CN106779940B - Method and device for confirming display commodity - Google Patents

Method and device for confirming display commodity Download PDF

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CN106779940B
CN106779940B CN201611147687.7A CN201611147687A CN106779940B CN 106779940 B CN106779940 B CN 106779940B CN 201611147687 A CN201611147687 A CN 201611147687A CN 106779940 B CN106779940 B CN 106779940B
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commodity
user
information
time
position information
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CN106779940A (en
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魏群
马瑞涛
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China United Network Communications Group Co Ltd
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China United Network Communications Group Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0641Shopping interfaces
    • G06Q30/0643Graphical representation of items or shoppers
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0623Item investigation
    • G06Q30/0625Directed, with specific intent or strategy
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0639Item locations

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Abstract

The embodiment of the invention provides a method and a device for confirming a displayed commodity, relates to the field of communication, and can solve the problem that the information of the commodity displayed in the prior art is not matched with the information of the commodity required by a user, and comprises the following steps: acquiring position information of a commodity and position information of a user in a specified time interval; acquiring a moving track of a user according to position information of the user in a specified time interval, and screening commodities to be analyzed from the commodities according to the moving track of the user, wherein the distance between the commodities to be analyzed and the moving track of the user is smaller than or equal to a distance threshold value; and acquiring and analyzing commodity information of the commodity to be analyzed, and screening the commodity to be displayed in the commodity according to the analysis result so as to display the commodity information of the commodity to be displayed to a user. The invention is used for managing commodity information.

Description

Method and device for confirming display commodity
Technical Field
The present invention relates to the field of communications, and in particular, to a method and an apparatus for confirming a displayed commodity.
Background
With the development of network technology, online shopping is gradually taking an important position in the life of people, people can log in a network mall by virtue of a webpage or a mobile phone in an online shopping mode, and can select from massive commodities provided by the network mall, and then transactions are conveniently realized through a network payment platform and an express service platform, but because the webpage or the mobile phone can only provide two-dimensional information or character information such as videos and pictures for the users, the users can only know the commodities according to the information provided by the network mall in the online shopping process, and stereoscopic and visual shopping experience is lacked.
With the development of the technology in recent years, by constructing a virtual shopping environment, the virtual shopping environment can be displayed for a user by means of a corresponding display device, and further, the product display can be performed for the user in the virtual shopping environment to provide three-dimensional information of the product, so that the user can obtain a three-dimensional and visual shopping experience in the online shopping process, which is similar to the real shopping experience.
Although the technical scheme can enable the user to obtain three-dimensional and visual shopping experience in the online shopping process, when the commodity information is displayed to the user in the virtual shopping environment, the commodity information of more commodities can be loaded in the virtual shopping environment without selection, so that the displayed commodity information is not matched with the commodity information required by the user, the commodity information displaying efficiency is reduced, the resources consumed by displaying the commodity information are increased, and the user experience is damaged.
Disclosure of Invention
The application provides a method and a device for confirming displayed commodities, which can solve the problem that the information of the commodities displayed in the prior art is not matched with the information of the commodities required by a user.
In a first aspect, an embodiment of the present invention provides a method for confirming a displayed commodity, including: acquiring position information of a commodity and position information of a user in a specified time interval; acquiring a moving track of a user according to position information of the user in a specified time interval, and screening commodities to be analyzed from the commodities according to the moving track of the user, wherein the distance between the commodities to be analyzed and the moving track of the user is smaller than or equal to a distance threshold value; and acquiring and analyzing commodity information of the commodity to be analyzed, and screening the commodity to be displayed in the commodity according to the analysis result so as to display the commodity information of the commodity to be displayed to a user.
In a second aspect, an embodiment of the present invention provides a confirmation apparatus for displaying a commodity, including: the system comprises an acquisition module, a display module and a display module, wherein the acquisition module is configured to acquire position information of commodities and position information of a user in a specified time interval; the processing module is configured to acquire a travelling track of a user according to the position information of the user in a specified time interval, and screen out commodities to be analyzed from the commodities according to the travelling track of the user, wherein the distance between the commodities to be analyzed and the travelling track of the user is smaller than or equal to a distance threshold value; the acquisition module is also configured to acquire commodity information of a commodity to be analyzed; the processing module is also configured to analyze the commodity information of the commodity to be analyzed and screen the commodity to be displayed in the commodity according to the analysis result so as to display the commodity information of the commodity to be displayed to the user.
The embodiment of the invention provides a method and a device for confirming displayed commodities, which are characterized in that commodities which are possibly browsed by a user in a specified time interval are obtained by obtaining position information of the commodities and position information of the user in the specified time interval, so that the types of commodities which are interested by the user and require commodity information by the user are determined according to analysis of the browsed commodities by the user in the specified time interval, commodities to be displayed, which are possibly commodity information required by the user, are screened from the commodities according to an analysis result so as to be convenient for displaying the commodity information of the commodities to be displayed to the user, therefore, the method and the device for confirming the displayed commodities, which are provided by the embodiment of the invention, can confirm the commodities which are matched with the demands of the user so as to be convenient for displaying the commodity information of the commodities to the user, improve the efficiency of displaying the commodity information and reduce resources consumed by displaying the commodity information, and improves the user experience.
