit dem Grundblatt verbunden und durch Abtrennen der Randabschnitte von dem Grundblatt abtrennbar. Ein derartiges Etikett besitzt einen hohen Aufmerksamkeitswert, da es den Benutzer dazu veranlaßt, bestimmte Hantierungen mit dem Etikett auszuführen. Zu diesem Zweck muß der Benutzer das Etikett von einem Träger ablösen und durch Abtrennen des Deckblattes in seine Blätter zerlegen. Diese Tätigkeiten steigern das Interesse, die Vorderseite des Grundblatts sichtbar zu machen. Außerdem kann dadurch der Benutzer leicht veranlaßt werden, das ohnehin abgelöste Grundblatt nach einer ggf. darauf befindlichen Anweisung auf einen anderen Träger aufzukleben, beispielsweise auf eine Postkarte, und dadurch in einen gewünschten Kontakt mit bestimmten Produkten oder bestimmten Adressaten zu treten.A main purpose of labels is to convey the information on them to the user. Accordingly, it is advantageous if a label is designed to attract the attention of a potential buyer or user. In this connection, a composite label has become known from DE-Gm 87 03 275, which has a base sheet and a cover sheet covering the base sheet. The front of the base sheet facing the cover sheet and at least the front of the cover sheet represent information carriers. The back of the base sheet facing away from the cover sheet is provided with a pressure-sensitive adhesive which enables the base sheet to be detached from a support, for example a sales packaging, and to be reattached to a support. The cover sheet is connected to the base sheet on two opposite sides and can be separated from the base sheet by separating the edge sections. Such a label has a high level of attention because it causes the user to do certain manipulations with the label. For this purpose, the user has to detach the label from a carrier and disassemble it into its sheets by separating the cover sheet. These activities increase the interest in making the front of the base sheet visible. In addition, the user can easily be prompted to stick the already detached base sheet onto another carrier, for example on a postcard, according to an instruction that may be on it, and thereby to come into desired contact with certain products or certain addressees.
Aus dem DE-Gm 86 29 843 ist ein Verbundetikett bekanntgeworden, das ebenfalls ein Grundblatt und ein über eine lösbare Befestigung mit dem Grundblatt verbundenes Deckblatt aufweist. Das Grundblatt ist mit Hilfe eines Haftklebers an einem Nutzträger, beispielsweise einer Verpackung, anbringbar und weist eine Anzahl von ablösbaren Etiketten auf, die rückseitig mit einem Haftkleber versehen sind. Verbundetiketten dieser Art können zu mehreren auf einem folien- oder blattförmigen Vorratsträger vorrätig gehalten und nach Bedarf bequem abgenommen und auf den jeweils verwendeten Nutzträger aufgeklebt werden. Unter dem Deckblatt kann eine Anzahl von Informationsträgern, beispielsweise bedruckten Blättern in einer von dem Deckblatt geschützten, nach Lösen des Deckblatts zugänglichen Form vorgesehen werden. Das Lösen des Deckblattes stellt dabei eine für den Benutzer interessante Operation dar. Das zuletzt beschriebene Verbundetikett hat den weiteren Vorteil, daß eines der Etiketten vom Grundblatt abgelöst und leicht an dem gewünschten Nutzträger wieder befestigt werden kann, wobei für das Befestigen keine besonderen Arbeitsgänge erforderlich sind.A composite label has become known from DE-Gm 86 29 843, which likewise has a base sheet and a cover sheet connected to the base sheet via a releasable fastening. The base sheet is made using a pressure sensitive adhesive can be attached to a useful carrier, for example packaging, and has a number of removable labels which are provided on the back with a pressure sensitive adhesive. Composite labels of this type can be kept in stock on several on a foil or sheet-shaped stock carrier and can be easily removed as required and stuck onto the particular carrier used. A number of information carriers, for example printed sheets, can be provided under the cover sheet in a form which is protected by the cover sheet and is accessible after the cover sheet has been released. The release of the cover sheet represents an operation which is of interest to the user. The composite label described last has the further advantage that one of the labels can be detached from the base sheet and easily attached to the desired carrier again, no special operations being required for the attachment .
