CN111967915A - Media file delivery method and device, storage medium and electronic device - Google Patents

Media file delivery method and device, storage medium and electronic device Download PDF

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CN111967915A
CN111967915A CN202010879985.5A CN202010879985A CN111967915A CN 111967915 A CN111967915 A CN 111967915A CN 202010879985 A CN202010879985 A CN 202010879985A CN 111967915 A CN111967915 A CN 111967915A
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time
target user
user equipment
target
dividing
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田丹丹
丁若谷
高雅
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Beijing Minglue Zhaohui Technology Co Ltd
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Beijing Minglue Zhaohui Technology Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0261Targeted advertisements based on user location
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0264Targeted advertisements based upon schedule
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L2101/00Indexing scheme associated with group H04L61/00
    • H04L2101/60Types of network addresses
    • H04L2101/69Types of network addresses using geographic information, e.g. room number

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Abstract

The invention discloses a media file delivery method and device, a storage medium and an electronic device. Wherein, the method comprises the following steps: acquiring first position information of first target user equipment in a first target user equipment set at a first moment, wherein the target user equipment set represents a set of user equipment using a target network protocol (IP) in a first target time period; acquiring second position information of the first target user equipment at a second moment; under the condition that the time interval between the second moment and the first time is greater than or equal to a first preset time threshold, dividing the first target user equipment into a second target user equipment set; target media files are released to user equipment in second target user equipment through a display terminal corresponding to second position information, and therefore the technical problem that in the prior art, the accuracy of releasing the media files is low due to the fact that accurate division of crowds in a target area cannot be obtained is solved.

Description

Media file delivery method and device, storage medium and electronic device
Technical Field
The invention relates to the field of media file delivery, in particular to a media file delivery method and device, a storage medium and an electronic device.
Background
At present, advertisement technologies such as elevator advertisements and outdoor advertisements play a crucial role in the field of accurate marketing for business circles, but the defects of the advertisements are obvious, such as difficult measurement, direct conversion effect and poor measurement.
Since the IPV4 address is not sufficient, resulting in many residential IPs being dynamic in nature, the location of the same IP at different time periods may change over time. Therefore, when the media files are delivered to the user through the display terminal, the user cannot be accurately delivered with the highly targeted media files due to the fact that the crowd in the target area cannot be effectively divided.
In view of the above problems, no effective solution has been proposed.
Disclosure of Invention
The embodiment of the invention provides a media file delivery method and device, a storage medium and an electronic device, and at least solves the technical problem that in the prior art, the accuracy of media file delivery is low because accurate division of people in a target area cannot be obtained.
According to an aspect of an embodiment of the present invention, a media file delivery method is provided, including: acquiring first position information of first target user equipment in a first target user equipment set at a first moment, wherein the target user equipment set represents a set of user equipment using a target network protocol (IP) in a first target time period; acquiring second position information of the first target user equipment at a second moment, wherein the second moment is later than the first moment in a time sequence; under the condition that the time interval between the second time and the first time is greater than or equal to a first preset time threshold, dividing the first target user equipment into a second target user equipment set; and delivering the target media file to the user equipment in the second target user equipment through the display terminal corresponding to the second position information.
According to another aspect of the embodiments of the present invention, there is also provided a media file delivering apparatus, including: a first obtaining unit, configured to obtain first location information of a first target user equipment in a first target user equipment set at a first time, where the target user equipment set represents a set of user equipments using a target network protocol IP within a first target time period; a second obtaining unit, configured to obtain second location information of the first target user equipment at a second time, where the second time is later in a time sequence than the first time; a first dividing unit, configured to divide the first target user equipment into a second set of target user equipment when a time interval between the second time and the first time is greater than or equal to a first preset time threshold; and the first delivery unit is used for delivering the target media file to the user equipment in the second target user equipment through the display terminal corresponding to the second position information.
According to another aspect of the embodiments of the present invention, there is also provided a computer-readable storage medium, in which a computer program is stored, where the computer program is configured to execute the above media file delivery method when running.
According to another aspect of the embodiments of the present invention, there is also provided an electronic apparatus, including a memory, a processor, and a computer program stored on the memory and executable on the processor, wherein the processor executes the media file delivery method through the computer program.
