CN108665320A - A kind of intelligent marketing machine and its provide a user the method for product, operation system - Google Patents
A kind of intelligent marketing machine and its provide a user the method for product, operation system Download PDFInfo
- Publication number
- CN108665320A CN108665320A CN201810478021.2A CN201810478021A CN108665320A CN 108665320 A CN108665320 A CN 108665320A CN 201810478021 A CN201810478021 A CN 201810478021A CN 108665320 A CN108665320 A CN 108665320A
- Authority
- CN
- China
- Prior art keywords
- user
- product
- sent
- identity
- service platform
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
-
- A—HUMAN NECESSITIES
- A63—SPORTS; GAMES; AMUSEMENTS
- A63F—CARD, BOARD, OR ROULETTE GAMES; INDOOR GAMES USING SMALL MOVING PLAYING BODIES; VIDEO GAMES; GAMES NOT OTHERWISE PROVIDED FOR
- A63F13/00—Video games, i.e. games using an electronically generated display having two or more dimensions
- A63F13/45—Controlling the progress of the video game
- A63F13/46—Computing the game score
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
Landscapes
- Engineering & Computer Science (AREA)
- Business, Economics & Management (AREA)
- Accounting & Taxation (AREA)
- Development Economics (AREA)
- Strategic Management (AREA)
- Finance (AREA)
- Theoretical Computer Science (AREA)
- Multimedia (AREA)
- Game Theory and Decision Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Economics (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The present invention provides a kind of intelligent marketing machine and its method of product, operation system are provided a user, intelligent marketing machine includes：Display, information acquisition module, processor and the product administration module for being stored at least one product；Display can show the interface advertisement of appointed product, interface advertisement carries gaming jurisdiction label, mobile terminal can be identified gaming jurisdiction label with running game interactive process, and the identity of the game interactive result and user obtained after user operates game interactive program is sent to remote service platform；Information acquisition module can acquire the identity information of user；Processor can be when receiving the product release instruction that remote service platform is sent according to game interactive result, identity and identity information, control product administration module provides a user appointed product, and and the identity information of user is forwarded to remote service platform.The promotion effect of product can be improved in technical solution through the invention.
Description
Technical field
The present invention relates to information technology field, more particularly to a kind of intelligent marketing machine and its side for providing a user product
Method, operation system.
Background technology
Product is promoted in order to realize, more and more product producers or advertiser get used to market or other disappear
Marketing machine is arranged in the place of the person's of expense Relatively centralized, passes through interface advertisement of the machine to consumer's displaying corresponding product of marketing.
But current marketing machine only shows the interface advertisement of corresponding product to user, and it can be recreational extremely low, it can not deepen
For user to the impression of the product corresponding to the advertisement of interface, the promotion effect of product is poor.
Invention content
An embodiment of the present invention provides a kind of intelligent marketing machine and its method of product, operation system are provided a user, it can
Improve the promotion effect of product.
In a first aspect, the present invention provides a kind of intelligent marketing machines, including：
Display, information acquisition module, processor and the product administration module for being stored at least one product；Wherein,
The display, the interface advertisement for showing appointed product, wherein the interface advertisement carries the specified production
The gaming jurisdiction label can be identified to run the appointed product in gaming jurisdiction label corresponding to product, mobile terminal
Corresponding game interactive program, and the game interactive result obtained after user operates the game interactive program of operation
And the identity of the user is sent to remote service platform；
Described information acquisition module, the identity information for acquiring the user, and the identity information is sent to institute
State processor；
The processor, for receiving the remote service platform according to the game interactive result, the identity
When the product release corresponding to the appointed product that mark and the identity information are sent instructs, the management of product mould is controlled
Block provides the appointed product to the user；The identity information for receiving the user is forwarded to the remote service platform.
Preferably,
The product administration module, including：Products-supply mechanism, transmission mechanism and access section；Wherein,
The products-supply mechanism, for storing at least one product；
The processor, the appointed product that will be stored in the products-supply mechanism for controlling the transmission mechanism
It is transmitted to the access section so that the user can take the appointed product from the access section.
Preferably,
Described information acquisition module, including：Image capture device；Wherein,
Described image collecting device, when interface advertisement for showing the appointed product in the display, acquisition refers to
Determine an at least area image in region, and an at least area image is sent to the processor；
The processor is further used for extracting the face of the user from an at least area image described in reception
Image, and it is sent to the remote service platform using the face-image as the identity information of the user.
Preferably,
Described information acquisition module, including：Data input device；Wherein,
The data input device for receiving the current identity input by user, and will work as described in reception
Preceding identity is sent to the processor；
The processor, for the current identity received to be sent to institute as the identity information of the user
State remote service platform.
Preferably,
When the described information acquisition module includes image capture device,
The processor is further used for according at least an area image determines the audient of the user described in reception
Information, wherein the audience information include the user watch the duration of the interface advertisement, the user gender and
Age range；The incidence relation between the audience information and the interface advertisement is established, and the incidence relation is sent to
The remote service platform.
Second aspect, an embodiment of the present invention provides it is a kind of using any intelligent marketing machine in first aspect to
The method that family provides product, including：
The interface advertisement of appointed product is shown using the display, wherein the interface advertisement carries the specified production
The gaming jurisdiction label can be identified to run the appointed product in gaming jurisdiction label corresponding to product, mobile terminal
Corresponding game interactive program, and the game interactive result obtained after user operates the game interactive program of operation
And the identity of the user is sent to remote service platform；
It acquires the identity information of the user using described information acquisition module, and the identity information is sent to described
Processor；
The identity information, which will be received, using the processor is forwarded to the remote service platform；
The remote service platform is being received according to the game interactive result, the identity mark using the processor
When the product release corresponding to the appointed product that knowledge and the identity information are sent instructs, the product administration module is controlled
The appointed product is provided to the user.
