CN106899658A - Information demonstrating method, apparatus and system based on shared vehicle - Google Patents
Information demonstrating method, apparatus and system based on shared vehicle Download PDFInfo
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- CN106899658A CN106899658A CN201710048317.6A CN201710048317A CN106899658A CN 106899658 A CN106899658 A CN 106899658A CN 201710048317 A CN201710048317 A CN 201710048317A CN 106899658 A CN106899658 A CN 106899658A
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Classifications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/52—Network services specially adapted for the location of the user terminal
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- B—PERFORMING OPERATIONS; TRANSPORTING
- B62—LAND VEHICLES FOR TRAVELLING OTHERWISE THAN ON RAILS
- B62J—CYCLE SADDLES OR SEATS; AUXILIARY DEVICES OR ACCESSORIES SPECIALLY ADAPTED TO CYCLES AND NOT OTHERWISE PROVIDED FOR, e.g. ARTICLE CARRIERS OR CYCLE PROTECTORS
- B62J50/00—Arrangements specially adapted for use on cycles not provided for in main groups B62J1/00 - B62J45/00
- B62J50/20—Information-providing devices
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- B—PERFORMING OPERATIONS; TRANSPORTING
- B62—LAND VEHICLES FOR TRAVELLING OTHERWISE THAN ON RAILS
- B62J—CYCLE SADDLES OR SEATS; AUXILIARY DEVICES OR ACCESSORIES SPECIALLY ADAPTED TO CYCLES AND NOT OTHERWISE PROVIDED FOR, e.g. ARTICLE CARRIERS OR CYCLE PROTECTORS
- B62J50/00—Arrangements specially adapted for use on cycles not provided for in main groups B62J1/00 - B62J45/00
- B62J50/20—Information-providing devices
- B62J50/21—Information-providing devices intended to provide information to rider or passenger
- B62J50/225—Mounting arrangements therefor
-
- B—PERFORMING OPERATIONS; TRANSPORTING
- B62—LAND VEHICLES FOR TRAVELLING OTHERWISE THAN ON RAILS
- B62J—CYCLE SADDLES OR SEATS; AUXILIARY DEVICES OR ACCESSORIES SPECIALLY ADAPTED TO CYCLES AND NOT OTHERWISE PROVIDED FOR, e.g. ARTICLE CARRIERS OR CYCLE PROTECTORS
- B62J99/00—Subject matter not provided for in other groups of this subclass
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0265—Vehicular advertisement
- G06Q30/0266—Vehicular advertisement based on the position of the vehicle
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/53—Network services using third party service providers
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/535—Tracking the activity of the user
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
Abstract
The invention provides the information demonstrating method based on shared vehicle, apparatus and system, it is related to shared technical field of transportation means.A kind of information demonstrating method based on shared vehicle, including step：The traveling regional information of the shared vehicle of collection user's riding；Obtain the corresponding advertising data information in foregoing traveling region；By the display structure being installed on shared vehicle and/or the customized terminal to the customized shared vehicle, foregoing advertising data information is exported.Using the present invention, more rich colorful information is provided to the user using shared vehicle by sharing vehicle, improve Consumer's Experience.
Description
Technical field
The present invention relates to share technical field of transportation means.
Background technology
At present, the pollution with motor vehicles to environment more comes much, and serious traffic congestion phenomenon and vehicle exhaust are dirty
Dye environmental problem annoyings many big cities, and people are intended to can have a good air quality, possesses the body of health, very
The all positive Advocating Citizen ' in many cities uses bicycle as the vehicles, can not only reduce pollution, can also take exercises.For
Facilitate citizen, Cycle Hire station is set up in city, citizen lease bicycle at Cycle Hire station, given back using after complete
Cycle Hire station.
Currently, the shared bicycle that need not be given back to specified knee is also occurred in that, conventional occupation mode is as follows.Needs make
Used time, user finds vehicle nearby by the storing map of APP or wechat public number, sends license plate number, obtains password unblock altogether
Enjoy bicycle；Or, user finds vehicle nearby using APP, and electronic lock is opened by barcode scanning.When giving back, by online paying
And lock nearby, without giving back to specified knee, but shared bicycle needs to rest in the region that Parking permitted.
Current public transport, is typically only capable to use car demand according to user, provides a user with being believed with car for vehicle
Breath, such as available positional information of vehicle etc..User is during using public transport, it is impossible to according to user
The need for or expect to provide more rich colorful information, it is difficult to further improve Consumer's Experience.
The content of the invention
It is an object of the invention to：Overcome the deficiencies in the prior art, there is provided the information demonstrating method based on shared vehicle,
Apparatus and system.Using the present invention, can be according to the traveling regional information of the shared vehicle of user's riding, output and traveling region phase
The advertising data information of pass, more rich colorful information, lifting are provided by sharing vehicle to the user using shared vehicle
Consumer's Experience.
To realize above-mentioned target, the invention provides following technical scheme：
A kind of information demonstrating method based on shared vehicle, including step：The traveling ground of the shared vehicle of collection user's riding
Domain information；Obtain the corresponding advertising data information in foregoing traveling region；By the display structure that is installed on shared vehicle and/or
To the customized terminal of the customized shared vehicle, foregoing advertising data information is exported.
Further, the step of obtaining the corresponding advertising data information in foregoing traveling region include,
The advertising data information of the businessman's typing near collection traveling region and the typing position of the advertising data information
Information；
Judge whether foregoing typing positional information matches with the positional information of traveling region；
In the case of judging matching, the advertising data information of typing position typing is obtained.
