CN109840794A - A kind of interactive advertisement display systems based on face fuzzy recognition technology - Google Patents

A kind of interactive advertisement display systems based on face fuzzy recognition technology Download PDF

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Publication number
CN109840794A
CN109840794A CN201711225626.2A CN201711225626A CN109840794A CN 109840794 A CN109840794 A CN 109840794A CN 201711225626 A CN201711225626 A CN 201711225626A CN 109840794 A CN109840794 A CN 109840794A
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CN
China
Prior art keywords
face
advertisement
program
data
camera
Prior art date
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Pending
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CN201711225626.2A
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Chinese (zh)
Inventor
邓小飞
张景涛
孙信中
矫人全
周院平
熊婵
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
NANJING AOTUO ELECTRONIC SCIENCE & TECHNOLOGY Co Ltd
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NANJING AOTUO ELECTRONIC SCIENCE & TECHNOLOGY Co Ltd
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Application filed by NANJING AOTUO ELECTRONIC SCIENCE & TECHNOLOGY Co Ltd filed Critical NANJING AOTUO ELECTRONIC SCIENCE & TECHNOLOGY Co Ltd
Priority to CN201711225626.2A priority Critical patent/CN109840794A/en
Publication of CN109840794A publication Critical patent/CN109840794A/en
Pending legal-status Critical Current

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Abstract

The invention discloses the interactive advertisement display systems based on face fuzzy recognition technology, including ad display screen, for showing advertisement;Advertisement machine host, deployment advertisement playout software and control software, control the display and switching of advertisement machine program;Individual human face fuzzy diagnosis camera carries out preliminary collection apparatus to face;Recognition of face server carries out fuzzy diagnosis to collected human face data;Data statistics server, for counting the program data of face characteristic and concern;Camera device is added in advertisement machine, advertisement machine loop play default program, camera have recognized the case where face enters under unmanned state, carry out active push respective program according to statistical data and face characteristic relationship;Advertisement playout software camera records face and clicks browsing record in the residence time of specific program and to specific program, and is uploaded to background data server and carries out data statistics;After people leaves, according to default playing flow, the default program recycled is played.

