CN112308610A - Market advertisement push system based on human body scanning - Google Patents
Market advertisement push system based on human body scanning Download PDFInfo
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- CN112308610A CN112308610A CN202011199057.0A CN202011199057A CN112308610A CN 112308610 A CN112308610 A CN 112308610A CN 202011199057 A CN202011199057 A CN 202011199057A CN 112308610 A CN112308610 A CN 112308610A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0257—User requested
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0259—Targeted advertisements based on store location
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0631—Item recommendations
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0639—Item locations
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Abstract
The invention discloses a shopping mall advertisement pushing system based on human body scanning, which comprises a shopping mall server, and a human body scanning module, a feature extraction module, a feature matching module, a merchant input module, an information database and an advertisement indicating module which are connected with the shopping mall server. According to the invention, through scanning personnel at the door of the mall, the advertisement can be accurately released, the advertisement release efficiency is improved, the advertisement release cost is reduced, the user experience is enriched, the advertisement promotion information is more in line with the actual requirements of the user, the accuracy degree is higher, and the method has good practical and promotion values.
Description
Technical Field
The invention belongs to the field of advertisement pushing, and particularly relates to a shopping mall advertisement pushing system based on human body scanning.
Background
Stores often issue promotional advertisements to attract customers. However, the traditional advertisement publishing mode is single and backward, and basically adopts a paper leaflet mode, so that the publishing efficiency of the paper leaflet is low, and the cost is high. In addition, for the existing loyal customers in the market, the market has more attractive promotion preferential information, and the promotion preferential information is also printed on the paper leaflet, so that the customers need to spend a large amount of time to search the preferential information corresponding to the customers from the paper leaflet.
Disclosure of Invention
The invention aims to overcome the problems in the prior art and provides a shopping mall advertisement pushing system based on human body scanning.
In order to achieve the technical purpose and achieve the technical effect, the invention is realized by the following technical scheme:
a shopping mall advertisement pushing system based on human body scanning comprises a shopping mall server, and a human body scanning module, a feature extraction module, a feature matching module, a merchant input module, an information database and an advertisement indicating module which are connected with the shopping mall server;
the market server is used for receiving and processing data information of each module in the system;
the human body scanning module is arranged at a large door of a shopping mall and used for scanning human bodies of people coming in and going out, scanning wearing information of the people and forming personnel wearing scanning data to be sent to the shopping mall server in real time;
the characteristic extraction module is used for receiving personnel wearing scanning data from the market server, extracting characteristics and feeding back an extraction result to the market server;
the characteristic matching module is used for matching the corresponding market advertisement information according to the extraction result of the characteristic extraction module and sending the corresponding market advertisement information to the advertisement indication module;
the merchant input module is used for merchants to input own product promotion information and position information and send the product promotion information and the position information to the market server;
the information database is used for storing the input information of all the merchant input modules and calling the input information by the merchant server in real time;
the advertisement indicating module is used for receiving the product promotion information and the position information from the merchant server and providing a position navigation route corresponding to the merchant.
Furthermore, the advertisement indicating module is arranged near the human body scanning module, and corresponding product promotion information and position information are displayed in real time after the human body scanning module scans the personnel.
Furthermore, the market server is connected with each module in the system through a local area network.
The invention has the beneficial effects that:
according to the invention, through scanning personnel at the door of the mall, the advertisement can be accurately released, the advertisement release efficiency is improved, the advertisement release cost is reduced, the user experience is enriched, the advertisement promotion information is more in line with the actual requirements of the user, the accuracy degree is higher, and the method has good practical and promotion values.
Drawings
The accompanying drawings, which are included to provide a further understanding of the invention and are incorporated in and constitute a part of this application, illustrate embodiment(s) of the invention and together with the description serve to explain the invention without limiting the invention. In the drawings:
FIG. 1 is a block diagram of the system architecture of the present invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
As shown in fig. 1, a shopping mall advertisement push system based on human body scanning includes a shopping mall server, and a human body scanning module, a feature extraction module, a feature matching module, a merchant input module, an information database, and an advertisement indication module connected to the shopping mall server;
the market server is used for receiving and processing data information of each module in the system;
the human body scanning module is arranged at a large door of a shopping mall and used for scanning human bodies of people coming in and going out, scanning wearing information of the people and forming personnel wearing scanning data to be sent to the shopping mall server in real time;
the characteristic extraction module is used for receiving the personnel wearing scanning data from the market server, extracting the characteristics and feeding back the extraction result to the market server;
the characteristic matching module is used for matching the corresponding market advertisement information according to the extraction result of the characteristic extraction module and sending the corresponding market advertisement information to the advertisement indication module;
the merchant input module is used for merchants to input own product promotion information and position information and send the product promotion information and the position information to the market server;
the information database is used for storing the input information of all the merchant input modules and calling the input information by the merchant server in real time;
the advertisement indicating module is used for receiving the product promotion information and the position information from the merchant server and providing a position navigation route corresponding to the merchant.