In the embodiment of the invention, the target user equipment set represents a set of user equipment using a target network protocol IP in a first target time period by acquiring first position information of first target user equipment in a first target user equipment set at a first moment; acquiring second position information of the first target user equipment at a second moment, wherein the second moment is later than the first moment in the time sequence; under the condition that the time interval between the second moment and the first time is greater than or equal to a first preset time threshold, dividing the first target user equipment into a second target user equipment set; the target media file is released to the user equipment in the second target user equipment through the display terminal corresponding to the second position information, the purpose that users in a target area are divided into different sets based on the IP, the user equipment and the timestamp used by the user equipment is achieved, and then the target media file is released to the users in the different sets through the display terminal is achieved, and the technical problem that in the prior art, due to the fact that accurate division of people in the target area cannot be obtained, the accuracy of media file release is low is solved.
Drawings
The accompanying drawings, which are included to provide a further understanding of the invention and are incorporated in and constitute a part of this application, illustrate embodiment(s) of the invention and together with the description serve to explain the invention without limiting the invention. In the drawings:
fig. 1 is a schematic diagram of an application environment of an alternative media file delivery method according to an embodiment of the present invention;
FIG. 2 is a flow chart of an alternative media file delivery method according to an embodiment of the present invention;
fig. 3 is a schematic structural diagram of an alternative media file delivery apparatus according to an embodiment of the present invention;
fig. 4 is a schematic structural diagram of an alternative electronic device according to an embodiment of the invention.
Detailed Description
In order to make the technical solutions of the present invention better understood, the technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
It should be noted that the terms "first," "second," and the like in the description and claims of the present invention and in the drawings described above are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used is interchangeable under appropriate circumstances such that the embodiments of the invention described herein are capable of operation in sequences other than those illustrated or described herein. Furthermore, the terms "comprises," "comprising," and "having," and any variations thereof, are intended to cover a non-exclusive inclusion, such that a process, method, system, article, or apparatus that comprises a list of steps or elements is not necessarily limited to those steps or elements expressly listed, but may include other steps or elements not expressly listed or inherent to such process, method, article, or apparatus.
According to an aspect of the embodiments of the present invention, a media file delivery method is provided, and optionally, as an optional implementation manner, the media file delivery method may be applied to, but is not limited to, a hardware environment as shown in fig. 1, where the media file delivery method may include, but is not limited to, a terminal device 102, a network 110, and a server 112. The terminal device 102 runs a client for delivering a target media file.
The terminal device 102 may include, but is not limited to: a human-computer interaction screen 104, a processor 106 and a memory 108. The man-machine interaction screen 104 is used for acquiring a man-machine interaction instruction through a man-machine interaction interface and presenting a target media file; the processor 106 is configured to launch the target media file through the display terminal in response to the human-computer interaction instruction. The memory 108 is used for storing the target media file, the first user equipment identification information and the user equipment set information. Here, the server may include but is not limited to: the system comprises a database 114 and a processing engine 116, wherein the processing engine 116 is configured to invoke a first target user equipment set stored in the database 114, and acquire first location information of first target user equipment in the first target user equipment set at a first time, and the target user equipment set represents a set of user equipment using a target network protocol IP within a first target time period; acquiring second position information of the first target user equipment at a second moment, wherein the second moment is later than the first moment in the time sequence; under the condition that the time interval between the second moment and the first time is greater than or equal to a first preset time threshold, dividing the first target user equipment into a second target user equipment set; the target media file is released to the user equipment in the second target user equipment through the display terminal corresponding to the second position information, the purpose that users in a target area are divided into different sets based on the IP, the user equipment and the timestamp used by the user equipment is achieved, and then the target media file is released to the users in the different sets through the display terminal is achieved, and the technical problem that in the prior art, due to the fact that accurate division of people in the target area cannot be obtained, the accuracy of media file release is low is solved.
The specific process comprises the following steps: a game client (shown in fig. 1 as a shooting game, and a target virtual character sniping a target object at a far distance) is displayed on a human-computer interaction screen 104 in the terminal device 102. In steps S102-S108, first location information of a first target user equipment in the first set of target user equipments is obtained, and the first location information is sent to the server 112 through the network 110. Obtaining second location information of the first target user equipment at a second time at the server 112, wherein the second time is later in the time sequence than the first time; under the condition that the time interval between the second moment and the first time is greater than or equal to a first preset time threshold, dividing the first target user equipment into a second target user equipment set; and delivering the target media file to the user equipment in the second target user equipment through the display terminal corresponding to the second position information. And then returns the determined result to the terminal device 102.