Description

A kind of interactive advertisement display systems based on face fuzzy recognition technology
Technical field
The present invention relates to a kind of advertisement demonstration methods, in particular to a kind of based on the mutual of face fuzzy recognition technology Dynamic advertising display system.
Background technique
Infrared sensing equipment is increased in order to increase the interactivity of advertisement machine in bank or market, identifies the arrival of people Advertisement machine plays a new program automatically afterwards.
Advertisement machine infrared equipment recognizes people and carrys out and then play automatically a new program, and program broadcasting is single, and broadcast is broadcast Purposive push can not be carried out according to specific crowd by putting programme content.Also the effect that can not be played to advertisement is effectively united Meter and feedback.
Summary of the invention
Aiming at the problems existing in the prior art, this patent devises one kind and is obscured by camera device to face Identification is realized and carries out program push according to the age of different people and sex types, and counts program and play viewing demographic data, tool Body is as follows.
In order to achieve the above-mentioned object of the invention, the technical solution adopted by the present invention are as follows: one kind is based on face fuzzy recognition technology Interactive advertisement display systems, including ad display screen, for showing advertisement.Advertisement machine host, deployment advertisement playout software and Software is controlled, the program for controlling advertisement machine shows and switches.Individual human face identifies camera, carries out preliminary feature to face and adopts Collection.Recognition of face server carries out fuzzy diagnosis to collected human face data.Data statistics server, for counting face The program data of feature and concern.
Camera device is added in advertisement machine, camera device can be placed on the designated position of advertisement machine.At nobody Advertisement machine loop play program under state.Camera has recognized the case where face enters, and face characteristic information is acquired And matched according to existing data type, the program of this face characteristic concern is carried out active push displaying.
Advertisement playout software camera records face and clicks browsing in the residence time of specific program and to specific program Record, and be uploaded to background data server and carry out data statistics, using as basic data.
After people leaves, according to default playing flow, the default program recycled is played.
The utility model has the advantages that
Based on the application of face fuzzy recognition technology, can be launched for the accurate advertisement of different target specific crowd, not only It can accurately be marketed, marketing effectiveness can also be fed back in real time.
Camera device is integrated with by advertisement machine and carries out face fuzzy diagnosis, supports multiterminal networking deployment, and use The mode of big data carries out data statistics, and different sexes and age bracket crowd are carried out with purposive, accurate advertisement dispensing, right Interactivity, interest and purpose are switched more than single programs than previous infrared identification.
Detailed description of the invention
Fig. 1 is the interactive advertisement display systems schematic diagram of the invention based on face fuzzy recognition technology.
Specific embodiment
The present invention is described in further detail below in conjunction with the drawings and specific embodiments.
The interactive advertisement display systems based on face fuzzy recognition technology of the present embodiment, including ad display screen, are used for Show advertisement.Advertisement machine host, deployment advertisement playout software and control software, the program for controlling advertisement machine show and switch.It is single A recognition of face camera carries out preliminary collection apparatus to face.Recognition of face server carries out collected human face data Fuzzy diagnosis.Data statistics server, for counting the program data of face characteristic and concern.
Camera device is added in advertisement machine, camera device can be placed on the designated position of advertisement machine.At nobody Advertisement machine loop play program under state.Camera has recognized the case where face enters, and face characteristic information is acquired And matched according to existing Large data types, the program of this face characteristic concern is carried out active push displaying.
Advertisement playout software camera records face and clicks browsing in the residence time of specific program and to specific program Record, and be uploaded to background data server and carry out data statistics, using as basic big data information.
After people leaves, according to default playing flow, the default program recycled is played.
As shown in Figure 1, the interactive advertisement display systems schematic diagram based on face fuzzy recognition technology of the present embodiment.
The playing display equipment of interactive advertisement of the invention, equipment itself, which is removed, can be used LCD screen broadcasting interactive program, Also it is integrated with recognition of face camera.When someone is in effective identification region, the age of current face, the spies such as gender are identified Sign, and the data statistics returned according to backstage, play the programme information based on current face's feature.When people is in interactive program It is preceding stop or to interactive program carry out clicking operation when, record the programme information and current face's feature of operation, data sent out It gives backstage and carries out data statistics, the basic data as next scene Recognition.
The foregoing is only a preferred embodiment of the present invention, is not intended to limit the present invention in any form, though So the present invention has been disclosed as a preferred embodiment, and however, it is not intended to limit the invention, any technology people for being familiar with this profession Member, without departing from the scope of the present invention, when the technology contents using the disclosure above make a little change or modification For the equivalent embodiment of equivalent variations, but anything that does not depart from the technical scheme of the invention content, according to the technical essence of the invention Any simple modification to the above embodiments, equivalent variations and modification, still fall within the protection model of technical solution of the present invention In enclosing.

Claims (1)

1. a kind of interactive advertisement display systems based on face fuzzy recognition technology, it is characterised in that: including ad display screen, use In display advertisement;Advertisement machine host, deployment advertisement playout software and control software, control the display and switching of advertisement machine program; Individual human face identifies camera, carries out preliminary collection apparatus to face;Recognition of face server, to collected human face data into Row fuzzy diagnosis;Data statistics server, for counting the program data of face characteristic and concern;
Camera device is added in advertisement machine, camera device can be placed on the designated position of advertisement machine;In unmanned state Lower advertisement machine loop play default program;Camera has recognized the case where face enters, and face characteristic information is acquired And matched according to existing data, the program of this face characteristic concern is carried out active push displaying;
Advertisement playout software camera records face and clicks browsing record in the residence time of specific program and to specific program, And be uploaded to background data server and carry out data statistics, using as basic data;
After people leaves, according to default playing flow, the default program recycled is played.
CN201711225626.2A 2017-11-29 2017-11-29 A kind of interactive advertisement display systems based on face fuzzy recognition technology Pending CN109840794A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201711225626.2A CN109840794A (en) 2017-11-29 2017-11-29 A kind of interactive advertisement display systems based on face fuzzy recognition technology

