CN104835049A - Purchase link pushing method and system - Google Patents
Purchase link pushing method and system Download PDFInfo
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- CN104835049A CN104835049A CN201510263856.2A CN201510263856A CN104835049A CN 104835049 A CN104835049 A CN 104835049A CN 201510263856 A CN201510263856 A CN 201510263856A CN 104835049 A CN104835049 A CN 104835049A
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Abstract
The invention provides a purchase link pushing method and system, and relates to the field of information interaction. The method comprises the steps: employing a mode that a movie is provided with a frame feature code; assigning a frame feature code for a movie obtained at first, wherein the frame feature code is preset in the movie; searching a target purchase link, matched with the frame feature code, in a link database after the frame feature code is extracted, wherein an article corresponding to the target purchase link is located in a movie frame corresponding to the frame feature code; and finally enabling the target purchase link to be pushed towards a preset terminal. Because the frame feature code can be obtained timely when a user watches the movie, the query of the purchase link does not need to be carried out through keywords, and the purchase link of an article on one frame of the movie can be directly determined through the frame feature code, thereby enabling the user to obtain the purchase link more directly and accurately.
Description
Technical field
The present invention relates to field of information interaction, in particular to purchase link push method and system.
Background technology
Along with the development of Internet technology, on-line shop, owing to not needing to provide the reasons such as rent, makes its operation cost far below solid shop/brick and mortar store, and therefore in on-line shop, the price of institute's sell out is usual also lower than solid shop/brick and mortar store.Further, due to the advantage in price, on-line shop impacts to a certain extent, even instead of the status of conventional entity shop in market.
On-line shop, as a kind of form of ecommerce, carries out actual purchase while people can be allowed to browse commodity at home, and can carry out payment by various on-line payment means and complete net purchase.General net purchase flow process is as follows: 1, and user, by internet, uses keyword retrieval end article, also can be called the purchase link of searching corresponding to end article; 2, send to the on-line shop storekeeper storing end article the request of purchase; 3, if purchase request is passed through, then beat money by the mode of network payment to on-line shop storekeeper, after playing money success, on-line shop storekeeper delivers, and after user receives goods, namely completes net purchase transaction; Certainly, in purchase request by afterwards, also can be that on-line shop storekeeper first delivers, take the mode of cashing on delivery to complete payment, the modes of payments of cashing on delivery normally guarantee transaction.
Carrying out the topmost content of net purchase is two pieces, and one is safe network payment, and two is search for end article fast.The network payment of safety is the precondition of carrying out network trading, if network payment is controlled by third party's (referring to hacker), then the situation that the savings account of user is stolen may occur, and this directly causes the property loss of user.Speed then image user's net purchase speed of search end article, in fact user carries out the most of the time of net purchase is all consume on search end article, if user is when carrying out net purchase, in order to find the clothes of a satisfaction, may need in clothes storehouse, browse a lot of part clothes and can search out oneself satisfied clothes.
Along with the development of net purchase, when carrying out end article search, operator of on-line shop can pass through classification (large classification and little classification can be divided into), different clothes is made a distinction, to enable user reduce hunting zone when carrying out end article search, to improve net purchase efficiency.Further, user can also be reduced the scope further by the mode of typing key word (word).As, when search a certain overcoat, user can input following keyword: autumn and winter, surplus, women's dress.Hunting zone can be reduced further by input keyword, namely improve net purchase efficiency.
Net purchase system, after getting keyword, can be retrieved in a database, searches the commodity matched with keyword, and the goods links matched is sent to user, and user checks one by one again, to determine the link at end article place.
But, still some problems are had when using keyword to carry out end article search, as: 1, the keyword of user's input cannot be identified, what this kind of situation be normally because user does not understand keyword that system can identify and cause that (some user can using the length of clothes, width as keyword, but these keywords cannot by system identification, and then cause system and cannot provide Search Results); 2, user inputs keyword and wishes that the clothes bought is not inconsistent, this kind of situation is due to user's misidentification, or erroneous input causes, this Search Results that system can be caused equally cannot to provide correct, Search Results is made mistakes, user also just can not find end article, or causes user to search the overlong time of end article.
