CN102201187A - Method for directionally advertising - Google Patents
Method for directionally advertising Download PDFInfo
- Publication number
- CN102201187A CN102201187A CN2010101316060A CN201010131606A CN102201187A CN 102201187 A CN102201187 A CN 102201187A CN 2010101316060 A CN2010101316060 A CN 2010101316060A CN 201010131606 A CN201010131606 A CN 201010131606A CN 102201187 A CN102201187 A CN 102201187A
- Authority
- CN
- China
- Prior art keywords
- human body
- information
- advertising message
- advertisement
- body information
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Images
Landscapes
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The invention relates to a method for directionally advertising, wherein an advertisement information displaying terminal is arranged and used for transforming an advertisement information signal to image and sound signals and outward expressing the image and sound signals; a human body information collector is arranged and used for collecting and reading human body information of a specific human body of advertisement information displayed by the advertisement information displaying terminal in real time; and the advertisement information displaying terminal and the human body information collector are respectively connected with a control system. The method comprises the steps of when the specific human body stands nearby the advertisement information displaying terminal and reads the advertisement information displayed by the advertisement information displaying terminal, collecting the human body information of the specific human body by utilizing the human body information collector, transmitting the human body information to the control system; comparing the human body information with human body information parameters in an information storing part through an information comparing part; confirming the advertisement information corresponding to the human body information parameters; and finally, playing the advertisement information through the advertisement information displaying terminal.
Description
Technical field
The present invention relates to a kind of method of playing advertisements, be meant especially and a kind ofly can play the method for different advertisements at all ages and classes different sexes different human body information.
Background technology
No matter be the emerging medium of internet now, still traditional newspaper, TV station and outdoor advertising, the ultimate aim that any advertisement is pursued all is at correct when and where, pass on correct information to correct crowd, obtain potential purchase user with minimum advertising cost information obtained or obtain sales lead.But want to reduce the input of invalid advertisement, farthest promote investment repayment, adopt the method for operation of conventional ads to be difficult to realize.
We know that traditional advertisement putting all plays according to content preset, fixing play content can not real-time change, cause play content inflexible, the ad content of throwing in can not cause most of client's interest, cause not reaching the effect of advertisement putting, wasted human and material resources, can not in time satisfy the demand of crowd ad playing.In addition, traditional advertisement machine can't know which type of ad content who is watching, and it is welcome to add up that advertisement, and what age bracket crowd pays close attention to information such as which type of content.
In the American-European countries of advertising prosperity, the invalid throw ratio of advertisement is 50%, and the advertising fee that is to say half is to be wasted, but has only 20% advertisement putting in action in China, and 80% advertising fee all is futile.
Precisely targeted ads often comprises that user identity identification, user property are obtained, targeted ads mate, four processes of targeted ads input, purpose is to be implemented in correct time, place, be devoted to correct target audience, thereby effectively avoided the poor efficiency input, its rate of return on investment is significantly promoted.
And except reducing gray invalid input, precisely directed advertisement brings material benefit can for audient crowd, from user perspective, the fragmentation of information and blast characteristics, improved the cost of audient crowd's information sifting, a large amount of advertisement packets is trapped among around the user, forms various interference and noise, and audient crowd's experience impression reduces greatly.And precisely directional technology had both offered the needed information of consumer, had reduced the interference of advertisement, helped advertiser to promote communication effect again, was to kill two birds with one stone.
At home, advertisement accurately is directed throws in the fuzzy stage that also only rests on.It is more and more important that the effect measurement can become, and each advertisement commercial city is concerned about where his money has been spent, and who has seen advertisement, and who is most interested to his product brand, and the male sex, women respectively account for much ratios, all adhere to which area separately.We can recognize simply and can not realize above-mentioned purpose by traditional advertisement putting and embodiment by aforesaid content.
Summary of the invention
The invention provides the directed put-on method of a kind of advertisement, utilize this method to play different advertisements at all ages and classes different sexes different human body information, can improve the efficient of advertising by this method, promote advertising effect, and this be to be fundamental purpose of the present invention.
In order to solve above technical matters, the technical solution used in the present invention is: the directed put-on method of a kind of advertisement, the advertising message display terminal is set, this advertising message display terminal is the video/audio signal with the advertising message conversion of signals and outwards expresses, the vision sense of hearing sense organ that makes human body is this video/audio signal of perception directly, people can read the content of grasping particular advertisement information by this advertising message display terminal, this advertising message display terminal is a display screen, can be giant-screens such as LCD, LED.