Then, as step S102-S108, the terminal device 102 obtains first location information of a first target user device in a first target user device set at a first time, where the target user device set represents a set of user devices using a target network protocol IP within a first target time period; acquiring second position information of the first target user equipment at a second moment, wherein the second moment is later than the first moment in the time sequence; under the condition that the time interval between the second moment and the first time is greater than or equal to a first preset time threshold, dividing the first target user equipment into a second target user equipment set; the target media file is released to the user equipment in the second target user equipment through the display terminal corresponding to the second position information, the purpose that users in a target area are divided into different sets based on the IP, the user equipment and the timestamp used by the user equipment is achieved, and then the target media file is released to the users in the different sets through the display terminal is achieved, and the technical problem that in the prior art, due to the fact that accurate division of people in the target area cannot be obtained, the accuracy of media file release is low is solved.
Optionally, in this embodiment, the media file delivery method may be, but is not limited to, applied in the server 112 for delivering the target media file. The terminal device 102 may be, but not limited to, a mobile phone, a tablet computer, a notebook computer, a PC, and other terminal devices that support running an application client. The server 112 and the user device 102 may implement data interaction through a network, which may include but is not limited to a wireless network or a wired network. Wherein, this wireless network includes: bluetooth, WIFI, and other networks that enable wireless communication. Such wired networks may include, but are not limited to: wide area networks, metropolitan area networks, and local area networks. The above is merely an example, and this is not limited in this embodiment.
Optionally, as an optional implementation manner, as shown in fig. 2, the media file delivery method includes:
step S202, first position information of first target user equipment in a first target user equipment set at a first moment is obtained, and the target user equipment set represents a set of user equipment using a target network protocol IP in a first target time period.
Step S204, second position information of the first target user equipment at a second time is obtained, wherein the second time is later than the first time in the time sequence.
Step S206, when the time interval between the second time and the first time is greater than or equal to the first preset time threshold, the first target user equipment is divided into a second set of target user equipment.
And step S208, delivering the target media file to the user equipment in the second target user equipment through the display terminal corresponding to the second position information.
Optionally, in this embodiment, the target media file delivery scheme may include, but is not limited to, application scenarios including: the user uses IP to conduct network behavior in the target area, therefore, the user in the target area is divided into different sets based on the IP, and the target media file is delivered to the user set according to the network data in the user set. Because the user group is divided based on IP and time, accurate target media files can be released to the user set.
It should be noted that the target media file may include, but is not limited to, an advertisement file, a web page file, and the like.
Optionally, in this embodiment, after obtaining the second location information of the target user equipment at the second time, the method may further include:
under the condition that the time interval between the second moment and the first time is smaller than a first preset time threshold, dividing the first target user equipment into equipment in a first target user equipment set;
and delivering the target media file to the first target user equipment through the display terminal corresponding to the first position information.
Optionally, in this embodiment, delivering the target media file to the user equipment in the second target user equipment through the display terminal corresponding to the second location information may include:
acquiring user information of each user device in a second target user set;
determining label information of a second target user set according to the user information;
and the display terminal puts the media files to the user equipment in the second target user set according to the label information.
In this embodiment, after dividing users in the target area into different user sets, labels may be labeled for the user sets according to user information of each user in the user sets, so that matched target media files may be delivered to the user sets according to the labels. The user information may include, but is not limited to, gender information, age information, network behavior data of the user, and the like. For example, 100 users in the user set, male 30 and female 70, the user set may mark female marks for placing favorite media files for female, such as discount advertisements for a restaurant, into the user set at the target time.
Optionally, in this embodiment, the method may further include:
acquiring third position information of second target user equipment in the first target user equipment set at a third moment, wherein the third moment is earlier than the first moment in the time sequence;
when the third time is earlier than the first time in the time sequence, and the time interval between the third time and the first time is greater than or equal to a second preset time threshold, dividing the second target user into a third target user equipment set; or the like, or, alternatively,
and when the third time is later than the second time in the time sequence, and the time interval between the third time and the second time is greater than or equal to a third preset time threshold, dividing the second target user into a third target user equipment set.