Further, information gathering entrance is provided with the display structure, user gathers entrance and is input into by described information
Keyword, obtains the advertising data information output display related to the keyword.
Further, the step of obtaining the corresponding advertising data information in foregoing traveling region include,
The mapping relations of default regional information advertising data information corresponding with the regional information；
After obtaining the traveling regional information of shared vehicle, judge the traveling regional information whether to that there should be ad data to believe
Breath；
To it there should be advertising data information in the case of, the advertising data information is obtained.
Further, the step of obtaining the corresponding advertising data information in foregoing traveling region include,
Gather the Business Information near the traveling region；
Judge whether the businessman is preset with advertising data information；
In the case that judgement is preset with advertising data information, the advertising data information of the businessman is obtained.
Preferably, in the case that multiple businessmans are preset with advertising data information, following steps are performed,
According to default adline standard, the corresponding adline of each default advertising data information of businessman is obtained；
The current time of the shared vehicle traveling of collection, judges the current time corresponding time period；
According to default time period and the mapping relations of adline, the corresponding adline of aforesaid intervals is obtained；
According to foregoing adline, the advertising data information of the businessman of matching is obtained.
Further, the identity information and/or shopping record information of current riding user are gathered, the preference letter of user is obtained
Breath, related advertising data information is pushed according to the preference information to user.
Further, the display structure is arranged on shared vehicle handle by support frame, and support frame as described above includes being used for
The holding frame gripped to display structure, described holding frame one end is rotatably mounted in the side of display structure, institute
The other end for stating holding frame is fixedly mounted on vehicle handle.
Or, the display structure is arranged in the Chinese herbaceous peony basket of shared vehicle.
Present invention also offers a kind of information presentation device of shared vehicle, including display advertisement display structure, and
Location structure, is used to obtain the traveling regional information of shared vehicle；Information output controls circuit, and connection location structure and display are tied
Structure, according to foregoing traveling region, to obtain the corresponding advertising data information in traveling region, and the ad data that will be obtained
Information pushing is exported to display structure and/or to the customized terminal of the customized shared vehicle.
Further, the display structure is arranged on the handle of shared vehicle by support frame, and support frame as described above includes using
In the holding frame gripped to display structure, described holding frame one end is rotatably mounted in the side of display structure,
The other end of the holding frame is fixedly mounted on vehicle handle.
Or, the display structure is arranged in the Chinese herbaceous peony basket of shared vehicle.
Further, information gathering entrance is provided with the display structure, user gathers entrance and is input into by described information
Keyword, obtains the advertising data information output display with the crucial word association.
Present invention also offers a kind of information presentation system based on shared vehicle, including being total to vehicle body structure
Enjoy vehicle；
It is provided with shared vehicle：
Location structure, is used to obtain the traveling regional information of shared vehicle；
Display structure, is used to show advertising message；
System server, including,
Information output controls circuit, connection location structure and display structure, should according to foregoing traveling region, to obtain
The corresponding advertising data information in traveling region, and the advertising data information of acquisition is pushed into display structure and/or to customized
The customized terminal output of the shared vehicle.
Further, the system server includes Business Information Acquisition Circuit and information-processing circuit,
The Business Information Acquisition Circuit, connects location structure, to the traveling regional information according to shared vehicle, collection
The advertising data information and the typing positional information of the advertising data information of the businessman's typing near traveling region；
Described information process circuit, connects Business Information Acquisition Circuit, be used to judge foregoing typing positional information whether with
The positional information matching of region is travelled, and in the case where matching is judged, obtains the ad data in typing position typing
Information, the advertising data information of acquisition is sent to information output and controls circuit.
Further, the system server includes that information MAP sets circuit and information-processing circuit,
Described information mapping settings circuit, is used to gather default regional information ad data corresponding with the regional information
The mapping relations of information；
Described information process circuit, link information mapping settings circuit and location structure, to the row according to shared vehicle
Whether regional information and foregoing mapping relations are sailed, the traveling regional information is judged to that there should be advertising data information, and in correspondence
In the case of having advertising data information, the advertising data information is obtained, the advertising data information of acquisition is sent to information output
Control circuit.
Further, the system server includes advertising message Acquisition Circuit, its connection location structure, to according to shared
The traveling regional information of vehicle, gathers the Business Information near the traveling region, and judge whether the businessman is preset with extensively
Data message is accused, in the case where judging to be preset with advertising data information, the advertising data information of the businessman is obtained, by what is obtained
Advertising data information sends to information output and controls circuit.
Preferably, described information output control circuit includes information classification sub-circuit, and temporal information sub-circuit and information are sieved
Select sub-circuit,
Information classification sub-circuit, connects foregoing advertising message Acquisition Circuit, to be preset with ad data in multiple businessmans
In the case of information, according to default adline standard, the corresponding commercial paper of each default advertising data information of businessman is obtained
Type；
Temporal information sub-circuit, is used to gather the current time of shared vehicle traveling, according to the preset time period criteria for classifying,
Judge the current time corresponding time period；
Information sifting sub-circuit, link information classification sub-circuit and temporal information sub-circuit, to according to the default time
Section and the mapping relations of adline, obtain the corresponding adline of aforesaid intervals, and according to the adline, obtain matching
Businessman advertising data information, by the advertising data information of acquisition send to information output control circuit.
Further, the system server includes that user profile sets circuit, and its link information output control circuit is used to
The preference information of the user is obtained after the identity information and/or shopping record information of the current riding user of collection, and will be described inclined
Good information sends to information output and controls circuit；Described information output control circuit, can be according to the preference information to the use
Family pushes related advertising data information.
