CN103679491A - Method for utilizing automatic tissue advertisement distributor to accurately advertise - Google Patents
Method for utilizing automatic tissue advertisement distributor to accurately advertise Download PDFInfo
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- CN103679491A CN103679491A CN201210334207.3A CN201210334207A CN103679491A CN 103679491 A CN103679491 A CN 103679491A CN 201210334207 A CN201210334207 A CN 201210334207A CN 103679491 A CN103679491 A CN 103679491A
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Abstract
The invention relates to a method for utilizing an automatic tissue advertisement distributor to accurately advertise. The method comprises the following steps: producing the advertisement content to be digital format and storing the content in an information platform, generating a two-dimensional code of a network link page, printing the two-dimensional code on a colorful advertisement tissue; obtaining an identity recognition two-dimensional code by a user through registration, scanning and accepting the identity recognition two-dimensional code by the automatic tissue advertisement distributor, and according to personal differential information of the users, distributing the colorful advertisement tissues with different advertisement content; scanning the two-dimensional code printed on the colorful advertisement tissue by the user through a smart terminal, graining access to the network link page, and obtaining the advertisement content. The method can implement accurate advertising on the basis of saving the advertising promotion cost, and retain the original use function of the tissue.
Description
Technical field
The present invention relates to a kind of method of throwing in advertisement, particularly a kind of method of utilizing self-service paper handkerchief ad serve machine to throw in advertisement.
Background technology
Paper handkerchief is not only advertisement first, and carrier itself has use function, and this is the distinguishing feature that we distinguish any other advertisement, is also that corporate advertising information can be by the basis of popular approval; The leisure times such as while paper handkerchief can be had dinner people, amusement release news, and strong like this visual impact is more easily understood, absorbs and remembers; People can contact thousands of advertisements every day, are embedded compulsory type mostly, are difficult to be accepted by audient, form effcient memory.And can produce when using paper handkerchief, be initiatively absorbed in the desire of reading, advertising message has extremely strong anti-interference, and without any technology barrier; Consumer is convenient to and is happy to carry and read.Through investigation, there are at present 85% consumer and 60% food and drink channel place take like a shot or use advertisement tissue.But do not utilize in the market self-service paper handkerchief ad serve machine precisely to throw in the medium of advertisement of advertisement, other advertisement forms audient face is very wide but be difficult to accomplish that precision throws in, and the web advertisement, building television advertisement, in-car TV advertisement, can precisely throw in although DM delivers directly advertisement, is difficult to allow masses when obtaining advertisement, obtain the actual use value of paper handkerchief, user can active obtaining, experiences poor.
Summary of the invention
The technical problem to be solved in the present invention is to provide a kind of method of utilizing self-service paper handkerchief ad serve machine precision to throw in advertisement, can solve on market advertising means accuracy poor, high cost, the problem that audient is passive.
In order to solve above technical matters, the invention provides and a kind ofly utilize self-service paper handkerchief ad serve machine precisely to throw in the method for advertisement, comprise the following steps:
Ad content is made into video, word and the pattern of digital format, described video, word and pattern is generated to a network linking page, and leave in the Background control program of information platform; The described network linking page is generated to corresponding Quick Response Code, and described Quick Response Code is printed on colour advertisement paper handkerchief; User registers personal information by internet or self-service paper handkerchief ad serve machine endpoint registration, internet or identification Quick Response Code of self-service paper handkerchief ad serve machine terminal feedback user, and user's personal information is sent to Long-distance Control disposal system; Self-service paper handkerchief ad serve machine terminal scanning, approval identification Quick Response Code, and according to the colour advertisement paper handkerchief of the different ad contents of the allocation of user's personal information differentiation; User is by the Quick Response Code printing on intelligent terminal scanning colour advertisement tissue, and the access network link page, obtains ad content.In this process, as long as user is registration personal information, just can obtain the Quick Response Code of an identification, internet or self-service paper handkerchief ad serve machine terminal are transferred to Long-distance Control disposal system after receiving personal information, Long-distance Control disposal system is carried out differentiation differentiation to personal information, differentiation signal is transferred to self-service paper handkerchief ad serve machine terminal, and self-service paper handkerchief ad serve machine terminal meets the colour advertisement paper handkerchief of customer demand again according to the information distribution of receiving.
As preferably, self-service paper handkerchief ad serve machine terminal operator carries out real-time release, report, modification and replacing by Long-distance Control disposal system to the network linking page of Quick Response Code link.Realize more convenient, advertising message is thrown in and is upgraded fast.
As preferably, described Long-distance Control disposal system is supervised all self-service paper handkerchief ad serve machine terminals, obtains user data, and induction-arrangement and calculating.Advertisement operators can be passed through data analysis report, helps formulation and the enforcement of its marketing scheme.
As preferably, after the user access network link page, can on the page, realize evaluation, share, the network interdynamic such as social activity, chat.For user provides the motivation of active obtaining advertising message, realize the interaction between user, the related product of advertisement is provided platform is discussed more widely.