Optionally, in this embodiment, after obtaining the third location information of the second target user equipment in the first target user equipment set at the third time, the method may further include:
and under the condition that the time interval between the third moment and the first moment is less than a second preset time threshold, dividing the second target user into the first target user equipment set.
Optionally, in this embodiment, after obtaining the third location information of the second target user equipment in the first target user equipment set at the third time, the method may further include:
and under the condition that the third time is earlier than the first time in the time sequence and the time interval between the third time and the second time is less than a third preset time threshold, dividing the second target user into a second target user equipment set.
Optionally, in this embodiment, after obtaining the third location information of the second target user equipment in the first target user equipment set at the third time, the method may further include:
and under the condition that the third time is later than the second time in the time sequence and the time interval between the third time and the second time is less than a third preset time threshold, dividing the second target user into a second target user equipment set.
Optionally, in this embodiment, after obtaining the third location information of the second target user equipment in the first target user equipment set at the third time, the method may further include:
and dividing the second target user into a second target user equipment set when the third time is later than the first time in the time sequence and the third time is earlier than the second time in the time sequence.
As an optional embodiment, the present application further provides a crowd packet segmentation method based on IP. The specific method comprises the following steps:
data assumptions. It is assumed that the device identification information ID, and the network behavior information such as the IP and the time stamp that occur therein can be acquired, and the GPS information of a part of the device ID can be acquired.
Ordering based on IP, ID, and timestamp is implemented. Since the IPV4 address is not sufficient, resulting in many residential IPs being dynamic in nature, the location of the same IP at different time periods may change over time. The goal of implementing the ordering is to slice the ID packets by IP and timestamp.
The ID packet is fragmented based on IP, ID, and timestamp. The specific execution mode is as follows:
1. assume that the network behavior data of IP1 obtained over a period of time is shown in table 1.
TABLE 1
IP information Device ID information Time stamp information Location information
IP1 ID1 Time1 LBS1
IP1 ID1 Time2 LBS2
IP1 ID1 Time3
IP1 ID2 Time4 LBS4
IP1 ID2 Time5
IP1 ID2 Time6
IP1 ID3 Time7
IP1 ID4 Time8 LBS5
IP1 ID4 Time9
IP1 ID5 Time10
…… …… ……
2. Under IP1, the initial ID packet information is shown in table 2.
TABLE 2
ID package ID list Time period information Location information list
Package1 ID1 Time1~Time1 LBS1
3. If Time2> Time1 and Time2-Time1> the preset Time threshold T, the ID packet information table 3 is updated.
TABLE 3
ID package ID list Time period information Location information list
Package1 ID1 Time1~Time1 LBS1
Package2 ID1 Time2~Time2 LBS2
4. If Time2> Time1 and Time2-Time1< ═ the preset Time threshold T, the ID packet information table 4 is updated as shown.
TABLE 4
ID package ID list Time period information Location information list
Package1 ID1 Time1~Time2 LBS1、LBS2
5. Assume that ID packet information table 5 updated based on the network behavior information of ID1 is shown.
TABLE 5
Figure BDA0002653829280000101
6. Then for ID2, go through Package1 and Package2, the calculation for example Package1 is: if Time4< Time1 and Time1-Time4> the preset Time threshold T, or Time4> Time2 and Time4-Time2> the preset Time threshold T, the ID packet information is updated as shown in table 6.
TABLE 6
Figure BDA0002653829280000102
Figure BDA0002653829280000111
7. If Time4< Time1 and Time4-Time1< ═ the preset Time threshold T, the ID packet information is updated as shown in table 7.
TABLE 7
ID package ID list Time period information Location information list
Package1 ID1、ID2 Time4~Time2 LBS1、LBS2、LBS4
Package2 ID1 Time3~Time3
8. If Time4> is Time1 and Time4< ═ Time2, the ID packet information is updated as shown in table 8.
TABLE 8
Figure BDA0002653829280000112
9. If Time4> Time2 and Time4-Time2< ═ the preset Time threshold T, the ID packet information is updated as shown in table 9.
TABLE 9
Figure BDA0002653829280000113
10. And calculating in sequence according to the rules, combining the ID packets with the ID coincidence degree larger than the preset proportion after generating the initial ID packet, and forming the final ID packet.