Preferably,
When the product administration module includes products-supply mechanism, transmission mechanism and access section,
The control product administration module provides the appointed product to the user, including：Control the transmission
The appointed product stored in the products-supply mechanism is transmitted to the access section by mechanism so that the user can be from institute
Access section is stated to take the appointed product.
Preferably,
When described information acquisition module includes image capture device,
The identity information that the user is acquired using described information acquisition module, and the identity information is sent to
The processor, including：
Using described image collecting device when the display shows the interface advertisement of the appointed product, acquisition is specified
An at least area image in region, and an at least area image is sent to the processor；
The utilization processor will receive the identity information and be forwarded to the remote service platform, including：It utilizes
The processor extracts the face-image of the user from an at least area image described in reception, and the face is schemed
As the identity information as the user is sent to the remote service platform.
Preferably,
When described information acquisition module includes data input device,
The identity information that the user is acquired using described information acquisition module, and by the identity information of the user
It is sent to the remote service platform, including：
The current identity input by user is received using the data input device, and by the described current of reception
Identity is sent to the processor；
The current identity of reception is sent to institute as the identity information of the user
State remote service platform.
Preferably,
When described information acquisition module includes image capture device,
After at least an area image is sent to the processor, further include by described described：
Using the processor according at least an area image determines the audience information of the user described in reception,
In, the audience information includes that the user watches the duration of the interface advertisement, the gender of the user and age area
Between；
The incidence relation between the audience information and the interface advertisement is established, and the incidence relation is sent to institute
State remote service platform.
The third aspect, an embodiment of the present invention provides a kind of operation systems, including：
Remote service platform, at least one intelligent marketing machine as described in any in above-mentioned second aspect, and at least one
A mobile terminal；Wherein,
The mobile terminal is used for when the intelligent marketing machine shows the interface advertisement of appointed product, to the interface
The gaming jurisdiction label corresponding to the appointed product carried in advertisement is identified with running game interactive process, and will use
The identity of game interactive result and the user that family obtains after being operated to the game interactive program of operation is sent to
Remote service platform；
The remote service platform, for receiving the identity and game interactive that any mobile terminal is sent
When as a result, determines whether the user corresponding to the identity received has according to the game interactive result of reception and obtain the finger
The qualification of fixed output quota product, if so, when receiving the user information that at least one intelligent marketing machine is sent respectively, it will be each
The user information that a intelligent marketing machine is sent respectively is matched with the user identifier to determine an Intelligent target
Marketing machine, and send the product release instruction corresponding to the appointed product to Intelligent target marketing machine.
Preferably,
The game interactive is as a result, include：Single innings of game best result, more innings of game total scores, game add up inning and trip
It is any one or more in the play cumulative time.
Preferably,
The remote service platform is further used for receiving each intelligent marketing machine is sent respectively at least one
Incidence relation；Incidence relation parses described in each item to reception, and with determination, each interface advertisement institute is corresponding at least
One audience information；It is directed to each described interface advertisement, at least one audient letter corresponding to the interface advertisement
Breath, calculates the recommendation that audient's type is preset in the interface advertisement relative to each.
An embodiment of the present invention provides a kind of intelligent marketing machine and its method of product, operation system are provided a user, it should
Intelligent marketing machine is by display, information acquisition module, processor and is stored with the product administration module of at least one product and constitutes,
Information acquisition module can be acquired the identity of user, and the identity information of user is sent to remote service by processor
Platform；Display can show the interface advertisement of appointed product, and the interface advertisement shown carries corresponding to appointed product
Gaming jurisdiction label, user can be identified the gaming jurisdiction label carried in the advertisement of interface by mobile terminal so that
Game interactive program corresponding to the running of mobile terminal appointed product, subsequent, user can be to the trip of running of mobile terminal
Play interactive process is operated and (carries out amusement game by the game interactive program run on mobile terminal), and mobile terminal is
The identity of the game interactive result and user that are obtained after can operating user to the game interactive program of operation is sent
To remote service platform；In this way, remote service platform can determine whether the user has according to the game interactive result of reception
The qualification of appointed product is obtained, if so, can be sent pair to the intelligent marketing machine according to corresponding user identifier and identity information
It should be instructed in the product release of the appointed product, and then the finger that will be stored in product administration module by the processor of intelligent marketing machine
Fixed output quota product are supplied to user.To sum up, user can be marketed by mobile terminal identification intelligent and be taken in the interface advertisement that shows of machine
The gaming jurisdiction entrance of band to run the game interactive program corresponding to appointed product on mobile terminals, and passes through operation
Game interactive program carries out amusement game, after corresponding game interactive result reaches a certain level, you can having acquisition, this refers to
The qualification of fixed output quota product can be recreational higher to obtain the appointed product of intelligent marketing machine offer, can deepen user to interface
The promotion effect of product can be improved in the impression of product corresponding to advertisement.
Description of the drawings
In order to more clearly explain the embodiment of the invention or the technical proposal in the existing technology, to embodiment or will show below
There is attached drawing needed in technology description to be briefly described, it should be apparent that, the accompanying drawings in the following description is the present invention
Some embodiments for those of ordinary skill in the art without creative efforts, can also basis
These attached drawings obtain other attached drawings.
Fig. 1 is a kind of structural schematic diagram for intelligent marketing machine that one embodiment of the invention provides；
Fig. 2 is the structural schematic diagram for another intelligent marketing machine that one embodiment of the invention provides；
Fig. 3 is the structural schematic diagram for another intelligent marketing machine that one embodiment of the invention provides；
Fig. 4 is the structural schematic diagram for another intelligent marketing machine that one embodiment of the invention provides；
Fig. 5 is a kind of flow for method providing a user product using intelligent marketing machine that one embodiment of the invention provides
Figure；
Fig. 6 is a kind of structural schematic diagram for operation system that one embodiment of the invention provides；
Fig. 7 is that one kind that one embodiment of the invention provides is provided a user based on operation system realization using intelligent marketing machine
The flow chart of the method for product.