Aus der DE-A-2 827 838 ist ein Selbstklebeetikett der eingangs genannten Art bekannt, bei dem das Deckblatt mit einer Klebstoffbeschichtung an einer Klebstoff abweisenden Seite des Grundblattes befestigt ist, welches seinerseits auf der einem Nutzträger zugewandten Seite mit Klebstoff beschichtet ist. Die Information des Deckblattes weist nach außen und ist dem Betrachter sofort zugänglich. Verborgene Information ist nur auf einer Seite des Grundblattes vorgesehen.From DE-A-2 827 838 a self-adhesive label of the type mentioned is known, in which the cover sheet is attached with an adhesive coating to an adhesive-repellent side of the base sheet, which in turn is coated with adhesive on the side facing a useful carrier. The information on the cover page points outwards and is immediately accessible to the viewer. Hidden Information is only provided on one side of the base sheet.
Der Erfindung liegt die Aufgabe zugrunde, ein Verbundetikett zu schaffen, das aufgrund seines besonderen Aufbaus einen noch höheren Aufmerksamkeitswert besitzt und einfach herstellbar und handhabbar ist.The invention has for its object to provide a composite label, which due to its special structure has an even higher attention value and is easy to manufacture and handle.
Diese Aufgabe wird erfindungsgemäß durch die Merkmale des Anspruchs 1 gelöst.This object is achieved by the features of claim 1.
Danach ist vorgesehen, mindestens einen Teil des Deckblattes in Form eines von dem Rest des Verbundetikettes abtrennbaren, selbstklebenden Etikettes auszubilden. Ein Vorteil einer solchen Konstruktion ist darin zu sehen, daß das Deckblatt nun neben seiner ursprünglichen Aufgabe, das Grundblatt abzudecken, zusätzlich für Werbemaßnahmen bzw. als Informationsträger genutzt werden kann.It is then provided that at least part of the cover sheet is in the form of a self-adhesive label that can be separated from the rest of the composite label. An advantage of such a construction can be seen in the fact that in addition to its original task of covering the base sheet, the cover sheet can now also be used for advertising measures or as an information carrier.
Dabei stellt das Deckblatt genau wie das Grundblatt eine selbstklebende Folie dar und die beiden Blätter sind mit ihren oberen als Informationsträger diendenden Flächen ganz oder teilweise so miteinander verbunden, daß sie ganz oder teilweise voneinander lösbar sind. Die dabei nach außen gerichtete Haftkleberschicht des Deckblattes ist mit einem Schutzfilm beklebt, zum Schutze des Haftklebers. Die Befestigung eines solchen Verbundetikettes an einem Nutzträger erfolgt über die Haftkleberschicht des Grundblattes. Das mit dem Deckblatt verklebte Grundblatt wird von einem Vorratsträger abgelöst und zum Beispiel auf eine Verkaufspackung aufgebracht. Zu diesem Zeitpunkt erkennt ein Betrachter nur die Rückseite der Schutzfolie, die die Haftkleberschicht des Deckblattes schützt. Diese Schutzfolie kann dabei selbstverständlich farblich oder sonst in einer Weise so gestaltet sein, daß sie das Interesse des Betrachters weckt. Ein so gestaltetes Verbundetikett besitzt zum einen einen erhöhten Aufmerksamkeitswert, da dem Betrachter die Information nicht sofort zugänglich ist, wodurch seine Neugier geweckt wird und kann darüber hinaus mehr Informationen enthalten als herkömmliche Etiketten. Für die Verbindung der oberen Flächen der beiden Blätter stehen mehrere Möglichkeiten zur Verfügung. Im einen Fall werden die Flächen vollständig oder teilweise lösbar miteinander verleimt, zum Beispiel mittels eines geeigneten Haftklebers. Ein Abtrennen des Deckblattes von dem Grundblatt erfolgt dann durch einfaches Auseinanderziehen, wobei Randabschnitte der Blätter frei vom Haftkleber bleiben können und darüber hinaus überlappend ausgebildet sein können, um den Abziehvorgang zu erleichtern. Eine solche Verbindung hat den Vorteil, daß ihre Herstellung relativ wenig Aufwand erfordert.The cover sheet, like the base sheet, is a self-adhesive film and the two sheets are connected with their upper surfaces serving as information carriers in whole or in part in such a way that they can be detached from one another in whole or in part. The outward-facing pressure-sensitive adhesive layer of