It can be seen that the ID package activity region range is determined according to LBS information corresponding to the ID package, a plurality of crowd packages within a certain region range are cut according to ID tags such as gender tags, age tags, interest tags and the like, accurate delivery can be carried out according to the advertisement target audience demand within a business circle range, and the advertisement conversion effect can be dynamically tracked.
It should be noted that, for simplicity of description, the above-mentioned method embodiments are described as a series of acts or combination of acts, but those skilled in the art will recognize that the present invention is not limited by the order of acts, as some steps may occur in other orders or concurrently in accordance with the invention. Further, those skilled in the art should also appreciate that the embodiments described in the specification are preferred embodiments and that the acts and modules referred to are not necessarily required by the invention.
According to another aspect of the embodiment of the invention, a media file delivery device for implementing the media file delivery method is also provided. As shown in fig. 3, the media file delivering apparatus includes: a first obtaining unit 31, a second obtaining unit 33, a first dividing unit 35 and a first delivering unit 37.
A first obtaining unit 31, configured to obtain first location information of a first target user equipment in a first target user equipment set at a first time, where the target user equipment set represents a set of user equipments using a target network protocol IP in a first target time period.
A second obtaining unit 33, configured to obtain second location information of the first target user equipment at a second time, where the second time is later than the first time in the time sequence.
A first dividing unit 35, configured to divide the first target user equipment into a second set of target user equipment when a time interval between the second time and the first time is greater than or equal to a first preset time threshold.
And a first delivering unit 37, configured to deliver the target media file to a user equipment in the second target user equipment through a display terminal corresponding to the second location information.
By the embodiment provided by the present application, the first obtaining unit 31 obtains first location information of a first target user equipment in a first target user equipment set at a first time, where the target user equipment set represents a set of user equipments using a target network protocol IP in a first target time period; the second obtaining unit 33 obtains second location information of the first target user equipment at a second time, where the second time is later than the first time in the time series; the first dividing unit 35 divides the first target ue into the second set of target ues when the time interval between the second time and the first time is greater than or equal to a first preset time threshold; the first delivering unit 37 delivers the target media file to the user equipment in the second target user equipment through the display terminal corresponding to the second location information. The method and the device achieve the purpose that users in the target area are divided into different sets based on the IP, the user equipment and the timestamp used by the users, and then the target media files are delivered to the users in the different sets through the display terminal, and further solve the technical problem that in the prior art, the accuracy of delivering the media files is low due to the fact that accurate division of crowds in the target area cannot be obtained.
Optionally, in this embodiment, the apparatus may further include:
the second dividing unit is used for dividing the first target user equipment into the equipment in the first target user equipment set under the condition that the time interval between the second moment and the first time is less than a first preset time threshold value after the second position information of the target user equipment at the second moment is acquired;
and the second delivery unit is used for delivering the target media file to the first target user equipment through the display terminal corresponding to the first position information.
Optionally, in this embodiment, the first launching unit 37 may include:
the acquisition module is used for acquiring the user information of each user equipment in the second target user set;
the determining module is used for determining the label information of the second target user set according to the user information;
and the releasing module is used for releasing the media file to the user equipment in the second target user set by the display terminal according to the label information.
Optionally, in this embodiment, the apparatus may further include:
a third obtaining unit, configured to obtain third location information of a second target user equipment in the first target user equipment set at a third time, where the third time is earlier than the first time in the time sequence;
the third dividing unit is used for dividing the second target user into a third target user equipment set when the third time is earlier than the first time in the time sequence and the time interval between the third time and the first time is greater than or equal to a second preset time threshold; or the like, or, alternatively,
and the fourth dividing unit is used for dividing the second target user into a third target user equipment set when the third time is later than the second time in the time sequence and the time interval between the third time and the second time is greater than or equal to a third preset time threshold.
Optionally, in this embodiment, the apparatus may further include:
and the fifth dividing unit is configured to, after acquiring third location information of the second target user equipment in the first target user equipment set at the third time, divide the second target user into the first target user equipment set when a time interval between the third time and the first time is smaller than a second preset time threshold.
Optionally, in this embodiment, the apparatus may further include:
and the sixth dividing unit is configured to, after obtaining third location information of the second target user equipment in the first target user equipment set at the third time, divide the second target user into the second target user equipment set when the third time is earlier than the first time in the time sequence and a time interval between the third time and the second time is smaller than a third preset time threshold.
