CN106210796A - Test pile research method and system based on video ads - Google Patents

Test pile research method and system based on video ads Download PDF

Info

Publication number
CN106210796A
CN106210796A CN201610613520.9A CN201610613520A CN106210796A CN 106210796 A CN106210796 A CN 106210796A CN 201610613520 A CN201610613520 A CN 201610613520A CN 106210796 A CN106210796 A CN 106210796A
Authority
CN
China
Prior art keywords
video ads
user
hobby
historical data
test pile
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201610613520.9A
Other languages
Chinese (zh)
Inventor
王晓光
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Individual
Original Assignee
Individual
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Individual filed Critical Individual
Priority to CN201610613520.9A priority Critical patent/CN106210796A/en
Publication of CN106210796A publication Critical patent/CN106210796A/en
Pending legal-status Critical Current

Links

Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/4508Management of client data or end-user data
    • H04N21/4532Management of client data or end-user data involving end-user characteristics, e.g. viewer profile, preferences
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866Management of end-user data
    • H04N21/25891Management of end-user data being end-user preferences
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/266Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
    • H04N21/2668Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles

Abstract

The invention provides a kind of test pile research method and system based on video ads, described method comprises the steps: to record the historical data of video ads;Hobby according to this historical data analysis user;According to the hobby of user, this video ads is controlled.The technical scheme that the present invention provides has the advantage that user experience is good.