The human body information collector is set, this human body information collector is positioned at around this advertising message display terminal, this human body information collector is read the human body information of the specific human body of the shown advertising message of this advertising message display terminal in order to instantaneous acquiring, this human body information collector is corresponding one by one with this advertising message display terminal, this human body information collector is gathered the physiology configuration information of human body face, this human body information collector is also gathered the temporal information that specific people stops before this advertising message display terminal, this human body information collector comprises camera and sensor, reads the human body information of the specific human body of the shown advertising message of this advertising message display terminal by this camera and this sensor acquisition.
This advertising message display terminal and this human body information collector are connected with control system respectively, this control system comprises information storage part, information rating unit and information analysis processing section, wherein, store advertising message and human body information parameter in this information storage part, this different advertising messages is corresponding to this different human body information parameters, at this different human body information parameters to this with it corresponding advertising message should be arranged, near specific human body is positioned at this advertising message display terminal and when reading the shown advertising message of this advertising message display terminal, this human body information collector is gathered the human body information of this human body, this human body information transfers in this control system, and this human body information parameter in this human body information and this information storage part is compared by this information rating unit, and further determine this advertising message corresponding with this human body information parameter, by this advertising message display terminal this advertisement information play is come out at last.
This control system is connected with the advertisement operators control system, and this advertisement operators control system is controlled the data processing in this control system.
Gather the human body information of this human body at aforesaid this human body information collector, and in the process of this specific advertisement information play being come out by this advertising message display terminal at last, this specific people of human body information collector synchronous acquisition stops the temporal information of reading this advertising message before this advertising message display terminal, this temporal information transfers to this advertisement operators control system by this information analysis processing section.
Beneficial effect of the present invention is: utilize its input of method playing advertisements information of the present invention littler as mentioned above, output is more, the characteristics of the inventive method maximum are only to drop at the crowd who is fit to, reduce the meaningless cost of advertiser, audient crowd's information that advertiser collects by the backstage, the advertisement putting efficient that draws oneself up, make enterprise's ratio be easier to control initiative, the present invention has the high effect of the precision of broadcast, the maximum characteristics of the inventive method are exactly precise guidance, the medium advertisement delivery is no longer passive, but initiatively provide the advertisement that meets its demand to the crowd of coupling, and realize man-to-man sale, make advertisement and content service highly merge, guide consumption when strengthening the user to ad attention makes advertising input can be converted into consumption rapidly.
Description of drawings
Fig. 1 is a functional-block diagram of the present invention;
Fig. 2, Fig. 3 are the statistics histogram in the specific implementation process of the present invention.
Embodiment
(as shown in Figure 1) method of the directed input of a kind of advertisement and reader's information gathering,
Advertising message display terminal 10 is set, and this advertising message display terminal 10 is the video/audio signal with the advertising message conversion of signals and outwards expresses, and the vision sense of hearing sense organ that makes human body is this video/audio signal of perception directly.
People can read the content of grasping particular advertisement information by this advertising message display terminal 10.
This advertising message display terminal 10 is a display screen, can be giant-screens such as LCD, LED.
Human body information collector 20 is set, and this human body information collector 20 is positioned at around this advertising message display terminal 10.
This human body information collector 20 is read the human body information of the specific human body of these advertising message display terminal 10 shown advertising messages in order to instantaneous acquiring.
This human body information collector 20 is corresponding one by one with this advertising message display terminal 10.
This human body information collector 20 is gathered the physiology configuration information of human body face.
This human body information collector 20 is also gathered the temporal information that specific people stops before this advertising message display terminal 10.
This human body information collector 20 comprises camera 21 and sensor 22, gathers the human body information of the specific human body of reading these advertising message display terminal 10 shown advertising messages by this camera 21 and this sensor 22.
This advertising message display terminal 10 and this human body information collector 20 are connected with control system 30 respectively.
This control system 30 comprises information storage part 31, information rating unit 32 and information analysis processing section 33.
Wherein, store advertising message and human body information parameter in this information storage part 31, this different advertising messages is corresponding to this different human body information parameters, at this different human body information parameters to this corresponding with it advertising message should be arranged.