Optionally, in this embodiment, the apparatus may further include:
and the seventh dividing unit is configured to, after acquiring third location information of the second target user equipment in the first target user equipment set at the third time, divide the second target user into the second target user equipment set when the third time is later than the second time in the time sequence and a time interval between the third time and the second time is smaller than a third preset time threshold.
Optionally, in this embodiment, the apparatus may further include:
and the eighth dividing unit is configured to, after acquiring third location information of the second target user equipment in the first target user equipment set at the third time, divide the second target user into the second target user equipment set when the third time is later than the first time in the time sequence and the third time is earlier than the second time in the time sequence.
According to another aspect of the embodiments of the present invention, there is also provided an electronic device for implementing the method for delivering media files, as shown in fig. 4, the electronic device includes a memory 402 and a processor 404, the memory 402 stores a computer program, and the processor 404 is configured to execute the steps in any one of the method embodiments through the computer program.
Optionally, in this embodiment, the electronic apparatus may be located in at least one network device of a plurality of network devices of a computer network.
Optionally, in this embodiment, the processor may be configured to execute the following steps by a computer program:
s1, acquiring first location information of a first target user device in a first target user device set at a first moment, wherein the target user device set represents a set of user devices using a target network protocol IP in a first target time period;
s2, second position information of the first target user equipment at a second moment is obtained, wherein the second moment is later than the first moment in the time sequence;
s3, when the time interval between the second time and the first time is greater than or equal to a first preset time threshold, dividing the first target ue into a second set of target ues;
and S4, delivering the target media file to the user equipment in the second target user equipment through the display terminal corresponding to the second position information.
Alternatively, it can be understood by those skilled in the art that the structure shown in fig. 4 is only an illustration, and the electronic device may also be a terminal device such as a smart phone (e.g., an Android phone, an iOS phone, etc.), a tablet computer, a palm computer, a Mobile Internet Device (MID), a PAD, and the like. Fig. 4 is a diagram illustrating the structure of the electronic device. For example, the electronic device may also include more or fewer components (e.g., network interfaces, etc.) than shown in FIG. 4, or have a different configuration than shown in FIG. 4.
The memory 402 may be used to store software programs and modules, such as program instructions/modules corresponding to the media file delivery method and apparatus in the embodiments of the present invention, and the processor 404 executes various functional applications and data processing by running the software programs and modules stored in the memory 402, that is, implements the media file delivery method described above. The memory 402 may include high-speed random access memory, and may also include non-volatile memory, such as one or more magnetic storage devices, flash memory, or other non-volatile solid-state memory. In some examples, the memory 402 may further include memory located remotely from the processor 404, which may be connected to the terminal over a network. Examples of such networks include, but are not limited to, the internet, intranets, local area networks, mobile communication networks, and combinations thereof. The memory 402 may be specifically but not limited to be used for the first location information, the first set of target user equipments, the second location information, and the like. As an example, as shown in fig. 4, the memory 402 may include, but is not limited to, the first obtaining unit 31, the second obtaining unit 33, the first dividing unit 35, and the first delivering unit 37 of the media file delivering apparatus. In addition, the media file delivery device may further include, but is not limited to, other module units in the media file delivery device, which are not described in this example again.
Optionally, the transmission device 406 is used for receiving or sending data via a network. Examples of the network may include a wired network and a wireless network. In one example, the transmission device 406 includes a Network adapter (NIC) that can be connected to a router via a Network cable and other Network devices to communicate with the internet or a local area Network. In one example, the transmission device 406 is a Radio Frequency (RF) module, which is used to communicate with the internet in a wireless manner.
In addition, the electronic device further includes: a display 408 for displaying the target media file to be launched; and a connection bus 410 for connecting the respective module parts in the above-described electronic apparatus.
According to a further aspect of an embodiment of the present invention, there is also provided a computer-readable storage medium having a computer program stored thereon, wherein the computer program is arranged to perform the steps of any of the above method embodiments when executed.
Alternatively, in the present embodiment, the above-mentioned computer-readable storage medium may be configured to store a computer program for executing the steps of:
s1, acquiring first location information of a first target user device in a first target user device set at a first moment, wherein the target user device set represents a set of user devices using a target network protocol IP in a first target time period;
s2, second position information of the first target user equipment at a second moment is obtained, wherein the second moment is later than the first moment in the time sequence;
s3, when the time interval between the second time and the first time is greater than or equal to a first preset time threshold, dividing the first target ue into a second set of target ues;
and S4, delivering the target media file to the user equipment in the second target user equipment through the display terminal corresponding to the second position information.