the cover sheet is covered with a protective film to protect the pressure sensitive adhesive. Such a composite label is attached to a useful carrier via the pressure-sensitive adhesive layer of the base sheet. The base sheet glued to the cover sheet is detached from a storage support and, for example, applied to a sales package. At this point in time, an observer only sees the back of the protective film that protects the pressure-sensitive adhesive layer of the cover sheet. This protective film can of course be colored or otherwise designed in such a way that it arouses the viewer's interest. On the one hand, a composite label designed in this way has an increased attention value, since the information is not immediately accessible to the viewer, which arouses his curiosity and can also contain more information than conventional labels. There are several options for connecting the upper surfaces of the two sheets. In one case, the surfaces are completely or partially releasably glued to one another, for example using a suitable pressure-sensitive adhesive. The cover sheet is then separated from the base sheet by simply pulling it apart, edge sections of the sheets being able to remain free of the pressure sensitive adhesive and moreover being designed to overlap in order to facilitate the removal process. Such a connection has the advantage that its manufacture requires relatively little effort.
Eine weitere Ausgestaltung der Erfindung sieht vor, daß das Deckblatt nur in einem Randbereich mit dem Grundblatt, beispielsweise mit dem oberen Rand des Grundblattes oder dem linken und rechten Rand verbunden ist. Dadurch wird das Deckblatt aufgrund einer gewissen Eigenspannung vom Grundblatt mehr oder weniger abheben und gegenüber dem Grundblatt wippen und dadurch die besondere Aufmerksamkeit des Benutzers erregen. Die auf dem Grundblatt aufgedruckte Information ist nur teilweise sichtbar, so daß der Benutzer veranlaßt ist, unter das Deckblatt zu schauen, um den Informationsgehalt des Grundblattes vollständig kennenzulernen. Dabei kann das Deckblatt sowohl mit seiner als Informationsträger ausgebildeten Fläche zu dem Grundblatt als auch von diesem abgewandt ausgebildet sein. Darüber hinaus ist es selbstverständlich auch möglich, das Deckblatt in mehreren Randbereichen, zum Beispiel zwei gegenüberliegenden Randbereichen, mit dem Grundblatt zu verbinden.A further embodiment of the invention provides that the cover sheet is connected to the base sheet only in one edge region, for example to the upper edge of the base sheet or the left and right edges. As a result, the cover sheet will more or less lift off from the base sheet due to a certain internal tension and rock against the base sheet and thereby attract the special attention of the user. The information printed on the base sheet is only partially visible, so that the user is prompted to look under the cover sheet in order to get to know the information content of the base sheet completely. The cover sheet can be designed both with its surface designed as an information carrier to the base sheet and away from it. In addition, it is of course also possible to connect the cover sheet to the base sheet in several edge areas, for example two opposite edge areas.
Dabei kann entweder ein Teil oder das gesamte Deckblatt als abtrennbares, selbstklebendes Etikett ausgebildet sein. Vorteilhaft ist es dabei, wenn das Deckblatt ein Oberblatt und ein Unterblatt aufweist, wobei das abtrennbare Etikett lösbar an dem Unterblatt angeklebt ist und das Oberblatt außerhalb des Etikettes mit dem Unterblatt verbunden ist. Ggf. kann wie oben erwähnt das gesamte Oberblatt als Etikett ausgebildet werden, wobei dann das Unterblatt zur Abdeckung und zum Schutz der Haftkleberschicht dient.Either part or the entire cover sheet can be designed as a detachable, self-adhesive label. It is advantageous if the cover sheet has an upper sheet and a lower sheet, with the detachable label is releasably glued to the bottom sheet and the top sheet is connected to the bottom sheet outside the label. Possibly. As mentioned above, the entire top sheet can be designed as a label, the bottom sheet then serving to cover and protect the pressure-sensitive adhesive layer.