To sum up, in current net purchase technology, determine that the speed of end article corresponding purchase link is slower.
Summary of the invention
In view of this, the object of the embodiment of the present invention is to provide buys link push method and system, to improve the accuracy buying link push.
First aspect, embodiments provides and buys link push method, comprising:
Obtain the pictorial feature code of assigned picture in film;
The target of searching in a linked database corresponding to pictorial feature code buys link, and the article that target is bought corresponding to link are present in the movie pictures corresponding to pictorial feature code;
Target is bought link push to predetermined terminal.
In conjunction with first aspect, embodiments provide the first possible embodiment of first aspect, wherein, the pictorial feature code obtaining assigned picture in film comprises:
Obtain the target voice data section of film;
Identification code in extraction target voice data section is as pictorial feature code.
In conjunction with first aspect, embodiments provide the embodiment that the second of first aspect is possible, wherein, the pictorial feature code obtaining assigned picture in film comprises:
Obtain the target picture frame of film;
Identification code in extraction target picture frame is as pictorial feature code.
In conjunction with first aspect, embodiments provide the third possible embodiment of first aspect, wherein, the target of searching in a linked database corresponding to pictorial feature code is bought link and is comprised:
Use Hash lookup method, in the link Hash table preset, search the target corresponding with reference to cryptographic hash buys and link, reference cryptographic hash is that pictorial feature code is calculated by default hash algorithm.
In conjunction with first aspect, embodiments provide the 4th kind of possible embodiment of first aspect, wherein, also comprise:
Obtain the client code of target terminal, pictorial feature code is that target terminal sends;
The client code that whether there is target terminal is searched in authorization database;
If so, the target that then execution step is searched corresponding to pictorial feature code in a linked database buys link.
In conjunction with first aspect, embodiments provide the 5th kind of possible embodiment of first aspect, wherein, also comprise:
Extract multiple video pictures of film respectively, to determine multiple reference picture;
Calculate the mobile amplitude of adjacent two reference pictures;
Pictorial feature code is added between two reference pictures being less than default mobile threshold value in mobile amplitude.
Second aspect, the embodiment of the present invention additionally provides buys link push system, comprising:
Acquisition module, for obtaining the pictorial feature code of assigned picture in film;
Search module, buy link for the target of searching in a linked database corresponding to pictorial feature code, the article that target is bought corresponding to link are present in the movie pictures corresponding to pictorial feature code;
Pushing module, pushes to predetermined terminal for target is bought link.
In conjunction with second aspect, embodiments provide the first possible embodiment of second aspect, wherein, acquisition module comprises:
First acquiring unit, for obtaining the target voice data section of film;
First extraction unit, for extracting identification code in target voice data section as pictorial feature code.
In conjunction with second aspect, embodiments provide the embodiment that the second of second aspect is possible, wherein, acquisition module comprises:
Second acquisition unit, for obtaining the target picture frame of film;
Second extraction unit, for extracting identification code in target picture frame as pictorial feature code.
In conjunction with second aspect, embodiments provide the third possible embodiment of second aspect, wherein, search module and comprise:
Hash lookup unit, for using Hash lookup method, search in the link Hash table preset and link with buying with reference to cryptographic hash corresponding target, reference cryptographic hash is that pictorial feature code is calculated by default hash algorithm.
The purchase link push method that the embodiment of the present invention provides, adopt the mode of carrying pictorial feature code in film, with of the prior art when carrying out purchase and linking and confirm, the keyword only provided by user carries out match search, causing search, accuracy is lower compares, it is by formerly obtaining the pictorial feature code of assigned picture in film, wherein pictorial feature code is set in advance in film, and then, after extracting pictorial feature code, search the target matched with pictorial feature code in a linked database to buy and link, wherein, the article that target is bought corresponding to link are present in the movie pictures corresponding to pictorial feature code, last target purchase link again pushes to predetermined terminal, just can obtain in time when ornamental film because pictorial feature code is user, therefore, no longer need the retrieval carrying out buying link by keyword, but the purchase link of article on a certain frame picture in film is directly determined by pictorial feature code, thus it is more direct and accurate to make user obtain purchase link, improve the efficiency determining to buy link.