Alternatively, in this embodiment, a person skilled in the art may understand that all or part of the steps in the methods of the foregoing embodiments may be implemented by a program instructing hardware associated with the terminal device, where the program may be stored in a computer-readable storage medium, and the storage medium may include: flash disks, Read-Only memories (ROMs), Random Access Memories (RAMs), magnetic or optical disks, and the like.
The above-mentioned serial numbers of the embodiments of the present invention are merely for description and do not represent the merits of the embodiments.
The integrated unit in the above embodiments, if implemented in the form of a software functional unit and sold or used as a separate product, may be stored in the above computer-readable storage medium. Based on such understanding, the technical solution of the present invention may be embodied in the form of a software product, which is stored in a storage medium and includes several instructions for causing one or more computer devices (which may be personal computers, servers, network devices, etc.) to execute all or part of the steps of the method according to the embodiments of the present invention.
In the above embodiments of the present invention, the descriptions of the respective embodiments have respective emphasis, and for parts that are not described in detail in a certain embodiment, reference may be made to related descriptions of other embodiments.
In the several embodiments provided in the present application, it should be understood that the disclosed client may be implemented in other manners. The above-described embodiments of the apparatus are merely illustrative, and for example, the division of the units is only one type of division of logical functions, and there may be other divisions when actually implemented, for example, a plurality of units or components may be combined or may be integrated into another system, or some features may be omitted, or not executed. In addition, the shown or discussed mutual coupling or direct coupling or communication connection may be an indirect coupling or communication connection through some interfaces, units or modules, and may be in an electrical or other form.
The units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the units can be selected according to actual needs to achieve the purpose of the solution of the embodiment.
In addition, functional units in the embodiments of the present invention may be integrated into one processing unit, or each unit may exist alone physically, or two or more units are integrated into one unit. The integrated unit can be realized in a form of hardware, and can also be realized in a form of a software functional unit.
The foregoing is only a preferred embodiment of the present invention, and it should be noted that, for those skilled in the art, various modifications and decorations can be made without departing from the principle of the present invention, and these modifications and decorations should also be regarded as the protection scope of the present invention.

Claims (18)

1. A method for delivering media files, comprising:
acquiring first position information of first target user equipment in a first target user equipment set at a first moment, wherein the target user equipment set represents a set of user equipment using a target network protocol (IP) in a first target time period;
acquiring second position information of the first target user equipment at a second moment, wherein the second moment is later than the first moment in a time sequence;
under the condition that the time interval between the second time and the first time is greater than or equal to a first preset time threshold, dividing the first target user equipment into a second target user equipment set;
and delivering the target media file to the user equipment in the second target user equipment through the display terminal corresponding to the second position information.
2. The method of claim 1, wherein after obtaining the second location information of the target ue at the second time, the method further comprises:
under the condition that the time interval between the second time and the first time is smaller than the first preset time threshold, dividing the first target user equipment into the equipment in the first target user equipment set;
and delivering the target media file to the first target user equipment through a display terminal corresponding to the first position information.
3. The method of claim 1, wherein delivering the target media file to the user equipment in the second target user equipment through the display terminal corresponding to the second location information comprises:
acquiring user information of each user device in the second target user set;
determining label information of the second target user set according to the user information;
and the display terminal puts the media files to the user equipment in the second target user set according to the label information.
4. The method of claim 1, further comprising:
acquiring third position information of second target user equipment in the first target user equipment set at a third moment, wherein the third moment is earlier than the first moment in a time sequence;
when the third time is earlier than the first time in the time sequence, and the time interval between the third time and the first time is greater than or equal to a second preset time threshold, dividing the second target user into a third target user equipment set; or the like, or, alternatively,
and when the third time is later than the second time in the time sequence, and the time interval between the third time and the second time is greater than or equal to a third preset time threshold, dividing the second target user into a third target user equipment set.
5. The method of claim 4, wherein after obtaining third location information of a second target user equipment in the first set of target user equipments at a third time, the method further comprises:
and under the condition that the time interval between the third moment and the first moment is smaller than the second preset time threshold, dividing the second target user into the first target user equipment set.
