CN102509235A - Purchase interactive method based on mobile video of intelligent handheld device - Google Patents
Purchase interactive method based on mobile video of intelligent handheld device Download PDFInfo
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Abstract
The invention provides a purchase interactive method based on mobile video of an intelligent handheld device, which requires a service end analyzing module, a network transmission module and a client end showing module, the service end analyzing module is installed in a server, and the client end showing module is installed in the intelligent handheld device. The video content ID, the current playing time frame of the video and the whole picture file content of the current playing time frame of the video can be searched in a data base of the server through interactive action of the service end analyzing module, the network transmission module and the client end showing module, and one or a plurality of object link address in the current playing time frame, object information in picture files and the list type display mode can be extracted from the database in the server. The purchase interactive method enables users to be capable of watching the video at any places, timely learn information of relative objects in the video and conduct operations such as location, search and purchase on the objects quickly and reliably.
Description
[technical field]
The present invention relates to the mobile radio network video field, relate in particular to a kind of shopping exchange method of the mobile video based on intelligent handheld device.
[background technology]
Along with popularizing of smart mobile phone, people's rhythm of life is more and more faster.Be used to live time of shopping is fewer and feweri, and mobile phone is being played the part of more and more important role in people's life.Has only the interactive system of carrying out the video shopping through the mode of TV in the existing video playback technology; It can't let the user watch on the smart mobile phone in the process of video; Can carry out the sectional drawing of video and upload onto the server timely carrying out the data analysis of video pictures content through manual pulling, the corresponding video that slides when taking a fancy to the article of oneself liking; After data analysis is accomplished; Carry out representing and linking of item lists in the video pictures, supply the user in displaying video or the purchase that plays the laggard line correlation product of video with check.Existing video playback technology has lacked user's initiative and interactivity.
A kind of equipment that is used to order and method are provided in the prior art, and its open day is on 04 15th, 2009, and publication number is the Chinese patent of CN101410867, and its unique point is: this equipment or method only have a simple group identifier.These identifiers are added in the given audio/video signal of propaganda special article, and are transmitted.If the recipient of audio/video signal hopes to buy relative article, then can identify this article through identifier.Preferably, said identifier is colored mark.Because the radix of group identifier is held simple relatively, therefore, a plurality of article are equipped with identical identifier, that is to say, identical color mark.This equipment or method can compare the article that difference has like-identified through time that article are propagated and the time that receives order.This invention can be guaranteed effectively the order of robotization basically, thereby the risk that wrong order occurs is dwindled to greatest extent.If hope to buy relative article but this invention can only be recipient at audio/video signal, then can identify this article through identifier; Can't carry out in displaying video or the purchase that plays the laggard line correlation product of video with check.
[summary of the invention]
The technical matters that the present invention will solve is to provide a kind of shopping exchange method of the mobile video based on intelligent handheld device, when the user watches video anywhere, can carry out the operation such as location, inquiry, purchase of object fast, reliably.
The present invention is achieved in that a kind of shopping exchange method of the mobile video based on intelligent handheld device; Said shopping exchange method need provide a service end analysis module, a network transmission module, a client to represent module; Said service end analysis module is installed in the server, and said client represents module and is installed in the intelligent handheld device; Said shopping exchange method comprises the steps:
Step 10, intelligent handheld device represent module is sent solicited message from the video content that will play to said server through said client;
The service end analysis module of step 20, said server is accepted the solicited message of video content; In server, carry out video compression technology and handle the video content that to play, and be transferred to intelligent handheld device to the video content that will play of compression through said network transmission module;
Step 30, said intelligent handheld device are in playing said video content process, and whether the reproduction time that represents the said video content of module monitors through said client reaches predefined timestamp, not, then continue monitoring; Be; Then obtain the whole picture file content of ID, video current playing time frame and the video current playing time frame of said video content; Perhaps obtain certain regional content of whole picture file of ID, video current playing time frame and the video current playing time frame of said video content, be sent to said server through said network transmission module;
Step 40, when said server receives the whole picture file content of ID, video current playing time frame and video current playing time frame of said video content; By the whole picture file content of service end analysis module with ID, video current playing time frame and the video current playing time frame of said video content, inquiry and extract the exhibition method of article chained address, the Item Information in the picture file content and tabulation formula in one or more current playing time frame in the database in the said server; Receive the ID of said video content when said server; Video current playing time frame; And during certain regional content of the whole picture file of video current playing time frame; The service end analysis module mates certain zone of the whole picture file of current playing time frame and picture in the said server database by the picture matching algorithm and draws the Item Information ID that matches in the image content, inquiry and extract the article chained address in one or more current playing time frame in the database of the ID by Item Information ID and said video content in the said server; The exhibition method of Item Information in the content of image files and tabulation formula; And these information translation that will extract become the XML file format to feed back to representing in the module of said intelligent handheld device by said network transmission module to show.
