CN106231380A - Method of reseptance and the system of video ads is adjusted according to network rate - Google Patents
Method of reseptance and the system of video ads is adjusted according to network rate Download PDFInfo
- Publication number
- CN106231380A CN106231380A CN201610600441.4A CN201610600441A CN106231380A CN 106231380 A CN106231380 A CN 106231380A CN 201610600441 A CN201610600441 A CN 201610600441A CN 106231380 A CN106231380 A CN 106231380A
- Authority
- CN
- China
- Prior art keywords
- rate
- video ads
- definition
- server
- network rate
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
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Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/437—Interfacing the upstream path of the transmission network, e.g. for transmitting client requests to a VOD server
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/262—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
- H04N21/26208—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/266—Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
- H04N21/2662—Controlling the complexity of the video stream, e.g. by scaling the resolution or bitrate of the video stream based on the client capabilities
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/266—Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
- H04N21/2668—Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/458—Scheduling content for creating a personalised stream, e.g. by combining a locally stored advertisement with an incoming stream; Updating operations, e.g. for OS modules ; time-related management operations
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/81—Monomedia components thereof
- H04N21/812—Monomedia components thereof involving advertisement data
Abstract
The invention provides a kind of method of reseptance and system adjusting video ads according to network rate, described method comprises the steps: to obtain the network rate in the transmission path of video ads;Judge and obtain the rate period at this network rate place;Definition corresponding to this rate period is sent so that server issues the video ads of described definition to server.The technical scheme that the present invention provides has the advantage that user experience is good.
Description
Technical field
The present invention relates to video ads field, particularly relate to a kind of method of reseptance adjusting video ads according to network rate
And system.
Background technology
Video (Video) refer to a series of static images caught in the way of the signal of telecommunication, noted down, processed, stored,
The various technology transmitted and reappear.Continuous print image change is per second more than time more than 24 frames (frame) picture, according to persistence of vision
Principle, human eye cannot distinguish the tableaux of single width;Appearing to be smooth continuous print visual effect, such continuous print picture is called
Video.Video technique is to develop for television system the earliest, but has developed into now various different form in order to consumption
Videograph is got off by person.The prosperity of network technology also promotes the record fragment of video in because of spy presented in streaming media
On net and can by computer receive with play.Video belongs to different technology from film, and the latter is to utilize photography by dynamic
Image capturing is a series of still photo.Video ads is to be presented to a kind of advertisement in face of client with visual form.
Existing video ads cannot select the definition that video ads receives, and user experience is low.
Summary of the invention
A kind of method of reseptance adjusting video ads according to network rate is provided, which solves prior art and cannot realize regarding
Frequently the selection shortcoming of advertisement definition.
On the one hand, it is provided that a kind of method of reseptance adjusting video ads according to network rate, described method includes walking as follows
Rapid:
Obtain the network rate in the transmission path of video ads;
Judge and obtain the rate period at this network rate place;
Definition corresponding to this rate period is sent so that server issues the video ads of described definition to server.
Optionally, described rate period is specifically, two-forty is interval, medium-rate interval, between low velocity region.
Optionally, described method also includes:
As network rate changes, the rate period after changing according to this adjusts the definition sent to server
Request.
Second aspect, it is provided that a kind of reception system adjusting video ads according to network rate, described system includes:
Acquiring unit, for obtaining the network rate in the transmission path of video ads;
Judging unit, for judging and obtain the rate period at this network rate place;
Transmit-Receive Unit, for sending definition corresponding to this rate period to server so that server issue described clearly
The video ads of degree.
Optionally, described rate period is specifically, two-forty is interval, medium-rate interval, between low velocity region.
Optionally, described system also includes:
Adjustment unit, changes for such as network rate, and the rate period after changing according to this adjusts to service
The definition request that device sends.
The technical scheme that the specific embodiment of the invention provides obtains the network rate in the transmission path of video ads, it is judged that
And obtain the rate period at this network rate place, send definition corresponding to this rate period to server so that under server
The video ads sending out definition described, so its advantage with the selection realizing video ads definition.
Accompanying drawing explanation
In order to be illustrated more clearly that the embodiment of the present invention or technical scheme of the prior art, below will be to embodiment or existing
In having technology to describe, the required accompanying drawing used is briefly described, it should be apparent that, the accompanying drawing in describing below is only this
Some embodiments of invention, for those of ordinary skill in the art, on the premise of not paying creative work, it is also possible to
Other accompanying drawing is obtained according to these accompanying drawings.