6. The method of claim 4, wherein after obtaining third location information of a second target user equipment in the first set of target user equipments at a third time, the method further comprises:
and under the condition that the third time is earlier than the first time in the time sequence and the time interval between the third time and the second time is less than the third preset time threshold, dividing the second target user into the second target user equipment set.
7. The method of claim 4, wherein after obtaining third location information of a second target user equipment in the first set of target user equipments at a third time, the method further comprises:
and under the condition that the third time is later than the second time in the time sequence and the time interval between the third time and the second time is less than the third preset time threshold, dividing the second target user into the second target user equipment set.
8. The method of claim 4, wherein after obtaining third location information of a second target user equipment in the first set of target user equipments at a third time, the method further comprises:
and when the third time is later than the first time in the time sequence and the third time is earlier than the second time in the time sequence, dividing the second target user into the second target user equipment set.
9. A media file delivery apparatus, comprising:
a first obtaining unit, configured to obtain first location information of a first target user equipment in a first target user equipment set at a first time, where the target user equipment set represents a set of user equipments using a target network protocol IP within a first target time period;
a second obtaining unit, configured to obtain second location information of the first target user equipment at a second time, where the second time is later in a time sequence than the first time;
a first dividing unit, configured to divide the first target user equipment into a second set of target user equipment when a time interval between the second time and the first time is greater than or equal to a first preset time threshold;
and the first delivery unit is used for delivering the target media file to the user equipment in the second target user equipment through the display terminal corresponding to the second position information.
10. The apparatus of claim 9, further comprising:
a second dividing unit, configured to, after obtaining second location information of the target user equipment at a second time, divide the first target user equipment into devices in the first target user equipment set when a time interval between the second time and the first time is smaller than the first preset time threshold;
and the second delivery unit is used for delivering the target media file to the first target user equipment through the display terminal corresponding to the first position information.
11. The apparatus according to claim 9, wherein the first delivery unit comprises:
an obtaining module, configured to obtain user information of each user equipment in the second target user set;
a determining module, configured to determine tag information of the second target user set according to the user information;
and the releasing module is used for releasing the media files to the user equipment in the second target user set by the display terminal according to the label information.
12. The apparatus of claim 9, further comprising:
a third obtaining unit, configured to obtain third location information of a second target user equipment in the first set of target user equipments at a third time, where the third time is earlier in a time sequence than the first time;
a third dividing unit, configured to divide the second target user into a third set of target user devices when the third time is earlier in the time sequence than the first time, and a time interval between the third time and the first time is greater than or equal to a second preset time threshold; or the like, or, alternatively,
and the fourth dividing unit is used for dividing the second target user into a third target user equipment set when the third time is later than the second time in the time sequence and the time interval between the third time and the second time is greater than or equal to a third preset time threshold.
13. The apparatus of claim 12, further comprising:
a fifth dividing unit, configured to, after obtaining third location information of a second target user equipment in the first target user equipment set at a third time, divide the second target user into the first target user equipment set when a time interval between the third time and the first time is smaller than a second preset time threshold.
14. The apparatus of claim 12, further comprising:
a sixth dividing unit, configured to, after obtaining third location information of a second target user equipment in the first target user equipment set at a third time, divide the second target user into the second target user equipment set when the third time is earlier than the first time in a time sequence and a time interval between the third time and the second time is smaller than a third preset time threshold.
15. The apparatus of claim 12, further comprising:
a seventh dividing unit, configured to, after obtaining third location information of a second target user device in the first target user device set at a third time, divide the second target user device into the second target user device set when a time interval between the third time and the second time is smaller than a third preset time threshold after the third time is later than the second time in a time sequence.
16. The apparatus of claim 12, further comprising:
an eighth dividing unit, configured to, after obtaining third location information of a second target user equipment in the first target user equipment set at a third time, divide the second target user into the second target user equipment set when the third time is later than the first time in a time sequence and the third time is earlier than the second time in the time sequence.
17. A computer-readable storage medium, comprising a stored program, wherein the program is operable to perform the method of any one of claims 1 to 8.
18. An electronic device comprising a memory and a processor, characterized in that the memory has stored therein a computer program, the processor being arranged to execute the method of any of claims 1 to 8 by means of the computer program.
CN202010879985.5A 2020-08-27 2020-08-27 Media file delivery method and device, storage medium and electronic device Pending CN111967915A (en)

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