Description

Test pile research method and system based on video ads
Technical field
The present invention relates to video ads field, particularly relate to a kind of test pile research method and system based on video ads.
Background technology
Video (Video) refer to a series of static images caught in the way of the signal of telecommunication, noted down, processed, stored, The various technology transmitted and reappear.Continuous print image change is per second more than time more than 24 frames (frame) picture, according to persistence of vision Principle, human eye cannot distinguish the tableaux of single width;Appearing to be smooth continuous print visual effect, such continuous print picture is called Video.Video technique is to develop for television system the earliest, but has developed into now various different form in order to consumption Videograph is got off by person.The prosperity of network technology also promotes the record fragment of video in because of spy presented in streaming media On net and can by computer receive with play.Video belongs to different technology from film, and the latter is to utilize photography by dynamic Image capturing is a series of still photo.Video ads is to be presented to a kind of advertisement in face of client with visual form.
Existing video ads cannot realize the control play, and user experience is low.
Summary of the invention
A kind of test pile research method based on video ads is provided, which solves low the lacking of prior art user Experience Degree Point.
On the one hand, it is provided that a kind of test pile research method based on video ads, described method comprises the steps:
The historical data of record video ads;
Hobby according to this historical data analysis user;
Carry out this video ads collecting video ads according to the hobby of user.
Optionally, described method also includes:
Gather the feedback information that this is collected by user.
Optionally, described method also includes:
This effect collected is known according to this feedback information.
Second aspect, it is provided that a kind of test pile research system based on video ads, described system includes:
Record unit, for recording the historical data of video ads;
Analytic unit, for the hobby according to this historical data analysis user;
Control unit, for carrying out this video ads collecting video ads according to the hobby of user.
Optionally, described system also includes:
Feedback unit, for gathering the feedback information that this is collected by user.
Optionally, described system also includes:
Acquiring unit, for knowing this effect collected according to this feedback information.
The historical data of the technical scheme record video ads that the specific embodiment of the invention provides, according to this historical data Analyze the hobby of user, according to the hobby of user, this video ads is controlled, so it has video ads control Advantage.
Accompanying drawing explanation
In order to be illustrated more clearly that the embodiment of the present invention or technical scheme of the prior art, below will be to embodiment or existing In having technology to describe, the required accompanying drawing used is briefly described, it should be apparent that, the accompanying drawing in describing below is only this Some embodiments of invention, for those of ordinary skill in the art, on the premise of not paying creative work, it is also possible to Other accompanying drawing is obtained according to these accompanying drawings.
The flow chart of a kind of based on video ads the test pile research method that Fig. 1 provides for the present invention;
The structure chart of a kind of based on video ads the test pile research system that Fig. 2 provides for the present invention.
Detailed description of the invention
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete Describe, it is clear that described embodiment is only a part of embodiment of the present invention rather than whole embodiments wholely.Based on Embodiment in the present invention, it is every other that those of ordinary skill in the art are obtained under not making creative work premise Embodiment, broadly falls into the scope of protection of the invention.
A kind of based on video ads the test pile research side provided for the present invention the first better embodiment refering to Fig. 1, Fig. 1 The flow chart of method, the method is completed by terminal unit, and the method is as it is shown in figure 1, comprise the steps:
Step S101, the historical data of record video ads;
Step S102, hobby according to this historical data analysis user;
Step S103, the hobby of foundation user carry out collection and control video ads this video ads.
The historical data of the technical scheme record video ads that the specific embodiment of the invention provides, according to this historical data Analyze the hobby of user, according to the hobby of user, this video ads is controlled, so it has video ads control Advantage.
Optionally, said method can also include after step s 103:
Gather the feedback information that this is collected by user.
Optionally, said method can also include after step s 103:
This effect collected is known according to this feedback information.
A kind of based on video ads the test pile research system provided for the present invention the second better embodiment refering to Fig. 2, Fig. 2 System, this system includes:
Record unit 201, for recording the historical data of video ads;
Analytic unit 202, for the hobby according to this historical data analysis user;
Control unit 203, controls video ads for this video ads carrying out collection according to the hobby of user.
The historical data of the technical scheme record video ads that the specific embodiment of the invention provides, according to this historical data Analyze the hobby of user, according to the hobby of user, this video ads is controlled, so it has video ads control Advantage.
Optionally, said system can also include:
Feedback unit 204, for gathering the feedback information that this is collected by user.
Optionally, said system can also include:
Acquiring unit 205, for knowing this effect collected according to this feedback information.
It should be noted that for aforesaid each method embodiment or embodiment, in order to be briefly described, therefore by its all table Stating as a series of combination of actions, but those skilled in the art should know, the present invention is not by described sequence of movement Restriction, because of according to the present invention, some step can use other orders or carry out simultaneously.Secondly, people in the art Member also should know, embodiment described in the specification or embodiment belong to preferred embodiment, involved action and list Necessary to the unit not necessarily present invention.
In the above-described embodiments, the description to each embodiment all emphasizes particularly on different fields, and does not has the portion described in detail in certain embodiment Point, may refer to the associated description of other embodiments.
Step in embodiment of the present invention method can carry out order according to actual needs and adjust, merges and delete.
Unit in embodiment of the present invention device can merge according to actual needs, divides and delete.This area The feature of the different embodiments described in this specification and different embodiment can be combined or combine by technical staff.
Through the above description of the embodiments, those skilled in the art it can be understood that to the present invention permissible Realize with hardware, or firmware realizes, or combinations thereof mode realizes.When implemented in software, can be by above-mentioned functions It is stored in computer-readable medium or is transmitted as the one or more instructions on computer-readable medium or code.Meter Calculation machine computer-readable recording medium includes computer-readable storage medium and communication media, and wherein communication media includes being easy to from a place to another The individual local any medium transmitting computer program.Storage medium can be any usable medium that computer can access.With As a example by this but be not limited to: computer-readable medium can include random access memory (Random Access Memory, RAM), read only memory (Read-Only Memory, ROM), EEPROM (Electrically Erasable Programmable Read-Only Memory, EEPROM), read-only optical disc (Compact Disc Read- Only Memory, CD-ROM) or other optical disc storage, magnetic disk storage medium or other magnetic storage apparatus or can be used in Carry or store and there is instruction or the desired program code of data structure form can be by any other of computer access Medium.In addition.Any connection can be suitable become computer-readable medium.Such as, if software is to use coaxial cable, light Fine optical cable, twisted-pair feeder, Digital Subscriber Line (Digital Subscriber Line, DSL) or such as infrared ray, radio and The wireless technology of microwave etc from website, server or other remote source, then coaxial cable, optical fiber cable, double The wireless technology of twisted wire, DSL or such as infrared ray, wireless and microwave etc be included in affiliated medium fixing in.Such as this Bright used, dish (Disk) and dish (disc) include compress laser disc (CD), laser dish, laser disc, Digital Versatile Disc (DVD), Floppy disk and Blu-ray Disc, the duplication data of the usual magnetic of its mid-game, dish then carrys out the duplication data of optics with laser.Group above Close within should also be as being included in the protection domain of computer-readable medium.
In a word, the foregoing is only the preferred embodiment of technical solution of the present invention, be not intended to limit the present invention's Protection domain.All within the spirit and principles in the present invention, any modification, equivalent substitution and improvement etc. made, should be included in Within protection scope of the present invention.

Claims (6)

1. a test pile research method based on video ads, it is characterised in that described method comprises the steps:
The historical data of record video ads;
Hobby according to this historical data analysis user;
Carry out this video ads collecting video ads according to the hobby of user.
Method the most according to claim 1, it is characterised in that described method also includes:
Gather the feedback information that this is collected by user.
Method the most according to claim 1, it is characterised in that described method also includes:
This effect collected is known according to this feedback information.
4. a test pile research system based on video ads, it is characterised in that described system includes:
Record unit, for recording the historical data of video ads;
Analytic unit, for the hobby according to this historical data analysis user;
Control unit, for carrying out this video ads collecting video ads according to the hobby of user.
System the most according to claim 4, it is characterised in that described system also includes:
Feedback unit, for gathering the feedback information that this is collected by user.
System the most according to claim 4, it is characterised in that described system also includes:
Acquiring unit, for knowing this effect collected according to this feedback information.
CN201610613520.9A 2016-07-29 2016-07-29 Test pile research method and system based on video ads Pending CN106210796A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201610613520.9A CN106210796A (en) 2016-07-29 2016-07-29 Test pile research method and system based on video ads

