CN107392450A - Corporate client marketing intellectualized management system based on cloud computing - Google Patents

Corporate client marketing intellectualized management system based on cloud computing Download PDF

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Publication number
CN107392450A
CN107392450A CN201710549830.3A CN201710549830A CN107392450A CN 107392450 A CN107392450 A CN 107392450A CN 201710549830 A CN201710549830 A CN 201710549830A CN 107392450 A CN107392450 A CN 107392450A
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marketing
crm
module
cloud computing
management system
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CN107392450B (en
Inventor
谢丽红
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Shandong Grand Wisdom Financial Equipment Ltd Co
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Shandong Grand Wisdom Financial Equipment Ltd Co
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Priority to CN202110007030.5A priority Critical patent/CN112734374A/en
Priority to CN201710549830.3A priority patent/CN107392450B/en
Priority to CN202011644226.7A priority patent/CN112668914A/en
Priority to CN202110008107.0A priority patent/CN112668922A/en
Priority to CN202011644228.6A priority patent/CN112668915A/en
Publication of CN107392450A publication Critical patent/CN107392450A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00Administration; Management
    • G06Q10/10Office automation; Time management
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/20Information retrieval; Database structures therefor; File system structures therefor of structured data, e.g. relational data
    • G06F16/21Design, administration or maintenance of databases
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201Market modelling; Market analysis; Collecting market data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04MTELEPHONIC COMMUNICATION
    • H04M3/00Automatic or semi-automatic exchanges
    • H04M3/42Systems providing special services or facilities to subscribers
    • H04M3/50Centralised arrangements for answering calls; Centralised arrangements for recording messages for absent or busy subscribers ; Centralised arrangements for recording messages
    • H04M3/51Centralised call answering arrangements requiring operator intervention, e.g. call or contact centers for telemarketing
    • H04M3/5183Call or contact centers with computer-telephony arrangements
    • H04M3/5191Call or contact centers with computer-telephony arrangements interacting with the Internet

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  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Theoretical Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Marketing (AREA)
  • Data Mining & Analysis (AREA)
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  • Development Economics (AREA)
  • General Physics & Mathematics (AREA)
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  • General Business, Economics & Management (AREA)
  • Databases & Information Systems (AREA)
  • Human Resources & Organizations (AREA)
  • Economics (AREA)
  • Tourism & Hospitality (AREA)
  • Quality & Reliability (AREA)
  • Signal Processing (AREA)
  • General Engineering & Computer Science (AREA)
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  • Game Theory and Decision Science (AREA)
  • Telephonic Communication Services (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The invention provides the marketing intellectualized management system of the corporate client based on cloud computing, it is characterised in that:Including:CRM system (BIZ CRM), distributed communication centralized management system and the embedded phone marketing system of intelligent communications terminal based on cloud computing, CRM system (BIZ CRM) the connection distributed communication centralized management system based on cloud computing, the embedded phone marketing system of intelligent communications terminal is also connected by internet, the embedded phone marketing system of intelligent communications terminal is passed the information on to the CRM system (BIZ CRM) and distributed communication centralized management system based on cloud computing.The present invention improves the operating efficiency of enterprise, facilitates enterprise administrator more to reduce the time manually marketed and cost to marketing representative and the management of client.

Description

Corporate client marketing intellectualized management system based on cloud computing
Technical field
The invention belongs in electronic information technical field, mainly with the fusion of computer software technology and Intelligent hardware, and Network, communication, smart phone, database technology are combined, the one kind for designing and researching and developing is based on cloud computing framework, towards enterprise Carry out customer relation management and the application system of a whole set of corporate client marketing management of accurate telemarketing is provided.
Background technology
Intelligent customer account management and the corporate client marketing intellectualized management system (abbreviation that accurate telemarketing is provided:BIZ CRM it is) to establish a customer account management for enterprise and center that interactive marketing is combined, by customer account management, pre-sales, mid-sales, after sale Links combine, effective to distinguish managing customer and the man-to-man marketing mode of client's progress.With product kimonos Business homogeneity is serious, and every profession and trade incorporated business is faced with more and more fierce market competition, but traditional marketing methods are The requirement of modern market competition is not caught up with increasingly.It is hospitable in order to further lift service marketing efficiency and safeguard, open up management Family, a behave intelligent pipe of corporate client marketing one by one of taking the initiative in offering a hand is released on the basis of corporate client relationship management system Reason system.