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In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments will be briefly introduced below, and it is obvious that the drawings in the following description are only some embodiments of the present invention, and it is obvious for those skilled in the art that other drawings can be obtained based on these drawings without creative efforts.
Fig. 1 is a schematic flow chart of a method for confirming a displayed merchandise according to an embodiment of the present invention;
FIG. 2 is a schematic flow chart of a method for confirming a displayed merchandise according to another embodiment of the present invention;
fig. 3 is a schematic structural diagram of a device for confirming a displayed merchandise according to an embodiment of the present invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
For the convenience of clearly describing the technical solutions of the embodiments of the present invention, in the embodiments of the present invention, the words "first", "second", and the like are used for distinguishing the same items or similar items with basically the same functions and actions, and those skilled in the art can understand that the words "first", "second", and the like are not limited in number or execution order.
In recent years, with the rapid development of the internet, the e-commerce competition gradually enters the white heat, and new shopping modes are continuously appeared, so that people can log in an e-commerce shopping mall through a webpage or a mobile phone to shop without going out. The flow and the sales of the physical shopping places such as shopping shops and shopping malls gradually drop, and part of the physical shopping places may reduce the shopping door and turn to comprehensive operation modes such as catering industry, infant entertainment education industry and the like, so that a user who wants to acquire shopping experience in the physical shopping places such as shopping or trying cannot conveniently find the corresponding shopping places, and further inconvenience is brought to life of people.
Aiming at the problems, the virtual shopping environment is constructed, the virtual shopping environment can be displayed for the user by means of the corresponding display device, and the problem can be solved to a certain extent. Furthermore, the product display can be performed for the user in the virtual shopping environment to provide three-dimensional information of the product, so that the user can obtain three-dimensional and visual shopping experience in the online shopping process, and the three-dimensional and visual shopping experience is similar to real shopping experience. In the prior art, a virtual shopping environment can be displayed on a terminal by providing a three-dimensional shopping platform, and a shopping block can be simulated, so that a three-dimensional model of a virtual store is closer to a real store, and real shopping experience is brought to people.
Although the technical scheme can enable the user to obtain three-dimensional and visual shopping experience in the online shopping process, most of the prior art only considers that the virtual store simulates a real shopping mall and a real shopping neighborhood, and when displaying commodity information, commodity information of more commodities can be loaded in a virtual shopping environment without selection, so that the same problem as that in the real shopping environment is generated when the user shops in a virtual scene, namely the displayed commodity information is not matched with commodity information required by the user, the user cannot quickly find the required commodities, and meanwhile, the resources consumed by displaying the commodity information can be increased by loading more commodity information, so that the efficiency of displaying the commodity information is reduced, and the user experience is damaged.
In view of the above problem, as shown in fig. 1, an embodiment of the present invention provides a method for confirming a displayed commodity, including:
101. position information of the commodity and position information of the user in the specified time interval are obtained.
Specifically, the commodity may include commodities in a designated area, for example, in a virtual shopping environment, in which the user may browse commodity information of the displayed commodity during the designated time interval, and for example, the location information of the user during the designated time interval may include location information of the user at one or more sampling points in the designated area during the designated time interval. The position information may be absolute position information or relative position information. For example, the user's location information may be location information of the user relative to a reference location in the virtual shopping environment, the reference location may be an entrance point of a gate in the virtual shopping environment, or a central point of the virtual shopping environment, and further the user's location information may further include an angle, an altitude, a speed, and the like of the user's location relative to the reference location, so as to calculate the user's progress speed and estimate the user's behavior, and the like. Wherein, the position information of the user can be obtained from the corresponding user equipment. Further, when the commodity is displayed in the Virtual scene, the user obtains commodity information of the commodity which can be observed at the specified position in the Virtual scene through a corresponding user device, such as a Virtual Reality (VR) head-mounted display device, wherein the obtaining of the position information of the user can be establishing a three-dimensional coordinate system in advance before loading the virtual scene, and obtaining the coordinates of the designated position in the three-dimensional coordinate system of the virtual scene, the coordinates may be regarded as the position of the user, and further, relative coordinates of the specified position from another specified coordinate point, i.e., a standard coordinate point in the three-dimensional coordinate system of the virtual scene may be acquired, in this case, the position information of the commodity in the virtual scene described above should also be the relative coordinates of the commodity from the standard coordinate point in the three-dimensional coordinate system.
For example, since the virtual shopping environment may be a plurality of virtual malls constructed by a plurality of merchants, the virtual malls may be a shopping mall, a small shop, or a block, wherein a block may be constructed by a plurality of merchants together, wherein each virtual mall may be assigned with a mall identifier, when a plurality of merchants exist in the mall, a corresponding three-dimensional coordinate system may be constructed for each merchant, and the entry location of each merchant is set as a standard coordinate point in the three-dimensional coordinate system of the merchant.
