CN102111646A - Method for insertion information in video on demand and video on demand system - Google Patents

Method for insertion information in video on demand and video on demand system Download PDF

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Publication number
CN102111646A
CN102111646A CN200910243209XA CN200910243209A CN102111646A CN 102111646 A CN102111646 A CN 102111646A CN 200910243209X A CN200910243209X A CN 200910243209XA CN 200910243209 A CN200910243209 A CN 200910243209A CN 102111646 A CN102111646 A CN 102111646A
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information
intercutted
rule
video
intercut
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CN200910243209XA
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CN102111646B (en
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张亮
曹江辉
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STAR SOFTWARE TECHNOLOGY CO LTD
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STAR SOFTWARE TECHNOLOGY CO LTD
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Abstract

The embodiment of the invention discloses a method for inserting information in video on demand and a video on demand system. The method comprises: a preprocessing process of establishing information insertion rules in advance according to an insertion factor and information to be inserted, and storing the information insertion rules into an information insertion rule base; and an information insertion process of receiving a video on demand request, extracting the insertion factor from the video on demand request, screening the information insertion rules corresponding to the insertion factor from the information insertion rule base according to the insertion factor, acquiring the to-be-inserted information corresponding to the information insertion rules and transmitting the information to be inserted to video play equipment, so that the video play equipment inserts the information to be inserted in the on-demand video of a user. By the method and the system, the adapted information to be inserted can be inserted according to the video on demand request of each time, so great flexibility is achieved.

Description

The method that information is intercutted in a kind of video request program and a kind of video on-demand system
Technical field
The present invention relates to a kind of video technique, more particularly, relate to information is intercutted in a kind of video request program method and a kind of video on-demand system.
Background technology
Along with greatly developing of Digital Television and interdynamic video business, video request program VOD becomes radio and TV operator's a main value-added service.Along with the explosive increase of video frequency program quantity and program request number of users, the method that information is intercutted is complicated thereupon.Information inserting method during current realization video request program mostly is by in advance the video frequency program file of program request being edited, set up and wait the information of intercutting between linking relationship, thereby make the user when this program of program request, the VOD background system can be according to obtaining corresponding message file with the information that the program of institute program request is associated, and send to video server and broadcast.
The inventor is by discovering, in the actual operation, because request program quantity is huge, existing information inserting method need spend great amount of manpower and at each video frequency request program fixing information to be intercutted is set, and workload is heavy.Reduce the method for workload thereby also having realizes targetedly request program and information to be intercutted classified by computer program.Yet, if realize that to same program prior art is difficult to configuration neatly when factors combine does not realize that different information is intercutted.
Summary of the invention
The technical problem to be solved in the present invention is to provide information is intercutted in a kind of video request program method and a kind of video on-demand system, so that the information of carrying out is intercutted with realizing high efficient and flexible in video request-program process.
For solving the problems of the technologies described above, the invention provides following technical scheme:
The method that information is intercutted in a kind of video request program, this method is used for a kind of video on-demand system, comprising: set up information and intercut rule according to intercutting the factor and information to be intercutted in advance, and the information that deposits in is intercutted rule base; Described method comprises:
The receiver, video order request, and extract the factor of intercutting in the described video request program request;
Intercut to filter out the rule base from information and intercut the described information that factor pair answers and intercut rule according to the described factor of intercutting, and obtain described information and intercut the corresponding information to be intercutted of rule with described;
Send information described to be intercutted to video playback apparatus, so that described video playback apparatus intercuts information described to be intercutted in the video of user institute program request.
Preferably, described method also comprises: increase new information to be intercutted;
Form new information according to newly-increased information to be intercutted and intercut rule and preservation.
Preferably, described method also comprises: delete described information and intercut rule and corresponding information to be intercutted.
Preferably, described method also comprises: modification information is intercutted the corresponding information to be intercutted of rule; Perhaps, revise and to wait that the information of intercutting the information correspondence intercuts rule.
Preferably, the described factor of intercutting comprises program request event information and user profile, and described program request event information comprises request program type, program request time, and described user profile comprises the affiliated type of user, user region.
Preferably, information described to be intercutted is literal, video, picture or voice messaging.
