CN109993585A - The dissemination method and device of the super advertisement of quotient - Google Patents
The dissemination method and device of the super advertisement of quotient Download PDFInfo
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- CN109993585A CN109993585A CN201910285097.8A CN201910285097A CN109993585A CN 109993585 A CN109993585 A CN 109993585A CN 201910285097 A CN201910285097 A CN 201910285097A CN 109993585 A CN109993585 A CN 109993585A
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0268—Targeted advertisements at point-of-sale [POS]
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
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Abstract
The invention discloses the dissemination methods and device of a kind of super advertisement of quotient, are related to technical field of advertisement, and main purpose is that solving the prior art has consumption manpower, and the problem that efficiency is lower in the super ad distribution of progress quotient.Method of the invention specifically includes that the attribute information for obtaining commodity sales promotion；According to the attribute information of the commodity sales promotion, corresponding advertising information is set according to preset rules；The advertising information is sent to advertisement display terminal, to show the advertisement according to the advertising information.The present invention is suitable for carrying out ad distribution under the scenes such as market, supermarket.
Description
Technical field
The present invention relates to technical field of advertisement, more particularly to the dissemination method and device of a kind of super advertisement of quotient.
Background technique
In the environment such as market, supermarket, for the ease of commercial product recommending and promotion, it will usually which commodity are carried out with the hair of advertisement
Cloth, the effect to realize returning customers, to improve sales volume.Based on advertising results bring income, in existing market, supermarket
Individual advertisement distributing system would generally be set to carry out the publication of advertisement.
Currently, generally requiring by staff when issuing the advertisement of commodity sales promotion in progress market, supermarket in quotient's supersystem
The commodity data for needing to promote is got in system, and carries out the publication of advertisement in ad system according to the commodity data.However
In practical applications, it based on data between quotient's system of system and ad system and is not attached to, this results in the process in ad distribution
The middle artificial acquisition for carrying out commodity data of needs, and ad distribution is carried out in ad system according to commodity data, there are manpowers
The problem of consumption.Also, when carrying out ad distribution in the manner described above, especially when the type of merchandize for needing to issue promotional advertisement
When more, the ad distribution mode based on manpower needs to consume a large amount of time ad system and is safeguarded and updated, to realize
The function of large-scale ad distribution and update, to affect the efficiency of the ad distribution under quotient's hyperenvironment.
Summary of the invention
In view of this, the dissemination method and device of the super advertisement of quotient provided by the invention, its object is to solve existing quotient
During super ad distribution the problem of manpower consumption, and improve the efficiency of ad distribution.
The purpose of the present invention is what is realized using following technical scheme:
In a first aspect, the present invention provides a kind of dissemination methods of the super advertisement of quotient, which comprises
Obtain the attribute information of commodity sales promotion；
According to the attribute information of the commodity sales promotion, corresponding advertising information is set according to preset rules；
The advertising information is sent to advertisement display terminal, to show the advertisement according to the advertising information.
It optionally, include the type of merchandise in the attribute information,
It is described obtain commodity sales promotion attribute information include:
The commodity data of commodity sales promotion is received from the interactive interface of front end, the commodity data includes title and attribute letter
Breath；
The commodity data of the commodity sales promotion is subjected to classification preservation according to the type of merchandise in attribute information.
Optionally, the attribute information further includes promotion shops's information,
The attribute information according to the commodity sales promotion, corresponding advertising information, which is arranged, according to preset rules includes:
The promotion shops information of the commodity sales promotion is obtained from the attribute information of the commodity sales promotion；
According to promotion shops information, the promotional advertisement column in the middle advertisement display terminal of corresponding promotion shops are obtained
Table；
Judge the promotional advertisement that whether there is the commodity sales promotion in the promotional advertisement list；
If it exists, then the advertisement parameters in the promotional advertisement are carried out more according to the attribute information of the commodity sales promotion
Newly, the advertising information is obtained, the advertisement parameters include promotional price, promotional discount, promotion period, promotion amount and rush
Sell type；
If it does not exist, then corresponding advertisement formwork is chosen according to the type of merchandise in the attribute information of the commodity sales promotion,
And generate corresponding advertising information.