Corporate client marketing intellectualized management system can allow enterprise by communication technologys such as phone, short messages, to have realized Plan, in a organized way and expeditiously expand customer base, improve customer satisfaction, safeguard the market behaviors such as customer, precision marketing Gimmick, for client provide such as new business notice, return visit, active marketing, red-letter day birthday greetings, complain satisfaction pay a return visit, owe Expense is pressed for payment of, promptings that expire, is reminded and is merchandised and all kinds of services such as activity notification.From the point of view of actual development condition in recent years, phone battalion The communication that pin center active outgoing call service is largely strengthened between enterprise and client contacts, and enhances being directed to for service Property.
But in the extension process of enterprise transformation phase artificial intelligence, intelligence machine to the replacement in artificial post, displace The personnel come or the lifting of artificial intelligence operating efficiency, carry out all-staff marketing activity using chip time, enterprise makes full use of greatly Data acquisition to numerous clients, enterprise with customer quantity, marketing represent increase, class of business updating decision, thus enterprise face What is faced is to use amateur customer service, marketing personnel, because workload is big, Dialing error is more, efficiency is low, client in marketing process Management and Marketing management level do not catch up with and thus caused many complaints the problems such as, forget in addition with client's communication process Middle understood customer information, without the client's repeat buying that expires timely is reminded, this, which will turn into, improves service quality, works The bottleneck of efficiency;Meanwhile as being continuously increased for corporate client administrative center and telemarketing central role is continuous with scale Expand, the operation costs at customer account management center and telemarketing center also increase sharply.So how to improve telemarketing center Efficiency of operation and cut operating costs and also turned into another major issue in face of enterprise of pendulum.If it can reasonably establish one The management system that individual simple, efficient intelligent customer account management is combined with the telemarketing of precision marketing, gives full play to it certainly Dynamic service processing function (automatic precisely identification client, corresponds to marketing personnel, automatic dialing phone, automatic synchronization marketing knot automatically Fruit, automatic upload and retrieval calling record, automatic expiration are reminded, send short message of marketing, automatic function renewal, etc. automatically), no It is only capable of increasing substantially the operating efficiency of enterprise, facilitates administrative staff to be managed marketing representative, can more reduces artificial battalion The cost represented is sold, this also will be the effective ways that enterprise's raising efficiency reduces cost.
The content of the invention
The present invention provides the corporate client marketing intellectualized management system based on cloud computing to solve Problems Existing, passes through Employee number carries out priority assignation, matched by employee number and client, can precisely identify client, automatic corresponding marketing people automatically Member, automatic dialing phone, automatic synchronization marketing result, caller identification customer information, caller identification last time contact entry, return automatically Category customer manager, upload and retrieve automatically calling record, be automatically reminded to client, programming count marketing form, automatic function renewal, Improve the operating efficiency of enterprise, facilitate enterprise administrator more to reduce what is manually marketed to marketing representative and the management of client Time and cost.
What the present invention was achieved through the following technical solutions:
Corporate client marketing intellectualized management system based on cloud computing, including:Customer relation management based on cloud computing System (BIZ CRM), distributed communication centralized management system and the embedded phone marketing system of intelligent communications terminal, it is described to be based on The CRM system (BIZ CRM) of cloud computing connects distributed communication centralized management system by internet or corporate intranet System, the embedded phone marketing system of intelligent communications terminal, the intelligent communications terminal are also connected by internet or corporate intranet Embedded phone marketing system is passed the information on to the CRM system (BIZ CRM) based on cloud computing and distribution Formula communication centralized management system.