Each virtual mall may also be assigned a mall identifier, and when there are multiple merchants in the mall, each merchant may be assigned a unique merchant identifier for the user to find. The merchant is the smallest merchant unit in the virtual shopping environment, and each merchant unit can virtually display different kinds of commodities. Merchants can customize virtual forms of commodities displayed in respective virtual merchants, for example, multidimensional images of the commodities are scanned and stored in a database storage area through a multidimensional scanner and the like, the stored commodity information comprises appearances, prices, materials, quality guarantee periods, positions, consumer evaluations and the like of the commodities, virtual merchants can be built by using a predefined scene template and merchant front-end virtual equipment in the database storage area, wherein the template comprises environmental factors of placing the commodities such as backgrounds, music and commodity positions, the merchant can also be used for operating the front-end virtual equipment, a virtual mall scene is built by scanning a real environment, the template can be used for building a mall scene and a personalized scene, and the virtual commodities created by the merchant in the database storage area are called, so that the forms of placing the commodities into the mall in the virtual scene are specified
102. And acquiring the moving track of the user according to the position information of the user in the appointed time interval, and screening the commodities to be analyzed from the commodities according to the moving track of the user.
And the distance between the commodity to be analyzed and the travel track of the user is smaller than or equal to the distance threshold value.
Specifically, the track of the user for browsing the displayed goods in the designated area, such as the virtual shopping environment, in the designated time interval may be obtained according to the position information of the user in the designated time interval, for example, the goods in the designated area, such as the virtual shopping environment, which are associated with the travel track of the user, for example, the distance from the travel track of the user to the travel track of the user is less than a certain distance threshold may be regarded as the goods browsed by the user, and therefore the goods to be analyzed may be screened out from the goods according to the travel track of the user, so as to screen out the goods that the user is interested in or may need.
Illustratively, the time interval is specified as being equal to the current time t0T from a first time threshold a0A to the current time t0T from a second time threshold b0A time interval of time b, wherein b>a。
103. And acquiring and analyzing commodity information of the commodity to be analyzed, and screening the commodity to be displayed in the commodity according to the analysis result so as to display the commodity information of the commodity to be displayed to a user.
Specifically, the commodity information of the commodity may include appearance, price, material, shelf life, user evaluation, and the like of the commodity. The commodity information of the commodities to be analyzed is obtained and analyzed, the types of the commodities which are possibly browsed by the user in the appointed time interval can be determined, and the probability that the types of the commodities which are possibly browsed by the user in the appointed time interval are the types which are interesting or possibly needed by the user is high, so that the commodities to be displayed can be screened from the commodities according to the types of the commodities which are possibly browsed by the user in the appointed time interval, and the commodity information of the commodities to be displayed can be conveniently displayed for the user.
Further, whether the types of commodities which are possibly browsed by a user in a specified time interval are switched or not can be determined according to commodity information of the commodities to be analyzed, and when the switching occurs, the commodities to be displayed can be screened from the commodities according to the types of the commodities after the switching. For example, when it is determined that the type of the commodity that the user may browse in the specified time interval is switched from the spring commodity to the summer commodity, only the commodity of which the type is the summer commodity may be screened as the commodity to be displayed.
Further, when the commodity information is displayed to the user through the virtual shopping environment, the virtual shopping environment can be switched to the virtual shopping environment matched with the commodity to be displayed.
It should be noted that the virtual shopping environment can be reconstructed according to the user's preference and frequency of purchase. For example, commodities which are possibly purchased by a user can be selected for the user according to the user information in the database storage area and the commodity information in the database storage area, specifically commodities in a virtual mall, and if a certain brand of napkin frequently purchased by the user is stored in the user information and the use frequency is one level, the commodities can be placed at a position close to the user for display; and the commodities which the user wants to purchase can be judged, the commodity information of the database is called, the corresponding commodity list is screened, sorted by price or favorable comment and embodied as commodities in the virtual mall, and the commodities are displayed to the user.
The embodiment of the invention provides a method for confirming the displayed commodity, which obtains the commodity which is possibly browsed by the user in the appointed time interval by obtaining the position information of the commodity and the position information of the user in the appointed time interval, so as to analyze the browsed commodities in the appointed time interval by the user to determine the commodity types which are interested by the user and require commodity information by the user, and the merchandise to be displayed, namely the merchandise which the user may need the merchandise information, is screened from the merchandise according to the analysis result so as to display the merchandise information of the merchandise to be displayed to the user, therefore, the confirmation method for the displayed commodity provided by the embodiment of the invention can determine the commodity matched with the user requirement so as to display the commodity information of the commodity for the user, improve the efficiency of displaying the commodity information, reduce the resource consumed by displaying the commodity information and improve the user experience.
Specifically, as shown in fig. 2, the method further includes:
104. acquiring the current time t of the user0The location information of (1).
105. According to the current time t of the user0The position information of (2) and the position information of the product are obtained at the current time t0The distance of (c).
106. When the user is in possession of the commodityBefore time t0Is less than or equal to the threshold distance, the merchandise is determined to be a detailed display merchandise.
Specifically, the user is at the current time t0The location information of (a) may be the location information of the user in a specified area at any specified time. User and commodity are at current moment t0The distance of (a) may be considered as a distance between the user and the commodity at the formulation time, and when the distance between the user and the commodity at the formulation time is less than or equal to a threshold distance value, it may be considered that the user pays attention to the commodity in addition, and it is necessary to further know detailed commodity information of the commodity, so that the commodity is determined to be a detailed display commodity, so as to display the detailed commodity information of the detailed display commodity to the user. It should be noted that, since the detailed commodity information may be information with a large information amount or information that occupies a large amount of resources during display, when the user does not show a behavior of paying particular attention to the commodity, the display may not be performed, so as to save resources.