Near specific human body is positioned at this advertising message display terminal 10 and when reading the shown advertising message of this advertising message display terminal 10, this human body information collector 20 is gathered the human body information of this human body, this human body information transfers in this control system 30, and this human body information parameter in this human body information and this information storage part 31 is compared by this information rating unit 32, and further determine this advertising message corresponding with this human body information parameter, by this advertising message display terminal 10 this advertisement information play is come out at last.
This control system 30 is connected with advertisement operators control system 40, the data processing in this this control system 30 of advertisement operators control system 40 controls.
Gather the human body information of this human body at aforesaid this human body information collector 20, and in the process of will this specific advertisement information play coming out by this advertising message display terminal 10 at last, this specific people of human body information collector 20 synchronous acquisition stops the temporal information of this advertising message of reading before this advertising message display terminal 10.
This temporal information transfers to this advertisement operators control system 40 by this information analysis processing section 33.
The invention has the advantages that as mentioned above: when being fit to, the people who is fit to is pushed away suitable advertisement, perhaps still but traditional media and many enterprises heart are given birth to the unable dream for it of yearning for these, but the input of the targeted ads in this method and information gathering, address this problem for enterprise, it has changed the advertisement mode of publicizing widely, make advertisement enter " distribution according to need " stage, can be by the required target group's advertisement delivery of enterprise, it is required to allow advertisement directly satisfy user (consumer) again.
This method can be compared the people's face data characteristics collected and the data in the database, and then judges the person's that watches the screen attentively sex and age etc., and switches advertisement according to object.For example, if the advertisement play system of this method find in the face of advertisement screen be a long beard of middle aged man, just can play the advertisement of shaving product; And if that watch screen attentively is a women, the display frame meeting switches to advertisement for cosmetics etc.; And if child, then play some toys or educational advertisement etc.Advertisement play system can also be added up audient crowd's human eye and rest on time length on the advertising film, and advertisement play system is added up the degree that advertisement is paid close attention to according to above-mentioned information.In time see through the internet and pass back to advertiser, really realize intelligentized ad playing.
In bank, hotel, station, motorbus, taxi, railway station, subway, airport, the supermarket, department store, China Mobile Service Hall, UNICOM business hall, the telecommunication business Room, hospital, some plasmas all can be seen by stock exchanges etc., LCD is playing video ads on the giant-screens such as LED, and some also has dynamic captions demonstration news or introduction or the like simultaneously, even some also can play webpage, FLASH, the exchange rate etc., these all be belong to advertisement directed throw in application category.
Understand simply based on the targeted ads of sex and age identification and throw in, can summarize with " shooting the arrow at the target " four words, improved the communication effect of advertisement greatly, head direct for the user eyeground, it is required to attack the user directly.Information gathering promptly is how to collect the effect of advertisement putting.
This method is the center with user (consumer) fully, utilize advertisement machine according to requirement of enterprise and product characteristics, carry out advertisement putting according to region, specific crowd etc., demonstrate fully the directionality of advertisement and interactive, realize the content service of advertisement play system and the matched of user's request, input scale and advertising results are laid equal stress on, and can effectively promote covering and the cognitive effect of advertisement to the targeted customer.
This method is planted in user (consumer) and gray changes in demand, and this is the power that impels the basis of its birth.User (consumer) is in the continuous process of differentiation at present, becomes Focus from assembling a crowd, and constantly refinement, and individual character is that it identifies the most significantly.Comply with this train of thought, advertisement must develop into orientation from publicizing widely and inform.And the surge of medium kind on the other hand, how much levels of quantity of information increase, and have also improved the cost of user (consumer) information sifting, want to find the information that is fit to demand still will spend some time.A large amount of advertisements are enclosed in user (consumer) on every side every day, form various interference and noise, have not only weakened the communication effect of advertisement itself, have caused puzzlement also for user (consumer).The appearance of this method be able to solve these drawbacks, only offers the needed information of user (consumer), has not only reduced its alternative costs, has also reduced the interference of advertisement, has promoted the communication effect of advertisement.
For advertiser, target consumer in the face of sectionalization, also wish and to help it to filter the crowd of different demands by accurate advertisement, thereby find accurate target crowd, carrying out orientation throws in, promptly in the most effective crowd, carry out the most concentrated input, when reducing advertiser's advertising cost, strengthen advertising effect.