Unabhängig von der betroffenen Ausgestaltung, in der sie verwendet werden, lassen sich die abtrennbaren Etiketten zum Beispiel als Rabattcoupon, Puzzleteil oder Aufkleber für eine Antwortkarte in einem Werbespiel oder dergleichen verwenden.Regardless of the configuration in which they are used, the detachable labels can be used, for example, as a discount coupon, puzzle piece or sticker for a response card in an advertising game or the like.
In Fällen, in denen das Grundblatt nicht allzu fest mit dem Deckblatt verbunden sein muß, ist es vorzuziehen, die beiden Blätter vollständig lösbar miteinander zu verbinden. Dies kann beispielsweise über eine lösbare Klebeverbindung geschehen.In cases where the base sheet does not have to be connected too firmly to the cover sheet, it is preferable to connect the two sheets to one another in a completely detachable manner. This can be done, for example, using a detachable adhesive connection.
Soll das Verbundetikett jedoch auf Nutzträger aufgebracht werden, die länger bzw. bei zum Beispiel hoher Feuchtigkeit gelagert werden, kann es zu einer selbständigen Trennung des Deckblattes von dem Grundblatt kommen, wenn die Verbindung lediglich über einen lösbaren Kleber erfolgt. In diesen Fällen ist es vorzuziehen, die beiden Blätter in mindestens einem Randbereich fest miteinander zu verbinden.However, if the composite label is to be applied to useful carriers that are stored for a longer period of time or, for example, in high humidity, the cover sheet can separate from the base sheet if the connection is only made using a releasable adhesive. In these cases, it is preferable to firmly connect the two sheets together in at least one edge area.
Dabei kann in dem Deckblatt eine durch das ggf. vorgesehene Ober- und Unterblatt bzw. den Schutzfilm hindurchgehende Schwächungslinie vorgesehen sein, entlang der das Deckblatt aus dem Verbundetikett herausgelöst werden kann. Als Schwächungslinie kann zum Beispiel eine Perforation oder ähnliches dienen.In this case, a weakening line can be provided in the cover sheet through the top and bottom sheet or the protective film, along which the cover sheet can be detached from the composite label. Perforation or the like can serve as a weakening line, for example.
Nach einer besonders vorteilhaften Ausgestaltung der Erfindung kann das Deckblatt so ausgebildet sein, daß es eine Mehrzahl von Etiketten trägt, von denen jedes für sich einzeln abnehmbar und mittels Haftkleber auf einen Träger aufbringbar ist. Die Etiketten können zum Beispiel über eine Schwächungslinie mit dem übrigen Deckblatt verbunden sein, so daß sie von Hand leicht lösbar sind. Das erfindungsgemäße Etikett kann zum Beispiel durch das Übereinanderlegen von Doppelhaftpapierbahnen oder Doppelhaftkunststoffolien hergestellt werden. In diesem Fall bietet es sich an, Grundblatt und Deckblatt deckungsgleich auszubilden und miteinander zu verbinden. Es ist jedoch auch ohne weiteres möglich, das Deckblatt mit einer größeren oder kleineren Fläche als das Grundblatt auszubilden bzw. mit einer vom Grundblatt abweichenden Kontur. Es ist dabei in einer Ausgestaltung der Erfindung möglich, daß das für das Grund- und Deckblatt verwendete Material identisch ist, genauso gut kann es sich aber auch um unterschiedliche Materialien handeln. Als mögliches Material kommt dabei das oben erwähnte Papier bzw. Kunststoff, vorzugsweise glasklare Acetatfolie oder Metall in Frage.According to a particularly advantageous embodiment of the invention, the cover sheet can be designed such that it bears a plurality of labels, each of which can be removed individually and applied to a carrier by means of pressure sensitive adhesive. The labels can, for example, be connected to the rest of the cover sheet via a line of weakness so that they can be easily removed by hand. The label according to the invention can be produced, for example, by superimposing double adhesive paper webs or double adhesive plastic films. In this case, it is advisable to design the base sheet and cover sheet to be congruent and to connect them. However, it is also readily possible to design the cover sheet with a larger or smaller area than the base sheet or with a contour that deviates from the base sheet. It is possible in one embodiment of the invention that the material used for the base and cover sheet is identical, but it can just as well be different Trade materials. The above-mentioned paper or plastic, preferably crystal-clear acetate foil or metal, is a possible material.