Optionally, the type of merchandise in the attribute information according to the commodity sales promotion chooses corresponding advertisement formwork,
And it generates corresponding advertising information and includes:
Obtain the default corresponding relationship, the default corresponding relationship is to pre-save for determining the type of merchandise and wide
Corresponding relationship between slide former type；
The type of merchandise of the commodity sales promotion is determined according to the attribute information of the commodity sales promotion；
Corresponding advertisement formwork is chosen according to the type of merchandise and the default corresponding relationship, and according to the attribute
Information generates corresponding advertising information according to the advertisement formwork.
It is optionally, described that the advertising information is sent to advertisement display terminal, comprising:
Information setting ad distribution plan according to user instructions, the ad distribution plan include display time and display week
Phase；
The advertising information and the ad distribution plan are sent to advertisement display terminal, so as to the advertising information
Plan to show in the advertisement display terminal according to the ad distribution.
Optionally, the method also includes:
Setting keeps long connection status with the advertisement display terminal, to control when receiving advertisement update instruction
The advertisement display terminal real-time update information.
Second aspect, the present invention provides a kind of distributing device of the super advertisement of quotient, described device includes:
Acquiring unit, for obtaining the attribute information of commodity sales promotion；
Setting unit is arranged corresponding advertisement according to preset rules and believes for the attribute information according to the commodity sales promotion
Breath；
Transmission unit, for the advertising information to be sent to advertisement display terminal, so as to aobvious according to the advertising information
Show the advertisement.
It optionally, include the type of merchandise in the attribute information,
The acquiring unit includes:
Receiving module, for receiving the commodity data of commodity sales promotion from the interactive interface of front end, the commodity data includes
Title and attribute information；
Preserving module, for the commodity data of the commodity sales promotion to be classified according to the type of merchandise in attribute information
It saves.
Optionally, the attribute information further includes promotion shops's information,
The setting unit includes:
First obtains module, for obtaining the promotion shops of the commodity sales promotion from the attribute information of the commodity sales promotion
Information；
Second obtains module, for according to promotion shops information, the middle advertisement for obtaining corresponding promotion shops to be shown
Promotional advertisement list in terminal；
Judgment module, the promotional advertisement for judging to whether there is the commodity sales promotion in the promotional advertisement list；
Update module, if for judging that there are the promotional advertisement of the commodity sales promotion, roots in the promotional advertisement list
The advertisement parameters in the promotional advertisement are updated according to the attribute information of the commodity sales promotion, obtain the advertising information,
The advertisement parameters include promotional price, promotional discount, promotion period, promotion amount and promotional form；
Generation module, if the promotional advertisement for judging that the commodity sales promotion is not present in the promotional advertisement list,
Corresponding advertisement formwork is chosen according to the type of merchandise in the attribute information of the commodity sales promotion, and generates corresponding advertisement letter
Breath.
Optionally, the generation module includes:
Acquisition submodule, for obtaining the default corresponding relationship, the default corresponding relationship is being used for of pre-saving
Determine the corresponding relationship between the type of merchandise and advertisement formwork type；
Submodule is determined, for determining the type of merchandise of the commodity sales promotion according to the attribute information of the commodity sales promotion；
Submodule is generated, for choosing corresponding advertisement mould according to the type of merchandise and the default corresponding relationship
Plate, and corresponding advertising information is generated according to the advertisement formwork according to the attribute information.
Optionally, the transmission unit includes:
Setting module, is used for information setting ad distribution plan according to user instructions, and the ad distribution plan includes aobvious
Show time and display cycle；
Sending module, for the advertising information and the ad distribution plan to be sent to advertisement display terminal, with
Toilet states advertising information and plans to show in the advertisement display terminal according to the ad distribution.
Optionally, described device further include:
Setup unit, keeps long connection status with the advertisement display terminal for setting, and receives advertisement more to work as
When new instruction, the advertisement display terminal real-time update information is controlled.
The third aspect, the present invention provides a kind of storage medium, the storage medium is stored with a plurality of instruction, described instruction
Suitable for being loaded by processor and being executed the dissemination method of the super advertisement of quotient as described in relation to the first aspect.
Fourth aspect, the present invention provides a kind of electronic equipment, the electronic equipment includes storage medium and processor；
The processor is adapted for carrying out each instruction；
The storage medium is suitable for storing a plurality of instruction；
Described instruction is suitable for being loaded by the processor and being executed the dissemination method of the super advertisement of quotient as described in relation to the first aspect.