A kind of system for carrying out said process that realizes, this system comprises:
Pretreatment unit is used for intercutting rule according to intercutting the factor and waiting to intercut the pre-defined information of information;
Information is intercutted rule base, is used to store described information and intercuts rule;
Receiving element is used for the receiver, video order request, and extracts the factor of intercutting in the described video request program request;
The screening unit is used for intercutting rule base from described information and filters out with described and intercut the information that factor pair answers and intercut rule, and obtains described information and intercut the corresponding information to be intercutted of rule;
Transmitting element is used for sending information described to be intercutted to video playback apparatus, so that described video playback apparatus intercuts information described to be intercutted in the video of user institute program request.
Preferably, described system also comprises newly-increased unit, is used to increase new information to be intercutted, and forms new information according to newly-increased information to be intercutted and intercuts rule and be kept at described information and intercut in the rule base.
Preferably, described system also comprises delete cells, is used to delete described information and intercuts rule and corresponding information to be intercutted.
Preferably, described system also comprises the modification unit, is used for modification information and intercuts the corresponding information to be intercutted of rule; Perhaps, revise and to wait that the information of intercutting the information correspondence intercuts rule.
Preferably, the described factor of intercutting comprises program request event information and user profile, and described program request event information comprises request program type, program request time, and described user profile comprises the affiliated type of user, user region.
Preferably, information described to be intercutted is literal, video, picture or voice messaging.
In the method that information is intercutted in a kind of video request program provided by the present invention, intercut rule by pre-defined information, intercut rule according to the information of from user's video request program request, being extracted of intercutting the factor and pre-establishing then and determine information to be intercutted, and information to be intercutted is sent in the video of institute's program request.This shows that the method that the embodiment of the invention provided can be intercutted the information to be intercutted of adaptation according to video request program request each time, has great flexibility.In addition, intercut rule because set up corresponding information for each bar information to be intercutted in advance, when from user's video request program request, extract intercut the factor after, can be fast according to intercutting the information to be intercutted that factor screening goes out to be consistent, the information that greatly improved is intercutted efficient.
Description of drawings
In order to be illustrated more clearly in the embodiment of the invention, the accompanying drawing of required use is done to introduce simply in will describing embodiment below, apparently, accompanying drawing in describing below only is some embodiments of the present invention, for those of ordinary skills, under the prerequisite of not paying creative work, can also obtain other accompanying drawing according to these accompanying drawings.
Fig. 1 intercuts the flow chart of process for the disclosed information of the embodiment of the invention.
Fig. 2 intercuts the examples of interfaces figure of condition for the disclosed configuration information of the embodiment of the invention.
Fig. 3 waits the examples of interfaces figure of the information of intercutting for the disclosed setting of the embodiment of the invention.
Fig. 4 intercuts the flow chart of process for the disclosed information of another embodiment of the present invention.
Fig. 5 is the schematic diagram of the disclosed IP Information On Demand input of embodiment of the invention table.
Fig. 6 is the schematic diagram of the disclosed object information table of the embodiment of the invention.
Fig. 7 is the structural representation of the disclosed a kind of video on-demand system of the embodiment of the invention.
Fig. 8 is the structural representation of the disclosed another kind of video on-demand system of the embodiment of the invention.
Embodiment
To the above-mentioned explanation of the disclosed embodiments, make this area professional and technical personnel can realize or use the present invention.Multiple modification to these embodiment will be conspicuous concerning those skilled in the art, and defined herein General Principle can realize under the situation that does not break away from the spirit or scope of the present invention in other embodiments.Therefore, the present invention will can not be restricted to these embodiment shown in this article, but will meet and principle disclosed herein and features of novelty the wideest corresponding to scope.
The embodiment of the invention discloses the method that information is intercutted in a kind of video request program, comprise that mainly preprocessing process and information intercuts process.Wherein, preprocessing process is:
According to may occur in the video request-program process intercut the factor and to intercut wait that intercutting information formulation information intercuts rule, and preserve;
Alternatively, can intercut rule and be kept at information and intercut in the rule base formulating good information.