The present invention compared with prior art, as an example, has the following advantages that and accumulates due to using above technical scheme
Pole effect：Using the present invention, can be according to the traveling regional information of the shared vehicle of user's riding, by being installed on shared vehicle
Display structure and/or the customized terminal to the customized shared vehicle, output with travel the related advertising data information in region,
More rich colorful information is provided to the user using shared vehicle by sharing vehicle, Consumer's Experience is improved.
Brief description of the drawings
Fig. 1 is the flow chart of the information demonstrating method based on shared vehicle provided in an embodiment of the present invention.
Fig. 2 is the information transfer exemplary plot of the information demonstrating method of shared vehicle provided in an embodiment of the present invention.
Fig. 3 is the function structure chart of the information presentation device of shared vehicle provided in an embodiment of the present invention.
Fig. 4-Fig. 5 is the topology example figure of the information presentation device of shared vehicle provided in an embodiment of the present invention.
Fig. 6 is the function structure chart of the information presentation system of shared vehicle provided in an embodiment of the present invention.
Description of reference numerals：
Shared vehicle 10；
The information presentation device 100 of shared vehicle, shows structure 110, location structure 120, information output control circuit
130, charging circuit 140；
System 200；Shared vehicle 210, location structure 211 shows structure 212；System server 220, information output control
Circuit processed 221.
Specific embodiment
Below in conjunction with the information demonstrating method based on shared vehicle, device that the drawings and specific embodiments are provided the present invention
And system is described in further detail.It should be noted that technical characteristic or technical characteristic described in following embodiments
Combination is not construed as isolated, and they can be mutually combined so as to reach superior technique effect.In following implementations
In the accompanying drawing of example, the identical label that each accompanying drawing occurs represents identical feature or part, in can be applied to different embodiments.
Therefore, once being defined in a certain Xiang Yi accompanying drawing, then it need not be further discussed in subsequent accompanying drawing.
It should be noted that, depicted structure, ratio, size etc. in this specification institute accompanying drawing are only used to coordinate explanation
Content disclosed in book, so that those skilled in the art understands and reads, is not limited to invent enforceable restriction bar
Part, the modification of any structure, the change of proportionate relationship or the adjustment of size are not influenceing to invent effect and the institute's energy that can be generated
Under the purpose reached, all should fall in the range of the technology contents disclosed in invention to be covered.The side of being preferable to carry out of the invention
The scope of formula includes other realization, wherein the order of described or discussion can not be pressed, including function involved by basis is pressed
Basic mode simultaneously or in the opposite order, carrys out perform function, and this should be by the skill of embodiments of the invention art
Art personnel understood.
May be not discussed in detail for technology, method and apparatus known to person of ordinary skill in the relevant, but suitable
In the case of, the technology, method and apparatus should be considered as authorizing a part for specification.Institute that is shown here and discussing
Have in example, any occurrence should be construed as merely exemplary, not as limitation.Therefore, exemplary embodiment
Other examples can have different values.
Embodiment
It is shown in Figure 1, it is the flow chart of the information demonstrating method based on shared vehicle provided in an embodiment of the present invention.Base
In the information demonstrating method of shared vehicle, may include steps of：
S100, the traveling regional information of the shared vehicle of collection user's riding.
Described shared vehicle, refers to the vehicle that can be shared for the public, and it is referred to as utility car, its general quilt
It is considered a kind of emerging Urban Traffic service.The universal shared vehicle promoted in each city, predominantly shares voluntarily at present
Car, it provides easily Green Travel to resident and traveller.It is shared vehicle, including but not limited to automobile, bicycle, electronic
Car, motorcycle.In the present embodiment, the class vehicles are preferably rided, can be bicycle, electric motor car or motorcycle.
During the shared vehicle of user's riding is travelled to terminal from starting point, can connect by multiple regions, multiple regions
Driving path can be formed after logical, each point in the driving path can be described as travelling region.
The method of the traveling regional information of the shared vehicle of collection user's riding, can be shared by during collection traveling
The geographical location information of vehicle is obtained to obtain, or by gathering the geographical location information of the user terminal that user carries
Take.
During by sharing the geographical location information of vehicle to obtain during collection traveling, specifically, on shared vehicle
Vehicle locating device is set.Unrestricted as an example, the vehicle locating device can be one has d GPS locating module
Wireless transmitter, d GPS locating module mainly keeps communicating with satellite, vehicle latitude and longitude information is obtained in real time, such that it is able to obtain
Take the traveling regional information of the shared vehicle of family riding.The radio communication function of the wireless transmitter can be by gsm wireless
Transceiver module is realized, by the gsm wireless transceiver module, can by including the various vehicle phases including vehicle position information
Pass information is sent to shared Vehicular system server-centric.
During by gathering the geographical location information of the user terminal that user carries to obtain, specifically, the user terminal
It is the terminal of the customized shared vehicle of user.Described terminal, can be mobile phone, notebook computer, palm PC, panel computer
Etc. various conventional mobile terminals, and various Intelligent wearable electronic equipments, such as intelligent glasses, intelligent watch etc..At this
In embodiment, it is preferred that use mobile phone.
