CN107578537A - A kind of data push method of Self-help vending machine and Self-help vending machine - Google Patents
A kind of data push method of Self-help vending machine and Self-help vending machine Download PDFInfo
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Abstract
The embodiment of the invention discloses a kind of Self-help vending machine and the data push method of Self-help vending machine, the vending machine includes vending machine housing and the display screen for playing advertisement, in addition to：Image capture module, on the vending machine housing, for gathering the image in current shooting region；Instruction input module, on the vending machine housing, for supplying user input instruction information；Data processing module, it is connected with described image acquisition module and the instruction input module, for according to described image recognition user information, obtaining user's operation according to the command information, and operated according to the user profile and the user and determine information to be pushed；Info push module, it is connected with the data processing module, for showing the information to be pushed to user, Self-help vending machine is pushed the advertisement information for being adapted to active user according to different users when receiving.
Description
Technical field
The present embodiments relate to vending machine technical field, more particularly to the number of a kind of Self-help vending machine and Self-help vending machine
According to method for pushing.
Background technology
Self-help vending machine is the common equipment of business automation, and it is not limited by time, place, can save manpower, side
Just merchandise, be a kind of brand-new retailing form, the micro supermarket for the 24 HOUR ACCESS that is otherwise known as.The self-service of the country is sold at present
Cargo aircraft is using more and more common, and oneself is through being widely used in the places such as station, subway station, office building, cell.
The mode of selling goods of existing Self-help vending machine is：User is operated on the display screen, inputs commodity number and purchase
Quantity is bought, after putting into coin or swiping the card, commodity will come out from access section, and Self-help vending machine is showing publicity commodity to customer
When, it is according to pre-designed flow broadcasting pictures.Existing Self-help vending machine is a passive selling apparatus as can be seen here,
The demonstration that different users carries out being adapted to active user can not be directed to when publicizing commodity.
The content of the invention
The embodiments of the invention provide a kind of Self-help vending machine and the data push method of Self-help vending machine, to realize certainly
Vending machine is helped to push the advertisement information for being adapted to active user's commodity when selling goods.
In a first aspect, the embodiments of the invention provide a kind of Self-help vending machine, including vending machine housing and wide for playing
The display screen of announcement, in addition to：
Image capture module, on the vending machine housing, for gathering the image in current shooting region；
Instruction input module, on the vending machine housing, for supplying user input instruction information；
Data processing module, it is connected with described image acquisition module and the instruction input module, for according to
Image recognition user profile, user's operation is obtained according to the command information, and grasped according to the user profile and the user
Make determination information to be pushed；
Info push module, it is connected with the data processing module, for showing the information to be pushed to user.
Second aspect, the embodiment of the present invention additionally provides a kind of data push method of Self-help vending machine, applied to this hair
The Self-help vending machine that bright any embodiment is provided, methods described include：
The data processing module obtains the image in the current shooting region of image capture module collection, and according to described
Image recognition user profile；
The data processing module obtains the command information that user is inputted by instruction input module, and according to the instruction
Acquisition of information user operates；
The data processing module operates according to the user profile and/or the user and determines information to be pushed；
The data processing module pushes the information to be pushed to info push module.
The embodiment of the present invention can actively gather user profile and the user's operation of Self-help vending machine people from periphery, it is determined that push
Information, the demonstration of suitable active user can not be carried out when solving Self-help vending machine publicity commodity for different users
Problem, realize the advertisement information for being pushed when Self-help vending machine is sold goods to user and being adapted to active user.
Brief description of the drawings
Fig. 1 is the structural representation of the Self-help vending machine in the embodiment of the present invention one；
Fig. 2 is the structural representation of the Self-help vending machine in the embodiment of the present invention two；
Fig. 3 is the flow chart of the data push method of the Self-help vending machine in the embodiment of the present invention three；
Fig. 4 is the flow chart of the data push method of the Self-help vending machine in the embodiment of the present invention four.