In einer besonders bevorzugten Ausführung der Erfindung besteht das Verbundetikett aus einem selbstklebenden Kunststoffgrundblatt und einem selbstklebenden Papierdeckblatt. Die Kunststoffolie, vorzugsweise glasklare Acetatfolie, dient zur Befestigung des Verbundetikettes an einem Nutzträger, während die als Deckblatt verwendete Papierfolie als Hauptinformationsträger dient. Eine solche Konstruktion hat den Vorteil, daß das Aussehen eines besonders hochwertigen Produktes nicht dauerhaft durch ein Etikett gemindert wird, da die glasklare Acetatfolie keine oder nur eine geringfügige optische Beeinträchtigung darstellt, andererseits aber eine für den Verbraucher notwendige Information eventuell gepaart mit einer Werbeaktion, bequem und sicher beigefügt werden kann. Es versteht sich, daß die Acetatfolie jedoch auch bedruckt sein kann und daß weiterhin auch ein Aufbau des Etikettes aus zwei Acetat- bzw. Papierfolien möglich ist.In a particularly preferred embodiment of the invention, the composite label consists of a self-adhesive plastic base sheet and a self-adhesive paper cover sheet. The plastic film, preferably crystal-clear acetate film, is used to attach the composite label to a useful carrier, while the paper film used as the cover sheet serves as the main information carrier. Such a construction has the advantage that the appearance of a particularly high-quality product is not permanently diminished by a label, since the crystal-clear acetate film does not represent any or only a slight optical impairment, but on the other hand it may be conveniently paired with information required for the consumer and can be safely attached. It goes without saying that the acetate film can, however, also be printed and that the label can also be constructed from two acetate or paper films.
Die Erfindung soll im folgenden anhand mehrerer Ausführungsbeispiele in Verbindung mit Zeichnungen näher beschrieben werden.
- Fig. 1
- zeigt eine perspektivische Darstellung eines erfindungsgemäßen zum Teil getrennten Verbundetikettes, bei dem Grund- und Deckblatt mit ihren oberen Flächen miteinander verbunden sind.
- Fig. 2
- zeigt perspektivisch ein bevorzugtes Ausführungsbeispiel des erfindungsgemäßen Etikettes mit fast vollständig getrennten Blättern, von denen das eine einen teilweise herausgeklappt dargestellten, abtrennbaren Etikettabschnitt enthält.
- Fig. 3
- zeigt perspektivisch ein weiteres Ausführungsbeispiel, bei dem die teilweise getrennten Blätter in zwei Randbereichen fest miteinander verbunden sind, und bei dem zur Trennung der Folien zwei gegenüberliegende Perforationslinien vorgesehen sind.
- Fig. 1
- shows a perspective view of a partially separated composite label according to the invention, in which the base and cover sheet are connected with their upper surfaces.
- Fig. 2
- shows in perspective a preferred embodiment of the label according to the invention with almost completely separated sheets, one of which contains a detachable label section shown partially folded out.
- Fig. 3
- shows in perspective another embodiment, in which the partially separated sheets are firmly connected to each other in two edge areas, and in which two opposite perforation lines are provided for separating the foils.
In den Figuren sind der Deutlichkeit halber die Bestandteile des Verbundetiketts mit übertriebener Dicke dargestellt.For the sake of clarity, the figures show the components of the composite label with an exaggerated thickness.