The method for gathering the geographical location information of mobile phone, can be that its is basic based on mobile positioning technique conventional at present
Principle is：Mobile target is interacted by the fixed base stations (ground is aerial) with multiple known coordinate positions, obtains corresponding
After measurement parameter, mobile target position in space is obtained using appropriate processing method.Measurement parameter is generally comprised but not
It is limited to transmission time, amplitude, phase and angle of arrival of radio wave etc..Mobile positioning technique includes the positioning based on mobile network
Technology and the location technology based on mobile terminal.For the location technology based on mobile terminal, its principle is based on multiple known
The Base Transmitter signal of position, institute's transmission signal carries the characteristic information relevant with base station location, when mobile terminal is received
After these signals, itself and the geometry site between each base station are determined, and its own position is determined according to related algorithm
Position estimation, so as to obtain the positional information of itself, such as architecture commonly used, GPS location and WIFI positioning.It is used equally to
The geographical location information of user terminal is obtained in the present embodiment, so as to obtain the positional information of user.
S200, obtains the corresponding advertising data information in foregoing traveling region.
After acquiring the traveling regional information of the shared vehicle of user's riding, you can according to the traveling ground domain geographic location for obtaining
Information, obtains advertising data information corresponding with the traveling region location.Unrestricted as an example, such as user's riding is shared
Vehicle approach * * roads commercial circle, certain catering companies of the * * roads commercial circle are preset by the system server center for sharing vehicle
Diet advertisement information.Then at the shared vehicle approach * * road commercial circles of user's riding, system server center is based on region position
Put, obtain the diet advertisement information of foregoing catering companies.
S300, by the display structure being installed on shared vehicle and/or the customized terminal to the customized shared vehicle,
Export foregoing advertising data information.
The corresponding advertising data information of traveling region location is obtained, the advertising message that will be obtained is by shared vehicle
Display structure output show.
Or, the customized terminal output display that the advertising message for obtaining is passed through into the customized shared vehicle.Such as, in this reality
In applying example, can be by mobile phone output display.
The display structure may be mounted at the headstock part of shared vehicle.Preferably, on handlebar；When car tool
When having Chinese herbaceous peony basket, in Chinese herbaceous peony basket.
Display structure is arranged on when on handlebar, can be installed by support frame.Preferably, support frame as described above includes
For the holding frame gripped to display structure, described holding frame one end is rotatably mounted in the side of display structure
Face, the other end of the holding frame is fixedly mounted on vehicle handle.In this way, user can as needed adjust the display structure
Direction, be easy to different users to check the information of presentation.
When display structure is arranged in the Chinese herbaceous peony of shared vehicle basket, side and/or the bicycle basket of bicycle basket are may be mounted at
On bottom surface.
The display structure, is electronic display in the present embodiment, such as LCD display, LED display.It is preferred that
, using LED display, the LED screen electrically connects vehicle power by wire, and the vehicle power can be the polynary dress that generates electricity
Put, specifically, it can use battery or device of solar generating.
Preferably, can in described display structure configuration information collection entrance, described information gathering entrance can be with
For user input keyword, user is gathered after entrance is input into keyword by described information, display structure can show with it is described
The related advertising data information of keyword.
In the present embodiment, businessman is closely found for ease of user, the advertising data information exported to user needs to be base
What the businessman near traveling region sent.Accordingly, the typing positional information to advertising data information is defined.Specifically,
The corresponding advertising data information in foregoing traveling region can in the following way be obtained：Businessman's typing near collection traveling region
Advertising data information and the advertising data information typing positional information.Judge foregoing typing positional information whether with traveling
The positional information matching of region.In the case of judging matching, the advertising data information of typing position typing is obtained.
Unrestricted as an example, such as a bread mill on the shared vehicle approach * * roads of user's riding, the bread mill is pre-
First registered for platform user by shared vehicle advertising platform.The platform user, can be issued by the platform
Advertising message.The advertising message of the issue, can be to the shared vehicle of riding after sharing the system server of vehicle and storing
User pushes.Then at the foregoing bread mill of the shared vehicle approach of user's riding, collection bread mill is advance or current typing wide
Accuse data message, and gather the geographical location information of the advertising data information typing, when the typing geographical location information with
When the current traveling regional information of user is matched, the advertising data information of typing is exported.When the geographical position of the typing is believed
When the breath traveling regional information current with user is mismatched, the advertising data information is not exported.Described matching, can be typing
Geographical location information it is consistent with current traveling regional information, or in same position region.
In another implementation method, the corresponding advertising data information in foregoing traveling region can also be in the following way obtained：
The mapping relations of default regional information advertising data information corresponding with the regional information；Obtain the traveling region letter of shared vehicle
After breath, judge the traveling regional information whether to that there should be advertising data information；To it there should be advertising data information in the case of, obtain
Take the advertising data information.
Or, the corresponding advertising data information in foregoing traveling region is obtained in the following way：Gather the traveling region
Neighbouring Business Information；Judge whether the businessman is preset with advertising data information；Judgement is preset with the feelings of advertising data information
Under condition, the advertising data information of the businessman is obtained.
In this mode, when judging that multiple businessmans are preset with advertising data information, advertisement can be screened, improve wide
The effect of announcement.Specifically, following steps can be performed：According to default adline standard, each default advertisement of businessman is obtained
The corresponding adline of data message；The current time of the shared vehicle traveling of collection, judges the current time corresponding time period；Root
According to default time period and the mapping relations of adline, the corresponding adline of aforesaid intervals is obtained；According to foregoing advertisement
Type, obtains the advertising data information of the businessman of matching.
Illustrated with reference to Fig. 2.Shown in Figure 2, unrestricted as an example, such as user's riding shares vehicle on the way
Footpath * * roads commercial circle (can gather each Business Information near the commercial circle of * * roads, then judge whether each businessman is preset with ad data
Information, through judging, is preset with the businessman of advertising data information for restaurant S, the toy in shopping center sell shop H.Thus it is possible to root
According to default adline standard, the corresponding adline of each default advertising data information of businessman is obtained.Such as, restaurant S is
Food and drink class company, the advertisement of its typing belongs to food and drink series advertisements；Toy sells shop H for toys company, and the advertisement of its typing belongs to
In amusement series advertisements.