The technique effect that the present invention realizes is:
1, can, when retaining the wiping of colour advertisement paper handkerchief itself, cleaning action, realize the precision of advertising message and throw in;
2, the cost that advertisement putting means produce is low, and user initiatively accepts advertisement, and the effect that the advertising results of generation reach than regular price-line advertising publicity measures is remarkable;
3, user utilize intelligent terminal can realize and advertisement receivers between network real-time interactive, receive omnibearing advertising message and business promotion, favor information;
4, the present invention, for advertiser, can collect a large amount of consumer informations, is formulation and the enforcement of marketing scheme after company, and the effect that advertisement promotion audient's analysis and advertisement produce provides analysis data.
Accompanying drawing explanation
Fig. 1 is schematic flow sheet of the present invention.
Embodiment
Below in conjunction with accompanying drawing, the specific embodiment of the present invention is further described.
As shown in Figure 1, the present invention includes following steps, ad content is made into video, word and the pattern of digital format, described video, word and pattern are generated to a network linking page, and leave in the Background control program of information platform; The described network linking page is generated to corresponding Quick Response Code, and described Quick Response Code is printed on colour advertisement paper handkerchief; Advertisement operators is at crowded territory, Urban Central Commercial District or public transport station, and places such as hotel, restaurant, bar, public place of entertainment, market, office building, subway station, railway station, airport, bus station arranges self-service paper handkerchief ad serve machine terminal; User registers by internet or self-service paper handkerchief ad serve machine endpoint registration, register content is individual essential information, interested ad classification etc., internet or identification Quick Response Code of self-service paper handkerchief ad serve machine terminal feedback user, and user's personal information is sent to Long-distance Control disposal system; Long-distance Control disposal system is carried out differentiation differentiation to personal information according to interested ad classification, and differentiation signal is transferred to self-service paper handkerchief ad serve machine terminal, to allot the colour advertisement paper handkerchief of different content; User utilizes the identification Quick Response Code obtaining to scan in self-service paper handkerchief ad serve machine terminal, self-service paper handkerchief ad serve machine terminal is at backstage identification approval identification Quick Response Code, and according to the personal information of user's Quick Response Code and the differentiation that receives from Long-distance Control disposal system, allots the colour advertisement paper handkerchief of different ad contents; User obtains colour advertisement paper handkerchief, the tissue layer of separating color advertisement tissue, blank paper handkerchief can be used for cleaning and wiping, and user can be scanned the Quick Response Code printing on the colour advertisement paper handkerchief page on upper strata by intelligent terminal simultaneously, the access network link page, obtains ad content.
Simultaneously, Long-distance Control disposal system in the present invention is classified to the user's who receives personal information at every turn, carry out differentiation differentiation, differentiation signal is transferred to self-service paper handkerchief ad serve machine terminal, and self-service paper handkerchief ad serve machine terminal is allotted colour advertisement paper handkerchief according to the different signal receiving and 2 D code information.Self-service paper handkerchief ad serve machine terminal operator can carry out real-time release, report, modification and replacing to the network linking page of Quick Response Code link by Long-distance Control disposal system, all self-service paper handkerchief ad serve machines are supervised, obtain data, and carry out induction-arrangement and calculating, draw self and the useful data analysis report of advertiser, help formulation and the enforcement of its marketing scheme.
The present invention is for user, only need to register, just can obtain free paper handkerchief, after the intelligent terminal access network link pages such as smart mobile phone or panel computer, can on website platform, obtain graph text information, audio frequency, video etc. and enrich many ad contents, can realize network interdynamic, as evaluate advertisements product, share advertised product and use gains in depth of comprehension simultaneously, using skill etc., can also realize social chat, accumulated point exchanging, purchases by group the issue of favor information etc.
The present invention has changed circulation way traditional in advertisement release process, make user obtain more comprehensive and abundant advertising message and Interactive Experience, user obtains free paper handkerchief, joyful sense when strengthening it and obtaining advertisement, there is good Social benefit and economic benefit, one paper is multiplex, meets environmental protection concept.
The above is preferred embodiment of the present invention, thought according to the embodiment of the present invention, in embodiment and application, all will change, such as, the present invention is suitable for for same other articles for daily use that can carry Quick Response Code, and this description should not be construed as limitation of the present invention.
Claims (4)
1. utilize self-service paper handkerchief ad serve machine precisely to throw in a method for advertisement, it is characterized in that, comprise the following steps:
Ad content is made into video, word and the pattern of digital format, described video, word and pattern is generated to a network linking page, and leave in the Background control program of information platform;
The described network linking page is generated to corresponding Quick Response Code, and described Quick Response Code is printed on colour advertisement paper handkerchief;
User registers by internet or self-service paper handkerchief ad serve machine endpoint registration, internet or identification Quick Response Code of self-service paper handkerchief ad serve machine terminal feedback user, and user's personal information is sent to Long-distance Control disposal system;
Long-distance Control disposal system is carried out differentiation differentiation to personal information, and differentiation signal is transferred to self-service paper handkerchief ad serve machine terminal;
Self-service paper handkerchief ad serve machine terminal scanning, approval identification Quick Response Code, and according to the colour advertisement paper handkerchief of the different ad contents of the allocation of user's personal information differentiation;
User is by the Quick Response Code printing on intelligent terminal scanning colour advertisement tissue, and the access network link page, obtains ad content.