The advertisement indicating module is arranged near the human body scanning module, corresponding product promotion information and position information are displayed in real time after the human body scanning module scans personnel, and the market server is connected with the modules in the system through a local area network.
According to the invention, through scanning personnel at the door of the mall, the advertisement can be accurately released, the advertisement release efficiency is improved, the advertisement release cost is reduced, the user experience is enriched, the advertisement promotion information is more in line with the actual requirements of the user, the accuracy degree is higher, and the method has good practical and promotion values.
In the description herein, references to the description of "one embodiment," "an example," "a specific example" or the like are intended to mean that a particular feature, structure, material, or characteristic described in connection with the embodiment or example is included in at least one embodiment or example of the invention. In this specification, the schematic representations of the terms used above do not necessarily refer to the same embodiment or example. Furthermore, the particular features, structures, materials, or characteristics described may be combined in any suitable manner in any one or more embodiments or examples.
The foregoing shows and describes the general principles, essential features, and advantages of the invention. It will be understood by those skilled in the art that the present invention is not limited to the embodiments described above, which are described in the specification and illustrated only to illustrate the principle of the present invention, but that various changes and modifications may be made therein without departing from the spirit and scope of the present invention, which fall within the scope of the invention as claimed.
Claims (3)
1. The utility model provides a market advertisement push system based on human scanning which characterized in that: the system comprises a shopping mall server, and a human body scanning module, a feature extraction module, a feature matching module, a merchant input module, an information database and an advertisement indication module which are connected with the shopping mall server;
the market server is used for receiving and processing data information of each module in the system;
the human body scanning module is arranged at a large door of a shopping mall and used for scanning human bodies of people coming in and going out, scanning wearing information of the people and forming personnel wearing scanning data to be sent to the shopping mall server in real time;
the characteristic extraction module is used for receiving personnel wearing scanning data from the market server, extracting characteristics and feeding back an extraction result to the market server;
the characteristic matching module is used for matching the corresponding market advertisement information according to the extraction result of the characteristic extraction module and sending the corresponding market advertisement information to the advertisement indication module;
the merchant input module is used for merchants to input own product promotion information and position information and send the product promotion information and the position information to the market server;
the information database is used for storing the input information of all the merchant input modules and calling the input information by the merchant server in real time;
the advertisement indicating module is used for receiving the product promotion information and the position information from the merchant server and providing a position navigation route corresponding to the merchant.
2. A mall advertisement push system according to claim 1, wherein the mall advertisement push system based on human body scanning is characterized in that: the advertisement indicating module is arranged near the human body scanning module, and corresponding product promotion information and position information are displayed in real time after the human body scanning module scans a person.
3. A mall advertisement push system according to claim 1, wherein the mall advertisement push system based on human body scanning is characterized in that: the market server is connected with each module in the system through a local area network.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202011199057.0A CN112308610A (en) | 2020-11-01 | 2020-11-01 | Market advertisement push system based on human body scanning |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202011199057.0A CN112308610A (en) | 2020-11-01 | 2020-11-01 | Market advertisement push system based on human body scanning |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN112308610A true CN112308610A (en) | 2021-02-02 |
Family
ID=74333250
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN202011199057.0A Withdrawn CN112308610A (en) | 2020-11-01 | 2020-11-01 | Market advertisement push system based on human body scanning |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN112308610A (en) |
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2020
- 2020-11-01 CN CN202011199057.0A patent/CN112308610A/en not_active Withdrawn
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Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| WW01 | Invention patent application withdrawn after publication |
Application publication date: 20210202 |
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| WW01 | Invention patent application withdrawn after publication |