This method advantage is, can be by reading client's personal information, and the automatic switchover playing advertisements is fit to client's taste, improves advertising results.
Advertisement play system in concrete enforcement in this method is a control center with the digital signage main control computer, camera and sensor by front end are collected audient crowd's relevant information, respective advertisement is exported to display terminal in the back by analysis, and statistics is passed back to the management platform of rear end.In the time of before client passes through advertisement screen, be installed in the features such as build, the colour of skin, people's face and the speed of travel that TV screen is inner or minisize pick-up head on every side can be followed the trail of client automatically, contrast by database information, estimate client's sex, age etc., play product advertising then on this basis targetedly.
(as shown in Figure 1) in the main control computer in above-mentioned, the information such as sex, age and the human eye residence time that advertisement play system utilizes camera to collect, sex, character classification by age method are integrated on people's face detection and the feature extraction platform, constitute an automatic sex character classification by age system, and data are collected database (sex character classification by age system architecture is as figure automatically).
In the present invention, people's face detects the waterfall type Adaboost detecting device that adopts based on the optimization of integration feature, the feature extracting method based on Sobel is adopted in feature extraction, and the people's face sample size after the standardization is 32 * 32 pixels, and the PCA+SVM method is adopted in the sex classification.Sex, age are distinguished, and advertisement delivery system is play different ad contents according to these information.
In addition, main control computer is information such as time of stopping of collection and treatment audient crowd human eye, sex, age also, calculate its number percent, see through the internet then and pass back to advertiser, seeing through this method advertiser readily appreciates that, which crowd has watched advertisement, and which advertisement is welcome, and what ad content the advertisement operator throws in, throws in how many times, how long waits with decision.
(as shown in Figure 2), horizontal ordinate is represented the classification of advertisement putting, ordinate represents to watch the number of each advertisement, each series advertisements is after broadcast after a while, advertiser just can remove to see statistical form, look at that the people that what sex of what advertisement or age bracket watch is many, the people what advertisement is watched is few.
(as shown in Figure 3), horizontal ordinate is represented the classification of advertisement putting, and ordinate is represented the averaging time that audient crowd watches, after broadcast after a while, advertiser can this statistical form, and the advertisement of which class is paid close attention to, the time of watching is long more, and expression is subjected to attention rate high more.
See through the angle of this method from the consumer, the information that the consumer touches is divided into two classes, and a class is a Useful Information, and another kind of is useless information.Such as, just there has been child's mother to touch the product information of mother and baby's class, this information is exactly useful, and a boy student who just has been educated in the university touches this information, then is useless.Enterprise carries out network marketing and propagates, and will useful products that provide or information on services be provided in order exactly, conclusion, polymerization, so that allow rapider, more accurate these information that finds of target group, this method provides answer.
This method is used in a lot of places, and for example in the billboard of indoor and outdoors such as market, hospital, station, bank, it is closely bound up that visible targeted ads is thrown in scope of application lives very wide and people.In the advertisement, in the client male sex entered into billboard camera monitoring range, system can automatically switch into the relevant ad content of male cosmetic out of doors; And when client women walks close to, can be replaced with advertisements such as Ms's cosmetics on the screen at once; And in advertisement, though be that a women enters in the billboard camera monitoring range, the ad content of broadcast is the advertisement for cosmetics content that is fit to this age bracket, and this is exactly to play different ad contents according to audient crowd's age.
In the billboard in the market, in the client male sex entered into billboard camera monitoring range, system can automatically switch into the ad content of alcohol product; And when client women walks close to, can be replaced with the advertisement for alcoholic drinks that is fit to women on the screen at once; And in advertisement, though be that a male sex enters in the billboard camera monitoring range, because age of this male sex is little, it is exactly the beverage class that the commercial paper of broadcast holds, and this is exactly age according to audient crowd to put different ad contents.