Specific implementation mode
In order to make the object, technical scheme and advantages of the embodiment of the invention clearer, below in conjunction with the embodiment of the present invention
In attached drawing, technical scheme in the embodiment of the invention is clearly and completely described, it is clear that described embodiment is
A part of the embodiment of the present invention, instead of all the embodiments, based on the embodiments of the present invention, those of ordinary skill in the art
The every other embodiment obtained without making creative work, shall fall within the protection scope of the present invention.
As shown in Figure 1, an embodiment of the present invention provides a kind of intelligent marketing machines, including：
Display 101, information acquisition module 102, processor 103 and the product administration module for being stored at least one product
104；Wherein,
The display 101, the interface advertisement for showing appointed product, wherein the interface advertisement carries the finger
Gaming jurisdiction label corresponding to fixed output quota product, mobile terminal can be identified the gaming jurisdiction label described specified to run
Game interactive program corresponding to product, and the game interactive obtained after user operates the game interactive program of operation
As a result and the identity of the user is sent to remote service platform；
Described information acquisition module 102, the identity information for acquiring the user, and the identity information is sent to
The processor；
The processor 103, for receiving the remote service platform according to the game interactive result, the body
When the product release corresponding to the appointed product that part mark and the identity information are sent instructs, the management of product is controlled
Module 104 provides the appointed product to the user；The identity information for receiving the user is forwarded to the remote service
Platform.
Embodiment as shown in Figure 1, the intelligent marketing machine by display, information acquisition module, processor and be stored with to
A kind of few product administration module of product is constituted, and information acquisition module can be acquired the identity of user, and pass through processor
The identity information of user is sent to remote service platform；Display can show the interface advertisement of appointed product, and show
The interface advertisement shown carries the gaming jurisdiction label corresponding to appointed product, and user can be by mobile terminal to being taken in the advertisement of interface
The gaming jurisdiction label of band is identified so that the game interactive program corresponding to the running of mobile terminal appointed product, subsequently
, user can operate the game interactive program of running of mobile terminal (i.e. mutual by the game run on mobile terminal
Dynamic program carries out amusement game), the trip that mobile terminal obtains after can operating user to the game interactive program of operation
The identity of the interactive result of play and user are sent to remote service platform；In this way, remote service platform can be according to reception
Game interactive result determines whether the user has the qualification for obtaining appointed product, if so, can be according to corresponding user identifier
And identity information sends the product release instruction corresponding to the appointed product to the intelligent marketing machine, and then by intelligent marketing machine
The appointed product stored in product administration module is supplied to user by processor.To sum up, user can be known by mobile terminal
The gaming jurisdiction entrance carried in the interface advertisement that other intelligent marketing machine is shown, it is right to run appointed product institute on mobile terminals
The game interactive program answered, and amusement game is carried out by the game interactive program of operation, it is reached in corresponding game interactive result
After to a certain extent, you can have the qualification for obtaining the appointed product, it, can to obtain the appointed product of intelligent marketing machine offer
It is recreational higher, impression of the user to the product corresponding to the advertisement of interface can be deepened, the promotion effect of product can be improved.
In the above embodiment of the present invention, in the game interactive program of running of mobile terminal, some of corresponding product can be carried
Ad elements, for example, carrying words identification, pictorial trademark, the product pattern of appointed product etc. corresponding to game interactive program；
The type of game interactive program can be specifically client-side program, H5 web interfaces or small routine.
In the above embodiment of the present invention, gaming jurisdiction entrance can be that Quick Response Code or other identification codes, user pass through movement
Corresponding license confirmation interface can be shown after terminal-pair gaming jurisdiction entrance is identified, on mobile terminal, user, which clicks, to be authorized
After confirming the corresponding region on interface to confirm mandate, mobile terminal can then run the game interactive journey corresponding to appointed product
Sequence, and by the identity of user (for example, name, phone etc. are capable of the information that the identity of user to user is identified) and use
The game interactive result that family obtains after being operated to running game interactive process is sent to remote service platform.
As shown in Fig. 2, in one embodiment of the invention, the product administration module 104, including：Products-supply mechanism
1041, transmission mechanism 1042 and access section 1043；Wherein, the products-supply mechanism 1041, for storing at least one product；
The processor 103, it is described specified by what is stored in the products-supply mechanism 1041 for controlling the transmission mechanism 1042
Product is transmitted to the access section 1043 so that the user can take the appointed product from the access section 1043.
In the above-described embodiments, remote service platform, can after the game interactive result for receiving mobile terminal transmission
Determine whether corresponding user has the qualification for obtaining appointed product according to game interactive result, if so, can also be further to hair
The mobile terminal of the game interactive result is given to return to prize prompt message, to remind user to the access section of corresponding intelligent marketing machine
It takes appointed product.
Information acquisition module 102 acquires the identity information of user, and is sent the identity information of acquisition by processor 103
When to remote service platform, it can at least be realized by the following two kinds mode.
Realization method 1, referring to FIG. 3, described information acquisition module 102, including：Image capture device 1021；Wherein, institute
Image capture device 1021 is stated, when interface advertisement for showing the appointed product in the display 101, acquires and specifies area
An at least area image in domain, and an at least area image is sent to the processor 103；The processor
103, it is further used for extracting the face-image of the user from an at least area image described in reception, and by the face
Portion's image is sent to the remote service platform as the identity information of the user.