Illustratively, when the user and the goods are at the current time t0When the distance is less than zero, it can be determined that the user needs to know the information of the inside of the commodity, such as a vehicle, and thus the commodity information of the inside of the commodity can be displayed to the user.
Furthermore, when the user and the commodity are at the current time t0When the distance is less than zero, the user can be subjected to interactive service, illustratively, user information in a user database, including basic information, purchasing behavior, evaluation records, frequently purchased commodities and merchant commodity information, can be called for analysis, and suitable commodities are recommended to the user; modifying the commodity position in the commodity information of the private customized space of the user through the preference of the user and the behavior analysis of the user, and placing the commodity frequently purchased or preferred by the user to a position close to the user; in addition, the user can select the articles which the customer may want to buy to place in the private customized space through the evaluation of the user on the products and the commodity information in the database in the user interaction module; the commodity placing position in the private customized space is not set by a merchant and can be analyzed through the preference of the user, so that the user can quickly find the corresponding commodity as far as possible. Wherein the judgment can also be based on the user behaviorThe method needs to chat with the user 1 to 1 or change the display form of the commodity, and comprises the steps of checking the inside, displaying the material of the commodity, the historical purchase price, playing the evaluation of a consumer and providing similar commodities when the user clicks the commodity. For example, if the user clicks and checks the inside, the individual scene construction module is called; and when the user clicks the historical purchase price, the database is accessed, and relevant records are provided for the user.
Furthermore, when the user and the commodity are at the current time t0When the distance is less than zero, the commodity can be amplified according to the distance between the user and the commodity, and the three-dimensional form of the commodity is refined so as to show the details of the commodity.
Specifically, as shown in fig. 2, the method further includes:
107. when the user and the commodity are at the current moment t0When the distance is less than or equal to the threshold distance, the position information of the user in the reference time interval is obtained.
Wherein the reference time interval is equal to the current time t0T from a reference time threshold n0N time to current time t0The time interval of (c).
108. And acquiring the user stay time of the commodity according to the position information of the commodity and the position information of the user in the reference time interval.
The user stay time is the time when the distance between the commodity and the user is continuously less than or equal to the threshold distance.
109. And when the user stay time of the commodity is larger than or equal to the stay time threshold value, determining that the commodity is the detailed display commodity.
Specifically, because the types of the displayed commodities are often greatly different, the distances between some commodities and the user during the display are often smaller, but the actual browsing time of the user is often shorter, and the user does not need to further know the detailed commodity information of the commodities, so as to avoid resource waste caused by displaying the detailed commodity information of the commodities which are not needed by the user to the user, the user and the commodities can be displayed at the current moment t0Is less than or equal to a threshold distance, location information of the user within a reference time interval is obtained, whereinThe reference time interval is equal to the current time t0T from a reference time threshold n0N time to current time t0I.e. the location information of the user for a period of time before the current time. And then, obtaining the user stay time of the commodity according to the position information of the commodity and the position information of the user in the reference time interval, determining that the commodity is a detailed display commodity when the user stay time of the commodity is greater than or equal to a stay time threshold, namely judging whether the time for which the user continuously pays attention to the commodity in a period of time before the current moment is greater than or equal to the stay time threshold, and determining that the commodity is the detailed display commodity, so that the resource waste caused by displaying the detailed commodity information of the unnecessary commodity to the user due to the fact that the distance between the user and the commodity is small in a short time is avoided.
Specifically, as shown in fig. 2, the method further includes:
110. when the user and the commodity are at the current moment t0Is less than or equal to the threshold distance, the user is obtained at the current moment t0The line of sight of (c).
111. According to the current time t of the user0Line of sight, user at current time t0The position information of the commodity and the position information of the commodity are obtained, and the commodity and the user are at the current time t0The angle of line of sight of.
The visual line angle between the commodity and the user is an included angle between a connecting line between the position of the user and the position of the commodity and the visual line of the user.
112. When the commodity and the user are at the current time t0When the angle of sight of the commodity is smaller than or equal to the angle threshold value, the commodity is determined to be a detailed display commodity.
Specifically, since the specific behavior of the user during the traveling process may not be known according to the traveling track of the user, there may be a case where the distance between a certain merchandise and the user is small when the merchandise is displayed and the small distance is maintained for a long time, but the merchandise actually browsed by the user may not be the merchandise and the user does not need to further know detailed merchandise information of the merchandise, so as to avoid showing the user detailed merchandise which is not needed by the userThe waste of resources caused by the detailed commodity information can be used as the current time t between the user and the commodity0When the distance is less than or equal to the threshold value of the critical distance, the current user is obtained at the current moment t0For example, when the user browses the commodity information in the virtual shopping environment, if the user looks up, the angle sensor can sense the relative angle between the sight line of the user and the reference direction, and acquire the sight line of the user. Then according to the current time t of the user0Line of sight, user at current time t0The position information of the commodity and the position information of the commodity are obtained, and the commodity and the user are at the current time t0Angle of sight of when the goods and user are at the current time t0The angle of sight of (d) is large, it can be considered that the user does not browse the merchandise at the current time, so that the merchandise does not need to be displayed to the user, and when the merchandise and the user are at the current time t0When the angle of sight of the user is smaller than or equal to the angle threshold, the user can be considered to browse the commodity, and therefore the commodity is determined to be the detailed display commodity, and therefore resource waste caused by the fact that the user and the commodity maintain a small distance for a long time but the user does not actually browse the commodity and the detailed commodity information of the commodity which is not needed by the user is displayed to the user can be avoided through the steps.