By above-mentioned technical proposal, the dissemination method and device of the super advertisement of quotient provided by the invention exist for the prior art
Carry out the presence of consumption manpower when the super ad distribution of quotient, and the problem that efficiency is lower, the present invention can pass through acquisition commodity sales promotion
Attribute information corresponding advertising information is set according to preset rules, then will then according to the attribute information of the commodity sales promotion
The advertising information is sent to advertisement display terminal, to show the advertisement according to the advertising information, so as to realize
The automation issuing function for surpassing advertisement to quotient solves the problems, such as to consume manpower when manpower carries out ad distribution, and passes through and obtain
The attribute information of the commodity sales promotion taken that corresponding advertising information is arranged according to preset rules, needs people when can reduce manpower intervention
Work writes the process of advertisement, can be improved the efficiency of ad distribution.
The above description is only an overview of the technical scheme of the present invention, in order to better understand the technical means of the present invention,
And it can be implemented in accordance with the contents of the specification, and in order to allow above and other objects of the present invention, feature and advantage can
It is clearer and more comprehensible, the followings are specific embodiments of the present invention.
Detailed description of the invention
By reading the following detailed description of the preferred embodiment, various other advantages and benefits are common for this field
Technical staff will become clear.The drawings are only for the purpose of illustrating a preferred embodiment, and is not considered as to the present invention
Limitation.And throughout the drawings, the same reference numbers will be used to refer to the same parts.In the accompanying drawings:
Fig. 1 shows a kind of flow chart of the dissemination method of the super advertisement of quotient provided in an embodiment of the present invention；
Fig. 2 shows the flow charts of the dissemination method of the super advertisement of another quotient provided in an embodiment of the present invention；
Fig. 3 shows a kind of composition block diagram of the distributing device of the super advertisement of quotient provided in an embodiment of the present invention；
Fig. 4 shows the composition block diagram of the distributing device of the super advertisement of another quotient provided in an embodiment of the present invention.
Specific embodiment
Exemplary embodiments of the present disclosure are described in more detail below with reference to accompanying drawings.Although showing the disclosure in attached drawing
Exemplary embodiment, it being understood, however, that may be realized in various forms the disclosure without should be by embodiments set forth here
It is limited.On the contrary, these embodiments are provided to facilitate a more thoroughly understanding of the present invention, and can be by the scope of the present disclosure
It is fully disclosed to those skilled in the art.
The embodiment of the invention provides a kind of dissemination methods of the super advertisement of quotient, as shown in Figure 1, the method specifically includes that
101, the attribute information of commodity sales promotion is obtained.
Wherein, in embodiments of the present invention, the attribute information of the commodity sales promotion may include: commodity material, commodity original
Unit price, commercial promotions unit price, discount, quantity, time started, end time, period, promotional form (buy one and present one, promote in limited time
Pin, new product listing, festivals or holidays promotion), promotion shops, publicity mode (digital advertisement), the type of merchandise (water fruits and vegetables, snacks,
Fresh, dress ornament)；In addition, commodity material is not limited to picture, video, any etc. in document.
In embodiments of the present invention, obtain above-mentioned attribute information mode can by with the api interface in quotient's system of system
Carry out data docking mode obtained, certainly can also by being obtained with inventory databases such as market, supermarkets,
This, the to acquisite approachs of mode and selection for acquisition does not do specific restriction, can actually deposit according in market or supermarket
The server location of storage commodity data is chosen.For example, when market has chosen the super ERP system of quotient to manage commodity in market
When, then it can be docked by carrying out data with the api interface being arranged in the ERP system, to realize the attribute to commodity sales promotion
The acquisition of information.It is, of course, also possible to by dedicated data acquisition platform, the category of the commodity sales promotion needed for being received by the platform
Property information.But it should be recognized that in embodiments of the present invention, acquisition modes are not done with specific restriction, but to ensure
The process of acquisition can be obtained from the database for preserving commodity data automatically, to ensure to obtain the attribute information of commodity sales promotion
Automation carries out.
102, according to the attribute information of the commodity sales promotion, corresponding advertising information is set according to preset rules.
