CN106296268A - The shielding strategy process of video ads and system - Google Patents
The shielding strategy process of video ads and system Download PDFInfo
- Publication number
- CN106296268A CN106296268A CN201610613571.1A CN201610613571A CN106296268A CN 106296268 A CN106296268 A CN 106296268A CN 201610613571 A CN201610613571 A CN 201610613571A CN 106296268 A CN106296268 A CN 106296268A
- Authority
- CN
- China
- Prior art keywords
- video ads
- user
- hobby
- historical data
- shielding
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
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Classifications
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0255—Targeted advertisements based on user history
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0242—Determining effectiveness of advertisements
Abstract
The invention provides shielding strategy process and the system of a kind of video ads, described method comprises the steps: to record the historical data of video ads；Hobby according to this historical data analysis user；According to the hobby of user, this video ads is controlled.The technical scheme that the present invention provides has the advantage that user experience is good.
Description
Technical field
The present invention relates to video ads field, particularly relate to shielding strategy process and the system of a kind of video ads.
Background technology
Video (Video) refer to a series of static images caught in the way of the signal of telecommunication, noted down, processed, stored,
The various technology transmitted and reappear.Continuous print image change is per second more than time more than 24 frames (frame) picture, according to persistence of vision
Principle, human eye cannot distinguish the tableaux of single width；Appearing to be smooth continuous print visual effect, such continuous print picture is called
Video.Video technique is to develop for television system the earliest, but has developed into now various different form in order to consumption
Videograph is got off by person.The prosperity of network technology also promotes the record fragment of video in because of spy presented in streaming media
On net and can by computer receive with play.Video belongs to different technology from film, and the latter is to utilize photography by dynamic
Image capturing is a series of still photo.Video ads is to be presented to a kind of advertisement in face of client with visual form.
Existing video ads cannot realize the control play, and user experience is low.
Summary of the invention
The shielding strategy process of a kind of video ads is provided, which solves the shortcoming that prior art user Experience Degree is low.
On the one hand, it is provided that the shielding strategy process of a kind of video ads, described method comprises the steps:
The historical data of record video ads；
Hobby according to this historical data analysis user；
According to the hobby of user, this video ads is controlled.
Optionally, described method also includes:
Gather user's feedback information to this secondary control.
Optionally, described method also includes:
The effect of this secondary control is known according to this feedback information.
Second aspect, it is provided that the shielding policy system of a kind of video ads, described system includes:
Record unit, for recording the historical data of video ads；
Analytic unit, for the hobby according to this historical data analysis user；
Control unit, is controlled this video ads for the hobby according to user.
Optionally, described system also includes:
Feedback unit, for gathering user's feedback information to this secondary control.
Optionally, described system also includes:
Acquiring unit, for knowing the effect of this secondary control according to this feedback information.
The historical data of the technical scheme record video ads that the specific embodiment of the invention provides, according to this historical data
Analyze the hobby of user, according to the hobby of user, this video ads is controlled, so it has video ads control
Advantage.
Accompanying drawing explanation
In order to be illustrated more clearly that the embodiment of the present invention or technical scheme of the prior art, below will be to embodiment or existing
In having technology to describe, the required accompanying drawing used is briefly described, it should be apparent that, the accompanying drawing in describing below is only this
Some embodiments of invention, for those of ordinary skill in the art, on the premise of not paying creative work, it is also possible to
Other accompanying drawing is obtained according to these accompanying drawings.
The flow chart of the shielding strategy process of a kind of video ads that Fig. 1 provides for the present invention；
The structure chart of the shielding policy system of a kind of video ads that Fig. 2 provides for the present invention.
Detailed description of the invention
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete
Describe, it is clear that described embodiment is only a part of embodiment of the present invention rather than whole embodiments wholely.Based on
Embodiment in the present invention, it is every other that those of ordinary skill in the art are obtained under not making creative work premise
Embodiment, broadly falls into the scope of protection of the invention.
The shielding strategy process of a kind of video ads provided for the present invention the first better embodiment refering to Fig. 1, Fig. 1
Flow chart, the method is completed by terminal unit, and the method is as it is shown in figure 1, comprise the steps:
Step S101, the historical data of record video ads；
Step S102, hobby according to this historical data analysis user；
This video ads is carried out shielding control by step S103, the hobby of foundation user.
The historical data of the technical scheme record video ads that the specific embodiment of the invention provides, according to this historical data
Analyze the hobby of user, according to the hobby of user, this video ads is controlled, so it has video ads control
Advantage.
Optionally, said method can also include after step s 103:
Gather user's feedback information to this secondary control.
Optionally, said method can also include after step s 103:
The effect of this secondary control is known according to this feedback information.
Refering to the shielding policy system of a kind of video ads that Fig. 2, Fig. 2 provide for the present invention the second better embodiment,
This system includes:
Record unit 201, for recording the historical data of video ads；
Analytic unit 202, for the hobby according to this historical data analysis user；
Control unit 203, for carrying out this video ads shielding control according to the hobby of user.
The historical data of the technical scheme record video ads that the specific embodiment of the invention provides, according to this historical data
Analyze the hobby of user, according to the hobby of user, this video ads is controlled, so it has video ads control
Advantage.
Optionally, said system can also include:
Feedback unit 204, for gathering user's feedback information to this secondary control.
Optionally, said system can also include:
Acquiring unit 205, for knowing the effect of this secondary control according to this feedback information.
It should be noted that for aforesaid each method embodiment or embodiment, in order to be briefly described, therefore by its all table
Stating as a series of combination of actions, but those skilled in the art should know, the present invention is not by described sequence of movement
Restriction, because of according to the present invention, some step can use other orders or carry out simultaneously.Secondly, people in the art
Member also should know, embodiment described in the specification or embodiment belong to preferred embodiment, involved action and list
Necessary to the unit not necessarily present invention.