The corporate client marketing intellectualized management system based on cloud computing, in addition to connection multiple client and service Device, the server include service server, file server, recording server and multiple mobile phones or telephone set (telephone set and Mobile phone need band android IOS systems), collection for system operation and big data information, the recording of call and storage, with And dialing, the service server connect CRM system (BIZ CRM) and distributed communication collection based on cloud computing Middle management system, CRM system (BIZ CRM) of the file server connection based on cloud computing, distributed communication Centralized management system and the embedded phone marketing system of intelligent communications terminal, the recording server connection distributed communication are concentrated Management system and the embedded phone marketing system of intelligent communications terminal, mobile phone or telephone set built-in intelligence the communication terminal insertion Formula telemarketing system.
The CRM system (BIZ CRM) based on cloud computing realized by customer account management cloud platform webpage, The customer account management cloud platform webpage homepage is provided with login interface, login account need to be set to be logged in, in site terminal device Upper login customer account management customer account management cloud platform, searches in customer account management cloud platform and browses client, after clicking on client's number Button " is hung up " in " dialing " on side, connects the intelligent communications terminal of the CRM system (BIZ CRM) based on cloud computing The communicating terminal of embedded phone marketing system, which is realized, to be dialled outside automatic synchronization, hangs up function, clicks on CRM system (CRM) the marketing management connection in cloud platform enters the distribution of the CRM system (BIZ CRM) based on cloud computing Communicate centralized management system.
The distributed communication centralized management system, set:General headquarters, province, city, county, the upper and lower 5 grades of administration authorities in site, are used In the centralized management of the mechanisms at different levels such as the whole nation, the whole province, the whole city, some area or field are carried out specially checking statistics, are easy to locate Reason complaint, work supervision, marketing management, key customer's maintenance and authority distribution use, and the authority use refers to parent body Administrative staff check all telemarketing processes of subordinate and manage the authority of mechanisms at different levels.
The distributed communication centralized management system, including login management backstage module, homepage browse mechanism and personnel's mould Block, export agency message accounting Reports module, site personnel, talking statistical report form module is exported, checks or exports site personnel's Message registration module, job order management module, Marketing Manager Module, device statistics module, retrieval message registration module, replacement person Work crypto module, mechanism authority management module.
The account and password for logging in management backstage module and being used to log in customer account management cloud platform, the login module are stepped on Land account must be consistent with the login account of the CRM system (BIZ CRM) based on cloud computing, is jumped after logining successfully Management backstage homepage is gone to, possesses parent body administrative staff and checks all telemarketing processes of subordinate and manage mechanisms at different levels Authority.
It is Institution list that the homepage, which is browsed on the left of mechanism and personnel module's page, shows the machine machine of current login account Structure and Lower Establishment, the machine mechanism and Lower Establishment can be divided into:General headquarters, provincial, city-level, county and, 5 grades of site mechanism, point Hit organization names plus sige in front or minus sign, clamp mechanism that is deployable or folding the mechanism;It is lists of persons on the right side of the page, The current all personnel for choosing mechanism of display.
The export agency message accounting Reports module, the current message accounting form for choosing mechanism, form can be exported Comprising its clamp mechanism and site customer manager, page jump is to " export agency statistical report form " page after click, in " export agency The minimum duration of call (statistics will be not counted in by being less than the call of the duration) is inputted in the statistical report form " page, selection needs what is counted Time started and end time (or clicking on the period quick option of lower section), click on " confirmation " button, you can jump to form Check interface.The right mouse button interface upper right corner " download " button, click on popup menu in " saving as " option, select you will under The path of load, just start to download the report file after clicking on " preservation ".
The export site personnel, talking statistical report form module chooses site in homepage browses Institution list, clicks on site " statistical report form " button in lists of persons, open " export employee statistical report form " page.
The message registration module for checking or exporting site personnel, chooses site, point in homepage browses Institution list " message registration " button hit in the lists of persons of site, " employee's message registration " page is opened, the member is can see in the page The message registration details of work, including the data such as conversation object, call type, air time, the duration of call, marketing result, may be used also With it is online play or download call when calling record, moreover it is possible to click on the export button in the upper right corner, can by message registration with The form of Excel file is locally downloading.