It in this step, can be under when corresponding advertising information is arranged by preset rules according to attribute information
The mode of stating carries out: for example, can according to the attribute information of current commodity, judge in the ad queue currently promoted whether
There is the promotional advertisement of the commodity, in the presence of determination, then can be somebody's turn to do according to the attribute information of current commodity sales promotion to existing
The advertisement of commodity carries out the update in parameter, and for example give a discount degree, the information such as promotional price, promotional cycle.And it is current when determining
When not there is the promotional advertisement of the commodity in the queue promoted, then commodity can be utilized by preset advertisement editing machine
Attribute information in obtain required commodity parameter and compile corresponding advertisement.Here, the advertisement editing machine carries out advertisement editor
During its advertisement editing machine can be the advertisement editing machine based on HTML5.When being edited, the Template Editors
It is the form that partition layout information after picture, video, text, animation component is saved as to HTML5 character string, this processing is convenient for
The preview of information issuing system web front end template, editor；That is web front end preview, Bian Jishi directly acquire the character string as DOM
Node is added on any father node；More easily, attribute increases original template size in the string tag, former by obtaining
The size of beginning size and current painting canvas, equal proportion scale the wide height of component, so that being not necessarily to excessive operation, it is pre- to can be achieved with template
It lookes at, edit.Certainly, selected advertisement editing machine is not limited only to advertisement editing machine described above in embodiments of the present invention,
Other editing machines can also be chosen to carry out, it is not limited here.
103, the advertising information is sent to advertisement display terminal, it is described wide to be shown according to the advertising information
It accuses.
Wherein, after the advertising information for generating the corresponding commodity in a step 102, then the advertising information can be sent
To for advertisement display terminal.Specifically, then this step can when market or supermarket are provided with dedicated advertisement distributing system
The advertising information is sent directly to the advertisement distributing system.Or when and not set dedicated advertisement distributing system
When, then the advertising information directly can be sent to display terminal, be shown with carrying out advertisement.The advertisement display terminal actually can be with
Digital signage terminal player is chosen, other terminal devices that can show advertisement can also be chosen, herein and without limitation.
The dissemination method of the super advertisement of quotient provided in an embodiment of the present invention, for the prior art in the super ad distribution of progress quotient
In the presence of consumption manpower, and the problem that efficiency is lower, the present invention can be by obtaining the attribute information of commodity sales promotion, then basis
The attribute information of the commodity sales promotion is arranged corresponding advertising information according to preset rules, then the advertising information is sent to
Advertisement display terminal, to show the advertisement according to the advertising information, so as to realize the automation for surpassing advertisement to quotient
Issuing function solves the problems, such as to consume manpower when manpower carries out ad distribution, and the attribute of the commodity sales promotion by obtaining
Information that corresponding advertising information is arranged according to preset rules, and the process of manual compiling advertisement is needed when can reduce manpower intervention,
It can be improved the efficiency of ad distribution.
Further, according to method shown in FIG. 1, another embodiment of the invention additionally provides the super advertisement of another quotient
Dissemination method, as shown in Fig. 2, the method specifically includes that
201, the attribute information of commodity sales promotion is obtained.
Wherein, it can wrap in the attribute information containing the type of merchandise and promotion shops's information.
This step specifically: firstly, receiving the commodity data of commodity sales promotion, the commodity data from the interactive interface of front end
Including title and attribute information；Then, the commodity data of the commodity sales promotion is carried out according to the type of merchandise in attribute information
Classification saves.
In embodiments of the present invention, in the commodity data by receiving commodity sales promotion in the interactive interface of front end, mode
It can be and administrative staff's progress interface display is surpassed to quotient based on dedicated display platform, referred to by administrative staff by the display interface
Show which kind of commodity carries out Discount Promotion and corresponding ad distribution in merchandising database.In this way, can then pass through interactive interface
After the instruction for receiving user, the attribute information of the commodity of user's instruction is obtained directly from the merchandising database of docking.Here,
It is not limited here for the type of attribute information, quantity, it can choose according to actual needs, but to ensure wherein to include quotient
The type of merchandise and promotion shops's information of product, so as to the publication of follow-up l.
202, according to the attribute information of the commodity sales promotion, corresponding advertising information is set according to preset rules.