Then, the current time of the shared vehicle traveling of collection user riding, judges the current time corresponding time period.As
The citing of typical way and it is non-limiting, such as the current time of the shared vehicle traveling of user's riding is noon 12：00, belong to lunch
Time period；If afternoon 15：00, belong to non-meal time section on daytime；If evening 20：00, belong to night hours section.
Then, according to default time period and the mapping relations of adline, foregoing lunchtime section is obtained corresponding wide
Accuse type.Used as the citing of typical way, the corresponding adline of the mapping relations, such as lunchtime section is preferably food and drink
Series advertisements, the non-meal time section on daytime, corresponding adline was preferably shopping class and amusement series advertisements, and night hours section is corresponding
Adline be preferably lodging series advertisements.
Finally, according to foregoing adline, the advertising data information of the businessman of matching is obtained.The such as shared car of user's riding
Traveling current time be noon 12：00, belong to lunchtime section, corresponding adline is preferably food and drink class, then may be used
To select the advertising data information to the foregoing businessman S of user's output.In this way, advertisement pushing to precision can be improved.
In the present embodiment, further, the identity information and/or shopping record letter of current riding user can also be gathered
Breath, so as to obtain the preference information of user, related advertising data information is pushed according to the preference information to user.
It is another embodiment of the present invention referring to Fig. 3, there is provided a kind of information presentation device 100 of shared vehicle.It is described
Information presentation device 100 is installed on shared vehicle, including shows the display structure 110 of advertisement, and location structure 120 and information are defeated
Go out to control circuit 130.
The display structure 110 of described information presentation device 100 may be mounted at the headstock part of shared vehicle 10.It is preferred that
, it is shown in Figure 4 on handlebar；It is shown in Figure 5 in Chinese herbaceous peony basket when car has Chinese herbaceous peony basket.
Referring to Fig. 4, the display structure of information presentation device 100 is arranged on when on handlebar, can be carried out by support frame
Install.Preferably, support frame as described above includes the holding frame for being gripped to display structure, and described holding frame one end can
It is rotatably mounted to show the lower end side of result, the other end of the holding frame is fixedly mounted on vehicle handle.In this way, with
Family can as needed adjust the direction of the display structure, be easy to different users to check the information of presentation.
Referring to Fig. 5, when the display structure 110 of information presentation device 100 is in the Chinese herbaceous peony basket for share vehicle 10, specifically
, may be mounted on the side of bicycle basket and/or the bottom surface of bicycle basket.
The display structure 110, is electronic display in the present embodiment, such as LCD display, LED display.It is excellent
Choosing, using LED display, the LED screen electrically connects vehicle power by wire, and the vehicle power can be the polynary dress that generates electricity
Put, specifically, it can use battery or device of solar generating.
Preferably, can in described display structure configuration information collection entrance, described information gathering entrance can be with
For user input keyword, user is gathered after entrance is input into keyword by described information, display structure can show with it is described
The related advertising data information of keyword.
The location structure 120, is used to obtain the traveling regional information of shared vehicle.It is unrestricted as an example, it is described
Location structure can be one has the wireless transmitter of d GPS locating module, and d GPS locating module mainly keeps logical with satellite
Letter, obtains vehicle latitude and longitude information in real time, such that it is able to obtain the traveling regional information of the shared vehicle of user's riding.
Described information output control circuit 130, connection location structure 110 and display structure 120, to according to foregoing row
Region is sailed, the corresponding advertising data information in traveling region is obtained, and the advertising data information of acquisition is pushed into display structure
And/or to the customized terminal output of the customized shared vehicle.
The customized terminal, can be the various conventional movements such as mobile phone, notebook computer, palm PC, panel computer
Terminal, and various Intelligent wearable electronic equipments, such as intelligent glasses, intelligent watch etc..In the present embodiment, it is preferred that
Using mobile phone, the advertising data information is exported by the display screen of mobile phone.
Information output controls circuit 130, unrestricted as an example, can include control chip, gsm wireless transceiver module
And memory.
Gsm wireless transceiver module, can be by including various including vehicle position information for realizing radio communication function
Vehicle-related information is sent to shared Vehicular system server-centric.
The traveling regional information that the control chip can be gathered according to location structure, the traveling regional information of acquisition is deposited
It is stored in memory, and is sent to shared Vehicular system server by gsm wireless transceiver module.Shared Vehicular system server
According to the traveling regional information for receiving, the corresponding advertising data information in traveling region is gathered, the advertising data information that will be gathered
Sent to control chip by gsm wireless transceiver module.After control chip obtains the advertising data information, region position is based on
Put information Store in memory, then push to display structure in；Or, the advertising data information of acquisition is pushed to customized
The customized terminal of the shared vehicle.
It is another embodiment of the present invention referring to Fig. 6, there is provided a kind of information presentation system 200 based on shared vehicle.
The system 200 includes shared vehicle 210 and system server 220 with vehicle body structure.
Location structure 211 and display structure 212 are installed on shared vehicle 210.