The flow chart of a kind of method of reseptance adjusting video ads according to network rate that Fig. 1 provides for the present invention;
The structure chart of a kind of reception system adjusting video ads according to network rate that Fig. 2 provides for the present invention.
Detailed description of the invention
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete
Describe, it is clear that described embodiment is only a part of embodiment of the present invention rather than whole embodiments wholely.Based on
Embodiment in the present invention, it is every other that those of ordinary skill in the art are obtained under not making creative work premise
Embodiment, broadly falls into the scope of protection of the invention.
The one provided for the present invention the first better embodiment refering to Fig. 1, Fig. 1 adjusts video ads according to network rate
The flow chart of method of reseptance, the method is completed by terminal unit, and the method is as it is shown in figure 1, comprise the steps:
Step S101 obtains the network rate in the transmission path of video ads;
Step S102, judge and obtain the rate period at this network rate place;
Step S103, send definition corresponding to this rate period to server so that server issues described definition
Video ads.
The technical scheme that the specific embodiment of the invention provides obtains the network rate in the transmission path of video ads, it is judged that
And obtain the rate period at this network rate place, send definition corresponding to this rate period to server so that under server
The video ads sending out definition described, so its advantage with the selection realizing video ads definition.
Optionally, above-mentioned rate period is specifically as follows, and two-forty interval (corresponding ultra high-definition), medium-rate are interval (corresponding
High definition), between low velocity region (corresponding SD), interval cut off value can be: more than 10M's is interval for two-forty, 10M to 2M it
Between be that medium-rate is interval, below 2M is between low velocity region.
Optionally, said method can also include after step s 103:
As network rate changes, the rate period after changing according to this adjusts the definition sent to server
Request.
The one provided for the present invention the second better embodiment refering to Fig. 2, Fig. 2 adjusts video ads according to network rate
Reception system, this system includes:
Acquiring unit 201, for obtaining the network rate in the transmission path of video ads;
Judging unit 202, for judging and obtain the rate period at this network rate place;
Transmit-Receive Unit 203, for sending definition corresponding to this rate period to server so that server issues described
The video ads of definition.
The technical scheme that the specific embodiment of the invention provides obtains the network rate in the transmission path of video ads, it is judged that
And obtain the rate period at this network rate place, send definition corresponding to this rate period to server so that under server
The video ads sending out definition described, so its advantage with the selection realizing video ads definition.
Optionally, above-mentioned rate period is specifically as follows, and two-forty interval (corresponding ultra high-definition), medium-rate are interval (corresponding
High definition), between low velocity region (corresponding SD), interval cut off value can be: more than 10M's is interval for two-forty, 10M to 2M it
Between be that medium-rate is interval, below 2M is between low velocity region.
Optionally, said system can also include:
Adjustment unit 204, changes for such as network rate, and the rate period after changing according to this adjusts to clothes
The definition request that business device sends.
It should be noted that for aforesaid each method embodiment or embodiment, in order to be briefly described, therefore by its all table
Stating as a series of combination of actions, but those skilled in the art should know, the present invention is not by described sequence of movement
Restriction, because of according to the present invention, some step can use other orders or carry out simultaneously.Secondly, people in the art
Member also should know, embodiment described in the specification or embodiment belong to preferred embodiment, involved action and list
Necessary to the unit not necessarily present invention.
In the above-described embodiments, the description to each embodiment all emphasizes particularly on different fields, and does not has the portion described in detail in certain embodiment
Point, may refer to the associated description of other embodiments.
Step in embodiment of the present invention method can carry out order according to actual needs and adjust, merges and delete.
Unit in embodiment of the present invention device can merge according to actual needs, divides and delete.This area
The feature of the different embodiments described in this specification and different embodiment can be combined or combine by technical staff.