Specifically, this step can be with are as follows: firstly, obtaining the commodity sales promotion from the attribute information of the commodity sales promotion
Promote shops's information.Then, according to promotion shops information, in the middle advertisement display terminal for obtaining corresponding promotion shops
Promotional advertisement list.Later, judge the promotional advertisement that whether there is the commodity sales promotion in the promotional advertisement list.Based on sentencing
Break as a result, wherein, however, it is determined that exist, then according to the attribute information of the commodity sales promotion to the advertisement parameters in the promotional advertisement
It is updated, obtains the advertising information, the advertisement parameters include promotional price, promotional discount, promotion period, promotion amount
And promotional form；And if it is determined that being not present, then according to the type of merchandise selection correspondence in the attribute information of the commodity sales promotion
Advertisement formwork, and generate corresponding advertising information.
In this way, can determine whether current commodity is promoted, and determines that it is promoted first before generating advertisement
When, then only the relevant parameter of advertisement can be updated, the required time, improves when so as to avoid generation advertisement herein
The generation and efficiency for issuing of advertisement.
Further, corresponding advertisement formwork is chosen according to the type of merchandise in the attribute information of the commodity sales promotion, and
Generating corresponding advertising information can carry out in the following manner: firstly, obtaining the default corresponding relationship, the default correspondence
Relationship is to pre-save for determining the corresponding relationship between the type of merchandise and advertisement formwork type；Then, according to the promotion
The attribute information of commodity determines the type of merchandise of the commodity sales promotion；Finally, according to the type of merchandise and default pair described
It should be related to and choose corresponding advertisement formwork, and corresponding advertisement is generated according to the advertisement formwork according to the attribute information and is believed
Breath.In this way, more can easily edit the wide of the different type of merchandises by corresponding relationship between preset commodity and advertisement formwork
It accuses, so that it is guaranteed that the accuracy of advertisement, in addition, can be realized the automatic metaplasia of the advertisement to commodity sales promotion through the above way
At having saved the cost of manual operation.
203, the advertising information is sent to advertisement display terminal, it is described wide to be shown according to the advertising information
It accuses.
After being provided with the advertising information of the corresponding commodity sales promotion in abovementioned steps 202, then specifically may be used in this step
With are as follows: information setting ad distribution plan according to user instructions first, the ad distribution plan include display time and display
Period；Then the advertising information and the ad distribution plan are sent to advertisement display terminal, so as to advertisement letter
Breath is planned to show in the advertisement display terminal according to the ad distribution.It, can this ensures that, when advertisement is issued
According in release plan time and the period show advertisement, improve the push effect of advertisement.
204, setting keeps long connection status with the advertisement display terminal, so as to when receiving advertisement update instruction,
Control the advertisement display terminal real-time update information.
Further, in order to ensure the update of advertisement can be carried out in real time during carrying out ad distribution,
This, can set according to the method described in this step and keep long connection status with the advertisement display terminal, so as to ensure
It can be obtained in real time with the real-time, interactive between advertisement display terminal when there is needs commercial breaks or interim modification advertisement
The list information of currently playing advertisement, and real-time update is carried out to advertising information, ensure that the timeliness of ad distribution.
Further, according to above method embodiment, another embodiment of the invention additionally provides a kind of super advertisement of quotient
Distributing device, as shown in figure 3, described device specifically includes that
Acquiring unit 31 can be used for obtaining the attribute information of commodity sales promotion；
Setting unit 32, the attribute information for the commodity sales promotion that can be used for being obtained according to the acquiring unit 31, according to pre-
If the corresponding advertising information of rule setting；
Transmission unit 33 can be used for the advertising information that the setting unit 32 is arranged being sent to advertisement display terminal,
To show the advertisement according to the advertising information.
Optionally, as shown in figure 4, including the type of merchandise in the attribute information,
The acquiring unit 31 includes:
Receiving module 311 can be used for receiving the commodity data of commodity sales promotion, the commodity number from the interactive interface of front end
According to including title and attribute information；
Preserving module 312 can be used for the commodity data by 311 commodity sales promotion of receiving module according in attribute information
The type of merchandise carry out classification preservation.