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201610613520.9A CN106210796A (en) 2016-07-29 2016-07-29 Test pile research method and system based on video ads

Publications (1)

Publication Number Publication Date
CN106210796A true CN106210796A (en) 2016-12-07

Family

ID=57497429

Family Applications (1)

Application Number Title Priority Date Filing Date
CN201610613520.9A Pending CN106210796A (en) 2016-07-29 2016-07-29 Test pile research method and system based on video ads

Country Status (1)

Country Link
CN (1) CN106210796A (en)

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2018018590A1 (en) * 2016-07-29 2018-02-01 王晓光 Video advertisement-based collection strategy method and system
CN108540848A (en) * 2018-03-01 2018-09-14 北京达佳互联信息技术有限公司 Video collection method and apparatus
CN109831678A (en) * 2019-02-26 2019-05-31 中国联合网络通信集团有限公司 Short method for processing video frequency and system

Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1540919A (en) * 2003-04-26 2004-10-27 华为技术有限公司 Method for realizing individualized advertsing managed by stream media
CN101071437A (en) * 2007-03-28 2007-11-14 腾讯科技(深圳)有限公司 User classifying method, directional advertising launching method, device and system
CN103995875A (en) * 2014-05-23 2014-08-20 百度在线网络技术(北京)有限公司 Information recommendation method and device
CN105578255A (en) * 2015-12-31 2016-05-11 合一网络技术(北京)有限公司 Advertisement playing method and device
CN105719152A (en) * 2014-12-05 2016-06-29 深圳富泰宏精密工业有限公司 Advertisement pushing system and method

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1540919A (en) * 2003-04-26 2004-10-27 华为技术有限公司 Method for realizing individualized advertsing managed by stream media
CN101071437A (en) * 2007-03-28 2007-11-14 腾讯科技(深圳)有限公司 User classifying method, directional advertising launching method, device and system
CN103995875A (en) * 2014-05-23 2014-08-20 百度在线网络技术(北京)有限公司 Information recommendation method and device
CN105719152A (en) * 2014-12-05 2016-06-29 深圳富泰宏精密工业有限公司 Advertisement pushing system and method
CN105578255A (en) * 2015-12-31 2016-05-11 合一网络技术(北京)有限公司 Advertisement playing method and device

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2018018590A1 (en) * 2016-07-29 2018-02-01 王晓光 Video advertisement-based collection strategy method and system
CN108540848A (en) * 2018-03-01 2018-09-14 北京达佳互联信息技术有限公司 Video collection method and apparatus
CN109831678A (en) * 2019-02-26 2019-05-31 中国联合网络通信集团有限公司 Short method for processing video frequency and system

Similar Documents

Publication Publication Date Title
CN106231380A (en) Method of reseptance and the system of video ads is adjusted according to network rate
CN106210796A (en) Test pile research method and system based on video ads
CN106157096A (en) Recommend concrete grammar and the system of video ads
CN105745921A (en) Conference recording method and system for video network conference
CN106231373A (en) The method and system of playing video advertisement
CN106162251A (en) Close the realization method and system of video ads
CN106210798A (en) Viewing demographic method based on video ads and system
CN106296268A (en) The shielding strategy process of video ads and system
CN106254905A (en) The method for automatically counting of viewing time and system
CN106210891A (en) There is statistical method and the system of the video file of response operation
CN106131609A (en) Watch number of times statistical method in video ads and system
CN106131608A (en) The viewing statistical method of different types of video file and system
CN106231381A (en) The video ads sending method of different distance and system
CN106162260A (en) The method of adjustment of the video ads transmission of different delay and system
CN106131618A (en) Video ads sending method based on video capacity and system
CN106210807A (en) Video ads sending method based on transfer rate and system
CN106101760A (en) The user of video ads watches data statistical approach and system
CN106162333A (en) The audio control method of video ads and system
CN106131620A (en) Video ads is according to transmission range request recipient's method and system
CN106131619A (en) Method of reseptance and the system of video ads is adjusted according to path jumping figure
CN106162261A (en) Different delay is strategy method and system in video ads receives
CN107172481A (en) Video segment splices method of combination and system
CN106162262A (en) Video ads receives method of reseptance and the system of side
CN107071530A (en) Network multimedia video fast playing method and system
CN106228363A (en) The quick method of payment of member's formula and system

Legal Events

Date Code Title Description
C06 Publication
PB01 Publication
C10 Entry into substantive examination
SE01 Entry into force of request for substantive examination
RJ01 Rejection of invention patent application after publication
RJ01 Rejection of invention patent application after publication

Application publication date: 20161207