For making above-mentioned purpose of the present invention, feature and advantage become apparent, preferred embodiment cited below particularly, and coordinate appended accompanying drawing, be described in detail below.
Accompanying drawing explanation
In order to be illustrated more clearly in the technical scheme of the embodiment of the present invention, be briefly described to the accompanying drawing used required in embodiment below, be to be understood that, the following drawings illustrate only some embodiment of the present invention, therefore the restriction to scope should be counted as, for those of ordinary skill in the art, under the prerequisite not paying creative work, other relevant accompanying drawings can also be obtained according to these accompanying drawings.
Fig. 1 shows the basic flow sheet of the purchase link push method that the embodiment of the present invention provides;
Fig. 2 shows the basic device figure of the purchase link push system that the embodiment of the present invention provides.
Embodiment
Below in conjunction with accompanying drawing in the embodiment of the present invention, be clearly and completely described the technical scheme in the embodiment of the present invention, obviously, described embodiment is only the present invention's part embodiment, instead of whole embodiments.The assembly of the embodiment of the present invention describing and illustrate in usual accompanying drawing herein can be arranged with various different configuration and design.Therefore, below to the detailed description of the embodiments of the invention provided in the accompanying drawings and the claimed scope of the present invention of not intended to be limiting, but selected embodiment of the present invention is only represented.Based on embodiments of the invention, the every other embodiment that those skilled in the art obtain under the prerequisite not making creative work, all belongs to the scope of protection of the invention.
Net purchase has become an indispensable part in daily life, and the home-confined purchase that just can complete commodity, its convenience is self-evident.Some users are when net purchase, require a great deal of time in the retrieval of commodity, this is mainly because user is difficult to determine what the feature of end article (expecting the commodity bought) caused accurately, therefore user is when carrying out commodity selection, need the adjustment keyword constantly repeated to reduce hunting zone, and then screened by outward appearance one by one.As can be seen here, the main cause of net purchase inefficiency is to take the too much time in the search of end article, and the search speed thus improving end article is very necessary.
In view of this, the embodiment of the present application provides buys link push method, as shown in Figure 1, comprises the steps:
S101, obtains the pictorial feature code of assigned picture in film;
S102, the target of searching in a linked database corresponding to pictorial feature code buys link, and the article that target is bought corresponding to link are present in the movie pictures corresponding to pictorial feature code;
S103, buys link by target and pushes to predetermined terminal.
In step S101, need the pictorial feature code obtaining assigned picture in film.Pictorial feature code needs to add in film in advance before film broadcasts, so that the terminal that user uses, or total system can identify pictorial feature code.The form that pictorial feature code exists can have multiple, as added watermark on the image frame of specifying, (each watermark can be arranged to unique form, each like this watermark all correspond to a unique picture, and the system of being convenient to carries out the examination that target buys link); And for example, (sound characteristic code correspond to a frame picture can to add knowledge voice recognition code in the sound playing film, also may correspond to a collections of pictures be made up of multiframe picture), can also be that voice recognition code and watermark identification code act on simultaneously.The use of concrete pictorial feature code can be illustrated below in detail.
Added pictorial feature code in film after, just normal movie can be carried out, say that said film can be the propagation medium (in time only using watermark identification, the method not having sound also can realize the application to provide) that film, TV play, animation, advertisement etc. are made up of sound and picture herein.The groundwork flow process setting forth the purchase link push method that the application provides is play below with film.