As shown in fig. 3, an embodiment of the present invention provides a confirmation apparatus 201 for a displayed article, including:
the acquisition module 202 is configured to acquire the position information of the commodity and the position information of the user in a specified time interval.
Specifically, the commodity may include a commodity in a designated area, for example, in a virtual shopping environment, the location information of the user in the designated time interval is the location information of the user in the designated area in the designated time interval when the user browses the commodity information of the displayed commodity, and for example, the location information of the user in the designated time interval may include the location information of the user in the designated area of one or more sampling points in the designated time interval. The position information may be absolute position information or relative position information. For example, the user's location information may be location information of the user relative to a reference location in the virtual shopping environment, the reference location may be an entrance point of a gate in the virtual shopping environment, or a central point of the virtual shopping environment, and further the user's location information may further include an angle, an altitude, a speed, and the like of the user's location relative to the reference location, so as to calculate the user's progress speed and estimate the user's behavior, and the like.
For example, the virtual shopping environment may be a plurality of virtual malls constructed by a plurality of merchants, the virtual malls may be a shopping mall, a small shop, or a block, wherein a block may be constructed by a plurality of merchants, wherein each virtual mall may be assigned with a mall identifier, and when a plurality of merchants exist in the mall, each merchant may be assigned with a unique merchant identifier for the user to search. The merchant is the smallest merchant unit in the virtual shopping environment, and each merchant unit can virtually display different kinds of commodities. The merchants can customize virtual forms of commodities displayed in respective virtual merchants, for example, multidimensional images of the commodities are scanned and stored in a database storage area through a multidimensional scanner and the like, the stored commodity information includes appearances, prices, materials, quality guarantee periods, positions, consumer evaluations and the like of the commodities, virtual merchants can be built by using predefined scene templates and merchant front-end virtual equipment in the database storage area, wherein the templates include environmental factors of placing the commodities such as backgrounds, music and commodity positions, the front-end virtual equipment can also be operated by the merchants, virtual mall scenes are built by scanning a real environment, the templates can be used for building mall scenes and personalized scenes, and the forms of the commodities placed in the mall are embodied in the virtual scenes by calling the virtual commodities created by the merchants in the database storage area.
The processing module 203 is configured to obtain a travel track of the user according to the position information of the user in the specified time interval, and screen out a commodity to be analyzed from the commodity according to the travel track of the user, where a distance between the commodity to be analyzed and the travel track of the user is smaller than or equal to a distance threshold.
And the distance between the commodity to be analyzed and the travel track of the user is smaller than or equal to the distance threshold value.
Specifically, the track of the user for browsing the displayed goods in the designated area, such as the virtual shopping environment, in the designated time interval may be obtained according to the position information of the user in the designated time interval, for example, the goods in the designated area, such as the virtual shopping environment, which are associated with the travel track of the user, for example, the distance from the travel track of the user to the travel track of the user is less than a certain distance threshold may be regarded as the goods browsed by the user, and therefore the goods to be analyzed may be screened out from the goods according to the travel track of the user, so as to screen out the goods that the user is interested in or may need.
Illustratively, the time interval is specified as being equal to the current time t0T from a first time threshold a0A to the current time t0T from a second time threshold b0A time interval of time b, wherein b>a。
The obtaining module 202 is further configured to obtain commodity information of the commodity to be analyzed.
The processing module 203 is further configured to analyze the commodity information of the commodity to be analyzed, and filter the commodity to be displayed in the commodity according to the analysis result, so as to display the commodity information of the commodity to be displayed to the user.
Specifically, the commodity information of the commodity may include appearance, price, material, shelf life, user evaluation, and the like of the commodity. The commodity information of the commodities to be analyzed is obtained and analyzed, the types of the commodities which are possibly browsed by the user in the appointed time interval can be determined, and the probability that the types of the commodities which are possibly browsed by the user in the appointed time interval are the types which are interesting or possibly needed by the user is high, so that the commodities to be displayed can be screened from the commodities according to the types of the commodities which are possibly browsed by the user in the appointed time interval, and the commodity information of the commodities to be displayed can be conveniently displayed for the user.
Further, whether the types of commodities which are possibly browsed by a user in a specified time interval are switched or not can be determined according to commodity information of the commodities to be analyzed, and when the switching occurs, the commodities to be displayed can be screened from the commodities according to the types of the commodities after the switching. For example, when it is determined that the type of the commodity that the user may browse in the specified time interval is switched from the spring commodity to the summer commodity, only the commodity of which the type is the summer commodity may be screened as the commodity to be displayed.