Location structure 211, is used to obtain the traveling regional information of shared vehicle.It is for example and not limitation, the positioning knot
Structure can be one has the wireless transmitter of d GPS locating module, and d GPS locating module mainly keeps communicating with satellite, in real time
Vehicle latitude and longitude information is obtained, such that it is able to obtain the traveling regional information of the shared vehicle of user's riding.The wireless receiving and dispatching dress
The radio communication function put can be realized by gsm wireless transceiver module, by the gsm wireless transceiver module, will can be wrapped
Vehicle position information is included to be sent to shared Vehicular system server in interior various vehicle-related informations.
Display structure 212, is used to show advertising message.The display structure, is electronic display in the present embodiment,
Such as LCD display, LED display.Preferably, using LED display, the LED screen electrically connects vehicle power by wire, institute
It can be polynary TRT to state vehicle power, specifically, it can use battery or device of solar generating.
System server 220 includes that information output controls circuit 221.
Information output controls circuit 221, can connect shared vehicle by the gsm wireless transceiver module in system server
210 location structure 211 and display structure 212, according to foregoing traveling region, to obtain the corresponding advertisement in traveling region
Data message, and the advertising data information of acquisition is pushed into display structure；And/or, the advertising data information that will be obtained is pushed
Exported to the customized terminal to the customized shared vehicle.
Preferably, can in described display structure configuration information collection entrance, described information gathering entrance can be with
For user input keyword, user is gathered after entrance is input into keyword by described information, display structure can show with it is described
The related advertising data information of keyword.
In the present embodiment, businessman is closely found for ease of user, the advertising data information exported to user needs to be base
What the businessman near traveling region sent.Accordingly, the typing positional information to advertising data information is defined.Specifically,
Can be realized by following structure.
The system server includes Business Information Acquisition Circuit and information-processing circuit.
The Business Information Acquisition Circuit, connects location structure, to the traveling regional information according to shared vehicle, collection
The advertising data information and the typing positional information of the advertising data information of the businessman's typing near traveling region.As an example
And it is unrestricted, the Business Information Acquisition Circuit includes control chip and memory.The control chip can be according to shared car
Traveling regional information, the advertising data information and the advertising data information of the businessman typing near collection traveling region
Typing positional information；Then Business Information, the advertising data information of the businessman, the typing position of the advertising data information that will be obtained
Confidence is ceased and the relation of each information is stored in memory.
Described information process circuit, connects foregoing Business Information Acquisition Circuit, is used to judge that foregoing typing positional information is
The no positional information with traveling region is matched, and in the case where matching is judged, obtains the advertisement in typing position typing
Data message, the advertising data information of acquisition is sent to information output and controls circuit.Information output controls circuit by acquisition
Advertising data information pushes to display structure；And/or, the advertising data information of acquisition is pushed to the customized shared vehicle
Customized terminal output.
Unrestricted as an example, such as a bread mill on the shared vehicle approach * * roads of user's riding, the bread mill is pre-
First registered for platform user by shared vehicle advertising platform.The platform user, can be issued by the platform
Advertising message.The advertising message of the issue, can be to the shared vehicle of riding after sharing the system server of vehicle and storing
User pushes.Then at the foregoing bread mill of the shared vehicle approach of user's riding, collection bread mill is advance or current typing wide
Accuse data message, and gather the geographical location information of the advertising data information typing, when the typing geographical location information with
When the current traveling regional information of user is matched, the advertising data information of typing is exported.When the geographical position of the typing is believed
When the breath traveling regional information current with user is mismatched, the advertising data information is not exported.Described matching, can be typing
Geographical location information it is consistent with current traveling regional information, or in same position region.
In another implementation method, the system server can include that information MAP sets circuit and information-processing circuit.
Described information mapping settings circuit, is used to gather default regional information ad data corresponding with the regional information
The mapping relations of information.
Described information process circuit, link information mapping settings circuit and location structure, to the row according to shared vehicle
Whether regional information and foregoing mapping relations are sailed, the traveling regional information is judged to that there should be advertising data information, and in correspondence
In the case of having advertising data information, the advertising data information is obtained, the advertising data information of acquisition is sent to information output
Control circuit.The advertising data information of acquisition is pushed to display structure by information output control circuit；And/or, it is wide by what is obtained
Announcement data message pushes to the customized terminal output to the customized shared vehicle.
In another implementation method, the system server includes advertising message Acquisition Circuit, its connection location structure, is used to
Whether traveling regional information according to shared vehicle, gathers the Business Information near the traveling region, and judge the businessman
Advertising data information is preset with, in the case where judging to be preset with advertising data information, the advertising data information of the businessman is obtained,
The advertising data information of acquisition is sent to information output and controls circuit.
In this mode, when judging that multiple businessmans are preset with advertising data information, advertisement can be screened, improve wide
The effect of announcement.Specifically, can be realized by following structure.Described information output control circuit includes information classification son electricity
Road, temporal information sub-circuit and information sifting sub-circuit.
Information classification sub-circuit, connects foregoing advertising message Acquisition Circuit, to be preset with ad data in multiple businessmans
In the case of information, according to default adline standard, the corresponding commercial paper of each default advertising data information of businessman is obtained
Type.
Temporal information sub-circuit, is used to gather the current time of shared vehicle traveling, according to the preset time period criteria for classifying,
Judge the current time corresponding time period.
Information sifting sub-circuit, link information classification sub-circuit and temporal information sub-circuit, to according to the default time
Section and the mapping relations of adline, obtain the corresponding adline of aforesaid intervals, and according to the adline, obtain matching
Businessman advertising data information, by the advertising data information of acquisition send to information output control circuit.Information output is controlled
The advertising data information of acquisition is pushed to display structure by circuit；And/or, the advertising data information of acquisition is pushed to order
Make the customized terminal output of the shared vehicle.