The present invention has following advantage: the present invention represents the reciprocation of module through service end analysis module, network transmission module and client; Through the whole picture file content of service end analysis module with ID, video current playing time frame and the video current playing time frame of said video content, inquiry and extract the exhibition method of article chained address, the Item Information in the picture file content and tabulation formula in one or more current playing time frame in the database in the said server; Perhaps certain zone of the whole picture file of current playing time frame and picture in the said server database are mated and draw the Item Information ID that matches in the image content, inquiry and extract article chained address, the Item Information in the content of image files and the exhibition method of tabulation formula in one or more current playing time frame in the database of the ID through Item Information ID and said video content in the said server through the picture matching algorithm.The user buys or checks article according to the Item Information in article chained address, the content of image files like this.It greatly facilitates the user, and the user is watched in the video anywhere, recognizes the information of relative article in the video timely, and carries out the operation such as location, inquiry, purchase of object fast, reliably.
[description of drawings]
Fig. 1 is the schematic flow sheet of the inventive method.
[embodiment]
See also shown in Figure 1; The shopping exchange method of a kind of mobile video based on intelligent handheld device of the present invention; Said shopping exchange method need provide a service end analysis module, a network transmission module, a client to represent module; Said service end analysis module is installed in the server, and said client represents module and is installed in the intelligent handheld device; Said shopping exchange method comprises the steps:
Step 10, intelligent handheld device represent module is sent solicited message from the video content that will play to said server through said client;
The service end analysis module of step 20, said server is accepted the solicited message of video content; (this video compression technology is a kind of technological means that those skilled in the art use always in server, to carry out video compression technology; Just do not do detailed description at this) handle the video content that will play, and be transferred to intelligent handheld device to the video content that will play of compression through said network transmission module;
Step 30, said intelligent handheld device are in playing said video content process, and whether the reproduction time that represents the said video content of module monitors through said client reaches predefined timestamp, not, then continue monitoring; Be; Then obtain the whole picture file content of ID (it is the unique identification of video content), video current playing time frame and the video current playing time frame of said video content; Perhaps obtain certain regional content of whole picture file of ID, video current playing time frame and the video current playing time frame of said video content, be sent to said server through said network transmission module;
Step 40, when said server receives the whole picture file content of ID, video current playing time frame and video current playing time frame of said video content; Through the whole picture file content of service end analysis module with ID, video current playing time frame and the video current playing time frame of said video content; Inquiry and extract the exhibition method of article chained address, the Item Information in the picture file content (Item Information can comprise: the source of article, article grade, Item Title etc.) and tabulation formula in one or more (be to have a plurality of Item Information in the whole picture file content, then just extract a plurality of) current playing time frame in the database in the said server; When said server receives certain regional content of whole picture file of ID, video current playing time frame and video current playing time frame of said video content; The service end analysis module matees certain zone of the whole picture file of current playing time frame and picture in the said server database through the picture matching algorithm and draws the Item Information ID that matches in the image content, inquiry and extract article chained address, the Item Information in the content of image files and the exhibition method of tabulation formula in one or more current playing time frame in the database of the ID through Item Information ID and said video content in the said server; And these information translation that will extract become the XML file layout to feed back to representing in the module of said intelligent handheld device through said network transmission module to show;
Step 50, user according in the said intelligent handheld device represent the article chained address that module represents, article are bought or checked to the Item Information in the content of image files.