Claims (6)
1. the directed put-on method of an advertisement, it is characterized in that: the advertising message display terminal is set, this advertising message display terminal is the video/audio signal with the advertising message conversion of signals and outwards expresses, and the vision sense of hearing sense organ that makes human body is this video/audio signal of perception directly
The human body information collector is set, this human body information collector is positioned at around this advertising message display terminal, this human body information collector is read the human body information of the specific human body of the shown advertising message of this advertising message display terminal in order to instantaneous acquiring, this human body information collector is corresponding one by one with this advertising message display terminal
This advertising message display terminal and this human body information collector are connected with control system respectively, this control system comprises information storage part, information rating unit and information analysis processing section, wherein, store advertising message and human body information parameter in this information storage part, this different advertising messages is corresponding to this different human body information parameters, at this different human body information parameters to this with it corresponding advertising message should be arranged, near specific human body is positioned at this advertising message display terminal and when reading the shown advertising message of this advertising message display terminal, this human body information collector is gathered the human body information of this human body, this human body information transfers in this control system, and this human body information parameter in this human body information and this information storage part is compared by this information rating unit, and further definite this advertising message corresponding with this human body information parameter, by this advertising message display terminal this advertisement information play is come out at last
This control system is connected with the advertisement operators control system, and this advertisement operators control system is controlled the data processing in this control system.
2. the directed put-on method of a kind of advertisement described in claim 1, it is characterized in that: this advertising message display terminal is a display screen.
3. the directed put-on method of a kind of advertisement described in claim 1 is characterized in that: the physiology configuration information of this human body information collector collection human body face.
4. the directed put-on method of a kind of advertisement described in claim 3, it is characterized in that: this human body information collector is also gathered the temporal information that specific people stops before this advertising message display terminal.
5. the directed put-on method of a kind of advertisement described in claim 1, it is characterized in that: this human body information collector comprises camera and sensor, reads the human body information of the specific human body of the shown advertising message of this advertising message display terminal by this camera and this sensor acquisition.
6. the directed put-on method of a kind of advertisement described in claim 4, it is characterized in that: the human body information of gathering this human body at aforesaid this human body information collector, and in the process of this specific advertisement information play being come out by this advertising message display terminal at last, this specific people of human body information collector synchronous acquisition stops the temporal information of reading this advertising message before this advertising message display terminal, this temporal information transfers to this advertisement operators control system by this information analysis processing section.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN2010101316060A CN102201187A (en) | 2010-03-23 | 2010-03-23 | Method for directionally advertising |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN2010101316060A CN102201187A (en) | 2010-03-23 | 2010-03-23 | Method for directionally advertising |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN102201187A true CN102201187A (en) | 2011-09-28 |
Family
ID=44661833
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN2010101316060A Pending CN102201187A (en) | 2010-03-23 | 2010-03-23 | Method for directionally advertising |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN102201187A (en) |
Cited By (21)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102968738A (en) * | 2012-12-06 | 2013-03-13 | 中国科学院半导体研究所 | Advertising system |