Further, when the commodity information is displayed to the user through the virtual shopping environment, the virtual shopping environment can be switched to the virtual shopping environment matched with the commodity to be displayed.
It should be noted that the virtual shopping environment can be reconstructed according to the user's preference and frequency of purchase. For example, commodities which are possibly purchased by a user can be selected for the user according to the user information in the database storage area and the commodity information in the database storage area, specifically commodities in a virtual mall, and if a certain brand of napkin frequently purchased by the user is stored in the user information and the use frequency is one level, the commodities can be placed at a position close to the user for display; and the commodities which the user wants to purchase can be judged, the commodity information of the database is called, the corresponding commodity list is screened, sorted by price or favorable comment and embodied as commodities in the virtual mall, and the commodities are displayed to the user.
The embodiment of the invention provides a method for confirming the displayed commodity, which obtains the commodity which is possibly browsed by the user in the appointed time interval by obtaining the position information of the commodity and the position information of the user in the appointed time interval, so as to analyze the browsed commodities in the appointed time interval by the user to determine the commodity types which are interested by the user and require commodity information by the user, and the merchandise to be displayed, namely the merchandise which the user may need the merchandise information, is screened from the merchandise according to the analysis result so as to display the merchandise information of the merchandise to be displayed to the user, therefore, the confirmation method for the displayed commodity provided by the embodiment of the invention can determine the commodity matched with the user requirement so as to display the commodity information of the commodity for the user, improve the efficiency of displaying the commodity information, reduce the resource consumed by displaying the commodity information and improve the user experience.
Specifically, the obtaining module 202 is further configured to obtain the current time t of the user0The location information of (1).
A processing module 203, further configured to determine the current time t according to the user0The position information of (2) and the position information of the product are obtained at the current time t0When the user and the goods are at the current time t0When the distance is less than or equal to the threshold distance, the commodity is determined to be a detailed display commodity so as to display detailed commodity information of the detailed display commodity to the user.
Specifically, the user is at the current time t0The location information of (a) may be the location information of the user in a specified area at any specified time. User and commodity are at current moment t0The distance of (a) may be considered as a distance between the user and the commodity at the formulation time, and when the distance between the user and the commodity at the formulation time is less than or equal to a threshold distance value, it may be considered that the user pays attention to the commodity in addition, and it is necessary to further know detailed commodity information of the commodity, so that the commodity is determined to be a detailed display commodity, so as to display the detailed commodity information of the detailed display commodity to the user. It should be noted that, since the detailed commodity information may be information with a large information amount or information that occupies a large amount of resources during display, when the user does not show a behavior of paying particular attention to the commodity, the display may not be performed, so as to save resources.
Illustratively, when the user and the goods are at the current time t0When the distance is less than zero, it can be determined that the user needs to know the information of the inside of the commodity, such as a vehicle, and thus the commodity information of the inside of the commodity can be displayed to the user.
Furthermore, when the user and the commodity are at the current time t0When the distance is less than zero, the user can be subjected to interactive service, illustratively, user information in a user database, including basic information, purchasing behavior, evaluation records, frequently purchased commodities and merchant commodity information, can be called for analysis, and suitable commodities are recommended to the user; modifying user's private customized space commodity letter by customer's favor and analyzing user's behaviorThe commodity position is selected, and the commodity frequently purchased or preferred by the user is placed at a position close to the customer; in addition, the user can select the articles which the customer may want to buy to place in the private customized space through the evaluation of the user on the products and the commodity information in the database in the user interaction module; the commodity placing position in the private customized space is not set by a merchant and can be analyzed through the preference of the user, so that the user can quickly find the corresponding commodity as far as possible. The method can also judge that 1-to-1 chatting with the user or commodity display form changing is needed according to user behaviors, and comprises the steps of checking the inside, displaying commodity materials, historical purchase prices, playing consumer evaluation and providing similar commodities when the user clicks commodities. For example, if the user clicks and checks the inside, the individual scene construction module is called; and when the user clicks the historical purchase price, the database is accessed, and relevant records are provided for the user.
Furthermore, when the user and the commodity are at the current time t0When the distance is less than zero, the commodity can be amplified according to the distance between the user and the commodity, and the three-dimensional form of the commodity is refined so as to show the details of the commodity.
Specifically, the obtaining module 202 is further configured to obtain the current time t when the user and the commodity are at the current time t0When the distance is less than or equal to the threshold value of the critical distance, the position information of the user in a reference time interval is obtained, and the reference time interval is equal to the current moment t0T from a reference time threshold n0N time to current time t0The time interval of (c).
The processing module 203 is further configured to obtain a user stay time of the commodity according to the position information of the commodity and the position information of the user in the reference time interval, where the user stay time is a time when a distance between the commodity and the user is continuously less than or equal to a threshold of a critical distance, and when the user stay time of the commodity is greater than or equal to the threshold of the stay time, the commodity is determined to be a detailed display commodity.