Information is intercutted process: after receiving the video request program request, information to be intercutted is sent to video playback apparatus, referring to Fig. 1, information is intercutted process and is specifically comprised:
Step 11, receiver, video order request, and extract the factor of intercutting in the described video request program request;
Step 12, intercut to filter out the rule base from information and intercut the described information that factor pair answers and intercut rule, and obtain described information and intercut the corresponding information to be intercutted of rule with described according to the described factor of intercutting;
Step 13, send information described to be intercutted to video playback apparatus, so that described video playback apparatus intercuts information described to be intercutted in the video of user institute program request.
The embodiment of the invention is intercutted rule by pre-defined information, intercut rule according to the information of from user's video request program request, being extracted of intercutting the factor and pre-establishing then and determine information to be intercutted, and information to be intercutted is sent in the video of institute's program request.This shows that the method that the embodiment of the invention provided can be intercutted the information to be intercutted of adaptation according to video request program request each time, has great flexibility.In addition, intercut rule because set up corresponding information for each bar information to be intercutted in advance, when from user's video request program request, extract intercut the factor after, can be fast according to intercutting the information to be intercutted that factor screening goes out to be consistent, the information that greatly improved is intercutted efficient.In the embodiment of the invention and following examples, intercut the factor and specifically comprise program request event information and user profile, the program request event information can comprise that the user carries out the time of program request to video, as certain month in 1 year, or one month some day, again or certain time period of one day etc., also comprise the program category of user institute program request, as film, TV play, entertainment, sports cast etc., also can comprise the various information such as title, program provider of request program; The user profile that user profile then comprises by user's registration in advance or preserved when landing comprises user type, as regular member, senior member, visitor etc., also can comprise the zone at user place, many information such as hobby of user.
Program request event information and user profile are carried out multiple combination, information accordingly to be intercutted is set for every kind of combination, intercut rule to form multiple information.Wherein, information to be intercutted can be literal, video, picture or voice messaging etc., but information content advertisement, as commercial advertisement, public service ads etc., also can be real-time news, weather forecast and recruitment information or the like, can at different user group's program request dissimilar information to be intercutted be set neatly according to actual conditions.
We describe implementation of the present invention in detail with a specific embodiment.
At first be that formulation information is intercutted process of rule.
In the embodiment of the invention, information is intercutted rule and is intercutted condition by information and form.Article one, information is intercutted rule and can be comprised an information and intercut condition, also can comprise many information and intercut condition, when an information is intercutted when comprising in the rule that many information are intercutted condition, many information intercut between the condition and satisfy " with " or " or,, relation.Wherein, " with " the pass be: must satisfy all information simultaneously and intercut condition and could satisfy this information and intercut rule; " or " the pass be: as long as when satisfying many information and intercutting any information in the condition and intercut condition, just satisfied this information and intercutted rule.
Information is intercutted condition and is formed by the described factor of intercutting, can intercut the factor according to the request program type that may occur in the program request incident, program request time, user region etc. intercuts in the condition stub configuration information in information and intercuts condition, information is intercutted condition can support multiple operator, as greater than, less than, equal, be not equal to, comprise or do not comprise etc., every kind of operator back can input parameter, intercuts condition thereby constitute an information.For example, the video type that we will define the program request of user institute is a film, then we can select " assettype (type) " attribute, in the conditional operator hurdle, select " is equal to (equaling) ", and input " movie (film) " in the parameter hurdle, intercut the examples of interfaces figure of condition referring to the given configuration information of Fig. 2, enumerate four information among Fig. 2 and intercutted condition, information is intercutted condition and can be provided with flexibly according to actual conditions, and the present invention does not do qualification to this.