| CN103514242A (en) * | 2012-12-19 | 2014-01-15 | Tcl集团股份有限公司 | Intelligent interaction method and system for electronic advertising board |
| CN103679512A (en) * | 2013-12-19 | 2014-03-26 | 深圳市宇恒互动科技开发有限公司 | Separable control system and device for pushing advertisements according to user demands |
| CN103744474A (en) * | 2013-12-19 | 2014-04-23 | 张国训 | Intelligent terminal and intelligent system |
| CN105472466A (en) * | 2015-11-24 | 2016-04-06 | 天脉聚源（北京）科技有限公司 | Interactive television system interaction information classification pushing method and apparatus thereof |
| WO2016074257A1 (en) * | 2014-11-13 | 2016-05-19 | 深圳市华星光电技术有限公司 | Transparent advertising board and intelligent display method therefor |
| CN105681830A (en) * | 2016-02-06 | 2016-06-15 | 优住（北京）科技股份公司 | Advertisement playing system and playing platform based on interest points of user |
| CN105788497A (en) * | 2016-05-13 | 2016-07-20 | 广州易汇商务服务有限公司 | Response type media advertisement playing device and response type media advertisement playing system |
| CN106204856A (en) * | 2016-08-11 | 2016-12-07 | 苏州优化智能仪器科技有限公司 | One intelligent entrance guard media system |
| CN106600332A (en) * | 2016-12-16 | 2017-04-26 | 四川长虹电器股份有限公司 | Selling area provided shopping guide device and smart household electric appliance |
| CN107025863A (en) * | 2017-05-31 | 2017-08-08 | 泉州创先力智能科技有限公司 | A kind of Window Display system and its control method |
| CN107103485A (en) * | 2017-01-05 | 2017-08-29 | 李汉洙 | It is a kind of that method and system is recommended according to the automatic advertising of movie theatre visitor information |
| CN107230106A (en) * | 2017-05-31 | 2017-10-03 | 合肥视尔文化创意有限公司 | A kind of advertisement broadcast method that feature is identified based on big data platform |
| CN107578266A (en) * | 2017-07-31 | 2018-01-12 | 上海与德科技有限公司 | A kind of control method of billboard |
| CN107615368A (en) * | 2016-04-06 | 2018-01-19 | 株式会社东振商社 | Utilize the advertisement display system of intelligent screen |
| CN108302623A (en) * | 2018-01-25 | 2018-07-20 | 北京华清凯尔空气净化技术有限公司 | The management method of air purification advertisement machine, apparatus and system |
| CN109255665A (en) * | 2018-10-30 | 2019-01-22 | 深圳市亿晟科技有限公司 | A method of advertisement is launched based on user feature analysis advertisement machine |
| CN110691274A (en) * | 2018-07-06 | 2020-01-14 | 保利智能股份有限公司 | Media playing method, system and computer device |
| CN111246296A (en) * | 2020-01-17 | 2020-06-05 | 北京市商汤科技开发有限公司 | Data pushing method and device, electronic equipment and computer storage medium |
| CN112348570A (en) * | 2020-10-19 | 2021-02-09 | 深圳市九洲电器有限公司 | Automatic advertisement configuration system and method |
| CN112967080A (en) * | 2018-01-29 | 2021-06-15 | 河北三川科技有限公司 | Advertisement putting effect monitoring system |
Citations (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN1622076A (en) * | 2003-11-26 | 2005-06-01 | 梁栋 | Device and method for automatically selecting and broadcasting advertisement content |
| CN101470883A (en) * | 2007-12-26 | 2009-07-01 | 联想(北京)有限公司 | Advertisement broadcasting method and equipment |
-
2010
- 2010-03-23 CN CN2010101316060A patent/CN102201187A/en active Pending
Patent Citations (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN1622076A (en) * | 2003-11-26 | 2005-06-01 | 梁栋 | Device and method for automatically selecting and broadcasting advertisement content |
| CN101470883A (en) * | 2007-12-26 | 2009-07-01 | 联想(北京)有限公司 | Advertisement broadcasting method and equipment |
Cited By (26)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102968738A (en) * | 2012-12-06 | 2013-03-13 | 中国科学院半导体研究所 | Advertising system |
| CN103514242A (en) * | 2012-12-19 | 2014-01-15 | Tcl集团股份有限公司 | Intelligent interaction method and system for electronic advertising board |
| CN103679512A (en) * | 2013-12-19 | 2014-03-26 | 深圳市宇恒互动科技开发有限公司 | Separable control system and device for pushing advertisements according to user demands |
| CN103744474A (en) * | 2013-12-19 | 2014-04-23 | 张国训 | Intelligent terminal and intelligent system |
| WO2016074257A1 (en) * | 2014-11-13 | 2016-05-19 | 深圳市华星光电技术有限公司 | Transparent advertising board and intelligent display method therefor |
| CN105472466A (en) * | 2015-11-24 | 2016-04-06 | 天脉聚源（北京）科技有限公司 | Interactive television system interaction information classification pushing method and apparatus thereof |
| CN105681830A (en) * | 2016-02-06 | 2016-06-15 | 优住（北京）科技股份公司 | Advertisement playing system and playing platform based on interest points of user |
| CN107615368A (en) * | 2016-04-06 | 2018-01-19 | 株式会社东振商社 | Utilize the advertisement display system of intelligent screen |
| CN105788497A (en) * | 2016-05-13 | 2016-07-20 | 广州易汇商务服务有限公司 | Response type media advertisement playing device and response type media advertisement playing system |