Das in Fig. 1 gezeigte Verbundetikett besteht aus zwei identischen Etikettfolien 11 und 12, die jeweils mit einer Haftkleberschicht 13 versehen sind und zum Schutz des Haftklebers 13 mit einer Schutzfolie 14 verklebt sind. In der Darstellung sind die beiden Etikettfolien, die aufgrund ihrer identischen Ausbildung jeweils gleichermaßen als Deck- oder Grundblatt verwendet werden können, teilweise voneinander getrennt dargestellt. Der Schutzfilm 14 besteht in der dargestellten Ausführungsform aus glattem Material, zum Beispiel Siliconpapier, das ein Ablösen der Etikettfolien 11 und 12 zusammen mit der Haftkleberschicht 13 erlaubt, ohne daß die Klebereigenschaften beeinträchtigt werden. Die beiden Etikettfolien 11 und 12 sind in einem Bereich 15, in dem ihre oberen Flächen aneinandergrenzen, miteinander lösbar verklebt. Im dargestellten Ausführungsbeispiel sind Grund- und Deckblatt einschließlich ihrer Haftfilme 13 und der sie bedeckenden Schutzfolien 14 konturen- und deckungsgleich und weisen gleiche Materialbeschaffenheit auf. Die als Grund- und als Deckblatt verwendeten Etikettfolien können jedoch auch unterschiedliche Größen und Formen aufweisen und müssen selbst, wenn sie die gleiche Kontur aufweisen, nicht deckungsgleich miteinander verklebt sein. Weiterhin kann die Verklebung auch nur in einem Teil des Bereiches 15 ausgebildet sein, der entsprechende nicht verklebte Teil kann zum Beispiel als Greif-Randbereich ausgebildet sein, der ein Trennen der Etikettfolien 11 und 12 erleichtert.The composite label shown in FIG. 1 consists of two
Das in Fig. 2 gezeigte Ausführungsbeispiel entspricht in seinem Aufbau prinzipiell dem aus Fig. 1. Zusätzlich ist jedoch in diesem Ausführungsbeispiel eine der beiden Etikettfolien 11 und 12, die das Deck- bzw. Grundblatt bilden, mit einer in die Haftklebeschicht 13 hineinreichenden Schwächungslinie 16 versehen, entlang der ein selbstklebender Etikettabschnitt 12a abgetrennt werden kann. Dieser Etikettabschnitt 12a kann dann auf einen anderen Träger, zum Beispiel eine Postkarte, aufgeklebt werden. Die Strichelung auf den oberen Flächen der nahezu vollständig voneinander getrennt dargestellten Etikettfolien 11 und 12 soll in diesem Ausführungsbeispiel den Bereich des Verbundetikettes zeigen, der als Informationsträger dienen kann. Unabhängig davon kann jedoch auch auf der einem Betrachter zugewandten Seite des Schutzfilmes 14 ein Aufdruck vorgenommen werden. Es versteht sich, daß auch die in diesem Ausführungsbeispiel dargestellten Etikettfolien 11 und 12 gleichermaßen als Deck- und als Grundblatt verwendet werden können. Darüber hinaus können selbstverständlich auch beide selbstklebenden Etikettfolien 11 und 12 abtrennbare Teile enthalten, deren Anzahl beliebig sein kann und nicht, wie in dem Beispiel gezeigt, auf einen Etikettabschnitt beschränkt sein muß.The embodiment shown in Fig. 2 corresponds to in In principle, however, in this exemplary embodiment, one of the two
Fig. 3 zeigt ein Ausführungsbeispiel, bei dem die das Grund- und das Deckblatt darstellenden Etikettfolien 11 und 12 in zwei gegenüberliegenden Randbereichen a₁, a₂ fest miteinander verklebt sind. Eine der beiden Folien, in diesem Fall die oben liegende, ist mit zwei durch den Schutzfilm 14 hindurchreichenden Schwächungsbereichen 17 versehen, die ein Abtrennen der oberen Folie 12, d.h. des Deckblattes, einschließlich des Schutzfilmes 14 von den Randbereichen a₁, a₂ und damit aus dem Verbundetikett erlauben. Abgesehen von den Schwächungsbereichen 17 entspricht der Aufbau des Etikettes dem in Fig. 1 dargestellten. Selbstverständlich können auch bei dem in Fig. 3 gezeigten Beispiel die Folien 11 und 12 mit weiteren nicht durch den Schutzfilm 13 hindurchreichenden Schwächungslinien versehen sein, die, wie in Fig. 2 gezeigt, ein Abtrennen von selbstklebenden Etikettabschnitten erlauben.FIG. 3 shows an exemplary embodiment in which the
Abschließend sei bemerkt, daß bei der Verwendung des Begriffes Haftkleber ein Mittel gemeint ist, das zumindest auf bestimmten glatten Unterlagen, zum Beispiel Siliconpapier ein Ablösen bequem ermöglicht, zum Beispiel durch Abschälen, ohne daß durch das Ablösen die Haftfähigkeit verloren geht. Geeignete Haftklebermaterialien sind im Handel erhältlich.Finally, it should be noted that when the term pressure-sensitive adhesive is used, it is meant an agent which, at least on certain smooth substrates, for example silicone paper, makes it easy to remove, for example by peeling, without detachment losing its adhesiveness. Suitable pressure sensitive adhesive materials are commercially available.