Article one, information intercut rule can corresponding information to be intercutted, also can corresponding many information to be intercutted.That is to say,, can intercut an information to be intercutted in by the video frequency program of program request at this so, also can intercut many information to be intercutted if the video frequency program by program request has satisfied an information and intercuts rule.For example, the information that corresponding three information to be intercutted (be respectively and wait the information of intercutting 1, wait the information of intercutting 2 and wait the information of intercutting 3) can be set is intercutted rule, its interface operation process is waited the examples of interfaces figure of the information of intercutting referring to the given setting of Fig. 3, in " offeringId (address is provided) " attribute, fill in message identification described to be intercutted, and be provided with and intercut these three information that need satisfy when waiting to intercut information and intercut condition, it can be one that this information is intercutted condition, also can be many, can decide according to actual conditions.Be provided with in the present embodiment and satisfy an information and intercut condition and get final product, promptly from the program request incident, extracted intercut the factor and meet any information set among Fig. 2 and intercut condition the time, described three information to be intercutted are intercutted, when if " many information are intercutted condition and met " is set, then from the program request incident, extracted intercut the factor and need meet many set among Fig. 2 information and intercut condition the time, described three information to be intercutted are intercutted.Simultaneously, Fig. 3 also is provided with three and waits the information of intercutting intercutting in proper order in video playback, by " insertionPosition (insertion position) " attribute decision, with realize with these three wait the information of intercutting according to wait to intercut message identification order from small to large in head, sheet or run-out intercut.
The embodiment of the invention can be provided with information accordingly to be intercutted adaptively according to different user group's program request.As, can be arranged in the video of liking the user institute program request of climbing the mountain and intercut the information about traveling bag, thereby can improve the use value of waiting the information of intercutting, have certain flexibility and adaptability.
To intercut process of rule be that carry out on the basis with the regulation engine system to formulation information among the present invention, by the regulation engine system with rule abstract be that " factor ", " condition " reach notions such as " functions ", and the instrument that utilizes the regulation engine system to provide is configured the factor, condition and function, and support with any combinations of factors to be condition, condition can also further be combined as eligible, the function of carrying out when all corresponding condition of each condition meets, by this configuration mode, can reduce work difficulty, increase work efficiency.
The process of one comedy movie being carried out program request with Beijing user is described the process of specifically intercutting in the method that the embodiment of the invention was provided below, and referring to Fig. 4, this process comprises:
S41, one user carries out a sowing time to a comedy movie when Beijing, and video playback apparatus sends the video request program request to video on-demand system;
S42, video on-demand system are tackled this video request program request automatically, and extract the factor of intercutting that is comprised in this video request program request;
S43, with all intercut the factor collect finish after, video on-demand system will intercut the factor information of being sent to and intercut and carry out computing in the rule base;
S44, filter out qualified information according to operation result and intercut rule, obtain with described information and intercut the corresponding information to be intercutted of rule;
Preferably, in one embodiment of the invention, utilize regulation engine to finish computing among S43 and the S44, comprising:
A, all information of taking out in the rule base are intercutted rule;
B, the factor is updated to every information respectively intercuts in the rule, judge that this information intercuts the information of rule and intercut whether the conditional expression of condition is true;
C, be that genuine information is intercutted rule and determined that qualified information intercuts rule, and return according to all conditions expression formula.
If one information intercut many information in the rule intercut between the condition and be " or " relation, so as long as this information is intercutted conditional expression that any one information in the rule intercuts condition for true, to intercut rule be exactly that qualified information is intercutted rule to this information so; If but information intercut many information in the rule intercut between the condition and not exclusively be " or " relation, need combining information to intercut the concrete marriage relation of condition so and judge specifically whether this information is intercutted rule is that qualified information is intercutted rule.
S45, send information described to be intercutted to video playback apparatus, so that video playback apparatus intercuts information described to be intercutted in the video of user institute program request.
Referring to Fig. 5, described intercutting listed program request input information table in after the factor is extracted, as, the factor of being extracted in this program request incident of intercutting comprises: program request time, request program type and user region, " inquiry " key of clicks table below, carry out the screening step, intercut rule, obtain object information table shown in Figure 6 in conjunction with the information that Fig. 2 and Fig. 3 formulated in the present embodiment.
The information of formulating at present embodiment is intercutted an information of setting in the rule and is intercutted condition and be " the program request type equals film ", and the program request type of being extracted from this program request incident is a film, then the operation result of this condition is true, and satisfy " single information is intercutted condition and met ", this intercuts three information to be intercutted that define in the rule and can be inserted into playlist so, thereby will wait the information of intercutting 1, waits the information of intercutting 2 and wait that the information of intercutting 3 intercuts in the comedy movie of this user institute program request according to message identification to be intercutted.
When the video reception of this user by institute's program request intercuts information to waiting of intercutting in the video of institute's program request after, can play by the play button of waiting the information of intercutting with click, also can be by realizing by modes such as enter keys.