In above-mentioned realization method 1, remote service platform can prestore each user an at least face-image and its
Correspondence between identity, is directed to a mobile terminal, and user can market to Intelligent target by the mobile terminal
The gaming jurisdiction entrance that advertisement interface shown by machine carries is identified, to run the game interactive journey corresponding to appointed product
Sequence；Intelligent target marketing machine can acquire the face-image of user and be sent to remote service platform simultaneously；The mobile terminal is follow-up
After the identity of corresponding game interactive result and user are sent to remote service platform, remote service platform then can needle
The game interactive result sent to the mobile terminal and identity determine that identity institute is right according to the game interactive result
Whether the user answered has the qualification for obtaining appointed product, if so, received from remote service platform according to the correspondence
Determine corresponding target facial image in each face-image (identity information), and then to the mesh for sending the target facial image
It marks intelligent marketing machine and sends the product release instruction for corresponding to appointed product so that Intelligent target marketing machine is carried to corresponding user
For corresponding appointed product.
Realization method 2, referring to FIG. 4, described information acquisition module 102, including：Data input device 1022；Wherein, institute
Data input device 1022 is stated, for receiving the current identity input by user, and by the current identity of reception
Mark is sent to the processor 103；The processor 103, the current identity for that will receive is as the use
The identity information at family is sent to the remote service platform.User can pass through data input device (touch screen or key board etc.)
Its active user mark is directly inputted, the identity and each intelligent marketing machine that remote service platform can be to mobile terminal transmission
The current identity sent is compared, to determine corresponding target marketing machine.
Based on above-mentioned realization method 1, in one embodiment of the invention, in described information acquisition mould, 102 pieces include figure
When as collecting device 1021, the processor 103 is further used for according at least an area image determines institute described in reception
State the audience information of user, wherein the audience information includes duration, described that the user watches the interface advertisement
The gender and age range of user；Establish the incidence relation between the audience information and the interface advertisement, and by the pass
Connection relationship is sent to the remote service platform.
In above-described embodiment, the processor of intelligent marketing machine can be according to an at least region for image capture module acquisition
Image determines the audience information of a user, for example determines that user watches the duration of given ad, the gender of user and year
Age section etc. subsequently can further establish the incidence relation between these audience informations and the interface advertisement of appointed product, and will
The incidence relation of foundation is sent to remote service platform；In this way, remote service platform then can be according to corresponding to the interface advertisement
Each incidence relation calculates the recommendation that audient's type is preset in interface advertisement relative to each, and obtained each recommendation is then
It can be used for measuring the degree that the interface advertisement meets corresponding default audient's type, further to adjust the dispensing side of interface advertisement
Formula, dispensing place etc..
As shown in figure 5, utilizing the intelligence provided in any one embodiment of the invention an embodiment of the present invention provides a kind of
The method that marketing machine provides a user product, including：
Step 501, the interface advertisement of appointed product is shown using the display, wherein the interface advertisement carries institute
The gaming jurisdiction label corresponding to appointed product is stated, the gaming jurisdiction label can be identified with described in operation in mobile terminal
Game interactive program corresponding to appointed product, and the game obtained after user operates the game interactive program of operation
The identity of interactive result and the user are sent to remote service platform；
Step 502, the identity information of the user is acquired using described information acquisition module, and the identity information is sent out
It send to the processor；
Step 503, the identity information will be received using the processor and be forwarded to the remote service platform；
Step 504, the remote service platform is being received according to the game interactive result, institute using the processor
When stating the product release instruction for corresponding to the appointed product that identity and the identity information are sent, the product is controlled
Management module provides the appointed product to the user.
Include products-supply mechanism, transmission mechanism and picking in the product administration module in one embodiment of the invention
When mouth,
The control product administration module provides the appointed product to the user, including：Control the transmission
The appointed product stored in the products-supply mechanism is transmitted to the access section by mechanism so that the user can be from institute
Access section is stated to take the appointed product.
In one embodiment of the invention, when described information acquisition module includes image capture device,
The identity information that the user is acquired using described information acquisition module, and the identity information is sent to
The processor, including：
Using described image collecting device when the display shows the interface advertisement of the appointed product, acquisition is specified
An at least area image in region, and an at least area image is sent to the processor；
The utilization processor will receive the identity information and be forwarded to the remote service platform, including：It utilizes
The processor extracts the face-image of the user from an at least area image described in reception, and the face is schemed
As the identity information as the user is sent to the remote service platform.
In one embodiment of the invention, when described information acquisition module includes data input device,
The identity information that the user is acquired using described information acquisition module, and by the identity information of the user
It is sent to the remote service platform, including：
The current identity input by user is received using the data input device, and by the described current of reception
Identity is sent to the processor；
The current identity of reception is sent to institute as the identity information of the user
State remote service platform.
In one embodiment of the invention, when described information acquisition module includes image capture device,
After at least an area image is sent to the processor, further include by described described：
Using the processor according at least an area image determines the audience information of the user described in reception,
In, the audience information includes that the user watches the duration of the interface advertisement, the gender of the user and age area
Between；
The incidence relation between the audience information and the interface advertisement is established, and the incidence relation is sent to institute
State remote service platform.
As shown in fig. 6, an embodiment of the present invention provides a kind of operation systems, including：
The intelligent marketing machine 602 provided in remote service platform 601, at least one any one embodiment of the invention, with
And at least one mobile terminal 603；Wherein,
The mobile terminal 603 is used for when the intelligent marketing machine 602 shows the interface advertisement of appointed product, to institute
The gaming jurisdiction label corresponding to the appointed product carried in the advertisement of interface is stated to be identified with running game interactive process,
And the identity of the game interactive result and the user obtained after operating user to the game interactive program of operation
It is sent to remote service platform 601；
The remote service platform 601, in the identity and trip for receiving any transmission of the mobile terminal 603
When play interaction result, determines whether the user corresponding to the identity received has according to the game interactive result of reception and obtain
The qualification of the appointed product, if so, believing receiving the user that at least one intelligent marketing machine 602 is sent respectively
When breath, the user information that each intelligent marketing machine 602 is sent respectively is matched with the user identifier to determine
One Intelligent target marketing machine 602, and send the product throwing corresponding to the appointed product to Intelligent target marketing machine 602
Put instruction.