User is when normal ornamental film, corresponding terminal device can be used to read the condition code of assigned picture in film, picture reading is carried out as used terminal, when running into the picture being added with watermark, terminal device naturally can Direct Recognition out this watermark, and then terminal device can extract this watermark as pictorial feature code; Or terminal device is after carrying out real-time recording to the audio frequency of film, to recording, the audio frequency that obtains identifies, during as identified the acoustic information with particular audio signal, then using this part particular audio signal as pictorial feature code.After extracting pictorial feature code, according to the setting of system, two kinds of modes are had to perform step S102.That is: 1, when linked database is stored in the terminal that user uses, user directly by identifying that the pictorial feature code obtained is transferred to the inner corresponding search module in local terminal, can make search module search in the linked database of this locality, and then determining that target buys link; 2, when linked database is stored in other-end, or when high in the clouds, user is after getting pictorial feature code, need pictorial feature code to be sent to the high in the clouds or the network terminal of specifying, and then make to store the terminal of linked database or high in the clouds performs the work of searching.It should be noted that, step S101 is appreciated that the process of the pictorial feature code that the terminal for being used by user is extracted from picture, and also can be understood as is store the process that the network terminal of linked database or high in the clouds receive pictorial feature code.
In step S101, after namely getting pictorial feature code, just can perform step S102, namely the target of inquiring about in a linked database corresponding to pictorial feature code buys link.Content stored in linked database is pre-recorded good, when pictorial feature code is loaded in film, can the movie pictures corresponding to confirmation screen condition code which be (in time using sound characteristic code as pictorial feature code, sound recognition condition code needs a section audio signal, now, pictorial feature code can be a picture in this number frame picture corresponding to sound characteristic code), and article shown in this movie pictures are also that fixing (article as existed in certain picture of fighting have left side bookcase, right side bookcase, man's 1 Western-style clothes, man's 2 Western-style clothes, female 1 longuette, 1-4 bowling etc.), target buys the article linking and also correspond to just in movie pictures.As following form can be set up in advance:
As can be seen from above table, pictorial feature code, movie pictures (movie pictures corresponding to time point) and to buy link group (being made up of the multiple links in hurdle, the rightmost side in form one) are all relations one to one, therefore, after knowing pictorial feature code, just can be determined by the mode of searching in tables of data that target corresponding to pictorial feature code is bought to have linked, target buys the link linked in namely above table described in hurdle, the rightmost side one.
It should be noted that, the purchase link of same article can be multiple, during as current net purchase, the commodity of same specification can be sold by Duo Jia on-line shop simultaneously, therefore, when determining that target buys link, when forming above-mentioned form in other words, can determine that target buys link according to on-line shop's marketing informations such as the credit worthiness of different on-line shop, sales volumes, namely the purchase link push method that the application provides also comprises: select the purchase link corresponding to the satisfactory preferred on-line shop of marketing information of on-line shop, buy link as target.
Certainly, link described in hurdle, the rightmost side one in form all can be supplied to user (when linked database is when being stored in other network-side independent of user side, then can send to user side by internet, user can be known, and target buys link), can also be provide link according to the demand of user, as pre-set in user needs clothing link, then when being supplied to user, system can advanced row filter, only the link of clothing is supplied to user.That is, the purchase link push method that provides of the application, step S103 comprises: the target meeting user's constraint is bought link and pushes to predetermined terminal.Wherein user's constraint comprises time-constrain (as bought the production time, delivery availability etc. of the corresponding article of link), products material constraint (as being the product that cortical material is made) etc.
Finally, step S103, buys link by target and pushes to predetermined terminal.Can complete and target is bought the function linking and provide to user.Predetermined terminal can be the terminal that user uses, and namely gathering the terminal of pictorial feature code at first, also can be a network terminal, and this network terminal obtains unified after target buys link display, or is transmitted to the terminal that user uses.It should be noted that, target buys the purchase link that link can be target item (the appointment article occurred in movie pictures), also can be the related introduction of target item, as the information of various visual angles picture, the product information (as date of manufacture, production technology, the place of production, history introduction etc.) be associated with target item.Certainly, what push to the terminal of subscribing can also be the combination truly buying link (http network address), from various visual angles pictorial information, product information.When carrying out target and buying link push, in order to ensure the privacy of user, as bought the content such as picture, identity information in addition that link pushes with target simultaneously, transmit again after then item pictures, consumer information (as name, identification card number, cell-phone number etc.) etc. can being encrypted, be stolen to prevent the information of user.