Specifically, because the types of the displayed commodities are often greatly different, the distance between some commodities and the user is often smaller when the commodities are displayed, but the actual browsing time of the user is often shorter, and the user does not need to go furtherThe detailed commodity information of the commodity is known, so that the user and the commodity can be displayed at the current time t to avoid resource waste caused by displaying the detailed commodity information of the commodity which is not needed by the user0When the distance is less than or equal to the threshold value of the critical distance, the position information of the user in a reference time interval is obtained, wherein the reference time interval is the time interval corresponding to the current moment t0T from a reference time threshold n0N time to current time t0I.e. the location information of the user for a period of time before the current time. And then, obtaining the user stay time of the commodity according to the position information of the commodity and the position information of the user in the reference time interval, determining that the commodity is a detailed display commodity when the user stay time of the commodity is greater than or equal to a stay time threshold, namely judging whether the time for which the user continuously pays attention to the commodity in a period of time before the current moment is greater than or equal to the stay time threshold, and determining that the commodity is the detailed display commodity, so that the resource waste caused by displaying the detailed commodity information of the unnecessary commodity to the user due to the fact that the distance between the user and the commodity is small in a short time is avoided.
Specifically, the obtaining module 202 is further configured to obtain the current time t when the user and the commodity are at the current time t0When the distance is less than or equal to the threshold value of the critical distance, the current user is obtained at the current moment t0The line of sight of (c).
A processing module 203, further configured to determine the current time t according to the user0Line of sight, user at current time t0The position information of the commodity and the position information of the commodity are obtained, and the commodity and the user are at the current time t0The angle of sight between the commodity and the user is an included angle between a connecting line between the position of the user and the position of the commodity and the sight of the user, and when the commodity and the user are at the current moment t0When the angle of sight of the commodity is smaller than or equal to the angle threshold value, the commodity is determined to be a detailed display commodity.
Specifically, since the specific behavior of the user during the traveling process may not be known according to the traveling track of the user, there may be a case where the distance from the user when a certain merchandise is displayed is small and the small distance is maintained for a long timeHowever, the product actually browsed by the user may not be the product, and the user does not need to further know the detailed product information of the product, so that the user and the product can be displayed at the current time t when the current time t is the current time to avoid resource waste caused by displaying the detailed product information of the product which is not needed by the user to the user0When the distance is less than or equal to the threshold value of the critical distance, the current user is obtained at the current moment t0For example, when the user browses the commodity information in the virtual shopping environment, if the user looks up, the angle sensor can sense the relative angle between the sight line of the user and the reference direction, and acquire the sight line of the user. Then according to the current time t of the user0Line of sight, user at current time t0The position information of the commodity and the position information of the commodity are obtained, and the commodity and the user are at the current time t0Angle of sight of when the goods and user are at the current time t0The angle of sight of (d) is large, it can be considered that the user does not browse the merchandise at the current time, so that the merchandise does not need to be displayed to the user, and when the merchandise and the user are at the current time t0When the angle of sight of the user is smaller than or equal to the angle threshold, the user can be considered to browse the commodity, and therefore the commodity is determined to be the detailed display commodity, and therefore resource waste caused by the fact that the user and the commodity maintain a small distance for a long time but the user does not actually browse the commodity and the detailed commodity information of the commodity which is not needed by the user is displayed to the user can be avoided through the steps.
From the above description of the embodiments, it is clear to those skilled in the art that the present invention can be implemented by hardware, firmware, or a combination thereof. When implemented in software, the functions described above may be stored on or transmitted over as one or more instructions or code on a computer-readable medium. Computer-readable media includes both computer storage media and communication media including any medium that facilitates transfer of a computer program from one place to another. A storage media may be any available media that can be accessed by a computer. Taking this as an example but not limiting: the computer-readable medium may include Random Access Memory (RAM), Read Only Memory (ROM), Electrically Erasable Programmable Read Only Memory (EEPROM), Compact Disc Read Only Memory (CD-ROM) or other optical disk storage, magnetic disk storage or other magnetic storage devices, or any other medium which can be used to carry or store desired program code in the form of instructions or data structures and which can be accessed by a computer. Furthermore, the method is simple. Any connection is properly termed a computer-readable medium. For example, if the software is transmitted from a website, server, or other remote source using a coaxial cable, fiber optic cable, twisted pair, Digital Subscriber Line (DSL), or wireless technologies such as infrared, radio, and microwave, then the coaxial cable, fiber optic cable, twisted pair, DSL, or wireless technologies such as infrared, radio, and microwave are included in the definition of computer-readable medium.
From the above description of the embodiments, it will be apparent to those skilled in the art that when the present invention is implemented in software, instructions or codes for performing the above-described method may be stored in or transmitted through a computer-readable medium. Computer-readable media includes both computer storage media and communication media including any medium that facilitates transfer of a computer program from one place to another. A storage media may be any available media that can be accessed by a computer. Taking this as an example but not limiting: computer-readable media can include RAM, ROM, electrically erasable programmable read-only memory (EEPROM), optical disks, magnetic disks, or other magnetic storage devices, or any other medium that can be used to carry or store desired program code in the form of instructions or data structures and that can be accessed by a computer.
The above description is only for the specific embodiments of the present invention, but the scope of the present invention is not limited thereto, and any person skilled in the art can easily conceive of the changes or substitutions within the technical scope of the present invention, and all the changes or substitutions should be covered within the scope of the present invention. Therefore, the protection scope of the present invention shall be subject to the protection scope of the claims.