In one embodiment of the invention, the game interactive result includes but not limited to single innings of game best result, more innings of trips
It is any one or more in play total score, the accumulative inning of game and game cumulative time (using min as the unit time).
Correspondingly, remote service platform then can at least realize the game interactive knot according to reception by following several modes
Fruit determines whether the user corresponding to the identity received has the qualification for obtaining appointed product.
Mode A, detects whether the single innings of game best result carried in the game interactive result of reception reaches preset fraction threshold
Value, if it is, determining that the user corresponding to the corresponding identity received has the qualification for obtaining appointed product.
Mode B, detects whether the more innings of game total scores carried in the game interactive result of reception reach default cumulative point
Threshold value, if it is, determining that the user corresponding to the corresponding identity received has the qualification for obtaining appointed product.
Mode C, detects whether the game cumulative time carried in the game interactive result of reception reaches preset time threshold,
If it is, determining that the user corresponding to the corresponding identity received has the qualification for obtaining appointed product.
It is tired to pre-set check value, single innings of game best result, more innings of game total scores, the accumulative inning of game and game by mode D
The corresponding weighted value of institute between timing, and the score threshold corresponding to single innings of game best result of default setting, cumulative point
Inning threshold value corresponding to corresponding cumulative point threshold value, game inning and cumulative time threshold value；It is mutual to detect the game received
Whether the single innings of game best result carried in dynamic result is more than the single innings of game points, if it is, determining single innings of game most
Evaluation score a corresponding to high score is equal to the weighted value corresponding to described single innings game best result, otherwise, calculates single innings of game most
Ratio between high score and the score threshold, determine single innings game best result corresponding to evaluation score a be equal to the ratio with
The product of weighted value corresponding to single innings of game best result；It can be by method similar with evaluation score a is determined in foregoing teachings, really
Make the evaluation score b corresponding to more innings of game total scores, the evaluation score c corresponding to the accumulative inning of game, game cumulative time
Whether corresponding evaluation score d, detection evaluation score a, b, c, d's and are more than pre-set check value, if so, determining
User corresponding to the corresponding identity received has the qualification for obtaining appointed product.In this way, by considering single innings of trip
Play best result, more innings of game total scores, game add up multiple projects such as inning and game cumulative time, and introduce each project and divide
Not corresponding weighted value can increase and weigh whether user has the algorithm complexity for the qualification for obtaining appointed product, avoid user
Malicious operation is carried out to the game interactive program corresponding to corresponding product to produce to obtain from intelligent marketing machine by improper means
Product.
In one embodiment of the invention, the remote service platform is further used for receiving each intelligent marketing machine
At least one incidence relation sent respectively；Incidence relation parses described in each item to reception, with each interface of determination
Corresponding at least one audience information of advertisement institute；It is directed to each described interface advertisement, according to the interface advertisement institute
Corresponding at least one audience information calculates the recommendation that audient's type is preset in the interface advertisement relative to each.
For example, when the m audience information corresponding to interface advertisement includes user's gender, if there are n audients
User's gender that information includes is female, and default audient's type includes gender female, then then can be true by the ratio between n and m
It is set to the interface advertisement relative to the recommendation that default audient's type is women.
In order to more clearly illustrate technical scheme of the present invention and advantage, with reference to industry provided in an embodiment of the present invention
Business system, referring to FIG. 6, specifically with specifically include under this systems intelligent marketing machine A1, A2 and remote service platform B and
For mobile terminal C, for realization provides a user product by intelligent marketing machine, as shown in fig. 7, can specifically include as follows
Each step：
Step 701, B sends the advertising display instruction for the interface advertisement for carrying appointed product to A1, A2 respectively.
Here, the gaming jurisdiction entrance corresponding to appointed product can be carried in advertisement interface, gaming jurisdiction entrance specifically may be used
Being present in the advertisement of interface in the form of Quick Response Code or other identification codes.
Step 702, A1, A2 show the interface advertisement carried in the advertising display instruction of reception.
In the following each steps of the present invention, for the convenience of description, only A1 is shown by mobile terminal C with a user
For the gaming jurisdiction entrance carried in the advertisement of interface is identified.
Step 703, user is identified the gaming jurisdiction entrance carried in the interface advertisement shown by A1 by C, makes
Obtain the game interactive program corresponding to C operation appointed products.
Step 704, A1 acquires at least area image for specifying region when showing the interface advertisement of appointed product,
The face-image of user is extracted from an at least area image, and is sent to B using face-image as the identity information of user.
Step 705, A1 determines the audience information of user according to an at least area image for acquisition, establish audience information with
Incidence relation between the interface advertisement of display, and incidence relation is sent to B.
Here, audience information includes but not limited to that user watches the duration of interface advertisement, the gender of user and age
Section.
Step 706, user operates to form game interactive the game interactive program operated on C as a result, C will be swum
The identity of the interactive result of play and the user are sent to B.
Here, identity can be that name, telephone number and game account of user etc. being capable of user to users
The information that identity is identified.
Step 707, B determines whether the user corresponding to the identity received has according to the game interactive result of reception
The qualification for obtaining appointed product, if so, thening follow the steps 708；Otherwise, step 711 is executed.