In tradition net purchase pattern, user's (also can be described as net purchase consumer) is when carrying out purchase goods and confirming, usually be merely able to carry out according to the mode of key search, but the success ratio of this retrieval mode retrieval is lower, main cause is usually after multiple keyword constraint, still tens of can be found from whole goods, hundreds of even more different types of acquisitions, it is enough little that hunting zone is adjusted by key word (by user, the impression of goods being defined to the key word of goods) that user is difficult to be defined by oneself accurately, this also result in user needs after use key search, also need by identifying the picture retrieved, come further to screen (usually, user needs repeatedly to adjust key word to change hunting zone, then also will one by one picture carry out screening and confirming).As can be seen here, traditional net purchase pattern, user confirms that the satisfied speed buying link is slower.
And the purchase link push method that the application provides, then determine target item according to a certain picture in film, therefore accuracy is very high, the target pushed to user buy to link on necessarily film there is the same money product (also can be the product that similarity is higher) of article, thus, user is when viewing film, terminal can be passed through (as special image recognition apparatus, voice-recognition device, mobile phone) read pictorial feature code, and then use pictorial feature code to retrieve in a linked database, just can confirm the product wanting to buy.Also can be that user is under non-viewing state, by storing the terminal of pictorial feature code, obtain pictorial feature code, and then carry out searching of target purchase link by linked database, the article bought corresponding to link due to described target are present in the movie pictures corresponding to described pictorial feature code, and the target thus searched is bought and linked the purchase link that necessarily user wants the target item bought.As can be seen here, the purchase link push method that the application provides can be accurate, and help user to determine that target buys link efficiently.
Further, step S101 has two kinds of implementations, and the first is the acquisition being carried out pictorial feature code by sound, and the pictorial feature code namely obtaining assigned picture in film comprises:
Obtain the target voice data section of film;
Identification code in extraction target voice data section is as pictorial feature code.
Sound admission equipment is namely used first to obtain the audio-frequency information of a certain section of film, as can when viewing, directly open sound-track engraving apparatus equipment to enroll sound, also can be from the device storing target voice data storehouse section, directly obtain target voice data section direct, then therefrom extract identification code as pictorial feature code.
Using the identification code in voice data section as pictorial feature code, different from picture identification, during picture identification, can directly load identifying information on a certain frame or certain multiframe picture, can accomplish that the identifying information (as watermark) on a certain frame picture can directly be read by pattern recognition device like this; And when identification code is present in voice data section, the information of a time period (free dimension) is then usually needed to identify, as regular broadcasting one section of sound, namely can low-frequency broadcasting the several seconds audio frequency, the multi-frame video picture that what the audio frequency of this several seconds was corresponding is in this period of time, the target item corresponding to audio frequency (identification code) that can set in a linked database is during this period of time present in a picture in this multi-frame video picture, this setting can be modified as the case may be, does not repeat them here.Certainly, consider that people's ear can hear that sound wave frequency range, decibel are limited, therefore the sound wave that people's ear cannot be discovered can be added in the dubbing of film, as sent the sound of 110Hz when sending sound, the 20S of 100Hz when 10S, by playing the sound of different frequency (also can be the physical quantity that can play difference as loudness etc. and carry out adjusting) at different time points, voice recognition device just can be made under the state not affecting viewing to recognize the unique corresponding pictorial feature code (being namely present in the identification code in target voice data section) of certain picture.
Similar with voice recognition, can also by increasing picture identification on the picture of film, the pictorial feature code namely obtaining assigned picture in film comprises:
Obtain the target picture frame of film;
Identification code in extraction target picture frame is as pictorial feature code.