Wherein, said network transmission module is that video content is encrypted, and the mode through WIFI or 3G is transferred in the said intelligent handheld device; And the processing of in said intelligent handheld device, the video content of compression being deciphered, the correctness of the flow data in the assurance video content.
In the present embodiment, obtain in the said step 30 video current playing time frame the entire image file certain regional content specifically: the user manually draws a circle sectional drawing to obtain certain regional content in the entire image file to certain interested article in the entire image file of current playing time frame.
Whether the service end analysis module in the said step 40, and concrete picture matching algorithm process is following: it is the same earlier certain zone of the whole picture file of current playing time frame and each picture in the said server database to be compared the Hash sign indicating number if mating the Item Information ID that draws in the image content that matches through the picture matching algorithm with certain zone of the whole picture file of current playing time frame and picture in the said server database; , then there is not the picture of coupling, inoperation; Be; Then in certain zone of whole picture file the picture of zone (promptly should), extract 32 locational image slices vegetarian refreshments; According to coordinate system transformation; Obtain a new picture element matrix; (this algorithm is the algorithm that those skilled in the art know to adopt the Euclidean distance algorithm then; Just do not do detaileds description at this) said picture element matrix is converted into proper vector (this proper vector can show the characteristic of this pictures), with regional each picture the same of certain of said whole picture file with carrying out Hash sign indicating number that the Hash sign indicating number obtains after relatively (promptly carry out the Hash sign indicating number relatively after, possibly also have the same picture of a plurality of Hash sign indicating numbers) judge through said proper vector and obtain the highest picture of similarity in each the same picture of Hash sign indicating number; And obtain the Item Information ID in the highest image content of this similarity.
Here what deserves to be mentioned is: when the user obtains in the entire image file certain regional content through manually drawing a circle sectional drawing; The also available following method of its picture coupling: because the user can not comprise whole pictures information through the picture of manually drawing a circle intercepting; So intelligent handheld device is obtained the relevant video name of this video content, picture earlier and is drawn fixed zone and this pictures and be in the video three information such as which frame; With these three information uploadings to server end; Server comes database matching from server to go out the condition code (this condition code done by the data of the picture of source video the CRC computing obtains) of corresponding article information according to three information, judges the similarity of picture through condition code.
The shopping exchange method of the mobile video based on intelligent handheld device of the present invention also has following characteristics:
The user can be manual mode just can get access to the information of Item Information in that set by server end, the special corresponding video; Only needing video playback to arrive predefined timestamp gets final product.
The user can be to interested object in the video; Carry out the frame choosing and perhaps manually draw a circle the operational processes of sectional drawing; Can preserve relevant video interception automatically; Be sent in the server end and picture carried out the efficient comparison of some data, can obtain the relevant information of object by said service end analysis module.
Real-time play reads buffered frame in the buffer zone of store video content from server end, carry out the broadcast of Streaming Media.
The local broadcast then after the beginning of displaying video, can be judged network state, under the normal situation of network state, obtains the relevant Item Information tabulation of corresponding video from server end, and in the video time frame, carries out patterned embodiment.When the user clicks in the video content small icon, can show the displaying and the function introduction operation of corresponding object; When the user does not click related item, can continue to play follow-up video.
In the whole picture process of real-time uploaded videos current playing time frame, pictorial information carries out the operation that frame is protected in certain compression, the server end that this image in upload procedure, can be uploaded with the minimal data packet mode.The object packet that network transmission module is showed the needs that receive will be deciphered and conversion operations, and is more secret to the object packet like this.