Here, B determines whether the user corresponding to the identity received has according to the game interactive result of reception and obtains
Take a variety of specific implementations of the qualification of appointed product with described in foregoing individual embodiments, which is not described herein again.
Step 708, B is according to pair at least between a face-image and its identity of pre-stored each user
It should be related to and face-image that A1, A2 are sent respectively, the identity sent with C is determined from each face-image of reception
It is specially the face-image that A1 is sent to identify corresponding target facial image, and the A1 for sending target facial image is determined as mesh
Mark intelligent marketing machine.
Step 709, B sends the product release instruction corresponding to appointed product to determining Intelligent target marketing machine A1.
Step 710, intelligent marketing machine is controlled when receiving the product instruction corresponding to appointed product by its processor
The appointed product stored in products-supply module is transmitted to the appointed product of storage being transmitted to access section by transmission mechanism.
The appointed product in this way, user can then take away from access section.
Step 711, B parses each incidence relation that A1, A2 are sent respectively respectively, to determine the boundary of appointed product
At least one audience information corresponding to wide announcement.
Step 712, at least one audience informations of the B corresponding to the advertisement of interface calculates interface advertisement relative to each
The recommendation of a default audient's type.
For example, when m audience information of the interface advertisement corresponding to appointed product includes user's gender, if depositing
It is female in user's gender that n audience information includes, and default audient's type includes gender female, then then can will be between n and m
Ratio be determined as the interface advertisement relative to default audient's type be women recommendation.
In conclusion each embodiment of the present invention at least has the advantages that：
1, in one embodiment of the invention, the intelligent marketing machine by display, information acquisition module, processor and be stored with to
A kind of few product administration module of product is constituted, and information acquisition module can be acquired the identity of user, and pass through processor
The identity information of user is sent to remote service platform；Display can show the interface advertisement of appointed product, and show
The interface advertisement shown carries the gaming jurisdiction label corresponding to appointed product, and user can be by mobile terminal to being taken in the advertisement of interface
The gaming jurisdiction label of band is identified so that the game interactive program corresponding to the running of mobile terminal appointed product, subsequently
, user can operate the game interactive program of running of mobile terminal (i.e. mutual by the game run on mobile terminal
Dynamic program carries out amusement game), the trip that mobile terminal obtains after can operating user to the game interactive program of operation
The identity of the interactive result of play and user are sent to remote service platform；In this way, remote service platform can be according to reception
Game interactive result determines whether the user has the qualification for obtaining appointed product, if so, can be according to corresponding user identifier
And identity information sends the product release instruction corresponding to the appointed product to the intelligent marketing machine, and then by intelligent marketing machine
The appointed product stored in product administration module is supplied to user by processor.To sum up, user can be known by mobile terminal
The gaming jurisdiction entrance carried in the interface advertisement that other intelligent marketing machine is shown, it is right to run appointed product institute on mobile terminals
The game interactive program answered, and amusement game is carried out by the game interactive program of operation, it is reached in corresponding game interactive result
After to a certain extent, you can have the qualification for obtaining the appointed product, it, can to obtain the appointed product of intelligent marketing machine offer
It is recreational higher, impression of the user to the product corresponding to the advertisement of interface can be deepened, the promotion effect of product can be improved.
2, in one embodiment of the invention, remote service platform receive mobile terminal transmission game interactive result it
Afterwards, it can determine whether corresponding user has the qualification for obtaining appointed product according to game interactive result, if so, can also be further
Prize prompt message is returned to the mobile terminal for sending the game interactive result, to remind user's taking to corresponding intelligent marketing machine
Goods mouth is taken appointed product.
3, in one embodiment of the invention, the processor of intelligent marketing machine can be according at least the one of image capture module acquisition
Open the audience information that area image determines a user, such as the property of the duration of determining user's viewing given ad, user
Other and age range etc., subsequently can further establish being associated between these audience informations and the interface advertisement of appointed product
System, and the incidence relation of foundation is sent to remote service platform；In this way, remote service platform then can be according to the interface advertisement institute
Corresponding each incidence relation calculates interface advertisement and presets the recommendation of audient's type relative to each, and what is obtained each pushes away
It recommends value and then can be used for measuring the degree that the interface advertisement meets corresponding default audient's type, further to adjust interface advertisement
Putting mode, dispensing place etc..
4, in one embodiment of the invention, by considering single innings of game best result, more innings of game total scores, game add up office
Multiple projects such as number and game cumulative time, and the corresponding weighted value of each project institute is introduced, can increase measurement user is
It is no have obtain appointed product qualification algorithm complexity, avoid user to the game interactive program corresponding to corresponding product into
Row malicious operation from intelligent marketing machine by improper means to obtain product.
It should be noted that herein, such as first and second etc relational terms are used merely to an entity
Or operation is distinguished with another entity or operation, is existed without necessarily requiring or implying between these entities or operation
Any actual relationship or order.Moreover, the terms "include", "comprise" or its any other variant be intended to it is non-
It is exclusive to include, so that the process, method, article or equipment including a series of elements includes not only those elements,
But also include other elements that are not explicitly listed, or further include solid by this process, method, article or equipment
Some elements.In the absence of more restrictions, the element limited by sentence " including one ", is not arranged
Except there is also other identical factors in the process, method, article or apparatus that includes the element.
Finally, it should be noted that：The foregoing is merely presently preferred embodiments of the present invention, is merely to illustrate the skill of the present invention
Art scheme, is not intended to limit the scope of the present invention.Any modification for being made all within the spirits and principles of the present invention,
Equivalent replacement, improvement etc., are included within the scope of protection of the present invention.