Target picture frame can be any film frame, and identification code also can adjust as required, and as identification code can be added on the front and back of letter, identification code also can be added on the position that corner etc. is not easy to be aware.When playing film, be exactly frame by frame picture in projection, because human eye can do of short duration memory to the picture seen when identifying, although therefore it is seen that picture one by one, in fact complete, smooth action can be formed.Thus, in time only increasing identification code (as watermark) on other frame picture individual, the viewing of normal film can not be had influence on.
The existing way (be present in the audio frequency in target voice data section and exist and the image in target picture frame) of above-mentioned two kinds of identification codes, cuts both ways.When using audio frequency as identification code, identification may be led to errors (but usually in enclosed environment during viewing due to neighbouring noise, be be in comparatively quietly state to use audio frequency better as identification code, and how be unfavorable under being in noisy mode using), in time using image as identification code, then need not consider that whether viewing scene is noisy, no matter audio conditions (even if broadcasting is the acquisition that dumb show also can not have influence on that target buys link), and when using image as identification code, then may be subject to bright and dark light and whether have the impact of blocking, therefore, choice for use image can be carried out as identification code according to the playing environment of film, or select audio frequency as identification code, the purchase link push method that namely the application provides also comprises: the pictorial feature code obtaining assigned picture in film according to movie environmental selection step comprises:
Obtain the target voice data section of film;
Extract identification code in described target voice data section as described pictorial feature code;
Or the pictorial feature code that step obtains assigned picture in film comprises:
Obtain the target picture frame of film;
Extract identification code in described target picture frame as described pictorial feature code.
When the noise of movie environment exceedes predetermined value, then in step acquisition film, the pictorial feature code of assigned picture comprises:
Obtain the target picture frame of film;
Extract identification code in described target picture frame as described pictorial feature code.
When the noise of movie environment is no more than predetermined value, the pictorial feature code that step obtains assigned picture in film comprises:
Obtain the target voice data section of film;
Extract identification code in described target voice data section as described pictorial feature code.
Further, step S102, the target of namely searching in a linked database corresponding to described pictorial feature code is bought link and is comprised:
Use Hash lookup method, in the link Hash table preset, search the target corresponding with reference to cryptographic hash buys and link, described reference cryptographic hash is that described pictorial feature code is calculated by default hash algorithm.
Search speed can be improved largely by Hash Search method (Hash lookup method), thus improve the whole efficiency buying link push method.
The prerequisite using Hash lookup method is calculated the cryptographic hash of each condition code in advance, the searching then using the mode of eigenvalue search to carry out target purchase link.This is also needed ready-made thing in advance before execution step S101, in Hash table, namely store the good data needed.
Except Hash Search method, also can be that the form by the major key of the tables of data (storing the tables of data of pictorial feature code and corresponding target purchase link) in linked database being set to pictorial feature code improves search speed.
Further, the purchase link push method that the application provides also comprises:
Obtain the client code of target terminal, pictorial feature code is that target terminal sends;
The client code that whether there is target terminal is searched in authorization database;
If so, the target that then execution step is searched corresponding to pictorial feature code in a linked database buys link;
That is, when the client code of target terminal is present in authorization database, just finding step can be performed.In actual use, in order to mode linked database is by malicious attack, existing mandate can be adopted, then the mode of searching is carried out, to ensure that the visit capacity of linked database can be controlled effectively.
Further, the purchase link push method that the application provides, also comprises:
Extract multiple video pictures of film respectively, to determine multiple reference picture;
Calculate the mobile amplitude of adjacent two reference pictures;
Pictorial feature code is added between two reference pictures being less than default mobile threshold value in mobile amplitude.
When adding pictorial feature code, should select to increase on the picture that picture intensity of variation is less, being conducive to user like this when select target picture (carrying the picture of pictorial feature code), not easily makeing mistakes.So when adding pictorial feature code in film, the less picture of picture intensity of variation should be selected as reference picture.