Embodiment
The present invention is described in further detail with reference to the accompanying drawings and examples.It is understood that this place is retouched
The specific embodiment stated is used only for explaining the present invention, rather than limitation of the invention.It also should be noted that in order to just
Part related to the present invention rather than entire infrastructure are illustrate only in description, accompanying drawing.
Embodiment one
Fig. 1 is the structural representation of the Self-help vending machine in the embodiment of the present invention one.As shown in figure 1, the Self-help vending machine
Including vending machine housing 110 and for playing the display screen 120 of advertisement, in addition to：Image capture module 130, sold positioned at described
On cargo aircraft housing, for gathering the image in current shooting region；Instruction input module 140, on the vending machine housing,
For supplying user input instruction information；Data processing module, it is connected with described image acquisition module and the instruction input module
Connect, in the Self-help vending machine housing, not shown in figure, for according to described image recognition user information, according to described
Command information obtains user's operation, and is operated according to the user profile and the user and determine information to be pushed；Information pushes
Module 150, it is connected with the data processing module, for showing the information to be pushed to user.
The operation principle of the Self-help vending machine is：
When there is user close to Self-help vending machine, image capture module 130 gathers the image in current shooting region, instruction
Input module 140 obtains the command information of user's input, and data processing module determines the user profile of active user according to image,
The user for determining active user according to command information operates, and is operated further according to user profile and user and determines to be adapted to active user's
Information to be pushed, information to be pushed is shown to user finally by info push module 150.
The embodiment of the present invention gathers the image in current shooting region by image capture module, passes through instruction input module
The command information of user's input is obtained, by data processing module according to image recognition user profile, is obtained according to command information
User operates, and is operated according to user profile and user and determine information to be pushed, finally by info push module to user's exhibition
Show information to be pushed, Self-help vending machine is pushed the merchandise news for being adapted to active user to different user when selling goods, complete business
The personalized push of product information.
Embodiment two
Fig. 2 is the structural representation of the Self-help vending machine in the embodiment of the present invention two, base of the present embodiment in embodiment one
Further embodied on plinth.
As shown in Fig. 2 the Self-help vending machine includes：Image capture module 210, instruction input module 220, data processing mould
Block 230 and info push module 240, wherein, image capture module 210 includes infrared detection unit 211, for detecting whether having
For user close to Self-help vending machine, and when the test results is yes, output shoots signal；Image unit 212, with the infrared detection
Unit 211 is connected, according to the image in the shooting signal acquisition current shooting region.Instruction input module 220 includes：Voice
Input block 221, for obtaining the phonetic order of user, by the analysis to the phonetic order, obtain the finger that user inputs
Make information；And/or operation interface 222, the command information inputted for obtaining user by button and/or touch-screen.
Specifically, infrared detection unit 211 works as infrared detection unit for detecting whether have user close to Self-help vending machine
211 have detected that user is obtained in current shooting region close to output shooting signal during Self-help vending machine, control image unit 212
Image.Preferably, infrared detection unit 211 can be infrared detector, and image unit 212 is on vending machine housing
Camera.
Further, instruction input module 220 includes voice-input unit 221, for obtaining the phonetic order of user, leads to
Cross the command information that speech recognition technology obtains user's operation；And/or operation interface 222, for obtain user by button and/
Or the command information of touch-screen input.Preferably, an operation interface can be set on Self-help vending machine housing, make user can
Inquiry to commodity is realized according to the merchandise news of displaying, browsed, buy etc. and to operate.Instruction input module 220 can also include
Body-sensing input block, the command information inputted is acted by body-sensing for obtaining user, passes through and the identification made is moved to user's body
Realize that user completes the operation to Self-help vending machine.As can be seen here, Self-help vending machine provide a variety of instruction input modes for
Family selects, and meets the demand of different user.
Further, info push module 240 can also include following at least one：Display screen, loudspeaker and wireless hair
Module is penetrated, for realizing that the multimode to information to be pushed pushes.
Specifically, when user is close to Self-help vending machine, infrared detection unit 211 detects user and output control letter
Number, shooting unit 212 shoots the image in current region according to control signal, and data processing module 230 is identified in image
User profile；Voice recognition unit 221 and/or operation interface 222 obtain the command information of user's input, pass through data processing mould
Block 230 identifies that user operates, and the information to be pushed for determining to be adapted to active user is operated further according to user profile and user, and will
Information to be pushed pushes to info push module 240 and shown.