2. according to claim 1ly utilize self-service paper handkerchief ad serve machine precisely to throw in the method for advertisement, it is characterized in that, self-service paper handkerchief ad serve machine terminal operator carries out real-time release, report, modification and replacing by Long-distance Control disposal system to the network linking page of Quick Response Code link.
3. according to claim 1ly utilize self-service paper handkerchief ad serve machine precisely to throw in the method for advertisement, it is characterized in that, described Long-distance Control disposal system is supervised all self-service paper handkerchief ad serve machine terminals, obtains user data, and induction-arrangement and calculating.
4. according to claim 1ly utilize self-service paper handkerchief ad serve machine precisely to throw in the method for advertisement, it is characterized in that, after the user access network link page, can on the page, realize evaluation, share, the network interdynamic such as social activity, chat.
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CN201210334207.3A CN103679491A (en) | 2012-09-10 | 2012-09-10 | Method for utilizing automatic tissue advertisement distributor to accurately advertise |
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CN201210334207.3A CN103679491A (en) | 2012-09-10 | 2012-09-10 | Method for utilizing automatic tissue advertisement distributor to accurately advertise |
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Cited By (9)
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CN103903169A (en) * | 2014-04-28 | 2014-07-02 | 安徽智凡网络信息技术有限公司 | Method and device for intelligently distributing goods by distributed wechat code scanning |
CN106331771A (en) * | 2015-05-29 | 2017-01-11 | 北京音图数码科技有限公司 | Internet transaction system and advertisement information processing method |
CN107301828A (en) * | 2017-08-02 | 2017-10-27 | 平湖智梦科技有限公司 | A kind of paper handkerchief advertisement machine based on Internet of Things |
CN107370800A (en) * | 2017-07-05 | 2017-11-21 | 嘉兴米兔网络科技有限公司 | A kind of advertisement pushing of paper handkerchief dispensing advertisement machine and paper handkerchief management system and method |
CN108241994A (en) * | 2017-09-11 | 2018-07-03 | 加拿大财枫控股有限公司 | Marketing system and offer object to be presented, displaying, matching process and device |
CN108389067A (en) * | 2017-09-11 | 2018-08-10 | 加拿大辉莱广告公司 | Sale is divided into system, method and device |
CN109903091A (en) * | 2019-02-26 | 2019-06-18 | 汕头市智美科技有限公司 | It is a kind of to send sale system and its send seller's method |
CN110264275A (en) * | 2019-06-24 | 2019-09-20 | 济南北通信息科技有限公司 | A kind of self-service advertisement distributing method, system, equipment and readable storage medium storing program for executing |
CN111942059A (en) * | 2019-05-14 | 2020-11-17 | 北京豆瓣豆品文化有限公司 | Calendar and network community selection system with multiple website entry marks |
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Publication number | Priority date | Publication date | Assignee | Title |
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CN103903169A (en) * | 2014-04-28 | 2014-07-02 | 安徽智凡网络信息技术有限公司 | Method and device for intelligently distributing goods by distributed wechat code scanning |
CN106331771A (en) * | 2015-05-29 | 2017-01-11 | 北京音图数码科技有限公司 | Internet transaction system and advertisement information processing method |
CN106331771B (en) * | 2015-05-29 | 2019-05-21 | 北京图音数码科技有限公司 | Internet business system and advertisement information processing method |
CN107370800A (en) * | 2017-07-05 | 2017-11-21 | 嘉兴米兔网络科技有限公司 | A kind of advertisement pushing of paper handkerchief dispensing advertisement machine and paper handkerchief management system and method |
CN107301828A (en) * | 2017-08-02 | 2017-10-27 | 平湖智梦科技有限公司 | A kind of paper handkerchief advertisement machine based on Internet of Things |
CN108241994A (en) * | 2017-09-11 | 2018-07-03 | 加拿大财枫控股有限公司 | Marketing system and offer object to be presented, displaying, matching process and device |
CN108389067A (en) * | 2017-09-11 | 2018-08-10 | 加拿大辉莱广告公司 | Sale is divided into system, method and device |
CN109903091A (en) * | 2019-02-26 | 2019-06-18 | 汕头市智美科技有限公司 | It is a kind of to send sale system and its send seller's method |
CN111942059A (en) * | 2019-05-14 | 2020-11-17 | 北京豆瓣豆品文化有限公司 | Calendar and network community selection system with multiple website entry marks |
CN110264275A (en) * | 2019-06-24 | 2019-09-20 | 济南北通信息科技有限公司 | A kind of self-service advertisement distributing method, system, equipment and readable storage medium storing program for executing |
CN110264275B (en) * | 2019-06-24 | 2020-11-13 | 济南北通信息科技有限公司 | Self-service advertisement distribution method, system, equipment and readable storage medium |
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Application publication date: 20140326 |