In addition, the user profile that video on-demand system extracted can by user's registered in advance or user once landed be stored in information in the server in advance, if the user who does not register or do not logined, default mode can when intercutting rule, definition information be set in advance, when making that it is empty working as the user profile of being extracted, for these users provide default information to be intercutted, this default information to be intercutted can be fixing waiting the information of intercutting or be sky.
The disclosed method of the embodiment of the invention comprises that also information is intercutted in new the waiting of increase and corresponding information is intercutted rule, is specially:
Increase new information to be intercutted, and set up corresponding with it information and intercut rule, and described information is intercutted rule deposit information in and intercut in the rule base.
Preferably, the disclosed method of embodiment comprises that also deleting the existing information of intercutting and the corresponding information waited intercuts rule, particularly, can delete the information to be intercutted that described information is intercutted rule and correspondence by the mode that delete key directly is set.
In another embodiment of the present invention, the method that the embodiment of the invention provided comprises that also treating the information of intercutting or information intercuts rule and make amendment, and is specially:
Modification information is intercutted the corresponding information to be intercutted of rule; Perhaps, revise and to wait that the information of intercutting the information correspondence intercuts rule.
For example, wait to intercut information M1 for one, originally its corresponding information is intercutted the regular R1 that is, after this information to be intercutted is played a period of time, need intercut rule adjustment to it, do not need to change and wait to intercut information itself, so just can revise this and wait that the information of intercutting information M1 correspondence intercuts rule, be revised as R2 by R1, can directly replace R1, and the information that is kept at is intercutted in the rule base with R2.Described information is intercutted the content that writes down in the rule base and is comprised that information intercuts rule and this information and intercut rule and wait to intercut corresponding relation between the information.
Accordingly, need not to change if information is intercutted regular R1, but need to revise the content of intercutting, so just will wait that intercutting information is revised as M2 by M1, can be with waiting that intercutting information M2 directly replaces M1.
In fact, no matter be that information is intercutted rule and changed, still information to be intercutted changes, all be that information is intercutted rule and variation has taken place for the corresponding relation waiting to intercut between the information, two examples above the continuity, in first example, corresponding relation 1 is: R1-M1, after information was intercutted rule and changed, corresponding relation 1 had become corresponding relation 2:R2-M1; In second example, initial corresponding relation also is a corresponding relation 1, but after waiting to intercut information change, corresponding relation has become corresponding relation 3:R1-M2.
Make amendment by treating the information of intercutting, upgraded and waited that the information of intercutting and its corresponding information intercuts rule, thereby the method that the embodiment of the invention is provided can be upgraded information to be intercutted according to actual needs in real time.
In existing information inserting method, when needs are treated the information of intercutting and are changed, to carry out synchronous modification to program code, cause system's outage, inefficiency, and in the disclosed method of the embodiment of the invention, only need in conjunction with waiting that the information of intercutting intercuts the renewal that rule adjustment can realize treating the information of intercutting to information, need not to make amendment and just program code is revised synchronously treating the information of intercutting each time as prior art, need not to interrupt the operation of whole system, flexible and efficient.The embodiment of the invention also provides a kind of video on-demand system that can realize said method, and as shown in Figure 7, this system comprises: pretreatment unit 71, information are intercutted rule base 72, receiving element 73, screening unit 74 and transmitting element 75.
Wherein:
Pretreatment unit 71 is used for intercutting rule according to intercutting the factor and waiting to intercut the pre-defined information of information.
Intercut the factor and specifically be divided into program request event information and user profile by the regulation engine system, wherein, program request event information and user profile are the various information of being mentioned among the said method embodiment, program request event information and user profile are carried out multiple combination, information accordingly to be intercutted is set for every kind of combination, intercuts rule to form multiple information.
Information to be intercutted can be literal, video, picture or voice messaging etc., but information content advertisement, as commercial advertisement, public service ads etc., also can be real-time news, weather forecast and recruitment information or the like, can at different user group's program request dissimilar information to be intercutted be set neatly according to actual conditions.
The detailed process that definition information is intercutted rule sees also description among the method disclosed in the present embodiment, does not do here and gives unnecessary details.