Output shooting signal control shooting unit when the embodiment of the present invention detects that user is close by infrared detection unit
The image in current shooting region is obtained, the command information of user's input is obtained by voice recognition unit and/or operation interface,
Identify that user profile and user operate respectively according to image and command information by data processing module, according to user profile and
User, which operates, determines information to be pushed, and information to be pushed is pushed into info push module displaying, provides Self-help vending machine
More modes of operation select for user, and can be directed to different users and be shown to user and be adapted to active user's merchandise news.
Embodiment three
Fig. 3 is the flow chart of the data push method of the Self-help vending machine in the embodiment of the present invention three, and this method can be by
The Self-help vending machine that any embodiment of the present invention is provided performs, and can be specifically performed by data processing module, the data
Processing module can be realized by the way of software and/or hardware.As shown in figure 3, this method specifically includes：
S310, the data processing module obtain the image in the current shooting region of image capture module collection, and root
According to described image recognition user information.
Specifically, when the infrared detection unit in image capture module detects someone close to Self-help vending machine, send
Signal is shot, for shooting unit according to the image in shooting signal acquisition current shooting region, it is single that data processing module obtains shooting
The image of member shooting, and identify the user profile in image.In the present embodiment, user profile can include volume of the flow of passengers information,
It is at least one in user's face characteristic and user's stance.
S320, the data processing module obtain the command information that user is inputted by instruction input module, and according to institute
State command information and obtain user's operation.
When user is by instruction input module input instruction information, data processing module obtains the instruction letter of user's input
Breath, and user is obtained by command information and operated.
In the present embodiment, user input instruction information can be supplied by way of phonetic entry or touch/key-press input, also
Can by way of somatosensory operation input instruction information.When user uses speech-input instructions information, speech recognition can be passed through
Technology identifies the instruction of user, for example, the speech-input instructions of user can be gone out by the Model Identification of training in advance, so as to
Determine the command information of user；When user uses the mode input instruction information of touch/key-press input, can be touched according to user
Position or button corresponding to function obtain user's current operation；When user uses the mode input instruction information of somatosensory operation
When, the command information for the identification acquisition user that can be made by moving to user's body.
Preferably, user's operation can be the flow of user's shopping, be specifically as follows inquiry of the user to commodity, browse,
The operation such as check, buy.For example, when user wants purchase drink, the business of drink class is searched out by inputting " drink " first
Product, or the commodity by commodity classification module selection drink class, select commodity interested to enter by way of voice or click
Row browses, and finally determines to need the commodity bought.Data processing module can obtain the command information of user, by command information
Analysis obtain user shopping process.
In the present embodiment, after user determines the commodity that needs are bought, can be paid by a variety of means of payment, including but not
It is limited to：Pay in cash, barcode scanning pay etc..It should be noted that user can also be by installing application journey on mobile terminals
Sequence (APP) buys commodity, and after user pays successfully on mobile terminals, sequence information is sent to Self-help vending machine and put down by APP
Platform service end, information of the service end in order send sequence information to specified Self-help vending machine, order automatic selling
Machine shipment, after Self-help vending machine receives sequence information and shipment order, the commodity in sequence information are sent to outlet
Shipment in container.Self-help vending machine meets the shopping need of user by a variety of buying patterns and the means of payment.
S330, the data processing module operate according to the user profile and/or the user determines information to be pushed.
In the present embodiment, data processing module determines to wait to push according to the user profile identified and/or user's operation
Information.Preferably, information to be pushed can include the advertising message pushed to user and the merchandise news pushed to user.
, can be according to user profile in history purchaser record and pair of purchase commodity as a kind of preferred embodiment of the present embodiment
Should be related to pre-establish information to be pushed confirm database, specifically, include in information to be pushed database user profile and/
Or user's operation and the corresponding relation of information to be pushed, can be by treating push after user profile is obtained and/or user operates
The inquiry of information database determines the information to be pushed for being adapted to active user.