The job order management module is the convenient function that higher level distributes marketing task to districts and cities of subordinate or site, by appointing Marketing task easily can be pushed in the marketing phone of site customer manager by business menu manager upper management personnel, Ke Hujing Reason can carry out autotelic telemarketing, in addition, higher level personnel can see according to the content of job order and the client of appointment Specific each message registration, and check every daily progress of task and overall marketing situation.The task menu manager includes adding Add job order, modification or delete job order, export job order statistical report form.
It can be seen that device activation sum and device activation today are total under the mechanism in the device statistics module.
The mechanism authority management module has the facility personnel of upper management authority in the homepage page after logging in, point Organization management is hit, drop-down menu can select to import or export current facility personnel, form EXCEL file, higher level is in EXCEL texts The authority mode whether being in part using modification sets the level-right of subordinate administrative staff.
The embedded phone marketing system of intelligent communications terminal is embedded in multiple telephone sets and mobile phone, passes through customer relationship Telephone set and mobile phone are called and electric by control of attending a banquet on telephone set and mobile phone when management system (CRM) cloud platform dials Talk about control of not attended a banquet when squeezing into, the embedded phone marketing system of intelligent communications terminal and the customer relationship based on cloud computing Management system (BIZ CRM), distributed communication centralized management system interactive communication, communication data, recording data, marketing result are When synchronized upload to two file servers and two recording servers preserve.
The embedded phone marketing system of intelligent communications terminal includes:Login module, dialing button module, switching client Module, Marketing Manager Module, message registration module, task single module, addition native client module, message registration retrieval module, Send marketing SMS module, send cable address machine SMS module.
The login module login account must log in CRM system (BIZ CRM) based on cloud computing Account is consistent.
The switching Client Model is to be used to solve when a number has multiple customer informations, will be shown on interface " switching client " button, need to select correct customer information, because whom this return visit record for being related to this call appears in Under customer name.
The Marketing Manager Module can fill in marketing result, and when the call ends, the marketing result filled in can be automatically same Walk the CRM system (BIZ CRM) based on cloud computing.
The task single module is established by parent body administrative staff, and site personnel only need to import visitor according to job order content Family, out-going call, in phone and click on " job order " button.The page is assigned to all tasks of this site by showing It is single, if without content, parent body does not give this site distribution task.Click is identified as the job order of " having started to ", i.e., Job order details can be checked.
The addition native client module be used for customer account management cloud platform without but and need the client preserved temporarily, The content that native client preserves can't be synchronized in customer account management cloud platform, and " my client " page is opened in phone, and Choose " native client " column to click on the addition button of native client back, fill in the contents such as name, the contact method of client, point Hit the save button in the upper right corner.
Beneficial effects of the present invention:
1. the CRM system (CRM) based on cloud computing connects intelligent communications terminal embedded-type electric by internet Marketing system is talked about, client can be precisely identified automatically, correspond to marketing personnel, automatic dialing phone, result of synchronously marketing automatically, comes Electricity shows customer information, caller identification last time contact entry, belongs to customer manager, upload and retrieval calling record automatically, automatically Client, programming count marketing form, automatic function renewal are reminded, the operating efficiency of enterprise is improved, facilitates enterprise administrator pair Marketing represents and the management of client, can more reduce the time manually marketed and cost.
2. CRM system (CRM) the connection distributed communication centralized management system based on cloud computing, Ke Yiyong In the centralized management of the mechanisms at different levels such as the whole nation, the whole province, the whole city, some area or field are carried out specially checking statistics, are easy to locate Reason complaint, work supervision, marketing management, key customer's maintenance and authority distribution use, and the authority use refers to parent body Administrative staff check all telemarketing processes of subordinate and manage the authority of mechanisms at different levels.
Brief description of the drawings
Fig. 1 is the module map of the present invention;
Fig. 2 is the module map of distributed communication centralized management system;
Fig. 3 is the module map of the embedded phone marketing system of intelligent communications terminal.