Information is intercutted rule base 72 and is used to store described information and intercuts rule.
Receiving element 73 is used for the receiver, video order request, and extracts the various factors of intercutting in the described video request program request.
Screening unit 74 is used for intercutting rule base from described information and filters out with described and intercut the information that factor pair answers and intercut rule, and obtains described information and intercut the corresponding information to be intercutted of rule.
Transmitting element 75 is used for sending information described to be intercutted to video playback apparatus, so that described video playback apparatus intercuts information described to be intercutted in the video of user institute program request.
After the user initiated order request, receiving element 73 automatic receptions should request, and extracts the factor of intercutting that is comprised in this request.When all are intercutted the factor collect finish after, screening unit 74 can will intercut factor substitution information and intercut and carry out computing in the rule base, filter out qualified information and intercut rule, thereby obtain information accordingly to be intercutted, send to video server by transmitting element 75, finally play to the user by video server.
After receiving the information of in the video of institute's program request, intercutting as the user, can select own information of interest by devices such as remote controllers.
Wherein, the user profile of being extracted by receiving element 73 be by user's registration or user once landed be stored in information in the server in advance, if the user who does not register or do not logined, default mode can when intercutting rule, definition information be set in advance, when making that it is empty working as the user profile of being extracted, for these users are provided with default information to be intercutted, this default information to be intercutted can be fixing waiting the information of intercutting or be sky.
With reference to figure 8, the structural representation of the another kind of video on-demand system that provides for the embodiment of the invention.
This system comprises: pretreatment unit 81, information are intercutted rule base 82, receiving element 83, screening unit 84, transmitting element 85 and are increased unit 86.
Wherein, pretreatment unit 81, information are intercutted rule base 82, receiving element 83, screening unit 84 and transmitting element 85 and are intercutted the functional similarity of rule base 72, receiving element 73, screening unit 74 and transmitting element 75 with the pretreatment unit among the above-mentioned embodiment 71, information, do not do too much description in the present embodiment.
Described increase unit 86 is used to increase new information to be intercutted, and forms new information according to newly-increased information to be intercutted and intercuts rule and be kept at described information and intercut in the rule base.In other embodiments of the invention, the system that the embodiment of the invention provided also can directly be provided with delete flag and intercut the purpose of rule to reach deletion information, referring to Fig. 8, pretreatment unit 81, the information of this system in comprising said system is intercutted rule base 82, receiving element 83, screening unit 84, transmitting element 85 and is increased the unit 86, also comprise delete cells 87, delete cells 87 is used for that directly deletion is described waits to intercut information and information is intercutted rule.
Preferably, the system that one embodiment of the invention provided can also comprise the modification unit, and this modification unit is used for modification information and intercuts the corresponding information to be intercutted of rule; Perhaps, revise and to wait that the information of intercutting the information correspondence intercuts rule.
The present invention proposes information is intercutted in a kind of video request program method and video on-demand system, intercut rule by pre-defined information, intercut rule according to the information of from user's video request program request, being extracted of intercutting the factor and pre-establishing then and determine information to be intercutted, and information to be intercutted is sent in the video of institute's program request.This shows that the present invention can intercut the information to be intercutted of adaptation according to video request program request each time, has great flexibility.In addition, intercut rule because set up corresponding information for each bar information to be intercutted in advance, when from user's video request program request, extract intercut the factor after, can be fast according to intercutting the information to be intercutted that factor screening goes out to be consistent, the information that greatly improved is intercutted efficient.
Each embodiment adopts the mode of going forward one by one to describe in this specification, and what each embodiment stressed all is and the difference of other embodiment that identical similar part is mutually referring to getting final product between each embodiment.For the disclosed system of embodiment, because it is corresponding with the embodiment disclosed method, so description is fairly simple, relevant part partly illustrates referring to method and gets final product.
It will be understood by those skilled in the art that and to use many different technologies and in the technology any one to come expression information, message and signal.For example, the message of mentioning in the above-mentioned explanation, information can be expressed as voltage, electric current, electromagnetic wave, magnetic field or magnetic particle, light field or above combination in any.