S340, the data processing module push the information to be pushed to info push module.
After data processing module determines information to be pushed, information to be pushed is sent to info push module to user's exhibition
Show.Preferably, advertising message to be pushed can be sent to display screen and shown, merchandise news to be pushed can also sent to behaviour
Make interface for users selection.
The data push method of Self-help vending machine provided in an embodiment of the present invention is obtained by using data processing module schemes
The image in current shooting region gathered as acquisition module, and according to described image recognition user information；User is obtained to pass through
The command information of instruction input module input, user's operation is obtained according to the command information；According to the user profile and/or
The user, which operates, determines information to be pushed；The information to be pushed is pushed to info push module so that is used certainly in user
When helping the vending machine to do shopping, Self-help vending machine can be adapted to active user's according to the identification push to user profile and user's operation
Advertisement information, realize the personalized push of advertisement information.
Example IV
Fig. 4 is the flow chart of the data push method of the Self-help vending machine in the embodiment of the present invention four.It is more than the present embodiment
State and further optimize based on embodiment, as shown in figure 4, methods described includes：
S410, the data processing module obtain the image in the current shooting region of image capture module collection.
S420, the data processing module are obtained between user and the Self-help vending machine of infrared detection unit detection
Distance.
In the present embodiment, when the infrared detection unit in image capture module detects user close to Self-help vending machine
When, detect the distance between user and Self-help vending machine, data processing module obtain infrared detection unit detection user with certainly
Help the distance between vending machine, with according to the Distance Judgment close to Self-help vending machine people whether be need buy commodity use
Family.
S430, the data processing module determine that the user in current shooting region believes according to the distance and described image
Breath.
After data processing module obtains the distance of infrared detection unit detection, first determine whether the distance whether in pre-determined distance
It is interior, come the user that judges to detect whether it is the user that needs to buy commodity by Self-help vending machine with this.Specifically, when this away from
During from the range of pre-determined distance, determine that the user is need buy commodity user, when the distance not within a preset range when,
Determine that the user is the passerby for passing by Self-help vending machine.Wherein pre-determined distance can be set according to different Self-help vending machines, preferably
, pre-determined distance can be 1 meter.
Data processing module obtains user's letter in present image by handling the image that image unit is shot
Breath.Wherein user profile includes at least one in volume of the flow of passengers information, user's face characteristic and user's stance.
Specifically, when the distance detected is in the range of pre-determined distance, can by present image carry out recognition of face,
The face characteristic of user in present image is obtained, and the sex of user, age, expression, standing are determined by user's face characteristic
The information such as posture.As a kind of preferred embodiment of the present embodiment, present image can be inputted into the identification model of training in advance,
Obtain user's sex of identification model output, age, expression, stance etc..Identification model can be by by substantial amounts of face figure
As being drawn as training data training, as Expression Recognition model can be by regarding the picture for containing substantial amounts of human face expression as training
Data training is drawn, compared with traditional recognizer, identifies that the face characteristic accuracy rate of user is higher using identification model.With
Exemplified by identifying user's sex, present image can be inputted into the identification model of training in advance, be extracted and worked as by identification model
Characteristic point in preceding image, confidence level when user's sex is respectively man and female is calculated according to characteristic point, takes pair that confidence level is high
The sex answered exports as user's sex.
Volume of the flow of passengers information can also be obtained by the identification to present image.Wherein, volume of the flow of passengers information includes stream immediately
At least one of in amount, discharge in period of time and historical traffic.Have by way of image obtains volume of the flow of passengers information a variety of, it is preferred that
Face quantity in present image can be obtained by way of multiple spot seizure, the passenger flow quantity in present image is determined with this,
Then the shooting time of the passenger flow quantity in present image and present image determines the volume of the flow of passengers at certain moment, i.e., flows immediately
Amount.The volume of the flow of passengers in preset period of time, i.e. discharge in period of time can be drawn by the guest flow statistics to each moment.By to history visitor
The statistics of flow can draw historical traffic.Further, phase commuter rush hour can be determined according to instant flow and/or discharge in period of time,
The playing flow of advertisement when determining that nobody buys commodity according to the period of phase commuter rush hour.Determine to work as by way of multiple spot seizure
Passenger flow quantity in preceding image can be avoided when there is user to be walked up and down in shooting area, be multiple by same user's identification
The situation of user, make the volume of the flow of passengers information of statistics more accurate.