Embodiment
Below by non-limiting embodiment, the present invention is further illustrated:
Embodiment 1
Corporate client marketing intellectualized management system based on cloud computing, including:Customer relation management based on cloud computing System (CRM), distributed communication centralized management system and the embedded phone marketing system of intelligent communications terminal, it is described to be based on cloud meter CRM system (CRM) the connection distributed communication centralized management system of calculation, also connects intelligence communication by internet Information is passed through server transmission by terminal embedded type telemarketing system, the embedded phone marketing system of intelligent communications terminal Data are to the CRM system (CRM) and distributed communication centralized management system based on cloud computing.
The corporate client marketing intellectualized management system based on cloud computing, in addition to connection multiple client and service Device, the server includes service server, file server, recording server and multiple mobile phones or telephone set, for system The operation and collection of big data information, the recording of call and storage and dialing, the service server connection are based on cloud computing CRM system (BIZ CRM) and distributed communication centralized management system, file server connection be based on cloud CRM system (BIZ CRM), distributed communication centralized management system and the intelligent communications terminal embedded-type electric of calculating Talk about marketing system, the embedded phone battalion of recording server connection distributed communication centralized management system and intelligent communications terminal Pin system, the embedded phone marketing system of mobile phone or telephone set built-in intelligence communication terminal.
The CRM system (BIZ CRM) based on cloud computing realized by customer account management cloud platform webpage, The customer account management cloud platform webpage homepage is provided with login interface, login account need to be set to be logged in, in site terminal device Upper login customer account management customer account management cloud platform, searches in customer account management cloud platform and browses client, after clicking on client's number Button " is hung up " in " dialing " on side, connects the intelligent communications terminal of the CRM system (BIZ CRM) based on cloud computing The communicating terminal of embedded phone marketing system, which is realized, to be dialled outside automatic synchronization, hangs up function, clicks on CRM system (CRM) the marketing management connection in cloud platform enters the distribution of the CRM system (BIZ CRM) based on cloud computing Communicate centralized management system.
The distributed communication centralized management system, set:General headquarters, province, city, county, the upper and lower 5 grades of administration authorities in site, are used In the centralized management of the mechanisms at different levels such as the whole nation, the whole province, the whole city, some area or field are carried out specially checking statistics, are easy to locate Reason complaint, work supervision, marketing management, key customer's maintenance and authority distribution use, and the authority use refers to parent body Administrative staff check all telemarketing processes of subordinate and manage the authority of mechanisms at different levels.
The distributed communication centralized management system, including login management backstage module, homepage browse mechanism and personnel's mould Block, export agency message accounting Reports module, site personnel, talking statistical report form module is exported, checks or exports site personnel's Message registration module, job order management module, device statistics module, retrieval message registration module, replacement employee crypto module, machine Structure authority management module.
The account and password for logging in management backstage module and being used to log in customer account management cloud platform, is redirected after logining successfully To management backstage homepage, possess parent body administrative staff and check all telemarketing processes of subordinate and manage the power of mechanisms at different levels Limit.
It is Institution list that the homepage, which is browsed on the left of mechanism and personnel module's page, shows the machine machine of current login account Structure and Lower Establishment, the machine mechanism and Lower Establishment can be divided into:General headquarters, provincial, city-level, county and, 5 grades of site mechanism, point Hit organization names plus sige in front or minus sign, clamp mechanism that is deployable or folding the mechanism;It is lists of persons on the right side of the page, The current all personnel for choosing mechanism of display.
The export agency message accounting Reports module, the current message accounting form for choosing mechanism, form can be exported Comprising its clamp mechanism and site customer manager, page jump is to " export agency statistical report form " page after click, in " export agency The minimum duration of call (statistics will be not counted in by being less than the call of the duration) is inputted in the statistical report form " page, selection needs what is counted Time started and end time (or clicking on the period quick option of lower section), click on " confirmation " button, you can jump to form Check interface.The right mouse button interface upper right corner " download " button, click on popup menu in " saving as " option, select you will under The path of load, just start to download the report file after clicking on " preservation ".
The export site personnel, talking statistical report form module chooses site in homepage browses Institution list, clicks on site " statistical report form " button in lists of persons, open " export employee statistical report form " page.