Namely first to extract multiple video pictures of film, these multiple video pictures extracted, be preferably the video pictures of interval identical time, as extracted 5 video pictures A-E, so picture A and picture B interval 1 second, picture B and picture C interval 1 second, picture C and screen D interval 1 second, screen D and picture E interval 1 second.Certainly, the video pictures extracted preferably the time interval as far as possible little, be convenient to like this judge more accurately.This video pictures extracted i.e. reference picture
Secondly, calculate the mobile amplitude of two adjacent two reference pictures, now can there be two kinds of account forms, the first calculates in these two reference pictures whether there is identical target item, the article namely first picture occurred all occur on second picture, and the article on second picture all occur on first picture, then can think that the mobile amplitude of these two pictures is 0, the article else if first picture occurred only have 90% to occur on second, the article that second picture occurs have 95% to appear on first picture, then illustrate that mobile amplitude is not that 0 (mobile amplitude can equal 1-90%*95%, certainly, mobile amplitude can also have other account form).Can also be an object on selection first picture as with reference to feature object, then the position 1 of fixed reference feature object on picture one by one and the position 2 on second picture is checked, carry out the relative distance of comparison position 1 and position 2, when relative distance is nearer time, then illustrate that mobile amplitude is less.
After having calculated the mobile amplitude between adjacent reference picture, just can add pictorial feature code between the reference picture that mobile amplitude is less.Can be understood as between reference picture herein and be positioned at picture (certainly, also can comprise two reference pictures that these two mobile amplitudes are less than default mobile threshold value) between these two reference pictures (mobile amplitude is less than two reference pictures of default mobile threshold value) or voice data section (audio frequency) time.
After having added, just can perform step S101 normally.
The workflow of the purchase link push method that the application provides is described with a concrete example below:
11, user logs in internet system, completes registration (comprising the confirmation of the log-on message such as user name, password) in network-side;
12, user uses the username and password of successful registration, signs in storage network-side (registration and login two steps can be omitted) by mobile phone;
13, user use mobile phone to film carry out recording and and by mobile phone, sound is identified;
14, when handset identity frame out condition code time, according to the selection of user, choose the pictorial feature code of specifying and be sent to the network-side storing linked database;
15, network-side, according to the pictorial feature code received, is searched corresponding target in a linked database and is bought link;
16, target is bought link and is sent to user mobile phone by network-side;
17, user opens target and buys link, completes net purchase.
It should be noted that, after user completes registration, system can set up an information promulgating platform (issue space) for this user, and then system can on this information promulgating platform, according to the needs of user, target accessed by this user is bought link issue, and the film information, Item Information, the userspersonal information that are associated can be linked issue buying with target.
The embodiment of the present application additionally provides buys link push system, as shown in Figure 2, comprises as lower device:
Acquisition module 201, for obtaining the pictorial feature code of assigned picture in film;
Search module 202, buy link for the target of searching in a linked database corresponding to pictorial feature code, the article that target is bought corresponding to link are present in the movie pictures corresponding to pictorial feature code;
Pushing module 203, pushes to predetermined terminal for target is bought link.
Concrete, acquisition module 201 comprises:
First acquiring unit, for obtaining the target voice data section of film;
First extraction unit, for extracting identification code in target voice data section as pictorial feature code.
Concrete, can also be that acquisition module 201 comprises:
Second acquisition unit, for obtaining the target picture frame of film;
Second extraction unit, for extracting identification code in target picture frame as pictorial feature code.
Concrete, search module 202 and comprise:
Hash lookup unit, for using Hash lookup method, search in the link Hash table preset and link with buying with reference to cryptographic hash corresponding target, reference cryptographic hash is that pictorial feature code is calculated by default hash algorithm.
It should be noted that, the device that the embodiment of the present invention provides, its technique effect realizing principle and generation is identical with preceding method embodiment, is concise and to the point description, and system, the not mentioned part of device embodiment part can with reference to corresponding contents in preceding method embodiment.