S440, the data processing module obtain the command information that user is inputted by instruction input module, and according to institute
State command information and obtain user's operation.
S450, the data processing module operate according to the user profile and/or the user determines information to be pushed.
After the user profile and the user's operation that obtain active user, data processing module according to user and Self-help vending machine it
Between distance, user profile and/or user operate and determine information to be pushed.Wherein, information to be pushed can include pushing away to user
The advertising message sent and the merchandise news pushed to user.
In the present embodiment, when the distance between user and Self-help vending machine within a preset range when, data processing module
Merchandise news to be pushed is determined according to user profile and/or user's operation.Specifically, can be according to user's sex, age, table
Feelings etc. confirm to filter out the merchandise news of suitable active user in database from information to be pushed.Current use is identified for example, working as
Family is 25 years old, during sex female, by confirming to filter out the history matched with current user information in database from information to be pushed
User is higher to A range of commercial products buying rates, then A range of commercial products can be defined as to the commodity letter to be pushed for being adapted to active user
Breath.
Further, data processing module can also determine advertising message to be pushed according to the user profile of acquisition.It is excellent
Choosing, label can be marked to the advertising message in Self-help vending machine in advance, or establish the user profile that advertising message adapts to it
Between corresponding relation storehouse.After obtaining user profile, the label or lookup corresponding relation that can be matched according to searching with user profile
Storehouse determines the advertising message for being adapted to active user.
S460, the data processing module push the information to be pushed to info push module.
After data processing module determines information to be pushed, information to be pushed is sent to info push module to user's exhibition
Show.Specifically, after data processing module is determined after advertisement information, it will treat that advertisement information is sent to display screen exhibition
Show, watched for active user；When data processing module determines that after merchandise news is pushed, merchandise news to be pushed is sent to business
Product list, select to buy for user.
The data push method of Self-help vending machine provided in an embodiment of the present invention is by identifying that the user in present image believes
Breath, user is obtained by user's command information and operated, is operated according to user profile and/or user and determines to be adapted to treating for active user
Advertisement information and/or merchandise news to be pushed, it will treat that advertisement information is sent to display screen and watched for active user, will
Merchandise news to be pushed is sent to items list, selects to buy for user, when realizing user and using Self-help vending machine, for not
Same user, the commodity for being adapted to active user and/or advertisement are pushed, realizes the personalized service of Self-help vending machine.
On the basis of such scheme, methods described also includes：The data processing module according to the user profile and
Satisfaction of the user's operation judges to currently playing advertisement.
Data processing module can go out user to currently playing wide according to the user profile and user's operation judges of active user
The satisfaction of announcement.Specifically, whether data processing module can judge user according to expression, posture, residence time of user etc.
It is satisfied with currently playing advertisement.For example, can be according to user's expression, user's posture, user's residence time respectively to currently playing
Advertisement carry out satisfaction scoring, and the weight of each scoring is set, user is finally gone out according to each score value and weight calculation
To the satisfaction overall score of currently playing advertisement.Whether can also be bought extensively according to the operation of user as user is watched after advertisement
Commodity in announcement, to judge the result of broadcast of advertisement.For example, have purchased the commodity in advertisement after user's viewing advertisement, show
The effect of publicity of advertisement is very good.Furthermore it is also possible to reference to the sex of active user, age information, advertisement reproduction time and from
The position of vending machine is helped to count user of the same advertisement in different time sections in different location to different age group, different sexes
The effect of publicity.In this way, can accurately test and assess the result of broadcast of advertisement, study the consumer behavior of user.
On the basis of such scheme, methods described also includes：The data processing module according to the user profile and
The user operates at least one completed in order management, the management of product, stock control.