The message registration module for checking or exporting site personnel, chooses site, point in homepage browses Institution list " message registration " button hit in the lists of persons of site, " employee's message registration " page is opened, the member is can see in the page The message registration details of work, including the data such as conversation object, call type, air time, the duration of call, marketing result, may be used also With it is online play or download call when calling record, moreover it is possible to click on the export button in the upper right corner, can by message registration with The form of Excel file is locally downloading.
The job order management module includes addition job order, modification or deletes job order, export job order statistical report form.
It can be seen that device activation sum and device activation today are total under the mechanism in the device statistics module.
The mechanism authority management module has homepage page midpoint of the facility personnel of upper management authority after logging in Organization management is hit, drop-down menu can select to import or export current facility personnel, form EXCEL file, higher level is in EXCEL texts The authority mode whether being in part using modification sets the level-right of subordinate administrative staff.
The embedded phone marketing system of intelligent communications terminal is embedded in 50000 telephone sets and 50000 mobile phones, institute The telephone set and mobile phone stated need band android IOS systems, electricity when dial by CRM system (CRM) cloud platform Phone and mobile phone are by control of attending a banquet, control of not attended a banquet when calling on telephone set and mobile phone and being squeezed into phone, the intelligence Can the embedded phone marketing system of communication terminal and the CRM system (CRM) based on cloud computing, distributed communication collection Middle management system interaction communication, communication data, recording data, the marketing instant synchronized upload of result to two file servers and two Platform recording server preserves.
The embedded phone marketing system of intelligent communications terminal includes:Login module, dialing button module, switching client Module, marketing object module, message registration module, task single module, addition native client module, message registration retrieval module, Send marketing SMS module, send cable address machine SMS module.
The login module login account must be with the login account of the CRM system (CRM) based on cloud computing Unanimously.
Display " switching client " button, need to select correct customer information on the switching Client Model interface.
The marketing object module can fill in marketing result, and when the call ends, the marketing result filled in can be automatically same Walk the CRM system (BIZ CRM) based on cloud computing.
The task single module is established by parent body administrative staff, and site personnel only need to import visitor according to job order content Family, out-going call, in phone and click on " job order " button.The page is assigned to all tasks of this site by showing It is single, if without content, parent body does not give this site distribution task.Click is identified as the job order of " having started to ", i.e., Job order details can be checked.
The addition native client module can't be synchronized in customer account management cloud platform in the content that native client preserves, " my client " page is opened in phone, and chooses " native client " column to click on the addition button of native client back, is filled out The contents such as name, the contact method of client are write, click on the save button in the upper right corner.
The embodiment of the present invention is the foregoing is only, is not intended to limit the invention, for this area For technical staff, the present invention can have various modifications and variations.That is made within the spirit and principles of the invention is any Modification, equivalent substitution, improvement etc., should be included in the scope of the protection.

Claims (8)

1. the corporate client marketing intellectualized management system based on cloud computing, it is characterised in that:Including:Client based on cloud computing Relationship management system (BIZ CRM), distributed communication centralized management system and the embedded phone marketing system of intelligent communications terminal, CRM system (BIZ CRM) the connection distributed communication centralized management system based on cloud computing, also by mutual The networking connection embedded phone marketing system of intelligent communications terminal, the embedded phone marketing system of intelligent communications terminal will be believed Breath is transferred to the CRM system (BIZ CRM) and distributed communication centralized management system based on cloud computing.
2. the corporate client marketing intellectualized management system according to claim 1 based on cloud computing, it is characterised in that:Institute State the corporate client marketing intellectualized management system based on cloud computing, in addition to connection multiple client and server, the clothes Business device includes service server, file server, recording server and multiple mobile phones or telephone set, for system operation and big number It is believed that the recording and storage of collection and the call of breath, the service server connect the CRM system based on cloud computing (BIZ CRM) and distributed communication centralized management system, the file server connect the customer relation management based on cloud computing System (BIZ CRM), distributed communication centralized management system and the embedded phone marketing system of intelligent communications terminal, the recording Server connects distributed communication centralized management system and the embedded phone marketing system of intelligent communications terminal, the mobile phone or electricity The embedded phone marketing system of phone built-in intelligence communication terminal.