The professional can also further recognize, the unit and the algorithm steps of each example of describing in conjunction with embodiment disclosed herein, can realize with electronic hardware, computer software or the combination of the two, for the interchangeability of hardware and software clearly is described, the composition and the step of each example described prevailingly according to function in the above description.These functions still are that software mode is carried out with hardware actually, depend on the application-specific and the design constraint of technical scheme.The professional and technical personnel can use distinct methods realize described function to each specific application, but this realization should not thought and exceeds scope of the present invention.
The method of describing in conjunction with embodiment disclosed herein or the step of algorithm can directly use the software module of hardware, processor execution, and perhaps the combination of the two is implemented.Software module can place the storage medium of any other form known in random asccess memory (RAM), internal memory, read-only memory (ROM), electrically programmable ROM, electrically erasable ROM, register, hard disk, moveable magnetic disc, CD-ROM or the technical field.
To the above-mentioned explanation of the disclosed embodiments, make this area professional and technical personnel can realize or use the present invention.Multiple modification to these embodiment will be conspicuous concerning those skilled in the art, and defined herein General Principle can realize under the situation that does not break away from the spirit or scope of the present invention in other embodiments.Therefore, the present invention will can not be restricted to these embodiment shown in this article, but will meet and principle disclosed herein and features of novelty the wideest corresponding to scope.

Claims (12)

1. the method that information is intercutted in the video request program is used for video on-demand system, it is characterized in that, comprising:
Set up information and intercut rule according to intercutting the factor and information to be intercutted in advance, and preserve; Described method comprises:
The receiver, video order request, and extract the factor of intercutting in the described video request program request;
Go out with described to intercut the information that factor pair answers and intercut rule according to the described factor screening that intercuts, and obtain described information and intercut the corresponding information to be intercutted of rule;
Send information described to be intercutted to video playback apparatus, so that described video playback apparatus intercuts information described to be intercutted in the video of user institute program request.
2. method according to claim 1 is characterized in that, also comprises:
Increase new information to be intercutted;
Form new information according to newly-increased information to be intercutted and intercut rule and preservation.
3. method according to claim 1 is characterized in that, also comprises: delete described information and intercut rule and corresponding information to be intercutted.
4. method according to claim 1 is characterized in that, also comprises:
Modification information is intercutted the corresponding information to be intercutted of rule;
Perhaps, revise and to wait that the information of intercutting the information correspondence intercuts rule.
5. method according to claim 1, it is characterized in that, the described factor of intercutting comprises program request event information and user profile, and described program request event information comprises request program type, program request time, and described user profile comprises the affiliated type of user, user region.
6. according to each described method among the claim 1-5, it is characterized in that letter described to be intercutted
Breath is literal, video, picture or voice messaging.
7. a video on-demand system is characterized in that, comprising:
Pretreatment unit is used for intercutting rule according to intercutting the factor and waiting to intercut the pre-defined information of information;
Information is intercutted rule base, is used to store described information and intercuts rule;
Receiving element is used for the receiver, video order request, and extracts the factor of intercutting in the described video request program request;
The screening unit is used for intercutting rule base from described information and filters out with described and intercut the information that factor pair answers and intercut rule, and obtains described information and intercut the corresponding information to be intercutted of rule;
Transmitting element is used for sending information described to be intercutted to video playback apparatus, so that described video playback apparatus intercuts information described to be intercutted in the video of user institute program request.
8. system according to claim 7 is characterized in that, also comprises newly-increased unit, is used to increase new information to be intercutted, and forms new information according to newly-increased information to be intercutted and intercuts rule and be kept at described information and intercut in the rule base.
9. system according to claim 7 is characterized in that, also comprises delete cells, is used to delete described information and intercuts rule and corresponding information to be intercutted.
10. system according to claim 7 is characterized in that, also comprises:
Revise the unit, be used for modification information and intercut the corresponding information to be intercutted of rule;
Perhaps, revise and to wait that the information of intercutting the information correspondence intercuts rule.
11. system according to claim 7, it is characterized in that, the described factor of intercutting comprises program request event information and user profile, and described program request event information comprises request program type, program request time, and described user profile comprises the affiliated type of user, user region.
12., it is characterized in that information described to be intercutted is literal, video, picture or voice messaging according to each described system among the claim 7-11.
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