Optionally, as shown in figure 4, the attribute information further includes promotion shops's information,
The setting unit 32 includes:
First obtains module 321, can be used for obtaining the commodity sales promotion from the attribute information of the commodity sales promotion
Promote shops's information；
Second obtains module 322, can be used for obtaining corresponding first according to promotion shops information and obtaining module
Promotional advertisement list in the middle advertisement display terminal of the 321 promotion shops obtained；
Judgment module 323, can be used for judging it is described second acquisition module 322 obtain promotional advertisement list in whether deposit
In the promotional advertisement of the commodity sales promotion；
Update module 324, if can be used for judgment module 323 judges that there are the promotion quotient in the promotional advertisement list
The promotional advertisement of product is then updated the advertisement parameters in the promotional advertisement according to the attribute information of the commodity sales promotion,
The advertising information is obtained, the advertisement parameters include promotional price, promotional discount, promotion period, promotion amount and promotion
Type；
Generation module 325, if can be used for judgment module 323 judges that there is no the promotion in the promotional advertisement list
The promotional advertisement of commodity then chooses corresponding advertisement formwork according to the type of merchandise in the attribute information of the commodity sales promotion, and
Generate corresponding advertising information.
Optionally, as shown in figure 4, the generation module 325 includes:
Acquisition submodule 3251, can be used for obtaining the default corresponding relationship, and the default corresponding relationship is to protect in advance
That deposits is used to determine the corresponding relationship between the type of merchandise and advertisement formwork type；
It determines submodule 3252, can be used for determining the quotient of the commodity sales promotion according to the attribute information of the commodity sales promotion
Category type；
Submodule 3253 is generated, the type of merchandise that can be used for being determined according to the determining submodule 3252 and described is obtained
The default corresponding relationship for taking submodule 3251 to obtain chooses corresponding advertisement formwork, and according to the attribute information according to described wide
Slide former generates corresponding advertising information.
Further, as shown in figure 4, the transmission unit 33 includes:
Setting module 331 can be used for information setting ad distribution plan according to user instructions, the ad distribution plan
Including display time and display cycle；
Sending module 332 can be used for the ad distribution meter for setting the advertising information and the setting module 331
It draws and is sent to advertisement display terminal, so that the advertising information plans to show in the advertisement display terminal according to the ad distribution
Show.
Further, as shown in figure 4, described device further include:
Setup unit 34, can be used for setting and the advertisement display terminal keeps long connection status, receive to work as
When advertisement update instruction, the advertisement display terminal real-time update information is controlled.
By scheme described in above-described embodiment, the dissemination method and device of the super advertisement of quotient provided by the invention, for existing
Manpower is consumed in the super ad distribution of progress quotient with the presence of technology, and the problem that efficiency is lower, the present invention can pass through acquisition
Corresponding advertisement is arranged according to preset rules then according to the attribute information of the commodity sales promotion in the attribute information of commodity sales promotion
Information, then the advertising information is sent to advertisement display terminal, to show the advertisement according to the advertising information, thus
It can be realized the automation issuing function for surpassing advertisement to quotient, solve the problems, such as to consume manpower when manpower carries out ad distribution, and
And corresponding advertising information is arranged according to preset rules by the attribute information of the commodity sales promotion of acquisition, artificial Jie can be reduced
The fashionable process for needing manual compiling advertisement, can be improved the efficiency of ad distribution.
Further, according to above method embodiment, another embodiment of the invention additionally provides a kind of storage medium,
The storage medium is stored with a plurality of instruction, and described instruction is suitable for being loaded by processor and executing the super advertisement of quotient as described above
Dissemination method.
Instruction in the publication storage medium of the super advertisement of quotient provided in an embodiment of the present invention, the instruction can be promoted by obtaining
The attribute information of commodity is sold, then according to the attribute information of the commodity sales promotion, corresponding advertisement is set according to preset rules and is believed
Breath, then the advertising information is sent to advertisement display terminal, to show the advertisement according to the advertising information, so as to
It is enough to realize the automation issuing function for surpassing advertisement to quotient, it solves the problems, such as to consume manpower when manpower carries out ad distribution, and
Corresponding advertising information is set according to preset rules by the attribute information of the commodity sales promotion of acquisition, manpower intervention can be reduced
When need the process of manual compiling advertisement, can be improved the efficiency of ad distribution.
Further, according to above method embodiment, another embodiment of the invention additionally provides a kind of electronic equipment,
The electronic equipment includes storage medium and processor；
The processor is adapted for carrying out each instruction；
The storage medium is suitable for storing a plurality of instruction；
Described instruction is suitable for being loaded by the processor and being executed the dissemination method of the super advertisement of quotient as described above.