| CN106204856A (en) * | 2016-08-11 | 2016-12-07 | 苏州优化智能仪器科技有限公司 | One intelligent entrance guard media system |
| CN106600332A (en) * | 2016-12-16 | 2017-04-26 | 四川长虹电器股份有限公司 | Selling area provided shopping guide device and smart household electric appliance |
| CN107103485A (en) * | 2017-01-05 | 2017-08-29 | 李汉洙 | It is a kind of that method and system is recommended according to the automatic advertising of movie theatre visitor information |
| CN107230106A (en) * | 2017-05-31 | 2017-10-03 | 合肥视尔文化创意有限公司 | A kind of advertisement broadcast method that feature is identified based on big data platform |
| CN107293232A (en) * | 2017-05-31 | 2017-10-24 | 泉州创先力智能科技有限公司 | A kind of new Window Display system |
| CN107025863A (en) * | 2017-05-31 | 2017-08-08 | 泉州创先力智能科技有限公司 | A kind of Window Display system and its control method |
| CN107025863B (en) * | 2017-05-31 | 2018-05-01 | 湖北工业大学 | A kind of Window Display system and its control method |
| CN107274815A (en) * | 2017-05-31 | 2017-10-20 | 泉州创先力智能科技有限公司 | A kind of control method of Window Display system |
| CN107293232B (en) * | 2017-05-31 | 2019-08-16 | 泉州创先力智能科技有限公司 | A kind of novel Window Display system |
| CN107578266A (en) * | 2017-07-31 | 2018-01-12 | 上海与德科技有限公司 | A kind of control method of billboard |
| CN108302623A (en) * | 2018-01-25 | 2018-07-20 | 北京华清凯尔空气净化技术有限公司 | The management method of air purification advertisement machine, apparatus and system |
| CN112967080A (en) * | 2018-01-29 | 2021-06-15 | 河北三川科技有限公司 | Advertisement putting effect monitoring system |
| CN112967080B (en) * | 2018-01-29 | 2022-08-23 | 河北三川科技有限公司 | Advertisement putting effect monitoring system |
| CN110691274A (en) * | 2018-07-06 | 2020-01-14 | 保利智能股份有限公司 | Media playing method, system and computer device |
| CN109255665A (en) * | 2018-10-30 | 2019-01-22 | 深圳市亿晟科技有限公司 | A method of advertisement is launched based on user feature analysis advertisement machine |
| CN111246296A (en) * | 2020-01-17 | 2020-06-05 | 北京市商汤科技开发有限公司 | Data pushing method and device, electronic equipment and computer storage medium |
| CN112348570A (en) * | 2020-10-19 | 2021-02-09 | 深圳市九洲电器有限公司 | Automatic advertisement configuration system and method |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN102201187A (en) | Method for directionally advertising | |
| CN201383313Y (en) | Interactive billboard and network type interactive advertising system | |
| CN107708100B (en) | Advertisement playing method based on user position information | |
| US8487772B1 (en) | System and method for communicating information | |
| Maxwell et al. | Signage vs. No Signage: An Analysis of Sponsorship Recognition in Women's College Basketball. | |
| CN108985845A (en) | Broadcast monitoring method, apparatus and system | |
| CN102930454A (en) | Intelligent 3D (Three Dimensional) advertisement recommendation method based on multiple perception technologies | |
| CN102881239A (en) | Advertisement playing system and method based on image identification | |
| US20030126013A1 (en) | Viewer-targeted display system and method | |
| CN108495153B (en) | Multimedia content pushing method, device and system | |
| CN107705432A (en) | A kind of system of automatic vending machine, the method for information displaying and information displaying | |
| CN104486680A (en) | Video-based advertisement pushing method and system | |
| CN107197384A (en) | The multi-modal exchange method of virtual robot and system applied to net cast platform | |
| JP2015509218A (en) | Digital advertising system | |
| CN108475282B (en) | Communication system and communication control method | |
| CN101335864A (en) | Method and system for number of outdoor video receiving people statistic | |
| KR101390296B1 (en) | Billing Method and Apparatus for Providing Personalized Service | |
| CN106504686A (en) | LED intelligent marketing advertisement service systems | |
| WO2008138144A1 (en) | Method and system for audience measurement and targeting media | |
| CN111125288A (en) | Area deployment method, device and storage medium | |
| KR20140068634A (en) | Face image analysis system for intelligent advertisement | |
| CN104184799A (en) | Data acquiring and calculating method and system for user terminal | |
| CN107799037A (en) | A kind of advertisement machine with intelligent interaction function | |
| CN108648337A (en) | A kind of experience type popularization machine | |
| CN208013969U (en) | A kind of content reproduction terminal and system |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C06 | Publication | ||
| PB01 | Publication | ||
| C10 | Entry into substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| C02 | Deemed withdrawal of patent application after publication (patent law 2001) | ||
| WD01 | Invention patent application deemed withdrawn after publication |
Application publication date: 20110928 |