Claims (18)
- A compound comprising a base sheet (11) basing on a self-adhesive foil having an upper surface intended to be used as an information carrier as well as a bottom surface which is coated with a pressure-sensitive adhesive (13) and allows said base sheet (11) to be separated from the reserve carrier and to be reaffixed to a useful carrier, and a cover sheet (12) connected to said base sheet (11), the one surface of which cover sheet serves as information carrier, at least part of said cover sheet (12) being a self-adhesive label (12, 12a) which can be separated from the rest of said compound label, characterized in that said cover sheet (12) is a self-adhesive foil, the pressure-sensitive adhesive layer (13) of which is covered with a protective film (14) for protecting said pressure-sensitive adhesive, said base sheet (11) and said cover sheet (12) with their upper faces being completely or partly so connected to each other that they can be completely or partly separated from each other.
- The compound label according to claim 1, characterized in that said cover sheet (12) is connected to said base sheet (11) by at least one lateral face only.
- The compound label according to claim 1 or 2, characterized in that in at least one of the two sheets (11, 12) at least one self-adhesive label (12a to 12e) is provided which can be separated along a tear-off line (16).
- The compound label according to claim 5, characterized in that in said cover sheet (12) a plurality of separable labels are provided.
- The compound label according to claims 1 to 4, characzerized in that said cover sheet (12) is separably connected to said base sheet (11).
- The compound label according to any of the claims 1 to 5, characterized in that said cover sheet (12) is connected to said base sheet (11) by means of a separable glueing.
- The compound label according to any of the claims 1 to 6, characterized in that said cover sheet (12) and said base sheet (11) are tightly connected to each other along at least one lateral face (a₁, a₂).
- The compound label according to claim 7, characterized in that at least the lateral face (a₁, a₂) of said cover sheet (12) including said protective film (14) resp. said base sheet comprises a tear-off line for removing said lateral portion.
- The compound label according to any of the claims 1 to 8, characterized in that said cover sheet (12) is connected to the upper edge of said base sheet (11).
- The compound label according to any of the claims 1 to 8, characterized in that said cover sheet (12) is connected to the left and/or right edge of said base sheet (11).
- The compound label according to any of the claims 1 to 10, characterized in that said base sheet (11) and said cover sheet (12) are congruously defined and connected to each other.
- The compound label according to any of the claims 1 to 10, characterized in that said cover sheet (12) has a smaller surface and/or another contour than said base sheet (11).
- The compound label according to any of the claims 1 to 12, characterized in that said base sheet (11) and said cover sheet (12) are made of the same material.
- The compound label according to any of the claims 1 to 12, characterized in that said base sheet (11) and said cover sheet (12) are made of different materials.
- The compound label according to claim 13 or 14, characterized in that the material used for said base and cover sheet is paper.
- The compound label according to claim 13 or 14, characterized in that the material used for said base and cover sheet is plastic, preferably clear acetate foil.
- The compound label according to any of the claims 13 or 14, characterized in that the material used for said sheets is metal.