Claims (6)

1. A method for confirming a displayed item, comprising:
acquiring position information of a commodity and position information of a user in a specified time interval;
acquiring a travelling track of the user according to the position information of the user in the appointed time interval, and screening out commodities to be analyzed from the commodities according to the travelling track of the user, wherein the distance between the commodities to be analyzed and the travelling track of the user is smaller than or equal to a distance threshold value;
acquiring and analyzing commodity information of the commodity to be analyzed, and screening the commodity to be displayed in the commodity according to an analysis result so as to display the commodity information of the commodity to be displayed to the user;
acquiring the current time t of the user0The location information of (a);
according to the current time t of the user0The position information of the user and the position information of the commodity are obtained at the current moment t0The distance of (d);
when the user and the commodity are at the current moment t0When the distance is less than or equal to the threshold distance, determining that the commodity is a detailed display commodity so as to display detailed commodity information of the detailed display commodity to the user;
when the user and the commodity are at the current moment t0Is less than or equal to the threshold distance, the user is obtained at the current moment t0The line of sight of (c);
according to the current time t of the user0The user is at the current timeMoment t0The position information of the commodity and the position information of the commodity are obtained, and the commodity and the user are obtained at the current moment t0The angle of sight of the commodity and the user is an included angle between a connecting line between the position of the user and the position of the commodity and the sight of the user;
when the commodity and the user are at the current moment t0When the angle of sight of the commodity is smaller than or equal to the angle threshold value, the commodity is determined to be a detailed display commodity.
2. The method for confirming displayed merchandise according to claim 1, wherein the determining that the merchandise is a detailed displayed merchandise includes:
when the user and the commodity are at the current moment t0When the distance of the user is less than or equal to the threshold value of the critical distance, the position information of the user in a reference time interval is obtained, wherein the reference time interval is equal to the current time t0T from a reference time threshold n0-n times to said current time t0The time interval of (a);
acquiring user stay time of the commodity according to the position information of the commodity and the position information of the user in the reference time interval, wherein the user stay time is the time when the distance between the commodity and the user is continuously smaller than or equal to a threshold distance value;
and when the user stay time of the commodity is larger than or equal to the stay time threshold value, determining that the commodity is the detailed display commodity.
3. The method for confirming displayed merchandise according to claim 1, wherein the specified time interval is t0T from a first time threshold a0-a to t0T from a second time threshold b0A time interval of time b, wherein b>a。
4. A confirmation apparatus for displaying an item of merchandise, comprising:
the system comprises an acquisition module, a display module and a display module, wherein the acquisition module is configured to acquire position information of commodities and position information of a user in a specified time interval;
the processing module is configured to acquire a travelling track of the user according to the position information of the user in the appointed time interval, and screen out commodities to be analyzed from the commodities according to the travelling track of the user, wherein the distance between the commodities to be analyzed and the travelling track of the user is smaller than or equal to a distance threshold value;
the acquisition module is further configured to acquire commodity information of the commodity to be analyzed;
the processing module is further configured to analyze the commodity information of the commodity to be analyzed, and screen the commodity to be displayed in the commodity according to the analysis result so as to display the commodity information of the commodity to be displayed to the user;
the obtaining module is further configured to obtain the current time t of the user0The location information of (a);
the processing module is further configured to determine the current time t according to the user0The position information of the user and the position information of the commodity are obtained at the current moment t0When the user and the commodity are at the current time t0When the distance is less than or equal to the threshold distance, determining that the commodity is a detailed display commodity so as to display detailed commodity information of the detailed display commodity to the user;
the acquisition module is further configured to acquire the current time t between the user and the commodity0Is less than or equal to the threshold distance, the user is obtained at the current moment t0The line of sight of (c);
the processing module is further configured to determine the current time t according to the user0The line of sight of the user at the current time t0The position information of the commodity and the position information of the commodity are obtained to obtain the current time t between the commodity and the user0The angle of sight of the commodity and the user is a line connecting the position of the user and the position of the commodity and the angle of sight of the commodity and the userDescribing an included angle between the user's sight lines, when the commodity and the user are at the current time t0When the angle of sight of the commodity is smaller than or equal to the angle threshold value, the commodity is determined to be a detailed display commodity.
5. The confirmation apparatus of the displayed article of claim 4,
the acquisition module is further configured to acquire the current time t between the user and the commodity0When the distance of the user is less than or equal to the threshold value of the critical distance, the position information of the user in a reference time interval is obtained, wherein the reference time interval is equal to the current time t0T from a reference time threshold n0-n times to said current time t0The time interval of (a);
the processing module is further configured to obtain a user stay time of the commodity according to the position information of the commodity and the position information of the user in the reference time interval, where the user stay time is a time when a distance between the commodity and the user is continuously less than or equal to a threshold distance value, and when the user stay time of the commodity is greater than or equal to the threshold distance value, the commodity is determined to be the detailed display commodity.
6. The apparatus as claimed in claim 4, wherein the specified time interval is equal to the current time t0T from a first time threshold a0-a to t0T from a second time threshold b0A time interval of time b, wherein b>a。
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