In the above-described embodiments, the description to each embodiment all emphasizes particularly on different fields, and does not has the portion described in detail in certain embodiment
Point, may refer to the associated description of other embodiments.
Step in embodiment of the present invention method can carry out order according to actual needs and adjust, merges and delete.
Unit in embodiment of the present invention device can merge according to actual needs, divides and delete.This area
The feature of the different embodiments described in this specification and different embodiment can be combined or combine by technical staff.
Through the above description of the embodiments, those skilled in the art it can be understood that to the present invention permissible
Realize with hardware, or firmware realizes, or combinations thereof mode realizes.When implemented in software, can be by above-mentioned functions
It is stored in computer-readable medium or is transmitted as the one or more instructions on computer-readable medium or code.Meter
Calculation machine computer-readable recording medium includes computer-readable storage medium and communication media, and wherein communication media includes being easy to from a place to another
The individual local any medium transmitting computer program.Storage medium can be any usable medium that computer can access.With
As a example by this but be not limited to: computer-readable medium can include random access memory (Random Access Memory,
RAM), read only memory (Read-Only Memory, ROM), EEPROM (Electrically
Erasable Programmable Read-Only Memory, EEPROM), read-only optical disc (Compact Disc Read-
Only Memory, CD-ROM) or other optical disc storage, magnetic disk storage medium or other magnetic storage apparatus or can be used in
Carry or store and there is instruction or the desired program code of data structure form can be by any other of computer access
Medium.In addition.Any connection can be suitable become computer-readable medium.Such as, if software is to use coaxial cable, light
Fine optical cable, twisted-pair feeder, Digital Subscriber Line (Digital Subscriber Line, DSL) or such as infrared ray, radio and
The wireless technology of microwave etc from website, server or other remote source, then coaxial cable, optical fiber cable, double
The wireless technology of twisted wire, DSL or such as infrared ray, wireless and microwave etc be included in affiliated medium fixing in.Such as this
Bright used, dish (Disk) and dish (disc) include compress laser disc (CD), laser dish, laser disc, Digital Versatile Disc (DVD),
Floppy disk and Blu-ray Disc, the duplication data of the usual magnetic of its mid-game, dish then carrys out the duplication data of optics with laser.Group above
Close within should also be as being included in the protection domain of computer-readable medium.
In a word, the foregoing is only the preferred embodiment of technical solution of the present invention, be not intended to limit the present invention's
Protection domain.All within the spirit and principles in the present invention, any modification, equivalent substitution and improvement etc. made, should be included in
Within protection scope of the present invention.
Claims (6)
1. the shielding strategy process of a video ads, it is characterised in that described method comprises the steps:
The historical data of record video ads；
Hobby according to this historical data analysis user；
Carry out this video ads shielding control according to the hobby of user.
Method the most according to claim 1, it is characterised in that described method also includes:
Gather user's feedback information to this secondary control.
Method the most according to claim 1, it is characterised in that described method also includes:
The effect of this secondary control is known according to this feedback information.
4. the shielding policy system of a video ads, it is characterised in that described system includes:
Record unit, for recording the historical data of video ads；
Analytic unit, for the hobby according to this historical data analysis user；
Control unit, for carrying out this video ads shielding control according to the hobby of user.
System the most according to claim 4, it is characterised in that described system also includes:
Feedback unit, for gathering user's feedback information to this secondary control.
System the most according to claim 4, it is characterised in that described system also includes:
Acquiring unit, for knowing the effect of this secondary control according to this feedback information.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610613571.1A CN106296268A (en) | 2016-07-29 | 2016-07-29 | The shielding strategy process of video ads and system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610613571.1A CN106296268A (en) | 2016-07-29 | 2016-07-29 | The shielding strategy process of video ads and system |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN106296268A true CN106296268A (en) | 2017-01-04 |
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201610613571.1A Pending CN106296268A (en) | 2016-07-29 | 2016-07-29 | The shielding strategy process of video ads and system |
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| CN (1) | CN106296268A (en) |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| WO2018018588A1 (en) * | 2016-07-29 | 2018-02-01 | 王晓光 | Shielding strategy method and system for video advertisement |
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| CN1540919A (en) * | 2003-04-26 | 2004-10-27 | 华为技术有限公司 | Method for realizing individualized advertsing managed by stream media |
| CN101123530A (en) * | 2007-09-30 | 2008-02-13 | 北京网聚合众新传媒科技有限公司 | A method and system for network video advertisement distribution |
| CN105228109A (en) * | 2014-05-30 | 2016-01-06 | 中兴通讯股份有限公司 | A kind of method of smart message prompting and device |
-
2016
- 2016-07-29 CN CN201610613571.1A patent/CN106296268A/en active Pending
Patent Citations (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN1540919A (en) * | 2003-04-26 | 2004-10-27 | 华为技术有限公司 | Method for realizing individualized advertsing managed by stream media |
| CN101123530A (en) * | 2007-09-30 | 2008-02-13 | 北京网聚合众新传媒科技有限公司 | A method and system for network video advertisement distribution |
| CN105228109A (en) * | 2014-05-30 | 2016-01-06 | 中兴通讯股份有限公司 | A kind of method of smart message prompting and device |
Non-Patent Citations (1)
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| 贺全荣: "窗口净化器 系统弹窗一扫光", 《电脑爱好者》 * |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| WO2018018588A1 (en) * | 2016-07-29 | 2018-02-01 | 王晓光 | Shielding strategy method and system for video advertisement |
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| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20170104 |
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| RJ01 | Rejection of invention patent application after publication |