Specifically, data processing module can be by realizing to ordering to the user profile in successfully order of merchandising and merchandise news
Menu manager, the management of product and stock control, the user profile in successfully sequence information of merchandising and merchandise news can be also added to
In history purchaser record, improve information to be pushed further according to the historical information after renewal and confirm database, realize information to be pushed
The real-time update of database.
Pay attention to, above are only presently preferred embodiments of the present invention and institute's application technology principle.It will be appreciated by those skilled in the art that
The invention is not restricted to specific embodiment described here, can carry out for a person skilled in the art various obvious changes,
Readjust and substitute without departing from protection scope of the present invention.Therefore, although being carried out by above example to the present invention
It is described in further detail, but the present invention is not limited only to above example, without departing from the inventive concept, also
Other more equivalent embodiments can be included, and the scope of the present invention is determined by scope of the appended claims.
Claims (10)
1. a kind of Self-help vending machine, including vending machine housing and the display screen for playing advertisement, it is characterised in that also include：
Image capture module, on the vending machine housing, for gathering the image in current shooting region；
Instruction input module, on the vending machine housing, for supplying user input instruction information；
Data processing module, it is connected with described image acquisition module and the instruction input module, for according to described image
Recognition user information, user's operation is obtained according to the command information, and operated really according to the user profile and the user
Determine information to be pushed；
Info push module, it is connected with the data processing module, for showing the information to be pushed to user.
2. Self-help vending machine according to claim 1, it is characterised in that the instruction input module includes：
Voice-input unit, for obtaining the phonetic order of user, by the analysis to the phonetic order, obtain user's input
Command information；And/or
Operation interface, the command information inputted for obtaining user by button and/or touch-screen.
3. Self-help vending machine according to claim 2, it is characterised in that described image acquisition module includes：
Infrared detection unit, for detecting whether have user close to Self-help vending machine, and when the test results is yes, output shooting
Signal；
Image unit, it is connected with the infrared detection unit, according to the image in the shooting signal acquisition current shooting region.
4. Self-help vending machine according to claim 1, it is characterised in that described information pushing module includes following at least one
It is individual：Display screen, loudspeaker and wireless transmitter module.
5. a kind of data push method of Self-help vending machine, applied to the Self-help vending machine any one of claim 1-4,
Characterized in that, methods described includes：
The data processing module obtains the image in the current shooting region of image capture module collection, and according to described image
Recognition user information；
The data processing module obtains the command information that user is inputted by instruction input module, and according to the command information
Obtain user's operation；
The data processing module operates according to the user profile and/or the user and determines information to be pushed；
The data processing module pushes the information to be pushed to info push module.
6. according to the method for claim 5, it is characterised in that the data processing module obtains image capture module collection
Current shooting region in image, and included according to described image recognition user information：
The data processing module obtains the image in the current shooting region of image capture module collection；
The data processing module obtains the distance between the user of infrared detection unit detection and described Self-help vending machine；
The data processing module determines the user profile in current shooting region according to the distance and described image.
7. according to the method for claim 6, it is characterised in that the user profile includes volume of the flow of passengers information, user's face
It is at least one in feature and user's stance.
8. according to the method for claim 7, it is characterised in that the passenger flow quantity information includes instant flow, the period flows
At least one of in amount and historical traffic.
9. according to any described methods of claim 6-8, it is characterised in that methods described also includes：
The data processing module is expired according to the user profile and user's operation judges to currently playing advertisement
Meaning degree.
10. according to the method for claim 6, it is characterised in that the data processing module is true according to the user profile
Determining information to be pushed includes：
The data processing module determines the advertising message or merchandise news for being adapted to active user according to the user profile.
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| CN110706404A (en) * | 2018-07-09 | 2020-01-17 | 北京白象新技术有限公司 | Automatic medicine machine of selling of intelligence with internet function |
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| CN112950841A (en) * | 2021-02-02 | 2021-06-11 | 上海蚁聚智能系统有限公司 | Method for pushing information by combining 5G micro base station and intelligent retail terminal based on same |
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