3. the corporate client marketing intellectualized management system according to claim 1 based on cloud computing, it is characterised in that:Institute State the CRM system (BIZ CRM) based on cloud computing to be realized by customer account management cloud platform webpage, client's pipe Reason cloud platform webpage homepage is provided with login interface, login account need to be set to be logged in, client is logged on the terminal device of site Managing customer manages cloud platform, is searched in customer account management cloud platform and browses client, clicks on " dialing " of client's number back Button, connect the embedded telemarketing system of intelligent communications terminal of the CRM system (BIZ CRM) based on cloud computing System realizes automatic synchronization out-dial capability.
4. the corporate client marketing intellectualized management system according to claim 1 based on cloud computing, it is characterised in that:Institute Distributed communication centralized management system is stated, is set:General headquarters, province, city, county, the upper and lower 5 grades of administration authorities in site, for the whole nation, entirely The centralized management of the mechanisms at different levels such as province, the whole city, some area or field are carried out specially checking statistics, are easy to processing to complain, work Supervise, marketing management, key customer safeguards and authority distribution uses, the authority use refers to that parent body administrative staff look into See all telemarketing processes of subordinate and manage the authority of mechanisms at different levels.
5. the enterprise visitor distributed communication centralized management system according to claim 1 based on cloud computing, including step on Record management backstage module, homepage browse mechanism and personnel's mould family marketing management system, it is characterised in that:Block, export agency call Statistical report form module, the message registration module for exporting site personnel, talking statistical report form module, checking or exporting site personnel, appoint Business menu manager module, device statistics module, retrieval message registration module, replacement employee crypto module, mechanism authority management module.
6. the corporate client marketing intellectualized management system according to claim 1 based on cloud computing, it is characterised in that:Institute State telephone set and mobile phone that the embedded phone marketing system of intelligent communications terminal connects multiple band android IOS systems, client Telephone set and mobile phone are independently dialed by control of attending a banquet on telephone set and mobile phone when relationship management system (CRM) cloud platform dials Do not attended a banquet when phone and phone are squeezed into control, communication data, recording data, the marketing instant synchronized upload of result to two files Server and two recording servers preserve, for the CRM system (BIZ CRM) based on cloud computing, distributed communication Called when centralized management system is managed by server interaction.
7. the corporate client marketing intellectualized management system according to claim 1 based on cloud computing, it is characterised in that:Institute Stating the embedded phone marketing system of intelligent communications terminal includes:Login module, dialing button module, switching Client Model, marketing Object module, message registration module, task single module, addition native client module, message registration retrieval module, transmission marketing are short Letter module, send cable address machine SMS module.
8. the corporate client marketing intellectualized management system according to claim 2 based on cloud computing, it is characterised in that:Institute State server and include a service server, a file server and a recording server, for business processing, big data The collection of information and the recording and storage to call.
CN201710549830.3A 2017-07-07 2017-07-07 Enterprise client marketing intelligent management system based on cloud computing Active CN107392450B (en)

Priority Applications (5)

Application Number Priority Date Filing Date Title
CN202110007030.5A CN112734374A (en) 2017-07-07 2017-07-07 Enterprise client marketing intelligent management system based on cloud computing
CN201710549830.3A CN107392450B (en) 2017-07-07 2017-07-07 Enterprise client marketing intelligent management system based on cloud computing
CN202011644226.7A CN112668914A (en) 2017-07-07 2017-07-07 Customer marketing management system based on cloud computing
CN202110008107.0A CN112668922A (en) 2017-07-07 2017-07-07 Enterprise client marketing intelligent management system based on cloud computing
CN202011644228.6A CN112668915A (en) 2017-07-07 2017-07-07 Enterprise client marketing intelligent management system

Applications Claiming Priority (1)

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CN112019511A (en) * 2020-07-29 2020-12-01 重庆锐云科技有限公司 Real estate incoming call intelligent management system
CN113408846A (en) * 2021-05-10 2021-09-17 山东御银智慧金融设备有限公司 Telephone marketing management method and system based on AI artificial intelligence

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