Unrestricted as an example, such as the shared vehicle approach * * roads commercial circle of user's riding (can gather * * roads commercial circle attached
Near each Business Information, then judges whether each businessman is preset with advertising data information, through judging, is preset with advertising data information
Businessman sell shop H for restaurant S, the toy in shopping center.Thus it is possible to according to default adline standard, obtain each business
The corresponding adline of the default advertising data information of family.Such as, restaurant S is food and drink class company, and the advertisement of its typing belongs to meal
Drink series advertisements；Toy sells shop H for toys company, and the advertisement of its typing belongs to amusement series advertisements.
Then, the current time of the shared vehicle traveling of collection user riding, judges the current time corresponding time period.As
The citing of typical way and it is non-limiting, such as the current time of the shared vehicle traveling of user's riding is noon 12：00, belong to lunch
Time period；If afternoon 15：00, belong to non-meal time section on daytime；If evening 20：00, belong to night hours section.
Then, according to default time period and the mapping relations of adline, foregoing lunchtime section is obtained corresponding wide
Accuse type.Used as the citing of typical way, the corresponding adline of the mapping relations, such as lunchtime section is preferably food and drink
Series advertisements, the non-meal time section on daytime, corresponding adline was preferably shopping class and amusement series advertisements, and night hours section is corresponding
Adline be preferably lodging series advertisements.
Finally, according to foregoing adline, the advertising data information of the businessman of matching is obtained.The such as shared car of user's riding
Traveling current time be noon 12：00, belong to lunchtime section, corresponding adline is preferably food and drink class, then may be used
To select the advertising data information to the foregoing businessman S of user's output.In this way, advertisement pushing to precision can be improved.
In the present embodiment, further, the identity information and/or shopping record letter of current riding user can also be gathered
Breath, so as to obtain the preference information of user, pushes related advertising data information, so as to carry according to the preference information to user
Advertisement pushing high is to precision.Specifically, can be realized by following structure.The system server sets including user profile
Circuits, its link information output control circuit is used to gather the identity information and/or shopping record information of current riding user
The preference information of the user is obtained afterwards, and the preference information is sent to information output control circuit；Described information output control
Circuit processed, can push related advertising data information according to the preference information to the user.
Foregoing description is only the description to present pre-ferred embodiments, not to any restriction of the scope of the invention, this hair
The scope of bright preferred embodiment includes other realization, wherein can not by it is described go out or the order that discusses perform work(
Energy.Any change, modification that the those of ordinary skill in field of the present invention does according to the disclosure above content, belong to claims
Protection domain.
Claims (19)
1. a kind of information demonstrating method based on shared vehicle, it is characterised in that including step：
The traveling regional information of the shared vehicle of collection user's riding；
Obtain the corresponding advertising data information in foregoing traveling region；
By the display structure being installed on shared vehicle and/or the customized terminal to the customized shared vehicle, export foregoing
Advertising data information.
2. method according to claim 1, it is characterised in that：Obtain the corresponding advertising data information in foregoing traveling region
Step includes,
The advertising data information and the typing positional information of the advertising data information of the businessman's typing near collection traveling region；
Judge whether foregoing typing positional information matches with the positional information of traveling region；
In the case of judging matching, the advertising data information of typing position typing is obtained.
3. method according to claim 1, it is characterised in that：Information gathering entrance is provided with the display structure, is used
Family gathers entrance and is input into keyword by described information, obtains the advertising data information output display related to the keyword.
4. method according to claim 1, it is characterised in that：Obtain the corresponding advertising data information in foregoing traveling region
Step includes,
The mapping relations of default regional information advertising data information corresponding with the regional information；
After obtaining the traveling regional information of shared vehicle, judge the traveling regional information whether to that there should be advertising data information；
To it there should be advertising data information in the case of, the advertising data information is obtained.
5. method according to claim 1, it is characterised in that：Obtain the corresponding advertising data information in foregoing traveling region
Step includes,
Gather the Business Information near the traveling region；
Judge whether the businessman is preset with advertising data information；
In the case that judgement is preset with advertising data information, the advertising data information of the businessman is obtained.
6. method according to claim 5, it is characterised in that：In the case that multiple businessmans are preset with advertising data information,
Perform following steps,
According to default adline standard, the corresponding adline of each default advertising data information of businessman is obtained；
The current time of the shared vehicle traveling of collection, judges the current time corresponding time period；
According to default time period and the mapping relations of adline, the corresponding adline of aforesaid intervals is obtained；
According to foregoing adline, the advertising data information of the businessman of matching is obtained.
7. method according to claim 1, it is characterised in that：The identity information of the current riding user of collection and/or shopping
Record information, obtains the preference information of user, and related advertising data information is pushed to user according to the preference information.
8. method according to claim 1, it is characterised in that：The display structure is arranged on shared vehicle by support frame
On handle, support frame as described above includes the holding frame for being gripped to display structure, and described holding frame one end is rotatable
Be installed on the side of display structure, the other end of the holding frame is fixedly mounted on vehicle handle.
9. method according to claim 1, it is characterised in that：The display structure is arranged on the Chinese herbaceous peony basket of shared vehicle
In.
10. the display structure of a kind of information presentation device of shared vehicle, including display advertisement, it is characterised in that also include：
Location structure, is used to obtain the traveling regional information of shared vehicle；
Information output controls circuit, connection location structure and display structure, according to foregoing traveling region, to obtain the traveling
The corresponding advertising data information in region, and the advertising data information of acquisition is pushed into display structure and/or is total to customized this
Enjoy the customized terminal output of vehicle.