The above is merely preferred embodiment of the present invention, and all equalizations of doing according to claim of the present invention change and modify, and all should belong to covering scope of the present invention.
Claims (5)
1. shopping exchange method based on the mobile video of intelligent handheld device; It is characterized in that: said shopping exchange method need provide a service end analysis module, a network transmission module, a client to represent module; Said service end analysis module is installed in the server, and said client represents module and is installed in the intelligent handheld device; Said shopping exchange method comprises the steps:
Step 10, intelligent handheld device represent module is sent solicited message from the video content that will play to said server through said client;
The service end analysis module of step 20, said server is accepted the solicited message of video content; In server, carry out video compression technology and handle the video content that to play, and be transferred to intelligent handheld device to the video content that will play of compression through said network transmission module;
Step 30, said intelligent handheld device are in playing said video content process, and whether the reproduction time that represents the said video content of module monitors through said client reaches predefined timestamp, not, then continue monitoring; Be; Then obtain the whole picture file content of ID, video current playing time frame and the video current playing time frame of said video content; Perhaps obtain certain regional content of whole picture file of ID, video current playing time frame and the video current playing time frame of said video content, be sent to said server through said network transmission module;
Step 40, when said server receives the whole picture file content of ID, video current playing time frame and video current playing time frame of said video content; By the whole picture file content of service end analysis module with ID, video current playing time frame and the video current playing time frame of said video content, inquiry and extract the exhibition method of article chained address, the Item Information in the picture file content and tabulation formula in one or more current playing time frame in the database in the said server; Receive the ID of said video content when said server; Video current playing time frame; And during certain regional content of the whole picture file of video current playing time frame; The service end analysis module mates certain zone of the whole picture file of current playing time frame and picture in the said server database by the picture matching algorithm and draws the Item Information ID that matches in the image content, inquiry and extract the article chained address in one or more current playing time frame in the database of the ID by Item Information ID and said video content in the said server; The exhibition method of Item Information in the content of image files and tabulation formula; And these information translation that will extract become the XML file format to feed back to representing in the module of said intelligent handheld device by said network transmission module to show.
2. the shopping exchange method of the mobile video based on intelligent handheld device according to claim 1 is characterized in that: further comprise after the said step 40: step 50, user according in the said intelligent handheld device represent the article chained address that module represents, article are bought or checked to the Item Information in the content of image files.
3. based on the shopping exchange method of the described mobile video based on intelligent handheld device of claim 1; It is characterized in that: said network transmission module is that video content is encrypted, and the mode through WIFI or 3G is transferred in the said intelligent handheld device; And the processing of in said intelligent handheld device, the video content of compression being deciphered, the correctness of the flow data in the assurance video content.
4. the shopping exchange method of the mobile video based on intelligent handheld device according to claim 1 is characterized in that: obtain in the said step 30 video current playing time frame the entire image file certain regional content specifically: the user manually draws a circle sectional drawing to obtain certain regional content in the entire image file to certain interested article in the entire image file of current playing time frame.
5. based on the shopping exchange method of the described mobile video based on intelligent handheld device of claim 1; Whether it is characterized in that: the service end analysis module in the said step 40, and concrete picture matching algorithm process is following: it is the same earlier certain zone of the whole picture file of current playing time frame and each picture in the said server database to be compared the Hash sign indicating number if mating the Item Information ID that draws in the image content that matches through the picture matching algorithm with certain zone of the whole picture file of current playing time frame and picture in the said server database; , then there is not the picture of coupling, inoperation; Be; Then in certain zone of whole picture file, extract 32 locational image slices vegetarian refreshments; Based on coordinate system transformation; Obtain a new picture element matrix, adopt the Euclidean distance algorithm that said picture element matrix is converted into characteristic vector then, judge the highest picture of similarity in the picture relatively afterwards the same of certain zone of said whole picture file with carrying out the Hash sign indicating number; And obtain the Item Information ID in the highest image content of this similarity.
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