- The compound label according to any of the claims 1 to 17, characterized in that also said cover sheet (12) is affixed to a reserve carrier by means of a pressure-sensitive adhesive and that said cover sheet (12) is connected to said base sheet (11) via said reserve carrier.
Applications Claiming Priority (4)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
DE8800071U | 1988-01-07 | ||
DE8800071U DE8800071U1 (en) | 1988-01-07 | 1988-01-07 | |
DE8806727U | 1988-05-24 | ||
DE8806727U DE8806727U1 (en) | 1988-05-24 | 1988-05-24 |
Publications (2)
Publication Number | Publication Date |
---|---|
EP0326798A1 EP0326798A1 (en) | 1989-08-09 |
EP0326798B1 true EP0326798B1 (en) | 1994-07-20 |
Family
ID=25952569
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
EP89100073A Expired - Lifetime EP0326798B1 (en) | 1988-01-07 | 1989-01-04 | Compound label |
Country Status (3)
Country | Link |
---|---|
EP (1) | EP0326798B1 (en) |
AT (1) | ATE108928T1 (en) |
DE (1) | DE58908052D1 (en) |
Cited By (1)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US7172073B2 (en) | 2003-12-05 | 2007-02-06 | Kimberly-Clark Worldwide, Inc. | System and method to communicate absorbent product features to consumers |
Families Citing this family (5)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
DE9002741U1 (en) * | 1990-03-08 | 1990-07-05 | Leopold Pharma Ges.M.B.H., Graz, At | |
FR2703156B1 (en) * | 1993-03-25 | 1995-06-02 | Beghin Daire Serero Labo Ana B | Method of identifying test tubes containing fractions of a sample and identification medium for implementing this method. |
DE29515639U1 (en) * | 1995-09-30 | 1995-12-07 | Chalcographie Druck & Papier | Label construction |
GB2352707B (en) * | 1999-08-03 | 2003-04-16 | Jonathan Mark Dyson | A label |
DE20202052U1 (en) * | 2001-03-13 | 2002-07-25 | Herma Gmbh | label web |
Family Cites Families (7)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
DE2000064C3 (en) * | 1970-01-02 | 1975-07-24 | Joseph Leonhard Erich 8500 Nuernberg Schmidt | Self-adhesive metal sign |
DE2827838A1 (en) * | 1978-06-24 | 1980-01-17 | Hermann Gmbh Co Heinrich | Self-adhesive label with optically readable characters - has information and supporting sheets and glue repellent separating sheet between them |
FR2469766A1 (en) * | 1979-11-15 | 1981-05-22 | Adhipress | Multi-layer self adhesive labels - has backing sheet, intermediate sheet and cover sheet with inscription on middle sheet readable when top layer is removed |
US4544590A (en) * | 1982-03-17 | 1985-10-01 | Miller Products, Inc. | Laminated member and method of making same |
DE8317830U1 (en) * | 1983-06-20 | 1987-11-05 | Kaiser, Geb.Neukirchen, Barbara L. | |
DE8620557U1 (en) * | 1986-07-31 | 1986-11-20 | Schreiner Etiketten Und Selbstklebetechnik Gmbh & Co, 8000 Muenchen, De | |
DE8629843U1 (en) * | 1986-11-07 | 1987-01-08 | Chalcographie Druck Und Papierverarbeitung Reingold + Wilck Kg (Gmbh & Co), 2000 Hamburg, De |
-
1989
- 1989-01-04 DE DE58908052T patent/DE58908052D1/en not_active Expired - Lifetime
- 1989-01-04 AT AT89100073T patent/ATE108928T1/en not_active IP Right Cessation
- 1989-01-04 EP EP89100073A patent/EP0326798B1/en not_active Expired - Lifetime
Cited By (1)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US7172073B2 (en) | 2003-12-05 | 2007-02-06 | Kimberly-Clark Worldwide, Inc. | System and method to communicate absorbent product features to consumers |
Also Published As
Publication number | Publication date |
---|---|
ATE108928T1 (en) | 1994-08-15 |
DE58908052D1 (en) | 1994-08-25 |
EP0326798A1 (en) | 1989-08-09 |
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