Through the above description of the embodiments, those skilled in the art it can be understood that to the present invention permissible
Realize with hardware, or firmware realizes, or combinations thereof mode realizes.When implemented in software, can be by above-mentioned functions
It is stored in computer-readable medium or is transmitted as the one or more instructions on computer-readable medium or code.Meter
Calculation machine computer-readable recording medium includes computer-readable storage medium and communication media, and wherein communication media includes being easy to from a place to another
The individual local any medium transmitting computer program.Storage medium can be any usable medium that computer can access.With
As a example by this but be not limited to: computer-readable medium can include random access memory (Random Access Memory,
RAM), read only memory (Read-Only Memory, ROM), EEPROM (Electrically
Erasable Programmable Read-Only Memory, EEPROM), read-only optical disc (Compact Disc Read-
Only Memory, CD-ROM) or other optical disc storage, magnetic disk storage medium or other magnetic storage apparatus or can be used in
Carry or store and there is instruction or the desired program code of data structure form can be by any other of computer access
Medium.In addition.Any connection can be suitable become computer-readable medium.Such as, if software is to use coaxial cable, light
Fine optical cable, twisted-pair feeder, Digital Subscriber Line (Digital Subscriber Line, DSL) or such as infrared ray, radio and
The wireless technology of microwave etc from website, server or other remote source, then coaxial cable, optical fiber cable, double
The wireless technology of twisted wire, DSL or such as infrared ray, wireless and microwave etc be included in affiliated medium fixing in.Such as this
Bright used, dish (Disk) and dish (disc) include compress laser disc (CD), laser dish, laser disc, Digital Versatile Disc (DVD),
Floppy disk and Blu-ray Disc, the duplication data of the usual magnetic of its mid-game, dish then carrys out the duplication data of optics with laser.Group above
Close within should also be as being included in the protection domain of computer-readable medium.
In a word, the foregoing is only the preferred embodiment of technical solution of the present invention, be not intended to limit the present invention's
Protection domain.All within the spirit and principles in the present invention, any modification, equivalent substitution and improvement etc. made, should be included in
Within protection scope of the present invention.
Claims (6)
1. the method for reseptance adjusting video ads according to network rate, it is characterised in that described method comprises the steps:
Obtain the network rate in the transmission path of video ads;
Judge and obtain the rate period at this network rate place;
Definition corresponding to this rate period is sent so that server issues the video ads of described definition to server.
Method the most according to claim 1, it is characterised in that described rate period is specifically, two-forty is interval, medium-rate
Interval, between low velocity region.
Method the most according to claim 1, it is characterised in that described method also includes:
As network rate changes, the rate period after changing according to this adjusts the definition sent to server and asks
Ask.
4. the reception system adjusting video ads according to network rate, it is characterised in that described system includes:
Acquiring unit, for obtaining the network rate in the transmission path of video ads;
Judging unit, for judging and obtain the rate period at this network rate place;
Transmit-Receive Unit, for sending definition corresponding to this rate period to server so that server issues described definition
Video ads.
System the most according to claim 4, it is characterised in that
Described rate period is specifically, two-forty is interval, medium-rate interval, between low velocity region.
System the most according to claim 4, it is characterised in that described system also includes:
Adjustment unit, changes for such as network rate, and the rate period after changing according to this adjusts and sends out to server
The definition request sent.
Priority Applications (1)
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CN201610600441.4A CN106231380A (en) | 2016-07-27 | 2016-07-27 | Method of reseptance and the system of video ads is adjusted according to network rate |
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CN201610600441.4A CN106231380A (en) | 2016-07-27 | 2016-07-27 | Method of reseptance and the system of video ads is adjusted according to network rate |
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CN201610600441.4A Pending CN106231380A (en) | 2016-07-27 | 2016-07-27 | Method of reseptance and the system of video ads is adjusted according to network rate |
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Cited By (4)
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CN107436716A (en) * | 2017-07-14 | 2017-12-05 | 珠海格力电器股份有限公司 | Document transmission method, device and electronic equipment |
WO2018018447A1 (en) * | 2016-07-27 | 2018-02-01 | 王晓光 | Receiving method and system capable of adjusting video advertisement according to network speed |
CN109587522A (en) * | 2018-11-06 | 2019-04-05 | 深圳市酷开网络科技有限公司 | Switching at runtime advertisement video clarity processing method, playback terminal and storage medium |
CN110611789A (en) * | 2018-06-14 | 2019-12-24 | 杭州海康威视数字技术股份有限公司 | Video streaming transmission control method and device, electronic equipment and storage medium |
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Cited By (4)
Publication number | Priority date | Publication date | Assignee | Title |
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WO2018018447A1 (en) * | 2016-07-27 | 2018-02-01 | 王晓光 | Receiving method and system capable of adjusting video advertisement according to network speed |
CN107436716A (en) * | 2017-07-14 | 2017-12-05 | 珠海格力电器股份有限公司 | Document transmission method, device and electronic equipment |
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Application publication date: 20161214 |