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201711225626.2A CN109840794A (en) 2017-11-29 2017-11-29 A kind of interactive advertisement display systems based on face fuzzy recognition technology

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CN109840794A true CN109840794A (en) 2019-06-04

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Cited By (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN110634035A (en) * 2019-09-27 2019-12-31 广州南翼信息科技有限公司 Face recognition's pop-up window advertising system
CN112184314A (en) * 2020-09-29 2021-01-05 福州东方智慧网络科技有限公司 Popularization method based on equipment side visual interaction
CN112529606A (en) * 2019-09-17 2021-03-19 北京蜂盒科技有限公司 Face recognition display processing method and system, storage medium and electronic equipment
WO2021097831A1 (en) * 2019-11-22 2021-05-27 连云港伍江数码科技有限公司 Information display method, apparatus, computer device, and storage medium
CN113706205A (en) * 2021-08-31 2021-11-26 湖南三圆惟度品牌整合有限公司 Advertisement putting method based on portrait recognition and system applying method
CN114927080A (en) * 2022-05-20 2022-08-19 北京众合启创科技有限公司 Intelligent advertisement machine capable of automatically counting people flow and analyzing advertisement effect in real time
CN116664206A (en) * 2023-04-18 2023-08-29 南京为尔视美智能科技有限公司 Big data information statistics system and terminal equipment thereof

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CN104573619A (en) * 2014-07-25 2015-04-29 北京智膜科技有限公司 Method and system for analyzing big data of intelligent advertisements based on face identification
CN106296264A (en) * 2016-07-28 2017-01-04 河海大学常州校区 A kind of pushing intelligent advertisements system based on recognition of face
CN106328006A (en) * 2016-10-25 2017-01-11 南京奥拓电子科技有限公司 Interactive advertisement program displaying method
CN107301820A (en) * 2017-07-18 2017-10-27 广东长虹电子有限公司 It is a kind of to recognize the intelligent advisement player and its control method of spectators' type

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Publication number Priority date Publication date Assignee Title
CN104573619A (en) * 2014-07-25 2015-04-29 北京智膜科技有限公司 Method and system for analyzing big data of intelligent advertisements based on face identification
CN106296264A (en) * 2016-07-28 2017-01-04 河海大学常州校区 A kind of pushing intelligent advertisements system based on recognition of face
CN106328006A (en) * 2016-10-25 2017-01-11 南京奥拓电子科技有限公司 Interactive advertisement program displaying method
CN107301820A (en) * 2017-07-18 2017-10-27 广东长虹电子有限公司 It is a kind of to recognize the intelligent advisement player and its control method of spectators' type

Cited By (8)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN112529606A (en) * 2019-09-17 2021-03-19 北京蜂盒科技有限公司 Face recognition display processing method and system, storage medium and electronic equipment
CN110634035A (en) * 2019-09-27 2019-12-31 广州南翼信息科技有限公司 Face recognition's pop-up window advertising system
CN110634035B (en) * 2019-09-27 2023-09-05 广州南翼信息科技有限公司 Face recognition popup advertisement system
WO2021097831A1 (en) * 2019-11-22 2021-05-27 连云港伍江数码科技有限公司 Information display method, apparatus, computer device, and storage medium
CN112184314A (en) * 2020-09-29 2021-01-05 福州东方智慧网络科技有限公司 Popularization method based on equipment side visual interaction
CN113706205A (en) * 2021-08-31 2021-11-26 湖南三圆惟度品牌整合有限公司 Advertisement putting method based on portrait recognition and system applying method
CN114927080A (en) * 2022-05-20 2022-08-19 北京众合启创科技有限公司 Intelligent advertisement machine capable of automatically counting people flow and analyzing advertisement effect in real time
CN116664206A (en) * 2023-04-18 2023-08-29 南京为尔视美智能科技有限公司 Big data information statistics system and terminal equipment thereof

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