The distributing electronic equipment of the super advertisement of quotient provided in an embodiment of the present invention can be believed by obtaining the attribute of commodity sales promotion
Corresponding advertising information is arranged according to preset rules then according to the attribute information of the commodity sales promotion in breath, then by the advertisement
Information is sent to advertisement display terminal, to show the advertisement according to the advertising information, so as to realize to Shang Chaoguang
The automation issuing function of announcement solves the problems, such as to consume manpower when manpower carries out ad distribution, and the promotion by obtaining
The attribute information of commodity that corresponding advertising information is arranged according to preset rules, needs manual compiling wide when can reduce manpower intervention
The process of announcement can be improved the efficiency of ad distribution.
In the above-described embodiments, it all emphasizes particularly on different fields to the description of each embodiment, there is no the portion being described in detail in some embodiment
Point, reference can be made to the related descriptions of other embodiments.
Various component embodiments of the invention can be implemented in hardware, or to run on one or more processors
Software module realize, or be implemented in a combination thereof.It will be understood by those of skill in the art that can be used in practice
Microprocessor or digital signal processor (DSP) realize the dissemination method and dress of the super advertisement of quotient according to an embodiment of the present invention
The some or all functions of some or all components in setting.The present invention is also implemented as described here for executing
Method some or all device or device programs (for example, computer program and computer program product).This
The program that the realization of sample is of the invention can store on a computer-readable medium, or can have one or more signal
Form.Such signal can be downloaded from an internet website to obtain, and perhaps be provided on the carrier signal or with any other
Form provides.
It should be noted that the above-mentioned embodiments illustrate rather than limit the invention, and ability
Field technique personnel can be designed alternative embodiment without departing from the scope of the appended claims.In the claims,
Any reference symbol between parentheses should not be configured to limitations on claims.Word "comprising" does not exclude the presence of not
Element or step listed in the claims.Word "a" or "an" located in front of the element does not exclude the presence of multiple such
Element.The present invention can be by means of including the hardware of several different elements and being come by means of properly programmed computer real
It is existing.In the unit claims listing several devices, several in these devices can be through the same hardware branch
To embody.The use of word first, second, and third does not indicate any sequence.These words can be explained and be run after fame
Claim.
Claims (14)
1. a kind of dissemination method of the super advertisement of quotient characterized by comprising
Obtain the attribute information of commodity sales promotion；
According to the attribute information of the commodity sales promotion, corresponding advertising information is set according to preset rules；
The advertising information is sent to advertisement display terminal, to show the advertisement according to the advertising information.
2. the method according to claim 1, wherein include the type of merchandise in the attribute information,
It is described obtain commodity sales promotion attribute information include:
The commodity data of commodity sales promotion is received from the interactive interface of front end, the commodity data includes title and attribute information；
The commodity data of the commodity sales promotion is subjected to classification preservation according to the type of merchandise in attribute information.
3. according to the method described in claim 2, it is characterized in that, the attribute information further include promotion shops's information,
The attribute information according to the commodity sales promotion, corresponding advertising information, which is arranged, according to preset rules includes:
The promotion shops information of the commodity sales promotion is obtained from the attribute information of the commodity sales promotion；
According to promotion shops information, the promotional advertisement list in the middle advertisement display terminal of corresponding promotion shops is obtained；
Judge the promotional advertisement that whether there is the commodity sales promotion in the promotional advertisement list；
If it exists, then the advertisement parameters in the promotional advertisement are updated according to the attribute information of the commodity sales promotion, are obtained
To the advertising information, the advertisement parameters include promotional price, promotional discount, promotion period, promotion amount and promotion class
Type；
If it does not exist, then corresponding advertisement formwork is chosen according to the type of merchandise in the attribute information of the commodity sales promotion, and raw
At corresponding advertising information.
4. according to the method described in claim 3, it is characterized in that, quotient in the attribute information according to the commodity sales promotion
Category type chooses corresponding advertisement formwork, and generates corresponding advertising information and include:
The default corresponding relationship is obtained, the default corresponding relationship is to pre-save for determining the type of merchandise and advertisement mould
Corresponding relationship between board type；
The type of merchandise of the commodity sales promotion is determined according to the attribute information of the commodity sales promotion；
Corresponding advertisement formwork is chosen according to the type of merchandise and the default corresponding relationship, and according to the attribute information
Corresponding advertising information is generated according to the advertisement formwork.