11. devices according to claim 10, it is characterised in that：The display structure is arranged on shared car by support frame
Handle on, support frame as described above is included for the display holding frame that is gripped of structure, described holding frame one end can
It is rotatably mounted to show the side of structure, the other end of the holding frame is fixedly mounted on vehicle handle.
12. devices according to claim 10, it is characterised in that：The display structure is arranged on the Chinese herbaceous peony basket of shared vehicle
In.
13. devices according to claim 10, it is characterised in that：Information gathering entrance is provided with the display structure,
User gathers entrance and is input into keyword by described information, obtains aobvious with the advertising data information output of the crucial word association
Show.
A kind of 14. information presentation systems based on shared vehicle, it is characterised in that including：
Shared vehicle with vehicle body structure, is provided with shared vehicle,
Location structure, is used to obtain the traveling regional information of shared vehicle；
Display structure, is used to show advertising message；
System server, including,
Information output controls circuit, connection location structure and display structure, according to foregoing traveling region, to obtain the traveling
The corresponding advertising data information in region, and the advertising data information of acquisition is pushed into display structure and/or is total to customized this
Enjoy the customized terminal output of vehicle.
15. information presentation systems according to claim 14, it is characterised in that：The system server includes Business Information
Acquisition Circuit and information-processing circuit,
The Business Information Acquisition Circuit, connects location structure, to the traveling regional information according to shared vehicle, collection traveling
The advertising data information of the businessman's typing near region and the typing positional information of the advertising data information；
Described information process circuit, connects Business Information Acquisition Circuit, be used to judge foregoing typing positional information whether with traveling
The positional information matching of region, and in the case where matching is judged, the advertising data information in typing position typing is obtained,
The advertising data information of acquisition is sent to information output and controls circuit.
16. information presentation systems according to claim 14, it is characterised in that：The system server includes information MAP
Circuit and information-processing circuit are set,
Described information mapping settings circuit, is used to gather default regional information advertising data information corresponding with the regional information
Mapping relations；
Described information process circuit, link information mapping settings circuit and location structure, to the traveling ground according to shared vehicle
Whether domain information and foregoing mapping relations, judge the traveling regional information to that should have advertising data information, and wide to that should have
In the case of accusing data message, the advertising data information is obtained, the advertising data information of acquisition is sent to information output control
Circuit.
17. information presentation systems according to claim 14, it is characterised in that：The system server includes advertising message
Acquisition Circuit, its connection location structure, to the traveling regional information according to shared vehicle, gathers near the traveling region
Business Information, and judge whether the businessman is preset with advertising data information, it is preset with the situation of advertising data information in judgement
Under, the advertising data information of the businessman is obtained, the advertising data information of acquisition is sent to information output and controls circuit.
18. information presentation systems according to claim 17, it is characterised in that：Described information output control circuit includes letter
Breath classification sub-circuit, temporal information sub-circuit and information sifting sub-circuit,
Information classification sub-circuit, connects foregoing advertising message Acquisition Circuit, to be preset with advertising data information in multiple businessmans
In the case of, according to default adline standard, obtain the corresponding adline of each default advertising data information of businessman；
Temporal information sub-circuit, is used to gather the current time of shared vehicle traveling, according to the preset time period criteria for classifying, judges
The current time corresponding time period；
Information sifting sub-circuit, link information classification sub-circuit and temporal information sub-circuit, to according to the default time period with
The mapping relations of adline, obtain the corresponding adline of aforesaid intervals, and according to the adline, obtain the business of matching
The advertising data information of family, the advertising data information of acquisition is sent to information output and controls circuit.
19. information presentation systems according to claim 14, it is characterised in that：The system server includes user profile
Circuit is set, and its link information output control circuit is used to gather the identity information and/or shopping record letter of current riding user
The preference information of the user is obtained after breath, and the preference information is sent to information output control circuit；Described information is exported
Control circuit, can push related advertising data information according to the preference information to the user.
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| Application Number | Priority Date | Filing Date | Title |
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| CN201710048317.6A CN106899658A (en) | 2017-01-21 | 2017-01-21 | Information demonstrating method, apparatus and system based on shared vehicle |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710048317.6A CN106899658A (en) | 2017-01-21 | 2017-01-21 | Information demonstrating method, apparatus and system based on shared vehicle |
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| Publication Number | Publication Date |
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| CN106899658A true CN106899658A (en) | 2017-06-27 |
Family
ID=59198148
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201710048317.6A Withdrawn CN106899658A (en) | 2017-01-21 | 2017-01-21 | Information demonstrating method, apparatus and system based on shared vehicle |
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| CN107370552A (en) * | 2017-08-30 | 2017-11-21 | 北京骑骑智享科技发展有限公司 | disaster broadcasting method and system |
| CN107369042A (en) * | 2017-07-14 | 2017-11-21 | 杨克宁 | A kind of method, storage medium, server and system by sharing bicycle advertisement |
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| CN107645537A (en) * | 2017-08-09 | 2018-01-30 | 北京摩拜科技有限公司 | Information issuing method, client, article, service end and system |
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| CN107370552A (en) * | 2017-08-30 | 2017-11-21 | 北京骑骑智享科技发展有限公司 | disaster broadcasting method and system |
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| CN107993102A (en) * | 2017-12-27 | 2018-05-04 | 苏州锐创广告有限公司 | A kind of shared single car advertisement supplying system |
| CN108173970A (en) * | 2018-02-05 | 2018-06-15 | 梁浩东 | A kind of ad system based on shared bicycle |
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Application publication date: 20170627 |