Process flow diagram in accompanying drawing and block diagram show system according to multiple embodiment of the present invention, the architectural framework in the cards of method and computer program product, function and operation.In this, each square frame in process flow diagram or block diagram can represent a part for module, program segment or a code, and a part for described module, program segment or code comprises one or more executable instruction for realizing the logic function specified.Also it should be noted that at some as in the realization of replacing, the function marked in square frame also can be different from occurring in sequence of marking in accompanying drawing.Such as, in fact two continuous print square frames can perform substantially concurrently, and they also can perform by contrary order sometimes, and this determines according to involved function.Also it should be noted that, the combination of the square frame in each square frame in block diagram and/or process flow diagram and block diagram and/or process flow diagram, can realize by the special hardware based system of the function put rules into practice or action, or can realize with the combination of specialized hardware and computer instruction.
Those skilled in the art can be well understood to, and for convenience and simplicity of description, the specific works process of the system of foregoing description, device and unit, with reference to the corresponding process in preceding method embodiment, can not repeat them here.
The above; be only the specific embodiment of the present invention, but protection scope of the present invention is not limited thereto, is anyly familiar with those skilled in the art in the technical scope that the present invention discloses; change can be expected easily or replace, all should be encompassed within protection scope of the present invention.Therefore, protection scope of the present invention should described be as the criterion with the protection domain of claim.
Claims (10)
1. buy link push method, it is characterized in that, comprising:
Obtain the pictorial feature code of assigned picture in film;
The target of searching in a linked database corresponding to described pictorial feature code buys link, and the article that described target is bought corresponding to link are present in the movie pictures corresponding to described pictorial feature code;
Described target is bought link push to predetermined terminal.
2. purchase link push method according to claim 1, is characterized in that, in described acquisition film, the pictorial feature code of assigned picture comprises:
Obtain the target voice data section of film;
Extract identification code in described target voice data section as described pictorial feature code.
3. purchase link push method according to claim 1, is characterized in that, in described acquisition film, the pictorial feature code of assigned picture comprises:
Obtain the target picture frame of film;
Extract identification code in described target picture frame as described pictorial feature code.
4. purchase link push method according to claim 1, is characterized in that, described target of searching in a linked database corresponding to described pictorial feature code is bought link and comprised:
Use Hash lookup method, in the link Hash table preset, search the target corresponding with reference to cryptographic hash buys and link, described reference cryptographic hash is that described pictorial feature code is calculated by default hash algorithm.
5. purchase link push method according to claim 1, is characterized in that, also comprise:
Obtain the client code of target terminal, described pictorial feature code is that described target terminal sends;
The client code that whether there is described target terminal is searched in authorization database;
If so, the target that then execution step is searched corresponding to described pictorial feature code in a linked database buys link.
6. purchase link push method according to claim 1, is characterized in that, also comprise:
Extract multiple video pictures of film respectively, to determine multiple reference picture;
Calculate the mobile amplitude of adjacent two reference pictures;
Pictorial feature code is added between two reference pictures being less than default mobile threshold value in described mobile amplitude.
7. buy link push system, it is characterized in that, comprising:
Acquisition module, for obtaining the pictorial feature code of assigned picture in film;
Search module, buy link for the target of searching in a linked database corresponding to described pictorial feature code, the article that described target is bought corresponding to link are present in the movie pictures corresponding to described pictorial feature code;
Pushing module, pushes to predetermined terminal for described target is bought link.
8. purchase link push system according to claim 7, it is characterized in that, described acquisition module comprises:
First acquiring unit, for obtaining the target voice data section of film;
First extraction unit, for extracting identification code in described target voice data section as described pictorial feature code.
9. purchase link push system according to claim 7, it is characterized in that, described acquisition module comprises:
Second acquisition unit, for obtaining the target picture frame of film;
Second extraction unit, for extracting identification code in described target picture frame as described pictorial feature code.
10. purchase link push system according to claim 7, is characterized in that, described in search module and comprise:
Hash lookup unit, for using Hash lookup method, search in the link Hash table preset and link with buying with reference to cryptographic hash corresponding target, described reference cryptographic hash is that described pictorial feature code is calculated by default hash algorithm.
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