Claims (10)
1. a kind of intelligent marketing machine, which is characterized in that including：
Display, information acquisition module, processor and the product administration module for being stored at least one product；Wherein,
The display, the interface advertisement for showing appointed product, wherein the interface advertisement carries the appointed product institute
Corresponding gaming jurisdiction label, mobile terminal can be identified the gaming jurisdiction label right to run the appointed product institute
The game interactive program answered, and the game interactive result obtained after user operates the game interactive program of operation and institute
The identity for stating user is sent to remote service platform；
Described information acquisition module, the identity information for acquiring the user, and the identity information is sent to the place
Manage device；
The processor, for receiving the remote service platform according to the game interactive result, the identity
And the identity information send the product release instruction for corresponding to the appointed product when, control the product administration module to
The user provides the appointed product；The identity information for receiving the user is forwarded to the remote service platform.
2. according to intelligent marketing machine shown in claim 1, which is characterized in that
The product administration module, including：Products-supply mechanism, transmission mechanism and access section；Wherein,
The products-supply mechanism, for storing at least one product；
The processor transmits the appointed product stored in the products-supply mechanism for controlling the transmission mechanism
To the access section so that the user can take the appointed product from the access section.
3. intelligent marketing machine according to claim 1, which is characterized in that
Described information acquisition module, including：Image capture device；Wherein,
Described image collecting device when interface advertisement for showing the appointed product in the display, acquires and specifies area
An at least area image in domain, and an at least area image is sent to the processor；
The processor is further used for extracting the face figure of the user from an at least area image described in reception
Picture, and it is sent to the remote service platform using the face-image as the identity information of the user；
Or,
Described information acquisition module, including：Data input device；Wherein,
The data input device for receiving the current identity input by user, and will work as predecessor described in reception
Part mark is sent to the processor；
The processor, it is described remote for being sent to using the current identity received as the identity information of the user
Journey service platform.
4. intelligent marketing machine according to claim 3, which is characterized in that
When the described information acquisition module includes image capture device,
The processor is further used for determining audient's letter of the user according to an at least area image described in reception
Breath, wherein the audience information includes that the user watches the duration of the interface advertisement, the gender of the user and year
Age section；The incidence relation between the audience information and the interface advertisement is established, and the incidence relation is sent to institute
State remote service platform.
5. a kind of using the method that any intelligent marketing machine provides a user product in Claims 1-4 4, feature exists
In, including：
The interface advertisement of appointed product is shown using the display, wherein the interface advertisement carries the appointed product institute
Corresponding gaming jurisdiction label, mobile terminal can be identified the gaming jurisdiction label right to run the appointed product institute
The game interactive program answered, and the game interactive result obtained after user operates the game interactive program of operation and institute
The identity for stating user is sent to remote service platform；
The identity information of the user is acquired using described information acquisition module, and the identity information is sent to the processing
Device；
The identity information, which will be received, using the processor is forwarded to the remote service platform；
Using the processor receive the remote service platform according to the game interactive result, the identity and
When the product release corresponding to the appointed product that the identity information is sent instructs, the product administration module is controlled to institute
It states user and the appointed product is provided.
6. according to the method described in claim 5, it is characterized in that,
When the product administration module includes products-supply mechanism, transmission mechanism and access section,
The control product administration module provides the appointed product to the user, including：Control the transmission mechanism
The appointed product stored in the products-supply mechanism is transmitted to the access section so that the user can take from described
Goods mouth is taken the appointed product.
7. according to the method described in right 5, which is characterized in that
When described information acquisition module includes image capture device,
The identity information that the user is acquired using described information acquisition module, and the identity information is sent to described
Processor, including：
Using described image collecting device when the display shows the interface advertisement of the appointed product, acquires and specify region
An at least area image, and an at least area image is sent to the processor；
The utilization processor will receive the identity information and be forwarded to the remote service platform, including：Using described
Processor extracts the face-image of the user from an at least area image described in reception, and the face-image is made
It is sent to the remote service platform for the identity information of the user；
Or,
When described information acquisition module includes data input device,
The identity information that the user is acquired using described information acquisition module, and the identity information of the user is sent
To the remote service platform, including：
The current identity input by user is received using the data input device, and by the current identity of reception
Mark is sent to the processor；
It is sent to using the current identity of reception as the identity information of the user using the processor described remote
Journey service platform.
8. the method according to the description of claim 7 is characterized in that
When described information acquisition module includes image capture device,
After at least an area image is sent to the processor, further include by described described：
Using the processor according at least an area image determines the audience information of the user described in reception, wherein
The audience information include the user watch the duration of the interface advertisement, the user gender and age range；
It establishes the incidence relation between the audience information and the interface advertisement, and the incidence relation is sent to described remote
Journey service platform.
9. a kind of operation system, which is characterized in that including：
Remote service platform, at least one intelligent marketing machine as described in any in above-mentioned Claims 1-4, and at least one
A mobile terminal；Wherein,
The mobile terminal is used for when the intelligent marketing machine shows the interface advertisement of appointed product, to the interface advertisement
The gaming jurisdiction label corresponding to the appointed product of middle carrying is identified with running game interactive process, and by user couple
The identity of game interactive result and the user that the game interactive program of operation obtains after being operated is sent to remotely
Service platform；
The remote service platform, for receiving the identity and game interactive result that any mobile terminal is sent
When, it determines whether the user corresponding to the identity received has according to the game interactive result of reception and obtains the specified production
The qualification of product, if so, when receiving the user information that at least one intelligent marketing machine is sent respectively, by each institute
The user information that intelligent marketing machine is sent respectively is stated to be matched with the user identifier to determine an Intelligent target marketing
Machine, and send the product release instruction corresponding to the appointed product to Intelligent target marketing machine.