5. according to the method described in claim 4, it is characterized in that, described be sent to advertisement display eventually for the advertising information
End, comprising:
Information setting ad distribution plan according to user instructions, the ad distribution plan include display time and display cycle；
The advertising information and the ad distribution plan are sent to advertisement display terminal, so as to the advertising information according to
The ad distribution plans to show in the advertisement display terminal.
6. method according to any one of claims 1-5, which is characterized in that the method also includes:
Setting keeps long connection status with the advertisement display terminal, so as to when receiving advertisement update instruction, described in control
Advertisement display terminal real-time update information.
7. a kind of distributing device of the super advertisement of quotient, which is characterized in that described device includes:
Acquiring unit, for obtaining the attribute information of commodity sales promotion；
Corresponding advertising information is arranged according to preset rules for the attribute information according to the commodity sales promotion in setting unit；
Transmission unit, for the advertising information to be sent to advertisement display terminal, to show institute according to the advertising information
State advertisement.
8. device according to claim 7, which is characterized in that it include the type of merchandise in the attribute information,
The acquiring unit includes:
Receiving module, for receiving the commodity data of commodity sales promotion from the interactive interface of front end, the commodity data includes title
And attribute information；
Preserving module, for the commodity data of the commodity sales promotion to be carried out classification guarantor according to the type of merchandise in attribute information
It deposits.
9. device according to claim 8, which is characterized in that the attribute information further includes promotion shops's information,
The setting unit includes:
First obtains module, and the promotion shops for obtaining the commodity sales promotion from the attribute information of the commodity sales promotion believes
Breath；
Second obtains module, for obtaining the middle advertisement display terminal of corresponding promotion shops according to promotion shops information
In promotional advertisement list；
Judgment module, the promotional advertisement for judging to whether there is the commodity sales promotion in the promotional advertisement list；
Update module, if for judging that there are the promotional advertisements of the commodity sales promotion in the promotional advertisement list, according to institute
The attribute information for stating commodity sales promotion is updated the advertisement parameters in the promotional advertisement, obtains the advertising information, described
Advertisement parameters include promotional price, promotional discount, promotion period, promotion amount and promotional form；
Generation module, if the promotional advertisement for judging that the commodity sales promotion is not present in the promotional advertisement list, basis
The type of merchandise in the attribute information of the commodity sales promotion chooses corresponding advertisement formwork, and generates corresponding advertising information.
10. device according to claim 9, which is characterized in that the generation module includes:
Acquisition submodule, for obtaining the default corresponding relationship, the default corresponding relationship is to pre-save for determining
Corresponding relationship between the type of merchandise and advertisement formwork type；
Submodule is determined, for determining the type of merchandise of the commodity sales promotion according to the attribute information of the commodity sales promotion；
Submodule is generated, for choosing corresponding advertisement formwork according to the type of merchandise and the default corresponding relationship, and
Corresponding advertising information is generated according to the advertisement formwork according to the attribute information.
11. device according to claim 10, which is characterized in that the transmission unit includes:
Setting module is used for information setting ad distribution plan according to user instructions, when the ad distribution plan includes display
Between and the display cycle；
Sending module, for the advertising information and the ad distribution plan to be sent to advertisement display terminal, with toilet
It states advertising information and plans to show in the advertisement display terminal according to the ad distribution.
12. device according to any one of claims 7-11, which is characterized in that described device further include:
Setup unit, is used to set and the advertisement display terminal keeps long connection status, refers to work as to receive advertisement and update
When showing, the advertisement display terminal real-time update information is controlled.
13. a kind of storage medium, which is characterized in that the storage medium is stored with a plurality of instruction, described instruction be suitable for by
Reason device loads and executes the dissemination method such as the super advertisement of quotient of any of claims 1-6.
14. a kind of electronic equipment, which is characterized in that the electronic equipment includes storage medium and processor；
The processor is adapted for carrying out each instruction；
The storage medium is suitable for storing a plurality of instruction；
Described instruction is suitable for being loaded by the processor and being executed the hair such as the super advertisement of quotient of any of claims 1-6
Cloth method.
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| CN111292120A (en) * | 2020-01-16 | 2020-06-16 | 深圳市大昆仑数码科技有限公司 | Intelligent business and business excess system |
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