10. operation system according to claim 9, which is characterized in that
The game interactive is as a result, include：Single innings of game best result, more innings of game total scores, game adds up inning and game is tired
It is any one or more between timing；
And/or
The remote service platform is further used for receiving at least one association that each intelligent marketing machine is sent respectively
Relationship；Incidence relation parses described in each item to reception, with determination each interface advertisement institute corresponding at least one
Audience information；It is directed to each described interface advertisement, according at least one audience information corresponding to the interface advertisement, meter
Calculate the recommendation that audient's type is preset in the interface advertisement relative to each.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201810478021.2A CN108665320A (en) | 2018-05-18 | 2018-05-18 | A kind of intelligent marketing machine and its provide a user the method for product, operation system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201810478021.2A CN108665320A (en) | 2018-05-18 | 2018-05-18 | A kind of intelligent marketing machine and its provide a user the method for product, operation system |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN108665320A true CN108665320A (en) | 2018-10-16 |
Family
ID=63776397
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201810478021.2A Pending CN108665320A (en) | 2018-05-18 | 2018-05-18 | A kind of intelligent marketing machine and its provide a user the method for product, operation system |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN108665320A (en) |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN111882178A (en) * | 2020-07-09 | 2020-11-03 | 南京火眼金睛文化创意产业有限公司 | Intelligent exhibition hall central control method, system, equipment and storage medium |
Citations (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| JP2009186630A (en) * | 2008-02-05 | 2009-08-20 | Nec Corp | Advertisement distribution apparatus |
| CN103955845A (en) * | 2014-04-23 | 2014-07-30 | 天津点充科技有限公司 | Interactive system of paid advertising platform |
| CN104992137A (en) * | 2015-08-03 | 2015-10-21 | 福州最美影视网络科技有限公司 | Online interaction method and online interaction system |
| CN105260902A (en) * | 2014-07-17 | 2016-01-20 | 沈军伟 | Intelligent marketing equipment |
| CN106971317A (en) * | 2017-03-09 | 2017-07-21 | 杨伊迪 | The advertisement delivery effect evaluation analyzed based on recognition of face and big data and intelligently pushing decision-making technique |
| CN107578537A (en) * | 2017-08-25 | 2018-01-12 | 深圳市维冠视界科技股份有限公司 | A kind of data push method of Self-help vending machine and Self-help vending machine |
| CN207165209U (en) * | 2017-08-31 | 2018-03-30 | 徐翔 | A kind of question and answer advertisement with lottery promotes machine |
-
2018
- 2018-05-18 CN CN201810478021.2A patent/CN108665320A/en active Pending
Patent Citations (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| JP2009186630A (en) * | 2008-02-05 | 2009-08-20 | Nec Corp | Advertisement distribution apparatus |
| CN103955845A (en) * | 2014-04-23 | 2014-07-30 | 天津点充科技有限公司 | Interactive system of paid advertising platform |
| CN105260902A (en) * | 2014-07-17 | 2016-01-20 | 沈军伟 | Intelligent marketing equipment |
| CN104992137A (en) * | 2015-08-03 | 2015-10-21 | 福州最美影视网络科技有限公司 | Online interaction method and online interaction system |
| CN106971317A (en) * | 2017-03-09 | 2017-07-21 | 杨伊迪 | The advertisement delivery effect evaluation analyzed based on recognition of face and big data and intelligently pushing decision-making technique |
| CN107578537A (en) * | 2017-08-25 | 2018-01-12 | 深圳市维冠视界科技股份有限公司 | A kind of data push method of Self-help vending machine and Self-help vending machine |
| CN207165209U (en) * | 2017-08-31 | 2018-03-30 | 徐翔 | A kind of question and answer advertisement with lottery promotes machine |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN111882178A (en) * | 2020-07-09 | 2020-11-03 | 南京火眼金睛文化创意产业有限公司 | Intelligent exhibition hall central control method, system, equipment and storage medium |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN105872830B (en) | Interactive approach and device in direct broadcast band | |
| CN107016465A (en) | One kind is taken exercise by running system | |
| US6790142B2 (en) | Advertisement distribution system and server | |
| US10692166B2 (en) | Casino table games with interactive content | |
| US5746656A (en) | Video game competition method and apparatus | |
| CN108352914A (en) | Media content matches and index | |
| CN106339896A (en) | Advertisement putting method and system | |
| CN109391834A (en) | A kind of play handling method, device, equipment and storage medium | |
| CN107358714A (en) | Race ballot system and method | |
| CN110267065B (en) | Live broadcast data processing method and device, server and storage medium | |
| US8814694B2 (en) | Methods and apparatuses for displaying interactive content through a device | |
| CN105916044B (en) | TV programme realize the method and system of mobile Internet interaction prize drawing | |
| CN110166788A (en) | Synchronizing information playback method, device and storage medium | |
| CN111314721A (en) | Method, device, equipment and medium for determining abnormal live broadcast | |
| CN103458300A (en) | Television false advertisement prompting method and system | |
| US20180181976A1 (en) | Computer system for performing display control for advertisement | |
| CN106897896A (en) | A kind of method and system for optimizing advertisement putting and effect | |
| KR100912027B1 (en) | Message character string output system, control method thereof, and information storage medium | |
| CN107545467A (en) | Multimedia messages put-on method and device | |
| US20240015365A1 (en) | Video distribution system, video distribution method, information processing device, and video viewing program | |
| CN106921724A (en) | Game promotion content processing method and device | |
| CN109255665A (en) | A method of advertisement is launched based on user feature analysis advertisement machine | |
| CN109886824B (en) | Friend-making recommendation method, friend-making recommendation device, friend-making recommendation server, express cabinet and friend-making recommendation storage medium | |
| CN111277850A (en) | Interaction method and related device | |
| CN109754277A (en) | Equity gets operation object processing method, device and electronic equipment |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20181016 |
|
| RJ01 | Rejection of invention patent application after publication |